Visual Designer

📍 Job Overview

Job Title: Visual Designer

Company: Brighton Jones

Location: Seattle, WA

Job Type: Full-time

Category: Marketing & Creative Operations

Date Posted: 2026-09-04

Experience Level: Mid-Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• This role is pivotal in shaping and evolving the Brighton Jones brand identity through compelling visual storytelling across diverse channels.

• The Visual Designer will focus on creating impactful designs for digital platforms, marketing campaigns, and client-facing presentations, directly supporting business growth and engagement.

• A key aspect involves partnering closely with Marketing, Brand Strategy, and Content teams to translate strategic objectives into visually engaging experiences.

• The position requires a digital-first mindset and the ability to contribute to the evolution of brand standards, moving beyond traditional production to modern creative expression.

📝 Enhancement Note: This role is positioned within a growing financial advisory firm, Brighton Jones, which emphasizes its award-winning culture and community impact. The "Visual Designer" title, when coupled with responsibilities like "Brand system and craft," "Digital and campaign design," and "Presentation and narrative design," strongly suggests a role that bridges creative execution with strategic brand alignment, typical of a Marketing Operations or Brand Operations function within a larger GTM strategy. The emphasis on digital and presentation design indicates a need for skills that directly support sales enablement and customer engagement efforts.

📈 Primary Responsibilities

• Develop and maintain brand consistency across all visual touchpoints, contributing to the evolution of brand standards and guidelines.

• Design engaging digital assets, including landing pages, website modules, social media campaigns, email templates, and infographics, ensuring a cohesive brand narrative.

• Create impactful presentation materials for executive communications, client meetings, conferences, and webinars, transforming complex information into clear and compelling visuals.

• Collaborate with cross-functional teams, including Marketing, Brand Strategy, and Content, to conceptualize and execute creative solutions that align with business objectives.

• Translate strategic briefs into visually appealing designs that enhance brand perception, deepen client engagement, and support sales enablement efforts.

• Proactively contribute to the ongoing transformation of the brand's visual expression, helping to define what comes next in brand identity.

📝 Enhancement Note: The responsibilities highlight a strategic creative function within the GTM framework. The emphasis on "Presentation and narrative design" is particularly relevant to sales operations and enablement, as these materials are often used to communicate value propositions to prospects and clients. The need to "partner closely with teams across Marketing: Brand Strategy, Digital, Content, Community, and Experiences" indicates a strong cross-functional role that requires excellent communication and collaboration skills, typical of operations roles that facilitate go-to-market activities.

🎓 Skills & Qualifications

Education: Bachelor's degree in Graphic Design, Visual Design, Communication Design, or equivalent demonstrated experience.

Experience: 4+ years of professional design experience with a strong emphasis on digital and presentation design.

Required Skills:

• Portfolio weighted toward digital design: Demonstrated ability to create visual thinking across screens and systems, not primarily print.

• Presentation Craft: Proven ability to transform dense content and rough outlines into polished, executive-ready presentations that hold up under scrutiny.

• Brand System Development & Evolution: Experience in maintaining brand consistency and contributing to the evolution of brand standards.

• Proficiency in Design Software: Expert-level skills in Figma, Adobe Creative Suite (Illustrator, Photoshop, InDesign), and PowerPoint.

• AI Tool Fluency: Experience integrating AI tools (e.g., Claude Design, ChatGPT) into the design process, with the ability to articulate strategic use and deliberate non-use cases.

• Defending Recommendations: Ability to clearly articulate and defend design choices to non-designers, making the reasoning accessible.

• Cross-functional Collaboration: Proven ability to partner effectively with Marketing, Brand Strategy, and Content teams.

Preferred Skills:

• Motion graphics and simple animation.

• UX fundamentals, wireframing, and user flows.

• Usability and accessibility basics.

• Experience with WordPress.

📝 Enhancement Note: The requirement for a "portfolio weighted toward digital" and "real presentation craft" indicates a need for a designer who can directly support GTM initiatives through visually compelling digital assets and sales enablement materials. The emphasis on AI fluency and the ability to "defend a recommendation" suggests a forward-thinking individual who can leverage new technologies strategically and communicate design rationale effectively, aligning with the data-driven and analytical aspects often found in operations roles.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a strong emphasis on digital design projects, demonstrating visual thinking across various screen-based platforms and systems.

