Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: Feature LLC

Location: Las Vegas, NV, US

Job Type: Full Time

Category: Creative & Media / Art & Design / Retail / Marketing

Date Posted: 2026-08-27T15:08:00

Experience Level: Mid-Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• Drive brand identity and visual storytelling through innovative graphic design across product development, retail experiences, and marketing initiatives.

• Conceptualize and execute original graphics for FEATURE's private label collections, collaborative products, and promotional materials.

• Develop production-ready artwork, technical design documentation, and visual assets ensuring brand consistency and partner compliance.

• Collaborate cross-functionally with Product Development, Marketing, Retail Operations, and external brand partners to deliver compelling visual solutions.

• Research and integrate current fashion, art, and cultural trends to inspire unique and relevant design concepts.

📝 Enhancement Note: This role is firmly rooted in the creative and product development aspects of a fashion-forward retail brand. While not a traditional "operations" role, the emphasis on production-ready artwork, vendor coordination, and maintaining brand standards aligns with the meticulous execution required in operations functions. Candidates should highlight their ability to translate creative vision into tangible, manufacturable assets and manage the technical aspects of design production.

📈 Primary Responsibilities

• Design original graphics for FEATURE's private label apparel, footwear, headwear, accessories, and home goods, ensuring alignment with seasonal themes and brand aesthetic.

• Develop comprehensive graphics, colorways, and branding elements for collaborative product initiatives with external brand partners.

• Create detailed visual design elements for cut-and-sew development, including artwork placement guides, trims, labels, and patches.

• Produce production-ready artwork packages, tech packs, and supporting documentation that clearly communicates design intent to domestic and international vendors.

• Coordinate artwork deliverables to meet seasonal calendars, sampling timelines, and production deadlines, liaising directly with manufacturers.

• Review and approve production proofs such as strike-offs, Pantone colors, embroidery, and print samples, ensuring quality and adherence to design specifications.

• Design creative assets for retail environments, including window graphics, signage, environmental graphics, and point-of-purchase displays.

• Develop digital and print assets for marketing campaigns, product launches, and promotional initiatives.

• Interpret and apply partner brand guidelines and licensing requirements to ensure compliance and maintain brand integrity for collaborations.

• Maintain organized digital asset management systems for design files, artwork libraries, and templates to facilitate efficient collaboration and reuse.

📝 Enhancement Note: The responsibilities emphasize a blend of creative design and technical production support. A key aspect is the ability to manage the production lifecycle of designs, from initial concept to vendor communication and final approval. This requires strong organizational skills and an understanding of manufacturing processes.

🎓 Skills & Qualifications

Education: Bachelor's degree in Graphic Design, Fine Arts, or a related field, or equivalent practical experience.

Experience: Four (4) or more years of professional graphic design experience, with a strong preference for experience in apparel, footwear, accessories, or consumer product design.

Required Skills:

• Advanced proficiency in Adobe Creative Suite, specifically Illustrator, Photoshop, and InDesign.

• Strong understanding of typography, composition, color theory, and layout principles.

• Proven ability to create production-ready artwork and technical design documentation.

• Experience in designing graphics for apparel and accessories.

• Excellent project management and organizational skills, with the ability to manage multiple projects simultaneously.

• Strong communication and interpersonal skills for effective collaboration with internal teams and external partners.

• Meticulous attention to detail and a commitment to quality.

• Adaptability and a proactive approach to problem-solving. Preferred Skills:

• Experience creating tech packs and detailed production files for vendors and manufacturers.

• Background or demonstrated interest in fashion, streetwear, footwear, or lifestyle brands.

• Knowledge of print production techniques and product decoration methods.

• Familiarity with brand guidelines and licensing requirements.

• Experience working with domestic and international vendors and manufacturers.

📝 Enhancement Note: The emphasis on Adobe Creative Suite and specific design skills for apparel and footwear is critical. Candidates with direct experience in the fashion/streetwear industry will have a significant advantage. The "preferred skills" highlight the need for production-level understanding and industry-specific knowledge.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a range of design projects, including apparel graphics, footwear design elements, and marketing collateral.

• Include examples of production-ready artwork, demonstrating technical proficiency and attention to detail.

• Present case studies or examples of how designs were translated from concept to final product, highlighting the design process.

• Demonstrate experience with brand guidelines and the ability to maintain consistency across different applications.

• Highlight projects involving collaboration with external partners or vendors, showcasing communication and project management skills. Process Documentation:

• Provide examples of tech packs or technical design documentation that clearly communicate design intent and specifications to manufacturers.

