Graphic Designer – Branding & Creative

<p><span>NAFFCO Group is looking for a highly creative, detail-oriented, and committed <strong>Graphic Designer</strong> to join its Marketing & Branding team. The ideal candidate will have a strong understanding of brand identity, visual communication, and creative strategy, with the ability to transform business requirements into impactful visual experiences.</span></p><p class="ms-outlook-mobile-reference-message"><span>The role goes beyond day-to-day graphic design. The candidate will actively contribute to <strong>creative proposals, brand development, rebranding initiatives, and the creation of new brand experiences</strong> across the Group and its associated businesses.</span></p><p class="ms-outlook-mobile-reference-message"><span>We are looking for someone who takes ownership of their work, thinks strategically, brings fresh ideas to the table, and is committed to delivering high-quality creative solutions within agreed timelines.</span></p><h2><span>Key Responsibilities</span></h2><h3><span>1. Branding & Rebranding</span></h3><ul><li class="ms-outlook-mobile-reference-message"><p><span>Develop and execute branding and rebranding concepts for NAFFCO Group and its associated businesses.</span></p></li><li class="ms-outlook-mobile-reference-message"><p><span>Create brand identities, visual guidelines, logo concepts, typography systems, colour palettes, and supporting brand assets.</span></p></li><li class="ms-outlook-mobile-reference-message"><p><span>Ensure consistency and quality across all brand touchpoints, including digital platforms, print materials, corporate communications, and physical environments.</span></p></li><li class="ms-outlook-mobile-reference-message"><p><span>Contribute innovative ideas to strengthen brand positioning and create distinctive visual identities.</span></p></li></ul><h3><span>2. Creative Proposals & Concept Development</span></h3><ul><li class="ms-outlook-mobile-reference-message"><p><span>Develop creative proposals, visual concepts, and presentations for new initiatives, campaigns, events, exhibitions, and business requirements.</span></p></li><li class="ms-outlook-mobile-reference-message"><p><span>Translate briefs and business objectives into compelling visual solutions.</span></p></li><li class="ms-outlook-mobile-reference-message"><p><span>Present multiple creative directions where required, supported by strong design rationale and attention to detail.</span></p></li><li class="ms-outlook-mobile-reference-message"><p><span>Research industry trends, competitors, and design innovations to continuously improve creative output.</span></p></li></ul><h3><span>3. New Brand Experiences</span></h3><ul><li class="ms-outlook-mobile-reference-message"><p><span>Design visual experiences for new brands, product launches, campaigns, exhibitions, and corporate initiatives.</span></p></li><li class="ms-outlook-mobile-reference-message"><p><span>Develop creative concepts for marketing collateral, corporate gifts, packaging, signage, merchandise, and environmental branding.</span></p></li><li class="ms-outlook-mobile-reference-message"><p><span>Ensure that every creative output aligns with the brand's identity, target audience, and business objectives.</span></p></li><li class="ms-outlook-mobile-reference-message"><p><span>Collaborate with marketing, digital, media, and other internal teams to deliver cohesive brand experiences.</span></p></li></ul><h3><span>4. Graphic Design & Creative Execution</span></h3><ul><li class="ms-outlook-mobile-reference-message"><p><span>Create high-quality designs for digital and print applications, including brochures, catalogues, advertisements, social media creatives, presentations, and promotional materials.</span></p></li><li class="ms-outlook-mobile-reference-message"><p><span>Prepare production-ready artwork and ensure technical accuracy across all deliverables.</span></p></li><li class="ms-outlook-mobile-reference-message"><p><span>Maintain organised design files, brand assets, templates, and artwork libraries.</span></p></li><li class="ms-outlook-mobile-reference-message"><p><span>Manage revisions efficiently while maintaining creative quality and consistency.</span></p></li></ul><h3><span>5. Ownership, Commitment & Delivery</span></h3><ul><li class="ms-outlook-mobile-reference-message"><p><span>Take complete ownership of assigned projects, from initial concept development through final delivery.</span></p></li><li class="ms-outlook-mobile-reference-message"><p><span>Demonstrate strong commitment to deadlines, quality standards, and project requirements.</span></p></li><li class="ms-outlook-mobile-reference-message"><p><span>Proactively communicate progress, identify potential challenges, and propose solutions before issues affect delivery.</span></p></li><li class="ms-outlook-mobile-reference-message"><p><span>Manage multiple projects and priorities effectively in a fast-paced corporate environment.</span></p></li><li class="ms-outlook-mobile-reference-message"><p><span>Maintain a proactive attitude, accept constructive feedback, and continuously improve design skills and creative output.</span></p></li><li class="ms-outlook-mobile-reference-message"><p><span>Ensure that every deliverable meets the agreed brief, quality expectations, and brand standards.</span></p></li></ul><h2><span>Required Qualifications & Skills</span></h2><ul><li class="ms-outlook-mobile-reference-message"><p><span>Bachelor's degree or diploma in Graphic Design, Visual Communication, Branding, or a related field.</span></p></li><li class="ms-outlook-mobile-reference-message"><p><span>3–6 years of relevant professional graphic design experience; branding or rebranding experience is highly preferred.</span></p></li><li class="ms-outlook-mobile-reference-message"><p><span>A strong portfolio demonstrating brand identity development, creative proposals, campaign concepts, and visual communication.</span></p></li><li class="ms-outlook-mobile-reference-message"><p><span>Proficiency in Adobe Creative Suite, particularly Photoshop, Illustrator, and InDesign.</span></p></li><li class="ms-outlook-mobile-reference-message"><p><span>Experience preparing creative presentations and communicating design concepts effectively.</span></p></li><li class="ms-outlook-mobile-reference-message"><p><span>Strong understanding of typography, layout, colour theory, visual hierarchy, and brand consistency.</span></p></li><li class="ms-outlook-mobile-reference-message"><p><span>Excellent attention to detail, time management, and organisational skills.</span></p></li><li class="ms-outlook-mobile-reference-message"><p><span>Ability to work independently while collaborating effectively with cross-functional teams.</span><br><br></p></li></ul>