Visual Design Manager

📍 Job Overview

Job Title: Visual Design Manager

Company: QBE Insurance Group

Location: Manila, Metro Manila, Philippines

Job Type: Full-time

Category: Marketing Operations / Creative Operations / GTM Operations

Date Posted: May 18, 2026

Experience Level: Mid-Senior Level (5-10 years)

Remote Status: On-site

🚀 Role Summary

• Lead and manage the Studio team to ensure overarching brand consistency across all visual and digital communications, aligning with QBE's strategic objectives.

• Drive the implementation of optimal visual and digital communication solutions, advising internal business units on best practices and innovative approaches.

• Oversee the production of online digital content, including graphics, brand materials, and presentations, while managing image rights and copyrights.

• Cultivate and maintain strong client relationships with key internal stakeholders, understanding their evolving communication needs and requirements.

• Spearhead process improvement initiatives within the Studio, identifying opportunities for innovation and optimization to enhance efficiency and effectiveness.

📝 Enhancement Note: While the title is "Visual Design Manager," the core responsibilities strongly align with a "Creative Operations Manager" or "Marketing Operations Manager" role focused on brand consistency, content production, and stakeholder management within a large corporate structure. The emphasis on strategy, process optimization, and team leadership positions this as a critical GTM support function.

📈 Primary Responsibilities

• Develop and execute a long-term Studio strategy and vision that supports QBE's business unit communication goals and brand integrity.

• Manage end-to-end project lifecycles for visual and digital content creation, from planning and resource allocation to implementation and final delivery, ensuring strict adherence to brand guidelines.

• Produce high-quality online digital content and graphics, including marketing materials, presentations, social media assets, and other brand collateral.

• Foster and maintain robust client relationships with internal stakeholders, acting as a trusted advisor for their visual and digital communication needs.

• Collaborate closely with the digital/interactive production team to develop and deliver engaging online/interactive marketing assets, including animations and video content.

• Ensure the company's image and copyrights are protected across all digital platforms and published materials.

• Proactively identify and implement process improvements to innovate and optimize Studio operations, driving efficiency and effectiveness.

• Lead, manage, coach, and mentor a team of designers to foster optimal performance, professional development, and a collaborative team environment.

• Liaise with key stakeholder groups across various business units to thoroughly understand their communication needs, project requirements, and strategic objectives.

📝 Enhancement Note: The responsibilities emphasize a blend of strategic leadership, operational execution, and team management, common in mid-to-senior level operations roles. The focus on "process improvement" and "optimizing company processes" directly aligns with core operations functions like Revenue Operations (RevOps) or GTM Operations, even though the title is design-focused.

🎓 Skills & Qualifications

Education: Tertiary Degree or equivalent combination of education and work experience.

Experience: Moderate relevant experience.

Required Skills:

• Team Leadership & Management: Proven experience in leading, managing, coaching, and mentoring a team of designers to achieve optimal performance and foster professional growth.

• Brand Management & Consistency: Deep understanding of brand guidelines and the ability to ensure consistent application across all visual and digital outputs.

• Project Management: Proficiency in managing multiple projects concurrently, including planning, execution, and timely delivery within defined brand parameters.

• Digital Content Creation: Expertise in producing a wide range of online digital content and graphics, including marketing materials, presentations, and web assets.

• Stakeholder Management: Strong ability to establish and maintain effective relationships with internal clients and stakeholders, understanding and translating their communication needs.

• Communication Skills: Excellent verbal and written communication skills for effective client advising, team collaboration, and reporting.

• Quality Management: A keen eye for detail and a commitment to delivering high-quality, visually appealing, and brand-aligned work.

Preferred Skills:

• Corporate Design Environment Experience: Experience working within a fast-paced corporate design setting or professional services environment.

• Creative & Innovative Solutions: Demonstrated ability to provide creative and innovative solutions to visual and digital communication challenges.

• Online & Interactive Design: Moderate commercial experience in online and interactive design, including animations and video production.

• Process Optimization: Experience in identifying and implementing improvements to optimize operational processes and workflows.

• Cross-functional Collaboration: Ability to liaise effectively with digital/interactive production teams and other departments.

