Senior Product Designer, Growth - #35283

📍 Job Overview

Job Title: Senior Product Designer, Growth - #35283

Company: Manila Recruitment

Location: Philippines

Job Type: FULL_TIME

Category: Product Design / Growth Operations

Date Posted: 2026-09-11

Experience Level: 5-10 years

Remote Status: Remote Solely

🚀 Role Summary

• Drive the design and execution of high-impact digital customer experiences across multiple consumer brands, focusing on growth initiatives.

• Apply strong product judgment, customer journey thinking, and advanced design expertise to identify opportunities and solve complex customer problems.

• Create intuitive, trustworthy, and commercially effective user experiences through a hands-on approach.

• Utilize evidence, experimentation, and AI tools to drive continuous improvement and optimize customer outcomes.

📝 Enhancement Note: This role is focused on "Growth," indicating a strong emphasis on user acquisition, engagement, retention, and conversion optimization through design. The "Senior" title suggests a need for significant autonomy, strategic thinking, and the ability to mentor or influence others. The operations aspect is derived from the focus on optimizing customer journeys, using data and experimentation, and collaborating with growth, marketing, and data teams.

📈 Primary Responsibilities

• Own and execute end-to-end product design initiatives, from problem definition and design hypotheses through flows, prototypes, implementation, launch, and iteration across desktop and mobile platforms.

• Translate ambiguous customer and business problems into clear, intuitive, and production-ready experiences using strong UX, interaction, visual design, and information architecture principles.

• Proactively understand customer needs, behaviors, motivations, and friction through customer interviews, research, feedback analysis, usability testing, session recordings, heatmaps, funnel data, and competitor analysis.

• Distinguish observed behavior from interpretation, consider alternative explanations, and identify the highest-impact opportunities within the customer journey.

• Apply consumer psychology and conversion principles to reduce friction, clarify value, strengthen trust, and improve customer outcomes.

• Develop evidence-based design recommendations and clearly communicate the rationale, trade-offs, expected impact, and measures of success.

• Partner with Product, Growth, Marketing, Engineering, and data teams to shape priorities, contribute to experiments, and use results to inform design decisions.

• Protect customer trust and autonomy by balancing conversion and business goals with clarity, customer confidence, and long-term experience.

• Stay involved through implementation by reviewing builds, responsive behavior, and edge cases, and working with Engineering to ensure the final experience meets the design standard.

• Maintain and improve reusable components, patterns, and design-system practices to support consistency and efficiency.

• Prioritize design opportunities based on customer impact, business value, effort, urgency, and strategic importance.

• Use AI and emerging tools to improve research, design exploration, prototyping, documentation, and production workflows while validating outputs and applying appropriate human judgment.

📝 Enhancement Note: These responsibilities highlight a deep integration with GTM (Go-To-Market) and Growth strategies. The emphasis on "end-to-end ownership," "evidence-based design," "experimentation," and "collaboration with Product, Growth, Marketing, and data teams" are core tenets of effective Revenue and Sales Operations, adapted here for a design context. The role requires a blend of creative design skills and analytical, data-driven decision-making, akin to operations roles focused on process optimization and performance improvement.

🎓 Skills & Qualifications

Education: Bachelor’s degree related to the role is advantageous.

Experience: 5+ years of hands-on Product Design experience, with flexibility for candidates with slightly less experience who demonstrate strong product judgment, ownership, craft, and impact.

Required Skills:

• Strong end-to-end product ownership, from problem definition and customer journey mapping through design, implementation, launch, and iteration.

• Strong UX, interaction, and visual design skills across responsive web and/or mobile experiences, with excellent attention to detail.

• Hands-on consumer product experience, particularly with customer-facing digital products and complex customer journeys.

• Evidence-based design decision-making, using customer interviews, research, feedback, and/or product or funnel data to inform design decisions.

• Strong product judgment and proactive problem-solving, with the ability to identify opportunities, develop hypotheses, and recommend what should be done and why.

• Growth and conversion awareness, with an understanding of customer behavior, friction, trust, cognitive load, and how design influences customer outcomes.

• Experience contributing to experimentation or testing, such as A/B tests or other product experiments.

• Advanced proficiency in Figma or comparable product design and prototyping tools, including components and design systems.

• Strong communication and stakeholder management skills, with the ability to clearly explain design rationale, make recommendations, and influence cross-functional teams.

• Experience collaborating directly with Engineering, including implementation reviews and design QA.

• Strong written and spoken English.

