Digital Content Designer

📍 Job Overview

Job Title: Digital Content Designer

Company: Avidalia S.L

Location: Barcelona, Catalonia, Spain

Job Type: Part-Time (20 hours/week)

Category: Marketing Operations / Digital Marketing Design

Date Posted: April 30, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: Hybrid (On-site 4 days/week, Remote Fridays)

🚀 Role Summary

• Develop and execute high-impact visual content strategies across digital and print mediums to enhance brand communication and engagement.

• Design compelling graphics for social media, advertising campaigns (LinkedIn, Meta Ads, Google Ads), and email marketing, ensuring brand consistency.

• Produce professional corporate presentations and internal communication materials with a strong visual aesthetic.

• Contribute to the creation and maintenance of brand identity guidelines and visual consistency across all platforms.

• Collaborate effectively with cross-functional teams on integrated marketing projects and special campaigns.

📝 Enhancement Note: This role is positioned as a hybrid between a graphic designer and a content strategist, with a strong emphasis on digital marketing applications and brand consistency. The "Digital Content Designer" title implies a need to understand the strategic purpose behind the content, not just its aesthetic execution. The part-time nature with a clear path to full-time employment is a significant factor for candidates seeking flexible yet growing opportunities.

📈 Primary Responsibilities

• Design and adapt a wide range of graphic materials for both online and offline channels, including brochures, catalogs, flyers, and corporate presentations, strictly adhering to brand identity guidelines.

• Create visually engaging assets for digital marketing campaigns, specifically tailored for social media (LinkedIn, Meta Ads, Google Ads) and email marketing platforms.

• Develop and edit basic motion graphics and audiovisual content to enhance digital storytelling and campaign effectiveness.

• Produce professional PowerPoint presentations for sales and business development teams, ensuring a high level of visual appeal and clarity.

• Support internal communications efforts by creating engaging visual content, fostering a cohesive internal brand experience.

• Coordinate closely with marketing, sales, and other project teams to ensure visual content aligns with overarching campaign objectives and project requirements.

• Assist in the visual execution of broader marketing campaigns and special initiatives to maximize impact and brand recall.

• Actively contribute to the development and enforcement of brand visual identity standards across all company touchpoints.

📝 Enhancement Note: The responsibilities clearly indicate a need for a designer who can translate marketing objectives into tangible visual assets. The emphasis on specific ad platforms (LinkedIn, Meta Ads, Google Ads) suggests a focus on performance marketing content. The inclusion of "internal communication" and "corporate presentations" broadens the scope beyond external marketing, requiring versatility.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Marketing, Communications, or a related field is typically expected for mid-level roles requiring 2 years of experience. Equivalent practical experience with a strong portfolio will also be considered.

Experience: A minimum of 2 years of professional experience in content creation, graphic design, or a similar role, preferably within a digital marketing agency or a company with a strong digital presence.

Required Skills:

• Mandatory comprehensive portfolio showcasing a range of design work, including presentations and audiovisual pieces.

• Proven proficiency in Adobe Creative Cloud suite (Photoshop, Illustrator, InDesign).

• Hands-on experience with design and collaboration tools such as Figma, Canva, and CapCut.

• Demonstrated ability to work with diverse digital and print formats.

• Strong understanding of visual communication principles and brand aesthetics.

Preferred Skills:

• Knowledge of branding principles and visual identity development.

• Experience in video editing or basic motion graphics creation.

• Familiarity with designing assets for digital advertising campaigns (social media ads, Google Ads, email marketing).

• Adaptability to various brand styles and creative briefs.

• Foundational knowledge or formal training in marketing principles.

📝 Enhancement Note: The requirement for a portfolio is paramount. The explicit mention of specific tools (Adobe CC, Figma, Canva, CapCut) suggests that candidates should be comfortable with both industry-standard professional software and more accessible collaborative tools. The "preferred skills" highlight a desire for a well-rounded candidate who understands the marketing context of their design work.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated collection of design projects demonstrating versatility across different media (digital ads, print collateral, presentations, basic video/motion graphics).

• Case studies highlighting personal contribution, design process, and the impact of the visual content on campaign objectives or brand goals.

• Examples of brand identity application and adaptation across various platforms.

• Proof of proficiency in required design software (Adobe Creative Cloud, Figma, Canva, CapCut).

Process Documentation:

• Showcase an understanding of the design workflow from brief to final delivery, including client/stakeholder feedback integration.

• Demonstrate experience in adapting designs based on performance metrics or A/B testing results (if applicable).