• Include detailed examples of presentation design, highlighting the ability to transform complex information into clear, impactful, and executive-ready materials.

• Present case studies that illustrate the process of evolving brand systems or contributing to the development of new brand standards.

• Demonstrate experience with collaborative design processes, showing how you've partnered with marketing, content, or strategy teams to achieve project goals.

• Include examples of how AI tools were strategically integrated (or deliberately excluded) in design projects, explaining the rationale and impact. Process Documentation:

• Evidence of contributing to or helping to define brand guidelines and design systems.

• Examples of how design projects were initiated and managed, from brief development to final delivery.

• Demonstrations of how design solutions were tested or iterated upon based on feedback or performance metrics (where applicable).

• Clear articulation of the design rationale and decision-making process for key projects presented in the portfolio.

📝 Enhancement Note: For a Visual Designer role supporting GTM and marketing operations, the portfolio is crucial for demonstrating practical application of design principles to business objectives. The emphasis on digital and presentation design, along with the strategic use of AI and the ability to articulate rationale, directly translates to the need for clear process documentation and system thinking within a creative operations context. Candidates should be prepared to walk through their design process and the strategic thinking behind their portfolio pieces.

💵 Compensation & Benefits

Salary Range: $85,000 - $100,000 per year, commensurate with experience, skills, and qualifications.

Benefits:

• Ownership & Financial Wellbeing:

  • Fully paid medical, dental, and vision coverage for employees.
  • 401(k) with a 100% match up to 3% of annual compensation.
  • Equity ownership opportunities for all employees.
  • New Business Incentive Program.
  • Generous employee referral bonus.
  • Cell phone data reimbursement.
  • Discount on financial planning services for employees and immediate family.

• Time & Flexibility:

  • Minimum 3 weeks PTO starting Day 1.
  • Winter Break, Summer Friday flex-days, and 10 paid holidays.
  • Unlimited Volunteer Time Off with company grant matching.
  • Heavily subsidized transit.

• Growth & Development:

  • 100% reimbursement for required training, certifications, licensing, and dues.
  • Personal career development plans.
  • Access to a Richer Life Business Partner (coaching).
  • Mindful Emotional & Social Intelligence training.
  • Annual professional & personal wellbeing stipend.

• Connection & Community:

  • Quarterly team-building events.
  • Regular social events.
  • Employee-led book clubs, committees, and affinity groups.

• Family & Milestones:

  • Paid Parental leave (13 weeks for birthing parent, 6 weeks for non-birthing parent).

  • Adoption benefits.

  • Anniversary milestone celebrations, including a 3-month paid sabbatical at 10 years. Working Hours: Standard 40 hours per week, with flexibility implied through various time-off benefits and flex-days.

📝 Enhancement Note: The salary range provided is competitive for a Visual Designer role in Seattle with 4+ years of experience, aligning with industry benchmarks for mid-level creative professionals. The extensive benefits package, particularly equity ownership, financial well-being support, and robust professional development, indicates a company that invests heavily in its employees and fosters long-term commitment, which is attractive for operations professionals seeking stability and growth.

🎯 Team & Company Context

🏢 Company Culture

Industry: Financial Services (Registered Investment Advisor - RIA). Brighton Jones operates within a highly regulated industry that demands precision, trust, and a client-centric approach. The emphasis on "wealth, passion, and purpose" suggests a modern, holistic approach to financial advisory services, differentiating them from traditional firms.

Company Size: Over 300 teammates nationwide. This mid-to-large size indicates a structured organization with established processes, but also one that is dynamic and growing, offering opportunities for impact and advancement.

Founded: Brighton Jones was founded prior to 2025, as evidenced by their mention of 15 consecutive "Best Places to Work" awards and Inc.com's 2025 list recognition. This history suggests a stable company with a proven track record of fostering a positive work environment.

Team Structure:

• The Visual Designer will be part of a larger Marketing and Creative team, likely reporting to a Creative Director or Marketing Lead.

• They will collaborate closely with Brand Strategy, Digital Marketing, Content Creation, Community Management, and Client Experience teams.

