Artificial Intelligence UI/UX & Brand Designer (100 % remote) (m/f/d)

EWOR GmbH
Full-time

📍 Job Overview

Job Title: Artificial Intelligence UI/UX & Brand Designer (100% Remote) (m/f/d)

Company: EWOR GmbH

Location: Copenhagen, Denmark (Remote)

Job Type: FULL_TIME

Category: Startup Founder / Entrepreneurship (with a focus on AI, UI/UX, and Brand Design)

Date Posted: 2026-08-21T10:16:37

Experience Level: Mid-Level (2-5 years)

Remote Status: 100% Remote

🚀 Role Summary

  • Opportunity to directly build and scale a startup within the Artificial Intelligence sector, focusing on UI/UX and Brand Design.

  • Intensive personal development program led by unicorn founders, enhancing goal, time, and energy management skills.

  • Direct access to a network of over 50,000 professionals for team building and talent acquisition.

  • Strategic support in achieving product-market fit and establishing robust sales and marketing engines.

  • High-potential fundraising support, aiming for multi-million euro rounds within 12 months, with a proven track record of significant pre-seed funding.

📝 Enhancement Note: This role is unconventional for a traditional "Designer" position. It's an entrepreneurial opportunity where design skills are critical for building a new venture. The emphasis is on founder-level responsibility, not a typical corporate design role.

📈 Primary Responsibilities

  • Lead the conceptualization, design, and execution of user interfaces (UI) and user experiences (UX) for a new Artificial Intelligence startup.

  • Develop and implement a compelling brand identity, including visual guidelines, messaging, and overall brand strategy.

  • Drive the product development lifecycle from ideation to market launch, ensuring design excellence and user-centricity.

  • Collaborate closely with founders and a dedicated support team to define product-market fit and iterate on the offering.

  • Contribute to building a high-performing team by identifying and recruiting key talent through EWOR's extensive network.

  • Develop and refine strategies for customer acquisition, sales force development, and marketing engine creation.

  • Actively participate in weekly 1:1 sparring sessions with unicorn founders to refine strategic direction and operational execution.

  • Manage personal development goals, time allocation, and energy levels to maximize entrepreneurial output.

📝 Enhancement Note: The responsibilities are founder-centric, emphasizing ownership and scaling. The "Tasks" section from the original job description has been translated into more action-oriented primary responsibilities, highlighting the entrepreneurial nature of the role.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong foundation in Design (UI/UX, Graphic Design, Brand Strategy) is essential. An understanding of business principles, product management, or relevant technical fields (like AI) would be advantageous.

Experience: 2-5 years of progressive experience in UI/UX design, brand development, or product design, with a demonstrated ability to translate complex ideas into intuitive and visually appealing solutions. Proven experience in a startup environment or a strong entrepreneurial drive is highly valued.

Required Skills:

  • UI/UX Design Expertise: Proficiency in creating wireframes, prototypes, and high-fidelity designs for web and mobile applications. Strong understanding of user-centered design principles and usability testing methodologies.

  • Brand Strategy & Identity: Ability to develop cohesive brand narratives, visual systems, and marketing collateral that resonate with target audiences.

  • Artificial Intelligence Domain Knowledge: A foundational understanding of AI concepts and their application, enabling effective design for AI-powered products.

  • Entrepreneurial Mindset: A proactive, self-starter attitude with a strong sense of ownership, resilience, and a drive to build and scale businesses.

  • Communication Skills: Excellent verbal and written English communication skills for effective collaboration with founders, investors, and team members.

  • Problem-Solving: Ability to analyze complex challenges and devise creative, data-informed design solutions.

Preferred Skills:

  • Product Management Experience: Experience in defining product roadmaps, prioritizing features, and working with development teams.

  • Startup Fundraising Acumen: Familiarity with venture capital, pitch decks, and the fundraising process.

  • Data Analysis: Ability to interpret user data and analytics to inform design decisions and optimize user flows.

  • Graphic Design & Visual Storytelling: Advanced skills in visual design, motion graphics, or illustration to enhance brand presence.

