Artificial Intelligence UI/UX & Brand Designer (100 % remote) (m/f/d)

📍 Job Overview

Job Title: Artificial Intelligence UI/UX & Brand Designer (100% Remote) (m/f/d)

Company: EWOR GmbH

Location: Skopje, North Macedonia (Remote)

Job Type: FULL_TIME

Category: Entrepreneurship / Startup Founding

Date Posted: 2026-08-21

Experience Level: Mid-Level (2-5 years)

Remote Status: 100% Remote

🚀 Role Summary

• This unique opportunity is for ambitious entrepreneurs to lead and scale their own startups, focusing on Artificial Intelligence.

• You will gain direct employment with EWOR GmbH, receiving a salary, or opt for up to €500k in funding to kickstart your venture.

• Benefit from weekly 1:1 sparring sessions with unicorn founders, providing invaluable strategic guidance.

• Access a curated community of top-tier founders, peers, and investors, fostering collaboration and growth.

• Receive comprehensive support in team building, hiring top talent through an extensive network of over 50,000 professionals.

• Leverage dedicated support for achieving product-market fit and establishing robust sales and marketing engines.

📝 Enhancement Note: This role is not a traditional UI/UX or Brand Designer position. It's an entrepreneurial fellowship where the candidate is expected to build and lead a startup, leveraging their design skills as a core component of the venture. The "Tasks" section clarifies this focus on owning and scaling a startup. The "Category" has been updated to reflect this entrepreneurial focus.

📈 Primary Responsibilities

• Own, build, and scale a new startup from inception, with a primary focus on the Artificial Intelligence sector.

• Drive product development, iterating with EWOR GmbH until product-market fit is achieved.

• Develop and execute comprehensive brand strategies that align with the startup's vision and target market.

• Design and implement user-centric interfaces (UI/UX) that enhance user experience and drive adoption.

• Establish and manage key performance indicators (KPIs) for startup growth, product adoption, and market penetration.

• Collaborate closely with EWOR GmbH's network of serial entrepreneurs and investors for strategic guidance and fundraising support.

• Lead the hiring process for critical roles within the startup, leveraging EWOR's extensive professional network.

• Develop and implement go-to-market strategies, including building sales forces and marketing engines.

📝 Enhancement Note: The responsibilities have been expanded to emphasize the entrepreneurial nature of the role, focusing on leadership, strategic development, and execution of a startup, rather than solely design tasks. This includes aspects like product-market fit, sales, marketing, and fundraising which are critical for startup success.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong foundation in business, technology, design, or a related field is advantageous. A demonstrated history of entrepreneurial thinking and problem-solving is more critical than formal educational attainment.

Experience: 2-5 years of experience in relevant fields such as UI/UX design, brand strategy, product management, or early-stage startup development. Proven experience in leading projects or initiatives from conception to execution is highly valued.

Required Skills:

• Entrepreneurial Acumen: Proven ability to identify market opportunities, develop business models, and drive startup growth.

• UI/UX Design Expertise: Proficiency in creating intuitive, user-friendly interfaces and seamless user experiences.

• Brand Design Strategy: Ability to develop and articulate compelling brand identities and messaging.

• Artificial Intelligence Understanding: Familiarity with AI concepts and potential applications for new ventures.

• Product Development Lifecycle: Experience in iterating products from ideation through to market launch.

• Excellent Communication: Fluent in English, with the ability to articulate complex ideas clearly and persuasively to diverse audiences.

• Problem-Solving: Strong analytical and critical thinking skills to overcome startup challenges.

• Time & Energy Management: Demonstrated ability to manage personal productivity and focus effectively in a dynamic environment.

Preferred Skills:

• Fundraising Experience: Prior experience in securing seed or pre-seed funding.

• Sales & Marketing Strategy: Experience in developing and executing go-to-market plans.

• Team Leadership: Experience in building and managing small teams.

• Data Analysis: Ability to interpret data to inform product and business decisions.

