Director, Product Strategy and Commercialization

📍 Job Overview

Job Title: Director, Product Strategy and Commercialization

Company: Fidelity Canada

Location: Mississauga, Ontario, Canada (with a transition from Toronto)

Job Type: Full time

Category: Product Strategy & Commercialization Operations / GTM Operations

Date Posted: 2026-09-02

Experience Level: 7+ years experience (Mid to Senior level)

Remote Status: Hybrid

🚀 Role Summary

• Lead the commercial strategy and P&L accountability for Fidelity's digital investing platform, Investly, driving measurable business outcomes.

• Develop and execute the product roadmap, go-to-market priorities, and client value proposition to achieve investor growth, AUM, revenue, and margin targets.

• Own the commercial planning discipline, including business case development, roadmap prioritization, experimentation, and performance management.

• Foster a data-informed, user-centric, and commercially disciplined approach to product strategy and commercialization.

• Build and lead a high-performing team, collaborating effectively across Digital Client Experience, Product Management, Finance, Marketing, and other departments.

📝 Enhancement Note: This role sits at the intersection of Product Management, Strategy, and Go-To-Market (GTM) Operations. While not a traditional "Revenue Operations" or "Sales Operations" title, the emphasis on P&L accountability, commercialization, business case development, and driving measurable business outcomes aligns strongly with the strategic and analytical demands of operations professionals. The successful candidate will be responsible for the commercial success of a digital product, requiring strong analytical rigor, strategic planning capabilities, and cross-functional leadership.

📈 Primary Responsibilities

• Own and drive the commercial strategy, business planning, and P&L accountability framework for the Investly digital investing platform.

• Develop strategic plans, robust business cases, and performance targets that guide product development and growth initiatives.

• Lead the commercialization program for key growth initiatives, ensuring cross-functional execution and delivery against agreed business outcomes.

• Translate customer, market, and performance insights into actionable product, commercialization, and lifecycle priorities to enhance user experience and drive profitable growth.

• Champion a data-informed, user-centric, and commercially disciplined approach to product strategy, commercialization, and P&L performance management.

• Build, mentor, and lead a high-performing team, fostering collaboration and alignment with Fidelity's values in cross-functional environments.

• Collaborate with stakeholders across Digital Client Experience, Product Management, Investly teams, Business Development, Data Analytics, Finance, Risk, Compliance, and Marketing to achieve customer-centric, compliant, and financially sound outcomes.

• Identify new product and service opportunities, build rigorous business cases, set high-level business requirements for Software Product, and define GTM briefs for Marketing.

• Make clear trade-off recommendations based on expected commercial value, resource requirements, risk assessment, and P&L impact.

📝 Enhancement Note: The responsibilities highlight a strong focus on strategic planning, financial modeling, and cross-functional execution, which are core tenets of effective GTM and Revenue Operations. The emphasis on "P&L accountability framework" and "measurable business outcomes" indicates a need for deep analytical skills and the ability to tie operational initiatives directly to financial performance.

🎓 Skills & Qualifications

Education: Bachelor's degree in Business, Software Engineering, or a related field, or equivalent practical experience.

Experience:

• 7+ years of experience in digital product strategy, commercialization, growth, business planning, or related strategy roles, with a proven track record of managing commercial outcomes.

• 3+ years of experience managing and growing a high-performing team.

• Experience in digital platforms within the wealth management or financial services industry.

• Demonstrated experience in strategy development, business planning, and P&L-oriented decision-making.

• Proven ability to build business cases, performance scorecards, and commercialization plans tied to measurable financial and growth outcomes. Required Skills:

• Strong understanding of industry dynamics, strategy, business planning, product commercialization, and digital platform economics within the wealth industry.

• Advanced communication and team-building skills, with a strong emphasis on leadership through influence.

• Proven people leadership experience with a focus on developing and leveraging the capabilities of a high-performing team.

• Ability to acquire expert-level knowledge across a diverse range of areas.

• Proficiency in using AI and data tools for strategy creation, business case development, performance analysis, experimentation, and product outcome assessment.

