Senior Graphic Designer

📍 Job Overview

Job Title: Senior Graphic Designer

Company: Bjak

Location: London, England, United Kingdom

Job Type: FULL_TIME

Category: Marketing & Design Operations

Date Posted: 2026-08-04T00:00:00

Experience Level: Senior (5-8 years)

Remote Status: Hybrid (3 days in-office minimum)

🚀 Role Summary

• Drive the creation of high-impact visual assets for diverse marketing channels, including campaigns, social media, web, and digital advertising, ensuring brand consistency and conversion optimization.

• Translate complex creative briefs into compelling, on-brand designs that resonate with target audiences and support overarching marketing objectives.

• Foster a collaborative design environment by partnering closely with content, video, and performance marketing teams to ensure cohesive and integrated campaign execution.

• Leverage performance insights and user feedback to iterate and optimize visual assets, continuously improving their effectiveness and impact.

• Uphold and elevate BJAK's visual identity by maintaining rigorous design quality and consistency across all brand touchpoints and platforms.

📝 Enhancement Note: This role is framed as a Senior Graphic Designer but encompasses significant responsibilities within marketing operations by focusing on the creation of conversion-driven visuals for marketing campaigns and the optimization of assets based on performance data. The emphasis on collaboration with performance marketing teams highlights its integration into the broader Go-To-Market (GTM) operations.

📈 Primary Responsibilities

• Design and produce visually compelling graphics, animations, and other digital assets for marketing campaigns, social media platforms, web content, and online advertisements.

• Interpret creative briefs, understand campaign objectives, and develop design solutions that are both strategically aligned and aesthetically impactful.

• Collaborate with cross-functional teams, including content creators, video producers, and performance marketers, to ensure a unified brand message and cohesive campaign delivery.

• Analyze performance data and user feedback to refine and optimize existing visual assets, driving better engagement and conversion rates.

• Maintain a high standard of design quality and brand consistency across all communication channels and digital touchpoints.

• Support product marketing initiatives by creating clear, persuasive visual narratives that communicate product value propositions effectively.

• Provide mentorship and guidance to junior designers, contributing to the overall growth and development of the design team.

📝 Enhancement Note: The responsibilities clearly indicate a focus on output tied to marketing performance and conversion, aligning this design role with elements of marketing operations and GTM strategy. The mentorship aspect suggests leadership potential and contribution to team process development.

🎓 Skills & Qualifications

Education: Bachelor's degree in Graphic Design, Visual Arts, Marketing, or a related field, or equivalent practical experience.

Experience: 5–8 years of progressive experience in graphic design, motion design, creative content production, or similar roles, with a proven track record of delivering impactful visual solutions.

Required Skills:

• Demonstrated expertise in graphic design principles, including layout, composition, typography, and color theory.

• Strong proficiency in industry-standard design software, including Adobe Creative Suite (Photoshop, Illustrator), Figma, After Effects, and Premiere Pro.

• Proven ability to create high-impact design assets for digital marketing channels, including web, social media, and advertising.

• Experience in motion design and animation, with the ability to create engaging short-form content.

• Excellent visual storytelling capabilities, with the ability to translate concepts into compelling visuals.

• Ability to work efficiently in a fast-paced environment, manage multiple projects simultaneously, and meet tight deadlines.

• Strong understanding of brand systems and the ability to maintain design consistency across various touchpoints. Preferred Skills:

• Experience producing short-form advertisements or commercial visual assets.

• Exposure to performance marketing principles and their impact on creative asset development.

• Familiarity with AI tools for concepting, asset generation, or workflow enhancement.

• Experience in a fast-paced startup or technology-driven environment.

• Basic knowledge of sound editing or visual effects (VFX).

• Experience with visual systems, brand libraries, and template creation.

• Experience mentoring junior designers or leading design projects.

