Ad Graphic Designer

📍 Job Overview

Job Title: Ad Graphic Designer

Company: STERRY

Location: Philippines (Remote)

Job Type: Full-time

Category: Marketing Operations / Creative Operations

Date Posted: May 28, 2026

Experience Level: 2-4 years

🚀 Role Summary

• Design and execute high-impact visual campaigns for crowdfunding and e-commerce clients, driving over $100 million in trackable online revenue.

• Develop innovative ad creatives across digital and print platforms, optimizing for performance and brand consistency in a fast-paced, remote environment.

• Leverage AI-powered design tools and data insights to enhance ad effectiveness and iterate on campaign strategies.

• Collaborate with a global team to translate strategic goals into compelling visual narratives for diverse international markets.

• Maintain meticulous attention to detail in photo editing, creative localization, and brand integrity across all design outputs.

📝 Enhancement Note: While the title is "Ad Graphic Designer," the company's description as a "Growth Marketing Agency" with a focus on "crowdfunding and e-commerce success" and driving "trackable online revenue" suggests this role is deeply integrated into revenue generation efforts. Therefore, it's categorized under Marketing Operations and Creative Operations, emphasizing the strategic and performance-driven nature of the design work. The emphasis on A/B testing and data insights further reinforces this operational focus.

📈 Primary Responsibilities

• Develop a comprehensive range of innovative and engaging visual concepts for digital advertisements, including social media ads (Facebook, Instagram, etc.), display ads, email campaigns, and website banners, ensuring alignment with specific client campaign objectives.

• Create compelling print advertisement designs for various media, maintaining brand consistency and visual appeal across all formats.

• Translate complex strategic campaign goals and key messaging into visually intuitive and persuasive ad designs that resonate with defined target audiences.

• Meticulously edit and enhance raw model photos according to client-specific standards, ensuring high-quality imagery that drives engagement.

• Adapt and localize promotional creatives for international markets (DE/MX/UK/JA), preserving design harmony and balance while respecting cultural nuances and language requirements.

• Conduct thorough market research to identify emerging design trends, visual styles, and competitor strategies, integrating these insights to elevate the effectiveness of ad creatives.

• Collaborate closely with marketing and advertising strategists to conceptualize and execute A/B tests on ad designs, utilizing performance data to inform iterative improvements and optimize campaign ROI.

• Manage a portfolio of multiple design projects concurrently, ensuring strict adherence to deadlines and maintaining exceptional quality standards for all deliverables.

• Actively participate in cross-functional brainstorming sessions, contributing creative ideas and design solutions to amplify the overall impact and reach of advertising initiatives.

• Perform ad hoc design tasks and support management requests as needed in a dynamic, results-oriented agency environment.

📝 Enhancement Note: The responsibilities heavily lean into performance marketing and operational execution. The "Creatives translation (DE/MX/UK/JA)" and "Photo Processing" tasks are critical operational workflows for a global agency. The emphasis on A/B testing and using "data insights to iterate and improve campaign performance" directly ties this design role into revenue operations by focusing on measurable results.

🎓 Skills & Qualifications

Education: A Bachelor's degree in Graphic Design, Visual Communication, Multimedia Arts, or a closely related field is considered a strong advantage, though not strictly mandatory if equivalent practical experience is demonstrated.

Experience: A minimum of 2 to 4 years of proven professional experience as a Graphic Designer, with a significant emphasis on creating advertising and marketing materials. A robust portfolio showcasing this specific experience is essential.

Required Skills:

• Graphic Design Software Mastery: Expert proficiency in industry-standard design tools such as Adobe Creative Suite (Photoshop, Illustrator, InDesign), and/or Figma.

• Advertising Design Expertise: Demonstrated ability to conceptualize and execute visually compelling designs for digital advertising platforms (social media, display, banners) and print media.

• Photo Editing & Manipulation: Skilled in photo processing, retouching, and enhancement to achieve client-specific aesthetic standards and maximum impact.

• Brand Consistency Management: Proven ability to maintain and enforce brand guidelines across diverse creative assets and campaigns.

• Creative Concept Development: Strong capacity for generating innovative and effective visual ideas that align with marketing objectives.

• Time Management & Prioritization: Excellent organizational skills to manage multiple projects simultaneously, meet tight deadlines, and adapt to changing priorities in a fast-paced agency setting.

• Understanding of Digital Platforms: Awareness of design best practices and technical requirements for various digital ad formats and platforms (mobile, desktop).

