UX Designer mit Produkt-Fokus (m/w/d) – Remote / Konstanz

📍 Job Overview

Job Title: UX Designer mit Produkt-Fokus (m/w/d) – Remote / Konstanz

Company: cobra GmbH

Location: Konstanz, Baden-Württemberg, Germany (Remote within Germany possible)

Job Type: Full-time

Category: Product Design / UX Design

Date Posted: June 10, 2026

Experience Level: Mid-Level to Senior (5-10 years implied)

Remote Status: Hybrid (Remote within Germany with occasional office days in Konstanz)

🚀 Role Summary

• Design and shape the user experience of an AI-first, cloud-native CRM platform, focusing on creating an intuitive and user-friendly application.

• Collaborate closely with Product Ownership and Engineering teams throughout the entire product development lifecycle, from initial concept to final implementation.

• Develop and maintain a component-based UI kit using Atomic Design principles to ensure consistency and scalability across the product.

• Translate complex business and user requirements into clear, actionable UX concepts, user flows, wireframes, and interaction designs.

• Drive the product's user experience, aligning solutions with user needs and business value, rather than solely focusing on aesthetics.

📝 Enhancement Note: The job title and description clearly indicate a focus on both User Experience (UX) and Product Design, emphasizing a holistic approach to product development. The "AI-first Cloud-CRM" aspect suggests a forward-thinking technology environment. The requirement for "Remote within Germany" and the mention of occasional office days in Konstanz point to a hybrid work model. The implied experience level (5-10 years) is derived from the expectation of handling complex B2B applications and contributing to design systems.

📈 Primary Responsibilities

• Build a deep understanding of user needs, application use cases, and workflows for CRM users, translating these into clear requirements.

• Contribute to the product discovery process by collaborating with Product Ownership to conceptualize, prioritize, and refine features before development begins.

• Create comprehensive UX concepts, including user flows, information architecture, wireframes, and well-thought-out interaction designs for complex CRM scenarios.

• Design visually appealing and clear user interfaces with a strong emphasis on usability and detailed quality.

• Ensure delivered solutions deliver tangible value to users and align with business objectives, focusing on overall product effectiveness.

• Foster close collaboration with Product Owners, Frontend Developers, and Engineers throughout the entire product development process.

• Maintain and evolve the UI component library and design system based on Atomic Design principles, in collaboration with the team.

📝 Enhancement Note: The responsibilities highlight a structured approach to UX/Product Design, starting with user understanding and discovery, moving through conceptualization and UI design, and emphasizing continuous collaboration and design system maintenance. The explicit mention of "not just from the pixel" indicates a preference for strategic design thinking over purely aesthetic execution.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a background in Design, Human-Computer Interaction, Computer Science, or a related field is beneficial. Equivalent practical experience will also be considered.

Experience: Minimum of 5 years of professional experience in UX/Product Design, specifically for complex web-based or B2B applications.

Required Skills:

• Exceptional communication skills: Ability to engage stakeholders, Product Ownership, and Engineering, making decisions understandable and fostering shared understanding.

• Strong conceptual abilities: Skill in structuring complex issues clearly, problem-solving from a user-centric perspective, and translating functional requirements and user needs into viable concepts.

• Proven experience in UX/Product Design for complex web or B2B applications.

• Demonstrated experience collaborating with Product Ownership/Product Management within an agile environment.

• Proficiency in user flows, wireframing, and prototyping tools (e.g., Figma).

• Keen sense for usability, information architecture, and clear interaction concepts.

• Fluent German language proficiency for business communication. Preferred Skills:

• Experience with design systems/UI component libraries based on Atomic Design principles.

• Understanding of product strategy, roadmaps, and prioritization processes.

• Experience in CRM, ERP, or other data-intensive B2B environments.

• Basic understanding of technical implementation (web technologies, component-based thinking).

• Interest in AI-driven product experiences.

📝 Enhancement Note: The requirements emphasize a blend of strong design skills, excellent communication, and a product-oriented mindset. The need for fluent German is a critical requirement for this role in Germany. The preference for B2B/CRM experience indicates a need for understanding complex enterprise software user needs.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 2-3 detailed case studies demonstrating your end-to-end UX/Product Design process for complex web or B2B applications.

• Each case study should clearly outline the problem statement, your role, the discovery process, user research methods, conceptualization (user flows, wireframes), UI design, and the impact of your solutions.

• Highlight how you translated business requirements and user needs into tangible design outcomes.

• Include examples of wireframes, user flows, and interactive prototypes.

