Head of UX Quality & Consumer Experience Assurance

📍 Job Overview

Job Title: Head of UX Quality & Consumer Experience Assurance

Company: Signify

Location: Amsterdam, Netherlands (Eindhoven also an option)

Job Type: Full-Time

Category: User Experience (UX) Quality Assurance & Consumer Experience

Date Posted: June 3, 2026

Experience Level: Senior/Executive (10+ years)

Remote Status: On-site

🚀 Role Summary

• Lead the establishment and strategic direction of a new, independent UX Quality & Consumer Experience Assurance function within Signify's Consumer Business.

• Act as a critical quality gatekeeper, providing independent go/no-go input on product development lifecycle stages based on UX readiness and risk assessments.

• Define and implement a comprehensive UX assurance framework, setting rigorous standards and methodologies for UX validation, usability testing, and experience evaluation.

• Drive a user-centric mindset and a culture of quality by embedding UX considerations structurally throughout the product development lifecycle, from conceptualization to product phase-out.

• Leverage extensive UX research capabilities (qualitative, quantitative, mixed methods) to gather evidence, establish benchmarks, and ensure consumer needs are at the forefront of product design and delivery.

📝 Enhancement Note: While the core focus is UX Quality, this role has significant overlap with Revenue Operations and GTM strategy, as it directly impacts product marketability, customer satisfaction, brand reputation, and ultimately, revenue. The "build-and-transform" nature suggests a strategic leadership role focused on process establishment and organizational change, aligning with many senior operations functions.

📈 Primary Responsibilities

• Establish UX Quality & Consumer Experience Assurance as a formal, recognized quality discipline within the Consumer Business unit.

• Provide independent, evidence-based go/no-go recommendations at key development lifecycle gates, ensuring UX readiness and mitigating consumer experience risks.

• Develop and govern a robust UX assurance framework, defining clear standards and methodologies for requirement validation, usability testing, and competitive benchmarking.

• Ensure UX decisions are data-driven, traceable, and consistently applied across all product portfolios within the Consumer Business.

• Integrate UX Quality & Assurance principles into pre-development and ongoing product development lifecycles, ensuring UX is addressed proactively and continuously.

• Introduce and govern the "Project UX Charter," clearly defining UX scope, methodologies, timelines, and deliverables for each project.

• Oversee and lead high-quality UX research initiatives, encompassing qualitative, quantitative, and mixed-methods approaches to deeply understand consumer needs and behaviors.

• Establish and maintain competitive and best-in-class UX benchmarks to set ambitious quality thresholds and guide product development efforts.

• Implement continuous in-market feedback loops to capture real-world consumer experience data and ensure learnings inform future product innovations and improvements.

• Build and lead a dedicated, hands-on UX Quality & Assurance team, including setting up new competencies, deploying UX processes, and establishing necessary test facilities.

• Act as a key change agent, fostering collaboration and driving a user-centric, quality-driven mindset across Quality, Product Management, Engineering, Design, Market Intelligence, and global R&D sites.

• Challenge internal assumptions and advocate for a user-centric approach through compelling storytelling, data-driven insights, and strong leadership.

• Ensure learnings from existing portfolio performance and product phase-out are systematically applied to new innovations and product development.

📝 Enhancement Note: The responsibilities highlight a strategic leadership position focused on process creation and governance. The emphasis on "independent mandate," "quality attribute," and "go/no-go input" aligns with the critical decision-making and process oversight expected in senior operations roles. The integration across departments and R&D sites points to a significant cross-functional operations impact.

🎓 Skills & Qualifications

Education:

• Bachelor's or Master's degree in Human-Computer Interaction (HCI), Psychology, Design, Computer Science, or a related field. Advanced degrees are often preferred for leadership roles in quality and assurance. Experience:

• Extensive experience (10+ years) in UX research, UX validation, or experience quality assurance, specifically within consumer product environments.

• Proven track record in building, scaling, or transforming new capabilities or functions, rather than merely operating established systems.

• Strong experience embedding UX principles and quality assurance processes structurally into product development lifecycles (e.g., Agile, Waterfall, Hybrid).

• Demonstrated experience operating with authority and making critical decisions within quality, governance, or risk-based frameworks.

• Experience leading and mentoring teams, fostering a collaborative and high-performance culture. Required Skills:

• Deep expertise in a wide range of UX research methodologies, including qualitative (e.g., interviews, focus groups, ethnographic studies), quantitative (e.g., surveys, analytics, A/B testing), and mixed methods.

