(1468) Senior UX/UI Designer

📍 Job Overview

Job Title: Senior UX/UI Designer

Company: Nortal

Location: Latin America - Remote

Job Type: Full-time

Category: Design Operations / GTM Operations (UX/UI focus)

Date Posted: 2026-06-12

Experience Level: 5-10 years

Remote Status: Fully Remote

🚀 Role Summary

• Lead the end-to-end digital product design process, bridging user needs and business objectives for large-scale, high-visibility websites.

• Champion user-centric design methodologies and advocate for intuitive, elegant, and impactful digital experiences.

• Develop and deliver designs from initial concepts and wireframes to pixel-perfect final assets, ensuring a seamless fit and finish with development.

• Collaborate closely with product management, engineering, brand, and research teams to deliver cohesive and user-validated solutions.

📝 Enhancement Note: While this role is primarily design-focused, its emphasis on cross-functional collaboration, stakeholder management, and driving digital product strategy aligns it with GTM (Go-to-Market) Operations principles. The ability to translate complex business needs into user-friendly interfaces is crucial for effective GTM execution.

📈 Primary Responsibilities

• Conceptualize, design, and deliver intuitive user interfaces and seamless user experiences across multiple devices (mobile, tablet, desktop).

• Develop and maintain a robust design system, ensuring consistency and scalability across all digital products.

• Create detailed wireframes, user flows, interactive prototypes, and high-fidelity mockups using industry-standard design tools.

• Conduct user research and collaborate with the research team to gather insights, validate design decisions, and iterate on solutions.

• Present design concepts, rationale, and outcomes effectively to cross-functional stakeholders, product managers, and senior leadership.

• Partner with engineering teams to ensure accurate implementation of designs and a high-quality user experience.

• Contribute to and evolve the brand's visual identity across all digital touchpoints, working closely with the Brand team.

• Analyze current UX patterns and competitive landscapes to identify opportunities for innovation and improvement.

• Mentor and guide junior designers, fostering a culture of design excellence and continuous learning.

• Consider localization and translation needs for global audiences to ensure inclusive and accessible design.

📝 Enhancement Note: The responsibilities highlight a blend of strategic design thinking and tactical execution. The emphasis on "shaping the future of our digital products" and "bridging the gap between user needs and business goals" indicates a significant impact on product strategy, making this a senior-level role with potential influence on GTM efforts.

🎓 Skills & Qualifications

Education: Bachelor's Degree in Computer Science, Engineering, or a related field.

Experience: 5+ years of experience designing for large-scale and high-visibility websites.

Required Skills:

• Visual Design Expertise: Proven ability to create clean, thoughtful, and inspiring visual designs with exceptional attention to detail.

• UX Design Proficiency: Strong understanding of user-centered design principles, user flows, and information architecture.

• Prototyping Skills: Ability to create interactive prototypes and micro-animations to effectively communicate design intent.

• Design Tool Mastery: Expert proficiency in design and prototyping tools such as Figma, Adobe Illustrator, and Adobe Photoshop.

• Cross-functional Collaboration: Experience working effectively with product managers, engineers, brand teams, and researchers.

• Stakeholder Communication: Demonstrated ability to present design concepts and articulate design rationale to senior leadership and diverse stakeholders.

• Mobile-First Design: Strong understanding and application of mobile-first and responsive design principles.

• Design System Contribution: Experience contributing to or evolving design systems.

• English Proficiency: Advanced English level required for effective communication with US clients and global teams.

Preferred Skills:

• Experience in digital marketing or communications.

• Familiarity with user research methodologies and validation techniques.

• Experience designing for global audiences, considering localization.

• Familiarity with iterative design environments and agile development processes.

• Understanding of current UX patterns and competitive design landscapes.

📝 Enhancement Note: The requirement for advanced English proficiency is critical given the role's direct interaction with US clients, underscoring the international and client-facing nature of this design position, which is often a component of GTM operations.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 5 years of professional design work, with a strong emphasis on large-scale, high-visibility websites.