  • Cross-functional Collaboration: Experience working effectively with engineering, marketing, and sales teams.

📝 Enhancement Note: The original requirements were very high-level. This section infers specific design and entrepreneurial skills based on the role's description as a founder opportunity within the AI sector, emphasizing the blend of creative and business acumen needed.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

  • Demonstrated UI/UX Projects: Showcase end-to-end design processes for at least 2-3 complex digital products, detailing user research, wireframing, prototyping, and final UI design. Highlight how user feedback influenced iterations.

  • Brand Identity Development: Present comprehensive brand guideline documents and examples of brand collateral (logos, website mockups, marketing materials) that illustrate strategic thinking and visual execution.

  • AI Product Design Case Study: Include at least one project that demonstrates an understanding of designing for AI-driven features or products, explaining the unique challenges and solutions.

  • Startup/Entrepreneurial Impact: If applicable, include projects that show initiative, such as personal projects, speculative designs for startups, or contributions to early-stage ventures, quantifying impact where possible (e.g., user growth, engagement metrics).

Process Documentation:

  • Design Process Methodology: Clearly articulate your personal design process, emphasizing how you approach problem-solving, user research, ideation, and iterative design.

  • Brand Strategy Framework: Outline your approach to developing a brand strategy, from market analysis and target audience definition to brand positioning and messaging.

  • Collaboration & Feedback Loops: Describe how you integrate feedback from stakeholders and users into your design workflow to ensure alignment and continuous improvement.

  • Tool Proficiency Showcase: Briefly mention the primary design and prototyping tools used in your portfolio projects, indicating your level of expertise.

📝 Enhancement Note: For an entrepreneurial role focused on building a startup, a portfolio needs to demonstrate not just design execution but also strategic thinking, problem-solving, and the ability to drive a product from concept to market. The focus is on the process and impact of design decisions.

💵 Compensation & Benefits

Salary Range: While a specific salary range is not provided, EWOR GmbH offers two paths:

  1. Employed Salary: Candidates can opt to be directly employed by EWOR GmbH, receiving a salary while building their startup. Based on the role's seniority (Mid-Level with entrepreneurial responsibilities) and the remote nature, with EWOR's operational base likely in Europe, a competitive salary range for a Senior UI/UX & Brand Designer with startup founder potential in a high-cost-of-living European city like Copenhagen (though remote, this influences benchmark) could be estimated between €60,000 - €90,000 annually. This is highly dependent on the specific startup's funding stage and EWOR's internal compensation structure.

  2. Funding Option: Alternatively, candidates can opt for up to €500,000 in funding to launch their startup. This path foregoes a direct salary from EWOR in favor of equity and capital investment.

Benefits:

  • Salary (Option 1): Competitive salary as an employee of EWOR GmbH.

  • Funding Support (Option 2): Access to up to €500,000 in seed funding for your startup.

  • 1:1 Sparring with Unicorn Founders: Weekly, intensive coaching and strategic guidance from experienced serial entrepreneurs.

  • Extensive Networking Opportunities: Access to a community of top-tier founders, peers, and investors.

  • Talent Acquisition Support: Assistance in hiring top talent through EWOR's network of over 50,000 professionals.

  • Distribution Support: Guidance and resources to achieve product-market fit and build effective sales and marketing operations.

  • Funding Readiness: Intensive coaching to prepare the startup for significant funding rounds.

Working Hours: While the role is 100% remote and involves building a startup, implying flexible hours, the expectation is a significant time commitment. The provided input suggests an equivalent of 40 hours per week, but this will likely fluctuate based on startup demands, project deadlines, and fundraising phases. The focus is on results and achieving milestones rather than strict adherence to hourly schedules.

📝 Enhancement Note: Salary estimation is based on the dual compensation structure provided. The "employed salary" estimate is benchmarked against senior design roles in European tech hubs, adjusted for the entrepreneurial context and remote work. The "funding" option is a significant benefit that replaces salary. Working hours are inferred to be flexible but demanding, typical of startup founder roles.

