The Design Project

Project Summary

Eleanor Health's interface is crafted to simplify the path to recovery, emphasizing empathy to ensure immediate support and understanding. By integrating expert insights with user feedback, we've created a user-friendly experience that nurtures every step of the journey. Our design focuses on personalization, making each interaction resonate with the individual's unique path towards wellness.

Customer Challenge

Eleanor Health decided to rebrand to connect better with their users. They wanted their app to feel more welcoming and supportive. To do this, they teamed up with us for a complete app makeover. We developed a new design system to make the app look cohesive and introduced hand-drawn illustrations to add a personal touch.

Design System

Zenith Design system was created, ensuring a cohesive and intuitive user experience throughout the app. This streamlined framework simplifies development and boosts usability, from typography to transitions.

Color Palette

Primary

Eleanor Blue#073CA8

Periwinkle Blue#8099F6

Light Periwinkle Blue#D9E0FF

Secondary

Green#4E7B51

Orange#E4834E

Pink#EBBBCE

Yellow#EDD35D

Text Styles

Components

Illustrations

In our pursuit to make Eleanor Health as personal and uplifting as possible, we've introduced a collection of hand-drawn illustrations throughout the app. These warm, humanly sketches are designed to evoke comfort and hope, transforming the app's environment into one that's more welcoming and encouraging.

Forms Control

Recognizing the crucial role that form completion plays in the Eleanor Health app, we undertook a comprehensive redesign of all form components to eliminate confusion and fatigue.

Our focus was on simplification and user-friendliness, streamlining the process of entering data and information. By transforming these essential steps into a more intuitive and less daunting experience, we could and reduce users drop-offs.

Results

Following the redesign, Eleanor Health experienced a surge in user engagement, with a 40% increase and a notable drop in form abandonment. The more inviting interface and illustrations were praised for enhancing the user experience, directly contributing to improved consistency in app usage and supporting users' recovery journeys more effectively.