In-Home Design Consultant ($150k-250k)
📍 Job Overview
Job Title: In-Home Design Consultant
Company: Express Flooring
Location: Ontario, CA
Job Type: 1099 – Direct Seller
Category: Sales Operations (Focus on GTM Execution & Field Sales)
Date Posted: 2026-06-10
Experience Level: 2-5 Years
Remote Status: On-site
🚀 Role Summary
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Execute high-impact, in-home sales consultations to drive revenue growth and customer acquisition within a designated market.
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Manage the full sales cycle from initial homeowner engagement through to the closing of the sale, focusing on a one-call-close methodology.
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Leverage provided marketing leads and pre-scheduled appointments to maximize selling time and operational efficiency.
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Collaborate with internal support and installation teams to ensure a seamless and exceptional customer experience post-sale, contributing to overall GTM strategy success.
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Drive personal income through an uncapped commission structure, directly tying performance to earnings potential.
📝 Enhancement Note: This role, while titled "Design Consultant," is fundamentally a GTM sales execution role with a strong emphasis on field operations and direct customer engagement. The "operations" aspect lies in the efficient management of the sales process, lead conversion, and customer journey within the home environment, directly supporting revenue generation. The 1099 status indicates a contractor role, requiring independent management of schedule and business development.
📈 Primary Responsibilities
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Conduct in-home consultations, understanding customer needs and presenting customized flooring solutions that align with lifestyle and project goals.
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Build rapport and trust with homeowners to facilitate confident decision-making and drive immediate sales closure.
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Prepare accurate project estimates, including measurements and detailed breakdowns of costs and financing options.
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Educate potential customers on available product selections, design recommendations, financing options, and current promotions.
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Proactively manage a sales pipeline and schedule, ensuring efficient use of time for multiple in-home appointments daily.
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Achieve and consistently exceed individual sales targets and revenue goals through effective consultative selling and closing techniques.
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Partner with internal customer support and installation teams to ensure a smooth handover and successful project completion, maintaining brand integrity and customer satisfaction.
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Utilize company-provided tools, such as an iPad and measuring equipment, to streamline the consultation and estimation process.
📝 Enhancement Note: The core responsibilities highlight a direct revenue-generating function within the Go-To-Market (GTM) strategy. The emphasis on "one-call-close" and managing the "full sales cycle from consultation to signed agreement" points to a need for strong sales process execution, CRM utilization (implied), and efficient time management in the field.
🎓 Skills & Qualifications
Education:
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High School Diploma or equivalent required.
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College degree preferred, indicating a potential preference for candidates with broader foundational knowledge or business acumen. Experience:
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Minimum of 2 years of in-home sales, outside sales, or consultative sales experience.
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Proven track record of consistently meeting or exceeding sales goals, demonstrating a results-oriented approach. Required Skills:
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Consultative Selling: Ability to engage customers, understand their needs, and tailor solutions accordingly.
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In-Home Sales Expertise: Experience conducting sales presentations and closing deals within a customer's residence.
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Relationship Building: Strong interpersonal skills to establish trust and rapport quickly with diverse clientele.
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Project Estimation & Quoting: Proficiency in accurately measuring spaces and preparing detailed sales proposals.
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Closing Techniques: Confidence and skill in driving towards a signed agreement during the initial appointment.
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Pipeline Management: Ability to independently manage leads, appointments, and follow-ups within a defined sales territory.
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Customer Experience Focus: Commitment to delivering outstanding service throughout the sales process.
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Presentation & Communication Skills: Excellent verbal and written communication for effective client interaction and product demonstration.
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Time Management & Scheduling: Ability to organize a demanding schedule involving multiple daily appointments across a market.
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Entrepreneurial Mindset: Self-starter attitude with the ability to operate autonomously and drive business results.
Preferred Skills:
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Experience in the flooring or home improvement industry.
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Familiarity with CRM systems for lead and customer management.
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Proficiency in using digital sales tools and technology for presentations and proposals.
📝 Enhancement Note: The qualifications emphasize a blend of sales acumen, interpersonal skills, and operational discipline required for field sales. The "2+ years of in-home sales" and "proven track record" suggest a need for candidates who can demonstrate past success in similar, high-pressure sales environments. The "entrepreneurial mindset" and "independent schedule management" are critical for a 1099 contractor role.
📊 Process & Systems Portfolio Requirements
Portfolio Essentials:
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Sales Process Documentation: Examples of how you've structured and executed a sales process, particularly in a consultative or in-home setting, demonstrating a methodical approach to customer engagement.