• Illustrate the process of creating production files that meet vendor requirements.

• Showcase how feedback from vendors or production partners was incorporated into design revisions.

📝 Enhancement Note: A strong portfolio is paramount for this role. It should not only display creative talent but also practical application, demonstrating the candidate's ability to deliver production-ready assets and manage the technical aspects of design for manufacturing. Emphasis should be placed on clarity, accuracy, and brand adherence in portfolio pieces.

💵 Compensation & Benefits

Salary Range: $40,000 - $50,000 per year.

Benefits:

• Paid Time Off (PTO) Policy

• 401(k) retirement plan with employer match

• Employee discount on most FEATURE merchandise

Working Hours: Typically 40 hours per week, with potential for overtime based on project demands and deadlines.

📝 Enhancement Note: The salary range is typical for a mid-level Graphic Designer in a metropolitan area like Las Vegas. The benefits package is standard for many full-time roles, with the employee discount being a significant perk for candidates passionate about the brand's offerings. The 40-hour work week is standard, but the fast-paced retail environment may necessitate flexibility.

🎯 Team & Company Context

🏢 Company Culture

Industry: Fashion Retail, Footwear, Apparel, Lifestyle Brands. FEATURE operates at the intersection of high-end fashion and streetwear, curating exclusive and limited-edition products.

Company Size: Mid-sized, with multiple retail locations across several states and a growing online presence. This implies a dynamic environment with opportunities for cross-functional interaction.

Founded: Over a decade ago, starting as a small sneaker store. This history suggests a brand built on passion for sneaker culture and a journey of growth and expansion into a premium menswear destination.

Team Structure:

• The Graphic Designer will likely be part of a Creative or Marketing team, reporting to a Creative Director or Design Lead.

• Close collaboration with Product Development, Brand Marketing, and Retail Operations teams is essential.

• Interaction with external brand partners and vendors is a regular part of the role. Methodology:

• The company emphasizes a "never-ending pursuit of the latest and greatest niche brands" and is "always evolving." This suggests a culture that values innovation, trend awareness, and continuous improvement.

• Design work is expected to be driven by creative judgment, brand identity, and an understanding of market trends.

• Cross-functional collaboration is key to ensuring designs are feasible and align with business objectives.

Company Website: https://www.feature.com/

📝 Enhancement Note: FEATURE's culture appears to be rooted in passion for fashion, exclusivity, and continuous evolution. The brand's origin story highlights a deep connection to sneaker culture. Candidates should demonstrate an understanding of and alignment with these values, particularly an appreciation for streetwear and premium brands.

📈 Career & Growth Analysis

Operations Career Level: This role is a mid-level individual contributor position within the creative function, with a strong focus on product and brand design. It sits at the intersection of creative execution and production management.

Reporting Structure: Typically reports to a Creative Director, Design Manager, or Head of Creative. The role involves significant collaboration with various departments.

Operations Impact: While not a direct "operations" role in the traditional sense (e.g., sales ops, rev ops), the Graphic Designer's work directly impacts the tangible representation of the FEATURE brand. Their ability to create compelling, brand-aligned graphics for products and marketing is crucial for sales, brand perception, and customer engagement. Accurate production files and vendor coordination are vital for efficient product development and inventory management.

Growth Opportunities:

• Specialization: Deepen expertise in specific design areas like footwear graphics, apparel technical design, or retail environmental graphics.

• Senior Designer/Art Director: Progress to a senior role with more responsibility for concept development, project leadership, and mentorship.

• Cross-Functional Moves: Potentially transition into roles within Brand Marketing or Product Development, leveraging design expertise.

• Brand Strategy: Contribute more strategically to brand identity evolution and campaign conceptualization.

📝 Enhancement Note: The growth path for a Graphic Designer in a brand like FEATURE often involves increasing creative ownership, leadership, and strategic input. The role provides a solid foundation for understanding the entire product lifecycle from a design perspective, which can be valuable for broader career development within the fashion and retail industries.

🌐 Work Environment

Office Type: Primarily an office-based role, with the possibility of some work in retail environments for specific projects. The description emphasizes collaboration and a fast-paced setting.

Office Location(s): Las Vegas, NV (primary), with potential travel to other FEATURE retail locations (California, Arizona).

Workspace Context:

• The work environment is described as "fast-paced, deadline-driven."

• Collaboration is a key element, requiring interaction with multiple internal departments and external partners.

• The role involves significant computer-based work, requiring a dedicated workstation with professional design software.

• Occasional physical requirements include handling product samples or marketing materials.