• Include case studies demonstrating the end-to-end design process, from initial concept and wireframing to final, pixel-perfect designs.

• Highlight projects that showcase a hybrid skill set combining visual design and UX expertise.

• Feature examples of designs across multiple devices (mobile, tablet, desktop) and demonstrate an understanding of responsive design principles.

• Present clear examples of your contribution to or creation of design systems.

• Include work that demonstrates an understanding of localization and designing for global audiences.

• Showcase your proficiency with industry-standard design and prototyping tools (Figma, Illustrator, Photoshop). Process Documentation:

• Demonstrate your approach to user research and how it informs design decisions.

• Illustrate your process for developing and refining wireframes, user flows, and interactive prototypes.

• Provide examples of how you collaborate with product management, engineering, and other stakeholders throughout the design lifecycle.

• Show evidence of your ability to present design concepts and rationale effectively, including how you handle feedback and iteration.

• Detail your experience with design systems, including contribution, maintenance, or adoption.

📝 Enhancement Note: A strong portfolio is paramount for this role, as it serves as direct evidence of the candidate's ability to execute complex design projects and communicate their process. For operations roles, a portfolio often includes process documentation, system implementation examples, and metrics demonstrating impact. For this design role, the portfolio must clearly articulate the design process, user-centricity, and collaboration.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for Senior UX/UI Designers with 5-10 years of experience in remote LATAM roles, the estimated salary range is $60,000 - $90,000 USD annually. This range can vary based on specific experience, skill set, and negotiation.

Benefits:

• Competitive USD Salary: A competitive compensation package paid in US Dollars.

• 100% Remote Work: Flexibility to work from anywhere within LATAM, with access to coworking spaces for networking and team connection.

• Paid Time Off: Paid national holidays according to your country's regulations.

• Additional Paid Days Off: Enjoy an extra day off during your birthday week.

• Sick Leave: Comprehensive sick leave policy to support employee well-being.

• Annual Credit: An annual credit to spend on perks that enhance work-life balance.

• Team-Building Activities: Regular virtual coffee breaks, tech talks, and team-building events to foster community.

• Professional Development: Opportunities for growth and learning within a global company.

Working Hours: Standard full-time hours (approximately 40 hours per week), with flexibility to accommodate different time zones within LATAM and align with client needs. The focus is on outcomes rather than strict adherence to hours.

📝 Enhancement Note: The salary range is an estimate based on typical compensation for senior design roles in LATAM remotes, considering the provided experience level and the competitive USD pay. The benefits package emphasizes flexibility and employee well-being, aligning with modern remote work expectations.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology, Digital Transformation, Consulting, AI. Nortal is a global technology and digital transformation company that helps enterprises and public sector organizations navigate complex digital challenges, increasingly focusing on AI-driven solutions.

Company Size: Nortal is a large organization with a significant global presence (company size is typically in the thousands of employees). This means opportunities for interaction with diverse teams and access to extensive resources.

Founded: Founded over 25 years ago, Nortal has a long-standing history in digital transformation, indicating a stable yet evolving company culture that values experience and innovation.

Team Structure:

• The Senior UX/UI Designer will be part of a remote LATAM team, fostering a vibrant community through virtual interactions.

• This role involves close collaboration with product managers, engineers, brand specialists, and user researchers, indicating a cross-functional team environment.

• While remote, Nortal offers coworking spaces across LATAM, suggesting opportunities for in-person collaboration and networking.

• The company values autonomy and open communication, moving away from micromanagement. Methodology:

• Nortal champions user-centric design and data-driven approaches to digital transformation.

• The company focuses on delivering real business value through AI and deep domain expertise.

• Design processes are expected to be iterative, collaborative, and focused on outcomes.