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Case Studies of Successful Closures: Detailed examples of challenging sales scenarios you've navigated, highlighting your problem-solving skills, ability to overcome objections, and achieve a signed agreement. Quantify results where possible (e.g., average deal size, close rate).
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Customer Needs Analysis: Evidence of how you've identified and addressed customer pain points and requirements to deliver tailored solutions, showcasing your consultative approach.
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Sales Performance Metrics: Presentation of your past sales performance, including key metrics like close rates, average deal value, and quota attainment, to demonstrate your ability to meet and exceed targets.
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Product/Solution Presentation Examples: Demonstrations or descriptions of how you present product offerings and design recommendations to clients, ensuring clarity and persuasive communication.
Process Documentation:
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Workflow Design & Optimization: Showcase how you've managed your daily schedule, lead follow-up, and customer interaction workflow to maximize efficiency and conversion rates in a field sales context.
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System Usage for Sales: If applicable, describe how you've used CRM or other sales enablement tools to track customer interactions, manage pipeline, and generate reports to inform your sales strategy.
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Measurement and Performance Analysis: Provide examples of how you track your own sales performance, identify areas for improvement, and adapt your approach based on data and feedback.
📝 Enhancement Note: While this role is primarily sales-focused, a strong operations mindset is crucial for success as a 1099 contractor. Candidates will need to demonstrate their ability to manage their own sales process, utilize tools effectively, and present a portfolio that showcases their operational efficiency in sales execution and their ability to drive revenue through structured methodologies.
💵 Compensation & Benefits
Salary Range: $150,000 – $250,000 USD Annually (Uncapped Commission)
Explanation of Range: This range represents the average earnings for successful Design Consultants in their first year, with top performers exceeding $300,000+. As a 1099 direct seller, compensation is entirely commission-based, reflecting the direct correlation between sales performance and income. The uncapped nature of the commission structure means earnings are limited only by the consultant's ability to generate sales.
Benefits:
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Pre-scheduled Appointments: Eliminates the need for cold calling, providing a steady flow of qualified leads.
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Company Provided iPad: Essential tool for in-home presentations, measurements, and potentially CRM access.
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Company Provided Measuring Tool: Specialized equipment to ensure accurate project estimations.
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Marketing Support: Consistent lead generation through company-wide marketing efforts.
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Dedicated Support Teams: Internal resources available before and after the sale to assist with customer needs and logistics.
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7-Week Paid Training Program: Comprehensive onboarding and skill development to prepare for the role.
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Ongoing Coaching and Development: Continuous support and mentorship from sales leadership to enhance performance.
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Optional Contractor Benefits Program: Access to discounts and resources for contractors, potentially including health, dental, or vision options, though specifics would need verification.
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Trusted Brand Reputation: Leverage the established credibility of Express Flooring to build customer confidence.
Working Hours:
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Availability required for evenings and weekends, aligning with customer availability for in-home consultations.
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The role demands flexibility to manage multiple appointments per day across an assigned market.
📝 Enhancement Note: The compensation structure is a key attraction for this role, emphasizing high earning potential for driven sales professionals. The benefits are geared towards supporting sales operations and lead generation for independent contractors, with a significant emphasis on training and ongoing development.
🎯 Team & Company Context
🏢 Company Culture
Industry: Flooring and Home Improvement Retail/Services. Express Flooring is a leading provider of residential and commercial flooring solutions across multiple states.
Company Size: Express Flooring is described as a "rapidly expanding company," suggesting a dynamic and growing environment. While exact numbers aren't provided, this implies opportunities for growth and influence within the organization.
Founded: Founded with a mission to deliver a superior floor covering experience, Express Flooring has established itself as a trusted brand backed by thousands of satisfied customers. The company emphasizes problem-solving and innovation.
Team Structure:
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Sales Team: The In-Home Design Consultants form a critical part of the sales force, operating primarily in the field.
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Support Infrastructure: Dedicated internal teams provide pre- and post-sale support, including appointment setting, customer service, and coordination with installation crews.
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Leadership: Sales leadership is invested in consultant success, offering coaching and development.
Methodology:
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Customer-Centric Approach: Focus on understanding customer needs and delivering tailored solutions.
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Data-Driven Operations (Implied): While not explicit, the provision of leads, training, and performance metrics suggests a structured approach to sales operations.