• Proven ability to define and govern UX assurance frameworks, standards, and validation processes.

• Excellent communication, storytelling, and presentation skills, with a demonstrated ability to influence senior leadership and diverse stakeholder groups.

• Strong strategic thinking and leadership capabilities to drive organizational change and embed a user-centric quality mindset.

• Experience in risk management and making confident, evidence-based go/no-go quality decisions.

• Proficient in translating complex research insights into clear UX requirements, actionable risks, and measurable quality thresholds.

• Exceptional stakeholder management and influencing skills across various disciplines (Product Management, Engineering, Design, Marketing, Quality).

• Strong judgment, confidence, and resilience to make and defend difficult UX quality decisions. Preferred Skills:

• Experience with IoT devices, connected lighting systems, or smart home technologies.

• Familiarity with data analytics platforms and tools for tracking user behavior and experience metrics.

• Understanding of AI applications in user experience and quality assurance.

• Experience with agile development methodologies and their integration with UX quality processes.

• Familiarity with global R&D site operations and cross-cultural collaboration.

📝 Enhancement Note: The extensive experience requirement and focus on building new capabilities suggest this role is for a seasoned professional. The emphasis on influencing senior leadership and making "difficult decisions" aligns with the strategic and operational authority often found in senior GTM or Operations leadership roles responsible for market readiness.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Demonstrable experience in establishing and formalizing quality assurance processes for user-facing products.

• Case studies showcasing successful implementation of UX validation frameworks that directly impacted product quality and consumer satisfaction.

• Examples of defining and implementing "go/no-go" quality gates within product development lifecycles, with clear articulation of decision criteria and impact.

• Evidence of establishing UX research methodologies that provided actionable insights leading to measurable improvements in user experience and product performance.

• Documentation or examples of creating UX Charters or similar project-specific documents that defined scope, methods, and deliverables for UX initiatives. Process Documentation:

• Ability to design and document comprehensive UX assurance frameworks, detailing steps for requirement validation, usability testing, and experience evaluation.

• Experience in creating clear, standardized processes for conducting and reporting on qualitative, quantitative, and mixed-methods UX research.

• Documentation of how UX learnings from in-market feedback and product lifecycle management were systematically integrated into new product development processes.

• Development of clear guidelines and checklists for UX quality gates, ensuring consistency and rigor in decision-making.

📝 Enhancement Note: For a "build-and-transform" role, the portfolio is critical for demonstrating the candidate's ability to operationalize new processes and frameworks. The focus should be on the creation and implementation of these processes, not just participation. Documenting the impact of these processes on quality and business outcomes will be key.

💵 Compensation & Benefits

Salary Range:

• Based on the seniority of the role (Head of), the strategic impact, the "build-and-transform" nature, and the location (Amsterdam, a major European hub), a competitive executive-level salary is expected. For a Head of UX Quality with 10+ years of experience in the Netherlands, the estimated annual base salary range would be €120,000 - €180,000. This range can vary based on specific experience, negotiation, and the final scope of responsibilities. Benefits:

• Comprehensive health insurance and wellness programs.

• Generous paid time off (vacation, holidays, sick leave).

• Retirement savings plan (pension scheme).

• Professional development opportunities, including coaching and mentoring.

• Opportunities for career advancement within a global organization.

• Potential for performance-based bonuses or long-term incentives.

• Employee discounts on Signify products. Working Hours:

• Standard full-time working hours, typically around 40 hours per week, with flexibility expected for a leadership role. The nature of establishing a new function may require additional effort during critical phases, but a balance is generally promoted.

📝 Enhancement Note: Salary estimation is based on industry benchmarks for senior leadership roles in UX and Quality Assurance in major European tech hubs, considering Signify's industry and scale. Benefits are typical for a large, multinational corporation like Signify.

🎯 Team & Company Context

🏢 Company Culture

Industry: Lighting, Technology, Consumer Electronics, Internet of Things (IoT), Smart Home Solutions. Signify is a global leader in connected lighting, leveraging data analytics and AI.

Company Size: Signify is a large enterprise, employing over 27,000 people globally across 70+ countries. This scale offers significant opportunities for impact and career growth.

Founded: Signify has a legacy of over 125 years, originating from Philips Lighting. This deep history provides a foundation of expertise and market presence, while the company actively innovates for the future.

Team Structure:

• The Head of UX Quality & Consumer Experience Assurance will operate within the Quality organization, but with an independent mandate.

• This role involves building and leading a new, dedicated UX Quality & Assurance team.

