Custom Framer
๐ Job Overview
Job Title: Custom Framer
Company: Michaels Stores
Location: Williamsburg, Florida, United States
Job Type: Part time
Category: Retail Operations / Customer Service
Date Posted: 2026-08-06
Experience Level: Entry-Level (0-2 years)
Remote Status: On-site
๐ Role Summary
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Focus on building strong customer relationships through personalized design consultations for custom framing solutions.
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Drive sales and production targets by effectively promoting custom framing services and products.
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Ensure high-quality execution of framing orders, meeting deadlines and exceeding customer expectations.
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Maintain visual merchandising standards for the ready-made frame department and other assigned retail areas.
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Provide exceptional customer service, assisting with product location, inquiries, and overall shopping experience.
๐ Enhancement Note: While the job title is "Custom Framer," the responsibilities extend significantly into retail operations, encompassing sales, merchandising, and customer engagement. The role requires a blend of artistic/design aptitude and practical retail execution. The description implies a focus on in-store customer interaction and sales, rather than purely back-end operations.
๐ Primary Responsibilities
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Adhere to Standard Operating Procedures (SOPs) and company programs to ensure legal and operational compliance.
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Execute the "Elevated ABC Deliver" methodology to foster customer relationships and drive custom framing sales and production.
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Complete custom framing orders with a high degree of quality and within established timelines.
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Manage and maintain the visual presentation of the ready-made frame department, including SISO (Single Item, Single Order) and Directed Replenishment.
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Deliver friendly and proactive customer service, assisting with product location, information, and ensuring a well-merchandised and stocked store environment.
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Support company-wide shrink reduction and safety programs by following established guidelines.
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Interact positively and respectfully with colleagues, promoting organizational values and serving as a role model.
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Participate actively in truck un-loading and stocking processes to meet truck delivery standards and budget.
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Operate the cash register and execute cash handling procedures according to company standards.
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Acknowledge customers promptly, assist with product location, and provide effective solutions to their needs.
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Support and execute Omni-channel processes as required, ensuring a seamless customer experience across all touchpoints.
๐ Enhancement Note: The responsibilities highlight a direct customer-facing role with a strong emphasis on sales and service within the custom framing department, integrated with broader store operational duties. The mention of "Elevated ABC Deliver" suggests a specific customer engagement and sales methodology that candidates should research.
๐ Skills & Qualifications
Education: No specific educational degree is explicitly required. Focus is on practical skills and experience.
Experience:
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0-2 years of experience is generally expected for this entry-level position.
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Experience in retail environments is preferred, particularly in sales or customer service roles. Required Skills:
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Basic computer skills for order entry, POS systems, and potentially design software.
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Basic measuring skills with accuracy for custom framing projects.
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Ability to operate framing equipment and a glass cutter safely and effectively.
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Customer service skills to engage with clients and understand their needs.
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Cash handling proficiency for point-of-sale transactions. Preferred Skills:
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Retail experience, demonstrating familiarity with store operations and customer interaction.
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Sales experience, with a proven ability to sell products and/or services.
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Experience with custom framing processes or art presentation.
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Familiarity with visual merchandising principles.
๐ Enhancement Note: The qualifications emphasize hands-on skills and customer interaction capabilities. While formal education isn't a primary requirement, practical experience in retail and sales, coupled with the ability to learn specific framing techniques and operate equipment, is crucial.
๐ Process & Systems Portfolio Requirements
Portfolio Essentials:
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While a formal portfolio isn't explicitly requested, candidates with prior custom framing experience are encouraged to highlight relevant projects.
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Showcase examples of past framing work, demonstrating aesthetic judgment, material selection, and quality of execution.
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Include documentation of any process improvements or efficiency gains implemented in previous roles, particularly concerning order fulfillment or customer service.
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If applicable, provide examples of how sales targets were met or exceeded through consultative selling approaches. Process Documentation:
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Demonstrate an understanding of Standard Operating Procedures (SOPs) and the ability to follow them consistently.
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Ability to document and execute order fulfillment processes accurately, from consultation to final product delivery.
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Experience or understanding of inventory management and merchandising processes for retail environments.