• Demonstrate your experience with tools like Figma and any work related to design systems or component libraries. Process Documentation:

• Clearly articulate your approach to user research and discovery, including methods used to understand user problems and workflows.

• Detail your process for conceptualizing and designing user interfaces and interactions, emphasizing your problem-solving methodology.

• Explain how you collaborate with Product Owners and Engineering teams throughout the development cycle.

• Provide insights into your experience with design systems and maintaining UI consistency.

📝 Enhancement Note: A strong portfolio is critical for this role, demonstrating not just design skills but also a structured, problem-solving approach and the ability to articulate the impact of design decisions. The emphasis on "product focus" means case studies should highlight business value and user problem-solving, not just visual design.

💵 Compensation & Benefits

Salary Range: Based on the role's mid-level to senior implied experience (5-10 years), the location in Germany (Konstanz), and the nature of the role (Product UX Designer for a CRM platform), a competitive salary range is estimated between €60,000 - €85,000 annually. This range can vary based on the candidate's specific experience, qualifications, and negotiation.

Benefits:

• Health Support: Professional body composition analysis and training sessions, potentially contributing to a holistic wellness approach.

• Flexible Working Hours: To help balance professional and personal life.

• Professional Development: Extensive training measures to keep skills up-to-date.

• Team Events: Annual People Summit, Christmas party, and other events to foster team cohesion.

• Modern Workspace: Ergonomic setup with adjustable desks and high-quality hardware.

• Additional Benefits: Fresh fruit, free beverages, Hansefit (corporate fitness program), and Jobrad (company bicycle leasing).

• Paid Time Off: 30 days of vacation per year.

Working Hours: Standard 40-hour work week.

📝 Enhancement Note: The salary estimation is based on typical market rates for UX/Product Designers in Germany with 5-10 years of experience, considering the specific location and industry. The benefits listed are directly from the job description and are tailored to attract professionals seeking a supportive and growth-oriented work environment.

🎯 Team & Company Context

🏢 Company Culture

Industry: Software Development, specifically Customer Relationship Management (CRM) solutions. The company is part of the "buhl Gruppe," indicating a stable, family-owned business structure with a long history.

Company Size: Implied to be a medium-sized company, given the need to expand the product team and the mention of "small teams, fast decisions." The parent company "buhl Gruppe" is significantly larger, providing a stable foundation.

Founded: cobra GmbH has over 40 years of experience in developing CRM solutions. This long history suggests stability and deep market understanding.

Team Structure:

• The role is part of a Product team, working closely with Product Ownership and Engineering.

• Collaboration is described as agile and cross-functional within small teams.

• A hybrid work model is in place, with options for remote work and mandatory team days in the Konstanz office.

• The company culture is described as familial, open, uncomplicated, and helpful. Methodology:

• Agile development methodologies are in place.

• Emphasis on modern workflows and leveraging AI tools (like Claude) to enhance efficiency in conception, research, and documentation.

• A clear principle that user understanding, concept, and responsibility remain with the team, with AI serving as a support tool.

• Focus on continuous improvement and staying current with technological advancements.

Company Website: https://jobs.cobra.de

📝 Enhancement Note: The company culture appears to be a blend of a stable, established company with a modern, agile product development approach. The emphasis on familial team spirit, openness, and leveraging AI for efficiency provides a unique context for operations and product professionals.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level to senior UX/Product Designer. The responsibilities involve significant ownership, shaping product direction, and contributing to the design system, indicating a role with substantial influence and scope.

Reporting Structure: The UX Designer will report to a Product Owner or a Head of Product/Design. They will work within cross-functional, agile teams, collaborating closely with Product Ownership and Engineering.

Operations Impact: The role has a direct impact on the usability and user adoption of the cobra CRM Cloud. By creating intuitive and effective user experiences, the designer contributes significantly to customer satisfaction, product competitiveness, and ultimately, revenue generation and market share within the DACH region.

Growth Opportunities:

• Skill Advancement: Deepen expertise in AI-first product design, advanced CRM functionalities, and contribute to evolving design systems. Opportunities exist to specialize further in areas like interaction design, user research, or product strategy.

• Leadership Potential: Potential to grow into a Lead UX/Product Designer role, mentoring junior designers, and taking on more strategic product decisions.

• Cross-functional Exposure: Gain deeper insights into product management, engineering processes, and AI integration, broadening overall product development understanding.

• Continuous Learning: The company supports staying at the forefront of current developments, including AI and efficient workflow tools.

