Slate App
Real-time social betting with custom challenge creation
- Design System
- Mobile App
The Challenge
Slate started as a blank canvas—no product, no branding, no screens.
In just one month, we designed the entire app experience from scratch, building a solid design system and mapping out key flows across the platform. The challenge was clear: move fast without sacrificing clarity, cohesion, or delight.
Design works in numbers
10+
Flows
150+
Screens
Brand Overview
Slate is a social betting app that fosters friendly competition. Designed to feel intuitive and inclusive, Slate turns shared moments into playful experiences—helping people connect, compete, and raise the stake.
Customer's Testimonial
“I just want to take a moment to truly appreciate all the hard work you’ve put in. The app has turned out amazing, and I couldn't be happier with the outcome. We are incredibly grateful for the opportunity to have worked alongside such a talented and dedicated team. It’s been a pleasure, and we’d love to collaborate again in the future.”
“It has been an incredible journey over the past few months [...] We are more excited than ever to finally fully launch a product this summer that we’ve been working on for almost a year and a half now! We couldn’t have done it without all your help! (We have been telling a bunch of people how we were able to get such a cool brand and product design with your help). Again we are so proud of the product and team and hope to be back for more in the future. We will be in touch!”
Poppins
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z a b c d e f g h i j k l m n o p q r s t u v w x y z 1 2 3 4 5 6 7 8 9 0 ? ! ( % ) [ # ] @ / & + : ; , .
Primary
- 500#003368
- 400#335C86
- 300#6685A4
- 200#99ADC3
- 100#CCD6E1
- 50#DFE6EC
- 10#EFF3F5
- 5#F7F9FA
Secondary
- 500#002041
- 400#003368
- 300#005BB9
- 200#0B83FF
- 100#5DACFF
- 50#ABD4FF
- 10#BEDEFF
- 5#DEE3E7
Alternative & Gradients
#FF723B#E5561D#CB3900
#73CC7E#3AB048#009412
#9CD8FF#5DB5FF#248FFF
#A371FF#8442FF#6522F8
#FF48C5#CC3A9E#992B76
#0065CE#004C9B#003368
From brand foundations to UX and UI, Slate came to life as a bold, modern app with just the right dose of color and playfulness. The final look feels fresh, fast, and fun—perfectly aligned with Slate’s dynamic spirit.
Results
In just a few weeks, we launched a fully designed product—brand, system, and full app experience included. But beyond speed, the true win was the reaction: the team felt proud, excited, and ready to launch. They saw the product as their own. They shared it. They talked about it. And they told us they couldn’t wait to build more, together.
Thank you!May Tsoar, UX DesignCarola Verdú Awlas, UI DesignLeomar Solorzano, Brand Design
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