Product Designer

📍 Job Overview

Job Title: Product Designer

Company: Platzi

Location: Bogotá, Colombia

Job Type: Full-Time

Category: Product Design / UX/UI Design

Date Posted: 2026-09-29

Experience Level: Mid-Level (2-5 years)

Remote Status: Hybrid (with potential for remote within Colombia)

🚀 Role Summary

• Drive the end-to-end product design lifecycle, from initial concept and user research to high-fidelity prototyping and post-launch analysis.

• Champion a user-centered design approach, translating complex user needs and business objectives into intuitive and effective digital experiences.

• Collaborate closely with product managers, engineers, marketers, and content strategists to define and execute product strategy.

• Contribute to the development and scaling of Platzi's design system across web, iOS, and Android platforms, ensuring consistency and efficiency.

• Utilize data analytics and qualitative user feedback to inform design decisions and drive iterative improvements for a massive online learning community.

📝 Enhancement Note: The "Hybrid" work arrangement in Colombia, coupled with the company's global reach and remote-friendly benefits, suggests a flexible approach. While an office presence in Bogotá is mentioned, the emphasis on remote tools and global team syncs indicates significant flexibility for candidates within Colombia. The role requires a strong blend of strategic thinking, user advocacy, and technical design proficiency, typical of mid-level product designers in fast-paced tech/education environments.

📈 Primary Responsibilities

• Lead the entire design process for new features and product improvements, encompassing discovery, problem definition, ideation, wireframing, prototyping, UI design, and user testing.

• Conduct user research, including interviews, surveys, and usability testing, to gather insights and validate design hypotheses.

• Translate research findings and user feedback into actionable design recommendations and product enhancements.

• Develop high-fidelity mockups and interactive prototypes using Figma and FigJam to effectively communicate design concepts to stakeholders.

• Actively contribute to and maintain the Platzi design system, ensuring its scalability, consistency, and adherence to brand guidelines across all product touchpoints.

• Collaborate effectively with engineering teams to ensure accurate implementation of designs and to provide ongoing design support throughout the development sprints.

• Analyze product performance metrics and user behavior data to identify areas for design optimization and to measure the impact of design changes.

• Present design proposals and rationale clearly and persuasively to multidisciplinary teams, using data and UX principles to support decisions.

• Participate in design critiques and provide constructive feedback to peers to foster a culture of continuous improvement.

• Stay abreast of industry trends, emerging technologies, and best practices in product design, UX/UI, and online education.

📝 Enhancement Note: The core responsibilities highlight a comprehensive product design role with a strong emphasis on the full design lifecycle and cross-functional collaboration, common in growing tech education platforms. The expectation to "lead the complete design cycle" and "scale our design system" suggests a need for proactive ownership and strategic thinking beyond just execution.

🎓 Skills & Qualifications

Education:

• While no specific degree is mandated, a background in Design, Human-Computer Interaction (HCI), Computer Science, or a related field is beneficial.

• Demonstrated ability to apply design principles and methodologies effectively is prioritized over formal education. Experience:

• Minimum of 4 years of progressive experience in Product Design, with a proven track record of delivering user-centered digital products.

• Experience in mass consumption digital products (B2C) or Software-as-a-Service (SaaS) environments is highly desirable.

• Prior experience working within startup environments is strongly preferred, indicating adaptability and comfort with rapid iteration. Required Skills:

• End-to-End Product Design: Proven ability to manage the entire design process from conception to delivery.

• Figma & FigJam Mastery: Expert proficiency in creating interactive prototypes, detailed design assets, and facilitating collaborative design sessions.

• User-Centered Design: Deep understanding and practical application of UX principles, user research methodologies (qualitative and quantitative), and usability testing.

• Design Systems: Experience in developing, implementing, and maintaining scalable design systems for consistency across multiple platforms (web, mobile).

• Cross-Platform Design: Ability to design for diverse user interfaces and experiences across desktop, web, iOS, and Android applications.

• Data-Informed Design: Proficiency in using analytics tools and user feedback to inform design decisions and measure impact.

• Strategic Collaboration: Excellent communication and interpersonal skills to effectively partner with product managers, engineers, and stakeholders.

• Problem-Solving: Strong analytical and critical thinking skills to tackle complex design challenges.