Preferred Skills:

• AI Tool Integration: Familiarity and practical experience using AI-powered design tools (e.g., Midjourney, Stable Diffusion, AI-assisted Photoshop features) to enhance workflow efficiency, generate concepts, or refine imagery.

• Data Interpretation for Design: Ability to interpret campaign performance data, A/B testing results, and analytics to inform design decisions and drive improvements.

• International Market Localization: Experience or a strong understanding of adapting designs for different cultural contexts and working with multilingual typography and content.

• Motion Graphics/Animation Basics: Familiarity with basic motion graphics or animation principles for enhancing digital ad creatives.

• Client Communication: Experience working directly with clients or internal stakeholders to gather requirements, present designs, and incorporate feedback.

📝 Enhancement Note: The "AI Tool Integration" and "Analytical Mindset" (translated here as Data Interpretation for Design) are crucial for a modern growth marketing agency. The "Global Perspective" (translated here as International Market Localization) is also a key differentiator for this specific role within STERRY's international client base. The experience level is explicitly stated as "2 to 4 years," which is a common range for designers who have moved beyond junior roles but are not yet senior strategists.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Advertising Focus: A curated portfolio that prominently features a diverse range of successful advertising and marketing design projects, clearly demonstrating your capabilities in driving engagement and performance.

• Process Documentation: Include case studies or project descriptions that outline your design process, from initial concept development and client brief interpretation to final execution and optimization, highlighting problem-solving steps.

• Platform Optimization Examples: Showcase designs optimized for specific platforms (e.g., mobile-first social ads, responsive display banners) and explain the rationale behind these optimizations.

• Performance Metrics: Where possible, include quantifiable results or metrics associated with your designs (e.g., click-through rates, conversion improvements, engagement rates) to demonstrate ROI.

• Localization Examples: If applicable, include examples of how you have successfully adapted designs for different international markets, showcasing cultural sensitivity and strategic adjustments.

Process Documentation:

• Workflow Design: Demonstrate an understanding of designing efficient creative workflows, from brief intake to final asset delivery, considering collaboration with marketing and advertising teams.

• System Integration Awareness: Show an appreciation for how design assets integrate into broader marketing technology stacks (e.g., ad platforms, CRMs, email marketing tools) and the importance of asset specifications.

• Performance Analysis Application: Articulate how design choices are informed by data and how you would approach analyzing design performance to drive continuous improvement in future projects.

📝 Enhancement Note: For a role in a growth marketing agency, the portfolio is paramount. It must not just showcase aesthetics but also the strategic thinking and performance orientation behind the designs. The emphasis on "process" and "system integration awareness" highlights the operational aspect of design within STERRY's structured environment, moving beyond pure artistic creation.

💵 Compensation & Benefits

Salary Range:

Given the remote nature of the role within the Philippines, and considering the 2-4 years of experience required for an Ad Graphic Designer specializing in performance marketing, a competitive salary range would be between PHP 40,000 to PHP 70,000 per month. This estimate is based on the cost of living in the Philippines, industry benchmarks for skilled graphic designers in digital marketing roles, and the agency's focus on driving significant revenue for clients.

Benefits:

• Fully Remote Position: Work from any location within the Philippines, offering unparalleled flexibility and work-life balance.

• Flexible Working Hours: Adapt your schedule to suit your productivity and personal needs, while ensuring collaboration with global teams.

• Global Impact: Opportunity to contribute to high-profile campaigns for international clients and see your designs make a tangible difference in revenue generation.

• Professional Development: Access to continuous learning opportunities, potential for skill enhancement in AI tools and performance marketing design, and growth within a collaborative team.

• Collaborative Team Environment: Be part of an innovative and results-driven agency culture that values creativity, precision, and measurable success.

• Health & Wellness Support: (Inferred) Potential for health insurance or wellness stipends, common for full-time remote roles in established agencies.

Working Hours:

The role is full-time, typically requiring approximately 40 hours per week. However, the company offers flexible working hours, allowing employees to structure their workday to best suit their productivity and personal commitments, provided core collaboration needs with global teams are met.

📝 Enhancement Note: Salary estimation for the Philippines is based on general market research for skilled professionals in creative and marketing roles. The benefits are directly pulled from the job description, with an inference for health/wellness support, which is a standard expectation for full-time positions in this industry. The flexibility in working hours is a key benefit for remote roles.

