Creative Designer

📍 Job Overview

Job Title: Creative Designer

Company: VIVO MOBILE COMMUNICATION IBERIA, S.L.

Location: Madrid, Spain

Job Type: Full-time

Category: Marketing Operations / Creative Services

Date Posted: April 30, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• Lead the adaptation and localization of marketing content for diverse European markets, ensuring cultural relevance and linguistic accuracy for effective audience resonance.

• Establish and manage comprehensive visual guidelines for digital assets and co-marketing materials, ensuring brand consistency across all platforms.

• Collaborate closely with country brand representatives and interns to execute digital and co-marketing asset guidelines, facilitating a smooth review and approval process.

• Leverage AI trends and tools to generate creative concepts and support basic design tasks, driving innovation in content creation.

• Contribute to the Brand Department by creating engaging online and print designs that align with brand identity and campaign objectives.

📝 Enhancement Note: This role is framed as a "Creative Designer" but the responsibilities lean heavily into marketing operations and brand management for a multinational technology company. The emphasis on content adaptation, localization, visual management for diverse markets, and collaboration with regional teams points to a need for operational efficiency and strategic brand execution, rather than purely artistic creation. The requirement to leverage AI tools also highlights a forward-thinking operational approach to design.

📈 Primary Responsibilities

• Content Adaptation & Localization: Spearhead the adaptation and localization of existing marketing content (e.g., product key visuals, campaign assets) for execution across various European markets, ensuring cultural sensitivity and linguistic accuracy.

• Visual Guideline Development: Develop and maintain comprehensive visual guidelines for digital assets, product key visuals (KVs), and extension frameworks for co-marketing materials to ensure brand consistency and adherence to company standards.

• Asset Execution & Management: Collaborate closely with country brand leads and interns to execute digital and co-marketing asset guidelines, distributing visual specifications and overseeing the review and approval process to maintain efficiency.

• Creative Concept Generation: Utilize AI trends and tools to explore new creative concepts, support basic design tasks, and enhance the overall visual appeal and effectiveness of marketing materials.

• Cross-Functional Collaboration: Work seamlessly with cross-functional teams, including marketing, product development, and regional brand managers, to gather insights, align on campaign objectives, and ensure cohesive brand messaging.

• Agency & Market Liaison: Act as a key communication bridge between external agencies and internal regional teams, translating needs and facilitating smooth project workflows for design deliverables.

• Trend Monitoring: Stay abreast of the latest design trends, technological advancements (especially in AI), and consumer electronics industry developments to inform creative strategies and maintain a competitive edge.

📝 Enhancement Note: The responsibilities highlight a need for operational rigor in managing design assets across multiple markets. The emphasis on "leading adaptation," "establishing guidelines," and "managing the review and approval process" suggests a role that requires project management skills within a creative function, aligning with marketing operations principles.

🎓 Skills & Qualifications

Education:

• Bachelor’s degree in Graphic Design, Fine Arts, or a related field is preferred.

Experience:

• Proven experience in a similar Creative Designer role, with a preference for candidates with experience in marketing, advertising agencies, or within a fast-paced consumer electronics environment.

Required Skills:

• Proficiency in Professional Design Tools: Expert-level skills in Adobe Photoshop are essential. Strong proficiency in other Adobe Creative Suite applications (e.g., Illustrator, InDesign) and video editing software is highly beneficial.

• Graphic & Video Design Expertise: Demonstrated ability to create visually compelling graphic and video designs with a strong understanding of layout, typography, color theory, and composition.

• Content Localization & Adaptation: Proven experience in adapting and localizing creative assets for different markets, considering cultural nuances and brand consistency.

• AI Tool Integration: Strong interest and practical ability to leverage AI tools for concept generation, asset creation, and workflow optimization in design processes.

• Communication & Collaboration: Excellent verbal and written communication skills in English, with the ability to articulate design concepts and collaborate effectively with diverse stakeholders.

• Brand Identity Management: Ability to understand and apply brand guidelines consistently across various creative outputs.