📝 Enhancement Note: The required and preferred skills highlight a blend of core design competencies with a strong emphasis on digital marketing application, performance optimization, and emerging technologies like AI, reflecting a modern GTM operations requirement. The explicit mention of "design leadership" in the portfolio requirement points towards a senior-level expectation.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a minimum of 5-8 years of professional design experience, with a strong emphasis on design leadership and impactful visual storytelling.

• Demonstrate a clear understanding of how design contributes to marketing objectives, including conversion rates and engagement metrics.

• Showcase examples of creating cohesive campaign assets across multiple channels (e.g., social, web, ads).

• Include case studies or examples that highlight iterative design processes and optimization based on performance feedback.

• Present a strong command of visual systems, brand guidelines, and the ability to maintain consistency across diverse projects. Process Documentation:

• Ability to articulate the design process from brief to final asset delivery, including ideation, iteration, and finalization stages.

• Demonstrate experience in collaborating with cross-functional teams (marketing, content, product) to refine design briefs and deliverables.

• Showcase an understanding of how performance data informs design decisions and process adjustments.

• Present examples of workflow efficiency improvements or the adoption of new tools (e.g., AI) to enhance the design process.

📝 Enhancement Note: While not explicitly stated as "operations," the emphasis on conversion-driven visuals, performance optimization, and cross-functional collaboration within the portfolio requirements directly aligns with the operational aspects of marketing and GTM functions. The need to demonstrate "design leadership" implies a process-oriented approach to guiding projects and teams.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for Senior Graphic Designers in London, with 5-8 years of experience and hybrid work arrangements, the estimated annual salary range is approximately £45,000 - £65,000. This estimate considers the cost of living in London and the demand for skilled design professionals in the tech and fintech sectors.

Benefits:

• Competitive salary package, reflecting the Senior level and responsibilities.

• Clear growth pathways and opportunities for advancement into creative leadership roles.

• The chance to own and create high-impact visuals that are seen by millions of users across Southeast Asia.

• Exposure to a dynamic team environment that values innovation, experimentation, and efficient execution.

• Flexible hybrid work model, supporting work-life balance while contributing to BJAK's London expansion.

• Opportunity to work with cutting-edge AI tools and contribute to the evolution of design workflows.

Working Hours: Standard full-time working hours, with an expectation of 40 hours per week. The hybrid model allows for flexibility, with a minimum of 3 days per week required in the office.

📝 Enhancement Note: Salary range is an estimate based on typical Senior Graphic Designer roles in London, UK, considering the company's industry (Fintech/Insurance Tech) and the specified experience level. The provided benefits are directly extracted and contextualized for operations professionals.

🎯 Team & Company Context

🏢 Company Culture

Industry: Fintech / Insurance Technology. BJAK operates in a rapidly evolving digital financial services sector, aiming to make financial planning, saving, and investing more accessible. This industry context implies a need for clear, trustworthy, and engaging visual communication to build user confidence and drive adoption.

Company Size: The description mentions "teams working around the world, with over 20 nationalities from our offices and remotely," suggesting a growing, international company. This implies a dynamic, potentially fast-paced environment with diverse perspectives, requiring adaptability and strong communication skills from operations professionals.

Founded: Started in 2019, BJAK is a relatively young company that has rapidly established itself as a leading insurance platform in Southeast Asia and is now expanding its offerings. This suggests a culture of innovation, agility, and a drive for rapid growth.

Team Structure:

• The design team is integrated within a larger marketing and product organization, emphasizing cross-functional collaboration.

• Designers are expected to work closely with content, video, and performance marketing teams, indicating a highly collaborative and integrated GTM structure.

• The role includes mentorship of junior designers, suggesting a tiered structure within the design function and opportunities for leadership development. Methodology:

• BJAK's approach emphasizes moving fast, focusing on impact, and avoiding "fluff." This suggests a results-oriented culture where efficiency and effectiveness are prioritized.

• The company values smart design, experimentation, and execution, indicating a willingness to try new approaches and iterate based on data.

