Web Designer

📍 Job Overview

Job Title: Web Designer

Company: Publicis Groupe Holdings B.V

Location: West Chicago, Illinois, United States

Job Type: FULL_TIME

Category: Creative & Media / Art & Design / Marketing

Date Posted: October 22, 2026

Experience Level: Mid-Level (4-5 years)

Remote Status: Hybrid

🚀 Role Summary

• Manages User Interface (UI) and User Experience (UX) design for high-profile automotive brand websites, ensuring intuitive and visually compelling digital experiences.

• Designs and maintains responsive websites, landing pages, and ongoing enhancements to optimize usability, accessibility, and conversion performance.

• Develops and maintains comprehensive design systems, component libraries, and style guides to ensure brand consistency and efficient design workflows.

• Collaborates closely with cross-functional teams, including developers, product stakeholders, and account managers, to deliver cohesive and brand-aligned digital solutions.

• Supports motion design and interactive elements, staying abreast of the latest trends in UX, UI, accessibility, and digital design to drive innovation.

📝 Enhancement Note: This role sits within Publicis Digital Experience, a division of Publicis Groupe, focusing on creating value at the intersection of technology and experiences for clients. The specific focus on automotive brands suggests a need for understanding industry-specific user journeys and brand aesthetics. The hybrid work arrangement implies a need for strong remote collaboration skills alongside in-office teamwork.

📈 Primary Responsibilities

• Create and maintain responsive website designs, landing pages, and digital assets that enhance user engagement and drive conversion performance, adhering to brand guidelines.

• Develop detailed UI designs, wireframes, interactive prototypes, and high-fidelity mockups using Figma, leveraging Adobe Creative Cloud (Photoshop, Illustrator) for asset creation.

• Implement and manage design systems, component libraries, and style guides to ensure consistency, scalability, and efficiency across multiple client projects within the automotive sector.

• Collaborate effectively with front-end developers, product managers, and client account teams to translate design concepts into functional and aesthetically pleasing web experiences.

• Contribute to motion design and interactive elements, and proactively research and integrate emerging trends in UX, UI, accessibility (WCAG standards), and digital design to elevate the overall user experience.

📝 Enhancement Note: The emphasis on "ongoing enhancements" and "conversion performance" indicates a results-oriented approach, requiring the designer to not just create aesthetically pleasing interfaces but also to demonstrate measurable improvements in user engagement and business outcomes. The explicit mention of Figma and Adobe Creative Cloud points to specific tool requirements.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Web Design, Human-Computer Interaction, or a related field is typically expected for this level of experience.

Experience: 4–5 years of professional experience in web, digital, or UI/UX design, with a demonstrated track record of creating and managing corporate or consumer-facing websites.

Required Skills:

• Expert proficiency in Figma for design, prototyping, and collaborative workflows.

• Strong command of Adobe Creative Cloud suite, specifically Photoshop and Illustrator, for digital asset creation.

• Proven ability to design responsive websites and optimize for various devices and screen sizes.

• Deep understanding of User Experience (UX) principles, mobile-first design strategies, and web accessibility standards (e.g., WCAG 2.1 AA).

• Excellent communication, interpersonal, and presentation skills, with the ability to articulate design decisions to technical and non-technical stakeholders.

• Demonstrated ability to manage multiple concurrent projects, prioritize tasks effectively, and meet deadlines in a fast-paced environment.

• Creative problem-solving aptitude with a focus on achieving user and business objectives.

• A strong portfolio showcasing a range of web design projects, demonstrating UI/UX expertise and successful outcomes. Preferred Skills:

• Experience within the automotive industry or on enterprise-scale digital programs.

• Proficiency in motion graphics and animation using Adobe After Effects.

• Familiarity with building and maintaining design systems and component-based design methodologies.

• Basic understanding of front-end web technologies (HTML, CSS, JavaScript) and their implications on design implementation.

