Social Media Graphic Designer (Meta, Tiktok, LinkedIn)

📍 Job Overview

Job Title: Social Media Graphic Designer (Meta, Tiktok, LinkedIn)

Company: MultiplyMii

Location: Philippines

Job Type: Full Time

Category: Marketing Operations / Creative Operations

Date Posted: 2026-09-07

Experience Level: 2-5 years

Remote Status: Fully Remote

🚀 Role Summary

• Develop visually compelling static and short-form video content tailored for Meta, TikTok, and LinkedIn platforms to drive engagement and conversions for a supplement startup.

• Collaborate with marketing teams to translate creative briefs into high-volume, performance-driven social media assets that align with brand guidelines and target specific audience segments (fitness enthusiasts, executives, parents).

• Leverage proficiency in graphic design and video editing tools (Canva, Photoshop, Adobe Creative Cloud) to produce and edit digital assets, including recycling and repurposing existing brand materials.

• Support paid social advertising campaigns by conceptualizing and creating ad assets, contributing directly to the foundational brand building of a rapidly growing e-commerce venture.

📝 Enhancement Note: While the core title is "Social Media Graphic Designer," the responsibilities and focus on performance-driven content, paid social support, and brand building indicate a strong overlap with Creative Operations and aspects of Marketing Operations. The role requires not just creative output but also an understanding of how design directly impacts business objectives, particularly in a performance marketing context.

📈 Primary Responsibilities

• Social Media Content Creation: Generate engaging static graphics and short-form video content tailored for specific target segments (fitness enthusiasts, executives, parents) across Meta, TikTok, and LinkedIn platforms.

• Graphic Design & Image Editing: Utilize graphic design software such as Canva, Photoshop, and Adobe Creative Cloud to create, edit, and optimize digital assets for social media and advertising.

• Short-Form Video Production: Edit and produce simple, engaging videos suitable for organic social media feeds and paid advertising campaigns, focusing on clear messaging and visual appeal.

• Paid Social Creative Development: Conceive and produce 1-2 ad concepts and creative assets per week per segment, directly supporting paid social media marketing efforts and performance goals.

• Asset Management & Repurposing: Systematically recycle and repurpose existing brand assets to maintain brand consistency while generating fresh, original content that resonates with target audiences.

• Founder Personal Branding: Create visually compelling content for founders' personal brand pages, complementing the main company social media channels and extending brand reach.

• Brand Guideline Adherence & Creative Freedom: Strictly follow established brand guidelines while proactively exercising creative freedom to develop innovative and impactful visual solutions.

📝 Enhancement Note: The emphasis on "high-converting" and "performance-driven" content, along with the requirement to create assets for paid social, suggests this role goes beyond traditional graphic design. It requires an understanding of conversion rate optimization (CRO) principles within visual design, making it a key contributor to Go-To-Market (GTM) success.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a Bachelor's degree in Graphic Design, Digital Media, Marketing, or a related field is often preferred for roles requiring advanced creative and strategic thinking.

Experience: 3+ years of demonstrated experience in digital content creation, graphic design, or e-commerce creative production, with a strong focus on social media platforms.

Required Skills:

• Digital Content Creation: Proven ability to produce a high volume of engaging static and short-form video content for social media.

• Graphic Design Software Proficiency: Expert-level skills in Canva, Adobe Photoshop, and ideally other Adobe Creative Cloud applications (e.g., Illustrator, After Effects).

• Video Editing Skills: Competence in editing short-form videos for social media and advertising purposes.

• Platform-Specific Design: Deep understanding of design best practices and creative requirements for Meta (Facebook/Instagram), TikTok, and LinkedIn.

• Performance-Driven Design: Ability to translate creative briefs into assets that are designed to achieve specific marketing objectives, such as high conversion rates.

• Brand Guideline Interpretation: Skill in adhering to and creatively applying established brand guidelines.

• English Communication: Excellent written and verbal English communication skills for effective collaboration and understanding of briefs.

Preferred Skills:

• E-commerce/Supplement Industry Experience: Prior experience creating creative assets for e-commerce businesses, particularly within the supplements or wellness sector.