• A strong emphasis is placed on critical thinking and creating work that is both visually strong and strategically impactful, aligning with operational excellence in GTM.

Company Website: https://bjak.my/en/about-us

📝 Enhancement Note: The company culture description highlights a fast-paced, results-driven environment that values innovation and collaboration. For operations roles, this means adapting to rapid change, focusing on measurable outcomes, and being adept at cross-functional teamwork.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Senior Graphic Designer, indicating a mid-to-senior level within the design function. It implies a high degree of autonomy, responsibility for significant projects, and the ability to influence design direction. For operations professionals, this level typically involves strategic input, process improvement contributions, and mentorship.

Reporting Structure: While not explicitly detailed, the Senior Graphic Designer is likely to report to a Head of Design, Creative Director, or Marketing Lead. They will also collaborate closely with Marketing Managers, Content Leads, and Performance Marketing Specialists, demonstrating a matrixed reporting and collaboration dynamic common in GTM operations.

Operations Impact: The role's impact is directly tied to the effectiveness of marketing campaigns and user acquisition. By creating high-impact, conversion-driven visuals, the Senior Graphic Designer directly contributes to BJAK's revenue growth and market penetration, especially as the company expands into new areas and markets.

Growth Opportunities:

• Creative Leadership: Clear pathways exist for growth into leadership roles, such as Lead Designer or Art Director, with opportunities to manage teams and define design strategy.

• Skill Specialization & Expansion: The role encourages exploration of new visual directions and AI-driven workflows, providing opportunities to develop expertise in emerging design technologies and methodologies.

• Cross-Functional Influence: The collaborative nature of the role allows for deeper understanding of performance marketing and product strategy, potentially opening doors to roles with broader GTM operational scope or strategic marketing functions.

📝 Enhancement Note: The growth opportunities are framed to appeal to ambitious professionals. For operations roles, the ability to influence strategy, lead projects, and develop specialized skills in areas like AI integration is crucial for career progression.

🌐 Work Environment

Office Type: The role is described as hybrid, requiring a minimum of 3 days per week in the office. This suggests a modern office environment designed to foster collaboration, innovation, and team connection, while also allowing for focused work and personal flexibility.

Office Location(s): The primary focus is on BJAK's London expansion, indicating a significant presence or planned office space in the United Kingdom's capital. This location offers access to a vibrant creative and tech ecosystem.

Workspace Context:

• The office environment is expected to be collaborative, encouraging interaction with marketing, content, and performance teams to ensure cohesive campaign delivery.

• Access to necessary design tools and technology, including Adobe Creative Suite, Figma, After Effects, and potentially AI tools, will be provided.

• Opportunities for direct interaction with colleagues and stakeholders will be frequent, facilitating rapid feedback loops and efficient project execution.

Work Schedule: A standard 40-hour work week is expected, with the flexibility afforded by the hybrid model. This structure allows operations professionals to balance project deadlines with personal well-being, while ensuring consistent presence and collaboration during core office days.

📝 Enhancement Note: The hybrid work environment and focus on London expansion suggest a company investing in its physical presence while embracing modern work flexibility. For operations, this means understanding how to maximize collaborative time and leverage remote work for focused tasks.

📄 Application & Portfolio Review Process

Interview Process:

• Stage 1: Online Assessment/Practical Task: Candidates will likely be given a design challenge or task relevant to the role's responsibilities, testing their practical skills, speed, and understanding of BJAK's brand. Preparation should focus on efficiency and delivering a polished output quickly.

• Stage 2: Role-Specific Interview: This interview will delve deeper into the candidate's experience, portfolio, and approach to design challenges, particularly in relation to marketing campaigns and performance. Expect questions about their problem-solving methods, collaboration style, and leadership potential.

• Stage 3: CEO/Final Round: A final interview with the CEO or senior leadership, likely focusing on strategic alignment, cultural fit, and overall vision for the role and its contribution to BJAK's growth.

