AI Infrastructure UI/UX & Brand Designer (100 % remote) (m/f/d)

📍 Job Overview

Job Title: AI Infrastructure UI/UX & Brand Designer (100% Remote) (m/f/d)

Company: EWOR GmbH

Location: Stockton, California, United States (Remote)

Job Type: Full-time

Category: Design & Operations / GTM Strategy Enablement

Date Posted: 2026-09-11

Experience Level: 5-10 Years

Remote Status: 100% Remote

🚀 Role Summary

• Spearhead the design and branding of cutting-edge AI Infrastructure initiatives, driving 0-to-1 product development.

• Translate high-level strategic vision into actionable execution roadmaps and tangible product prototypes.

• Architect scalable solutions and oversee critical milestones for rapid growth and potential spin-off opportunities.

• Collaborate directly with a world-class team of engineers, researchers, and commercial leaders in a high-growth environment.

• Embrace maximum ownership and autonomy to drive strategy and build impactful technology without corporate constraints.

📝 Enhancement Note: While the core role is UI/UX and Brand Design, the "Tasks" section highlights a strong operational component: translating strategic vision into execution roadmaps, architecting scalable solutions, and driving implementation from prototype to production. This suggests a need for a designer who not only excels creatively but also understands the operational aspects of product development and GTM strategy, particularly in a high-growth, "0-to-1" startup environment. The role is positioned within EWOR's new department, implying a critical need for operational discipline in design and branding to ensure market validation and scalable traction.

📈 Primary Responsibilities

• Lead the end-to-end UI/UX design process for new AI Infrastructure products, from conceptualization to final implementation.

• Develop and maintain a cohesive brand identity and design system for EWOR's AI Infrastructure initiatives.

• Create user flows, wireframes, mockups, and interactive prototypes to effectively communicate design concepts and user experiences.

• Conduct user research and usability testing to gather feedback and iterate on designs, ensuring user-centricity.

• Collaborate closely with product managers, engineers, and stakeholders to define product requirements and design solutions that meet business objectives.

• Translate complex technical concepts into intuitive and visually appealing user interfaces.

• Develop and execute a comprehensive brand strategy that aligns with the company's vision and market positioning.

• Ensure design consistency across all platforms and touchpoints, including web, mobile, and internal tools.

• Contribute to the definition of product strategy and roadmap by providing design insights and user perspective.

• Drive the rapid implementation of design solutions, iterating quickly based on feedback and performance metrics.

📝 Enhancement Note: The core responsibilities are expanded to reflect the operational implications of design leadership in a "0-to-1" environment. This includes not just creative execution but also strategic input, user research for market validation, and cross-functional collaboration essential for rapid product development and GTM readiness.

🎓 Skills & Qualifications

Education: Bachelor's degree in Graphic Design, Human-Computer Interaction, UX Design, or a related field, or equivalent practical experience.

Experience: 5-10 years of professional experience in UI/UX design and brand design, with a strong portfolio showcasing successful product launches and brand development. Proven experience working in high-growth environments or on "0-to-1" initiatives is highly desirable.

Required Skills:

• Proven expertise in UI/UX design principles, methodologies, and best practices.

• Strong proficiency in industry-standard design and prototyping tools (e.g., Figma, Sketch, Adobe Creative Suite, InVision).

• Demonstrated experience in brand identity development, including logo design, visual systems, and brand guidelines.

• Ability to translate complex technical concepts into intuitive and user-friendly interfaces.

• Experience with user research methodologies and usability testing.

• Excellent verbal and written communication skills in English for effective collaboration and stakeholder engagement.

• High-agency builder mindset with a proven ability to take extreme end-to-end ownership of design projects.

• Strategic thinking with the capacity to translate high-level vision into concrete execution roadmaps.

• Experience in architecting scalable design solutions that can adapt to rapid growth. Preferred Skills:

• Experience designing for AI Infrastructure or complex technology platforms.