🎯 Team & Company Context

🏢 Company Culture

Industry: Venture Capital / Startup Incubation, with a strong focus on Artificial Intelligence. EWOR GmbH acts as an accelerator and co-founder network, empowering entrepreneurs to build significant companies.

Company Size: EWOR GmbH itself is likely a lean, highly specialized team focused on supporting founders. The "company" the candidate will build will start small and scale rapidly with investment.

Founded: EWOR GmbH was founded by serial entrepreneurs with proven track records (e.g., founders of Adjust and SumUp). This implies a culture built on experience, ambition, and a deep understanding of startup lifecycles.

Team Structure:

  • EWOR GmbH Core Team: Composed of experienced serial entrepreneurs, investors, and operational experts who provide mentorship, strategic guidance, and operational support.

  • Startup Team (to be built): The candidate will be responsible for building their core team, likely starting with co-founders or early hires in critical areas like engineering, sales, and marketing, leveraging EWOR's network.

  • Cross-functional Collaboration: High degree of collaboration is expected between the EWOR support team, the founder (the candidate), and potential co-founders or early hires. Communication must be clear, concise, and action-oriented.

Methodology:

  • Data-Driven Decision Making: Emphasis on using data to validate hypotheses, achieve product-market fit, and measure growth.

  • Lean Startup Principles: Iterative development, rapid prototyping, and continuous learning to minimize risk and maximize efficiency.

  • Founder-Centric Support: EWOR provides a framework and resources, but the ultimate responsibility for execution and success lies with the founder.

  • Performance-Oriented Culture: Focus on achieving ambitious milestones, particularly in scaling revenue and securing funding.

Company Website: https://eworgmbh.teamtailor.com (Note: This is the application portal; a corporate website for EWOR GmbH may exist separately, but this is the primary source for job-related information.)

📝 Enhancement Note: This section infers the company culture and team structure based on EWOR's model as a startup accelerator and the profiles of its founders. The focus is on an entrepreneurial, results-driven environment.

📈 Career & Growth Analysis

Operations Career Level: This role represents a significant leap from a traditional design position to a Founder/CEO level within a new venture. It's an opportunity to transition from executing design tasks to leading an entire company, including product strategy, team building, fundraising, and market execution.

Reporting Structure:

  • To EWOR GmbH: The candidate will report to EWOR GmbH's leadership team for strategic alignment, progress updates, and mentorship sessions. This is a collaborative reporting relationship, focused on mutual success.

  • To the Startup: The candidate will be the ultimate leader of their startup, with any direct reports (hires made within the startup) reporting to them.

Operations Impact: The candidate's design leadership will have a direct and profound impact on the startup's success. Effective UI/UX and brand design are critical for:

  • User Acquisition & Retention: Creating intuitive and engaging products that attract and retain customers.

  • Market Differentiation: Building a strong brand identity that sets the startup apart in a competitive AI landscape.

  • Investor Confidence: Presenting a polished, professional, and user-friendly product and brand that instills confidence in potential investors.

  • Scalability: Designing systems and user flows that can scale efficiently as the company grows.

Growth Opportunities:

  • Founder/CEO Trajectory: The primary growth path is to successfully build and scale the startup into a multi-million or billion-dollar company.

  • Deep Business Acumen: Develop comprehensive skills in strategy, finance, operations, sales, marketing, and leadership through hands-on experience and mentorship.

  • Venture Capital & Investment Expertise: Gain in-depth knowledge of fundraising, investor relations, and venture capital dynamics.

  • Network Expansion: Build a robust professional network of founders, investors, and industry leaders.

  • Specialization in AI Product Development: Become an expert in designing and scaling AI-powered products within a specific market niche.

📝 Enhancement Note: This role is fundamentally about entrepreneurial growth. The analysis focuses on the transition to founder status and the accelerated learning curve involved, highlighting the significant impact design leadership will have on the startup's trajectory.

🌐 Work Environment

Office Type: This is a 100% remote position. There is no requirement to be in a physical office for this role. The candidate will operate from their own location.

Office Location(s): The role specifies being based in Europe or the Americas, or open to relocation. The candidate's chosen location within these continents will be their primary work environment. EWOR GmbH itself may have a central operational hub, but the candidate's day-to-day work is remote.

