Graphic Designer and Content Creator

📍 Job Overview

Job Title: Graphic Designer and Content Creator

Company: Jewish Care Victoria

Location: Melbourne, Victoria, Australia

Job Type: Permanent Full-Time (open to part-time applications)

Category: Marketing & Communications Operations

Date Posted: July 28, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• Lead strategic storytelling and brand narrative development across diverse communication channels, including digital, print, and social media.

• Develop and execute integrated content strategies to support key organizational objectives such as fundraising, advocacy, recruitment, and donor engagement.

• Collaborate closely with operational leaders and subject matter experts to translate complex information into compelling, audience-focused narratives.

• Drive the enhancement of organizational reputation and community connection through authentic and impactful content creation.

• Manage multiple projects simultaneously, ensuring brand consistency and alignment with organizational values and strategic goals.

📝 Enhancement Note: While the title suggests a creative focus, the responsibilities clearly indicate a strategic operations component. The role requires not just content creation but also the strategic planning and execution of communication initiatives that directly impact organizational goals like fundraising and reputation management. This aligns with a Marketing Operations or Communications Operations function, focusing on the operational delivery of marketing and communication strategies.

📈 Primary Responsibilities

• Develop and implement a strategic brand and storytelling program that effectively communicates the impact of Jewish Care Victoria's services.

• Create engaging content for websites, social media platforms, email marketing campaigns, publications, and print collateral.

• Conduct interviews with clients, families, staff, and volunteers to uncover authentic stories that inspire action and deepen engagement.

• Partner with operational leaders and subject matter experts to ensure all communications are creative, consistent, audience-focused, and aligned with organizational strategy.

• Support fundraising campaigns by developing compelling narratives and visual assets that resonate with donors.

• Strengthen employer branding and recruitment efforts through targeted content that showcases the organization as an employer of choice.

• Enhance donor engagement by crafting communications that highlight the impact of their contributions.

• Protect and build Jewish Care Victoria's trusted reputation through consistent and high-quality communication outputs.

• Manage multiple priorities and competing deadlines within a fast-paced marketing and communications environment.

• Collaborate with the marketing team to ensure cohesive and integrated campaign execution.

📝 Enhancement Note: The responsibilities emphasize a blend of creative content generation and strategic operational execution. The role requires a deep understanding of how content drives specific business outcomes (fundraising, recruitment, reputation) and the ability to manage the end-to-end process from ideation to delivery across multiple channels. This strategic operational component is crucial for candidates to highlight.

🎓 Skills & Qualifications

Education:

• Qualifications in Communications, Marketing, Journalism, Public Relations, Digital Media, or a related discipline are ideally required. Bachelor's degree is a common expectation for roles of this nature. Experience:

• Demonstrated experience in developing strategic content and brand storytelling across multiple communication channels.

• Proven ability to manage multiple projects and competing deadlines in a dynamic environment.

• Experience in developing campaigns that support fundraising, advocacy, recruitment, donor engagement, or community awareness initiatives. Required Skills:

• Exceptional written communication, interviewing, and editorial skills.

• Strong understanding of brand management, audience engagement, and digital communications best practices.

• Proficiency in creating content across websites, social media, email marketing, publications, and print collateral.

• Ability to build trusted relationships with a diverse range of stakeholders, including leaders, staff, volunteers, donors, and community members.

• Excellent organizational and project management skills.

• Strategic thinking and ability to align content with organizational goals. Preferred Skills:

• Photography, videography, and multimedia content creation skills.

• Experience working with or alongside a community-based organization, not-for-profit, or community group.

• Familiarity with CRM systems for donor engagement or marketing automation platforms for email campaigns.

📝 Enhancement Note: The preferred skills, particularly experience with not-for-profits and multimedia capabilities, suggest a need for a candidate who can hit the ground running with a strong understanding of the sector's communication nuances. The emphasis on relationship-building and organizational alignment points to a role that requires strong interpersonal and strategic operational skills beyond pure creative output.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a diverse range of strategic content and brand storytelling examples across digital, print, and social media platforms.