• Evidence of maintaining brand consistency and visual integrity throughout the design process.

📝 Enhancement Note: For a role like this, the portfolio is not just a collection of work but a demonstration of the candidate's design process, strategic thinking, and ability to deliver results. Applicants should be prepared to articulate their creative decisions and how their designs support marketing objectives.

💵 Compensation & Benefits

Salary Range: The stated salary range of €10.5 - €13 per hour translates to an approximate annual salary of €21,840 - €27,040 for a 20-hour work week (assuming 40 weeks of work per year, factoring in potential holidays and standard work year calculations). This range is for part-time employment. Negotiable based on experience.

Benefits:

• Permanent contract (indefinite).

• Hybrid work model with remote work on Fridays.

• Rational working hours: Monday-Thursday 09:00-13:00, Friday 09:00-13:00 (Remote).

• Free access to a comprehensive 200-hour Digital Marketing Master's course (valued highly).

• Additional complementary training opportunities.

• Day off on your birthday.

• Real growth plan with opportunities for internal promotion from Junior to Senior roles.

Working Hours: Part-time, 20 hours per week. The schedule is fixed from 09:00 to 13:00, Monday to Thursday in the office, and Friday remotely.

📝 Enhancement Note: The salary is presented hourly, which is common for part-time roles, especially in some European markets. The estimated annual range is crucial for candidates to assess. The benefits package is strong, particularly the free Digital Marketing Master's course and the clear internal growth path, which are significant value propositions for career development.

🎯 Team & Company Context

🏢 Company Culture

Industry: Digital Marketing Agency. Avidalia has 16 years of experience, indicating a stable and established agency with a proven track record in the market. This suggests a professional environment with established client relationships and operational processes.

Company Size: Not explicitly stated, but the description mentions a "team that bets on talent, creativity and continuous training" and "coordination with teams on transversal projects." The presence of a Digital Marketing Master's program for employees suggests a company that invests in its people and fosters a learning culture.

Founded: 16 years ago, placing its founding around 2010. This period marked significant growth and evolution in digital marketing, suggesting the agency has adapted to industry changes.

Team Structure:

• The role requires coordination with multiple teams on transversal projects, implying a collaborative structure where designers work alongside marketing strategists, campaign managers, and possibly account managers.

• The "internal growth plan" suggests a structured approach to career progression within teams, with opportunities to move from junior to senior roles.

Methodology:

• The agency likely employs a data-driven approach to digital marketing, given the focus on campaign performance and the provided Digital Marketing Master's.

• Workflow planning and optimization are implied through the need for efficient content creation for various digital platforms and the part-time to full-time growth potential.

• Automation is likely utilized in campaign execution and reporting, though not explicitly stated for the designer's role.

Company Website: https://avidalia.breezy.hr (This is a Breezy HR portal URL and not the main company website. A more accurate company website for Avidalia S.L. would be beneficial for further research.)

📝 Enhancement Note: While the core company website isn't provided, the agency's longevity and investment in training point to a professional environment that values expertise and development. The emphasis on digital marketing implies a fast-paced, results-oriented culture.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Digital Content Designer, requiring 2 years of experience. It's a hands-on design role with a strong emphasis on digital marketing applications and brand consistency. The explicit mention of a growth plan to "Senior" indicates a clear progression path within the design or broader marketing team.

Reporting Structure: While not detailed, the designer will likely report to a Marketing Manager, Creative Director, or Head of Design. The need for coordination with "teams on transversal projects" suggests regular interaction with various departmental leads or project managers.

Operations Impact: The impact of this role is directly tied to the effectiveness of Avidalia's marketing campaigns. High-quality, strategically designed content enhances brand perception, drives engagement on social media and ad platforms, improves email marketing performance, and supports sales efforts through compelling presentations. The designer's work directly contributes to client success and, by extension, Avidalia's revenue and reputation.

Growth Opportunities:

• Skill Advancement: Deepen expertise in digital design for specific platforms (social media, ads, email) and gain proficiency in advanced video and motion graphics.

• Marketing Acumen: Develop a stronger understanding of marketing strategy, campaign performance, and data analytics through the company's provided Master's program and daily work.

• Leadership Potential: Progress to a Senior Digital Content Designer role, potentially leading design aspects of larger projects, mentoring junior designers, or specializing in a particular area like motion graphics or branding.

📝 Enhancement Note: The "Plan de crecimiento real" (Real growth plan) is a key selling point. Candidates should be prepared to discuss how they envision growing within the company and what skills they aim to develop. The connection between design work and marketing outcomes is crucial for demonstrating understanding of this role's impact.