📝 Enhancement Note: Qualifications have been reframed to prioritize entrepreneurial drive and relevant skills over specific academic credentials, aligning with the startup founder profile. Emphasis is placed on practical experience in design, product, and business development.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Startup Vision & Strategy: Showcase a clear articulation of a potential startup idea, its market opportunity, and a high-level strategic roadmap.

• UI/UX Design Case Studies: Present detailed case studies demonstrating your process for solving complex user problems, from research and wireframing to high-fidelity prototyping and user testing. Highlight the impact of your design decisions.

• Brand Identity Development: Include examples of brand strategy development, including mood boards, style guides, and visual identity systems for new or existing brands.

• Product Iteration Examples: If applicable, provide examples of how you've iterated on a product based on user feedback or market analysis.

Process Documentation:

• Design Thinking Methodology: Clearly outline your approach to user research, ideation, prototyping, and testing.

• Brand Strategy Framework: Detail the steps involved in developing a comprehensive brand strategy, from market analysis to brand positioning and messaging.

• Startup Viability Assessment: Demonstrate how you would assess the potential viability of a new business idea, including market research and competitive analysis.

📝 Enhancement Note: The portfolio requirements are tailored to showcase entrepreneurial potential and design leadership, focusing on the ability to conceptualize, build, and iterate a venture, rather than just design execution.

💵 Compensation & Benefits

Salary Range: As EWOR GmbH offers direct employment with a salary while building a startup, a competitive mid-level salary is expected. Based on industry benchmarks for remote, mid-level design and entrepreneurial roles in Europe and the Americas, an estimated annual salary range would be €45,000 - €70,000. This range is dependent on the candidate's specific experience, the proposed startup's potential, and the final agreed-upon compensation structure.

Benefits:

• Direct Employment Salary: A competitive salary provided by EWOR GmbH during the startup incubation phase.

• Funding Option: Alternatively, candidates can choose up to €500,000 in seed funding for their startup.

• Intensive Mentorship: Weekly 1:1 sparring sessions with unicorn founders and serial entrepreneurs.

• Extensive Network Access: Connection to a community of top founders, investors, and over 50,000 professionals for hiring and support.

• Personal Development Program: A customized journey focusing on goal, time, and energy management, crafted by experienced founders.

• Startup Operations Support: Assistance with team building, product-market fit, and establishing sales/marketing functions.

• Fundraising Support: Intensive coaching to prepare the startup for significant funding rounds.

Working Hours: While the role is full-time, the nature of startup founding requires flexibility. Expect an average of 40 hours per week, with the understanding that significant dedication and adaptability will be necessary, especially during critical development and fundraising phases.

📝 Enhancement Note: A salary range has been estimated based on the role's description as direct employment with a salary, considering the mid-level experience and the remote, international nature of the position. The benefits highlight the unique value proposition of EWOR's entrepreneurial program.

🎯 Team & Company Context

🏢 Company Culture

Industry: Venture Capital / Startup Incubation / Entrepreneurship

Company Size: EWOR GmbH operates as a unique entity focused on incubating and funding new startups. While the core EWOR team might be smaller, its ecosystem involves a vast network of founders, investors, and professionals, creating a dynamic and expansive community.

Founded: EWOR GmbH was founded by experienced serial entrepreneurs, including Paul Müller (founder of Adjust) and Petter Made (founder of SumUp), bringing a wealth of experience in building billion-euro companies.

Team Structure:

• You will be part of a select group of ambitious entrepreneurs ("Fellows") handpicked to build their own ventures.

• You will work directly with EWOR's core team of serial entrepreneurs and experienced operators who provide mentorship and strategic guidance.

• The broader "team" includes a vast network of potential hires, investors, and peer founders, fostering a collaborative and supportive ecosystem. Methodology:

• Lean Startup Principles: Emphasis on rapid iteration, validated learning, and data-driven decision-making to achieve product-market fit.