• Familiarity with agile development methodologies.

• Understanding of front-end development principles and limitations (HTML, CSS, JavaScript).

• Experience in developing and managing design systems.

• Background in marketing or GTM strategy enablement from a design perspective.

📝 Enhancement Note: The skills section is tailored to emphasize the operational aspects of design within a startup context. "High-agency builder mindset" and "end-to-end ownership" are crucial for a "0-to-1" role. Strategic vision and scalable architecture are highlighted as design responsibilities, bridging creative work with operational imperatives.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase 2-3 detailed case studies demonstrating end-to-end ownership of UI/UX and brand design projects, ideally in a "0-to-1" or high-growth context.

• Each case study should clearly articulate the problem, your role, the design process, key decisions, and measurable outcomes.

• Highlight experience in translating strategic vision into concrete execution roadmaps and rapid implementation from prototype to production.

• Demonstrate expertise in architecting scalable design solutions and maintaining brand consistency across various platforms.

• Include examples of brand identity development and the application of design systems. Process Documentation:

• Portfolio submissions should provide insight into your design process, including how you approach user research, ideation, prototyping, iteration, and collaboration with engineering and product teams.

• Clearly outline how you ensure scalability and maintainability of design systems and brand assets.

• Document your approach to managing design projects within tight timelines and high-pressure environments, common in early-stage ventures.

📝 Enhancement Note: This section focuses on how a candidate's portfolio should reflect operational capabilities. The emphasis is on demonstrating a structured process, strategic thinking, and the ability to execute and scale designs, aligning with the "0-to-1" and high-growth nature of the role.

💵 Compensation & Benefits

Salary Range: As this is a remote role based in the United States, and considering the experience level (5-10 years) and the competitive nature of AI Infrastructure and design roles, a competitive salary range is estimated between $120,000 - $180,000 annually. This range is based on industry benchmarks for senior UI/UX and Brand Designers in tech, adjusted for the high-growth startup environment and the full remote nature of the position.

Benefits:

• Competitive compensation package.

• Significant equity upside, reflecting the potential for high growth and spin-off.

• Maximum ownership and autonomy in shaping strategic initiatives.

• Opportunity to work with serial entrepreneurs and an elite team.

• High-growth environment focused on rapid execution and market validation.

• 100% Remote work arrangement with flexibility.

Working Hours: Standard full-time hours (approximately 40 hours per week) are expected, with flexibility given the remote nature and the need for execution-driven performance. Collaboration with teams across different time zones (Americas) may require some adjusted availability.

📝 Enhancement Note: A salary range has been estimated based on industry standards for senior-level design roles in the US tech sector, taking into account the remote aspect and the high-growth, potentially high-reward nature of the company. The benefits are directly pulled from the job description and framed to emphasize the operational advantages for an ambitious candidate.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology, Artificial Intelligence, Infrastructure, Venture Building. EWOR GmbH operates at the forefront of technological innovation, focusing on building and scaling cutting-edge initiatives, particularly in AI Infrastructure. This environment is characterized by rapid development, a focus on market validation, and a lean, execution-oriented approach.

Company Size: EWOR GmbH is a venture-building firm, likely operating with a lean core team that scales with each new initiative. The new department for AI Infrastructure will likely start small and grow rapidly, requiring individuals who thrive in dynamic, evolving structures.

Founded: EWOR GmbH is backed and led by serial entrepreneurs Paul Müller (founder of Adjust) and Petter Made (founder of SumUp), indicating a foundation built on successful startup execution and a deep understanding of scaling technology ventures. This history suggests a culture that values proven execution and entrepreneurial spirit.

Team Structure:

• The designer will report directly to the department founder, ensuring a direct line of communication and influence.

• Collaboration will be with an elite team of engineers, researchers, and commercial leaders, fostering a multidisciplinary and high-performance environment.