Workspace Context:

  • Self-Managed Remote Setup: The candidate is responsible for establishing and maintaining their own productive remote workspace. This requires discipline, effective time management, and reliable technology.

  • Digital Collaboration Tools: Expect to heavily utilize digital collaboration platforms (e.g., Slack, Zoom, Google Workspace, Notion, Figma) for communication, project management, and design collaboration.

  • Access to EWOR Resources: While remote, the candidate will have access to EWOR's network, mentorship, and potentially shared digital resources for team building and fundraising support.

Work Schedule: The role is classified as FULL_TIME, with an implied commitment of around 40 hours per week. However, as a founder, the schedule will be highly dynamic and dictated by the demands of building a startup. There will be periods of intense work, especially leading up to funding rounds or product launches, and potentially more flexible periods. The emphasis is on achieving milestones and delivering results rather than adhering to a rigid 9-to-5 structure.

📝 Enhancement Note: The remote nature is the defining characteristic. The "workspace context" emphasizes the self-management required and the reliance on digital tools, which are standard for remote startup roles.

📄 Application & Portfolio Review Process

Interview Process:

  • Initial Application Review: EWOR GmbH will screen applications based on demonstrated entrepreneurial drive, design portfolio, and alignment with the AI startup focus.

  • Founder Screening Call: An initial conversation to assess your entrepreneurial vision, motivation, and suitability for the founder role. This will likely explore your background, your interest in AI, and your definition of success.

  • Portfolio Deep Dive & Vision Presentation: A session dedicated to reviewing your design portfolio. You will be expected to walk through key projects, explaining your design process, strategic decisions, and the impact of your work. You may also be asked to present a preliminary vision for an AI startup.

  • Sparring Sessions with Founders: Multiple sessions with EWOR's founding partners or other unicorn founders. These are less traditional interviews and more collaborative problem-solving and strategic discussions. They will assess your ability to think critically, adapt, and take feedback.

  • Team Fit & Cultural Assessment: Evaluation of your collaboration style, resilience, and alignment with EWOR's values and the demands of building a high-growth startup.

  • Final Decision & Offer: Based on the comprehensive evaluation, EWOR GmbH will extend an offer, outlining the chosen path (salary employment or funding).

Portfolio Review Tips:

  • Curate for Impact: Select projects that best demonstrate your ability to solve problems, drive user engagement, and build strong brands, especially within technology or AI contexts if possible.

  • Tell a Story: For each project, clearly articulate the problem, your approach, the challenges, your solutions, and the measurable outcomes or impact. Use a narrative structure.

  • Highlight Process: Detail your design thinking, research methods, iterative steps, and how you incorporated feedback. This is crucial for an entrepreneurial role where process optimization is key.

  • Quantify Results: Whenever possible, use data and metrics to demonstrate the success of your designs (e.g., increased conversion rates, improved user satisfaction scores, enhanced brand recall).

  • Showcase Brand Strategy: Ensure your brand design examples are not just aesthetically pleasing but strategically aligned with target audiences and business goals.

  • Demonstrate AI/Tech Aptitude: If you have AI-related design work, emphasize it. If not, show how your general design skills can be applied to complex tech products.

Challenge Preparation:

  • Startup Idea Generation: Be prepared to discuss potential AI startup ideas or how you would approach identifying a market opportunity.

  • Problem-Solving Scenarios: Anticipate hypothetical business or design challenges and prepare to articulate your problem-solving approach using frameworks like STAR (Situation, Task, Action, Result).

  • Vision Articulation: Practice clearly and concisely articulating your vision for a startup, its market, its product, and its potential impact.

  • Understanding EWOR's Model: Research EWOR GmbH thoroughly to understand their approach, their founders' backgrounds, and the types of companies they typically support.

📝 Enhancement Note: The interview process is geared towards identifying entrepreneurial potential and strategic thinking, not just design execution. The portfolio review emphasizes process and impact, and preparation should focus on business acumen and startup ideation.