📝 Enhancement Note: The "moderate relevant experience" alongside "moderate commercial experience in online and interactive design" suggests a need for candidates with a solid foundation (5-10 years) but not necessarily extensive senior leadership experience. The emphasis on "creative and innovative solutions" and "team development" points towards a candidate who can both execute and strategize within the operations framework.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Brand Consistency Case Studies: Showcase examples where you successfully maintained or elevated brand consistency across diverse visual assets and platforms. Highlight your role in developing and enforcing brand guidelines.

• Digital Content Production Examples: Present a range of digital content you've managed or produced, such as presentations, web graphics, marketing collateral, and social media assets.

• Project Management Demonstrations: Include case studies detailing your project management approach for visual design initiatives, demonstrating planning, execution, stakeholder communication, and successful delivery.

• Team Leadership & Collaboration: Provide examples from your portfolio that illustrate your experience in managing and mentoring design teams, and how you fostered collaboration within the team and with external stakeholders.

• Process Improvement Initiatives: If available, include examples of how you identified and implemented process improvements within a design or operations context, highlighting the impact on efficiency or quality.

Process Documentation:

• Workflow Design & Optimization: Demonstrate understanding of how to design, document, and optimize workflows for creative asset production, ensuring efficiency and scalability.

• Implementation of Creative Processes: Showcase experience in implementing creative processes that align with brand standards and business objectives.

• Measurement of Creative Output: Provide examples of how you measure the effectiveness and impact of visual design and digital content, linking it to business goals.

📝 Enhancement Note: For a role like this, the portfolio is crucial. It should not only showcase design prowess but also the candidate's ability to manage operations, processes, and teams effectively. Focus on quantifiable results and strategic thinking behind the creative output.

💵 Compensation & Benefits

Salary Range:

Given the location (Manila, Philippines), experience level (5-10 years), and the nature of the role within a global insurance group, a competitive salary range for a Visual Design Manager is estimated between PHP 1,200,000 to PHP 2,000,000 per annum. This range accounts for the required experience, team leadership responsibilities, and the specialized skills in visual and digital communications within a corporate setting.

Benefits:

• Comprehensive Health Insurance: Coverage for medical, dental, and vision, often including dependents.

• Life Insurance: Financial protection for employees and their families.

• Retirement Savings Plan: Company-matched contributions to a retirement fund.

• Paid Time Off (PTO): Generous allocation for vacation, sick leave, and personal days, increasing with tenure.

• Professional Development: Opportunities for training, workshops, certifications, and conferences to enhance skills in design, management, and operations.

• Employee Assistance Program (EAP): Confidential counseling and support services for personal and work-related challenges.

• Performance Bonuses: Potential for annual bonuses based on individual and company performance.

• Potential for Hybrid Work Arrangements: While this role is listed as on-site, larger organizations like QBE may offer hybrid flexibility after an initial onboarding period, subject to team and business needs.

Working Hours: Full-time, typically 40 hours per week, aligning with standard business hours in the Philippines (e.g., 8:00 AM - 5:00 PM, Monday to Friday), with potential for flexibility based on project demands and team collaboration needs.

📝 Enhancement Note: The salary estimate is based on current market data for similar roles in Manila, Philippines, considering the industry (Financial Services/Insurance) and the seniority implied by "Manager" and the experience level. Benefits are standard for large multinational corporations in the region.

🎯 Team & Company Context

🏢 Company Culture

Industry: Insurance (Global Financial Services)

Company Size: QBE Insurance Group is a large, multinational organization with thousands of employees worldwide (typically 10,000-50,000+ employees globally). This implies a structured environment with established processes and a global reach.

Founded: QBE was founded in 1886, indicating a long-standing history and stability within the financial services sector.

Team Structure:

• The role leads the "Studio team," which suggests a dedicated internal creative or design unit.

• This team likely operates within a broader Marketing, Communications, or GTM function.

• The Visual Design Manager will report to a higher-level executive (e.g., Head of Marketing, Director of Communications, or a GTM Operations Lead).