• The "OneTeam" approach suggests a highly collaborative environment where cross-functional partnerships are essential for success. Methodology:

• Data-Driven Brand Expression: While creative, the role is expected to support business growth and engagement, implying design decisions are informed by strategic objectives and potentially performance data.

• Continuous Improvement: The company's culture of "continuous growth" and multiple "Best Places to Work" awards suggests an environment that values learning, feedback, and process optimization.

• Purpose-Driven: The emphasis on aligning wealth, passion, and purpose indicates a company culture that values meaningful work and client impact.

Company Website: brightonjones.com

📝 Enhancement Note: The company's industry (RIA) and size (300+ employees) provide context for the operations environment. A financial services firm requires meticulous attention to detail, compliance awareness (though not explicitly stated for design, it's an underlying factor), and a strong focus on client trust and communication. The "Best Places to Work" accolades point to a positive and supportive culture, which is often a key consideration for operations professionals looking for a stable and engaging workplace.

📈 Career & Growth Analysis

Operations Career Level: This role is classified as Mid-Level, indicated by the 4+ years of experience requirement and the scope of responsibilities. It's a position where an individual is expected to execute independently on defined projects while also contributing to strategic discussions and brand evolution.

Reporting Structure: The Visual Designer will likely report to a Creative Director or a Marketing Manager. They will operate within the broader Marketing and Brand teams, collaborating extensively with peers in Digital, Content, and Brand Strategy.

Operations Impact: The Visual Designer directly impacts the company's brand perception, client engagement, and sales enablement effectiveness. Their work influences how clients and prospects understand Brighton Jones's value proposition, and how effectively marketing campaigns and sales presentations communicate that value. Strong visual design can improve conversion rates on digital assets and enhance the persuasive power of presentations.

Growth Opportunities:

• Specialization: Deepen expertise in specific areas such as digital campaign design, presentation narrative, or brand system management.

• Leadership: Potential to move into a Senior Visual Designer role, mentoring junior designers, or taking on more significant strategic projects.

• Cross-Functional Moves: Develop skills that could lead to roles in Marketing Operations, Brand Management, or even UX/UI design if that path is pursued.

• Skill Expansion: Opportunities to learn and integrate new technologies (like advanced AI tools) and design methodologies, keeping the skillset current and valuable.

📝 Enhancement Note: For a Visual Designer, "operations impact" translates to how effectively their creative output supports the broader go-to-market strategy. This role offers growth by allowing the designer to influence brand direction and develop expertise in areas critical to marketing and sales effectiveness. The emphasis on presentation design is a direct link to sales enablement, a key component of GTM operations.

🌐 Work Environment

Office Type: The job is listed as "On-site," indicating a traditional office-based work environment in Seattle, WA. This suggests opportunities for in-person collaboration, spontaneous ideation, and direct mentorship.

Office Location(s): Seattle, Washington. This location offers access to a vibrant tech and creative community.

Workspace Context:

• Collaborative Environment: The company culture emphasizes "OneTeam" and collaboration, suggesting a workplace where designers are encouraged to interact with colleagues from various departments.

• Tools & Technology: The role requires proficiency in industry-standard design software (Figma, Adobe Creative Suite, PowerPoint) and emerging AI tools, indicating a modern technology stack.

• Team Interaction: Regular team-building events, social events, and employee-led groups foster a strong sense of community and provide informal networking opportunities.

Work Schedule: A standard 40-hour work week is implied, typical for full-time positions. However, the company's emphasis on "Time & Flexibility" benefits (PTO, flex-days, holidays, Volunteer Time Off) suggests a culture that supports work-life balance, which is crucial for sustained creativity and productivity in design roles.

📝 Enhancement Note: The "On-site" requirement means candidates should be prepared for a traditional office setup. This can be advantageous for design roles where spontaneous collaboration and team synergy are valuable. The mention of "heavily subsidized transit" is a practical benefit for employees commuting to the Seattle office.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely a review of resume and portfolio by HR or a hiring manager to assess basic qualifications and creative fit.

• Portfolio Review & Skills Assessment: A more in-depth session focusing on the candidate's portfolio, discussing design choices, process, and problem-solving approaches. Expect questions related to digital design, presentation craft, and AI tool usage.

• Cross-functional Interviews: Meetings with key stakeholders from Marketing, Brand Strategy, and Content teams to evaluate collaboration skills and understanding of business objectives.