• Include case studies demonstrating campaign development that supported fundraising, advocacy, recruitment, or donor engagement objectives.

• Highlight examples of content creation for websites, social media, email marketing, publications, and print collateral, emphasizing audience focus.

• Provide evidence of ability to translate complex organizational messages into clear, compelling narratives.

• Demonstrate strong brand management and consistency in visual and written communications. Process Documentation:

• Illustrate your process for uncovering authentic stories and translating them into impactful content.

• Detail your approach to collaborating with subject matter experts and operational leaders to ensure accuracy and alignment.

• Showcase how you manage multiple projects and deadlines, including any personal workflow or project management methodologies.

• Provide examples of how you have measured or contributed to the success of communication initiatives.

📝 Enhancement Note: For this role, the portfolio should go beyond just showcasing creative output. It needs to demonstrate strategic thinking, process management, and a clear understanding of how content creation directly contributes to organizational objectives. Candidates should be prepared to articulate their process and the impact of their work.

💵 Compensation & Benefits

Salary Range:

• Based on industry benchmarks for Graphic Designers and Content Creators with 2-5 years of experience in Melbourne, Australia, a competitive salary range would typically be AUD $65,000 - $90,000 per annum. This estimate considers the mid-level experience requirement, the nature of the role within a not-for-profit organization, and the cost of living in Melbourne. Benefits:

• Salary Packaging: Access to Fringe Benefit Tax exemptions, allowing for salary packaging up to AUD $15,900 per annum, plus up to AUD $2,650 per annum on meals and entertainment.

• Purchased Leave: Opportunity to purchase up to 4 additional weeks of leave per year, enhancing work-life balance.

• Employee Assistance Program (EAP): Confidential counseling and support services for employees and their families.

• Staff Referral Bonus Program: Incentives for referring successful candidates.

• Reward & Recognition Program (STAR program): A system for celebrating and acknowledging team members who embody core values. Working Hours:

• This is a permanent full-time role, typically equating to 38 hours per week. However, the organization is open to part-time applications, indicating potential flexibility in scheduling for suitable candidates. Standard working hours would likely be during business days, with potential for some flexibility depending on project needs and operational requirements.

📝 Enhancement Note: The salary estimate is based on publicly available data for similar roles in Melbourne. The benefits package is particularly strong for a not-for-profit, highlighting the organization's commitment to employee well-being and work-life balance, which is a significant draw for operations professionals. The openness to part-time applications also adds a layer of flexibility.

🎯 Team & Company Context

🏢 Company Culture

Industry: Social Services, Not-for-Profit, Aged Care, Community Services. Jewish Care Victoria operates within a vital sector, providing essential support and services to the Jewish community and beyond. This industry context implies a mission-driven environment with a focus on compassion, community well-being, and ethical practices.

Company Size: Jewish Care Victoria is described as one of the largest providers of aged and community services for the Jewish Community in Victoria, suggesting a significant organizational footprint with a substantial number of employees and service recipients. This size implies a structured environment with established processes but also opportunities for impact within specific departments.

Founded: The organization has a long history, serving the community for over 175 years. This deep legacy suggests a stable organization with a strong foundation, established values, and a deep understanding of its community's needs. This longevity often translates into a culture of commitment and resilience.

Team Structure:

• The Graphic Designer and Content Creator will report to the Head of Marketing & Communications, indicating a clear hierarchical structure within the marketing department.

• They will work alongside a passionate marketing team, suggesting a collaborative departmental environment where shared goals are pursued.

• The role requires close partnership with operational leaders and subject matter experts across the organization, highlighting a cross-functional operational dynamic. Methodology:

• Data-Driven Storytelling: While not explicitly stated, the emphasis on "strategic storytelling" and supporting "fundraising, advocacy, recruitment" implies a data-informed approach where content is crafted to achieve measurable outcomes.

• Audience-Centric Communication: The role requires understanding and catering to diverse audiences (clients, families, donors, employees, community), suggesting a focus on tailoring messages for maximum impact.

• Value-Aligned Operations: Communications must be aligned with organizational strategy and values, indicating a strong emphasis on ethical conduct and mission fulfillment in operational execution.

