Visual Designer (Part-time) - E-commerce/Advertising

📍 Job Overview

Job Title: Visual Designer (Part-time) - E-commerce/Advertising

Company: Truelogic

Location: Dominican Republic

Job Type: Part-time, Contract Project

Category: Creative & Design / Marketing Operations

Date Posted: October 02, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: Fully Remote

🚀 Role Summary

• This role is focused on the visual execution of design assets for e-commerce and digital advertising campaigns, leveraging strong design principles within a production-oriented workflow.

• The Visual Designer will be responsible for adapting existing design templates in Figma to align with the branding and layouts of various online publications and media platforms, demonstrating adaptability and brand adherence.

• Key responsibilities include creating high-fidelity digital mockups and preparing visual assets for sales presentations and digital advertising placements, showcasing an understanding of client-facing collateral.

• This position requires advanced English proficiency and the ability to work independently on project-based assignments with tight turnaround times, emphasizing efficiency and self-management.

📝 Enhancement Note: While the role is titled "Visual Designer," its emphasis on adapting templates, creating mockups for sales presentations, and working with digital publishing layouts positions it closer to a specialized design execution role within a Go-To-Market (GTM) or Marketing Operations context, rather than a pure UI/UX or Product Designer role. The focus is on production-level visual adaptation for commercial purposes.

📈 Primary Responsibilities

• Adapt existing Figma templates to precisely match the visual identity, typography, color palettes, and layout requirements of diverse online newspapers, magazines, and media platforms.

• Conduct thorough reviews of prospect websites to meticulously identify and replicate key visual elements, including typography, color schemes, imagery style, spacing, and overall composition for accurate brand alignment.

• Produce high-fidelity digital mockups that convincingly illustrate how branded content or advertising experiences would integrate seamlessly within specific publication environments.

• Execute updates to typography, color palettes, layouts, and visual framing across a range of pitch materials, presentation assets, and digital collateral to maintain brand consistency.

• Prepare and refine visual assets, including static images and video frames, for use in customized sales presentations and digital advertising campaigns.

• Perform occasional but critical updates to presentation decks, digital collateral, and other visual materials as directed by sales and production teams.

• Collaborate closely and effectively with sales and production teams to ensure the timely delivery of polished, high-quality visual materials within demanding turnaround times.

📝 Enhancement Note: The responsibilities highlight a production-focused design workflow, emphasizing speed, accuracy, and adaptation. This is typical for roles supporting sales enablement or content syndication efforts where visual assets need to be tailored rapidly for different client contexts.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a background in Graphic Design, Digital Media, or a related field is beneficial. Practical experience and a strong portfolio are prioritized over formal education.

Experience: 2-5 years of hands-on experience in visual design, with a strong focus on digital execution, brand adaptation, and presentation asset creation.

Required Skills:

• Figma Proficiency: Demonstrated hands-on experience with Figma, including a strong understanding of its layout tools, design features, and collaborative capabilities.

• Visual Design Fundamentals: Robust skills in layout design, typography, color theory, and composition, with a keen eye for aesthetic balance and visual hierarchy.

• Brand Adaptation: Proven ability to accurately interpret and apply existing brand guidelines to new design contexts, ensuring consistency across diverse platforms.

• Digital Asset Creation: Experience in creating digital marketing assets, visual content for online publications, presentation decks, or branded advertising materials.

• Independent Work Ethic: Demonstrated ability to work independently, manage multiple short-term projects simultaneously, and deliver high-quality results without constant supervision.

• Visual Interpretation: Strong capacity to interpret and translate existing visual directions into polished, consistent, and impactful design assets.

• Advanced English Proficiency: Excellent written and verbal communication skills in English, enabling clear and professional interaction with U.S.-based teams.

Preferred Skills:

• Experience with online publications, digital advertising, editorial design, marketing, or media brands.

• Basic knowledge of motion design or animation for video frames, GIFs, or simple digital previews.

• Familiarity with digital publishing environments, advertising formats, or editorial website layouts.

• Experience with Figma Auto Layout, components, variants, and shared libraries for efficient design system management.

• Experience in high-volume visual adaptation or production workflows.

📝 Enhancement Note: The preference for specific Figma features like Auto Layout and components suggests the client values efficiency and scalability in design production, aligning with operations best practices for managing creative assets.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Visual Adaptation Case Studies: Showcase examples where you've successfully adapted existing visual assets or templates to fit new brand identities or platform requirements, highlighting the process and outcome.

• Figma Project Examples: Include projects where Figma was the primary tool, demonstrating proficiency in layout, typography, color application, and asset preparation for digital use.

• Presentation Design Examples: Present mockups or completed digital presentations that illustrate your ability to create compelling visual narratives and effectively communicate ideas through design.