• Fluent English and Spanish: Essential for effective communication within Platzi's diverse, global team and user base.

Preferred Skills:

• Design Thinking & Design Sprints: Experience leading and facilitating design sprints and applying design thinking methodologies.

• UI Animation & Microinteractions: Ability to enhance user experience through subtle animations and interactive elements.

• A/B Testing: Experience designing and interpreting A/B tests to optimize user flows and conversion rates.

• Familiarity with Agile/Scrum: Understanding of agile development methodologies and experience working within agile teams.

📝 Enhancement Note: The requirement for 4+ years of experience, coupled with a strong portfolio and specific tool mastery (Figma/FigJam), positions this as a mid-level to senior-leaning role. The preference for startup experience and B2C/SaaS background is critical for candidates to highlight. The emphasis on "why" behind design decisions and demonstrated results in the portfolio is a key differentiator.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a minimum of 3-5 distinct projects that demonstrate the full product design lifecycle.

• Each project should clearly articulate the problem statement, your role and responsibilities, the design process followed, key decisions made, and the measurable outcomes or impact achieved.

• Visual examples of wireframes, user flows, interactive prototypes, and high-fidelity UI designs are expected.

• Evidence of user research conducted and how it informed design decisions is crucial.

• Demonstrations of how you've contributed to or utilized design systems to ensure consistency should be included. Process Documentation:

• Showcase your ability to document design processes, including user journey mapping, user flow diagrams, and information architecture.

• Provide examples of how you have used design thinking methodologies and facilitated design sprints to solve complex problems.

• Illustrate your approach to iterative design, including how you gather feedback and refine designs based on testing and analytics.

• Examples of collaboration with engineering and product teams, demonstrating effective handoff and communication protocols.

📝 Enhancement Note: The portfolio requirements are highly specific, emphasizing not just the final output but the process and impact. Candidates must prepare case studies that clearly demonstrate their problem-solving skills, data-informed approach, and ability to drive tangible results through design. Highlighting the "why" and the "results achieved" is paramount.

💵 Compensation & Benefits

Salary Range:

• Based on industry benchmarks for Product Designers with 4+ years of experience in Bogotá, Colombia, and considering the hybrid work model, an estimated annual salary range would be between COP 70,000,000 and COP 110,000,000. This range accounts for the company's emphasis on impact, strategic collaboration, and the competitive nature of the tech education sector. Benefits:

• Hardware: Fully equipped with essential work tools, including a laptop, smartphone, desk, ergonomic chair, monitor, and other necessary accessories.

• Books: Access to professional growth books on Kindle, with the Kindle device provided.

• Leave: 15 days of paid vacation annually from the start of employment, regardless of location.

• Parental Leave: Extended maternity and paternity leave to support gender equity and family well-being.

• Therapy: Coverage for the first four online therapy sessions per year, prioritizing emotional health.

• Stock Options: Opportunity to own a part of Platzi through company shares (Option Pool).

• Team Building: Regular in-person team syncs throughout the year and an annual global company retreat (Villa Platzi) for networking and strategic planning.

Working Hours:

• Standard full-time commitment, estimated at 40 hours per week, with flexibility inherent in the hybrid and remote-friendly work environment within Colombia.

📝 Enhancement Note: The salary estimate is derived from research on comparable Product Designer roles in Bogotá, considering the specified experience level and the competitive benefits package. The benefits package is exceptionally strong, with a focus on holistic employee well-being and long-term engagement, including stock options and significant professional development resources.

🎯 Team & Company Context

🏢 Company Culture

Industry: Online Education Technology (EdTech) / E-Learning. Platzi operates within a rapidly growing and dynamic sector, focused on democratizing technology education across Latin America. The company is a leader in its niche, known for its community-driven approach and high-impact content.

Company Size: Platzi has a significant presence, with over 7 million students and 4,000 trusting companies. While employee numbers aren't explicitly stated, this scale suggests a mid-to-large size organization with established processes, yet retaining a startup's agility and innovative spirit.

Founded: Platzi was founded to empower Latin America through technology education, growing into a major player in the Hispanic digital learning space. This history implies a culture rooted in mission, community, and continuous adaptation to technological advancements.

Team Structure:

• The Product Design team likely operates within a cross-functional product development structure, working closely with Product Managers, Engineers (Frontend, Backend, Mobile), QA Testers, and Marketing/Content teams.