Methodology:

• Data-Driven Decision Making: While design-focused, the role emphasizes "identifying improvements to innovate and optimize company processes," suggesting a reliance on data and metrics to inform decisions and demonstrate impact.

• Process-Oriented Operations: The focus on "brand consistency," "document control," and "publishing services" indicates a strong adherence to established operational processes and quality standards.

• Agile/Waterfall Hybrid: The mention of "Waterfall Model" in skills suggests experience with structured project management, while the need for "online/interactive marketing" and "animations/video" may also involve agile methodologies for faster content iteration.

Company Website: https://www.qbe.com/ (Note: The provided URL was for the careers portal, this is the corporate site)

📝 Enhancement Note: QBE's long history and global presence suggest a company that values stability, compliance, and professional operational standards. The Studio team likely plays a vital role in ensuring a cohesive and professional brand image across diverse markets.

📈 Career & Growth Analysis

Operations Career Level: This role represents a mid-to-senior level position within the creative operations or marketing operations domain. It involves direct team management, strategic input for the Studio function, and significant cross-functional collaboration. It's a step beyond a senior individual contributor role, requiring leadership and process ownership.

Reporting Structure: The Visual Design Manager will likely report to a Director or Head of Marketing/Communications/GTM Operations. They, in turn, will manage a team of designers and potentially production specialists. This role acts as a key interface between the creative execution team and the broader business strategy.

Operations Impact: The Visual Design Manager has a direct impact on:

• Brand Perception: Ensuring consistent and high-quality visual representation directly influences how customers and stakeholders perceive QBE's professionalism and reliability.

• Marketing Effectiveness: Well-designed digital content and marketing materials are crucial for campaign success, lead generation, and customer engagement.

• Operational Efficiency: Optimizing Studio processes can lead to faster turnaround times, reduced costs, and improved resource allocation for creative assets.

• Stakeholder Satisfaction: Meeting the visual communication needs of various business units fosters internal alignment and supports their objectives.

Growth Opportunities:

• Senior Leadership in Creative Operations: Potential to advance to roles like Head of Creative Operations, Director of Marketing Operations, or a broader GTM Operations leadership position.

• Specialization in Digital Transformation: Opportunities to lead digital asset management (DAM) initiatives, explore new content formats, or drive adoption of advanced creative technologies.

• Cross-Functional Moves: Leverage operational and stakeholder management skills to transition into broader project management, program management, or strategic marketing roles.

• Global Mobility: Given QBE's international presence, there may be opportunities to contribute to or lead creative operations initiatives in other regions.

📝 Enhancement Note: The growth path here is less about pure design and more about operational leadership within a creative function. The emphasis on strategy, process, and team management prepares individuals for broader operational leadership roles.

🌐 Work Environment

Office Type: On-site. The role is based in Manila, Philippines, at a QBE office location (likely a modern office building like "Three/NEO" as indicated in the location data).

Office Location(s): Manila, Metro Manila, Philippines. This is a major business hub, offering access to talent and resources.

Workspace Context:

• Collaborative Environment: The role requires close interaction with designers, production teams, and various business stakeholders, suggesting an open or collaborative office layout designed to facilitate communication.

• Tools & Technology: Access to industry-standard design software, project management tools, and potentially digital asset management systems will be provided.

• Professional Setting: As part of a global financial services group, the environment will be professional, with an emphasis on quality, compliance, and effective business operations.

Work Schedule: Full-time (40 hours/week) standard office hours, Monday to Friday. While on-site, there might be occasional needs for flexibility to meet critical project deadlines or coordinate with teams in different time zones.

📝 Enhancement Note: The "On-site" requirement is a key characteristic. Candidates should be prepared to work from the QBE Manila office, emphasizing the importance of in-person collaboration and team cohesion.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: HR or Talent Acquisition screens applications and resumes for basic qualifications and fit.

• Hiring Manager Interview: Focus on leadership experience, team management, strategic vision for the Studio, and understanding of QBE's brand and industry. Expect behavioral questions related to managing designers and stakeholders.

• Portfolio Review & Presentation: Candidates will be asked to present their portfolio, showcasing key projects, their role, the process followed, and the outcomes. This is where operational aspects (project management, process improvement) will be assessed alongside creative output.