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Efficiency and Optimization: The emphasis on "one-call-close" and managing schedules efficiently points to a culture that values operational effectiveness in sales.
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Continuous Improvement: The provision of ongoing coaching and development indicates a commitment to refining sales techniques and processes.
Company Website: http://www.expressflooring.com/careers
📝 Enhancement Note: The company culture appears to be performance-driven, with a strong emphasis on sales results and customer satisfaction. As a rapidly expanding entity, it likely offers a dynamic work environment with opportunities for those who can contribute to its growth. The contractor model suggests a focus on results over traditional employee structures.
📈 Career & Growth Analysis
Operations Career Level: This role represents an advanced field sales position, often referred to as a Senior Sales Consultant or Account Executive in other contexts. It requires significant autonomy, business acumen, and the ability to manage one's own territory and sales cycle effectively. It's a crucial role for driving direct revenue within the company's GTM strategy.
Reporting Structure: As a 1099 contractor, the Design Consultant reports to a Sales Manager or Regional Sales Director. The relationship is performance-based, focusing on achieving sales targets and adhering to company sales processes.
Operations Impact: Design Consultants are directly responsible for revenue generation. Their success in converting leads into sales is fundamental to the company's financial performance, market penetration, and overall business growth. They are the frontline representatives of the brand, shaping customer perception and driving market share.
Growth Opportunities:
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Income Growth: The primary growth opportunity is uncapped commission, allowing top performers to significantly increase their earnings beyond the stated average.
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Sales Leadership: Demonstrated success and leadership potential may open doors to roles such as Senior Design Consultant, Sales Trainer, Team Lead, or Sales Management positions within Express Flooring.
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Skill Specialization: Deepening expertise in flooring design, consultative sales techniques, and closing strategies can lead to becoming a subject matter expert.
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Territory Expansion: Consistently exceeding targets may lead to opportunities to manage larger or more lucrative sales territories.
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Mentorship: Opportunities to mentor new consultants, leveraging experience to guide others.
📝 Enhancement Note: For a 1099 role, "career growth" often translates to increasing earning potential and the opportunity to take on more responsibility within the sales function. The structured training and ongoing coaching suggest a commitment to developing successful contractors into long-term, high-performing assets for the company.
🌐 Work Environment
Office Type: Primarily an in-home, field-based role. Consultants will be traveling to customer residences to conduct consultations and sales appointments.
Office Location(s): The role is based in Ontario, CA, requiring consultants to serve customers within an assigned market area surrounding this location. Travel within this designated region is expected.
Workspace Context:
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Mobile Office: The consultant's primary "workspace" is their vehicle and the customer's home.
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Tools & Technology: Company-provided iPad and measuring tools are essential for on-site operations.
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Collaboration: While largely independent, consultants will collaborate with internal support teams (e.g., for scheduling, customer service) and potentially with installation crews to ensure project continuity. The environment is designed for individual performance within a supportive framework.
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Customer Homes: The environment requires adaptability and professionalism when working within diverse customer living spaces.
Work Schedule: Flexible but demanding, requiring availability during evenings and weekends to accommodate customer schedules. This necessitates strong personal time management and the ability to balance work and personal life effectively.
📝 Enhancement Note: The work environment is highly autonomous and requires significant self-discipline. The focus is on efficient execution in the field, with support systems in place to manage administrative and logistical aspects, allowing the consultant to concentrate on sales activities.
📄 Application & Portfolio Review Process
Interview Process:
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Initial Screening: Likely a phone or video call to assess basic qualifications, sales experience, and alignment with the 1099 contractor model.
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In-Depth Interview: A more comprehensive discussion focusing on sales methodology, problem-solving skills, and experience with consultative selling and closing. This may include behavioral questions.
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Sales Simulation/Role-Play: Candidates may be asked to simulate an in-home sales consultation or present a sales pitch, demonstrating their approach and communication skills.
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Meet the Team/Manager: Opportunity to interact with sales leadership and understand the team culture and expectations.
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Offer & Onboarding: If successful, candidates will receive an offer to join as a 1099 contractor and proceed to the paid training program.
Portfolio Review Tips:
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Quantify Achievements: For each example, clearly state the results achieved (e.g., "Increased close rate by 15%," "Exceeded sales quota by 20% for three consecutive quarters").
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Showcase the Process: Detail the steps you took in a successful sale, from initial contact to closing. Highlight how you identified needs and overcame objections.