Company Website: https://www.jewishcare.org.au/ (Inferred from domain_derived)

📝 Enhancement Note: The company's long history and mission-driven nature are key cultural indicators. Candidates should be prepared to demonstrate alignment with these values, emphasizing how their operational approach to content creation supports the organization's broader social impact goals. The team structure suggests a need for both collaborative departmental work and effective cross-functional engagement.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at a mid-level (2-5 years of experience) within the Marketing & Communications Operations function. It offers the opportunity to take ownership of strategic storytelling and content execution, moving beyond purely tactical design tasks. The role requires strategic thinking and the ability to influence organizational communication outcomes.

Reporting Structure: The position reports directly to the Head of Marketing & Communications. This provides a clear reporting line and access to senior leadership within the marketing function, offering mentorship and visibility into strategic decision-making. Collaboration extends to operational leaders across the organization.

Operations Impact: The role has a direct and significant impact on key organizational KPIs. By crafting compelling narratives and strategic content, the Graphic Designer and Content Creator will influence:

• Fundraising Success: Through impactful stories and campaigns that drive donor contributions.

• Organizational Reputation: By consistently communicating the organization's mission, values, and positive impact.

• Recruitment Effectiveness: By strengthening employer branding and attracting quality talent.

• Community Engagement: By fostering deeper connections with clients, families, and the broader community.

• Advocacy Efforts: By providing clear and persuasive communication to support key initiatives.

Growth Opportunities:

• Specialization: Deepen expertise in specific areas of content creation, such as digital storytelling, video production, or campaign management within the not-for-profit sector.

• Strategic Development: Progress to roles with greater responsibility for overall marketing and communications strategy development, potentially leading to a Senior Content Strategist or Marketing Manager position.

• Leadership: With demonstrated success and leadership potential, opportunities may arise to lead smaller teams or manage larger, more complex communication projects.

• Cross-Functional Expertise: Gain experience working across various operational departments, enhancing understanding of organizational dynamics and broadening skill sets.

📝 Enhancement Note: The growth path here is not just about creative advancement but also about strategic operational development. Candidates should emphasize their ability to contribute to broader organizational goals and their interest in developing strategic communication planning skills.

🌐 Work Environment

Office Type: This is an on-site role, suggesting a traditional office environment within Jewish Care Victoria's facilities. This typically fosters a collaborative atmosphere, facilitating spontaneous interactions, team meetings, and direct communication with colleagues and operational leaders.

Office Location(s): The role is based in Melbourne, Victoria. Specific office locations would need to be confirmed, but given the organization's size and service provision, it likely has centralized headquarters and potentially distributed service centers. Accessibility for local candidates is a key consideration.

Workspace Context:

• Collaborative Environment: The role requires close collaboration with the marketing team and operational leaders, suggesting an open and communicative workspace that supports teamwork.

• Tools & Technology: Access to relevant design software, content management systems, and communication platforms will be essential for effective performance.

• Team Interaction: Regular team meetings, cross-departmental project discussions, and direct access to leadership are expected, providing opportunities for professional development and knowledge sharing.

Work Schedule: The role is advertised as permanent full-time, typically 38 hours per week, during standard business hours. The openness to part-time applications indicates a degree of flexibility, which can be beneficial for operations roles that may require balancing project demands with personal commitments.

📝 Enhancement Note: The on-site requirement suggests that candidates should be prepared for a structured work environment that prioritizes in-person collaboration. This can be a positive for networking and team cohesion, which are important for operations roles that require strong internal relationships.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely a review of applications and resumes, focusing on relevant experience in graphic design, content creation, and strategic communications, particularly within the not-for-profit sector.

• Portfolio Presentation: Candidates will likely be asked to present their portfolio, showcasing relevant work samples and discussing their strategic approach, process, and impact.

• Skills Assessment: This may involve a practical exercise or case study to assess design skills, copywriting ability, and strategic thinking under timed conditions.

• Behavioral & Situational Interviews: Questions will probe experience with stakeholder management, problem-solving, collaboration, and alignment with Jewish Care Victoria's values.