Portfolio Review Tips:

• Curate for Impact: Select projects that best demonstrate your ability to create "high-impact," "conversion-driven" visuals for marketing and social media. Prioritize work that shows measurable results or clear strategic intent.

• Showcase Leadership: Include examples where you've taken ownership, mentored others, or influenced design direction. Highlight your problem-solving process and how you've iterated based on feedback or performance data.

• Demonstrate Versatility: Include a range of assets created using Adobe Creative Suite, Figma, and motion tools (After Effects, Premiere Pro). If applicable, showcase any experience with AI tools.

• Tell the Story: For each project, clearly articulate the brief, your approach, the challenges faced, and the outcomes achieved. Quantify results where possible.

Challenge Preparation:

• Understand BJAK's Brand: Research BJAK's current visual identity, marketing campaigns, and target audience to inform your approach to any practical tasks.

• Focus on Speed and Quality: The process emphasizes moving fast. Practice creating design assets under time constraints while maintaining a high standard of execution.

• Prepare to Articulate Your Process: Be ready to explain your design choices, how you interpreted the brief, and how your work aligns with marketing objectives.

📝 Enhancement Note: The compressed interview timeline (aiming to complete within 1 week) highlights BJAK's fast-paced operational tempo. Candidates should be prepared for rapid evaluation and decision-making, with a strong emphasis on portfolio demonstration and practical task performance.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential for graphic design, photo editing, and illustration (Photoshop, Illustrator).

• Figma: Crucial for collaborative design, UI/UX prototyping, and design system management.

• After Effects: Required for motion graphics, animation, and creating dynamic visual content.

• Premiere Pro: Necessary for video editing and producing short-form motion content.

Analytics & Reporting:

• While not explicitly listed as a designer tool, understanding how to interpret and utilize performance data from analytics platforms (e.g., Google Analytics, social media analytics) will be key for optimizing visual assets. CRM & Automation:

• Familiarity with marketing automation platforms or CRM systems (e.g., HubSpot, Salesforce Marketing Cloud) may be beneficial for understanding campaign workflows and asset deployment, though not a direct requirement for the designer role.

📝 Enhancement Note: The specified tools are core to modern digital design and content creation. For operations professionals, proficiency in these tools, especially Figma and After Effects, combined with an understanding of how to use performance data to refine output, is critical for effective GTM execution.

👥 Team Culture & Values

Operations Values:

• Impact-Driven: BJAK values professionals who focus on creating work that "works, converts, and captures attention." This means prioritizing outcomes over mere aesthetics.

• Efficiency & Speed: The culture emphasizes "moving fast and not doing fluff," valuing quick iteration and timely delivery of high-quality assets.

• Collaboration: Designers are expected to be team players, working closely with content, video, and performance marketing to achieve unified campaign goals.

• Ownership & Critical Thinking: Individuals are expected to "own their output," think critically about their work, and ensure it is strategically impactful.

• Experimentation: The team is open to exploring new visual directions and AI-driven workflows, encouraging innovation and continuous learning.

Collaboration Style:

• Integrated GTM: Designers are deeply integrated into the Go-To-Market process, working hand-in-hand with marketing teams to ensure visual assets align with campaign strategies and performance targets.

• Feedback-Oriented: The environment likely fosters open communication and feedback loops to facilitate rapid iteration and improvement of design work.

• Cross-Functional Synergy: Emphasis is placed on creating cohesive campaigns, requiring designers to understand and contribute to the broader marketing narrative beyond just visual execution.

📝 Enhancement Note: The values and collaboration style highlight a proactive, results-oriented culture. Operations professionals will need to be adaptable, data-informed, and comfortable working within a highly collaborative, fast-paced GTM team.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Speed and Quality: The need to "move fast" and "meet tight deadlines" while maintaining high design standards and creative excellence.