• Close collaboration is expected with cross-functional teams including Product Management, Engineering, Design, Market Intelligence, and global R&D sites.

• The reporting structure will likely be to a senior executive within the Quality organization or potentially the Consumer Business unit leadership. Methodology:

• Signify emphasizes bold discovery, cutting-edge innovation, and data analytics/AI.

• The company is committed to bold sustainability goals and a culture of continuous learning, creativity, and diversity.

• For this role, the methodology will involve establishing rigorous UX research, validation, and assurance processes, driven by evidence, risk assessment, and consumer impact.

• A key aspect will be embedding these methodologies structurally into Signify's product development lifecycles.

Company Website: https://www.signify.com/

📝 Enhancement Note: The company's focus on innovation, sustainability, and IoT suggests a forward-thinking environment. The "independent mandate" and "build-and-transform" aspect mean the successful candidate will have significant autonomy to shape processes and culture, a common characteristic of roles driving operational excellence.

📈 Career & Growth Analysis

Operations Career Level: This role is at an executive leadership level, equivalent to a Director or VP, focused on establishing and leading a critical new function. It requires strategic vision, operational execution, and people leadership.

Reporting Structure: The role reports into the Quality organization but operates with an independent mandate. This structure is designed to ensure objectivity and authority in UX quality decisions, similar to how independent audit or compliance functions operate. The successful candidate will likely report to a Chief Quality Officer or a senior VP within the Consumer Business.

Operations Impact: This role has a profound impact on the company's revenue and business decisions by:

• Ensuring product quality and consumer satisfaction, directly influencing brand reputation and customer loyalty.

• Mitigating risks associated with poor user experience, which can lead to product recalls, negative reviews, and lost sales.

• Driving product innovation by ensuring new features and products meet high UX standards.

• Influencing product roadmaps and investment decisions by providing critical UX readiness assessments. Growth Opportunities:

• Strategic Leadership: The primary growth opportunity is in shaping and leading a new, high-impact function from its inception, establishing its processes, team, and influence across the organization.

• Organizational Transformation: Gaining experience in driving significant organizational change and embedding new quality paradigms within a large, established company.

• Cross-Functional Expertise: Deepening expertise in the interplay between UX, Product Management, Engineering, and Quality Assurance.

• Executive Advancement: Potential to move into broader quality leadership, product leadership, or even GTM strategy roles within Signify, leveraging the experience gained in this foundational role.

• Industry Influence: Developing a reputation as an expert in UX quality assurance and consumer experience, potentially leading to speaking engagements or industry contributions.

📝 Enhancement Note: This role is positioned for individuals who can not only execute but also strategize and build. The growth path is clearly towards broader leadership and strategic influence within a global technology company, typical for senior operations leaders.

🌐 Work Environment

Office Type: The role is primarily on-site, with options for Signify's offices in Amsterdam (Edge West) or Eindhoven. This indicates a preference for in-person collaboration, team building, and hands-on oversight of facilities like test labs.

Office Location(s):

• Amsterdam - Edge West: A modern, sustainable office environment known for its innovative design and focus on employee well-being.

• Eindhoven: Another significant location for Signify, likely offering a similar professional and collaborative atmosphere.

Workspace Context:

• Collaborative Environment: The emphasis on building bridges and driving change suggests an environment that, while structured, values open communication and cross-functional interaction.

• Operations Tools & Technology: The role will require access to and potentially the setup of UX research tools, testing facilities, and collaboration platforms. As part of a large tech company, expect robust IT infrastructure and access to relevant software and hardware.

• Team Interaction: Significant opportunities for direct interaction with the newly formed UX Quality team, as well as frequent engagement with product development teams, designers, engineers, and quality assurance professionals.

Work Schedule:

• Standard business hours (e.g., 40 hours/week) are expected, with flexibility for leadership responsibilities. The dynamic nature of building a new function may necessitate periods of intense focus, but the overall culture likely supports work-life balance through structured processes and efficient operations.

📝 Enhancement Note: The on-site requirement is crucial for a role focused on building physical test facilities and fostering close-knit team collaboration. The modern office environments in Amsterdam and Eindhoven suggest a company that invests in its employee workspace.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: HR or Talent Acquisition will review applications for basic qualifications and fit.

• Hiring Manager Interview: A deep dive into your experience, leadership philosophy, and strategic approach to building UX quality functions. Expect questions about your track record in similar "build-and-transform" roles.