• Team/Leadership Interviews: Interviews with the Head of Marketing & Communications and potentially other key stakeholders to assess cultural fit and strategic alignment.

Portfolio Review Tips:

• Strategic Narrative: Organize your portfolio to tell a story. For each project, clearly articulate the objective, your role, the strategy employed, the process followed, and the measurable outcomes.

• Impact Focus: Emphasize how your work contributed to specific organizational goals (e.g., increased engagement, successful fundraising, improved brand perception). Use quantifiable results where possible.

• Process Demonstration: Include examples that illustrate your process for content ideation, development, stakeholder consultation, and refinement.

• Not-for-Profit Relevance: If possible, highlight projects undertaken for similar organizations or demonstrate an understanding of the unique communication challenges and opportunities within the sector.

• Versatility: Showcase a range of work across different media (digital, print, social) to demonstrate breadth of skill.

Challenge Preparation:

• Case Study Simulation: Be prepared for a scenario-based challenge that requires you to develop a content strategy or create sample content for a specific Jewish Care Victoria initiative.

• Strategic Alignment: Focus your preparation on how your proposed solutions align with the organization's mission, values, and target audiences.

• Efficiency & Resourcefulness: Demonstrate an ability to work efficiently and resourcefully, as is often necessary in not-for-profit operations.

• Presentation Skills: Practice articulating your ideas clearly, concisely, and persuasively, as you will need to present your work and rationale effectively.

📝 Enhancement Note: The interview process is designed to assess not just creative talent but also strategic thinking, operational execution, and cultural fit. Candidates should prepare to discuss their methodologies, demonstrate their problem-solving skills, and articulate how their work contributes to the organization's mission.

🛠 Tools & Technology Stack

Primary Tools:

• Graphic Design Software: Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) is almost certainly expected for this role.

• Content Management Systems (CMS): Experience with website CMS platforms (e.g., WordPress, Drupal) for publishing and managing web content.

• Email Marketing Platforms: Familiarity with platforms like Mailchimp, Campaign Monitor, or similar for creating and distributing email campaigns.

Analytics & Reporting:

• Web Analytics: Basic understanding of Google Analytics to track website traffic and content performance.

• Social Media Analytics: Familiarity with native analytics tools on platforms like Facebook, Instagram, LinkedIn, etc., to measure engagement and reach.

CRM & Automation:

• CRM Systems: While not explicitly stated, experience with a CRM (e.g., Salesforce, HubSpot) could be beneficial for understanding donor data and engagement strategies.

• Project Management Tools: Familiarity with tools like Asana, Trello, or Monday.com for managing multiple projects and deadlines.

📝 Enhancement Note: While the job description doesn't list specific tools, candidates should highlight their proficiency with industry-standard design software and any experience with CMS, email marketing platforms, and basic analytics tools. Demonstrating adaptability and a willingness to learn new systems is also valuable.

👥 Team Culture & Values

Operations Values:

• Mission-Driven Impact: A core value will be the commitment to making a tangible difference in the lives of the Jewish community through high-quality services and communications.

• Compassion & Empathy: Given the nature of the organization, a culture of compassion and empathy, reflected in both internal interactions and external communications, is paramount.

• Respect & Inclusivity: Jewish Care Victoria celebrates diversity and strives for inclusivity, expecting all team members to treat others with respect and uphold these values.

• Excellence & Integrity: A commitment to delivering high-quality work, maintaining ethical standards, and operating with integrity in all aspects of their operations.

• Community Focus: A deep understanding and dedication to serving the needs of the Jewish community and fostering strong community connections.

Collaboration Style:

• Cross-Functional Partnership: The role necessitates strong collaborative relationships with operational leaders and subject matter experts across various departments to gather information and ensure communication accuracy.

• Team-Oriented: Working within a marketing team suggests a collaborative environment where ideas are shared, feedback is given constructively, and collective goals are pursued.

• Stakeholder Engagement: The ability to build trust and communicate effectively with a diverse range of internal and external stakeholders is crucial for success.