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Demonstrate Consultative Skills: Use examples that illustrate how you listened to customers, understood their unique needs, and recommended appropriate solutions, rather than just pushing products.
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Highlight Adaptability: Include examples of how you adapted your approach for different customer types or challenging situations.
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Focus on "One-Call-Close" Experience: If you have experience closing deals on the first appointment, make this a prominent feature of your portfolio.
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Visual Aids (Optional but Recommended): If possible, include anonymized examples of proposals, estimates, or presentation slides that showcase your professionalism and attention to detail.
Challenge Preparation:
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Understand the "Why": Be prepared to articulate why you are suited for a 1099 sales role and how your skills align with the demands of in-home sales and uncapped commission.
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Practice Your Pitch: Develop a concise and compelling introduction about yourself and your sales philosophy.
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Prepare for Objections: Think about common customer objections in home improvement sales and how you would address them.
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Research Express Flooring: Understand their products, brand positioning, and customer base.
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Be Ready to Discuss Income Potential: Articulate how you plan to achieve the $150k-$250k+ earnings range.
📝 Enhancement Note: The application process likely focuses heavily on assessing sales aptitude, resilience, and the ability to perform independently. A strong portfolio that demonstrates a structured, results-oriented approach to sales, with a particular emphasis on closing skills, will be crucial for advancing.
🛠 Tools & Technology Stack
Primary Tools:
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Company-Provided iPad: Essential for conducting in-home consultations, presenting product catalogs, generating estimates, and potentially accessing CRM or sales enablement platforms. Proficiency in tablet-based applications is key.
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Company-Provided Measuring Tool: Specialized equipment for accurate on-site measurements, critical for precise project estimation.
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CRM System (Implied): While not explicitly named, Express Flooring likely uses a CRM (e.g., Salesforce, HubSpot, or a custom solution) for lead management, pipeline tracking, customer data, and reporting. Familiarity with CRM principles and usage is highly beneficial.
Analytics & Reporting:
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Sales Performance Dashboards: Consultants are expected to track their own performance against goals. Familiarity with interpreting sales reports and dashboards is important, even if provided by the company.
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Data Entry for Sales Records: Accurate and timely input of sales data into the company's systems is crucial for reporting and commission tracking.
CRM & Automation:
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Customer Relationship Management (CRM): As mentioned, experience with a CRM platform is highly valuable for managing customer interactions, leads, and sales opportunities efficiently.
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Sales Enablement Tools: Any tools that assist in product presentation, proposal generation, or customer communication would be relevant.
📝 Enhancement Note: The technology stack is focused on enabling efficient and effective in-home sales. The emphasis is on tools that support the direct sales process, from initial customer interaction to closing the deal. Candidates should be comfortable with mobile technology and potentially CRM systems.
👥 Team Culture & Values
Operations Values:
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Performance & Results: A strong emphasis on achieving and exceeding sales targets, driven by an uncapped commission structure.
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Customer Focus: Delivering an exceptional customer experience from consultation to post-installation support.
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Integrity & Trust: Building rapport and trust with homeowners through honest consultations and reliable service.
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Efficiency & Autonomy: Valuing independent work, effective time management, and the ability to operate effectively in the field.
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Professionalism: Representing a trusted brand with a high level of professionalism in customer interactions and personal conduct.
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Continuous Improvement: Commitment to ongoing learning, coaching, and skill development to enhance sales performance.
Collaboration Style:
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Independent Execution: Consultants are expected to manage their own schedules and client interactions largely independently.
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Cross-Functional Support: While independent, consultants rely on and collaborate with internal support teams for lead qualification, scheduling, customer service, and installation coordination.
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Performance-Oriented Communication: Interactions with management are likely focused on sales performance, strategy, and development opportunities.
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Feedback Loop: The provision of ongoing coaching suggests a culture where feedback is given and expected to drive performance improvements.
📝 Enhancement Note: The culture is geared towards high-achieving sales professionals who thrive in an autonomous, performance-driven environment. While independent, there's a strong emphasis on teamwork with internal support functions to ensure a cohesive customer journey.
⚡ Challenges & Growth Opportunities
Challenges:
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Sales Volume & Consistency: Maintaining a consistent flow of sales to meet or exceed the high income potential requires sustained effort and effective lead conversion.
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One-Call-Close Pressure: The expectation to close sales on the first appointment can be demanding and requires strong closing skills and confidence.
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Independent Workload Management: As a 1099 contractor, managing one's own schedule, travel, and administrative tasks requires significant self-discipline.