🌐 Work Environment

Office Type: The job is described as "presencial" (in-person) with a hybrid model, meaning there is a physical office location. The mention of "oficina en Consell de Cent" indicates a specific area in Barcelona, known for being a central and accessible business district.

Office Location(s): Consell de Cent, Barcelona. This is a prime location in the city center, likely offering good public transport links and proximity to amenities.

Workspace Context:

• Collaborative Environment: The role involves coordination with other teams, suggesting an open and collaborative workspace designed to facilitate communication and teamwork.

• Tools & Technology: Employees will have access to the necessary design software and hardware within the office. The company's investment in training also implies a commitment to providing employees with modern tools and learning resources.

• Team Interaction: Frequent interaction with colleagues from various marketing disciplines is expected, fostering a dynamic and interactive work setting.

Work Schedule: The work schedule is fixed: Monday to Thursday from 09:00 to 13:00 in the office, and Fridays from 09:00 to 13:00 remotely. This structured part-time schedule allows for focused work while accommodating personal commitments.

📝 Enhancement Note: The hybrid model with a specific in-office requirement for four days a week is important. Candidates should assess their comfort with this structure and the commute to the Consell de Cent area. The Friday remote day offers a taste of remote work flexibility.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely a brief call to assess basic qualifications, experience, and fit for the part-time hybrid role.

• Portfolio Review & Interview: A more in-depth session where candidates present their portfolio. This will involve discussing specific projects, design choices, creative process, and how their work aligns with Avidalia's client needs and brand standards. Expect questions about their experience with the required tools and platforms.

• Skills Assessment/Challenge: Potentially a small design task or case study relevant to the role's responsibilities (e.g., designing a social media ad concept, adapting a brand guideline, or outlining a presentation structure).

• Final Interview: Discussion with a hiring manager or senior team member to assess cultural fit, career aspirations, and confirm suitability for the role and growth plan.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest projects that best represent the skills required for this role (digital ads, presentations, branding, basic video).

• Tell a Story: For each project, clearly articulate the brief/objective, your role, your creative process, the tools used, challenges faced, and the outcome or impact.

• Highlight Digital Focus: Emphasize your experience with social media, ad platforms, and email marketing design.

• Showcase Brand Adaptability: Include examples that demonstrate your ability to work with different brand styles and maintain visual consistency.

• Prepare for Questions: Be ready to discuss your design philosophy, how you approach creative briefs, how you handle feedback, and your familiarity with the specified software.

Challenge Preparation:

• If a design challenge is given, focus on understanding the brief thoroughly.

• Prioritize clarity, brand consistency, and meeting the core requirements of the task.

• For presentation-related challenges, focus on structure, visual hierarchy, and clear messaging.

• Be mindful of time constraints and present your work professionally, explaining your rationale concisely.

📝 Enhancement Note: The emphasis on a portfolio is critical. Candidates should treat their portfolio as a presentation tool to showcase not just their aesthetic skills but also their strategic thinking and problem-solving abilities within a marketing context.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Cloud: Essential suite including Photoshop (image editing, graphic design), Illustrator (vector graphics, logos, illustrations), and InDesign (layout design for print and digital publications like brochures and catalogs).

• Figma: A modern, collaborative interface design tool, increasingly used for UI/UX design, prototyping, and team collaboration on design projects.

• Canva: A user-friendly online graphic design tool, often used for quick social media graphics, presentations, and marketing collateral, especially in agency environments for efficiency.

• CapCut: A popular, user-friendly video editing application, likely used for creating short-form video content for social media and basic motion graphics.

Analytics & Reporting: While not directly used for design creation, understanding how design impacts campaign performance is key. Familiarity with basic analytics from platforms like Meta Ads, Google Ads, and email marketing tools would be beneficial to inform design choices.

CRM & Automation: No direct CRM or automation tool usage is specified for this role, but an understanding of how marketing campaigns are managed and automated would provide context for the content produced.

📝 Enhancement Note: Proficiency in Adobe Creative Cloud is a baseline requirement. Experience with Figma, Canva, and CapCut indicates a need for versatility, catering to different project speeds and client needs. Candidates should be prepared to discuss their experience and comfort level with each of these tools.

👥 Team Culture & Values

Operations Values:

• Talent & Creativity: Avidalia actively seeks and fosters creative talent, encouraging innovative design solutions.

• Continuous Learning: The company invests heavily in employee development, evidenced by the Master's program, promoting a culture of ongoing skill enhancement and adaptation to industry trends.