🛠 Tools & Technology Stack

Primary Tools:

  • UI/UX Design Software: Figma, Sketch, Adobe XD (Proficiency in at least one is expected).

  • Prototyping Tools: InVision, Principle, ProtoPie (or advanced prototyping features within design software).

  • Brand Design Tools: Adobe Creative Suite (Illustrator, Photoshop, InDesign), Affinity Designer.

  • Project Management: Asana, Trello, Jira, Monday.com (for managing personal workflow and potentially team tasks).

  • Collaboration & Communication: Slack, Microsoft Teams, Zoom, Google Meet.

  • Documentation & Knowledge Management: Notion, Confluence, Google Workspace.

Analytics & Reporting:

  • Web Analytics: Google Analytics, Mixpanel, Amplitude (for understanding user behavior on products).

  • Heatmapping & User Session Recording: Hotjar, FullStory (for qualitative user insights).

  • Dashboarding Tools: Tableau, Power BI, Looker Studio (for visualizing product and business metrics).

CRM & Automation:

  • CRM Systems: Salesforce, HubSpot, Zoho CRM (understanding how design integrates with sales processes).

  • Marketing Automation: HubSpot Marketing Hub, Marketo, Mailchimp (understanding how brand and UI impact marketing campaigns).

  • Integration Platforms: Zapier, Make (formerly Integromat) (for understanding how different tools connect to streamline workflows).

📝 Enhancement Note: The technology stack reflects tools commonly used in modern design, startup environments, and for remote collaboration. Emphasizing proficiency in design and collaboration tools is key, with an understanding of analytics and CRM being beneficial for a founder role.

👥 Team Culture & Values

Operations Values:

  • Entrepreneurial Drive: A relentless pursuit of building significant, impactful companies. This involves taking initiative, embracing risk, and maintaining a strong sense of ownership.

  • Founder-First Mentality: EWOR GmbH operates to empower founders. The candidate is central, and support is tailored to their success.

  • Excellence & Ambition: A commitment to achieving world-class standards in product design, brand building, and business scaling. Aiming for €1B+ companies sets a high bar.

  • Data-Informed Agility: While ambitious, decisions should be grounded in data and user feedback, allowing for rapid iteration and adaptation.

  • Collaboration & Transparency: Open communication and a willingness to share insights, challenges, and feedback among the EWOR team and within the burgeoning startup.

Collaboration Style:

  • Intensive Mentorship: Expect regular, in-depth sessions with experienced founders, requiring active participation and receptiveness to feedback.

  • Peer-to-Peer Learning: Access to a community of fellow founders for shared experiences, advice, and mutual support.

  • Cross-Functional Partnership: The candidate will need to effectively collaborate with EWOR's network for hiring, marketing, and sales support, treating them as integral partners in the startup's growth.

  • Direct & Action-Oriented: Communication is expected to be clear, concise, and focused on actionable outcomes, mirroring the fast-paced nature of startup development.

📝 Enhancement Note: The culture is centered around high-impact entrepreneurship, supported by seasoned mentors. The values emphasize ambition, data, and collaborative execution, crucial for navigating the startup lifecycle.

⚡ Challenges & Growth Opportunities

Challenges:

  • Building a Startup from Scratch: The inherent difficulty of identifying a viable market, developing a product, and achieving product-market fit in a competitive AI landscape.

  • Navigating Uncertainty: Startup environments are inherently unpredictable. Resilience and adaptability are key to overcoming unforeseen obstacles.

  • Balancing Design & Business Leadership: Transitioning from a focused design role to a broad entrepreneurial leadership role requires developing new skill sets in strategy, finance, and operations.

  • Securing Funding: The pressure to raise significant investment rounds requires compelling pitches, robust business plans, and strong investor relationships.

  • Talent Acquisition: Attracting and retaining top talent for a nascent startup can be challenging, especially in competitive fields like AI.

Learning & Development Opportunities:

  • Entrepreneurial Skill Development: Comprehensive hands-on learning in all facets of business building, from strategy and product development to fundraising and team management.