• MS Office Proficiency: Good command of MS Office Suite, particularly PowerPoint for presentations and Excel for data organization and tracking.

Preferred Skills:

• Fluency in an additional European language (beyond English).

• Experience with digital asset management (DAM) systems.

• Familiarity with project management tools for tracking design tasks and workflows.

• Passion for and knowledge of the consumer electronics and smartphone industry trends.

📝 Enhancement Note: The emphasis on "Adobe Photoshop," "graphic and video design skills," "content adaptation & localization," and "AI trends and tools" are critical keywords for operations professionals seeking roles that blend creative execution with systematic management. The preference for agency experience or a fast-paced environment suggests the company values individuals who can adapt quickly and manage operational demands.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Case Studies of Localization Projects: Showcase at least 1-2 detailed case studies demonstrating your process for adapting and localizing marketing content for different regions, including challenges faced and solutions implemented.

• Visual Guideline Examples: Include examples of visual guidelines or brand style guides you have developed or contributed to, highlighting how they ensure consistency across digital and print media.

• AI-Assisted Design Showcase: Present examples where AI tools were integrated into your design workflow, explaining the tools used, the impact on efficiency or creativity, and the final output.

• Cross-Market Campaign Examples: Feature examples of marketing campaigns or assets where you managed or contributed to the execution across multiple markets, illustrating your understanding of diverse audience needs.

• Digital Asset Creation Samples: Provide a diverse range of digital assets (e.g., social media graphics, banners, short video clips) that demonstrate your technical proficiency and creative flair.

Process Documentation:

• Workflow Design for Asset Management: Be prepared to discuss your approach to designing efficient workflows for managing the creation, review, approval, and distribution of creative assets across multiple markets.

• Localization Process Mapping: Articulate your methodology for ensuring accurate and culturally appropriate localization of design elements, including any quality assurance steps.

• Collaboration Process Integration: Demonstrate how you integrate feedback and requirements from various stakeholders (marketing, regional teams, product) into your design process, using tools or methodologies to track and manage these inputs.

• AI Tool Integration Strategy: Outline your strategy for incorporating AI tools into design processes, including how you assess their effectiveness and ensure they complement, rather than replace, human creativity and strategic oversight.

📝 Enhancement Note: For a role involving content adaptation and visual management across markets, a portfolio demonstrating process and system thinking is crucial. Candidates should be ready to present case studies that highlight not just creative output, but also the operational strategies behind it, such as workflow management, quality control in localization, and the strategic use of technology like AI.

💵 Compensation & Benefits

Salary Range:

Based on industry benchmarks for a Creative Designer with 2-5 years of experience in Madrid, Spain, the estimated annual salary range is €30,000 - €45,000. This estimate considers the cost of living in Madrid, the company's industry (technology/consumer electronics), and the mid-level experience requirement.

📝 Enhancement Note: The salary range is an estimation based on general market data for a Creative Designer in Madrid with 2-5 years of experience. Actual compensation may vary based on the candidate's specific qualifications, interview performance, and the company's internal compensation structure.

Benefits:

• Company Sports Membership: Access to recreational and fitness activities to support employee well-being.

• Trust-Based Flexible Working Model: Offers flexibility in work arrangements, promoting work-life balance and autonomy.

• Daily Food Voucher: A daily allowance to cover meal expenses, contributing to daily living costs.

• Fresh Fruit Basket: Provision of healthy snacks to promote employee health and vitality in the workplace.

• International & Dynamic Team Environment: Opportunity to work within a multicultural and ambitious team, fostering professional growth and exposure to diverse perspectives.

• Equal Opportunity Employer: Commitment to diversity, inclusion, and non-discrimination in all aspects of employment.

Working Hours:

• Approximately 40 hours per week, typical for a full-time role. The "trust-based flexible working model" suggests potential for some flexibility in daily start/end times, provided core responsibilities and collaborative needs are met.