๐ Enhancement Note: For this role, a traditional operations portfolio might not be necessary. However, demonstrating an understanding of process adherence (SOPs) and quality execution in framing and customer service through resume achievements or interview discussion will be key. Candidates with visual portfolios of their framing work will have a distinct advantage.
๐ต Compensation & Benefits
Salary Range: $13.00 - $15.30 per hour.
This range reflects entry-level pay for a part-time retail position in the specified location, considering regional cost of living and industry benchmarks for similar roles.
Benefits:
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401(k) with employer match
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Employee Assistance Program (EAP)
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Medical coverage (eligibility dependent)
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Dental coverage (eligibility dependent)
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Vision coverage (eligibility dependent)
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Telemedicine services
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Flexible Spending Accounts (FSAs)
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Commuter benefits
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Tuition assistance
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Adoption assistance
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Various voluntary insurance options
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Employee discounts on Michaels products
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Access to partner discount programs
Working Hours: This is a part-time position. Exact hours will vary based on store needs and scheduling, but may include nights, weekends, and early mornings. Overtime compensation may be provided in accordance with state and local laws.
๐ Enhancement Note: The salary range is based on the provided data and typical retail part-time wages in the US. Benefits are comprehensive for a part-time role, indicating Michaels' commitment to employee well-being and development. The "Total Base Pay Range" provided in the input data is used directly.
๐ฏ Team & Company Context
๐ข Company Culture
Industry: Arts and Crafts Retail. Michaels is the leading destination for creating and celebrating, operating over 1,300 stores across North America and online.
Company Size: Large enterprise, with over 1,300 stores and a significant online presence. This implies structured processes, established training programs, and opportunities for advancement within a large retail network.
Founded: 1973. With decades of operation, Michaels has a well-established brand identity and operational history.
Team Structure:
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The Custom Framer will be part of a store-level team, likely reporting to a Store Manager or Assistant Store Manager.
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Collaboration will occur with fellow sales associates, stock associates, and potentially a dedicated framing specialist or manager.
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Cross-functional collaboration is essential, working with other departments within the store to support overall store operations and customer needs. Methodology:
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Emphasis on customer-centric sales and service methodologies, such as "Elevated ABC Deliver," focusing on relationship building and consultative selling.
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Adherence to Standard Operating Procedures (SOPs) for consistent execution of tasks and compliance.
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Data-driven approaches may be used for inventory management (Directed Replenishment) and sales performance tracking.
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Focus on creating a positive and safe retail environment for both customers and employees.
Company Website: www.michaels.com
๐ Enhancement Note: Michaels fosters a culture centered around creativity, customer engagement, and operational efficiency within a large retail framework. The company's long history suggests stability and well-defined operational practices.
๐ Career & Growth Analysis
Operations Career Level: Entry-Level Retail Associate. This role is foundational within the retail store operations, focusing on direct customer interaction, sales, and specific department management (custom framing). It provides a strong base for understanding retail operations from the ground up.
Reporting Structure: The Custom Framer typically reports to the Store Manager or an Assistant Store Manager, who oversees daily store operations and team performance.
Operations Impact: The Custom Framer directly impacts store revenue through custom framing sales and contributes to overall store performance by enhancing the customer shopping experience, maintaining visual standards, and supporting operational tasks. Their ability to build relationships and provide solutions drives customer loyalty and repeat business.
Growth Opportunities:
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Skill Advancement: Develop expertise in custom framing design, materials, and techniques, potentially becoming a lead framer or specialist.
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Retail Management: Progress into roles such as Key Holder, Assistant Store Manager, or Store Manager by demonstrating leadership, operational proficiency, and sales acumen.
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Cross-Departmental Expertise: Gain experience in other store departments (e.g., merchandising, inventory, customer service) to broaden operational knowledge.
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Specialization: Potentially move into corporate roles related to visual merchandising, buying, or operations management after gaining significant retail experience.
๐ Enhancement Note: This role serves as an excellent entry point into retail operations. Growth is typically vertical within store management or horizontal across different operational functions within the retail environment.
