Senior Graphic Designer

📍 Job Overview

Job Title: Senior Graphic Designer

Company: Bjak

Location: Singapore

Job Type: FULL_TIME

Category: Marketing Operations / Creative Operations

Date Posted: 2026-09-02

Experience Level: Senior (5-8 years)

Remote Status: Fully Remote (Singapore-based)

🚀 Role Summary

• Drive the creation of high-impact visual assets for diverse marketing channels, including campaigns, social media, web, and advertising, ensuring brand consistency and conversion optimization.

• Translate creative briefs into compelling, on-brand visuals that resonate with target audiences and support broader marketing objectives.

• Foster a collaborative environment by partnering closely with content, video, and performance marketing teams to deliver cohesive and impactful campaign executions.

• Continuously iterate and optimize designs based on performance data and feedback, demonstrating a commitment to data-driven creative strategies.

• Provide mentorship and guidance to junior designers, contributing to the overall growth and skill development of the creative team.

📝 Enhancement Note: This role is positioned as a Senior Graphic Designer, but the responsibilities heavily lean into the intersection of creative execution and marketing performance. This suggests a strong need for operations-minded individuals who can not only design but also understand how design impacts conversion rates and campaign effectiveness. The emphasis on "conversion-driven visuals" and "performance insights" indicates that this role is integral to the GTM strategy.

📈 Primary Responsibilities

• Conceptualize and execute visually compelling design assets for digital marketing campaigns, social media platforms, website content, and online advertisements, ensuring alignment with BJAK's brand identity and strategic objectives.

• Develop creative concepts and visual narratives that effectively communicate campaign messages and drive user engagement and conversion across various digital touchpoints.

• Collaborate cross-functionally with Performance Marketing, Content, and Video teams to ensure seamless integration of visual assets within broader marketing initiatives and cohesive campaign delivery.

• Analyze performance metrics and user feedback on design assets to inform iterative improvements, optimize visual elements for maximum impact, and ensure continuous enhancement of design effectiveness.

• Maintain rigorous design quality and brand consistency across all brand touchpoints, from initial concept to final asset delivery, ensuring a unified and professional brand representation.

• Support Product Marketing efforts by creating clear, compelling, and strategically aligned visual communications that enhance product understanding and adoption.

• Mentor and guide junior designers, fostering their professional development, sharing best practices in design execution and strategy, and contributing to a high-performing creative team environment.

📝 Enhancement Note: The responsibilities highlight a critical need for a Senior Graphic Designer who can operate with a "Revenue Operations" mindset. This involves not just aesthetic creation but also a deep understanding of how design directly influences key performance indicators (KPIs) like conversion rates, click-through rates, and overall campaign ROI. The emphasis on "conversion-driven visuals" and "performance insights" suggests that this role is deeply embedded within the GTM strategy, requiring an operational approach to creative execution.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Visual Communications, Fine Arts, or a related field is typically expected for a Senior role, or equivalent practical experience.

Experience: 5–8 years of progressive experience in graphic design, motion design, or creative content production, with a proven track record of delivering impactful visual solutions.

Required Skills:

• Demonstrated expertise in graphic design principles, including layout, composition, typography, color theory, and visual hierarchy.

• Proficiency in industry-standard design software, including Adobe Creative Suite (Photoshop, Illustrator, InDesign), Figma for collaborative design, and advanced motion graphics tools such as After Effects and Premiere Pro.

• Proven ability to translate creative briefs into bold, on-brand, and conversion-driven visual assets for digital marketing channels.

• Strong portfolio showcasing a range of design work, clean execution, compelling storytelling, and evidence of design leadership.

• Experience or strong interest in leveraging AI tools for creative concepting, asset generation, and production workflows.

• Ability to work at a rapid pace, iterate quickly on designs, and consistently meet tight deadlines in a fast-paced environment.

• Excellent English communication skills for effective collaboration with global and local teams. Preferred Skills:

• Experience in producing short-form video ads or commercial visual assets for performance marketing.

• Exposure to fast-paced startup environments and a solid understanding of performance marketing principles.

• Basic knowledge of sound editing or visual effects (VFX) to enhance multimedia content.

• Familiarity with developing and utilizing design templates, visual systems, and brand libraries to ensure scalability and consistency.

• Experience in mentoring junior designers and contributing to team growth and knowledge sharing.

📝 Enhancement Note: The required skills emphasize a blend of core design competencies and operational awareness. Proficiency in specific tools like Figma and motion graphics software points to the need for efficient workflow and dynamic content creation, essential in a fast-paced GTM environment. The mention of AI tools suggests an openness to embracing new technologies for enhanced productivity and innovation, a key trait for operations-focused roles.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 5-8 years of professional design experience with a focus on digital marketing, social media, and web assets.

• Include case studies that clearly demonstrate your design process, from brief interpretation to final execution, highlighting problem-solving and strategic thinking.

• Provide examples of conversion-driven visuals that have demonstrably impacted campaign performance (e.g., increased CTR, engagement rates).

• Feature strong examples of brand consistency across various touchpoints and campaign executions.

• Demonstrate proficiency in motion graphics and short-form video content creation.