• Strong financial and commercial acumen, including P&L management, business case development, unit economics, investment prioritization, growth forecasting, CAC/LTV analysis, and resource allocation against growth objectives. Preferred Skills:

• Understanding of securities, digital assets, and mobile application development processes.

• Expertise in product and growth portfolio prioritization methodologies.

• Experience with experimentation frameworks and data-driven decision-making.

• Familiarity with agile development methodologies and product lifecycle management.

📝 Enhancement Note: The qualifications emphasize a blend of strategic thinking, financial acumen, and leadership. The requirement for experience in "digital platforms within the wealth industry" and "securities, digital assets and mobile application development" suggests a need for domain-specific knowledge. The mention of "AI and data tools" points towards a tech-forward approach to strategy and analysis.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Demonstrated success in developing and executing comprehensive commercialization strategies for digital products.

• Evidence of building rigorous business cases, including financial projections, ROI analysis, and risk assessments for new initiatives.

• Examples of creating and managing performance scorecards and dashboards that track key business outcomes and operational KPIs.

• Case studies showcasing experience in prioritizing product roadmaps and growth initiatives based on commercial value and strategic impact.

• Documentation of experience in translating market and customer insights into actionable product and commercialization plans. Process Documentation:

• Workflow designs and optimization strategies for product commercialization processes, from ideation to launch and ongoing lifecycle management.

• Implementation and automation methods for commercial planning and execution, including cross-functional coordination.

• Measurement and performance analysis frameworks for tracking the success of commercialization efforts against defined business targets.

• Methodologies for conducting market analysis, competitive assessments, and user research to inform product and commercial strategy.

📝 Enhancement Note: While not explicitly stated as a "portfolio requirement" in the raw listing, the responsibilities heavily imply the need for a portfolio demonstrating strategic planning, business case development, financial modeling, and cross-functional execution. Candidates should be prepared to showcase examples of their work in these areas, particularly focusing on tangible business outcomes and ROI.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a Director-level role in Product Strategy and Commercialization in the Greater Toronto Area, with 7+ years of experience and team management responsibilities, the estimated annual salary range is CAD $150,000 - $220,000. This range can vary based on the candidate's specific experience, qualifications, and performance during the interview process.

Benefits:

• Flexible working arrangements (100% remote, hybrid, and in-office options).

• Competitive total compensation package.

• Company contributions to a Group RRSP (no matching requirement).

• Comprehensive health benefits starting on day one, with 100% employer-paid premiums.

• Up to $5,000 annually for mental health services and therapy.

• Parental leave top-up to 100% of salary for up to 25 weeks.

• Up to $650 allowance for home office equipment.

• Generous time off policy, including 2 paid days annually for volunteer work.

• Access to extensive professional development opportunities, including over 11,000 training courses.

• Tuition reimbursement and monetary rewards for completing required designations.

• Active network of Employee Resource Groups.

Working Hours: The role is full-time, with an expected standard of 40 hours per week. The hybrid working arrangement offers flexibility within these hours, balancing in-office collaboration with remote work.

📝 Enhancement Note: The salary range is an estimate based on industry data for similar roles in Mississauga/Toronto, Canada. Fidelity Canada's benefits are clearly outlined and are very comprehensive, emphasizing employee well-being and professional growth, which are significant draws for operations professionals.

🎯 Team & Company Context

🏢 Company Culture

Industry: Financial Services, Investment Management, Digital Platforms. Fidelity Canada operates within a highly regulated and competitive financial sector, emphasizing trust, client outcomes, and innovation. The company's private ownership allows for a more agile and forward-thinking approach to business strategy and product development.

Company Size: Fidelity Canada is a significant player in the Canadian financial landscape, part of a larger global organization. This size provides stability, resources, and a structured environment, while the focus on specific products like Investly suggests a dynamic and evolving business unit.

Founded: Fidelity has a long-standing history, with Fidelity Canada operating for over 35 years. This longevity indicates stability and deep market expertise. The company's continuous pursuit of innovation suggests a culture that embraces change and growth.

Team Structure:

• The role likely sits within a product