📝 Enhancement Note: The requirement for a "strong portfolio of web design work" is critical. Candidates should prepare to showcase projects that highlight their UI/UX process, problem-solving abilities, proficiency in Figma and Adobe CC, and tangible results such as improved conversion rates or user satisfaction. Experience with automotive clients or large-scale digital programs is a significant plus.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 4-5 significant web design projects that demonstrate expertise in UI/UX design, responsive design, and visual aesthetics.

• Include case studies detailing the design process from conception to completion, highlighting problem identification, user research, design iterations, and final solutions.

• Provide evidence of proficiency in Figma for prototyping and collaborative design, alongside examples of digital assets created in Photoshop and Illustrator.

• Demonstrate understanding and application of mobile-first design principles and web accessibility standards (WCAG).

• Clearly articulate the user and business goals for each project and how the design solutions addressed them, ideally with quantifiable results. Process Documentation:

• Document the workflow for designing responsive websites and landing pages, from initial brief to final asset delivery.

• Outline the methodology for creating and maintaining design systems, component libraries, and style guides to ensure brand consistency and scalability.

• Detail the process for collaborating with development teams, product stakeholders, and account managers to ensure seamless design implementation and alignment with business objectives.

• Explain how user feedback and accessibility best practices are integrated into the design and enhancement lifecycle.

📝 Enhancement Note: For this role, the portfolio should heavily emphasize projects that involved UI/UX problem-solving, responsive design for automotive brands, and the creation/utilization of design systems. Candidates should be prepared to walk through their Figma files and explain their design rationale, focusing on how their work contributed to measurable business outcomes like improved conversion performance.

💵 Compensation & Benefits

Salary Range: USD $53,960.00 - USD $71,610.00 Annually.

Benefits:

• For Regular Roles:

  • Medical coverage
  • Dental insurance
  • Vision insurance
  • Disability insurance
  • 401k retirement plan
  • Paid time off (including Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days)

• For Eligible U.S. Based Employees:

  • Monetary assistance and support for Adoption, Surrogacy, and Fertility.
  • Monetary assistance and support for pet adoption.
  • Employee Assistance Programs and Health/Wellness/Comfort reimbursements.
  • Tuition Assistance.
  • Matching Gifts programs.
  • Flexible working arrangements.
  • Work Your World Program (up to 6 weeks per year, eligibility-based).
  • Business Resource Groups.

• For Freelancers and Temporary Employees:

  • Medical plan through a third-party administrator (after 90 consecutive calendar days of active employment).

  • Voluntary benefits including supplemental medical insurance, transportation, parking, legal benefits, pet insurance, auto and home insurance. Working Hours: Standard full-time hours are assumed to be 40 hours per week, with flexibility potentially available based on the "Flexible working arrangements" benefit.

📝 Enhancement Note: The provided salary range is for the U.S. market and aligns with mid-level web designer roles in areas with a moderate cost of living. The extensive benefits package, including unique offerings like adoption and pet assistance, reflects Publicis Groupe's commitment to employee well-being and work-life balance. The "Work Your World" program offers significant flexibility for eligible employees.

🎯 Team & Company Context

🏢 Company Culture

Industry: Advertising & Marketing Services, Digital Experience Design, Technology. Publicis Digital Experience operates at the forefront of modern marketing, integrating technology and creativity to enhance brand experiences and drive client growth.

Company Size: Publicis Digital Experience is an expanding network with over 5,000 employees globally, part of the larger Publicis Groupe. This indicates a large, established organization with significant resources and a global reach, offering opportunities for diverse project exposure and career development.

Founded: Publicis Groupe was founded in 1926. This long history suggests a stable, experienced organization with a deep understanding of the industry landscape.

Team Structure:

• The Web Designer will be part of a growing team within Epsilon Auto, a brand under Publicis Digital Experience.

• The role involves collaboration with developers, product stakeholders, and account teams, suggesting a matrixed or project-based team structure common in agency environments.