🎯 Team & Company Context

🏢 Company Culture

Industry: Growth Marketing Agency, specializing in crowdfunding and e-commerce. STERRY positions itself as a high-performance partner, driving significant online revenue for its clients through strategic marketing efforts.

Company Size: The provided data does not specify company size, but the description suggests a dynamic, potentially growing agency with a global client base and a focus on delivering substantial results. This implies a structure capable of managing diverse campaigns and client needs.

Founded: Information not provided, but the company's track record of helping clients achieve over "$100 million in trackable online revenue" indicates established expertise and a proven methodology.

Team Structure:

• Cross-functional Collaboration: The Ad Graphic Designer will work closely with marketing and advertising teams, indicating a collaborative structure where design is integrated into campaign strategy and execution.

• Performance-Oriented: The team likely comprises specialists in various marketing disciplines (strategy, advertising, analytics, design) all working towards measurable revenue growth for clients.

• Global Reach: With international clients, the team structure likely supports global operations, requiring coordination across different time zones and potentially different market insights.

Methodology:

• Data-Driven Design: Emphasis on using campaign data and A/B testing results to inform and improve design strategies.

• Performance Maximization: A core methodology focused on turning "every click into cash" and "shattering limits" through aggressive, results-oriented marketing.

• Agile Creative Development: Managing multiple projects simultaneously and adapting designs based on market feedback and performance metrics in a fast-paced environment.

Company Website: https://www.sterry.io/

📝 Enhancement Note: The company culture is clearly defined by its aggressive growth mindset and focus on tangible revenue results. The "rocket fuel" and "shatter limits" language emphasizes a high-energy, results-driven environment. The lack of specific company size suggests it might be a lean, agile agency.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as an "Ad Graphic Designer" with 2-4 years of experience. It represents a mid-level contributor role within the creative operations function. The focus is on executing design strategies and contributing to campaign performance rather than setting overarching creative direction.

Reporting Structure: The designer will "Collaborate closely with the marketing and advertising teams" and likely report to a Creative Lead, Design Manager, or Marketing Manager who oversees campaign execution and visual asset production.

Operations Impact: The Ad Graphic Designer's work directly impacts STERRY's ability to drive revenue for its clients. High-performing ad creatives lead to better engagement, higher conversion rates, and ultimately, increased client revenue. This role is crucial for translating marketing strategies into tangible financial outcomes for the agency's clientele.

Growth Opportunities:

• Specialization in Performance Design: Develop deep expertise in designing for high-conversion digital advertising platforms, becoming a go-to specialist in performance-driven creative.

• AI & Automation Proficiency: Gain advanced skills in leveraging AI tools for design ideation, asset creation, and workflow optimization, staying at the forefront of design technology.

• International Market Expertise: Expand knowledge of design localization techniques and cultural nuances, becoming proficient in creating effective creatives for diverse global audiences.

• Senior Creative Roles: With demonstrated success and expanded responsibilities, potential to move into Senior Ad Graphic Designer, Creative Lead, or Art Director positions within STERRY.

• Cross-functional Skill Development: Opportunity to learn more about broader marketing strategies, A/B testing methodologies, and client management through close collaboration.

📝 Enhancement Note: The growth path here is clearly defined by deepening specialization in performance design, leveraging emerging technologies like AI, and understanding global markets – all critical for a growth marketing agency. The impact is directly tied to client revenue, which is a key differentiator for operations-focused roles.

🌐 Work Environment

Office Type: Fully remote, allowing employees to work from their chosen location within the Philippines. This indicates a modern, distributed work model.

Office Location(s): Primarily remote, with the employee base situated in the Philippines, implying adherence to Philippine labor laws and potentially a shared understanding of local working culture.

Workspace Context:

• Home Office Setup: Employees are expected to maintain a suitable home office environment conducive to productivity and professional communication.

• Digital Collaboration Tools: Reliance on digital platforms for team communication, project management, and asset sharing, fostering a connected remote work experience.

• Global Team Interaction: Opportunities to collaborate with colleagues and clients across different geographical locations, enriching the work experience with diverse perspectives.

Work Schedule: While full-time (approx. 40 hours/week), the role offers flexible working hours. This flexibility is designed to accommodate different time zones and personal schedules, emphasizing autonomy and results over rigid adherence to a 9-to-5 structure.

