Commercial Graphic Designer

📍 Job Overview

Job Title: Commercial Graphic Designer

Company: Edgewood Properties

Location: Piscataway, NJ, United States

Job Type: Full-Time

Category: Marketing & Design Operations

Date Posted: 2026-06-05

Experience Level: Mid-Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• Provide essential graphic design support to the Commercial Leasing team, focusing on creating impactful marketing collateral and brand assets.

• Manage and execute a range of digital and print design projects to enhance the company's commercial property marketing efforts.

• Collaborate with senior leadership and marketing managers to ensure design consistency and brand integrity across all commercial portfolio promotions.

• Translate complex property data, such as site plans and leasing information, into visually engaging and easily understandable graphics.

📝 Enhancement Note: While the title is "Commercial Graphic Designer," the responsibilities heavily lean into the operational aspects of marketing within the commercial real estate sector. The role requires not just creative design but also an understanding of how design supports business objectives, market research, and sales enablement. This positions it as a specialized role within Marketing Operations, focusing on MarCom execution for commercial properties.

📈 Primary Responsibilities

• Render and update commercial site plans, marketing brochures, and aerial views with accurate logos, marketing details, and site-specific information for the company's Marketing Drive.

• Ensure accuracy and consistency of leasing plans and square footage data by coordinating with various internal design departments.

• Design and manage website graphics, including site plans, property photos, and other visual assets as required for online presence.

• Conduct market research and competitive analysis for commercial properties to inform leasing strategies and identify new business opportunities.

• Develop and design compelling presentations and marketing materials to effectively showcase property value to potential lessees.

• Create graphics for social media campaigns and e-blasts to expand the company's online reach and brand visibility.

• Design eye-catching and informative signage and trade show graphics, exploring innovative and impactful communication methods.

📝 Enhancement Note: The responsibilities highlight a crucial intersection between creative design and operational execution within commercial real estate marketing. The role demands not only artistic skill but also a rigorous approach to data accuracy, cross-functional coordination, and strategic application of design to achieve business goals like lead generation and tenant acquisition.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Visual Communications, Marketing, or a related field is typically expected for roles requiring this level of proficiency and experience.

Experience: 2-3 years of professional experience in graphic design, with a strong preference for experience within the commercial real estate, property management, or a related industry.

Required Skills:

• Proficiency with the Adobe Creative Suite, specifically Adobe InDesign, Adobe Photoshop, and Adobe Illustrator.

• Strong conceptual and creative design skills with a high-level understanding of design principles, layout, and typography.

• Demonstrated ability to deliver a variety of design solutions tailored to specific project needs.

• Excellent organizational, problem-solving, and time-management skills.

• Ability to manage multiple design projects simultaneously under tight deadlines in a fast-paced environment.

• Strong written and oral communication skills for effective collaboration and presentation.

• Proven ability to multitask and see projects through to completion from concept to final delivery. Preferred Skills:

• Experience with website content management systems (CMS) for updating graphics.

• Familiarity with social media graphic design best practices and platform requirements.

• Understanding of commercial real estate marketing principles and terminology.

• Experience in rendering or creating architectural visualizations.

• Knowledge of print production processes and best practices.

📝 Enhancement Note: The requirement for "2-3 years' experience" suggests an entry to mid-level role. However, the mention of working with "Senior Vice President of Commercial Leasing and Acquisitions" and "senior-level staff" implies a need for professional maturity and the ability to handle high-stakes projects, even if the years of experience are not extensive. Candidates should highlight any experience that demonstrates strategic thinking and direct impact on business outcomes.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a diverse range of design projects demonstrating proficiency in InDesign, Photoshop, and Illustrator, with a focus on marketing collateral.

• Include examples of site plans, brochures, aerial renderings, and digital assets (website graphics, social media visuals) relevant to commercial real estate.

• Present case studies that highlight your design process, problem-solving approach, and the impact of your designs on marketing objectives or campaign success.

• Demonstrate your ability to maintain brand consistency and adapt design solutions across various media (print, digital, signage). Process Documentation:

• Highlight examples of how you've organized design assets and workflows, particularly for managing and updating marketing materials on a shared drive or system.

• Showcase instances where you've collaborated with different teams or departments to ensure data accuracy and design consistency across projects.

• Illustrate your approach to managing multiple projects with competing deadlines, demonstrating efficient workflow and project completion.