• Reporting likely occurs within a design or digital experience team, with close interaction with project managers and client leads. Methodology:

• Focus on creating value at the intersection of technology and experiences.

• Emphasis on enabling client growth through scaled digital capabilities.

• Commitment to fluid thinking and adapting to an ever-changing landscape, untethered from specific mediums.

• Data-driven decision-making, implied by the focus on conversion performance and user outcomes.

Company Website: www.publicisgroupe.com/

📝 Enhancement Note: Publicis Groupe emphasizes a culture of "The Power of One," encouraging collaboration across its diverse agency brands to deliver integrated solutions for clients. The "fluid thinking" and "untethered from any specific medium" philosophy suggests an innovative and adaptable work environment, ideal for creative roles like Web Designer.

📈 Career & Growth Analysis

Operations Career Level: This is a Mid-Level Web Designer position, requiring 4-5 years of professional experience. It signifies a role with significant autonomy in design execution and a responsibility for managing projects from a design perspective, but likely with senior oversight.

Reporting Structure: The role reports within the Publicis Digital Experience network, specifically within the Epsilon Auto division. The designer will collaborate with and report to project leads, design managers, or account directors, depending on project structure.

Operations Impact: The Web Designer's impact is crucial for client success by directly influencing brand perception, user engagement, and conversion rates on critical digital platforms. Their work contributes to the overall effectiveness of marketing campaigns and e-commerce strategies for automotive brands.

Growth Opportunities:

• Skill Specialization: Deepen expertise in UI/UX, motion design, accessibility, or design systems.

• Leadership Potential: Progress to Senior Web Designer, Lead UI/UX Designer, or Design System Manager roles.

• Client Management: Develop skills in client communication and strategic design consultation.

• Cross-Agency Experience: Leverage the Publicis Groupe network for exposure to diverse projects and industries.

• Mentorship: Opportunities to mentor junior designers as experience grows.

📝 Enhancement Note: The structure of Publicis Groupe, with its network of agencies, offers a unique growth path. A Web Designer can potentially move into more specialized design roles, leadership positions within a specific agency like Epsilon Auto, or even transition to broader digital strategy roles by leveraging their cross-functional experience.

🌐 Work Environment

Office Type: Hybrid. This implies a mix of remote work and in-office collaboration. The specific days in the office will likely be determined by team needs and project requirements.

Office Location(s): The primary listed location is West Chicago, Illinois. Publicis Groupe has global offices, and the "Work Your World" program allows eligible employees to work from other Publicis Groupe locations for up to six weeks annually.

Workspace Context:

• The hybrid model necessitates a well-equipped home office setup for remote days and access to collaborative spaces within the physical office.

• Expect a dynamic agency environment that values creativity, collaboration, and client-centric solutions.

• Access to industry-standard design software and potentially internal knowledge-sharing platforms.

• Opportunities for in-person brainstorming sessions, design reviews, and team building.

Work Schedule: While a standard 40-hour work week is typical, agency environments can sometimes require flexibility to meet client deadlines. The "Flexible working arrangements" benefit suggests an understanding of work-life balance needs.

📝 Enhancement Note: The hybrid work environment requires strong self-management skills for remote work and excellent interpersonal skills for effective collaboration when in the office. Candidates should be comfortable working both independently and as part of a team, utilizing digital tools for communication and project management.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: HR or recruiter call to assess basic qualifications, cultural fit, and interest.

• Portfolio Review: A dedicated session with hiring managers or senior designers to deeply evaluate your portfolio. Be prepared to discuss your design process, problem-solving approach, and the impact of your work.

• Skills Assessment/Challenge: Potentially a design challenge or a scenario-based question to assess practical design skills, problem-solving abilities, and adherence to brand/accessibility standards.

• Team/Stakeholder Interviews: Meetings with potential team members (developers, product managers) and stakeholders to gauge collaboration style and communication effectiveness.

• Final Interview: Often with a senior leader to discuss career aspirations, overall fit, and confirm mutual interest.