• Practical AI fluency, with experience using AI tools to improve research, design exploration, prototyping, documentation, or production workflows, including the ability to validate AI-generated outputs and apply human judgment. Preferred Skills:

• Experience in e-commerce or direct-to-consumer (DTC) products.

• Experience in digital health, pet health, wellness, or other health-related consumer products.

• Experience designing high-consideration products or services where customers need significant information or guidance before making a decision.

• Experience working across multiple brands or products within a portfolio.

• Experience with growth or CRO initiatives, particularly conversion optimization and customer behavior analysis.

• Working knowledge of accessibility and front-end constraints.

• Experience establishing or improving design systems and reusable product patterns across multiple products or brands.

📝 Enhancement Note: The emphasis on "end-to-end ownership," "evidence-based decision-making," "growth and conversion awareness," "experimentation," and "stakeholder management" directly aligns with the analytical and strategic thinking required in operations roles. Proficiency in Figma and design systems is analogous to operations roles requiring expertise in CRM, automation, or BI tools. The requirement for AI fluency is a forward-looking skill increasingly valued in operations for process automation and data analysis.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A strong portfolio is mandatory, featuring at least one comprehensive end-to-end case study.

• This case study must clearly demonstrate problem identification, the design decisions made, the implementation or release process, and the resulting outcomes or key learnings.

• Showcase a range of skills including UX, interaction, and visual design across responsive web and/or mobile experiences.

• Highlight your ability to use data, customer feedback, and research to inform design choices and drive measurable improvements. Process Documentation:

• Ability to document design processes, including user research methodologies, ideation phases, wireframing, prototyping, and user testing protocols.

• Demonstrate how you collaborate with Engineering and Product teams during the implementation and QA phases.

• Show evidence of how you measure and iterate on designs post-launch, using data and customer feedback to inform future design cycles.

📝 Enhancement Note: For a role emphasizing growth and data-driven design, the portfolio should go beyond static mockups. It needs to illustrate a systematic approach to problem-solving, akin to operations process mapping. Case studies should highlight how design decisions led to quantifiable improvements in conversion rates, user engagement, or other growth metrics, directly mirroring the ROI focus in operations. Documenting the process of collaboration with Engineering and Product also reflects the cross-functional workflow management crucial in operations.

💵 Compensation & Benefits

Salary Range:

The salary for this Senior Product Designer, Growth role, based in the Philippines, is estimated to be between PHP 1,800,000 to PHP 3,000,000 annually. This range is derived from industry benchmarks for senior-level product design roles in Southeast Asia, considering the demand for specialized growth design skills and the remote nature of the position. Factors influencing the specific offer will include the candidate's experience, portfolio strength, and demonstrated impact.

Benefits:

• 13th-month payment

• 10 paid annual leaves

• $100 Monthly Health allowance

• Observance of Philippine Public Holidays

• Annual Performance Bonus and Annual Salary Increase (depending on individual KPI and performance of the company)

• Internal trainings

Working Hours: 40 hours per week, with potential for flexibility given the remote nature of the role and the need to collaborate across time zones.

📝 Enhancement Note: The salary estimate is based on typical compensation for senior-level design roles in the Philippines, especially for remote positions with international companies. The provided benefits are standard for contract roles in the Philippines, with the addition of health allowance and performance-based increases that align with performance-driven operational roles. The mention of internal trainings suggests a commitment to continuous learning and skill development, which is crucial for operations professionals.

🎯 Team & Company Context

🏢 Company Culture

Industry: The company operates within the consumer products sector, likely focusing on direct-to-consumer (DTC) e-commerce or digital health/wellness brands, given the preferred qualifications. This industry context implies a fast-paced, data-informed, and customer-centric environment.

Company Size: While not explicitly stated, the recruitment agency (Manila Recruitment) suggests they work with various clients, and the role is a "long-term and full-time contractor of our client’s US-headquartered company." This implies the client company is likely mid-to-large sized, with established operations and a need for specialized growth teams.

Founded: The founding date of the client company is not specified, but the nature of the role suggests it's an established entity with a focus on scaling and optimizing its customer acquisition and retention strategies.

Team Structure:

• The Senior Product Designer will likely be part of a dedicated product or growth team, working closely with Product Managers, Growth Marketers, Data Analysts, and Engineers.

• Reporting structure would typically be to a Head of Product, Design Lead, or Growth Lead, with direct collaboration across various functional departments.