• Final Interview: Potentially with a Creative Director or senior leader to discuss cultural fit, career aspirations, and overall alignment with Brighton Jones's values.

Portfolio Review Tips:

• Curate for Relevance: Ensure your portfolio prominently features digital design examples and strong presentation decks. Prioritize work that demonstrates your ability to translate complex information into clear visuals.

• Showcase Process: For each project, explain your thought process, the problem you were solving, the tools you used (including AI), and the rationale behind your design decisions. This is crucial given the requirement to "defend a recommendation."

• Highlight Collaboration: If possible, include examples of projects where you collaborated with marketing or strategy teams, detailing your role and contribution.

• Quantify Impact (if possible): While challenging for design, if any of your work led to measurable improvements (e.g., increased engagement on a landing page, positive feedback on a presentation), mention it.

• Prepare for AI Discussion: Be ready to articulate specific instances of using AI tools, the benefits gained, and any limitations or ethical considerations you encountered.

Challenge Preparation:

• Candidates might be asked to complete a design exercise, potentially involving creating a presentation slide or a digital asset based on a brief.

• Be prepared to discuss how you would approach evolving a brand system or designing for a specific marketing campaign.

• Practice articulating your design recommendations clearly and concisely, as this is a stated requirement.

📝 Enhancement Note: The emphasis on "real presentation craft" and the ability to "defend a recommendation" are key signals for portfolio preparation. Candidates should select projects that explicitly demonstrate these skills and be ready to articulate their design strategy and decision-making process in detail. The mention of AI fluency suggests that candidates should be prepared to discuss their experience with AI tools in a practical, project-oriented manner.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for UI/UX design, prototyping, and collaborative design workflows. Proficiency is expected for creating digital assets and potentially website modules.

• Adobe Creative Suite:

  • Illustrator: For vector graphics, logos, icons, and complex illustrations.
  • Photoshop: For image manipulation, digital painting, and creating detailed visual assets.
  • InDesign: For layout design, print collateral, and complex document creation (though the emphasis is digital, it's still a core tool).

• Microsoft PowerPoint: Critical for presentation design, requiring advanced skills in creating polished, engaging, and executive-level decks.

• Microsoft Word: For accompanying text content and collaboration on briefs.

Analytics & Reporting: While not a primary focus for this role, an understanding of how design impacts digital performance (e.g., website analytics, campaign metrics) would be beneficial.

CRM & Automation: Not directly applicable to this role, but awareness of how marketing automation platforms and CRMs use visual assets (emails, landing pages) could be advantageous.

AI & Emerging Tools:

• Claude Design: Specifically mentioned, indicating potential use for AI-assisted design tasks.

• ChatGPT: For content ideation, copywriting assistance, or prompt engineering related to visual generation.

📝 Enhancement Note: The technology stack is heavily focused on industry-standard design software. Proficiency in Figma and advanced PowerPoint skills are highlighted due to the role's emphasis on digital and presentation design. The explicit mention of AI tools like Claude Design and ChatGPT signifies that candidates are expected to be comfortable experimenting with and integrating these emerging technologies into their workflow.

👥 Team Culture & Values

Operations Values:

• Continuous Growth: Encouraging learning, skill development, and adaptation to new tools and methodologies.

• Collaboration & Community: Fostering a supportive environment where teamwork and shared success are paramount ("#OneTeam").

• Purpose-Driven Impact: Aligning work with the company's mission to help clients live richer lives and contribute positively to the community.

• Client-Centricity: Ensuring all design outputs serve to enhance client experience and communicate value effectively.

• Integrity & Trust: Essential in the financial services industry, reflected in the quality and clarity of all communications.

Collaboration Style:

• Proactive Partnership: Teams are encouraged to bring designers in early in the ideation process, valuing creative input from the outset.

• Cross-Functional Integration: Working closely with Marketing, Brand Strategy, and Content teams means seamless communication and shared project ownership.

• Feedback & Iteration: The culture likely embraces constructive feedback to refine designs and improve outcomes.

📝 Enhancement Note: The company's values, particularly "continuous growth," "collaboration," and "purpose-driven impact," are highly relevant for operations professionals. These values suggest an environment where individuals are encouraged to learn, contribute broadly, and see the tangible results of their work. The emphasis on collaboration implies a team dynamic where designers are integrated into broader GTM initiatives.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Brand Consistency with Evolution: Maintaining a cohesive brand identity while actively contributing to its modernization and evolution requires strategic thinking and strong design judgment.