Portfolio Review Tips:

• Curate Selectively: Choose 3-5 of your strongest, most relevant projects. Prioritize those that showcase UI/UX, responsive design, and ideally, automotive or large-scale digital program experience.

• Tell a Story: For each project, clearly articulate the problem, your role, your process (research, ideation, iteration), the tools used (especially Figma), your design decisions, and the outcome (quantifiable results are best).

• Highlight Figma Proficiency: Be ready to showcase interactive prototypes or complex Figma components and explain how you leveraged its collaborative features.

• Demonstrate Accessibility Awareness: Point out specific ways you incorporated accessibility best practices into your designs.

• Prepare for Specific Questions: Anticipate questions about your experience with design systems, working with developers, handling feedback, and managing multiple projects.

Challenge Preparation:

• Understand the Brief: If given a design challenge, thoroughly read and understand the objectives, constraints, and target audience.

• Time Management: Allocate your time wisely for ideation, design, and preparation for presentation.

• Focus on Process: Even if the deliverable is a mockup, be ready to explain your thought process and design rationale.

• Accessibility & Responsiveness: Ensure your challenge solution addresses these critical aspects.

📝 Enhancement Note: The emphasis on Figma and a strong portfolio means candidates should invest significant time in refining their presentation. Be ready to articulate how your designs solve specific user problems and contribute to business goals, especially within the context of automotive marketing.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for UI design, wireframing, prototyping, and collaborative workflows. Expect to demonstrate advanced proficiency.

• Adobe Creative Cloud: Photoshop for image editing and asset creation, Illustrator for vector graphics and icons.

• Adobe After Effects: Preferred for motion design and animation tasks.

Analytics & Reporting:

• While not explicitly listed, familiarity with web analytics tools like Google Analytics or Adobe Analytics is beneficial for understanding user behavior and conversion performance.

• Experience with A/B testing platforms could also be an advantage. CRM & Automation:

• Not directly required for this role, but an understanding of how design impacts CRM data capture or marketing automation workflows can be a plus.

📝 Enhancement Note: Proficiency in Figma is paramount. Candidates should be prepared to discuss their experience with Figma's collaboration features, component libraries, and prototyping capabilities in detail. Familiarity with front-end technologies (HTML, CSS) is a preferred skill, suggesting an understanding of how designs translate to code and potential limitations or opportunities.

👥 Team Culture & Values

Operations Values:

• Client-Centricity: A strong focus on understanding and meeting client needs to drive their growth and success.

• Innovation & Adaptability: Embracing new ideas, technologies, and methodologies to stay ahead in a rapidly evolving digital landscape.

• Collaboration: Working effectively across diverse teams and agency brands to deliver integrated, impactful solutions.

• Excellence & Quality: Maintaining high design standards and delivering polished, effective work that achieves measurable results.

• Data-Driven Approach: Utilizing data and insights to inform design decisions and optimize performance.

Collaboration Style:

• Cross-Functional Integration: Seamlessly working with developers, product managers, account teams, and strategists.

• Open Communication: Regularly sharing ideas, feedback, and progress updates.

• Agile Methodologies: Likely involves iterative design processes, regular check-ins, and adaptability to project changes.

• Constructive Feedback: A culture where feedback is welcomed and used for continuous improvement.

📝 Enhancement Note: Publicis Groupe's "Power of One" philosophy underscores a collaborative spirit. The culture likely values individuals who can contribute to a team effort, share knowledge, and adapt to a fast-paced, client-driven environment, particularly within the specialized context of automotive marketing.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing User Needs with Brand Mandates: Designing experiences that are both user-friendly and strictly adhere to automotive brand guidelines and legal requirements.

• Managing Multiple High-Profile Clients: Juggling diverse project requirements, stakeholder expectations, and deadlines for several automotive brands simultaneously.

• Keeping Pace with Evolving Technology: Continuously learning and adapting to new design tools, trends, and front-end capabilities.