• Panel Interviews: Sessions with key stakeholders from Product Management, Engineering, Design, and Quality Assurance. These interviews will assess your ability to collaborate, influence, and understand technical constraints.

• Portfolio Presentation/Case Study: A critical stage where you will likely present your portfolio, showcasing how you've established UX quality processes, conducted research, and made impactful quality decisions. Specific case studies demonstrating your approach to "go/no-go" decisions and embedding UX into lifecycles will be highly valued.

• Executive Interview: A final discussion with a senior executive (e.g., C-level) to assess strategic alignment, cultural fit, and overall leadership potential.

Portfolio Review Tips:

• Focus on Impact: Highlight not just what you did, but the impact of your work. Quantify improvements in user satisfaction, reduction in issues, or successful product launches due to your quality assurance efforts.

• Process Creation: Showcase your ability to design, document, and implement new processes. Provide examples of frameworks, charters, or standards you've developed.

• Decision-Making: Include case studies where you had to make difficult UX quality decisions, detailing the evidence used and the rationale behind your "go/no-go" recommendations.

• Cross-Functional Collaboration: Demonstrate how you've successfully partnered with diverse teams (Product, Engineering, Design) to achieve UX quality goals.

• "Build-and-Transform" Narrative: Frame your experience around building new capabilities and driving change, aligning with the core requirement of this role.

Challenge Preparation:

• Be prepared for a potential case study or exercise that requires you to outline how you would approach establishing the UX Quality & Consumer Experience Assurance function at Signify. This might involve defining key phases, necessary resources, critical metrics, and initial priorities.

• Think about how you would measure success for this new function and what KPIs would be essential for demonstrating its value.

• Prepare specific examples of how you would communicate the importance of UX quality to different stakeholder groups, from engineers to senior executives.

📝 Enhancement Note: The emphasis on a "build-and-transform" role means the interview process will heavily scrutinize the candidate's ability to create and implement, not just manage existing structures. The portfolio is paramount for demonstrating this capability.

🛠 Tools & Technology Stack

Primary Tools:

• UX Research Platforms: Tools for usability testing (e.g., UserTesting.com, Lookback), survey creation (e.g., SurveyMonkey, Qualtrics), and participant recruitment.

• Prototyping & Design Tools (for review): Familiarity with tools like Figma, Sketch, Adobe XD to understand design outputs and facilitate review.

• Analytics & Data Visualization: Tools for analyzing user behavior data (e.g., Google Analytics, Mixpanel, Amplitude) and creating dashboards (e.g., Tableau, Power BI).

• Project Management & Collaboration: Tools such as Jira, Confluence, Asana, Trello, and Microsoft Teams for workflow management and team communication.

Analytics & Reporting:

• Statistical Analysis Tools: Proficiency in tools for quantitative analysis (e.g., SPSS, R, Python libraries like Pandas/NumPy) may be beneficial for deep-dive research.

• Reporting Dashboards: Experience in creating and interpreting dashboards that track UX metrics, quality scores, and consumer feedback trends.

CRM & Automation:

• While not directly CRM-focused, understanding how UX issues feed into bug tracking systems or product feedback loops within a CRM context (e.g., Salesforce, HubSpot) could be advantageous.

• Experience with workflow automation tools for research participant management or data collection processes.

📝 Enhancement Note: The specific tools mentioned are common in UX research and quality assurance. A candidate's ability to adapt to Signify's existing stack and potentially implement new tools for the new function will be key.

👥 Team Culture & Values

Operations Values:

• Consumer-Centricity: A deep-seated belief that the consumer experience is paramount and should drive all product decisions.

• Quality First: A commitment to rigorous standards and evidence-based decision-making to ensure product excellence.

• Data-Driven: Utilizing research and analytics to inform strategy, validate assumptions, and measure impact.

• Integrity & Independence: Operating with objectivity and courage to make tough calls that protect the consumer and the brand.

• Collaboration & Ownership: Working effectively across teams and taking full responsibility for the success of the UX Quality function.

• Continuous Improvement: An ethos of learning, adapting, and constantly seeking ways to enhance processes and outcomes.

Collaboration Style:

• Bridge-Building: Actively fostering strong working relationships between the UX Quality team and Product, Engineering, Design, and Marketing.

• Constructive Challenge: Providing feedback and raising concerns in a professional, data-backed manner to drive improvements.

• Knowledge Sharing: Establishing mechanisms for sharing UX insights and best practices across the organization.

• Proactive Engagement: Engaging early and often in the product development process, rather than acting as a final gatekeeper only.