• Founder-Centric Support: A highly personalized approach to mentoring and supporting each entrepreneur's unique journey.

• Network Leverage: Strategic utilization of EWOR's extensive network for talent acquisition, fundraising, and business development.

• Performance-Driven: Focus on achieving significant growth milestones, with the ultimate goal of scaling ventures to €1B+ valuations.

Company Website: https://eworgmbh.teamtailor.com

📝 Enhancement Note: The company context has been fleshed out to emphasize EWOR's unique model as a startup incubator and the entrepreneurial culture it fosters, highlighting the caliber of its founders and the support ecosystem.

📈 Career & Growth Analysis

Operations Career Level: This role represents an "Entrepreneur-in-Residence" or "Fellow" level, focused on founding and scaling a new venture. It's a significant step up from a typical designer role, placing you in a leadership position with full ownership and accountability.

Reporting Structure: While you will be directly employed by EWOR GmbH, the relationship is more akin to a partnership. You will report to the EWOR leadership team for strategic alignment and progress reviews, but you will independently lead and manage your startup's day-to-day operations.

Operations Impact: Your primary impact will be the successful creation and growth of a new, potentially billion-euro company. This involves driving innovation, building teams, securing funding, and achieving significant market traction, directly contributing to the venture capital ecosystem and EWOR's success.

Growth Opportunities:

• Founding a €1B+ Company: The ultimate growth opportunity is to build a highly successful, venture-backed company.

• Unparalleled Mentorship: Continuous learning and development through direct interaction with world-class entrepreneurs.

• Skill Diversification: Develop a broad range of skills beyond design, including business strategy, fundraising, sales, marketing, and leadership.

• Network Expansion: Build a powerful professional network of founders, investors, and industry experts.

• Potential for Future Ventures: Success in this fellowship can open doors to future entrepreneurial endeavors or leadership roles within the startup ecosystem.

📝 Enhancement Note: The career analysis focuses on the unique entrepreneurial path this role offers, highlighting the leadership responsibilities, direct impact, and significant growth potential beyond traditional career ladders.

🌐 Work Environment

Office Type: This is a 100% remote position. There is no requirement to relocate to a specific office. The work environment is decentralized, with team members collaborating across different locations.

Office Location(s): While the company headquarters may be in Germany, the role is fully remote, allowing you to work from anywhere within Europe or the Americas. Candidates are also open to relocating, suggesting flexibility for those who wish to be closer to EWOR's operational hubs if desired, though not mandatory.

Workspace Context:

• Autonomous Work: You will have significant autonomy in structuring your workday and managing your own projects.

• Digital Collaboration: Expect to utilize a suite of digital collaboration tools for communication, project management, and team interaction.

• Virtual Mentorship: Mentorship sessions will be conducted virtually, leveraging video conferencing and collaborative online platforms.

• Global Reach: The remote nature allows for interaction with a diverse, international network of peers and advisors.

Work Schedule: This is a full-time role, typically requiring 40 hours per week. However, the demands of building a startup mean that flexibility is key. You will need to adapt your schedule to meet project deadlines, investor meetings, and team needs, often working outside standard business hours.

📝 Enhancement Note: The work environment description emphasizes the fully remote aspect, the autonomy granted to founders, and the reliance on digital tools for collaboration and mentorship, consistent with a decentralized startup incubator model.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Application & Screening: Review of your application, resume, and any initial portfolio submissions. Emphasis on entrepreneurial drive and relevant experience.

• Founder/Team Interviews: In-depth discussions with EWOR GmbH's leadership team and potentially other fellows to assess your entrepreneurial vision, strategic thinking, and cultural fit.

• Startup Concept Pitch: You may be asked to present initial startup ideas or a refined concept that aligns with AI and market opportunities.

• Portfolio Deep Dive: A thorough review of your UI/UX and Brand Design portfolio, focusing on your process, problem-solving abilities, and ability to drive impact.