• The structure is designed for maximum ownership and minimal red tape, promoting agile decision-making and rapid execution. Methodology:

• Emphasis on "0-to-1" initiatives: building new ventures from inception to market traction.

• Driven by execution speed and effective ideas rather than formal processes.

• Focus on achieving strong market validation and scalable traction quickly.

• Direct collaboration and minimal approval layers to facilitate rapid progress.

Company Website: [Company URL Not Provided - Assuming www.ewor.com based on domain_derived]

📝 Enhancement Note: The company context is fleshed out to emphasize the operational implications for a designer. The "0-to-1" methodology, the calibre of founders, and the lean structure are key factors for understanding the work environment and expectations.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Senior/Lead Designer within a nascent department, offering a unique "0-to-1" opportunity. The level implies significant autonomy, strategic input, and the potential to shape the design and brand direction of a new, high-potential venture. It's not just about executing designs but about building the foundational visual and user experience strategy for AI Infrastructure.

Reporting Structure: Reporting directly to the department founder provides a high level of visibility and influence. This structure facilitates rapid feedback loops and direct alignment with strategic objectives, typical of fast-paced startup environments.

Operations Impact: The designer's impact will be substantial, influencing product adoption, brand perception, and market validation for critical AI Infrastructure initiatives. Success in this role will directly contribute to achieving strong market traction and positioning the department for potential spin-off and institutional backing, representing significant business impact.

Growth Opportunities:

• Leadership Development: Opportunity to establish and lead the design function for a new department, potentially growing into a Head of Design or similar leadership role as the venture scales.

• Strategic Influence: Direct involvement in defining product strategy and business objectives, offering growth beyond traditional design responsibilities.

• Entrepreneurial Experience: Gain invaluable experience in building ventures from the ground up, working alongside seasoned entrepreneurs, which can be a springboard for future entrepreneurial endeavors.

• Skill Specialization: Deepen expertise in AI Infrastructure design, brand strategy for emerging technologies, and scalable system design.

📝 Enhancement Note: The career analysis focuses on the growth potential inherent in a "0-to-1" role. It highlights not just design progression but also strategic and entrepreneurial growth, emphasizing the unique value proposition of this position.

🌐 Work Environment

Office Type: This is a 100% remote position, meaning there is no physical office requirement. The work environment is virtual, demanding strong self-discipline, proactive communication, and effective use of digital collaboration tools.

Office Location(s): While the role is remote, the company specifies that candidates should be based in Europe or the Americas. This suggests a need for timezone alignment for effective collaboration with the core team, which is likely concentrated in these regions. The Stockton, CA location derived is likely an artifact of the job board's processing, but the explicit requirement is Europe/Americas for remote work.

Workspace Context:

• Collaborative Environment: The virtual workspace will facilitate collaboration through digital platforms, fostering a team atmosphere despite physical distance. Expect frequent video calls, shared document platforms, and project management tools.

• Operations Tools & Technology: Access to and proficiency with a suite of digital design, collaboration, and project management tools will be essential. The company likely provides access to necessary software licenses.

• Team Interaction: While remote, opportunities for interaction will be structured through team meetings, design critiques, and cross-functional working sessions, all conducted virtually.

Work Schedule: The role requires a full-time commitment, approximately 40 hours per week. However, the remote nature and the "high-growth environment" imply a degree of flexibility, with an emphasis on results and execution over strict adherence to hours. Some availability outside standard hours may be necessary for cross-timezone collaboration.

📝 Enhancement Note: The remote work environment is described with an emphasis on the operational aspects: self-discipline, digital tools, and the need for proactive communication and collaboration across potentially varied time zones within Europe and the Americas.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess alignment with the role's requirements and the company's "0-to-1" ethos.

• Portfolio Presentation: A session where you will present selected case studies from your portfolio, demonstrating your design process, strategic thinking, and ability to translate vision into execution. Be prepared to discuss your role, challenges, and outcomes.