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Navigating Customer Homes: Working in diverse home environments and dealing with various customer personalities requires adaptability and strong interpersonal skills.
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Market Competition: The flooring industry can be competitive; differentiating oneself and the product offering is key.
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Income Fluctuation: Commission-based income can experience variability, requiring careful financial planning.
Learning & Development Opportunities:
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Intensive Sales Training: A 7-week paid training program provides a strong foundation in sales techniques, product knowledge, and company processes.
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Ongoing Coaching: Regular coaching from sales leadership offers continuous skill refinement and performance improvement guidance.
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Product Knowledge Expansion: Deepening understanding of flooring materials, design trends, and installation best practices.
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Advanced Sales Techniques: Learning and implementing advanced consultative selling, negotiation, and closing strategies.
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Business Management Skills: Developing skills in personal finance, time management, and self-motivation crucial for independent contractors.
📝 Enhancement Note: The challenges are inherent to a high-performance, commission-based, field sales role. The company's investment in extensive training and ongoing coaching directly addresses these challenges by equipping consultants with the necessary skills and support to succeed.
💡 Interview Preparation
Strategy Questions:
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"Describe your approach to conducting an in-home sales consultation from start to finish." (Focus on structure, needs assessment, solution presentation, and closing.)
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"How do you build rapport and trust with a homeowner you've just met?" (Highlight active listening, empathy, and genuine interest.)
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"Walk me through a time you successfully closed a complex sale on the first appointment. What were the key factors?" (Emphasize your strategy, objection handling, and closing techniques.)
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"How do you manage your schedule and prioritize leads when working independently?" (Demonstrate organizational skills and efficiency.)
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"What is your strategy for handling customer objections related to price or product quality?" (Showcase problem-solving and persuasive communication.) Company & Culture Questions:
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"Why are you interested in a 1099 contractor role with Express Flooring specifically?" (Connect your career goals and work style to the company's offerings.)
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"What are your expectations regarding income, and how do you plan to achieve the $150k-$250k+ target?" (Show ambition and a clear plan.)
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"How do you stay motivated and disciplined when working independently?" (Highlight self-starter mentality and results focus.)
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"What does 'customer experience' mean to you in the context of in-home sales?" (Emphasize service, trust, and satisfaction.) Portfolio Presentation Strategy:
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Structure Your Narrative: Organize your portfolio around key sales competencies (e.g., Lead Conversion, Consultative Selling, Closing, Customer Satisfaction).
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Quantify Everything: Use numbers and data to back up your achievements. Instead of "I sold a lot," say "I consistently exceeded my sales quota by an average of 20%."
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Tell a Story: For case studies, frame them as a beginning (challenge), middle (your actions), and end (successful outcome).
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Focus on ROI: For the company, your success represents a return on their investment in leads and training. Highlight how your efforts drive revenue.
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Be Concise and Clear: Present your information in an easy-to-digest format, using bullet points and visuals where appropriate.
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Practice Your Walkthrough: Be ready to talk through your portfolio items confidently and answer questions about your experience.
📝 Enhancement Note: Interview preparation should focus on demonstrating a blend of strong sales skills, an entrepreneurial mindset, and a clear understanding of how to operate effectively in an autonomous, commission-based role within the home improvement sector.
📌 Application Steps
To apply for this In-Home Design Consultant position:
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Visit the Express Flooring careers page and submit your application through the provided link: http://www.expressflooring.com/careers?gh_jid=5137061007
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Tailor Your Resume: Highlight your experience in in-home sales, outside sales, consultative selling, and any proven track record of exceeding sales targets. Use keywords from the job description like "consultative selling," "one-call-close," and "pipeline management."
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Prepare Your Portfolio: Gather examples of successful sales scenarios, your approach to customer needs analysis, your sales process, and any quantifiable performance metrics. Focus on demonstrating your ability to close deals and manage your sales activities independently.
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Practice Your Interview Responses: Prepare to discuss your sales methodology, how you handle objections, your motivation for a 1099 role, and your plan to achieve the high income potential. Be ready for potential role-playing scenarios.
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Research Express Flooring: Understand their products, market position, and company values to articulate why you are a good fit and how you can contribute to their growth.
⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.
Application Requirements
Requires at least 2 years of consultative or outside sales experience and a proven track record of meeting sales goals. Candidates must have a valid driver's license, reliable transportation, and the ability to work evenings and weekends.