• Managing Diverse Project Demands: Juggling responsibilities across digital, print, and extensive presentation design within a fast-paced environment.

• Translating Complex Information: Effectively visualizing dense financial concepts and strategic information for both internal and external audiences.

• Integrating AI Strategically: Determining the optimal use of AI tools without compromising creative integrity or quality, and being able to articulate this strategy.

Learning & Development Opportunities:

• Advanced Design Techniques: Opportunities to refine skills in digital design, motion graphics, and interactive elements.

• Brand Strategy Insights: Gaining a deeper understanding of brand positioning and how visual design supports broader marketing and business objectives.

• Presentation Storytelling: Developing expertise in crafting compelling narratives through visual aids, a critical skill in business communication.

• Emerging Technology Adoption: Becoming proficient in new design tools and AI applications relevant to the creative and marketing technology landscape.

📝 Enhancement Note: The primary challenge for this role is likely the dynamic nature of brand evolution and the need to balance creative innovation with established brand standards. The growth opportunities are strongly tied to developing expertise in areas that directly support GTM and sales enablement.

💡 Interview Preparation

Strategy Questions:

• "Describe a project where you transformed complex information into a clear and compelling presentation. What was your process, and what was the outcome?" (Focus on presentation craft and clarity).

• "How do you approach maintaining brand consistency while also contributing to the evolution of a brand's visual identity?" (Focus on brand system thinking).

• "Tell us about a time you used an AI tool to enhance your design process. What was the impact, and how did you ensure quality and originality?" (Focus on AI fluency and strategic application).

• "How would you approach designing a landing page for a new financial product, considering the target audience and business goals?" (Focus on digital design principles and GTM alignment). Company & Culture Questions:

• "What attracts you to Brighton Jones and our mission to help clients live richer lives?" (Focus on cultural alignment and purpose).

• "How do you see your role contributing to our #OneTeam culture?" (Focus on collaboration and team dynamics).

• "Based on what you've seen, how do you think your design skills can help evolve the Brighton Jones brand?" (Focus on proactive contribution and strategic thinking). Portfolio Presentation Strategy:

• Structure your presentation: Begin with a brief overview of your background and then walk through 3-4 key projects.

• For each project:

  • Clearly state the objective/problem.
  • Explain your role and the process you followed.
  • Highlight the design solutions and rationale.
  • Discuss any challenges encountered and how you overcame them.
  • Showcase your use of tools, especially Figma, Adobe Suite, and AI.
  • Detail the outcome or impact, if known.

• Emphasize presentation skills: Practice delivering your portfolio walkthrough smoothly, clearly, and engagingly. Be ready to pause and answer questions throughout.

• Be prepared to discuss "why not" for AI: The interviewer is keen to understand your critical thinking around AI adoption.

📝 Enhancement Note: The interview preparation advice focuses on the specific requirements highlighted in the job description, such as presentation craft, AI fluency, and strategic brand evolution. Candidates should prepare to demonstrate not just their design skills but also their strategic thinking and communication abilities, which are paramount for success in this role and within a GTM operations context.

📌 Application Steps

To apply for this Visual Designer position:

• Submit your application through the provided job link on jobs.lever.co.

• Portfolio Customization: Tailor your resume and portfolio to prominently feature your digital design experience and presentation design capabilities. Select projects that best showcase your ability to translate complex information into clear visuals and your experience with modern design tools like Figma.

• Resume Optimization: Ensure your resume highlights your 4+ years of relevant experience, proficiency in required software (Figma, Adobe Creative Suite, PowerPoint), and any experience with AI design tools. Quantify achievements where possible.

• Interview Preparation: Practice articulating your design process, rationale, and how you would contribute to brand evolution. Be ready to discuss your experience with AI tools and your approach to presentation design. Prepare to walk through your portfolio with clarity and confidence.

• Company Research: Familiarize yourself with Brighton Jones's mission, values, and recent work. Understand their position as a leading RIA and their focus on client well-being and community impact. Consider how your design aesthetic and approach align with their brand.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.