• Brand Consistency Demonstrations: Provide examples that clearly illustrate your understanding of brand guidelines and your ability to maintain visual consistency across different applications and contexts.

Process Documentation:

• Workflow Design & Optimization: Be prepared to discuss how you approach receiving design briefs, adapting templates, and managing feedback loops to optimize the design production process.

• System Implementation & Use: Demonstrate your familiarity with using design systems (e.g., Figma components, libraries) to ensure efficiency and consistency in your work.

• Measurement & Analysis: While direct performance metrics might be limited for this role, be ready to discuss how you ensure the visual output meets client expectations and contributes to the overall effectiveness of sales or advertising materials.

📝 Enhancement Note: Given the focus on adaptation and production, a portfolio demonstrating a structured approach to design execution and brand adherence will be highly valued. Emphasizing efficiency in template adaptation and asset preparation is key.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for part-time remote Visual Designers with 2-5 years of experience in Latin America, a competitive hourly rate is estimated between $15 - $25 USD per hour. This range accounts for the specialized nature of the work, the need for advanced English proficiency, and the client's commitment to competitive USD pay.

Benefits:

• 100% Remote Work: Full flexibility to work from any location with a reliable internet connection.

• Highly Competitive USD Pay: Earn market-leading compensation in USD, reflecting the value placed on skilled professionals.

• Paid Time Off: Access to paid time off to ensure work-life balance and well-being.

• Work Autonomy: Freedom to manage your own schedule and workflow as long as project deliverables are met, focusing on results.

• Client Exposure: Opportunity to work with top American companies on impactful projects.

Working Hours: Approximately 20 hours per week, with flexibility in scheduling as long as project deadlines are met. This part-time arrangement is ideal for individuals seeking supplementary work or a flexible schedule.

📝 Enhancement Note: The salary estimate is based on research from platforms like Glassdoor, Salary.com, and industry-specific freelance rate guides for designers in LATAM, adjusted for the requested USD compensation and part-time nature. The benefits listed are directly from the job description.

🎯 Team & Company Context

🏢 Company Culture

Industry: Staff Augmentation / Technology Services (Truelogic) and Digital Commerce & Advertising Technology (Client). Truelogic operates in the IT services sector, providing talent to U.S. companies. Its client is in the MarTech/AdTech space, focusing on data-driven advertising and e-commerce solutions.

Company Size: Truelogic has over 600+ highly skilled tech professionals. The client is a "data-driven digital commerce and advertising technology company," implying a significant, likely well-funded, and established operation within its niche.

Founded: Truelogic has been operating for over two decades. The client's description suggests a mature company with established technology and market presence.

Team Structure:

• Truelogic: Operates with a distributed network of professionals across Latin America, likely managed through remote teams and project managers.

• Client-Side: The Visual Designer will report to a sales and production team within the client company, collaborating closely with these groups. The structure emphasizes cross-functional collaboration between design execution and client-facing teams.

Methodology:

• Data-Driven Operations: The client company emphasizes AI and consumer insights to match audiences with products, indicating a strong reliance on data analysis for strategic decision-making and campaign optimization.

• Agile Workflow: The need for quick turnarounds and project-based assignments suggests an agile or iterative workflow, common in fast-paced digital advertising and e-commerce environments.

• Brand-Centric Execution: The core of the role involves adhering to and adapting brand identities, showcasing a process that prioritizes visual consistency and brand integrity.

Company Website: https://www.truelogic.io/

📝 Enhancement Note: The dual context of Truelogic as an employer and the client as the work provider is important. The culture and operational style will be influenced by both, with the client's needs dictating the day-to-day tasks and Truelogic providing the employment framework.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level (2-5 years) Visual Designer, focusing on specialized execution rather than strategic design leadership. It's an "on-demand contract project," suggesting it may not be a permanent, full-time role with a traditional career ladder within Truelogic or the client.

Reporting Structure: The designer will likely report to a project manager or lead within the client's sales or production team. Communication will be primarily through digital channels, with clear briefs and feedback loops.

Operations Impact: The visual assets created directly support sales efforts and advertising campaigns. High-quality, brand-consistent mockups and presentations can significantly influence client perception, conversion rates, and the overall success of advertising placements, directly contributing to revenue generation.

Growth Opportunities:

• Skill Specialization: Deepen expertise in Figma, particularly with advanced features like Auto Layout, components, and shared libraries, becoming a go-to resource for efficient design production.

• Industry Exposure: Gain valuable experience in the e-commerce and digital advertising technology sectors, understanding the visual demands of online publications and media platforms.

• Portfolio Enhancement: Build a robust portfolio showcasing successful adaptation, digital mockups, and presentation design for high-profile clients, which can lead to future contract opportunities.

• Potential for Extended Contracts: Successful performance on this part-time project could lead to increased hours or longer-term engagements based on ongoing client needs.

