Product Designer
📍 Job Overview
Job Title: Product Designer
Company: Qantas Group
Location: Adelaide, South Australia, Australia
Job Type: Full-time
Category: Product Design / UX/UI Design
Date Posted: 2026-09-14
Experience Level: Mid-Senior Level (5+ years)
Remote Status: On-site
🚀 Role Summary
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Lead the end-to-end design and delivery of innovative mobile experiences, transforming customer and business challenges into actionable solutions.
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Drive efficiency and innovation in design activities using AI-enabled tools across discovery, research, planning, execution, and iteration.
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Collaborate closely with Product and Engineering teams to define problems, explore creative solutions, and bring outstanding digital outcomes to life.
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Champion the Qantas design system, ensuring all solutions meet brand, accessibility (WCAG 2.0 AA), and quality standards.
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Facilitate workshops and engage effectively with stakeholders to communicate design concepts and foster a collaborative squad environment.
📝 Enhancement Note: This role is positioned as a hands-on Product Designer with a strong emphasis on leading the design process within an agile squad. The requirement for AI tool proficiency indicates a forward-thinking approach to design operations and efficiency.
📈 Primary Responsibilities
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Lead the entire design lifecycle for new and evolving mobile experiences, from initial concept and user research through to final implementation and post-launch analysis.
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Conduct user research, persona creation, and usability testing to deeply understand customer needs and inform design decisions.
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Develop wireframes, prototypes, and high-fidelity UI designs for native mobile applications, conversational interfaces, and other digital platforms.
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Strategize and execute design solutions that align with business objectives, brief requirements, and Qantas' brand identity.
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Champion and maintain the Qantas design system, ensuring consistency, scalability, and adherence to accessibility standards (WCAG 2.0 AA).
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Leverage AI-powered design tools to synthesize insights, accelerate exploration, generate prototypes, and streamline the handover process to development teams.
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Facilitate design thinking workshops and brainstorming sessions with cross-functional teams, including Product Managers and Engineers.
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Collaborate with development teams to ensure accurate implementation of designs and provide ongoing support during the development phase.
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Stay abreast of current digital design trends, industry best practices, and emerging technologies, particularly in AI-driven design.
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Communicate design rationale and outcomes effectively to diverse stakeholder groups, adapting communication style as needed.
📝 Enhancement Note: The responsibilities highlight a blend of strategic design leadership and hands-on execution, with a specific focus on mobile experiences and the integration of AI tools. The emphasis on collaboration within a squad structure is crucial for this role.
🎓 Skills & Qualifications
Education:
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Tertiary qualification in Design, Human-Centered Design (HCD), User Experience (UX), or a closely related field. Experience:
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Minimum of 5 years of progressive experience in Service Design, UX Design, UI Design, CX Design, or a similar role.
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Proven track record of leading the design and delivery of complex digital products, with a focus on mobile experiences.
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Experience working within agile frameworks such as Scrum, Kanban, or Lean methodologies. Required Skills:
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Deep understanding of design principles for native mobile applications, conversational interfaces, and other digital platforms.
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Proficiency in modern industry-standard design and collaboration tools including Miro, Figma, JIRA, and Confluence.
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Practical experience using AI tools for design activities, such as AI plugins within Figma or specialized tools like ClaudeCode, to streamline design handover and generate code.
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Strong knowledge of usability principles and accessibility standards, specifically WCAG 2.0 AA.
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Ability to translate complex customer and business challenges into clear, user-centric, and innovative design solutions.
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Strategic thinking to ensure design outcomes are aligned with project briefs, brand guidelines, and business objectives.
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Demonstrated experience in concept development, wireframing, persona creation, and conducting user testing.
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Excellent communication and presentation skills, with the ability to articulate design concepts to technical and non-technical stakeholders. Preferred Skills:
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Experience with modern frameworks and rituals like Design Thinking.
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Demonstrated knowledge of current digital design standards and emerging industry trends.
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Strong facilitation skills with a proven ability to lead successful workshops and design sprints.
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Experience solving high-impact design challenges within large, complex organizational structures.
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Demonstrated logical reasoning and sound decision-making capabilities, including numerical analysis.
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Experience in developing and collaboratively promoting a product vision.
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Experience creating and developing new user interface design patterns.