Company Website: https://nortal.com/

📝 Enhancement Note: Nortal's emphasis on digital transformation, AI, and client-centric solutions positions this role within a forward-thinking and impactful environment. The company's global reach and established history suggest a structured yet adaptable culture.

📈 Career & Growth Analysis

Operations Career Level: This is a Senior-level individual contributor role within the design function. It requires significant autonomy, leadership in design thinking, and the ability to mentor junior team members. The role is critical in shaping product strategy and user experience, directly impacting client success and business outcomes.

Reporting Structure: While specific reporting lines are not detailed, senior designers typically report to a Design Lead, Head of Design, or a Product Management lead who oversees digital product development. The role requires frequent interaction with various departments, including product, engineering, and brand.

Operations Impact: The Senior UX/UI Designer's work directly influences customer acquisition, retention, and satisfaction through intuitive and effective digital products. Strong UX/UI design is fundamental to successful Go-to-Market (GTM) strategies, ensuring products are not only functional but also desirable and easy to use, thereby driving adoption and revenue. The ability to translate complex business requirements into user-friendly interfaces is a core GTM operations function.

Growth Opportunities:

• Design Leadership: Potential to grow into a Lead UX/UI Designer, Design Manager, or Head of Design role, overseeing teams and strategic design initiatives.

• Specialization: Opportunity to deepen expertise in specific areas such as UX research, interaction design, design systems, or AI-driven design.

• Cross-functional Mobility: Potential to move into Product Management or GTM Strategy roles by leveraging a deep understanding of user needs and business objectives.

• Global Exposure: Continued work on international projects, enhancing experience with diverse user bases and market needs.

• Mentorship: Formal opportunities to mentor junior designers, developing leadership and coaching skills.

📝 Enhancement Note: This role offers a clear path for career advancement within design, with potential pivots into related operational or strategic roles due to its cross-functional nature and impact on business objectives.

🌐 Work Environment

Office Type: This is a fully remote position. While Nortal offers coworking spaces across LATAM, they are presented as optional hubs for connection and networking rather than mandatory workspaces. This offers maximum flexibility for employees.

Office Location(s): While the role is remote, Nortal has coworking spaces in various LATAM locations. This provides optional physical touchpoints for employees who wish to connect with colleagues in person or utilize a professional workspace.

Workspace Context:

• Remote Flexibility: The primary work environment is remote, allowing for a flexible work-life balance.

• Collaborative Culture: Despite being remote, there's a strong emphasis on community through virtual tech talks, coffee breaks, and team-building activities.

• Tooling & Technology: Access to industry-standard design and prototyping tools (Figma, Illustrator, Photoshop) is expected, facilitating efficient and high-quality design work.

• Cross-functional Interaction: Regular interaction with product, engineering, brand, and research teams, fostering a dynamic and collaborative workflow.

Work Schedule: The work schedule is flexible, focusing on outcomes rather than fixed hours. While standard full-time hours (approximately 40 hours/week) are assumed, the emphasis on "Outcomes Over Hours" and adapting to client needs (e.g., US clients) suggests a need for asynchronous communication and potentially some overlap with specific client working hours.

📝 Enhancement Note: The remote-first, outcome-oriented approach is a key characteristic of this role, appealing to professionals who value autonomy and flexibility. The optional coworking spaces provide a hybrid element for those who prefer occasional in-person interaction.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess qualifications and alignment with the role.

• Hiring Manager Interview: A conversation focusing on your experience, design philosophy, and suitability for the Senior UX/UI Designer role.

• Portfolio Review & Design Challenge: A session where you present your portfolio, discussing your process, rationale, and impact. You may also be given a design challenge to assess your problem-solving and design skills.

• Cross-functional Interview: An interview with potential team members (e.g., Product Manager, Lead Engineer) to evaluate collaboration skills and cultural fit.

• Final Interview: Potentially with senior leadership to discuss strategic fit and vision.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest projects that best showcase your senior-level expertise, end-to-end design process, and impact. Prioritize projects that demonstrate experience with large-scale websites, mobile-first design, and design systems.