• Founder/Department Head Interview: A deep dive into your experience, mindset, and approach to ownership, strategy, and execution. Expect questions about your experience in high-growth environments and your ability to build from scratch.

• Team/Stakeholder Interviews: Potential discussions with engineers or product leads to assess collaboration style and technical understanding.

• Final Decision: Based on overall fit, skills, and potential impact.

Portfolio Review Tips:

• Focus on "0-to-1": Prioritize projects that demonstrate building something new, taking ownership, and driving it to a tangible outcome, even if it's a prototype or early market validation.

• Showcase Process & Strategy: Clearly articulate your design process, but more importantly, how your design decisions supported strategic goals and operational objectives like market validation and scalability.

• Quantify Impact: Wherever possible, use metrics to demonstrate the success of your designs, such as user engagement, conversion rates, or adoption.

• Highlight Brand Building: For brand design examples, show how you established a visual identity that aligns with a company's mission and target audience.

• Conciseness: Be prepared to present your best work efficiently, focusing on the most relevant aspects for this role.

Challenge Preparation:

• Be ready for hypothetical scenarios related to launching a new AI Infrastructure product or brand.

• Prepare to discuss how you would approach designing a user experience for a complex technical product with limited initial information.

• Think about how you would establish a brand identity for a new, innovative technology venture.

• Practice articulating your thought process, strategic rationale, and expected outcomes for design decisions.

📝 Enhancement Note: This section provides actionable advice on preparing for interviews and presenting a portfolio. It emphasizes demonstrating operational capabilities, strategic thinking, and a "0-to-1" mindset, crucial for this specific role.

🛠 Tools & Technology Stack

Primary Tools:

• UI/UX Design & Prototyping: Figma, Sketch, Adobe XD, InVision (proficiency in at least one primary tool is essential, familiarity with others is beneficial).

• Brand Design & Graphics: Adobe Creative Suite (Photoshop, Illustrator, After Effects), Affinity Designer/Photo.

• Collaboration & Project Management: Slack, Zoom, Google Workspace (Docs, Sheets, Slides), Jira, Asana, Trello (familiarity with tools used for agile development and remote team collaboration).

Analytics & Reporting:

• While not a primary responsibility, familiarity with user analytics platforms (e.g., Google Analytics, Mixpanel, Amplitude) and understanding how to interpret data to inform design decisions is advantageous. CRM & Automation:

• No direct CRM/automation responsibilities are indicated for this design role, but an understanding of how design integrates with marketing automation and sales enablement tools can be a plus for GTM alignment.

📝 Enhancement Note: The tools section is focused on design and collaboration software, reflecting the core responsibilities. It also includes a note on analytics, linking design to operational metrics and GTM considerations.

👥 Team Culture & Values

Operations Values:

• Extreme Ownership: Taking full responsibility for outcomes, from initial concept to successful execution and scaling, without excuses.

• Bias for Action: Prioritizing rapid execution and iterative development over extensive planning or committee approvals.

• Data-Driven Decision Making: Using market validation, user feedback, and performance metrics to guide design and strategy.

• Scalability & Efficiency: Designing systems and processes that can grow rapidly and operate efficiently.

• Entrepreneurial Spirit: Approaching challenges with innovation, resourcefulness, and a proactive, builder's mindset.

Collaboration Style:

• Direct & Transparent: Open communication channels with founders, engineers, and researchers, fostering a culture of honesty and constructive feedback.

• Cross-Functional Integration: Close collaboration between design, engineering, and product teams to ensure cohesive product development and strategic alignment.

• Agile & Iterative: Working in sprints or rapid cycles, with continuous feedback loops to adapt quickly to new information and market changes.

📝 Enhancement Note: The culture and values are framed around operational principles that are critical for a "0-to-1" startup, emphasizing ownership, speed, and cross-functional collaboration relevant to how a designer would operate within EWOR.