📝 Enhancement Note: The "fully remote" aspect is a defining characteristic of the work environment. The emphasis on "digital collaboration tools" and "flexible working hours" signifies a modern, outcome-focused approach to remote work, common in tech-forward agencies.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Application & Portfolio Submission: Submit resume, cover letter, and a link to your portfolio showcasing advertising work. This is the primary screening tool.

• Screening Interview: A brief call to assess basic qualifications, understanding of the role, and initial cultural fit. Be prepared to discuss your portfolio highlights.

• Design Challenge/Task: Likely a practical exercise to assess your design skills, creative thinking, and ability to interpret a brief. This could involve creating a sample ad or critiquing existing ones.

• Team/Hiring Manager Interview: In-depth discussion about your experience, design philosophy, problem-solving approach, and how you handle feedback and collaboration.

• Final Interview (Potentially): May involve a discussion with senior leadership or a client-facing team member to confirm fit and strategic alignment.

Portfolio Review Tips:

• Curate Strategically: Select your strongest advertising and performance marketing pieces. Prioritize designs that demonstrate creative thinking, technical execution, and ideally, measurable results.

• Tell a Story: For each project, briefly explain the client's objective, your role, your design process, the creative challenges, and the outcome (if quantifiable).

• Highlight AI/Localization: If you have examples of using AI tools or localizing designs effectively, make sure these are prominently featured and explained.

• Technical Clarity: Ensure your portfolio is easily navigable, loads quickly, and showcases high-resolution images.

• Tailor to STERRY: Review STERRY's website and client examples to understand their aesthetic and target markets. Align your portfolio presentation accordingly.

Challenge Preparation:

• Understand the Brief: If given a design challenge, thoroughly read and understand the objectives, target audience, and any constraints. Ask clarifying questions.

• Focus on Performance: Frame your design choices in terms of how they will drive client revenue, engagement, or conversions.

• Show Your Process: Be ready to explain your thought process, the tools you used (especially any AI tools), and why you made specific design decisions.

• Time Management: Practice working under timed conditions if possible. Prioritize completing the core requirements of the challenge.

📝 Enhancement Note: The application process heavily emphasizes the portfolio. The "Design Challenge/Task" is a standard practice for creative roles to assess practical skills. The advice is tailored to highlight performance aspects, AI usage, and internationalization, aligning with the job description's specific requirements.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential for graphic design, photo editing, and layout. Proficiency in Photoshop and Illustrator is expected.

• Figma: Increasingly popular for collaborative design, UI/UX, and prototyping, potentially used for ad mockups or asset management.

• Canva: While often seen as a simpler tool, its widespread use in marketing for quick ad creation makes familiarity valuable.

Analytics & Reporting:

• Ad Platform Analytics: Familiarity with the analytics dashboards of major ad platforms (e.g., Facebook Ads Manager, Google Ads) is crucial for understanding design performance.

• A/B Testing Tools: Understanding how to interpret results from A/B testing platforms to inform design iterations.

CRM & Automation:

• Marketing Automation Platforms: General awareness of how design assets are used within email marketing and campaign automation tools.

• Project Management Software: Proficiency with tools like Asana, Trello, or Monday.com for managing design tasks and timelines.

📝 Enhancement Note: The core tools are standard for graphic design. The inclusion of "AI Tool Integration" in the requirements and the emphasis on "data insights" and "A/B testing" highlight the operational and performance-driven tools and systems relevant to this role beyond just creative software.

👥 Team Culture & Values

Operations Values:

• Results-Oriented: A strong emphasis on achieving measurable outcomes, particularly client revenue growth, is central to STERRY's operational philosophy.

• Data-Driven Decision Making: Designs are expected to be informed by performance data, A/B testing, and market insights, rather than solely aesthetic preference.

• Agility and Adaptability: The ability to thrive in a fast-paced environment, manage multiple projects, and adapt quickly to changing campaign needs and market trends.

• Global Collaboration: A culture that embraces working with diverse teams and clients across international markets, valuing different perspectives.

• Innovation and Creativity: While results-driven, there's a clear value placed on fresh, innovative design solutions that push boundaries to achieve success.

Collaboration Style:

• Cross-functional Integration: Designers work hand-in-hand with marketing strategists and advertising specialists, fostering a collaborative environment where creative input is integrated into campaign planning.

• Feedback-Driven Improvement: An open approach to receiving and providing constructive feedback to continuously refine designs and improve campaign performance.

• Shared Goal Alignment: Team members are united by the common objective of driving client success and revenue growth, promoting a unified and purpose-driven work atmosphere.