📝 Enhancement Note: The company culture emphasizes innovation and sustainability. This role will need to align with those values by ensuring that innovative products are also high-quality and consumer-friendly, contributing to Signify's broader mission.

⚡ Challenges & Growth Opportunities

Challenges:

• Establishing a New Function: Building a new capability from scratch within a large, established organization requires significant effort in defining processes, securing resources, and gaining buy-in.

• Cultural Change: Shifting mindsets from design preference to evidence-based UX quality and implementing "go/no-go" gates can face resistance.

• Balancing Speed and Quality: Ensuring that rigorous UX assurance processes do not unduly slow down product development cycles.

• Global Coordination: Managing UX quality standards and research across multiple global R&D sites and diverse product lines.

• Resource Allocation: Securing and effectively deploying budget and talent for the new UX Quality team and necessary test facilities.

Learning & Development Opportunities:

• Leadership in Transformation: Gaining invaluable experience in organizational design, change management, and strategic implementation of new functions.

• Deepening UX Expertise: Leading advanced research and validation strategies, potentially exploring emerging methodologies.

• Cross-Functional Acumen: Developing a comprehensive understanding of the entire product lifecycle and the interdependencies between different departments.

• Executive Visibility: High-level exposure and interaction with senior leadership across Signify.

• Mentorship: Opportunities to mentor team members and benefit from mentorship from senior leaders within Signify.

📝 Enhancement Note: The challenges are inherent to a "build-and-transform" role. The growth opportunities are significant, positioning the candidate for executive-level impact and career advancement within the company.

💡 Interview Preparation

Strategy Questions:

• "How would you approach establishing a new UX Quality & Consumer Experience Assurance function from the ground up at Signify?" (Be prepared to outline phases, key activities, and critical success factors).

• "Describe your philosophy on UX as a quality attribute and how you would operationalize it as a formal gate in a product development lifecycle."

• "How would you balance the need for rigorous UX validation with the demands of agile development and rapid product delivery?"

• "What are the key metrics you would use to measure the success and impact of this new UX Quality function?"

• "How would you ensure consistency in UX quality standards across diverse product portfolios and global R&D sites?" Company & Culture Questions:

• "Based on what you know about Signify, what do you see as the biggest UX challenges or opportunities for our Consumer Business?"

• "How would you foster a user-centric culture and drive UX quality awareness across departments like Engineering and Product Management?"

• "Describe a time you had to influence senior leadership to adopt a new approach or make a difficult decision regarding product quality."

• "How do you leverage data and insights to build a compelling case for UX investment or quality improvements?" Portfolio Presentation Strategy:

• Tell a Story: Structure your portfolio around key projects, focusing on the problem, your approach (process/methodology), the solution/insights, and the measurable impact.

• Show, Don't Just Tell: Use visuals, diagrams, and examples to illustrate your processes and findings.

• Focus on "Build": For this role, emphasize instances where you created new processes, teams, or frameworks. Highlight your experience in establishing quality standards and validation methods.

• Quantify Impact: Whenever possible, use numbers and metrics to demonstrate the value of your work (e.g., "Reduced usability issues by X%", "Increased customer satisfaction scores by Y points", "Contributed to Z% revenue growth for Product X").

• Prepare for Q&A: Be ready to elaborate on any aspect of your portfolio, especially regarding decision-making, challenges, and lessons learned.

📝 Enhancement Note: Preparation should focus on demonstrating strategic thinking, process creation capabilities, and strong influencing skills, all critical for a leadership role focused on building a new function.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided Workday link on the Signify careers portal.

• Tailor Your Resume: Emphasize your experience in building and scaling new capabilities, establishing quality frameworks, leading UX research, and operating with authority in quality/governance roles. Use keywords from the job description such as "UX Quality," "Consumer Experience Assurance," "UX Validation," "Product Development Lifecycle," and "Go/No-Go Decisions."

• Prepare Your Portfolio: Curate your portfolio to showcase your most relevant work, focusing on case studies that demonstrate your ability to create and implement UX quality processes, conduct rigorous research, and make impactful decisions. Be ready to present key examples that highlight your "build-and-transform" experience.

• Research Signify: Understand Signify's mission, its products in the consumer space, and its commitment to innovation, sustainability, and the Internet of Things. Familiarize yourself with their approach to quality and user experience.

• Practice Your Narrative: Be prepared to articulate your vision for UX Quality at Signify and how your leadership can drive a user-centric culture and elevate the consumer experience. Practice presenting your portfolio and answering strategic questions about process implementation and change management.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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