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Purespectrum Insights

The survey creation platform that gives you high-quality respondents from all over the world

  • Mobile App
  • UX / UI
Summary

Purespectrum Insights wanted to display their Question tile view in a more user-friendly and intuitive way. They knew a UI redesign was exactly what they needed, but what they didn’t know was… TDP would not only provide them with a redesign that exceeded their expectations—but also enhance the UX experience overall in just 3 weeks.

TDP enhanced the UI and UX experience with their redesign in just 3 weeks

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PureSpectrum provides an end-to-end market research and insights platform that curates high-quality survey participants from leading panel sources.

Customer Challenge

Purespectrum was looking for a way to enhance the UI to be simpler and cleaner. They wanted to have a redesign with a more fluid and pleasant UX.

  • LocationWestlake Village, California
  • PlanPro

Why TDP?

Big Health reached out to The Design Project because of our experience developing consumer-facing apps that prioritize an easy-to-use and engaging UX. With proven product design processes that put the human first, Big Health knew TDP could help them create a tool that compelled users to take control of their sleep health more consistently.

  • We’re fast and efficient

    TDP’s quick turnaround helped Purespectrum deliver a hand-off file to their dev team in just 3 weeks.

  • Improve clarity and consistency

    TDP helped Purespectrum clean up their platform by prioritizing the right information and simplifying the user experience.

  • We adapt and enhance

    Our dedicated designer quickly adapted to PureSpectrum’s internal processes, enabling them to work with speed and efficacy.

TDP recreated a powerful and intuitive UI and UX in just 3 weeks—ensuring PureSpectrum could serve their users better than ever before

Results

With an improved UI and UX, PureSpectrum implemented their new Question Tile view in just 3 weeks. The Design Project’s speed helped PureSpectrum better support their users, and maintain a fast and efficient workflow that never suffered from bottlenecks or ball-drops. The Design project thrives on processes that allow us to take the ball and run with it. We know how to lead projects—meaning we never need hand-holding, and we’re always on schedule. If you’re ready to reimagine your UX strategy, and design a product that keeps users coming back for more…

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