📝 Enhancement Note: The values are directly inferred from the company's description as a "rocket fuel," "shatter limits," "turn every click into cash" agency. This paints a picture of a highly motivated, results-focused team.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Performance Demands: The primary challenge is to produce highly creative and engaging visuals that also demonstrably drive specific marketing KPIs (clicks, conversions, revenue).

• International Market Nuances: Effectively localizing designs to resonate with diverse cultural audiences while maintaining brand consistency and campaign objectives requires deep understanding and sensitivity.

• Pace of Digital Marketing: Keeping up with rapidly evolving design trends, platform updates, and ad performance metrics in the fast-paced digital advertising landscape.

• AI Integration Learning Curve: Mastering and effectively integrating new AI design tools into established workflows to enhance efficiency and creativity without compromising quality or originality.

Learning & Development Opportunities:

• Advanced Performance Design Training: Opportunities to deepen expertise in designing for high-conversion ad platforms and understanding conversion rate optimization (CRO) principles from a design perspective.

• AI Design Tool Mastery: Access to training and resources to become proficient in cutting-edge AI design tools, positioning you as an expert in AI-assisted creative workflows.

• Global Market Design Strategy: Developing a nuanced understanding of international marketing and design principles through direct project experience with diverse markets.

• Mentorship from Growth Experts: Learning from seasoned marketing strategists and performance managers within STERRY to gain a holistic understanding of growth marketing.

📝 Enhancement Note: The challenges are framed around the core tension of creative execution versus performance metrics, and the complexities of a global, fast-paced digital environment. Growth opportunities are geared toward developing specialized skills relevant to a digital growth agency.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating an ad graphic that is both visually compelling and optimized for conversion on platforms like Facebook or Instagram." (Focus on your workflow, data considerations, and A/B testing approach.)

• "How do you approach localizing ad creatives for different international markets, considering cultural nuances and language differences?" (Prepare examples of successful localization or your strategic approach.)

Company & Culture Questions:

• "What interests you about STERRY's approach to growth marketing and our focus on crowdfunding/e-commerce clients?" (Research STERRY's website, client successes, and mission.)

• "How do you ensure brand consistency across multiple campaigns and platforms, especially when working remotely?" (Highlight your organizational skills and understanding of brand guidelines.)

Portfolio Presentation Strategy:

• Highlight Performance-Driven Projects: Start with 2-3 projects that clearly demonstrate your ability to design ads that achieved specific marketing goals (e.g., high CTR, good conversion rates).

• Explain Your "Why": For each project, articulate the client's problem, your strategic approach, the design decisions you made, and the measurable impact.

• Showcase AI/Localization Skills: If you have relevant examples, dedicate time to explaining your process and the benefits of using AI or adapting designs for international markets.

• Be Ready for Technical Questions: Prepare to discuss specific software usage, design principles, and any technical constraints you encountered.

• Engage and Ask Questions: Show enthusiasm for the role and ask thoughtful questions about STERRY's clients, team workflows, and design challenges.

📝 Enhancement Note: The interview questions are designed to probe the candidate's understanding of performance marketing, their ability to work with data, their experience with international markets and AI tools, and their alignment with STERRY's results-driven culture. The portfolio strategy is critical and should heavily emphasize the "performance" aspect.

📌 Application Steps

To apply for this operations-focused Ad Graphic Designer position:

• Submit Your Application: Navigate to the provided application link (https://sterry.applytojob.com/apply/iitZqFAetv/Ad-Graphic-Designer) and complete the initial application form.

• Curate Your Portfolio: Select and organize your most impactful advertising and performance marketing design projects. Ensure it highlights your ability to drive results, your proficiency with design tools (including any AI integration), and any experience with international market localization.

• Craft a Targeted Resume & Cover Letter: Tailor your resume to emphasize keywords related to graphic design, advertising, performance marketing, AI tools, and internationalization. Your cover letter should express your enthusiasm for STERRY's mission and clearly articulate how your skills and experience align with the role's requirements, especially your contribution to revenue generation.

• Prepare Your Portfolio Walkthrough: Be ready to present and discuss your portfolio during interviews. Practice explaining the strategic rationale behind your design choices, the processes you followed, and any quantifiable results achieved.

• Research STERRY: Thoroughly review STERRY's website, understand their client base (crowdfunding, e-commerce), and familiarize yourself with their growth marketing philosophy. This will enable you to ask informed questions and demonstrate genuine interest.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.