• Tell a Story: For each project, clearly articulate the problem, your role, the design process (research, ideation, wireframing, prototyping, testing), the solutions you implemented, and the measurable outcomes or impact.

• Showcase Process, Not Just Polish: While polished visuals are important, focus on explaining why you made certain design decisions and how you navigated challenges. Demonstrate your problem-solving skills.

• Highlight Collaboration: Include examples of how you collaborated with stakeholders, engineers, and other teams.

• Tool Proficiency: Ensure your portfolio clearly indicates the tools you used for each project (e.g., Figma, Illustrator, Photoshop).

• Prepare a Presentation: Be ready to walk through your portfolio, explaining your process and rationale concisely.

Challenge Preparation:

• Understand the Brief: If a design challenge is provided, carefully read and understand the requirements, target audience, and business goals.

• Emphasize Process: For any design challenge, focus on demonstrating your thought process, user-centric approach, and iterative capabilities, rather than just delivering a final UI.

• Time Management: Allocate your time effectively across research, ideation, sketching, prototyping, and presentation.

• Articulation: Be prepared to clearly articulate your design decisions and justify them with user needs and business objectives, even if it's a hypothetical scenario.

📝 Enhancement Note: The emphasis on portfolio presentation and design challenges highlights the practical, execution-oriented nature of this role. For operations roles, demonstrating a structured approach to problem-solving and clear communication of results is key.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma (primary), Adobe Illustrator, Adobe Photoshop. Proficiency in these tools is essential for wireframing, UI design, and creating interactive prototypes.

• Design Systems: Experience with creating, contributing to, or utilizing design systems to ensure brand consistency and efficient design workflows.

• Collaboration Tools: Tools like Slack, Microsoft Teams, or similar for daily communication and team interaction.

• Project Management Tools: Familiarity with tools such as Jira, Asana, or Trello for tracking tasks and project progress might be beneficial.

Analytics & Reporting:

• While not a direct responsibility, an understanding of how design impacts user behavior and business metrics is crucial. Familiarity with analytics platforms (e.g., Google Analytics) and how to interpret user data to inform design decisions is a plus. CRM & Automation:

• Not directly applicable to this design role, but understanding how design integrates with user journeys managed by CRMs or marketing automation platforms can be advantageous.

📝 Enhancement Note: The explicit mention of Figma, Illustrator, and Photoshop underscores the core technical requirements for this role. Proficiency in these tools is non-negotiable.

👥 Team Culture & Values

Operations Values:

• Autonomy & Respect: Nortal values independence and mutual respect, creating an environment free from micromanagement.

• Outcomes Over Hours: Focus on delivering impactful results and achieving business goals, rather than simply logging time.

• User-Centricity: A deep commitment to understanding and addressing user needs in all design and product development efforts.

• Vibrant Community: Fostering connection and collaboration among remote team members through various virtual and occasional in-person activities.

• Continuous Improvement: Encouraging learning, sharing knowledge, and staying updated with the latest design trends and technologies.

Collaboration Style:

• Cross-functional Partnership: The role requires close collaboration with product, engineering, brand, and research teams, emphasizing a team-based approach to problem-solving.

• Open Communication: Encouraging open dialogue and feedback to ensure alignment and drive better outcomes.

• Mentorship & Knowledge Sharing: A culture that supports senior members in mentoring junior colleagues and sharing best practices.

• Global Mindset: Working with diverse teams and clients across different regions, requiring an adaptable and inclusive communication style.

📝 Enhancement Note: Nortal's culture emphasizes a balance of autonomy and collaboration, with a strong focus on achieving tangible results and fostering a supportive remote community. This aligns well with operations roles that require self-direction and effective teamwork.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing User Needs and Business Goals: Effectively translating complex business objectives into intuitive user experiences that meet user needs.

