Visual Designer / Design Generalist

<p style="min-height:1.5em"><strong>About the role</strong></p><p style="min-height:1.5em">Pocket is looking for a talented <strong>Visual Designer / Design Generalist</strong> with a strong eye for aesthetics, detail, and high-quality execution.</p><p style="min-height:1.5em">You will work across a wide range of creative projects—from <strong>paid advertising, social media, and marketing campaigns</strong> to landing pages, web visuals, product presentations, and brand assets. You will also support Pocket’s existing designers and senior designers, helping the team move faster and maintain a consistently high visual standard as the company scales.</p><p style="min-height:1.5em">This is a hands-on role in a fast-moving environment where priorities can change quickly. You do not need to know everything on day one. What matters most is that you can <strong>learn quickly, take feedback well, execute reliably, and care deeply about the quality of the final work</strong>.</p><p style="min-height:1.5em"><strong>What you'll own</strong></p><ul style="min-height:1.5em"><li><p style="min-height:1.5em">High-quality visual assets for <strong>paid ads, social media, website, email, and marketing campaigns</strong></p></li><li><p style="min-height:1.5em">Conversion-focused creative concepts and iterations for promotions and performance marketing</p></li><li><p style="min-height:1.5em">Support for active design projects and overflow work across the design and growth teams</p></li><li><p style="min-height:1.5em">Visuals for landing pages, websites, product launches, presentations, and brand materials</p></li><li><p style="min-height:1.5em">Consistent application of Pocket’s visual identity across channels and formats</p></li><li><p style="min-height:1.5em">Fast adaptation of creative work across different markets, campaigns, platforms, and audiences</p></li><li><p style="min-height:1.5em">Collaboration with Growth, Marketing, Product, and senior designers to turn briefs into polished visual output</p></li><li><p style="min-height:1.5em">Where relevant, lightweight video edits, motion content, and animated assets</p></li><li><p style="min-height:1.5em">Organized design files, reusable assets, and workflows that help the team work faster over time</p></li></ul><p style="min-height:1.5em"><strong>What we're looking for</strong></p><ul style="min-height:1.5em"><li><p style="min-height:1.5em">A strong portfolio demonstrating <strong>excellent visual taste and craft</strong></p></li><li><p style="min-height:1.5em">Strong proficiency in <strong>Figma</strong></p></li><li><p style="min-height:1.5em">A clear understanding of layout, typography, color, composition, and brand systems</p></li><li><p style="min-height:1.5em">Experience designing <strong>ad creatives, marketing visuals, or social content</strong></p></li><li><p style="min-height:1.5em">The ability to create clean, compelling work quickly without sacrificing quality</p></li><li><p style="min-height:1.5em">Strong attention to detail and a high bar for consistency</p></li><li><p style="min-height:1.5em">The ability to take direction, incorporate feedback, and iterate constructively</p></li><li><p style="min-height:1.5em">Organized, reliable, and comfortable managing several tasks at once</p></li><li><p style="min-height:1.5em">Strong written and verbal communication skills</p></li><li><p style="min-height:1.5em">A proactive, low-ego, team-oriented working style</p></li><li><p style="min-height:1.5em">Curiosity, coachability, and the willingness to learn new tools and workflows quickly</p></li><li><p style="min-height:1.5em">Comfort working in a high-growth startup environment with changing priorities</p></li></ul><p style="min-height:1.5em"><strong>Nice to have</strong></p><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Experience with <strong>Shopify</strong> or e-commerce creative</p></li><li><p style="min-height:1.5em">Proficiency in Adobe Photoshop, Illustrator, Premiere Pro, After Effects, CapCut, or similar tools</p></li><li><p style="min-height:1.5em">Experience creating landing-page or website visuals</p></li><li><p style="min-height:1.5em">Video editing, motion graphics, or animation experience</p></li><li><p style="min-height:1.5em">Basic knowledge of HTML and CSS</p></li><li><p style="min-height:1.5em">Familiarity with JavaScript or general coding concepts</p></li><li><p style="min-height:1.5em">Comfort reading documentation and independently figuring out unfamiliar tools</p></li><li><p style="min-height:1.5em">Experience working with a consumer technology, DTC, e-commerce, mobile app, or hardware brand</p></li></ul><p style="min-height:1.5em"><strong>What we offer</strong></p><ul style="min-height:1.5em"><li><p style="min-height:1.5em">The opportunity to help define the visual identity of a rapidly scaling consumer technology company</p></li><li><p style="min-height:1.5em">Work across a broad range of high-impact creative projects rather than one narrow design specialty</p></li><li><p style="min-height:1.5em">Close collaboration with experienced designers, founders, Growth, Marketing, and Product teams</p></li><li><p style="min-height:1.5em">Fast feedback loops and the opportunity to see your work directly affect company growth</p></li><li><p style="min-height:1.5em">Significant room to learn, expand your responsibilities, and grow within Pocket’s design organization</p></li><li><p style="min-height:1.5em">High autonomy, ownership, and exposure to a company scaling from <strong>hundreds of thousands to millions of customers</strong></p></li><li><p style="min-height:1.5em">Competitive salary, depending on experience</p></li><li><p style="min-height:1.5em">Meaningful equity through Pocket’s employee stock option plan</p></li></ul><p style="min-height:1.5em"><strong>About Pocket</strong></p><p style="min-height:1.5em">Pocket is a <strong>Y Combinator W26 company</strong> building a premium hardware plus software product in the AI voice recorder space. We are obsessed with <strong>quality and speed</strong>. We are scaling rapidly across the US and European markets and building a device experience that can become the <strong>category leader</strong>.</p>