• Teamwork & Collaboration: The role involves working on transversal projects, highlighting the importance of effective collaboration and communication within and across teams.

• Quality & Consistency: A strong emphasis is placed on maintaining a high level of quality and visual consistency in all design outputs, reflecting brand integrity.

• Problem-Solving: The need for a "resolutivo" (problem-solving) profile suggests an environment where challenges are met with practical and creative solutions.

Collaboration Style:

• Cross-functional Integration: Designers are expected to work closely with marketing strategists, campaign managers, and other stakeholders to align visual content with campaign goals.

• Feedback-Driven: The design process likely involves receiving and incorporating feedback from clients and internal teams to refine work.

• Knowledge Sharing: The company's investment in training and internal growth suggests a culture that encourages sharing knowledge and best practices among team members.

📝 Enhancement Note: The company culture appears to be focused on professional development, creative output, and collaborative execution. Candidates who are proactive learners and enjoy working in a team-oriented, results-driven environment will likely thrive here.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Client Needs: Effectively translating diverse client briefs and brand guidelines into compelling visual designs that also meet strategic marketing objectives.

• Pacing in a Fast-Paced Agency: Managing multiple projects with varying deadlines in a part-time capacity, requiring excellent time management and prioritization skills.

• Keeping Up with Digital Trends: Continuously adapting design skills and knowledge to evolving digital marketing platforms, content formats, and user expectations.

• Motion Graphics & Video Editing: Developing and refining skills in motion graphics and video editing, which may be new areas for some candidates, to meet the growing demand for dynamic content.

Learning & Development Opportunities:

• Digital Marketing Master's: A significant opportunity to gain in-depth knowledge of digital marketing strategies, analytics, and campaign management, complementing design skills.

• Specialized Training: Access to complementary training suggests opportunities to hone specific design skills or explore new areas relevant to agency work.

• Mentorship & Senior Development: The clear growth path from Junior to Senior roles provides a structured opportunity for mentorship and professional advancement within the design discipline.

📝 Enhancement Note: Candidates should be prepared to discuss how they approach these challenges and how they leverage learning opportunities to overcome them. The company's investment in training is a major draw for growth-oriented individuals.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to adapt your design to fit a tight brand guideline or a challenging client brief. What was your process and the outcome?" (Assesses adaptability and problem-solving.)

• "How do you approach creating visual content for different social media platforms (e.g., LinkedIn vs. Meta Ads)?" (Evaluates understanding of platform-specific design needs.)

• "Walk us through a presentation you designed. What was the objective, and how did your design choices support it?" (Tests presentation design skills and strategic thinking.)

Company & Culture Questions:

• "What interests you about Avidalia and our approach to digital marketing?" (Shows research and genuine interest.)

• "How do you envision contributing to our team culture, which values creativity and continuous learning?" (Assesses cultural fit.)

Portfolio Presentation Strategy:

• Structure: Organize your portfolio logically, perhaps by project type or by chronological order of development. Start with your strongest, most relevant pieces.

• Narrative: For each project, clearly articulate the objective, your specific role, the creative process, challenges, solutions, and the results or impact. Use concise language.

• Visuals First: Ensure your visuals are high-resolution and compelling. Use screen mockups where appropriate to show context.

• Tool Demonstration: Be ready to briefly explain how you used specific tools (e.g., "I used Photoshop for initial image manipulation, then brought it into InDesign for layout, and exported for web...")

• Engagement: Be prepared for questions about your design choices, your collaboration style, and how you handle feedback.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just design skill but also strategic thinking, understanding of marketing objectives, and a proactive, collaborative attitude. The portfolio presentation is the primary tool for this.

📌 Application Steps

To apply for this Digital Content Designer position:

• Submit your application through the provided Breezy HR link.

• Tailor Your Resume: Highlight experience relevant to digital content creation, graphic design for marketing, social media, presentations, and proficiency in Adobe Creative Cloud, Figma, Canva, and CapCut. Quantify achievements where possible.

• Prepare Your Portfolio: Ensure your portfolio is easily accessible (e.g., via a link) and showcases your best work, specifically addressing the responsibilities and requirements outlined in this job description. Be ready to walk through 2-3 key projects in detail.

• Research Avidalia: Familiarize yourself with Avidalia's services, client portfolio (if available), and overall brand presence. Understand their approach to digital marketing.

• Practice Your Pitch: Be ready to articulate why you are a good fit for this hybrid, part-time role and how you can contribute to their team's success, particularly in enhancing visual content for their clients.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.