📝 Enhancement Note: The experience requirement of 5+ years, coupled with the tertiary qualification, places this role at a mid-to-senior level within the design discipline. The explicit mention of AI tools and specific software like ClaudeCode indicates a strong preference for candidates who are forward-thinking and technically adept in modern design workflows.
📊 Process & Systems Portfolio Requirements
Portfolio Essentials:
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Showcase end-to-end product design case studies demonstrating a full project lifecycle, from discovery to delivery.
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Include examples of mobile app design, highlighting user flows, wireframes, interactive prototypes, and final UI designs.
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Present clear evidence of user research methodologies employed (e.g., user interviews, usability testing) and how insights influenced design decisions.
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Demonstrate proficiency in using industry-standard tools such as Figma and Miro for design, collaboration, and prototyping.
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Highlight experience with AI-powered design tools and how they were integrated to improve efficiency, creative output, or developer handover.
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Include examples of adherence to accessibility standards (WCAG 2.0 AA) and how these were incorporated into design solutions. Process Documentation:
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Detail your approach to problem definition, user needs analysis, and solution ideation within your case studies.
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Illustrate your workflow for creating and iterating on wireframes, prototypes, and final UI designs.
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Explain how you collaborate with product managers, engineers, and other stakeholders throughout the design process, showcasing communication and feedback loops.
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Describe your methods for conducting user testing and incorporating feedback into iterative design improvements.
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Provide examples of how you've leveraged AI tools to streamline specific design processes or enhance project outcomes.
📝 Enhancement Note: A strong portfolio is critical for this role, as it will be used to assess practical design skills, process thinking, and experience with modern tools, including AI. Candidates should be prepared to walk through their case studies and articulate the strategic thinking and design decisions behind each project.
💵 Compensation & Benefits
Salary Range:
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Based on industry benchmarks for Product Designers with 5+ years of experience in Adelaide, South Australia, a competitive salary range is estimated to be between AUD $120,000 - $160,000 per annum. This range accounts for the cost of living in Adelaide, the senior nature of the role, and the specific skill requirements, including AI proficiency. Benefits:
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Heavily discounted air travel within Australia and across the globe for employees, family, and friends.
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Exclusive deals on accommodation and holidays.
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Generous paid parental leave (18 weeks).
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Flexible working opportunities.
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Option to purchase additional paid leave for eligible employees.
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Access to thousands of rewards through partnerships, including discounts on shopping, food and wine, insurance, health and wellbeing, leisure, and entertainment.
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Salary packaging program options (e.g., motor vehicles, portable electronic devices, professional memberships).
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Comprehensive wellbeing support, including mental health resources, a wellbeing app, and tailored nutrition plans. Working Hours:
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This is a full-time, permanent position. Standard working hours are typically 40 hours per week, with potential for flexibility depending on project needs and team schedules.
📝 Enhancement Note: The salary estimate is based on data from Australian job boards and salary aggregators for similar roles in Adelaide, considering the specified experience level and specialized skills. The extensive benefits package offered by Qantas is a significant draw for this role.
🎯 Team & Company Context
🏢 Company Culture
Industry: Aviation and Travel Services. Qantas Group is one of Australia's largest and most recognized companies, operating a significant domestic and international airline network, along with associated travel and loyalty businesses.
Company Size: Large enterprise (Qantas Group is a major publicly listed company with tens of thousands of employees globally). This implies a structured environment with established processes but also opportunities for impact within specialized teams.
Founded: 1920. Qantas has a long and rich history, positioning itself as a legacy airline constantly evolving to meet modern demands. This history suggests a culture that values tradition alongside innovation.
Team Structure:
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The Product Designer will be part of a dedicated Product and Innovation Centre in Adelaide.
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This role operates within an agile "Squad" environment, indicating cross-functional teams comprising designers, product managers, engineers, and potentially other specialists.
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The team structure likely follows a hub-and-spoke model, with the Adelaide centre serving as a core innovation hub.
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Collaboration is key, with frequent interaction expected across various business units and product teams within Qantas. Methodology:
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The team embraces agile methodologies, including Scrum and Kanban, emphasizing iterative development and continuous improvement.
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A strong focus on Human-Centered Design (HCD) is evident, with an emphasis on customer value, continuous feedback, and innovation.