• AI-Enhanced Design Workflows: Familiarity with utilizing AI tools to enhance static asset creation efficiency.

• Health & Wellness Brand Content: Experience creating content for fitness, lifestyle, or health-focused brands.

• Proactive Suggestion: Ability to work independently, provide proactive creative suggestions, and contribute to campaign strategy.

📝 Enhancement Note: The "Must-Have" list strongly emphasizes practical skills and a portfolio demonstrating performance. The "Nice-to-Have" skills point towards a candidate who can integrate into a fast-paced e-commerce environment and potentially bring innovative, AI-driven approaches to creative production.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• High-Converting Designs: Showcase a minimum of 3-5 examples of static designs and short-form videos that demonstrably drove high engagement or conversion rates on Meta, TikTok, or LinkedIn.

• Platform Diversity: Include work samples specifically created for each target platform (Meta, TikTok, LinkedIn), illustrating an understanding of their unique creative nuances and audience expectations.

• Creative Brief to Asset Workflow: Present case studies or examples that clearly illustrate the process from receiving a creative brief to delivering the final, optimized asset.

• Video Editing Examples: Feature 2-3 examples of short-form video editing, highlighting pacing, transitions, and integration of graphics or text overlays.

• Brand Guideline Application: Demonstrate the ability to create compelling content that strictly adheres to brand guidelines, with examples of how creativity was applied within these constraints.

Process Documentation:

• Workflow Efficiency: Be prepared to discuss how you manage a high-volume creative production workflow, including your methods for prioritizing tasks, managing feedback, and ensuring timely delivery.

• Asset Repurposing Strategy: Outline your approach to recycling and repurposing existing brand assets to maximize content output and maintain campaign continuity.

• Performance-Based Iteration: Discuss how you would analyze the performance of your creative assets and use that data to inform future design decisions and optimizations.

📝 Enhancement Note: For a role focused on performance marketing and high-volume content creation, the portfolio is paramount. It needs to show not just aesthetic skill but also a strategic understanding of how design impacts business outcomes, particularly in paid social contexts. The ability to articulate process and efficiency is key for operations roles.

💵 Compensation & Benefits

Salary Range: PHP 30,000 - PHP 45,000 per month. This range is competitive for experienced graphic designers in the Philippines working remotely, especially for roles requiring specialized platform expertise and a performance-driven mindset.

Benefits:

• Full-Time Employment: Offers the stability and benefits associated with a full-time position.

• Remote Work: Provides the flexibility and work-life balance of a fully remote role, eliminating commute time and costs.

• Direct Client Engagement: Opportunity to work directly with an innovative supplement startup, gaining exposure to a fast-paced e-commerce environment.

• Growth Potential: Chance to significantly impact a brand's foundation during its early stages, offering substantial learning and career development opportunities.

• Flexible Schedule Alignment: While the role requires 40 hours/week, the Israel Time schedule may offer some flexibility in daily work hours for individuals in the Philippines, allowing for focused work blocks.

Working Hours: 40 hours per week, scheduled to align with Israel Time. This typically means working during the evening or night hours in the Philippines.

📝 Enhancement Note: The salary range is based on the provided data and common benchmarks for skilled remote graphic designers in the Philippines. The "benefits" are inferred based on the typical offerings for full-time remote roles and the nature of working with a startup client through a staffing agency like MultiplyMii. The Israel Time schedule is a critical detail for candidates in the Philippines.

🎯 Team & Company Context

🏢 Company Culture

Industry: Health & Wellness (specifically, all-in-one supplements for physical and cognitive endurance). The client targets a niche market focused on optimizing performance and recovery through scientifically formulated products. This industry requires a high degree of trust, transparency, and evidence-based communication.

Company Size: The client is described as an "all-in-one supplement startup," suggesting a small to medium-sized, agile organization. This implies a dynamic, fast-paced environment where individual contributions have a significant impact.

Founded: The founding date is not specified, but the description as a "startup" indicates it is likely a relatively new company in its growth phase, focused on establishing its market presence and scaling operations.

Team Structure:

• Operations: Likely a lean operations team managing client onboarding, HR, and administrative support for remote talent.