📝 Enhancement Note: The growth opportunities suggest a path for individuals who want to move beyond pure design execution into strategic product thinking and potential leadership within a growing tech company. The emphasis on AI and modern tools provides a clear direction for skill development.

🌐 Work Environment

Office Type: The primary office is in Konstanz, Germany, offering a modern workspace. The company operates a hybrid model, allowing for remote work within Germany.

Office Location(s): Line-Eid-Straße 1, 78467 Konstanz, Germany. This location is described as being in one of Germany's most beautiful regions.

Workspace Context:

• Collaborative Environment: While remote work is supported, a "team day" in the Konstanz office is encouraged for collaboration and connection, fostering a sense of community.

• Tools & Technology: Access to modern design tools like Figma, component-based UI kits, and AI assistants for workflow enhancement. The frontend technology stack (Vue.js & TypeScript) is also relevant for understanding the implementation context.

• Team Interaction: Regular interaction with Product Owners, Engineers, and other team members through agile ceremonies and dedicated collaboration days.

Work Schedule: The work schedule is flexible, supporting a 40-hour week. This flexibility allows for better integration of personal life, with the possibility of remote work days and office days tailored to team needs.

📝 Enhancement Note: The hybrid work model is a key feature, offering flexibility while maintaining team connection. The mention of "team day" and occasional trips to Konstanz indicates a deliberate effort to balance remote autonomy with in-person collaboration, which is crucial for design roles.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Application Review: Focus on CV and a brief statement of motivation. A portfolio or work samples are highly valued.

• Portfolio Deep Dive: Expect a detailed review of your portfolio, focusing on case studies that demonstrate your UX/Product Design process, problem-solving skills, and impact.

• Skills & Collaboration Assessment: Interviews will likely assess your communication, conceptualization skills, understanding of agile methodologies, and experience working with Product Ownership and Engineering.

• Cultural Fit & Technical Discussion: Discussions may include your approach to design systems, AI integration, and how you align with the company's collaborative and user-centric values.

• Final Interview: Potentially with senior management or key stakeholders to discuss role alignment, career aspirations, and final offer details.

Portfolio Review Tips:

• Structure Your Case Studies: Clearly present the problem, your role, your process (research, ideation, design, testing), and the outcome/impact. Quantify results where possible.

• Highlight Problem-Solving: Emphasize how you tackled complex challenges and translated requirements into user-centered solutions. Show your thinking process.

• Showcase Collaboration: Include examples of how you worked with cross-functional teams (Product, Engineering) and managed stakeholder feedback.

• Demonstrate Tool Proficiency: Clearly show your work within Figma or other relevant design tools, including any contributions to design systems.

• Tailor to the Role: Highlight projects that demonstrate experience with B2B applications, complex workflows, or a product-focused approach.

Challenge Preparation:

• Be prepared to discuss your design philosophy, how you approach complex problems, and your experience with design systems.

• Think about how you would approach designing a specific feature for a CRM based on a given scenario, focusing on user needs and business goals.

• Familiarize yourself with the company's current product (if possible) and the CRM market to demonstrate industry awareness.

• Be ready to articulate your experience with AI tools and how you see them integrating into UX workflows.

📝 Enhancement Note: The application process emphasizes practical skills and a demonstrated ability to deliver results. A strong, well-articulated portfolio is the most critical element for advancing in this process. The interview will likely assess both technical design capabilities and the ability to integrate into a collaborative, product-focused team.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: The primary tool for UX/UI design, wireframing, prototyping, and collaboration. Proficiency is essential.

• Design Systems/Component Libraries: Experience in developing, maintaining, or contributing to component-based UI kits using Atomic Design principles.

• Prototyping Tools: Beyond Figma's capabilities, any additional prototyping experience (e.g., InVision, Adobe XD) is a plus.

Analytics & Reporting:

• While not explicitly listed for the UX Designer, understanding how to interpret user analytics and feedback is crucial for informing design decisions. Experience with tools that provide user behavior insights would be beneficial. CRM & Automation:

• CRM Systems: Experience with CRM platforms (especially B2B) is highly preferred, demonstrating an understanding of the domain and user needs.

• AI Tools: Familiarity and practical experience with AI assistants for design workflows (e.g., Claude, as mentioned) are encouraged for efficiency.

• Issue Tracking: Experience with tools like Linear for managing tasks and workflows in an agile environment.

📝 Enhancement Note: Figma is the cornerstone tool for this role. The emphasis on design systems and AI integration highlights the company's commitment to modern, scalable design practices. Familiarity with CRM concepts is also a key differentiator.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A core value is to create the most user-friendly CRM application, prioritizing user needs and workflows.