• Cross-functional collaboration is a core aspect, requiring seamless integration with teams responsible for marketing, sales enablement, data analytics, and engineering to drive growth initiatives. Methodology:

• Data analysis and insights are paramount, utilizing funnel data, A/B testing results, and customer behavior metrics to inform design decisions.

• Workflow planning and optimization strategies will be employed to streamline the design and development process, ensuring efficient delivery of growth features.

• Automation and efficiency practices will be leveraged through design systems, reusable components, and potentially AI tools to accelerate design iteration and implementation.

Company Website: https://manilarecruitment.com/ (This is the recruitment agency's website; the client company's website is not provided.)

📝 Enhancement Note: The emphasis on data, optimization, and cross-functional collaboration strongly aligns with the operational backbone of successful GTM and Revenue Operations teams. The "growth" focus means this role is intrinsically linked to driving business outcomes, similar to how operations roles support sales efficiency and revenue predictability.

📈 Career & Growth Analysis

Operations Career Level: This role is at a "Senior" level, indicating significant autonomy, strategic input, and the expectation of driving substantial impact. It's beyond a junior or mid-level contributor and likely involves mentoring or guiding less experienced designers, similar to how senior operations professionals might lead projects or mentor junior analysts. The focus on "growth" positions this role at the intersection of product development and business strategy, a common trajectory for operations professionals looking to influence broader business outcomes.

Reporting Structure: The Senior Product Designer will report into a leadership role within the product or growth division, likely a Head of Product, Design Director, or VP of Growth. They will collaborate extensively with peers in Product Management, Marketing, Data Science, and Engineering. This matrixed reporting and collaboration structure is typical in tech companies and mirrors the cross-functional nature of many operations roles.

Operations Impact: The impact of this role is directly tied to driving key business growth metrics. By optimizing customer journeys, reducing friction, and improving conversion rates through design, the Senior Product Designer directly influences revenue generation, customer acquisition cost (CAC), customer lifetime value (CLTV), and overall user engagement. This direct line to business results is a hallmark of high-impact operations roles.

Growth Opportunities:

• Operations Skill Advancement: Opportunities to deepen expertise in growth methodologies, conversion rate optimization (CRO), consumer psychology, and data analysis specific to user behavior.

• Leadership Development: Potential to lead design initiatives, mentor junior designers, and influence product strategy, moving towards a lead or management role within the product/growth domain.

• Cross-Functional Expertise: Gaining deeper insights into marketing, product management, and engineering workflows, broadening skill sets to encompass a more holistic understanding of the business operations.

• Specialization: Opportunity to become a subject matter expert in specific growth areas like user onboarding, retention loops, or monetization strategies within the company's product portfolio.

📝 Enhancement Note: The growth opportunities are framed in an operations context, emphasizing skill development in areas like data analysis, process optimization (through design systems), and cross-functional strategy. The potential for leadership and specialization aligns with career paths in operations where individuals can become experts in specific business functions or move into management.

🌐 Work Environment

Office Type: This role is fully remote, allowing for a flexible work environment from anywhere within the Philippines. The client company is US-headquartered, suggesting an international, digitally-native work culture.

Office Location(s): Philippines. The remote nature removes the need for physical office presence, offering significant flexibility.

Workspace Context:

• A highly collaborative digital workspace, relying heavily on communication and project management tools.

• Access to a suite of design and collaboration software, including Figma, prototyping tools, and potentially AI-assisted design platforms.

• Opportunities for frequent interaction with a globally distributed team, fostering diverse perspectives and a dynamic work environment.

• The remote setup requires strong self-discipline, proactive communication, and the ability to manage one's own schedule effectively.

Work Schedule: The standard working hours are 40 hours per week. While specific scheduling might offer some flexibility, alignment with US-based teams for key meetings and collaboration periods will likely be necessary, requiring adaptability to different time zones.

📝 Enhancement Note: The remote, digitally-driven work environment emphasizes the need for strong operational self-management, clear communication protocols, and efficient use of digital tools, all critical skills for remote operations professionals. The need to collaborate across time zones mirrors the global operational challenges faced by many companies.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A recruiter or hiring manager will review your application, focusing on your resume and portfolio. Be prepared to clearly articulate your experience and achievements.

• Portfolio Review & Design Challenge: You will likely present your portfolio, walking through key case studies. A practical design challenge, focused on a growth-related problem, may be given to assess your problem-solving process, design thinking, and execution skills.

• Cross-Functional Interviews: Interviews with Product Managers, Growth Marketers, Data Analysts, and Engineers to assess your collaboration style, ability to articulate design rationale, and understanding of business objectives.