📝 Enhancement Note: While direct career progression within a traditional corporate structure might be limited due to the contract nature, the role offers significant opportunities for skill development and portfolio building within specialized operational design fields.

🌐 Work Environment

Office Type: This is a 100% remote position, offering complete flexibility in work location.

Office Location(s): While the role is remote, candidates must be based in Latin America (LATAM) and available to work within the America/Santo_Domingo timezone.

Workspace Context:

• Independent Workspace: Professionals are expected to maintain their own productive workspace with a reliable laptop and internet connection.

• Digital Collaboration Tools: The work will heavily rely on digital collaboration platforms like Figma, email, and potentially project management software (e.g., Slack, Asana, Trello – though not explicitly mentioned).

• Team Interaction: While remote, interaction with sales and production teams is crucial, requiring active participation in digital communication channels to receive briefs, provide updates, and receive feedback.

Work Schedule: Approximately 20 hours per week. The schedule offers flexibility, allowing professionals to integrate this role with other commitments, provided project deadlines are consistently met. This is typical for project-based contract work designed to fit around other professional activities.

📝 Enhancement Note: The remote nature and flexible hours are key selling points, appealing to professionals seeking work-life balance or supplementary income. The requirement to be based in LATAM and the specific timezone suggest a need for overlap with U.S. East Coast business hours.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely a review of your application, resume, and portfolio to assess basic qualifications and design capabilities.

• Skills Assessment: A practical exercise or portfolio review focusing on Figma proficiency, brand adaptation skills, and the ability to create digital mockups. Be prepared to demonstrate your process for adapting templates and your understanding of visual design principles.

• Interview with Hiring Team: A discussion with representatives from the sales and production teams to assess communication skills (especially English proficiency), understanding of the role's requirements, and cultural fit. They will likely gauge your ability to work independently and meet tight deadlines.

• Final Evaluation: Assessment of overall fit, experience, and portfolio quality against the specific needs of the client's projects.

Portfolio Review Tips:

• Curate for Relevance: Select projects that best showcase your skills in template adaptation, digital mockups, presentation design, and brand consistency, especially those relevant to e-commerce or digital advertising.

• Highlight Figma Usage: Clearly indicate projects where Figma was used, and if possible, provide examples of your workflow, including the use of components, Auto Layout, or other efficiency-driving features.

• Showcase Process: For each project, briefly explain the brief, your approach, the tools used, and the outcome. Emphasize how you translated client needs into visual solutions.

• Quantify Impact (if possible): If any of your past work led to measurable results (e.g., improved engagement, successful campaign launch), highlight these achievements. For this role, focus on the speed and accuracy of your adaptations.

• Demonstrate English Communication: Ensure your portfolio is well-organized, clearly written (in English), and easy to navigate.

Challenge Preparation:

• Figma Template Adaptation: Be ready for a task that requires you to take a provided template and adapt it to a specific brand or publication style. Focus on speed, accuracy, and adherence to new guidelines.

• Digital Mockup Creation: Practice creating realistic mockups of how branded content or ads would appear on different websites or digital platforms.

• Understanding Visual Hierarchy: Be prepared to discuss how you establish visual hierarchy in your designs to guide the viewer's eye and communicate key messages effectively.

📝 Enhancement Note: The emphasis on "on-demand contract project" and "tight turnaround times" means interviewers will be looking for speed, efficiency, and a proven ability to deliver high-quality work quickly with minimal supervision.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: This is the core tool for this role. Proficiency in layout, components, variants, Auto Layout, shared libraries, and prototyping features is essential.

• Adobe Creative Suite (Optional but beneficial): While Figma is primary, familiarity with Photoshop for asset editing or Illustrator for vector work could be advantageous for preparing specific visual elements.

Analytics & Reporting:

• No specific analytics or reporting tools are mentioned for the designer's direct use. However, understanding how visual assets contribute to campaign performance (e.g., click-through rates, engagement) is beneficial. CRM & Automation:

• No direct CRM or automation tool requirements are specified for this design role. The focus is purely on visual asset creation and adaptation.

📝 Enhancement Note: The explicit mention of Figma, including advanced features, underscores its central importance. Professionals should be ready to showcase their mastery of this platform and its ecosystem.

👥 Team Culture & Values

Operations Values:

• Efficiency & Speed: The "on-demand" nature and "tight turnaround times" highlight a strong emphasis on efficient workflows and rapid execution.

• Accuracy & Detail: Adapting to specific brand identities and layouts requires meticulous attention to detail and a commitment to design accuracy.

• Collaboration & Communication: Working closely with sales and production teams necessitates clear, proactive communication and a collaborative spirit.

• Adaptability: The ability to quickly switch between different brand styles and publication layouts is paramount.