📝 Enhancement Note: The benefits listed emphasize work-life balance and employee well-being, which are attractive to operations professionals who often manage demanding workloads. The flexible working model, while not fully remote, indicates a modern approach to work management.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology (Consumer Electronics, Smartphones)

Company Size: Large (Likely 10,000+ employees globally, given market share and international presence)

Founded: Over 20 years ago (Headquartered in Dongguan, China)

Team Structure:

• Brand Department: The Creative Designer will be an integral part of the Brand Department within the European HQ.

• Reporting Structure: Likely reports to a Brand Manager or Head of Marketing for Europe.

• Cross-Functional Collaboration: Highly collaborative environment, working closely with regional marketing teams, product development, country brand managers, and potentially external agencies. The "One dream. One team" slogan emphasizes a unified approach.

Methodology:

• Data-Driven Creativity: While creative, the role is expected to be data-informed, with designs aligning with campaign objectives and market insights.

• Process Optimization: Emphasis on efficient workflows for content adaptation, localization, and asset management, as evidenced by the responsibilities.

• Continuous Learning: The company culture promotes self-reflection and continuous learning, encouraging employees to stay updated on industry trends and technologies.

Company Website: https://www.vivo.com/

📝 Enhancement Note: The company's background as a major global smartphone player with a strong R&D focus and a growing European presence provides context for the operational scale and ambition of the Brand Department. The "One dream. One team" philosophy suggests a collaborative and unified approach to achieving business goals.

📈 Career & Growth Analysis

Operations Career Level: Mid-Level Creative Designer. This role sits at a crucial junction, requiring both hands-on design execution and operational oversight of creative assets across markets. It offers a pathway beyond pure design into brand operations or marketing management.

Reporting Structure: The Creative Designer will report to a manager within the Brand Department, likely a Brand Manager or Head of Marketing for Europe. This position requires strong communication and collaboration with country-specific brand leads and potentially interns.

Operations Impact: The Creative Designer's work directly impacts the brand's perception and effectiveness in diverse European markets. By ensuring culturally relevant and visually consistent marketing content, they contribute to successful campaign execution, brand recognition, and ultimately, market share growth for vivo in Europe.

Growth Opportunities:

• Specialization in Localization & Brand Operations: Develop deep expertise in international marketing operations, localization strategies, and global brand management.

• Advanced Creative Leadership: Progress to senior design roles, leading creative projects, managing junior designers, or overseeing creative strategy for specific product lines or regions.

• Cross-Functional Mobility: Potential to move into broader marketing roles, brand management, or project management within the European HQ, leveraging a strong understanding of creative operations and market dynamics.

• AI in Design Expertise: Become a specialist in leveraging AI tools for creative workflows, a highly sought-after skill in the evolving design and operations landscape.

📝 Enhancement Note: The growth opportunities highlight how a role blending creative skills with operational responsibilities can lead to specialized career paths within marketing and brand management, particularly in global organizations.

🌐 Work Environment

Office Type: On-site at the European HQ in Madrid, Spain.

Office Location(s): Madrid, Spain (Postal Code: 28020).

Workspace Context:

• Collaborative Environment: The role is situated within a dynamic and multicultural team, fostering collaboration and idea exchange. The emphasis on "One dream. One team" suggests an environment where teamwork is paramount.

• Tools & Technology: Access to professional design software (Adobe Creative Suite) and likely other project management and communication tools standard for a multinational tech company. The encouragement to use AI tools indicates a forward-thinking tech environment.

• Team Interaction: Significant opportunities for interaction with colleagues from various departments and nationalities, both within the Brand Department and across other functions at the European HQ.

Work Schedule:

• Full-time, approximately 40 hours per week.

• The "trust-based flexible working model" suggests potential for some flexibility in daily hours, allowing for better integration of personal commitments with work responsibilities, which is beneficial for operational roles that require focused work periods.

📝 Enhancement Note: The description of the work environment emphasizes collaboration and a dynamic, international setting. The flexible working model, while on-site, is a key consideration for operations professionals seeking balance.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of CV and portfolio to assess design skills, experience, and alignment with role requirements.

• Technical/Skills Assessment: A practical design exercise or case study may be assigned to evaluate proficiency in Adobe Photoshop, creative problem-solving, and understanding of localization principles.