Work Schedule: Standard full-time hours (approximately 40 hours per week). While a set schedule is implied, the nature of the fashion industry and brand collaborations may require flexibility to meet deadlines, especially during peak seasons or product launch periods.

📝 Enhancement Note: Candidates should be prepared for a dynamic and potentially demanding work environment common in the fashion retail sector. The emphasis on collaboration suggests an open-plan office or a team-oriented workspace.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: HR or a recruiter will likely review applications and resumes for basic qualifications and cultural fit.

• Portfolio Review: A critical step. Candidates will be asked to present their portfolio, discussing their design process, creative rationale, and technical execution.

• Skills Assessment: May involve a practical design test or a case study to evaluate design thinking, problem-solving, and software proficiency under timed conditions.

• Team/Hiring Manager Interviews: Conversations with the hiring manager and potential team members to assess technical skills, collaborative abilities, and alignment with the FEATURE brand.

• Final Interview: Potentially with senior leadership to discuss overall fit and strategic contribution.

Portfolio Review Tips:

• Curate Selectively: Showcase 4-6 of your strongest projects that best represent your skills and experience relevant to FEATURE's brand and the job requirements.

• Tell a Story: For each project, explain the brief, your creative process, challenges faced, solutions implemented, and the final outcome. Emphasize your role.

• Highlight Production Readiness: Include examples of production-ready artwork, tech packs, or vendor-ready files to demonstrate technical expertise.

• Showcase Brand Understanding: Include projects that demonstrate your ability to work within brand guidelines or adapt to different brand aesthetics, particularly highlighting any fashion/streetwear experience.

• Quantify Impact (if possible): If a design led to a successful product launch, increased engagement, or positive feedback, mention it.

• Be Prepared for Technical Questions: Expect questions about your software proficiency, file management, and understanding of production methods.

Challenge Preparation:

• Design Test: If a design test is given, focus on understanding the brief thoroughly. Prioritize key elements and execute efficiently. Aim for clean, well-organized files.

• Case Study Presentation: Practice presenting a project from your portfolio concisely and engagingly. Focus on your problem-solving approach and the results.

• Industry Research: Familiarize yourself with FEATURE's current brand aesthetic, recent collaborations, and target audience. Understand their competitors and the broader streetwear/fashion landscape.

📝 Enhancement Note: The portfolio is the most crucial element of the application. Candidates must be prepared to articulate their design decisions and demonstrate practical production skills. Understanding the FEATURE brand is essential for demonstrating cultural fit.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite:

  • Adobe Illustrator: Essential for vector graphics, logos, illustrations, and artwork for apparel/footwear.
  • Adobe Photoshop: Crucial for image manipulation, mockups, digital assets, and raster graphics.
  • Adobe InDesign: Useful for layout design, presentations, and print collateral (e.g., lookbooks, signage).

• Digital Asset Management (DAM) Systems: While not explicitly mentioned, familiarity with organizing and managing digital files is implied.

Analytics & Reporting: Not directly applicable to the core design function, but understanding how visuals perform in marketing campaigns might be beneficial.

CRM & Automation: Not directly applicable to this role.

📝 Enhancement Note: Proficiency in the Adobe Creative Suite is non-negotiable. The specific applications (Illustrator, Photoshop, InDesign) are critical for the day-to-day tasks outlined in the job description. Experience with file organization and preparing files for various production methods is also key.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: A drive to produce original, trend-aware designs that push creative boundaries.

• Brand Integrity: A deep respect for the FEATURE brand identity and partner brand standards, ensuring all work is consistent and compliant.

• Quality & Detail: A commitment to high standards in design execution, technical accuracy, and final product appearance.

• Collaboration: A willingness to work effectively with diverse teams and external partners to achieve common goals.

• Passion: A genuine enthusiasm for fashion, footwear, streetwear, and contemporary culture, which fuels creativity and understanding of the market.

Collaboration Style:

• Cross-functional Integration: The designer must be comfortable working closely with Product Development, Marketing, and Retail teams, understanding their needs and constraints.

• Vendor Communication: Direct and clear communication with domestic and international vendors and manufacturers is vital for successful production.

• Partner Alignment: Ability to interpret and adhere to external brand guidelines and collaborate respectfully with licensors and partners.

• Feedback-Oriented: Openness to receiving and incorporating feedback from Creative Leadership, team members, and stakeholders.

📝 Enhancement Note: The company values creativity, brand stewardship, and a collaborative spirit. Candidates should highlight their ability to work in a team environment, respect brand guidelines, and demonstrate a passion for the industry.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creative Vision with Production Constraints: Ensuring designs are both aesthetically compelling and feasible for manufacturing within budget and timeline.