📝 Enhancement Note: Candidates should be prepared to articulate how their personal values and work style align with Jewish Care Victoria's mission and values. Highlighting past experiences that demonstrate empathy, a commitment to community, and collaborative success will be beneficial.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creative Vision with Organizational Constraints: The need to produce impactful, creative content while adhering to brand guidelines, budget limitations, and organizational strategy.

• Managing Diverse Stakeholder Needs: Effectively gathering input and gaining approval from various operational leaders and subject matter experts, each with potentially different priorities.

• Measuring Content Impact: Quantifying the ROI of creative and storytelling initiatives, which can sometimes be more qualitative than direct sales metrics.

• Adapting to Evolving Digital Landscapes: Staying current with new social media trends, content formats, and digital communication best practices to keep content fresh and engaging.

Learning & Development Opportunities:

• Not-for-Profit Sector Expertise: Deepen understanding of the unique communication strategies, fundraising techniques, and community engagement models specific to the not-for-profit and aged care sectors.

• Advanced Content Strategy: Develop skills in higher-level content strategy, including audience segmentation, journey mapping, and content lifecycle management.

• Multimedia Production: Enhance capabilities in photography, videography, and editing through internal training or external courses.

• Leadership Development: Gain exposure to strategic planning and team management through mentorship from the Head of Marketing & Communications.

📝 Enhancement Note: The challenges presented are common in operations roles within mission-driven organizations. Candidates should frame these challenges as opportunities for growth and demonstrate a proactive approach to problem-solving and continuous learning.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for developing a strategic content plan that supports organizational objectives like fundraising or recruitment." (Focus on planning, audience analysis, channel selection, and KPI alignment).

• "How do you approach building relationships with operational leaders and subject matter experts to gather information and ensure content accuracy?" (Highlight communication, listening, and collaboration skills).

• "Walk us through a challenging content creation project where you had to overcome obstacles or manage competing priorities. What was your approach and the outcome?" (Demonstrate problem-solving, project management, and resilience). Company & Culture Questions:

• "What interests you about working for a not-for-profit organization like Jewish Care Victoria, and how do your values align with our mission?" (Research the organization's mission, values, and recent work).

• "How would you ensure your content reflects the values of compassion, respect, and inclusivity that are important to our organization?" (Connect personal values to organizational culture).

• "How do you measure the success of your content and its impact on organizational goals?" (Discuss relevant metrics and reporting methods, focusing on engagement, reach, and contribution to business objectives). Portfolio Presentation Strategy:

• Storytelling Framework: Structure your presentation around the "Situation, Task, Action, Result" (STAR) method for each project. Clearly articulate the problem, your solution, the process, and the impact.

• Highlight Strategic Intent: For each piece, explain the strategic thinking behind it. Why this message? Why this channel? Who was the target audience?

• Showcase Process: Briefly explain your workflow, from initial brief to final delivery, including any stakeholder consultations or revisions.

• Quantify Impact: Whenever possible, use data and metrics to demonstrate the effectiveness of your work (e.g., engagement rates, website traffic increases, lead generation, donation conversions).

• Visual Clarity: Ensure your presentation is visually appealing and easy to follow, mirroring your design sensibilities.

📝 Enhancement Note: Preparation should focus on demonstrating a strategic mindset, strong operational execution, and a genuine alignment with the organization's mission. Candidates must be ready to articulate their process, justify their creative decisions, and quantify the impact of their work.

📌 Application Steps

To apply for this Graphic Designer and Content Creator position:

• Submit your application through the provided application link on the careers page.

• Tailor your resume: Highlight experience in graphic design, content creation, strategic storytelling, and any relevant work within the not-for-profit sector. Use keywords from the job description.

• Curate your portfolio: Select your strongest and most relevant work samples that demonstrate strategic thinking, diverse media execution, and quantifiable impact. Prepare to present your portfolio and discuss your process.

• Research Jewish Care Victoria: Understand their mission, values, services, and recent communications. This will help you tailor your application and prepare for interview questions.

• Prepare for interview scenarios: Practice answering behavioral and situational questions, focusing on your problem-solving abilities, collaborative approach, and strategic communication skills.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.