• Remote Collaboration: Maintaining strong communication and collaboration with distributed teams across different time zones.

• Keeping Pace with Technology: Staying ahead of evolving design trends, tools, and AI advancements in the digital product space.

• Stakeholder Alignment: Managing expectations and gaining buy-in from diverse stakeholders with potentially conflicting priorities.

• Global Design Considerations: Designing for a global audience, requiring sensitivity to cultural nuances, localization, and accessibility standards.

Learning & Development Opportunities:

• Advanced Design Techniques: Opportunities to explore and implement cutting-edge UX/UI methodologies and interaction design patterns.

• AI and Design Integration: Learning how to leverage AI tools and principles in the design process and for product innovation.

• Leadership Skills: Developing mentorship and team leadership capabilities through guiding junior designers.

• Cross-Disciplinary Knowledge: Gaining deeper insights into product management, engineering workflows, and GTM strategies through close collaboration.

• Industry Conferences & Training: Access to resources for professional development, keeping skills sharp and expanding knowledge base.

📝 Enhancement Note: The challenges presented are typical for senior roles in dynamic tech environments, offering significant opportunities for skill development and professional growth, particularly in areas relevant to operations and digital strategy.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance conflicting stakeholder requirements with user needs. How did you approach it, and what was the outcome?" (Focus on your process, communication, and problem-solving.)

• "How do you ensure your designs are scalable and maintainable, especially within a large organization with evolving products?" (Discuss your approach to design systems and documentation.)

• "Walk us through your process for designing a complex feature from initial concept to final implementation. What tools do you use, and how do you collaborate with engineering?" (Demonstrate your end-to-end design workflow and collaboration skills.)

• "How do you stay updated on the latest UX/UI trends and incorporate them into your work?" (Highlight your commitment to continuous learning and industry awareness.) Company & Culture Questions:

• "What interests you about Nortal and our work in digital transformation and AI?" (Research Nortal's recent projects, values, and mission.)

• "How do you align with Nortal's values of autonomy, respect, and focusing on outcomes?" (Reflect on your work style and how it fits the company culture.)

• "Describe your experience working in a remote, cross-functional team environment. What strategies do you use to ensure effective collaboration?" (Emphasize your communication and teamwork skills.) Portfolio Presentation Strategy:

• Structure Your Narrative: For each project, clearly outline the problem statement, your specific role and contributions, the design process, key decisions, challenges faced, and the measurable impact or results.

• Focus on "Why": Don't just show what you designed; explain why you made those choices, referencing user research, design principles, or business goals.

• Showcase Collaboration: Highlight instances where you worked effectively with product managers, engineers, or other stakeholders.

• Demonstrate Tool Proficiency: Be ready to discuss your use of Figma, Illustrator, Photoshop, and any prototyping tools.

• Conciseness is Key: Be prepared to present your strongest work efficiently within the allocated time.

📝 Enhancement Note: Preparing for these types of questions will allow you to demonstrate not only your design skills but also your strategic thinking, collaboration abilities, and cultural fit with Nortal's operational philosophy.

📌 Application Steps

To apply for this Senior UX/UI Designer position:

• Submit your application through the provided link on the Nortal careers page.

• Craft a compelling resume: Highlight your 5+ years of experience in large-scale web design, proficiency in Figma/Illustrator/Photoshop, and experience with design systems. Quantify achievements where possible.

• Curate a strong portfolio: Select 3-5 key projects that demonstrate your end-to-end design process, user-centric approach, and ability to deliver impactful visual and UX designs. Ensure case studies clearly articulate your role, process, and outcomes.

• Prepare for the interview: Research Nortal's work in digital transformation and AI. Practice articulating your design process, problem-solving strategies, and how you collaborate within cross-functional, remote teams. Be ready to present your portfolio confidently.

• Tailor your application: If possible, include a cover letter that specifically addresses why you are a great fit for Nortal and this particular role, referencing their values and the project context.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.