📝 Enhancement Note: For a role like this, a strong portfolio is paramount. It's not just about aesthetics but about demonstrating how design directly supports business objectives, such as lead generation, property showcasing, and brand communication within a commercial real estate context. Applicants should be prepared to walk through their design process and explain the strategic intent behind their chosen solutions.

💵 Compensation & Benefits

Salary Range: $50,000 - $55,000 per year.

Benefits:

• Comprehensive medical, dental, and vision insurance plans.

• Life insurance coverage.

• 401(k) retirement plan with company match.

• Access to an on-site company fitness center.

• Discounts on housing.

• Discounts on home appliances.

Working Hours: Typically 40 hours per week, aligning with standard business operations. Flexibility may be required depending on project deadlines and company needs.

📝 Enhancement Note: The provided salary range of $50,000 - $55,000 for a Graphic Designer with 2-3 years of experience in the Piscataway, NJ area is on the lower end of market rates for this region, especially considering the specific industry demands and the need for Adobe Creative Suite expertise. While competitive for some entry-level roles, candidates may want to research comparable positions in the New Jersey real estate sector to benchmark their expectations. The benefits package, particularly the housing and appliance discounts, is a significant perk that could offset a slightly lower base salary for some candidates.

🎯 Team & Company Context

🏢 Company Culture

Industry: Commercial Real Estate Development and Property Management. Edgewood Properties is a significant player in this sector, with ambitious growth plans that include doubling its apartment portfolio and expanding nationwide.

Company Size: Large (company description indicates a portfolio of 6,000+ units expected to double, employing numerous staff across corporate and property management roles).

Founded: 1992. Edgewood Properties has a solid history, evolving into a leading real estate developer and manager with a strategic focus on long-term ownership and growth.

Team Structure:

• The Graphic Designer will report to the Senior Vice President of Commercial Leasing and Acquisitions and work closely with the Commercial Marketing Manager.

• Collaboration is expected with other senior-level staff and potentially other design departments within Edgewood Properties and its subsidiaries (e.g., M&M Realty Partners, M&T Realty Partners).

• The role operates within the Commercial Leasing department, which is a key growth engine for the company. Methodology:

• Emphasis on data-driven marketing, leveraging market research and competitive analysis to inform design and leasing strategies.

• Focus on producing high-quality, effective marketing materials that communicate the Edgewood Properties brand message clearly and compellingly.

• Commitment to maintaining brand consistency and accuracy across all promotional efforts for the commercial portfolio.

• An environment that supports growth and advancement, especially given the company's rapid expansion.

Company Website: www.edgewoodproperties.com

📝 Enhancement Note: Edgewood Properties' aggressive growth strategy presents an exciting opportunity for professionals to join a dynamic and expanding organization. The culture likely values initiative, efficiency, and the ability to contribute to tangible business outcomes, especially within the sales and marketing support functions like this design role.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a specialized mid-level designer, crucial for the operational execution of marketing strategies within the commercial leasing division. It's a hands-on role focused on producing high-quality collateral that directly supports sales and leasing efforts.

Reporting Structure: The designer reports to the Senior Vice President of Commercial Leasing and Acquisitions, indicating a direct line of sight to high-level decision-making and strategic objectives within the commercial division. This close proximity can offer valuable insights and learning opportunities.

Operations Impact: The designer's work has a direct impact on the perceived value and marketability of commercial properties. High-quality, accurate, and compelling marketing materials are essential for attracting potential lessees, supporting the leasing team's efforts, and ultimately contributing to revenue generation and portfolio growth.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in commercial real estate marketing design, potentially leading to specialization in areas like architectural rendering, digital marketing for real estate, or brand strategy for property portfolios.

• Advancement within Marketing: Potential to move into a Marketing Manager role or a more senior design position within the company or its subsidiaries, overseeing larger projects or teams.

• Cross-Functional Learning: Exposure to senior leadership in leasing and acquisitions provides opportunities to understand the business development and investment side of real estate, which can inform future career paths.

• Company Growth: As Edgewood Properties continues to expand, new roles and opportunities for leadership and specialized expertise are likely to emerge.

📝 Enhancement Note: Given the company's rapid growth, there's a strong potential for individuals who can demonstrate initiative and adaptability to take on more responsibility and advance their careers within Edgewood Properties. The close reporting structure to senior leadership is a key factor for career development.