  • Advanced AI Product Design: Deepening expertise in designing for cutting-edge AI technologies and understanding their market potential.

  • Leadership & Executive Coaching: Direct mentorship from unicorn founders provides unparalleled insights into effective leadership and strategic decision-making.

  • Venture Capital & Investor Relations: Gaining practical experience in fundraising, investor communication, and understanding venture capital dynamics.

  • Networking & Community Building: Expanding a professional network with influential figures in the startup and tech ecosystem.

📝 Enhancement Note: This role presents significant challenges inherent to startup founding but offers equally substantial growth opportunities, particularly in developing comprehensive business leadership and entrepreneurial expertise.

💡 Interview Preparation

Strategy Questions:

  • "Describe your vision for an AI-powered product that could disrupt a specific industry. What problem does it solve, and how would your UI/UX and brand strategy make it stand out?" (Preparation: Research current AI trends, identify underserved markets, and articulate a clear value proposition.)

  • "Walk us through your most challenging design project. What was the problem, your process, how did you overcome obstacles, and what was the quantifiable outcome?" (Preparation: Select a project that showcases problem-solving, iterative design, and impact. Use the STAR method.)

  • "How would you approach building a brand identity for a completely new AI product with limited initial market recognition?" (Preparation: Discuss brand positioning, target audience analysis, visual identity principles, and messaging strategy.)

  • "Imagine you have secured €500k in funding. What would be your immediate priorities for the first 90 days in terms of product development, team hiring, and market validation?" (Preparation: Demonstrate strategic thinking, prioritization skills, and an understanding of early-stage startup needs.) Company & Culture Questions:

  • "Why EWOR GmbH and why this entrepreneurial path over a traditional design role?" (Preparation: Articulate your long-term career aspirations and your passion for building and scaling companies.)

  • "How do you handle constructive criticism or feedback on your design work or strategic ideas?" (Preparation: Provide examples of how you've incorporated feedback to improve outcomes and demonstrate coachability.)

  • "Describe your ideal collaboration style with co-founders and mentors." (Preparation: Emphasize open communication, mutual respect, and a shared commitment to the company's vision.) Portfolio Presentation Strategy:

  • Structure is Key: Organize your portfolio logically. Start with a brief overview of your background and then present 2-3 compelling case studies.

  • Focus on the "Why" and "How": Don't just show final designs. Explain the problem you were solving, your research, your thought process, the trade-offs you made, and the impact.

  • Quantify Everything Possible: Use metrics to demonstrate the success of your designs. If direct metrics aren't available, use proxies or explain the expected impact.

  • Highlight Strategic Thinking: Show how your design decisions align with business goals and user needs. For this role, emphasize how design contributes to market fit and investor appeal.

  • Be Ready for Questions: Anticipate questions about your process, your choices, and how you would apply your skills to an AI startup.

📝 Enhancement Note: Interview preparation should focus on demonstrating entrepreneurial vision, strategic thinking, problem-solving capabilities, and a deep understanding of both design principles and business scaling. The portfolio presentation is a critical component for showcasing this blend.

📌 Application Steps

To apply for this operations position:

  • Submit your application through the provided link on EWOR GmbH's Teamtailor portal.

  • Curate Your Portfolio: Select your strongest 2-3 projects that best showcase your UI/UX, brand design, and strategic problem-solving skills. Ensure your portfolio tells a compelling story of impact and process.

  • Tailor Your Resume: Highlight experience relevant to entrepreneurship, product development, AI (if applicable), and leadership. Use keywords from the job description, focusing on achievements and quantifiable results.

  • Prepare Your Vision: Think critically about potential AI startup ideas or market opportunities. Be ready to articulate your passion for building and scaling a business.

  • Research EWOR GmbH: Understand their model, their founders' backgrounds, and their success stories. This will help you tailor your responses and demonstrate genuine interest.

  • Practice Your Presentation: Rehearse walking through your portfolio and articulating your vision, ensuring clarity, conciseness, and confidence.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Application Requirements

You must be based in Europe or the Americas and be willing to take full responsibility for scaling a startup to over €100M in revenue. Excellent English communication skills are required.