• Results-Oriented: The focus on supporting sales and advertising campaigns implies a culture geared towards delivering outcomes that contribute to business objectives.

Collaboration Style:

• Remote & Asynchronous: Expect a primarily remote and potentially asynchronous collaboration style, relying on digital tools for communication and project management.

• Brief-Driven: Work will likely be initiated via clear design briefs, with feedback provided through comments in Figma or direct communication channels.

• Cross-Functional Interaction: Regular interaction with sales and production teams is expected, requiring the designer to be responsive and integrate feedback effectively.

📝 Enhancement Note: The culture values individuals who can work autonomously but also integrate seamlessly into remote teams, delivering high-quality visual assets on demand.

⚡ Challenges & Growth Opportunities

Challenges:

• Managing Multiple Brand Guidelines: Constantly switching between and accurately applying diverse brand identities and publication styles can be demanding.

• Tight Turnaround Times: Delivering high-quality work under pressure requires strong time management and efficient workflows.

• Remote Collaboration Nuances: Ensuring clear communication and understanding of briefs and feedback in a remote setting can sometimes be challenging.

• Balancing Autonomy with Client Needs: Working independently while ensuring the final output precisely meets the specific requirements of various clients and publications.

Learning & Development Opportunities:

• Advanced Figma Mastery: Opportunities to become exceptionally proficient in Figma's advanced features, including design systems, complex component states, and prototyping.

• E-commerce & Advertising Design: Deepen understanding of visual best practices within the e-commerce and digital advertising industries, learning what resonates with online audiences and publishers.

• Production Workflow Efficiency: Develop streamlined processes for high-volume visual asset creation and adaptation, a highly valued skill in operations and creative production.

• Client Communication Skills: Enhance abilities in receiving and acting upon feedback from U.S.-based clients and internal teams.

📝 Enhancement Note: The challenges are inherent to fast-paced, production-oriented design roles. The growth opportunities are focused on refining practical design execution skills and gaining industry-specific experience.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for adapting an existing design template to a new brand's identity. What are the key elements you focus on?" (Focus on your systematic approach, attention to detail, and understanding of brand guidelines.)

• "How do you ensure visual consistency across multiple assets or presentations for different clients?" (Highlight your use of style guides, components, and systematic checks.)

• "Walk us through a project where you created digital mockups for a sales presentation or advertising concept. What was your goal, and what was the outcome?" (Prepare a concise case study demonstrating your ability to visualize ideas effectively.)

• "How do you manage your time and prioritize tasks when working on multiple, short-term design projects with tight deadlines?" (Emphasize your organizational skills, time management techniques, and ability to communicate potential bottlenecks.) Company & Culture Questions:

• "What interests you about this part-time, on-demand Visual Designer role with Truelogic and our client in the e-commerce/advertising space?" (Connect your skills and interests to the specific needs of the role and industry.)

• "How do you approach receiving and incorporating feedback on your designs, especially from remote teams?" (Demonstrate your openness to feedback and your ability to iterate effectively.)

• "Describe your experience working remotely. What strategies do you use to stay productive and connected?" (Showcase your self-discipline and communication skills.) Portfolio Presentation Strategy:

• Structure and Navigation: Organize your portfolio logically, making it easy for reviewers to find relevant projects. Use clear headings and brief descriptions for each piece.

• Highlight Key Skills: For each project, explicitly mention the tools used (especially Figma), the design challenge, your solution, and the impact (if measurable). For this role, emphasize adaptation, layout, and digital mockups.

• Showcase Figma Workflows: If possible, include examples that demonstrate your proficiency with Figma's advanced features like Auto Layout and components, explaining how they improve efficiency.

• Concise Storytelling: For case studies, be brief and to the point. Focus on demonstrating your problem-solving abilities and the quality of your execution.

• Professionalism: Ensure all presented materials are polished, error-free, and reflect a high standard of visual communication.

📝 Enhancement Note: The interview process will likely be geared towards assessing practical design skills, efficiency, and the ability to work autonomously within a remote, project-based structure.

📌 Application Steps

To apply for this operations-adjacent design position:

• Submit your application through the provided link on Ashby.

• Tailor your Resume: Highlight your experience with Figma, visual design, layout, typography, brand adaptation, and digital asset creation. Quantify achievements where possible, especially related to efficiency or speed of delivery.

• Curate Your Portfolio: Ensure your portfolio prominently features projects showcasing template adaptation, digital mockups, presentation design, and strong Figma skills, with clear English descriptions.

• Prepare for a Figma Task: Be ready to complete a practical design exercise, likely involving template adaptation or mockup creation, to demonstrate your skills under timed conditions.

• Research Truelogic and the Client: Understand Truelogic's mission as a staff augmentation provider and the client's role in digital commerce and advertising technology to articulate your interest and fit.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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