🌐 Work Environment

Office Type: Corporate office environment located at their headquarters in Piscataway, NJ. This implies a professional, structured workspace.

Office Location(s): 444 Hoes Lane, Piscataway, NJ 08854. This location offers accessibility within New Jersey.

Workspace Context:

• The role is on-site, requiring the designer to work from the Piscataway corporate office.

• The environment is described as a "corporate team environment," suggesting opportunities for collaboration with colleagues within the commercial leasing and marketing departments.

• Access to company resources, including potentially design software and hardware, would be provided. The mention of an "on-site company fitness center" suggests a focus on employee well-being.

Work Schedule: Standard full-time working hours (typically 40 hours/week). While the company is growing rapidly, the nature of design work often requires flexibility to meet project deadlines, especially for print materials or marketing campaigns.

📝 Enhancement Note: The on-site requirement is crucial for candidates who prefer or need a dedicated workspace and direct interaction with colleagues. The corporate setting and direct collaboration with senior management suggest a professional and focused work atmosphere.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely involves a review of the resume and portfolio to assess relevant experience and skills.

• Technical/Creative Interview: Candidates may be asked to discuss their design process, present their portfolio, and potentially complete a design challenge or take-home assignment. This stage will assess proficiency in Adobe Creative Suite and conceptual design abilities.

• Behavioral/Fit Interview: Interviews with the Commercial Marketing Manager and/or the Senior Vice President of Commercial Leasing and Acquisitions to evaluate problem-solving skills, ability to work under pressure, communication style, and cultural fit within the team and company.

• Final Round: May involve further discussion on strategic application of design, understanding of commercial real estate marketing, and alignment with company goals.

Portfolio Review Tips:

• Curate Selectively: Showcase 5-7 of your strongest projects that are most relevant to commercial real estate marketing, digital assets, and print collateral.

• Highlight Process: For each project, briefly explain the brief, your design process, the challenges faced, and the solutions implemented. Emphasize how your design contributed to the project's goals (e.g., increased engagement, clarity of information).

• Demonstrate Tool Proficiency: Ensure your portfolio clearly showcases your expertise in InDesign, Photoshop, and Illustrator.

• Include Relevant Examples: Prioritize any work related to property marketing, site plans, brochures, or digital campaigns. If you lack direct real estate experience, highlight transferable skills from similar industries.

• Professional Presentation: Ensure your portfolio is well-organized, visually appealing, and easy to navigate. A digital portfolio (PDF or website) is standard.

Challenge Preparation:

• Be prepared for a design exercise that might involve updating a site plan, creating a social media graphic for a property, or designing a small brochure concept.

• Focus on understanding the target audience and the marketing objective for any given task.

• Practice explaining your design choices clearly and concisely, relating them back to the company's brand and business goals.

📝 Enhancement Note: The interview process will likely focus heavily on practical design skills and the ability to translate business needs into effective visual communications. Candidates should be ready to articulate not just what they designed, but why, and how it achieved specific objectives.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: This is a core requirement.

  • Adobe InDesign: Essential for layout design, brochures, flyers, and multi-page documents.
  • Adobe Photoshop: Crucial for image editing, manipulation, and creating digital assets.
  • Adobe Illustrator: Necessary for vector graphics, logos, icons, and detailed illustrations like site plans.

• Microsoft Office Suite: Particularly PowerPoint for presentation design and Word for text integration.

Analytics & Reporting:

• While not a direct responsibility, understanding how design impacts digital metrics (e.g., engagement rates on social media, website traffic) is beneficial. Familiarity with basic analytics platforms (e.g., Google Analytics) could be a plus. CRM & Automation:

• Not directly applicable to this design role, but an understanding of how marketing materials are distributed (e.g., via email marketing platforms, CRM contacts) could be helpful for context.

📝 Enhancement Note: Mastery of the Adobe Creative Suite is non-negotiable for this role. Candidates should be prepared to discuss their experience and efficiency with each of these applications. Any additional skills in web design tools or basic understanding of marketing automation platforms would be a bonus.

👥 Team Culture & Values

Operations Values:

• Excellence in Execution: A strong emphasis on delivering high-quality, accurate, and effective marketing materials that support business objectives.

• Collaboration: Working effectively with senior leadership and marketing teams to achieve common goals.