๐ Work Environment
Office Type: Public retail store setting. The primary workspace is the sales floor and a dedicated custom framing area within the store.
Office Location(s): Williamsburg, Florida, with the specific address being 5225 Settlers Market Blvd, Suite 110. This is a customer-facing retail environment.
Workspace Context:
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The environment is customer-interactive, requiring constant engagement and a welcoming demeanor.
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The framing shop area may involve specialized equipment like glass cutters and heat presses, requiring adherence to safety protocols.
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Stock rooms may or may not be climate-controlled, and outdoor work may be involved during truck unloads.
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Opportunities for collaboration exist with the entire store team, fostering a team-oriented atmosphere.
Work Schedule: Part-time, with flexible scheduling that includes nights, weekends, and early mornings. This requires adaptability and the ability to cover various shifts as needed.
๐ Enhancement Note: The work environment is dynamic and customer-focused, typical of a retail setting. Safety and adherence to operational procedures are paramount, especially within the framing area.
๐ Application & Portfolio Review Process
Interview Process:
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Initial Screening: Likely a phone or online application review focusing on basic qualifications and experience.
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In-Person Interview: Typically involves meeting with the Store Manager or Assistant Store Manager. This will assess customer service skills, sales aptitude, familiarity with framing (or willingness to learn), and cultural fit. Be prepared to discuss your approach to customer interactions and problem-solving.
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Skills Assessment: May include a demonstration of basic measuring skills, computer proficiency, or a situational question about handling a customer request.
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Final Evaluation: Focus on overall fit with the team, enthusiasm for the role, and understanding of Michaels' brand and values.
Portfolio Review Tips:
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If you have prior framing work, bring photos or a digital presentation showcasing your best projects. Highlight the scope of the project, materials used, and the aesthetic outcome.
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Prepare to discuss your process for consulting with customers, understanding their vision, and translating it into a framing solution.
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Be ready to explain how you ensured quality and timeliness in previous projects.
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If you have sales achievements, quantify them with specific numbers or percentages. Challenge Preparation:
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Be ready to answer situational questions such as: "How would you handle a customer who is unhappy with their framing order?" or "How would you approach a customer who seems unsure about their framing choices?"
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Prepare to discuss your understanding of Michaels' brand and its focus on creativity.
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Think about how you would manage your time effectively between customer consultations, framing production, and other store duties.
๐ Enhancement Note: The interview process will likely be practical and focused on assessing customer service, sales skills, and the ability to learn and execute specific tasks within the framing department and broader store operations.
๐ Tools & Technology Stack
Primary Tools:
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Point of Sale (POS) System: For processing transactions, managing customer orders, and potentially accessing customer history.
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Custom Framing Software/Design Tools: For designing custom frames, calculating costs, and generating order details. (Specific software not named but implied).
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Measuring Tools: Tape measures, rulers, etc., for accurate project specifications.
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Framing Equipment: Including but not limited to mat cutters, glass cutters, framing tools (miter saws, joiners), and heat presses.
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Basic Computer Hardware: For accessing internal systems, email, and potentially online training modules.
Analytics & Reporting:
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While not directly managing analytics, the role may interact with reports on sales performance, inventory levels, and shrink data generated by store management systems. CRM & Automation:
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The "Elevated ABC Deliver" methodology likely involves CRM principles for customer relationship management, tracking customer preferences and sales interactions.
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Omni-channel processes may involve integration with online order systems.
๐ Enhancement Note: Proficiency with POS systems and basic computer skills are essential. Familiarity with design software or specialized equipment is a plus, but training is expected. The emphasis is on practical application of tools for sales and production.
๐ฅ Team Culture & Values
Operations Values:
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Creativity: Encouraging artistic expression and helping customers bring their creative visions to life through framing.
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Customer Focus: Prioritizing customer satisfaction by providing excellent service, personalized solutions, and a positive shopping experience.
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Quality & Craftsmanship: Commitment to delivering high-quality custom framing products that meet or exceed customer expectations.
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Teamwork & Collaboration: Working effectively with colleagues to achieve store goals, support each other, and maintain an efficient operation.