• Product Orientation: Design decisions are driven by product value and business goals, ensuring solutions are impactful and effective.

• Collaboration & Openness: The team fosters a familial, open, uncomplicated, and helpful environment, encouraging open communication and mutual support.

• Quality & Zukunftsfähigkeit (Future-Readiness): A focus on high-quality design and ensuring the product remains relevant and cutting-edge, including embracing new technologies like AI.

• Efficiency & Modern Workflows: Utilizing modern tools and AI to streamline processes and enhance productivity.

Collaboration Style:

• Agile & Cross-functional: Teams work together closely, with strong integration between UX, Product Ownership, and Engineering.

• Constructive Feedback: An environment where feedback is shared openly and constructively to improve designs and processes.

• Knowledge Sharing: Encouragement of sharing insights and best practices, particularly regarding design systems and AI tools.

📝 Enhancement Note: The company culture values a collaborative, user-focused, and forward-thinking approach to product development. The emphasis on "team spirit" and "familial" interaction suggests a supportive and close-knit working environment.

⚡ Challenges & Growth Opportunities

Challenges:

• Designing for Complexity: Balancing a rich feature set for a CRM with intuitive usability for diverse user roles and workflows.

• AI Integration: Effectively integrating AI-driven features into the user experience without overwhelming users or compromising core CRM functionality.

• Maintaining Consistency: Ensuring design consistency across a growing platform and managing a dynamic design system.

• Remote Collaboration Nuances: Maximizing collaboration and idea generation in a hybrid work environment.

Learning & Development Opportunities:

• Advanced UX/Product Strategy: Opportunities to influence product roadmaps and contribute to strategic product decisions.

• Design System Evolution: Play a key role in advancing and scaling the company's design system.

• AI in Design: Explore and implement innovative uses of AI tools to enhance design processes and user experiences.

• Mentorship: Potential to mentor junior designers or be mentored by experienced product leaders.

📝 Enhancement Note: The challenges are typical for a growing SaaS product. The growth opportunities are tied to actively contributing to the product's evolution and leveraging emerging technologies like AI, offering a dynamic career path.

💡 Interview Preparation

Strategy Questions:

• "How would you approach designing a new feature for a CRM that leverages AI to predict customer churn?" Discuss your process from problem definition to final concept.

• "Describe a time you had to balance conflicting requirements from stakeholders, Product Ownership, and Engineering. How did you reach a consensus?"

• "Walk me through a complex B2B application you designed. What were the key challenges, and how did your design address them?" Focus on the problem-solving aspects. Company & Culture Questions:

• "What interests you about cobra GmbH and our AI-first CRM approach?"

• "How do you see yourself fitting into a collaborative, familial team culture?"

• "How do you measure the success of your UX designs, beyond aesthetics?" Portfolio Presentation Strategy:

• Tell a Story: For each case study, narrate the journey from problem identification to solution, highlighting your thought process and decision-making.

• Focus on Impact: Quantify results whenever possible (e.g., "improved task completion time by X%", "reduced user errors by Y%"). If exact metrics aren't available, articulate the intended business value and user benefits clearly.

• Interactive Elements: Be prepared to walk through prototypes and demonstrate the user flows and interactions you designed.

• Address Role Alignment: Explicitly connect your experience and skills to the requirements of the UX Designer role and cobra's product vision.

📝 Enhancement Note: Interview preparation should focus on demonstrating a structured, product-centric design process, strong communication skills, and an understanding of the CRM domain and modern technology trends. The portfolio is your primary tool for showcasing these capabilities.

📌 Application Steps

To apply for this UX Designer position:

• Submit your application through the provided link on jobs.cobra.de.

• Tailor your CV: Highlight experience relevant to UX/Product Design for B2B applications, complex workflows, and agile environments. Use keywords from the job description.

• Curate your Portfolio: Select 2-3 strong case studies that demonstrate your end-to-end process, problem-solving skills, and impact. Ensure clear articulation of your role, challenges, and solutions.

• Craft a Concise Motivation: Write a brief personal statement explaining your interest in cobra GmbH, the AI-first CRM, and this specific role.

• Prepare for Portfolio Presentation: Practice walking through your case studies, focusing on storytelling, impact, and your methodology. Be ready to discuss your experiences with Figma and design systems.

• Research cobra GmbH: Understand their product, company history, and values to articulate your alignment during the interview process.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.