• Translating Complex Requirements: Effectively translating technical, business, and user requirements into intuitive and visually appealing designs.

Learning & Development Opportunities:

• Specialized Design Training: Access to workshops and courses focused on advanced UI/UX, motion design, accessibility, and design systems.

• Industry Conferences: Opportunities to attend leading digital design and UX conferences.

• Cross-Agency Exposure: Learning from and collaborating with specialists across Publicis Groupe's extensive network.

• Mentorship Programs: Guidance from senior designers and leaders within the organization.

• Certification Programs: Potential for certifications in specific design tools or methodologies.

📝 Enhancement Note: The automotive sector presents unique challenges related to brand loyalty, complex product information, and evolving customer journeys (e.g., online car configuration, service booking). A Web Designer here will need to navigate these specific complexities while maintaining high design standards.

💡 Interview Preparation

Strategy Questions:

• "Describe a challenging web design project where you had to balance competing user needs and business objectives. How did you approach it, and what was the outcome?" (Focus on your process, Figma usage, and results.)

• "How do you ensure your designs are accessible to all users, particularly in the context of automotive websites which can be complex?" (Highlight specific WCAG knowledge and practical application.)

• "Walk us through your process for creating or maintaining a design system. What are the key components, and why are they important for large-scale projects?" (Emphasize consistency, efficiency, and scalability.)

• "How do you collaborate with developers to ensure your designs are implemented accurately? What's your experience with front-end technologies?" (Showcase your understanding of the development lifecycle.) Company & Culture Questions:

• "What interests you about Publicis Digital Experience and specifically our work with automotive brands?" (Research Epsilon Auto and Publicis Groupe's recent automotive campaigns.)

• "How do you stay current with the latest trends in UI/UX design, accessibility, and digital technology?" (Mention specific resources, blogs, or communities.)

• "Describe your experience working in a hybrid or remote environment. How do you maintain productivity and collaboration?" (Highlight self-management and communication skills.) Portfolio Presentation Strategy:

• Storytelling is Key: Frame each project as a narrative: problem, solution, impact.

• Show, Don't Just Tell: Use visuals (mockups, prototypes, wireframes) extensively. Be prepared to share your screen and navigate through Figma files.

• Quantify Impact: Whenever possible, use data (e.g., increased conversion rates, reduced bounce rates, improved user satisfaction scores) to demonstrate the effectiveness of your designs.

• Focus on Process: Explain why you made certain design decisions, referencing user research, best practices, or brand requirements.

• Tailor to the Role: Emphasize aspects of your work most relevant to the job description (responsive design, UI/UX, Figma, automotive context if applicable).

📝 Enhancement Note: Be prepared to discuss your experience with Figma in depth, including its collaborative features, component libraries, and prototyping capabilities. Demonstrating a strong understanding of the automotive client landscape and their specific digital marketing needs will be a significant advantage.

📌 Application Steps

To apply for this Web Designer position:

• Submit your application through the provided link on the Publicis Groupe careers portal.

• Portfolio Customization: Ensure your online portfolio is up-to-date and prominently features your best web design work, with a clear emphasis on UI/UX, responsive design, and Figma proficiency. Select projects that best align with the responsibilities outlined in the job description.

• Resume Optimization: Tailor your resume to highlight keywords from the job description, such as "UI/UX Design," "Figma," "Adobe Creative Cloud," "Responsive Design," "Accessibility Standards," and "Design Systems." Quantify your achievements whenever possible.

• Interview Preparation: Practice articulating your design process, problem-solving approach, and the business impact of your work. Prepare to walk through your portfolio and discuss specific projects in detail, especially those involving automotive clients or large-scale digital programs.

• Company Research: Thoroughly research Publicis Digital Experience, Epsilon Auto, and Publicis Groupe's recent work, particularly in the automotive sector. Understand their company culture, values, and approach to digital innovation.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.