• Final Interview: A discussion with senior leadership to evaluate overall fit, strategic thinking, and long-term potential.

Portfolio Review Tips:

• Focus on Growth Impact: For each case study, clearly articulate the problem, your hypothesis, the design solution, and, most importantly, the measurable outcomes (e.g., conversion rate increase, engagement improvement, reduction in drop-off). Quantify your impact whenever possible.

• Showcase the Process: Detail your research methods, user journey mapping, ideation process, prototyping, and how you incorporated feedback and data. Demonstrate your ability to work end-to-end.

• Highlight Collaboration: Explain how you partnered with Product, Engineering, and Data teams, and how you managed stakeholders and communicated your design rationale.

• Demonstrate AI Integration: If applicable, showcase how you've used AI tools to enhance your design process, from research to exploration, and how you validated the outputs.

• Tailor to the Role: Emphasize your experience with consumer products, complex customer journeys, and growth/conversion principles.

Challenge Preparation:

• Understand Growth Principles: Familiarize yourself with common growth loops, conversion funnels, user onboarding best practices, and A/B testing methodologies.

• Problem-Solving Framework: Practice breaking down ambiguous problems into smaller, manageable parts, forming hypotheses, and outlining potential solutions.

• Data-Driven Approach: Be ready to explain how you would use data (even hypothetical data) to inform your design decisions and measure success.

• AI Application: Think about how AI tools could be applied to solve the challenge, and be prepared to discuss the benefits and limitations.

📝 Enhancement Note: The interview process emphasizes a strong understanding of business metrics and cross-functional collaboration, mirroring operations interview practices. The portfolio review and challenge preparation require candidates to demonstrate not just design craft but also strategic thinking, data literacy, and process-oriented problem-solving, all critical for operations roles focused on driving efficiency and performance.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Advanced proficiency is mandatory for UI design, prototyping, component creation, and design system management.

• Prototyping Tools: Familiarity with InVision, Adobe XD, or similar tools for creating interactive prototypes.

• AI Design Tools: Experience with AI-powered tools for research synthesis, idea generation, content creation, or workflow automation is highly valued.

Analytics & Reporting:

• Product Analytics Platforms: Experience with tools like Google Analytics, Amplitude, Mixpanel, or similar for tracking user behavior, funnel analysis, and identifying conversion bottlenecks.

• A/B Testing Platforms: Familiarity with tools like Optimizely, VWO, Google Optimize, or internal experimentation platforms for running and analyzing product experiments.

• Data Visualization Tools: Ability to interpret data from dashboards and reports, and potentially contribute to their creation, using tools like Tableau, Power BI, or Looker.

CRM & Automation:

• While not a direct CRM role, understanding how design impacts the customer journey within a CRM context (e.g., lead nurturing, customer onboarding) is beneficial.

• Familiarity with marketing automation principles to understand how design contributes to campaign effectiveness.

• Integration Tools: Awareness of how design outputs integrate into development workflows and potentially impact system integrations.

📝 Enhancement Note: The technology stack highlights a blend of creative design tools and analytical platforms. Proficiency in Figma and design systems is comparable to an operations professional's mastery of CRM, ERP, or BI tools. The emphasis on analytics, A/B testing, and data interpretation directly aligns with the core competencies of revenue and sales operations professionals. The AI fluency requirement is increasingly relevant across all operational functions for efficiency gains.

👥 Team Culture & Values

Operations Values:

• Data-Driven Decision Making: A strong emphasis on using quantitative and qualitative data to inform all design and product decisions, ensuring alignment with business objectives.

• Customer-Centricity: Prioritizing user needs and experience while balancing them with business goals, fostering trust and long-term customer relationships.

• Continuous Improvement: A culture of iteration, experimentation, and learning from both successes and failures to constantly optimize performance.

• Collaboration & Transparency: Open communication and strong partnerships across Product, Engineering, Marketing, and Data teams to achieve shared goals.

• Ownership & Accountability: Taking full responsibility for design outcomes from conception through to post-launch analysis.

Collaboration Style:

• Cross-Functional Integration: Actively seeking input and feedback from diverse teams to ensure designs are technically feasible, strategically aligned, and meet business objectives.

• Process Review and Iteration: Regularly reviewing design processes and outcomes with peers and stakeholders to identify areas for improvement and efficiency.

• Knowledge Sharing: Proactively sharing insights, best practices, and learnings related to user behavior, design trends, and growth strategies within the team and broader organization.