• Behavioral & Cultural Fit Interview: Discussion with the hiring manager and potentially team members to assess communication skills, collaborative approach, cultural alignment with vivo's values ("One dream. One team," authenticity, continuous learning), and passion for the industry.

• Final Interview: May involve a presentation of portfolio work and a discussion of strategic approaches to design challenges.

Portfolio Review Tips:

• Highlight Localization Impact: Showcase specific examples of how your design adaptations and localizations led to improved engagement or campaign success in different markets. Quantify results where possible.

• Demonstrate Process: For each project, clearly articulate your design process, including initial brief, research, concept development, tool usage (including AI), collaboration, feedback incorporation, and final execution.

• Visual Guideline Clarity: Present any visual guideline examples clearly, explaining the rationale behind the rules and how they support brand consistency and operational efficiency.

• AI Integration Narrative: Be prepared to discuss your experience with AI tools, explaining how you leveraged them effectively and ethically in your design workflow.

• Storytelling: Frame your portfolio pieces as stories that demonstrate problem-solving, creativity, and operational thinking.

Challenge Preparation:

• Localization Scenario: Be ready to discuss how you would approach localizing a specific marketing asset (e.g., a product launch banner, a social media ad campaign) for two distinct European markets (e.g., Spain and Germany).

• Visual Consistency Challenge: Prepare to explain how you would ensure visual consistency for a global campaign across various digital platforms and different regional teams with varying levels of design expertise.

• AI Tool Application: Consider how you might use AI to streamline a repetitive design task or generate initial creative concepts for a new product campaign.

📝 Enhancement Note: The interview and portfolio review process emphasizes practical application, strategic thinking, and the ability to articulate operational processes behind creative work, especially concerning localization and AI integration.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Photoshop: Essential for image editing, manipulation, and graphic design.

• Adobe Illustrator: For vector graphics, logos, and detailed illustrations.

• Adobe InDesign: For layout and design of print materials (brochures, posters) and potentially digital publications.

• Video Editing Software: Tools like Adobe Premiere Pro or Final Cut Pro for creating and editing video content.

• AI Design Tools: Proficiency or strong interest in AI-powered design assistants and concept generation tools (e.g., Adobe Sensei, Midjourney, DALL-E, Canva AI features).

Analytics & Reporting:

• MS PowerPoint: For creating presentations to communicate design strategies, project updates, and performance insights to stakeholders.

• MS Excel: For tracking project timelines, asset inventories, and potentially basic data analysis related to campaign performance where design plays a role.

CRM & Automation:

• While not directly a CRM role, understanding how design assets integrate with marketing campaigns managed via CRM or marketing automation platforms is beneficial. Familiarity with digital asset management (DAM) systems is a plus for managing and distributing assets efficiently.

📝 Enhancement Note: The explicit mention of "Adobe Photoshop" and "AI trends and tools" are key operational requirements. The inclusion of MS Office tools like PowerPoint and Excel highlights the need for documentation and presentation skills common in operations roles.

👥 Team Culture & Values

Operations Values:

• Authenticity & Openness: Encouraged to be genuine and transparent in communication and work.

• Continuous Learning & Self-Reflection: A culture that supports ongoing professional development and introspection to improve performance.

• Doing the Right Thing & Doing Things Right: A strong emphasis on ethical practices and operational excellence in execution.

• Courage & Ambition: The team is described as courageous and ambitious, aiming for high performance and growth.

• Multiculturalism & Inclusivity: Celebrating diversity and respecting different nationalities, fostering an inclusive environment.

Collaboration Style:

• "One dream. One team": Promotes a unified, collaborative spirit towards common goals.

• Cross-functional Integration: Active collaboration with various departments and regional teams is expected.

• Communication Bridge: The role acts as a liaison between agencies and markets, requiring strong interpersonal and communication skills to ensure smooth information flow and alignment.

• Feedback-Oriented: Implied through the review and approval processes, suggesting a culture where feedback is exchanged to improve outcomes.