• Client-Side Marketing: The designer will report to a client-side marketing lead or manager who defines briefs and provides feedback.

• Cross-Functional Collaboration: The role requires close collaboration with the client's marketing team, potentially including performance marketers, copywriters, and strategists, to ensure cohesive campaign execution.

Methodology:

• Data-Driven Creative: The client emphasizes performance and high conversion rates, indicating a data-driven approach to marketing where creative effectiveness is measured and optimized.

• Agile Development: As a startup, the client likely employs agile methodologies for content creation and campaign launches, requiring adaptability and quick turnaround times.

• Transparent Communication: The company's focus on "fully transparent" products suggests a culture of open and honest communication across all aspects of the business, including internal team interactions.

Company Website: https://www.multiplymii.com/

📝 Enhancement Note: Understanding the client's industry (supplements/wellness) and stage (startup) is crucial. This context informs the need for visually appealing, trustworthy, and performance-oriented content. The remote nature and client-facing aspect through MultiplyMii shape the collaborative dynamics.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level specialist in graphic design and social media content creation. It requires a solid foundation of technical skills and practical experience, with a focus on applying those skills to achieve specific marketing outcomes.

Reporting Structure: The designer will report to a manager or lead within the client company, likely overseeing marketing or creative efforts. MultiplyMii, as the hiring partner, will manage the employment contract and HR aspects.

Operations Impact: The designer's work directly impacts the client's Go-To-Market (GTM) strategy by creating the visual assets that drive brand awareness, engagement, and conversions across key social media platforms. Their contributions are critical for customer acquisition, particularly in paid social advertising, and for building the foundational brand identity.

Growth Opportunities:

• Specialization in Performance Marketing Creative: Develop deeper expertise in creating high-converting visual assets for paid social campaigns, becoming a go-to specialist in this area.

• E-commerce & Wellness Industry Expertise: Gain extensive experience in a high-growth industry, understanding consumer behavior and marketing strategies specific to supplements and wellness products.

• Brand Building Experience: Contribute significantly to the visual identity and brand narrative of a startup, offering valuable experience in early-stage brand development.

• Expanded Creative Skillset: Potentially explore AI-enhanced design workflows and more advanced video editing techniques based on project needs and personal development.

• Client-Side Transition: Successful performance could lead to opportunities for direct employment with the client company or more senior creative roles within MultiplyMii's client portfolio.

📝 Enhancement Note: The growth path is strongly tied to performance and specialization in performance marketing creative. The role offers a chance to be integral to a startup's visual strategy, which is a valuable experience for future career advancements in marketing and operations.

🌐 Work Environment

Office Type: Fully Remote. This role is 100% remote, requiring the candidate to have a dedicated workspace and reliable internet connection in the Philippines.

Office Location(s): Primarily remote within the Philippines. The Israel Time schedule means the work hours will be during the evening/night in the Philippines.

Workspace Context:

• Independent Work: The role demands self-discipline and the ability to work autonomously without direct, in-person supervision.

• Digital Collaboration Tools: Reliance on communication and project management tools (e.g., Slack, email, potentially Asana or Trello) for brief delivery, feedback, and team interaction.

• Creative Freedom within Structure: While working remotely, the designer will need to maintain close communication with the client's marketing team to ensure alignment with briefs and brand guidelines.

Work Schedule: Monday to Friday, 40 hours per week, aligned with Israel Time. This necessitates working during late evening or overnight hours in the Philippines.

📝 Enhancement Note: The primary environmental factor is the remote nature and the specific time zone alignment. Candidates must be comfortable with working non-traditional hours in their local time zone to accommodate the client's operational needs.

📄 Application & Portfolio Review Process

Interview Process:

• Recruiter Interview: Initial screening by MultiplyMii to assess basic qualifications, communication skills, and alignment with the role's core requirements.

• Client Interview: A more in-depth discussion with the client's hiring manager to evaluate creative skills, portfolio, understanding of their brand, and ability to meet performance objectives.

• Practical Test: A hands-on assignment designed to simulate real-world tasks, such as creating specific social media assets based on a brief. This is a critical stage for demonstrating design skills and adherence to brand guidelines.