• Final Decision & Offer: Based on the comprehensive evaluation, an offer for direct employment with salary or funding will be extended.

Portfolio Review Tips:

• Showcase Entrepreneurial Thinking: Beyond design execution, highlight how your design decisions contribute to business goals, user acquisition, and market differentiation.

• Demonstrate Problem-Solving: For each case study, clearly articulate the problem you solved, your design process, and the measurable impact of your solutions.

• Present Brand Vision: For brand design, show your ability to create compelling narratives and visual identities that resonate with target markets.

• Highlight AI Relevance: If possible, include projects or concepts that touch upon AI, showcasing your understanding of its potential applications.

• Keep it Concise and Impactful: Focus on your strongest projects that best represent your capabilities for building and scaling a startup.

Challenge Preparation:

• Articulate Your Vision: Be prepared to discuss your ideas for AI-driven startups, market opportunities, and your unique value proposition.

• Understand EWOR's Model: Research EWOR GmbH, its founders, and its successful portfolio companies to understand their investment thesis and operational approach.

• Practice Your Pitch: Rehearse presenting your startup concepts, design rationale, and business strategy clearly and persuasively.

• Prepare for Strategic Questions: Expect questions about market analysis, competitive landscape, scalability, and fundraising strategies.

📝 Enhancement Note: The interview and portfolio review process is framed around assessing entrepreneurial potential and strategic leadership, with specific advice tailored to showcasing these aspects within a design and startup context.

🛠 Tools & Technology Stack

Primary Tools:

• Design Software: Proficiency in industry-standard design tools such as Figma, Sketch, Adobe Creative Suite (Photoshop, Illustrator, XD). Figma is often preferred for collaborative, real-time design work.

• Prototyping Tools: Experience with tools like InVision, Marvel, or Figma's built-in prototyping features to create interactive user flows.

• Project Management Tools: Familiarity with tools like Asana, Trello, Jira, or Monday.com for managing tasks, timelines, and team collaboration.

Analytics & Reporting:

• Web Analytics: Understanding of tools like Google Analytics to track user behavior, conversion rates, and campaign performance.

• Product Analytics: Experience with platforms like Mixpanel, Amplitude, or Pendo to gain deeper insights into user engagement and product usage.

• Dashboarding Tools: Familiarity with tools like Tableau, Power BI, or Looker for visualizing data and creating performance reports.

CRM & Automation:

• CRM Systems: While not directly a CRM role, understanding how CRM systems (e.g., Salesforce, HubSpot) function and integrate with product and marketing efforts is beneficial.

• Marketing Automation: Familiarity with platforms like HubSpot, Marketo, or Mailchimp for executing marketing campaigns and lead nurturing.

• Collaboration Platforms: Essential tools for remote work include Slack, Microsoft Teams, Zoom, and Google Workspace.

📝 Enhancement Note: The technology stack emphasizes design tools, project management, analytics platforms, and collaboration software crucial for both design execution and startup operations in a remote, fast-paced environment.

👥 Team Culture & Values

Operations Values:

• Entrepreneurial Spirit: A relentless drive to build, innovate, and overcome challenges.

• Data-Driven Decision-Making: Utilizing data and metrics to inform strategy, product development, and business growth.

• User-Centricity: A deep commitment to understanding and serving the needs of the end-user.

• Collaboration & Support: Fostering a culture of mutual support, knowledge sharing, and constructive feedback among fellows and the EWOR team.

• Execution Excellence: A focus on turning ideas into reality and achieving tangible results.

Collaboration Style:

• Remote-First: Emphasizing asynchronous and synchronous communication through digital channels.

• Direct & Constructive Feedback: Openness to providing and receiving honest feedback to drive continuous improvement.

• Cross-Functional Integration: Working closely with peers, mentors, and potential hires across various disciplines (tech, sales, marketing, finance).

• Shared Learning: A commitment to collective growth through shared experiences, insights, and best practices.