📝 Enhancement Note: The company's values emphasize both strong ethical standards and operational efficiency ("doing things right"), alongside a collaborative and growth-oriented mindset. This is crucial for operations professionals who need to align with the company's mission and operational ethos.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creative Vision with Brand Consistency: Ensuring unique creative output while adhering strictly to global brand guidelines and localization requirements across diverse markets.

• Pace of a Global Tech Company: Keeping up with rapid product launches, campaign cycles, and evolving market trends in the fast-paced consumer electronics industry.

• AI Integration Scalability: Effectively integrating new AI tools into established workflows without compromising quality or originality, and ensuring team adoption.

• Cross-Cultural Communication Nuances: Navigating communication complexities across different European cultures and languages to ensure accurate asset localization and alignment.

Learning & Development Opportunities:

• Advanced Localization Strategies: Deepen expertise in international marketing operations and cultural adaptation of creative content.

• AI in Design Mastery: Become an expert in leveraging AI for creative concept generation, asset optimization, and workflow automation.

• Brand Management Acumen: Develop a stronger understanding of global brand strategy, campaign planning, and market performance analysis.

• Cross-Functional Project Leadership: Opportunities to lead design aspects of larger, cross-departmental marketing initiatives.

• Mentorship: Potential to be mentored by experienced marketing leaders within the European HQ.

📝 Enhancement Note: The challenges presented are common in global operations roles, requiring adaptability and continuous learning. The growth opportunities are tailored towards specialization within creative operations and brand management, aligning with a career trajectory in marketing.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for adapting a global marketing campaign visual for a specific European market. What cultural considerations would you prioritize?" (Assesses localization strategy and operational approach).

• "How would you leverage AI tools to create initial design concepts for a new smartphone feature launch, and how would you ensure the AI-generated output aligns with our brand identity?" (Tests AI integration and brand alignment).

Company & Culture Questions:

• "What interests you about vivo's 'One dream. One team' philosophy, and how do you see that translating into your role as a Creative Designer?" (Assesses cultural fit and understanding of company ethos).

• "How do you stay updated on the latest trends in consumer electronics and design, and how do you incorporate this knowledge into your work?" (Evaluates proactivity and industry awareness).

Portfolio Presentation Strategy:

• Structure Case Studies: For each portfolio piece, clearly define the objective, your role, the process undertaken (including challenges and solutions), the tools used (highlighting AI where applicable), and the measurable impact or outcome.

• Emphasize Operational Thinking: For localization examples, detail the steps taken to ensure cultural relevance and linguistic accuracy. For visual guidelines, explain how they streamline design processes for others.

• Quantify Impact: Wherever possible, use data to demonstrate the effectiveness of your designs, e.g., increased engagement rates, successful campaign execution, time saved through efficient workflows.

• Be Ready to Discuss Tools: Clearly articulate your proficiency with Photoshop and other relevant software, and be prepared to discuss your experience and strategy for using AI design tools.

📝 Enhancement Note: Preparation should focus on demonstrating not just creative talent, but also a structured, operational approach to design, with specific examples of localization, AI integration, and stakeholder management.

📌 Application Steps

To apply for this Creative Designer position:

• Submit your application through the provided link on the vivo Careers page.

• Curate Your Portfolio: Select 3-5 of your strongest projects that best showcase your graphic and video design skills, with a particular emphasis on content adaptation, localization, and any use of AI in your workflow. Ensure your portfolio is easily accessible online (e.g., personal website, Behance, or a shared drive link).

• Tailor Your Resume: Highlight keywords from the job description, such as "Adobe Photoshop," "Content Adaptation," "Localization," "Visual Management," "AI Tools," and "Cross-Functional Collaboration." Quantify your achievements wherever possible, focusing on impact and efficiency.

• Prepare Your Presentation: Practice a concise walkthrough of your portfolio, focusing on 2-3 key projects that align with the responsibilities. Be ready to discuss your design process, challenges, and how you would approach the specific requirements of this role.

• Research vivo: Familiarize yourself with vivo's current marketing campaigns, product lines, and brand messaging in Europe to demonstrate genuine interest and understanding of their market position.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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