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The integration of AI-enabled tools suggests a commitment to leveraging technology for enhanced efficiency and creative exploration in design processes.
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Design Thinking principles are likely applied to problem-solving and ideation phases.
Company Website: https://www.qantas.com/
📝 Enhancement Note: Qantas's status as a major airline implies a complex operational environment with a strong focus on customer experience and safety. The establishment of a new Product and Innovation Centre in Adelaide suggests a strategic investment in digital transformation and future growth.
📈 Career & Growth Analysis
Operations Career Level: This Product Designer role is positioned at a mid-to-senior level, responsible for leading significant design initiatives and influencing product direction. It requires not just execution but also strategic thinking and the ability to mentor or guide less experienced team members within the squad.
Reporting Structure: The Product Designer will report into a design leadership role within the Product and Innovation Centre, likely a Head of Design, Design Lead, or Senior Product Manager. They will work closely with Product Managers and Engineering Leads within their assigned agile squad.
Operations Impact: The Product Designer will have a direct impact on the Qantas customer experience across mobile platforms. By creating intuitive, engaging, and efficient digital products, they contribute to customer satisfaction, loyalty, operational efficiency, and ultimately, revenue growth for Qantas. Their work in leveraging AI tools also contributes to the company's technological advancement and competitive edge.
Growth Opportunities:
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Specialization: Deepen expertise in specific areas of product design, such as mobile UX, conversational design, or AI-driven design.
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Leadership: Progress to a Senior Product Designer role, leading larger projects, mentoring junior designers, or taking on team lead responsibilities.
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Cross-functional Exposure: Gain broader experience by working on different product lines or within different agile squads across the Qantas Group.
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Innovation Focus: Contribute to cutting-edge projects within the new Product and Innovation Centre, exploring new technologies and design approaches.
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Formal Learning: Access Qantas's extensive training and development programs, including formal learning opportunities, coaching, and industry conferences.
📝 Enhancement Note: The emphasis on a "new Product and Innovation Centre" and the "hands-on opportunity" suggests that Qantas is looking for individuals who can contribute to shaping new processes and products, offering significant growth potential for those who can drive impact and innovation.
🌐 Work Environment
Office Type: The role is based at Qantas's new Product and Innovation Centre in Adelaide. This is likely a modern, purpose-built facility designed to foster collaboration and innovation, with open-plan workspaces, dedicated project areas, and advanced technological infrastructure.
Office Location(s): Adelaide, South Australia, Australia. Specific details regarding the exact location within Adelaide would need to be confirmed, but it is presented as a central hub for digital product development.
Workspace Context:
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Collaborative Environment: Designed to encourage interaction between designers, product managers, engineers, and other stakeholders, fostering a true squad-based agile working model.
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Tools & Technology: Access to state-of-the-art design software, collaboration platforms, and potentially AI-powered design tools, as highlighted in the requirements.
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Innovation Hub: A dynamic environment focused on developing next-generation customer experiences, encouraging experimentation and creative problem-solving.
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Agile Rituals: The workspace will likely support agile ceremonies like daily stand-ups, sprint planning, and retrospectives.
Work Schedule: This is a full-time, permanent role with a standard 40-hour work week. While on-site presence is required, the company culture may offer some degree of flexibility in daily start/end times, subject to team needs and project deadlines.
📝 Enhancement Note: The description of a "new Product and Innovation Centre" implies a modern and dynamic work environment designed to support agile development and collaborative design practices. This suggests a shift towards a more modern workplace culture within a traditional company like Qantas.
📄 Application & Portfolio Review Process
Interview Process:
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Initial Screening: HR or recruitment team will review applications and CVs for essential qualifications and experience.
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Hiring Manager Interview: A conversation with the hiring manager to assess overall fit, understanding of the role, and initial alignment with Qantas's design philosophy.
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Portfolio Presentation & Technical Interview: Candidates will be asked to present a selection of their work from their portfolio, focusing on 2-3 key case studies. This will involve explaining their process, design decisions, and the impact of their work. Expect in-depth questions about their approach to user-centered design, problem-solving, and AI tool integration.
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Team/Squad Interview: Meet with potential team members (e.g., Product Manager, Lead Engineer, fellow designers) to evaluate collaboration style, cultural fit, and ability to work within an agile squad.