Portfolio Review Tips:

• Highlight Performance: Showcase examples where your designs directly led to measurable results (e.g., increased click-through rates, conversions, engagement). Quantify results whenever possible.

• Platform Specificity: Clearly label which platform each piece of work is intended for and explain the strategic choices made for that specific platform.

• Process Explanation: Be ready to walk through your creative process for 1-2 key projects, explaining how you interpreted the brief, ideated, executed, and iterated.

• Video Editing Showcase: Include a dedicated section or clear examples of your short-form video editing capabilities, demonstrating pacing, text integration, and visual storytelling.

• Brand Guideline Adherence: If possible, include examples where you worked within strict brand guidelines, demonstrating your ability to be creative within constraints.

Challenge Preparation:

• Understand the Client's Brand: Thoroughly research the client's current brand, products, target audience, and existing social media presence.

• Analyze Competitors: Review the social media creative of competitor brands in the supplement and wellness space to identify trends and opportunities.

• Practice Brief Interpretation: Work through hypothetical creative briefs similar to those described in the job posting, focusing on translating objectives into visual concepts.

• Time Management: For the practical test, practice creating multiple assets within a set timeframe, simulating the high-volume nature of the role.

📝 Enhancement Note: The emphasis on a practical test and portfolio review highlights the hands-on nature of this role. Candidates should focus on demonstrating not just creativity but also efficiency, adaptability, and a results-oriented approach in their application materials and interview responses.

🛠 Tools & Technology Stack

Primary Tools:

• Canva: Expected to be a primary tool for efficient creation of static social media graphics, especially for high-volume output.

• Adobe Photoshop: Essential for more advanced image editing, manipulation, and creation of complex graphic elements.

• Adobe Creative Cloud Suite: Proficiency in Photoshop is listed, and familiarity with other tools like Illustrator (for vector graphics) or After Effects (for motion graphics/more advanced video) would be highly beneficial.

Analytics & Reporting:

• While not explicitly listed as a tool the designer will manage, an understanding of how social media analytics (engagement rates, CTR, conversion rates) inform creative performance is crucial. The designer will likely receive feedback based on these metrics. CRM & Automation:

• Not directly applicable to the core responsibilities of this role. The focus is on content creation tools rather than CRM or sales automation platforms.

📝 Enhancement Note: The tool requirements are specific to graphic design and video editing. While analytics aren't a direct tool for the designer, understanding their output is key to creating "performance-driven" content. The absence of CRM/automation tools reinforces this role's focus on the creative output side of GTM.

👥 Team Culture & Values

Operations Values:

• Performance-Oriented: A strong emphasis on creating content that drives measurable business results, particularly conversions and engagement.

• Efficiency & Volume: The ability to produce a high volume of creative assets quickly and efficiently is paramount, reflecting the demands of a fast-paced startup environment.

• Adaptability: Willingness to adapt to changing briefs, brand updates, and campaign needs in a dynamic startup setting.

• Collaboration: Effective communication and collaboration with the client's marketing team to ensure creative alignment and successful campaign execution.

• Brand Consistency: Commitment to upholding brand guidelines while infusing creative flair and innovation.

Collaboration Style:

• Brief-Driven: Work primarily initiated through design briefs provided by the client's marketing team.

• Feedback Integration: Openness to receiving and acting upon constructive feedback from the client to refine creative assets.

• Proactive Contribution: While briefs are central, a proactive approach to suggesting creative ideas and improvements is valued, especially in a startup environment.

• Remote Teamwork: Effective use of digital communication tools to maintain connection and collaboration with a remote team.

📝 Enhancement Note: The culture emphasizes results, efficiency, and adaptability, which are hallmarks of successful operations and GTM teams, especially within startups. The collaborative style is structured but allows for creative input.

⚡ Challenges & Growth Opportunities

Challenges:

• High Volume Production: Consistently producing a large quantity of high-quality creative assets under tight deadlines.

• Balancing Creativity and Performance: Striking the right balance between artistic expression and the strict requirements of performance-driven marketing.