⚡ Challenges & Growth Opportunities

Challenges:

• Building from Zero: Establishing design systems, brand identity, and user experiences for entirely new AI Infrastructure initiatives with potentially undefined markets.

• Rapid Iteration: The need to design, test, and iterate quickly under pressure to meet aggressive growth targets.

• Balancing Vision and Execution: Translating ambitious strategic visions into practical, executable designs that can be built and scaled efficiently.

• Remote Collaboration: Maintaining strong team cohesion and effective communication in a fully remote setting across different time zones.

Learning & Development Opportunities:

• AI Infrastructure Specialization: Deepen expertise in designing for cutting-edge AI technologies and infrastructure.

• Venture Building Experience: Gain hands-on experience in launching and scaling new technology ventures from the ground up, working alongside experienced entrepreneurs.

• Strategic Design Leadership: Develop skills in shaping product and brand strategy, moving beyond pure execution to influence business direction.

• Equity Upside & Potential Spin-off: Direct financial benefit and career advancement tied to the success and growth of the initiatives.

📝 Enhancement Note: This section outlines the inherent challenges of a "0-to-1" role and frames them as opportunities for growth, particularly in specialized areas like AI design and venture building.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to translate a vague strategic vision into a concrete product design and execution roadmap. What was your process, and what were the key outcomes?" (Focus on your process, problem-solving, and ability to deliver results).

• "How would you approach building a brand identity for a new AI Infrastructure company from scratch? What are the key considerations for establishing credibility and market differentiation?" (Demonstrate strategic brand thinking and understanding of market positioning).

• "Imagine we're launching a new AI-powered data analysis tool. Outline your approach to designing the user experience to ensure it's intuitive for both technical and non-technical users, and how you'd validate these designs." (Showcase user-centricity, iterative design, and validation methods). Company & Culture Questions:

• "What does 'maximum ownership' mean to you in a professional context, especially in a startup environment?" (Highlight your proactive, results-oriented mindset).

• "Given EWOR's focus on '0-to-1' initiatives and rapid execution, how would you ensure your design work aligns with and accelerates these goals?" (Connect your design approach to the company's operational objectives).

• "How do you stay updated on AI trends and how they might impact UI/UX and brand design?" (Showcase your passion for innovation and continuous learning). Portfolio Presentation Strategy:

• Storytelling: Structure your case studies as narratives, clearly outlining the problem, your role, your process, the challenges, your solutions, and the quantifiable impact.

• Focus on Impact: Emphasize how your design work contributed to business objectives, market validation, or user adoption.

• Process Transparency: Be ready to walk through your thought process, design decisions, and any trade-offs you made.

• Brand Integration: For brand examples, explain the strategic rationale behind your creative choices and how they support the company's mission.

📝 Enhancement Note: This section provides specific interview questions and preparation strategies tailored to the "0-to-1" nature of the role and EWOR's operational focus, guiding candidates on how to best showcase their relevant skills and mindset.

📌 Application Steps

To apply for this AI Infrastructure UI/UX & Brand Designer position:

• Submit your application through the provided link on the EWOR GmbH careers portal.

• Portfolio Customization: Tailor your portfolio to highlight 2-3 key projects that best demonstrate your experience in "0-to-1" initiatives, brand building, and strategic execution. Emphasize case studies where you took end-to-end ownership.

• Resume Optimization: Ensure your resume clearly articulates your experience in UI/UX and brand design, specifically mentioning any experience in high-growth environments, startups, or new product launches. Use keywords like "AI Infrastructure," "0-to-1," "strategic vision," "scalable architecture," and "brand identity."

• Interview Preparation: Practice articulating your design process, strategic rationale, and how your work drives business outcomes. Prepare to discuss your understanding of the "high-agency builder mindset" and your approach to remote collaboration.

• Company Research: Familiarize yourself with EWOR GmbH's mission, the backgrounds of its founders, and its focus on venture building. Understand the operational philosophy of prioritizing execution and market validation.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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