📝 Enhancement Note: The values and collaboration style described are fundamental to successful operations teams. The emphasis on data, continuous improvement, cross-functional collaboration, and ownership directly reflects the operational ethos of driving efficiency and achieving measurable business results.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Conversion vs. User Experience: Navigating the inherent tension between aggressive growth targets and maintaining a user-friendly, trustworthy experience. This requires strong product judgment and communication skills.

• Ambiguity and Complex Problems: Tackling ill-defined problems and translating them into clear, actionable design solutions that drive significant impact.

• Rapid Iteration and Experimentation: Working in a fast-paced environment that requires continuous testing, learning, and adaptation based on experiment results.

• AI Integration and Validation: Effectively leveraging AI tools while critically validating their outputs and ensuring they enhance, rather than detract from, the human-centered design process.

Learning & Development Opportunities:

• Growth Design Specialization: Deepening expertise in conversion rate optimization (CRO), user acquisition funnels, retention strategies, and behavioral economics.

• Advanced Analytics & Experimentation: Developing skills in interpreting complex user data, designing robust A/B tests, and drawing actionable insights from experimentation.

• Cross-Functional Leadership: Opportunities to influence product strategy and lead design initiatives that have a direct impact on business growth and revenue.

• Design Systems and Scalability: Contributing to the evolution and scaling of design systems across multiple brands, enhancing operational efficiency for design and development teams.

📝 Enhancement Note: These challenges and growth opportunities mirror those faced by operations professionals. The need to balance competing priorities, drive efficiency through process (like design systems), leverage data for decision-making, and continuously adapt to new technologies (like AI) are core to operations career development.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you identified a significant growth opportunity through user research or data analysis. What was your hypothesis, how did you design a solution, and what were the results?" (Focus on problem-solving, data linkage, and impact measurement.)

• "How do you balance conversion goals with user trust and autonomy? Can you provide an example of a design decision where you had to navigate this trade-off?" (Assess product judgment and ethical considerations.)

• "Walk us through your process for collaborating with Product Managers, Engineers, and Data Analysts on a growth initiative. How do you ensure alignment and effective execution?" (Evaluate cross-functional collaboration and communication skills.) Company & Culture Questions:

• "What interests you about working for a US-headquartered company remotely from the Philippines? How do you manage working across different time zones?" (Assess adaptability and remote work readiness.)

• "How do you stay updated on the latest trends in product design, growth strategies, and AI tools?" (Gauge continuous learning and industry awareness.)

• "Based on your understanding of our company/brands, where do you see potential opportunities for design to drive growth?" (Show research and strategic thinking.) Portfolio Presentation Strategy:

• Quantify Everything: For each case study, clearly state the problem, your role, the solution, and the measurable impact using numbers and metrics (e.g., "+15% conversion rate," "-10% drop-off," "increased engagement by X%").

• Tell a Story: Structure your case studies like a narrative – the challenge, your journey, the solution, and the outcome. Emphasize your thought process and decision-making at each stage.

• Highlight Collaboration: Briefly explain how you worked with other teams and incorporated their feedback.

• Showcase Design Craft: Ensure your visuals are clean, polished, and effectively communicate the design solution.

• Be Prepared for Deep Dives: Anticipate questions about specific design choices, trade-offs, and alternative solutions you considered.

📝 Enhancement Note: The interview questions are designed to probe for operational thinking – data-driven decision-making, process understanding, cross-functional collaboration, and impact measurement. The portfolio presentation strategy emphasizes the quantitative results and strategic thinking that are paramount in operations roles.

📌 Application Steps

To apply for this Senior Product Designer, Growth position:

• Submit your application through the provided link on Workable.

• Portfolio Customization: Tailor your portfolio to highlight growth-related projects, end-to-end case studies with measurable outcomes, and your experience with A/B testing and user data.

• Resume Optimization: Ensure your resume clearly articulates your 5+ years of experience, emphasizing achievements in product ownership, growth design, and collaboration with cross-functional teams. Integrate keywords like "growth," "conversion," "UX," "Figma," and "experimentation."

• Interview Preparation: Practice articulating your design process and impact using the STAR method (Situation, Task, Action, Result), focusing on quantifiable achievements. Prepare to discuss your approach to solving growth challenges and leveraging AI tools.

• Company Research: Research the client's consumer brands (if discoverable) and understand their market position, target audience, and potential growth levers. Familiarize yourself with common challenges in their industry (e.g., e-commerce, health tech).

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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