📝 Enhancement Note: The culture and values section highlights the core tenets of a high-performing startup incubator, emphasizing entrepreneurial drive, data-informed strategies, and a collaborative, results-oriented environment.

⚡ Challenges & Growth Opportunities

Challenges:

• Startup Uncertainty: Navigating the inherent risks and unpredictability of launching a new venture.

• Intense Competition: Standing out in crowded markets, particularly within the AI sector.

• Product-Market Fit: The ongoing challenge of aligning a product with market demand and customer needs.

• Fundraising Pressure: The demanding process of securing significant investment rounds.

• Balancing Design with Business: Effectively integrating design leadership with broader startup responsibilities like sales, marketing, and operations.

Learning & Development Opportunities:

• Direct Mentorship from Unicorn Founders: Unparalleled access to guidance from individuals who have built multi-billion dollar companies.

• Comprehensive Startup Curriculum: Structured learning modules covering all facets of building and scaling a business.

• Peer-to-Peer Learning: Collaboration and knowledge exchange with a cohort of highly motivated, like-minded entrepreneurs.

• Skill Specialization: Opportunity to deepen expertise in AI, UI/UX, Brand Strategy, or expand into new domains like product management, sales, and fundraising.

• Networking Development: Building relationships with investors, industry leaders, and a global network of founders.

📝 Enhancement Note: This section proactively addresses the inherent challenges of startup founding and frames them as opportunities for significant personal and professional growth, aligning with EWOR's development-focused model.

💡 Interview Preparation

Strategy Questions:

• "Describe a disruptive AI startup idea you're passionate about and how you would validate its market potential." (Focus on market research, problem definition, and initial validation steps.)

• "How would you approach building a brand identity and user experience for a nascent AI product with limited initial data?" (Emphasize design thinking, user research, and iterative brand building.)

• "Outline your strategy for achieving product-market fit within the first 12-18 months, assuming you have access to seed funding." (Focus on key milestones, metrics, and iterative development.) Company & Culture Questions:

• "What attracts you to EWOR's model of supporting entrepreneurs, and how do you see yourself contributing to our community?" (Showcase understanding of EWOR's mission and your collaborative spirit.)

• "How do you handle ambiguity and high-pressure situations, common in startup environments?" (Highlight resilience, problem-solving skills, and adaptability.)

• "What are your expectations regarding mentorship and feedback from serial entrepreneurs?" (Demonstrate openness to learning and guidance.) Portfolio Presentation Strategy:

• Storytelling: For each case study, tell a compelling story about the problem, your solution, and the impact. Clearly articulate your role and contributions.

• Process Over Polish: While polished visuals are important, emphasize your design process, your rationale, and how you overcame challenges.

• Quantify Impact: Whenever possible, use metrics and data to demonstrate the success of your designs or strategies (e.g., conversion rate improvements, user engagement increases).

• Connect to Business Goals: Explicitly link your design decisions to the startup's business objectives, such as user acquisition, retention, or revenue growth.

📝 Enhancement Note: Interview preparation advice is geared towards assessing entrepreneurial capabilities, strategic thinking, and the ability to leverage design skills within a startup context, rather than just technical design proficiency.

📌 Application Steps

To apply for this entrepreneurial fellowship:

• Submit your application through the EWOR GmbH teamtailor portal.

• Curate Your Startup Vision: Prepare a concise yet compelling outline of an AI-driven startup idea, including the problem it solves, target market, and unique value proposition.

• Refine Your Portfolio: Select 2-3 of your strongest UI/UX and Brand Design case studies that best demonstrate your problem-solving skills, strategic thinking, and ability to drive impact. Quantify results where possible.

• Practice Your Pitch: Rehearse presenting your startup concept and portfolio highlights, focusing on clarity, conciseness, and persuasive communication.

• Research EWOR GmbH: Understand the backgrounds of the founders, their investment philosophy, and the successes of their portfolio companies to tailor your application and interview responses.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.