• Team/Stakeholder Interviews: Meet with potential direct reports (designers) and key cross-functional stakeholders (e.g., marketing managers, digital leads) to assess collaboration style and cultural fit.

• Final Interview: May involve senior leadership to discuss strategic alignment and overall suitability for the role.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 projects that best demonstrate your leadership, project management, brand consistency enforcement, and process optimization capabilities, not just design aesthetics.

• Tell a Story: For each project, clearly articulate the challenge, your role, the process you managed or implemented, the tools/technologies used, and the measurable results or impact. Quantify achievements whenever possible (e.g., "Reduced turnaround time by 15%," "Achieved 98% brand guideline adherence").

• Highlight Operations: Emphasize how you managed workflows, resources, stakeholder expectations, and any process improvements made.

• Prepare for Design & Management Questions: Be ready to discuss your design philosophy, leadership style, how you handle underperforming team members, and how you balance creative vision with business objectives.

Challenge Preparation:

• Hypothetical Scenario: Be prepared for a case study or scenario where you might be asked to outline a strategy for improving brand consistency across a new product launch or optimizing content production for a global campaign.

• Process Mapping: You might be asked to sketch out a workflow for a typical creative request or for developing a series of digital ads.

• Stakeholder Alignment: Practice articulating how you would gather requirements from diverse stakeholders and manage conflicting feedback.

📝 Enhancement Note: The interview process will likely test both creative leadership and operational management skills. A strong portfolio that highlights process, impact, and leadership is critical for success.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Proficiency in Photoshop, Illustrator, InDesign is expected. Experience with Adobe XD or Figma for UI/UX and prototyping may also be relevant.

• Project Management Software: Familiarity with tools like Asana, Trello, Jira, or Monday.com for task management, workflow tracking, and team coordination.

• Digital Asset Management (DAM) Systems: Experience with solutions like Bynder, Canto, or Brandfolder for organizing, storing, and distributing brand assets.

• Collaboration Platforms: Daily use of Microsoft Teams, Slack, or similar for internal communication and team collaboration.

Analytics & Reporting:

• Web Analytics Tools: Basic understanding of Google Analytics or similar to assess the performance of digital content.

• Reporting Dashboards: Experience with tools like Tableau, Power BI, or internal QBE reporting systems for tracking key performance indicators (KPIs) related to content production and brand compliance.

CRM & Automation:

• CRM Systems: While not directly managing a CRM, understanding how visual assets integrate with CRM platforms (e.g., for email marketing) is beneficial. Salesforce is a common example in corporate environments.

• Marketing Automation Platforms: Familiarity with platforms like Marketo, HubSpot, or Pardot, understanding how designed assets are deployed through these systems.

📝 Enhancement Note: While the role is "Visual Design Manager," proficiency in project management tools and DAM systems is crucial for the operational aspects. An understanding of how design assets are used within broader marketing automation and CRM workflows is also a significant advantage.

👥 Team Culture & Values

Operations Values:

• Quality & Brand Integrity: A strong commitment to upholding QBE's brand standards and delivering high-quality visual outputs that reflect professionalism and trust.

• Efficiency & Process Excellence: A drive to optimize workflows, improve turnaround times, and ensure efficient use of resources within the Studio.

• Collaboration & Partnership: Fostering a collaborative spirit within the team and building strong partnerships with internal stakeholders to achieve shared goals.

• Innovation & Continuous Improvement: Encouraging creative thinking and proactively seeking new approaches and technologies to enhance visual communication strategies.

• Customer Focus (Internal): Prioritizing the needs of internal business units and acting as a responsive, consultative partner.

Collaboration Style:

• Cross-functional Integration: Actively working with marketing, digital production, product teams, and business unit representatives to ensure alignment and seamless execution of visual communication strategies.

• Feedback-Driven Development: Encouraging a culture where constructive feedback is shared and incorporated to continuously improve creative output and operational processes.

• Knowledge Sharing: Promoting an environment where designers and team members share best practices, insights, and new techniques to elevate the team's collective skill set.