• Efficiency & Timeliness: Ability to manage multiple projects and meet tight deadlines, crucial in a fast-paced real estate environment.

• Brand Integrity: Maintaining a consistent and professional brand image across all design outputs.

• Growth Mindset: Embracing new challenges and opportunities as the company expands its portfolio and operations.

Collaboration Style:

• The role requires close collaboration with the Commercial Marketing Manager and Senior Vice President, involving regular communication, feedback sessions, and iterative design processes.

• Expectation of cross-functional interaction with other departments to ensure data accuracy and alignment of marketing efforts.

• A team environment that likely values proactive communication and a solutions-oriented approach to design challenges.

📝 Enhancement Note: The company's rapid growth and focus on long-term ownership suggest a culture that values dedication, professional development, and contributing to the company's success. The emphasis on collaboration with senior staff indicates an environment where contributions are visible and valued.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Brand Constraints: Working within established brand guidelines while still producing innovative and engaging designs for diverse properties.

• Managing Multiple Stakeholders and Deadlines: Juggling requests from senior leadership and marketing, potentially with competing priorities and tight turnaround times.

• Translating Technical Data: Effectively visualizing complex real estate information (site plans, square footage, market data) into easily digestible graphics.

• Keeping Pace with Industry Trends: Staying current with design trends and digital marketing best practices to ensure materials remain cutting-edge and effective.

Learning & Development Opportunities:

• Specialized Real Estate Marketing: Gaining in-depth knowledge of marketing strategies specific to commercial real estate.

• Advanced Design Techniques: Opportunities to refine skills in areas like architectural rendering, interactive PDFs, or advanced digital asset creation.

• Project Management: Developing skills in managing design projects from brief to completion, including client communication and timeline management.

• Industry Exposure: Working closely with senior leaders in commercial leasing and acquisitions provides valuable insights into business development and strategic planning within the real estate sector.

📝 Enhancement Note: The challenges presented are typical for a designer in a growth-oriented company. Successfully navigating these will provide significant opportunities for skill development and career progression, especially given the company's expansion plans.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating marketing brochures for properties. How do you ensure all key information is accurately represented and visually appealing?" (Focus on workflow, data integration, and design rationale).

• "How do you approach designing graphics for social media campaigns to maximize engagement for commercial properties?" (Highlight understanding of digital platforms, target audience, and calls to action).

• "Tell me about a time you had to balance creative vision with strict brand guidelines or client feedback. How did you resolve it?" (Demonstrate adaptability, problem-solving, and stakeholder management). Company & Culture Questions:

• "What interests you about Edgewood Properties and its growth in the real estate market?" (Show research into the company's expansion plans and industry position).

• "How do you see your design skills contributing to the success of our commercial leasing team?" (Connect your abilities directly to their business needs and goals).

• "Describe your experience working in a fast-paced, deadline-driven environment. How do you prioritize tasks?" (Highlight time management, organization, and resilience). Portfolio Presentation Strategy:

• Start with Impact: Begin your presentation with your strongest, most relevant projects.

• Tell a Story: For each project, explain the objective, your role, your process, and the outcome. Quantify results if possible (e.g., "This brochure was used in X number of leasing presentations," or "These social media graphics led to a Y% increase in engagement").

• Showcase Technical Skills: Be ready to discuss your specific use of InDesign, Photoshop, and Illustrator for each piece.

• Address Gaps: If you lack direct commercial real estate experience, clearly articulate how your skills from other industries are transferable.

📝 Enhancement Note: Interviewers will be looking for a blend of creative talent, technical proficiency, and a professional, business-minded approach. Demonstrating an understanding of how design supports sales and marketing objectives in commercial real estate will be key.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on the Edgewood Properties careers portal.

• Portfolio Customization: Tailor your portfolio to highlight projects most relevant to commercial real estate marketing, including site plans, brochures, digital assets, and any examples of data visualization.

• Resume Optimization: Ensure your resume clearly states your years of experience and proficiency with Adobe Creative Suite (InDesign, Photoshop, Illustrator). Quantify achievements where possible and use keywords from the job description.

• Interview Preparation: Practice presenting your portfolio, preparing answers to common interview questions, and researching Edgewood Properties' current commercial projects and market position.

• Company Research: Understand Edgewood Properties' business model, growth strategy, and its role in the real estate market. Familiarize yourself with their existing marketing materials if possible.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.