• Showcase your experience with or aptitude for using AI tools in your design workflow. Process Documentation:

• Be prepared to discuss your personal design workflow, including how you manage multiple projects, prioritize tasks, and collaborate with cross-functional teams (e.g., marketing, product).

• Articulate your process for translating creative briefs into actionable design concepts and for iterating based on feedback and performance data.

• Explain your approach to maintaining brand consistency and quality control across all design outputs.

• Detail how you would integrate new tools or technologies, such as AI, into existing design processes to enhance efficiency and output.

📝 Enhancement Note: For a Senior Graphic Designer role with operations-like responsibilities, the portfolio and process documentation are critical. They serve as evidence of not just creative talent but also an ability to execute efficiently, measure impact, and integrate into a structured GTM workflow. The emphasis on "conversion-driven visuals" and "performance insights" means the portfolio should highlight measurable results, not just aesthetics.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for Senior Graphic Designers in Singapore with 5-8 years of experience, and considering the remote nature and the company's growth stage (fintech/insurtech startup), a competitive annual salary range would typically be between SGD 70,000 to SGD 95,000. This estimate accounts for the required expertise, the high-impact nature of the role, and the cost of living in Singapore.

Benefits:

• Competitive salary package.

• Clear growth pathways into creative leadership roles within the organization.

• Opportunity to own and create high-impact visuals that reach millions of users across Southeast Asia.

• Exposure to a fast-moving team that values smart design, innovation, experimentation, and efficient execution.

• Remote-friendly work environment, offering flexibility and autonomy.

• Potential for involvement in cutting-edge AI-driven design workflows.

Working Hours: While the role is remote and encourages working for passion, a standard full-time commitment is expected. It's common in such environments to have core collaboration hours, likely aligning with Singapore Standard Time (SGT) for team meetings, with flexibility around the remaining hours to accommodate personal work styles and peak productivity times. A typical estimate would be 40 hours per week.

📝 Enhancement Note: The salary estimate is based on research of senior-level graphic design roles in Singapore, considering the fintech/insurtech industry and the specific requirements of the role (e.g., motion design, AI tools, performance marketing focus). The benefits listed are directly extracted from the job description, with an emphasis on career progression and the unique aspects of working in a dynamic, remote-first tech company.

🎯 Team & Company Context

🏢 Company Culture

Industry: Financial Technology (Fintech) / Insurtech. BJAK operates in the rapidly evolving digital insurance and broader financial services sector in Southeast Asia, aiming to make financial planning, saving, and money growth more accessible and smarter through technology.

Company Size: BJAK is a growing company with teams working globally, comprised of over 20 nationalities. While the exact number isn't specified, it operates as a significant player in the Southeast Asian insurance platform market, indicating a medium to large startup or scale-up size. This size suggests a dynamic, agile environment with opportunities for broad impact.

Founded: 2019. BJAK was founded with a mission to revolutionize how people in Southeast Asia manage their finances, starting with a mobile-first insurance platform. This relatively recent founding date implies a culture of innovation, rapid iteration, and a forward-thinking approach to product development and market expansion.

Team Structure:

• The design team is part of a larger marketing and product development function. Designers are expected to collaborate closely with content, video, and performance marketing specialists, as well as product teams.

• The reporting structure likely involves a Creative Lead or Head of Marketing/Growth, with senior designers expected to take ownership and potentially mentor junior members.

• Cross-functional collaboration is a cornerstone, with designers expected to work closely with various departments to ensure visual consistency and strategic alignment across all initiatives. Methodology:

• Data-Driven Creativity: Designs are not created in a vacuum but are informed by performance insights, user feedback, and market trends, with a strong emphasis on conversion optimization.

• Agile Development: The company's fast-moving nature suggests an agile approach to project management and creative development, prioritizing speed, iteration, and responsiveness.

• Innovation Focus: BJAK actively seeks out and integrates new technologies, including AI tools, to enhance product offerings and operational efficiency.

Company Website: https://bjak.my/en/about-us

📝 Enhancement Note: Understanding BJAK's fintech/insurtech industry and its mission is crucial for a designer. The company's focus on "smarter ways to plan, save and grow money" and its rapid growth since 2019 indicate an environment that values innovation, efficiency, and user-centric solutions. This context helps frame how design contributes to business goals.

📈 Career & Growth Analysis

Operations Career Level: Senior. This role is for an experienced professional who can independently manage complex design projects, contribute strategically to marketing campaigns, and mentor others. It signifies a level of responsibility beyond junior or mid-level positions, requiring leadership qualities and a deep understanding of design's impact on business outcomes.

Reporting Structure: The Senior Graphic Designer will likely report to a Creative Director, Head of Marketing, or a similar leadership role within the marketing or growth team. They will collaborate closely with various functional teams, including performance marketing, content, and product.

Operations Impact: The Senior Graphic Designer is pivotal in shaping BJAK's brand perception and driving user acquisition and retention through compelling visual communication. Their work directly influences marketing campaign effectiveness, website user experience, and overall brand appeal, contributing significantly to the company's growth and revenue objectives by making