• Platform Nuances: Adapting creative strategies and execution for the distinct audiences and algorithms of Meta, TikTok, and LinkedIn.

• Working Across Time Zones: Managing communication and workflow effectively while adhering to Israel Time, which will likely mean working evenings/nights in the Philippines.

• Brand Evolution: Contributing to a developing brand identity and potentially adapting to shifts in brand messaging or strategy.

Learning & Development Opportunities:

• Mastering Performance Creative: Deepen expertise in conversion-focused design for social media advertising, a highly in-demand skill.

• E-commerce Marketing Insights: Gain practical experience in the marketing strategies of a direct-to-consumer (DTC) e-commerce brand.

• Short-Form Video Trends: Stay at the forefront of evolving short-form video content trends and editing techniques.

• AI Design Tools: Explore and integrate AI tools into the workflow for enhanced efficiency and creative exploration.

• Client-Side Strategy Exposure: Gain exposure to the strategic decision-making behind marketing campaigns, fostering a broader understanding of GTM operations.

📝 Enhancement Note: The challenges are directly linked to the operational demands of the role (volume, speed, time zones) and the strategic focus (performance, brand alignment). The growth opportunities focus on developing specialized, high-value skills within the marketing and operations domain.

💡 Interview Preparation

Strategy Questions:

• "How do you approach creating social media content that is both visually appealing and drives high conversion rates?" (Focus on your process, understanding of CTA, and A/B testing mindset).

• "Describe your experience in creating content specifically for Meta, TikTok, and LinkedIn. What are the key differences in your approach for each platform?" (Highlight platform-specific best practices and audience segmentation).

• "Walk me through a time you had to create a high volume of creative assets under a tight deadline. How did you manage your workflow and ensure quality?" (Focus on efficiency, prioritization, and time management strategies).

• "How do you ensure your designs align with brand guidelines while still being creative and engaging?" (Discuss your process for interpreting briefs and applying brand elements innovatively). Company & Culture Questions:

• "What interests you about our client's supplement product and target audience?" (Show you've researched the brand and understand its market).

• "How do you handle constructive feedback on your designs?" (Emphasize your openness to iteration and collaboration).

• "What are your strategies for staying updated on the latest social media design trends and platform changes?" (Demonstrate a commitment to continuous learning).

• "How do you manage your work and communication when working remotely across different time zones?" (Address the Israel Time schedule and your preparedness for it). Portfolio Presentation Strategy:

• Structure for Impact: Organize your portfolio to lead with your strongest, most relevant work, particularly examples of high-converting designs and short-form videos.

• Quantify Results: For each relevant project, state the objective, your role, the platforms used, and any measurable results (e.g., "Increased CTR by 15%," "Achieved 10k views within 24 hours").

• Tell the Story: For 2-3 key projects, prepare a brief narrative explaining the brief, your creative process, the challenges you faced, and the outcome.

• Demonstrate Technical Proficiency: Be ready to briefly discuss your proficiency with specific tools like Photoshop and Canva, and how you leverage them for efficiency.

• Platform Expertise: Clearly indicate which platform each piece was designed for and explain any platform-specific design decisions.

📝 Enhancement Note: Interview preparation should focus on demonstrating a blend of creative skill, operational efficiency, and a results-driven mindset. Candidates need to articulate their processes clearly and show an understanding of performance marketing principles.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on Ashbyhq.com.

• Tailor Your Resume: Highlight experience in graphic design, social media content creation, video editing, and performance-driven marketing. Use keywords from the job description such as "Meta," "TikTok," "LinkedIn," "Canva," "Photoshop," and "high-converting."

• Curate Your Portfolio: Ensure your portfolio prominently features examples of static designs and short-form videos for social media, ideally with quantifiable results. Include work demonstrating your ability to adhere to brand guidelines and adapt to different platforms.

• Prepare Your Case Studies: Be ready to discuss 2-3 specific projects in detail, explaining your creative process, the challenges, and the outcomes. Focus on how your designs contributed to marketing objectives.

• Research the Client: Thoroughly investigate the client's brand, product, target audience, and current social media presence to demonstrate genuine interest and understanding during interviews.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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