• Data-Driven Optimization: Translating performance insights and feedback into actionable design improvements, requiring analytical thinking alongside creative skills.

• Brand Evolution: Contributing to the visual identity of a rapidly expanding company across new markets and service offerings.

• AI Integration: Staying ahead of and integrating emerging AI tools into the design workflow effectively and ethically.

Learning & Development Opportunities:

• Creative Leadership Development: Opportunities to mentor junior designers and potentially grow into leadership positions.

• Exposure to Emerging Technologies: Hands-on experience with AI tools for design and production, keeping skills cutting-edge.

• Cross-Functional Acumen: Deepening understanding of performance marketing, content strategy, and product marketing through close collaboration.

• High-Visibility Projects: Working on campaigns and visuals seen by millions, offering significant professional recognition and portfolio enhancement.

📝 Enhancement Note: The challenges presented are common in high-growth tech environments and offer significant opportunities for skill development and career advancement, particularly for those aspiring to roles with broader operational or strategic responsibilities.

💡 Interview Preparation

Strategy Questions:

• Design for Conversion: Be prepared to discuss how you approach designing visuals specifically to drive user engagement, clicks, or conversions, referencing specific examples from your portfolio.

• Collaborative Workflow: Explain how you typically collaborate with marketing, content, and performance teams. Be ready to share an example of a project where cross-functional input significantly improved the final output.

• Problem-Solving & Iteration: Describe a time you received critical feedback on a design or when performance data indicated a need for change. How did you adapt your approach?

• Brand Consistency: Discuss your process for ensuring brand consistency across diverse marketing channels and assets, especially in a fast-paced environment.

Company & Culture Questions:

• Understanding BJAK's Mission: Research BJAK's mission and current offerings. Be ready to articulate how your design skills can support their goals of making financial planning, saving, and investing more accessible.

• Fit with Fast-Paced Culture: How do you thrive in a "move fast and don't do fluff" environment? What are your strategies for managing multiple high-priority projects?

• AI in Design: What are your thoughts on AI's role in graphic design? How have you explored or how would you explore using AI tools in your workflow at BJAK?

Portfolio Presentation Strategy:

• Focus on Impact: Select 3-5 key projects that best showcase your ability to create "high-impact" visuals for marketing campaigns and demonstrate measurable results or strategic intent.

• Tell the Story: For each project, clearly articulate the problem, your solution, the tools used, your process (especially any iteration based on feedback/data), and the outcome. Use metrics where possible.

• Highlight Leadership: Include at least one example demonstrating your ability to lead a project, mentor junior designers, or influence design strategy.

• Demonstrate Versatility: Ensure your presented work highlights proficiency across Adobe Creative Suite, Figma, and motion graphics tools (After Effects/Premiere Pro).

📝 Enhancement Note: The interview preparation advice is tailored to a role that bridges creative execution with GTM operational objectives, emphasizing data-driven decision-making and rapid execution.

📌 Application Steps

To apply for this operations-adjacent design position:

• Submit your application through the provided application link on Ashby.

• Portfolio Customization: Tailor your portfolio to highlight projects demonstrating "high-impact," "conversion-driven" visuals for marketing campaigns, social media, and ads. Prioritize work that shows your ability to iterate based on performance insights and your design leadership capabilities.

• Resume Optimization: Ensure your resume clearly articulates your 5-8 years of experience, emphasizing proficiency in Adobe Creative Suite, Figma, After Effects, and Premiere Pro. Highlight achievements related to brand consistency, campaign success, and any mentoring or leadership experience.

• Interview Preparation: Practice articulating your design process, how you collaborate with marketing teams, and how you use data to inform your creative decisions. Prepare to discuss your experience with AI tools and your vision for design at BJAK.

• Company Research: Understand BJAK's mission, products, and current market position. Be ready to discuss how your design approach aligns with their goal of making financial services more accessible and their fast-paced, results-oriented culture.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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