• Adhering to Multiple Brand Standards: Managing and applying distinct brand guidelines for FEATURE and various collaborative partners simultaneously.

• Fast-Paced Environment: Meeting tight deadlines common in the fashion and retail industry, especially during product launch cycles or seasonal collections.

• Staying Ahead of Trends: Continuously researching and integrating emerging trends in fashion, art, and culture into designs.

• Remote Vendor Coordination: Effectively communicating design intent and managing revisions with international manufacturers who may have different working cultures or language barriers.

Learning & Development Opportunities:

• Skill Deepening: Gaining specialized knowledge in areas like advanced apparel technical design, footwear construction visualization, or retail graphic application.

• Industry Exposure: Learning about different manufacturing processes, material applications, and the business side of the fashion retail industry through cross-functional collaboration.

• Creative Leadership: Potential to grow into roles with more strategic input on brand direction and creative campaigns.

• Mentorship: Learning from experienced Creative Directors or senior designers within the organization.

📝 Enhancement Note: This role presents opportunities to grow by mastering the intricacies of fashion product design and production, developing strong vendor relationships, and contributing to a dynamic brand's visual identity. The challenges are inherent to the fast-paced, trend-driven nature of the industry.

💡 Interview Preparation

Strategy Questions:

• "Walk me through a project in your portfolio where you designed graphics for an apparel or footwear product. What was the brief, your process, and the outcome?" (Focus on design rationale, technical execution, and problem-solving.)

• "How do you ensure your designs meet production requirements and vendor specifications?" (Highlight your experience with tech packs, production files, and vendor communication.)

• "Describe a time you had to work with strict brand guidelines (either your company's or a partner's). How did you balance creativity with compliance?" (Demonstrate your understanding of brand integrity and licensing.)

• "How do you stay updated on current fashion, streetwear, and art trends, and how do you incorporate them into your work?" (Show your passion and proactive research habits.)

• "Imagine we're launching a collaborative collection with [mention a hypothetical streetwear brand]. What would be your initial steps in designing the graphics for this project?" (Assess your conceptual thinking and approach to collaborations.) Company & Culture Questions:

• "What attracts you to FEATURE as a brand, and how do you see your design aesthetic fitting in?" (Research FEATURE extensively, understand their current offerings and brand ethos.)

• "How do you approach collaboration with teams outside of creative, like Product Development or Marketing?" (Emphasize communication, understanding different perspectives, and achieving shared goals.)

• "Describe your experience working with vendors or manufacturers. What challenges have you faced, and how did you overcome them?" (Showcase problem-solving skills and relationship management.)

• "How do you handle constructive criticism or feedback on your designs?" (Demonstrate openness to improvement and a professional demeanor.) Portfolio Presentation Strategy:

• Structure: Organize your portfolio logically, perhaps by project type or chronologically. Start with your strongest, most relevant work.

• Narrative: For each project, tell a compelling story about the problem, your solution, and the impact. Clearly state your role.

• Technical Detail: Be ready to discuss the software used, file formats, color modes (Pantone, CMYK), and any specific production techniques involved.

• Brand Alignment: Explicitly connect your work to the FEATURE brand and the role's requirements. Highlight any relevant fashion/streetwear experience.

• Conciseness: Practice your presentation to be engaging but efficient, respecting the interviewer's time.

📝 Enhancement Note: Preparation should focus on showcasing both creative talent and practical production knowledge. Demonstrating an understanding of FEATURE's brand and the fashion industry is crucial. Be ready to defend your design choices and explain your process thoroughly.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the ADP portal link provided.

• Portfolio Customization: Tailor your portfolio to highlight projects most relevant to fashion, apparel, footwear, and brand collaborations. Include examples of production-ready artwork and any technical documentation.

• Resume Optimization: Ensure your resume clearly lists your years of experience, advanced Adobe Creative Suite proficiency, and any relevant industry experience (fashion, streetwear). Quantify achievements where possible.

• Interview Preparation: Practice articulating your design process, technical skills, and understanding of brand stewardship. Be ready to discuss your portfolio in detail and answer scenario-based questions.

• Company Research: Thoroughly research FEATURE's brand, their current product lines, recent collaborations, and overall aesthetic to demonstrate genuine interest and cultural fit.

⚠️ Important Notice: This enhanced job description provides a comprehensive overview based on the provided information and industry standards. Candidates should verify all details, especially specific responsibilities and expectations, directly with Feature LLC during the interview process.