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Final Interview: Potentially a final discussion with a senior leader or executive to confirm suitability for the role and broader Qantas organization.
Portfolio Review Tips:
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Curate Strategically: Select 2-3 of your strongest case studies that best represent your skills in mobile UX/UI design, service design, and AI integration. Ensure diversity in the types of problems solved and solutions presented.
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Focus on Process & Impact: Clearly articulate the problem you were solving, your design process (research, ideation, prototyping, testing), your specific contributions, and the measurable business or user impact achieved. Use data and metrics where possible.
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Highlight AI Integration: For relevant projects, explicitly detail how you used AI-powered tools, the benefits derived (e.g., efficiency gains, enhanced creativity, faster iteration), and any lessons learned.
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Showcase Collaboration: Demonstrate how you worked with cross-functional teams, managed stakeholder expectations, and incorporated feedback.
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Prepare for Technical Questions: Be ready to discuss your approach to usability, accessibility (WCAG 2.0 AA), and your proficiency with tools like Figma and Miro.
Challenge Preparation:
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While not explicitly mentioned, be prepared for potential design challenges. These could involve a short, timed exercise to solve a specific design problem or a take-home task that requires you to apply your skills to a Qantas-related scenario.
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Practice articulating your thought process clearly and concisely, especially under time constraints.
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Be ready to discuss your rationale behind design choices and how you would approach iteration based on feedback.
📝 Enhancement Note: The emphasis on AI tool usage and the new Product and Innovation Centre suggests that candidates should be prepared to showcase practical application of these tools and discuss their vision for integrating AI into design workflows.
🛠 Tools & Technology Stack
Primary Tools:
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Figma: Essential for UI design, prototyping, and collaborative design workflows. Expect to demonstrate proficiency in advanced features, component libraries, and auto-layout.
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Miro: Critical for collaborative whiteboarding, ideation, workshop facilitation, user journey mapping, and information architecture.
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Adobe Creative Suite: Likely used for asset creation, graphic design, and potentially motion graphics or illustration support.
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AI-Powered Design Tools: Specific tools like ClaudeCode (for code generation/handover), Figma AI plugins, or similar AI platforms used for insight synthesis, idea generation, or prototyping acceleration.
Analytics & Reporting:
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JIRA: Used for project tracking, sprint management, and collaboration with engineering teams. Understanding JIRA workflows and ticket management is beneficial.
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Confluence: For documentation, knowledge sharing, and project documentation.
CRM & Automation:
- While not directly a designer's tool, an understanding of how design impacts CRM functionalities or customer journeys managed through CRM systems would be advantageous.
📝 Enhancement Note: Proficiency in Figma and Miro is a given for a Product Designer. The explicit requirement for AI tools like ClaudeCode signals a significant shift towards AI-augmented design processes, and candidates should be prepared to discuss their experience and comfort level with these technologies.
👥 Team Culture & Values
Operations Values:
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Customer Centricity: A core value, driving all design decisions to ensure exceptional customer experiences across Qantas's digital touchpoints.
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Innovation: Encouraged through the new Product and Innovation Centre, fostering a culture of experimentation, creativity, and the adoption of new technologies like AI.
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Collaboration: Essential for success in the agile squad model, promoting teamwork, open communication, and shared ownership of outcomes.
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Efficiency & Quality: A drive to deliver high-quality, user-friendly products efficiently, leveraging best practices and modern tools.
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Data-Driven Decision Making: While design is creative, decisions are expected to be informed by user research, analytics, and business objectives.
Collaboration Style:
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Agile Squad Integration: Designers work hand-in-hand with Product Managers, Engineers, and other stakeholders in a highly collaborative, cross-functional team structure.
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Open Communication: Encouraging continuous feedback loops and proactive problem-solving within the team.
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Design System Advocacy: Actively promoting and contributing to the design system to ensure consistency and efficiency across all product initiatives.
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Knowledge Sharing: A culture that values sharing insights, best practices, and learnings, potentially through internal workshops or documentation.
📝 Enhancement Note: The culture at Qantas, particularly within its new innovation hub, is likely a blend of established corporate values and modern agile startup principles. The emphasis on AI suggests a progressive outlook.