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Integrity & Accountability: Upholding company standards, following procedures, and taking ownership of responsibilities.
Collaboration Style:
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A collaborative environment where team members support each other across different store functions (sales, framing, stocking).
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Open communication is encouraged to resolve customer issues and improve operational efficiency.
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Focus on shared responsibility for store presentation, sales targets, and customer satisfaction.
๐ Enhancement Note: Michaels emphasizes a culture that blends creativity with operational efficiency and strong customer service. Team members are expected to be collaborative and uphold company values in their daily interactions.
โก Challenges & Growth Opportunities
Challenges:
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Balancing Multiple Responsibilities: Effectively managing time between customer consultations, custom framing production, ready-made frame department upkeep, and general store duties.
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Handling Diverse Customer Needs: Catering to a wide range of artistic tastes, budgets, and expectations for custom framing projects.
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Meeting Sales and Production Goals: Consistently achieving targets for custom framing sales and ensuring timely, high-quality order completion.
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Learning Specialized Skills: Mastering the operation of framing equipment, glass cutting, and design principles if new to the craft.
Learning & Development Opportunities:
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On-the-job training: Comprehensive training on custom framing techniques, equipment operation, design principles, and sales methodologies.
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Product Knowledge: Deepening understanding of art, matting materials, frame styles, and preservation techniques.
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Sales & Customer Service Skills: Enhancing consultative selling abilities and customer relationship management.
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Career Progression: Opportunities to advance into leadership roles within the store or explore other areas of the retail operations.
๐ Enhancement Note: The role offers significant opportunities for skill development in a creative retail environment. Challenges are typical of a customer-facing retail position with specialized departmental responsibilities.
๐ก Interview Preparation
Strategy Questions:
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Customer Interaction: "Describe a time you helped a customer find the perfect solution for their needs. How did you approach it?" (Focus on consultative selling, active listening, and problem-solving).
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Sales & Motivation: "What motivates you to achieve sales goals? How would you encourage a customer to choose custom framing?" (Highlight enthusiasm, understanding customer value, and product knowledge).
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Problem-Solving: "A customer is unhappy with their framing order. What steps would you take?" (Emphasize empathy, active listening, understanding the issue, and finding a resolution according to company policy).
Company & Culture Questions:
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"What do you know about Michaels and our commitment to creativity?" (Research the company's mission, values, and recent initiatives).
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"How do you handle working in a fast-paced retail environment with multiple demands?" (Demonstrate organizational skills, ability to prioritize, and a calm demeanor).
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"Describe your ideal work environment." (Align your answer with Michaels' values of collaboration, creativity, and customer focus). Portfolio Presentation Strategy:
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If you have a portfolio, be prepared to walk the interviewer through 1-2 key projects. Explain the customer's initial request, your design process, the materials chosen, and the final outcome.
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Quantify achievements whenever possible (e.g., "Increased custom framing sales in my department by 15%").
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Be ready to discuss how your skills and experience align with the responsibilities of a Custom Framer at Michaels.
๐ Enhancement Note: Interview preparation should focus on demonstrating strong customer service, sales aptitude, a willingness to learn, and alignment with Michaels' creative and customer-centric culture.
๐ Application Steps
To apply for this operations position:
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Submit your application through the Michaels Careers Portal.
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Customize Your Resume: Highlight any experience in customer service, sales, retail, or hands-on creative work. Quantify achievements related to sales targets, customer satisfaction, or efficiency improvements.
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Prepare Your Portfolio (If Applicable): Gather examples of framing work or other creative projects that showcase your aesthetic sense and craftsmanship. Be ready to discuss your process.
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Practice Interview Responses: Prepare answers to common retail interview questions, focusing on customer service, problem-solving, and sales scenarios. Be ready to discuss your motivation for applying and your understanding of Michaels.
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Research Michaels: Familiarize yourself with Michaels' brand, values, product offerings, and commitment to creativity. Understand the role of custom framing within their overall business.
โ ๏ธ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.
Application Requirements
Candidates must possess basic computer and measuring skills, with the ability to operate framing equipment and glass cutters. Previous retail experience and a background in sales are preferred.