📝 Enhancement Note: The culture likely balances creative expression with the structured, risk-averse nature of the financial services industry. Expect a professional, collaborative, and results-oriented environment.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creative Vision with Corporate Constraints: Navigating the need for innovative design solutions while strictly adhering to established brand guidelines and compliance requirements.

• Managing Diverse Stakeholder Needs: Effectively managing expectations and requirements from various business units, each with potentially different priorities and aesthetic preferences.

• Keeping Pace with Digital Trends: Continuously adapting to evolving digital design trends, technologies, and best practices to keep QBE's visual communications modern and effective.

• Resource Optimization: Ensuring the Studio team's resources (time, budget, talent) are optimally allocated to meet competing demands.

• Measuring Creative Impact: Quantifying the ROI and business impact of visual design initiatives, which can sometimes be challenging compared to performance marketing metrics.

Learning & Development Opportunities:

• Advanced Design & Technology Training: Access to courses on new design software, animation tools, UI/UX principles, or emerging visual technologies.

• Leadership & Management Development Programs: Formal training and mentorship opportunities focused on people management, strategic planning, and operational leadership.

• Industry Conferences & Webinars: Opportunities to attend design, marketing, or operations conferences to stay abreast of industry trends and network with peers.

• Cross-Departmental Exposure: Gaining deeper understanding of QBE's business units, strategies, and operational challenges through closer collaboration.

• Process Improvement Methodologies: Learning and applying methodologies like Lean or Six Sigma to further enhance operational efficiency within the Studio.

📝 Enhancement Note: This role presents opportunities to grow beyond pure design into operational strategy and leadership. The challenges are typical for a manager in a large, regulated corporate environment, offering valuable experience.

💡 Interview Preparation

Strategy Questions:

• "How would you develop a long-term strategy for QBE's Studio team to support evolving business needs and digital communication trends?"

• "Describe your approach to ensuring brand consistency across a global organization with diverse business units and varying market needs."

• "How do you identify and implement process improvements within a creative team to enhance efficiency and quality? Can you provide an example?"

Company & Culture Questions:

• "What do you know about QBE's brand and its position in the insurance industry? How would your role contribute to that?"

• "How would you approach building strong collaborative relationships with stakeholders from different business units, who may have competing priorities?"

Portfolio Presentation Strategy:

• Structure: Begin with an overview of your leadership philosophy and operational approach. Then, present 3-5 of your strongest projects, dedicating 5-7 minutes per project.

• Content per Project:

  • Challenge: What was the business problem or communication need?
  • Your Role: Clearly define your leadership and management responsibilities.
  • Process: Detail the workflow, stakeholder engagement, and any operational steps you managed.
  • Solution: Showcase the final creative output and its rationale.
  • Impact/Results: Quantify achievements (e.g., efficiency gains, stakeholder satisfaction, brand adherence).

• Demonstrate Operations: Explicitly highlight your role in project management, process optimization, team development, and stakeholder communication within each case study.

• Q&A Readiness: Be prepared to answer in-depth questions about your decisions, challenges faced, and how you would apply your experience to QBE's specific context.

📝 Enhancement Note: Candidates should prepare to speak not just about design, but about operational strategy, team leadership, and quantifiable business impact. The portfolio presentation is a critical opportunity to showcase these GTM operations-aligned skills.

📌 Application Steps

To apply for this Visual Design Manager position:

• Submit your application through the QBE Careers portal via the provided link.

• Portfolio Customization: Tailor your resume and cover letter to highlight your experience in team management, brand consistency, digital content production, and process optimization, aligning with the responsibilities outlined.

• Portfolio Preparation: Select and organize your portfolio to showcase 3-5 key projects that best demonstrate your leadership in managing creative operations, including examples of brand consistency, digital asset creation, and process improvements. Prepare a concise narrative for each project.

• Interview Practice: Rehearse answers to common interview questions, focusing on behavioral examples related to leadership, stakeholder management, problem-solving, and operational efficiency. Practice your portfolio presentation.

• Company Research: Thoroughly research QBE Insurance Group, its brand, its market position, and its stated values. Understand the insurance industry's regulatory environment and its impact on visual communications.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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