⚡ Challenges & Growth Opportunities
Challenges:
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Balancing Innovation with Legacy Systems: Navigating the complexities of integrating new digital experiences within a large, established airline with existing infrastructure and processes.
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AI Integration Scalability: Effectively integrating AI tools into the design workflow in a way that is scalable, sustainable, and genuinely enhances productivity and creativity across the team.
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Stakeholder Alignment: Managing diverse stakeholder expectations and gaining buy-in for design decisions in a large corporate environment.
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Rapid Iteration in a Regulated Industry: Adapting to fast-paced agile development cycles while adhering to the stringent safety and regulatory requirements of the aviation industry.
Learning & Development Opportunities:
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AI in Design Specialization: Become a go-to expert within Qantas for leveraging AI in design processes, offering significant career differentiation.
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Product Leadership: Develop skills in product visioning and strategy through collaborative work with product management.
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Complex System Design: Gain experience designing for large-scale, intricate systems with a diverse user base.
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Mentorship: Opportunities to mentor junior designers and contribute to the growth of the design practice within Qantas.
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Industry Exposure: Access to industry conferences, workshops, and training programs to stay current with design trends and technologies.
📝 Enhancement Note: The challenges presented are typical for roles in large, evolving organizations. The growth opportunities are particularly strong given the establishment of a new innovation centre and the focus on emerging technologies like AI.
💡 Interview Preparation
Strategy Questions:
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"Describe a time you led the end-to-end design of a complex mobile experience. What was your process, and what was the outcome?"
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"How have you used AI-powered design tools in your workflow? Can you provide specific examples of how they improved efficiency, creativity, or the design handover process?"
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"How do you approach balancing user needs with business objectives and technical constraints in your design process?"
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"Walk us through a challenging stakeholder management situation and how you navigated it to achieve a positive design outcome."
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"How do you ensure your designs meet accessibility standards like WCAG 2.0 AA, and what is your experience with testing for accessibility?" Company & Culture Questions:
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"What interests you about Qantas and this specific Product Designer role, especially given our new Product and Innovation Centre?"
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"How do you see yourself contributing to our agile squad environment and collaborating with product and engineering teams?"
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"What are your thoughts on the future of AI in product design, and how do you stay updated on these trends?"
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"How do you approach learning and adapting to new tools and technologies, particularly in a fast-paced environment?" Portfolio Presentation Strategy:
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Structure Your Narrative: For each case study, clearly define the problem, your role, the process undertaken, your specific contributions, the solutions you designed, and the impact achieved (quantify where possible).
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Show, Don't Just Tell: Use visuals effectively – sketches, wireframes, prototypes, final UI – to illustrate your design journey.
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Emphasize AI's Role: For projects where AI was used, dedicate specific slides or talking points to explain its application and benefits.
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Be Ready for Deep Dives: Anticipate detailed questions about your design decisions, user research findings, and how you handled trade-offs.
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Connect to Qantas: Where possible, subtly relate your experiences and skills to Qantas's mission and customer base.
📝 Enhancement Note: Interview preparation should heavily focus on showcasing practical application of AI tools, a deep understanding of user-centered design principles, and the ability to thrive in an agile, collaborative environment.
📌 Application Steps
To apply for this Product Designer position:
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Submit your application through the provided link on the Qantas Group careers portal.
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Tailor Your Resume: Highlight your 5+ years of experience in Service Design, UX/UI, and CX, specifically mentioning mobile design, agile methodologies, and any experience with AI-powered design tools. Quantify achievements wherever possible.
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Curate Your Portfolio: Select 2-3 strong case studies that demonstrate your end-to-end design process for mobile applications, your problem-solving skills, and your proficiency with tools like Figma and Miro. Ensure you have clear examples of your work with AI tools.
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Prepare for Portfolio Presentation: Practice walking through your chosen case studies, articulating your design decisions, process, and impact, with a specific focus on how you leveraged AI.
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Research Qantas: Familiarize yourself with Qantas's brand, recent digital initiatives, and their commitment to innovation. Understand their customer base and the unique challenges of designing for the aviation industry.
⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.
Application Requirements
Candidates must have 5+ years of experience in Service Design, UX, UI, or CX, along with a tertiary qualification in a relevant design field. Proficiency in modern design tools like Figma and knowledge of accessibility standards such as WCAG 2.0 AA are essential.