• Reporting lines would typically lead to a Head of Product or Design Lead, with direct collaboration across various product squads.

• Collaboration is highly valued, with an emphasis on shared ownership and iterative feedback loops, essential for a fast-paced EdTech environment. Methodology:

• Data-Driven Decision Making: Emphasis on using quantitative data (analytics, A/B tests) and qualitative insights (user interviews, feedback) to guide product strategy and design iterations.

• Agile & Iterative Development: Embracing agile methodologies to allow for flexibility, rapid prototyping, testing, and continuous improvement of product features.

• Design System Scalability: A strategic approach to building and maintaining a robust design system that supports efficient development and consistent user experiences across multiple platforms and product lines.

Company Website: https://platzi.com/

📝 Enhancement Note: Platzi's mission to make Latin America a technology superpower is a strong cultural driver. The company's success with a massive student base and corporate clients suggests a focus on scalable solutions, community engagement, and impactful educational outcomes. The culture likely blends innovation, collaboration, and a strong sense of purpose.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level Product Designer, requiring 4+ years of experience. It involves end-to-end ownership of design projects, significant collaboration, and contribution to core product strategy and the design system. The expectation to lead design sprints and influence product direction indicates a role with substantial autonomy and impact.

Reporting Structure: The Product Designer will report to a Product Lead or Head of Design, working within cross-functional product teams. This structure encourages direct collaboration with engineering and product management, fostering a holistic understanding of product development.

Operations Impact: The Product Designer's work directly influences user engagement, learning outcomes, and conversion rates within Platzi's online education platform. By crafting effective and immersive learning experiences, they contribute significantly to student success, company growth, and Platzi's overall mission to empower Latin America. Their role is critical in translating educational goals into user-friendly digital interfaces.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in specific areas like user research, interaction design, design systems, or cross-platform strategy.

• Leadership Development: Potential to grow into a Senior Product Designer role, mentoring junior designers, leading larger initiatives, and influencing product vision.

• Cross-Functional Mobility: Exposure to various aspects of product development can open doors to roles in product management, UX research, or design leadership.

• Industry Expertise: Deepen knowledge in the EdTech sector, understanding the unique challenges and opportunities of online learning platforms.

📝 Enhancement Note: The role offers a clear path for growth from a mid-level to a senior contributor or leader within the design function. The emphasis on cross-functional collaboration and impact on a large user base provides a strong foundation for career advancement in the EdTech industry.

🌐 Work Environment

Office Type: Hybrid. While Platzi has offices (likely in Bogotá), the role emphasizes remote work capabilities within Colombia and provides extensive tools for remote collaboration. This suggests a modern workplace that balances in-person interaction with the flexibility of remote work.

Office Location(s): The primary specified location is Bogotá, Colombia. Given the company's global reach and remote-friendly benefits, additional hubs or remote flexibility within Colombia are likely.

Workspace Context:

• Collaborative Environment: Expect a dynamic and collaborative workspace, whether in-office or remote, with a strong emphasis on team communication and knowledge sharing. Tools like FigJam facilitate virtual whiteboarding and brainstorming.

• Technology-Rich: Access to cutting-edge design tools (Figma, FigJam) and company-provided hardware (laptop, monitor, smartphone) ensures a productive and efficient working setup.

• Cross-Functional Interaction: Frequent opportunities to engage with product managers, engineers, and other stakeholders, fostering a holistic understanding of product development and business goals.

Work Schedule: The standard work schedule is full-time (estimated 40 hours/week), with flexibility afforded by the hybrid model and company culture that values results over strict hours. This allows for effective time management to balance design work, collaboration, and personal well-being.

📝 Enhancement Note: The hybrid nature, combined with strong remote work support, indicates an adaptable work environment. The focus is on enabling designers to work effectively regardless of location within Colombia, supported by robust technology and collaborative practices.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess experience, skills, and alignment with the role's requirements.

• Portfolio Presentation & Discussion: A dedicated session where you will present selected case studies from your portfolio, explaining your design process, rationale, and impact. Be prepared to discuss your decision-making and how you handled challenges.

• Technical/Skills Assessment: This may involve a design exercise or a deeper dive into your Figma/FigJam skills, design system knowledge, and user research methodologies.

• Cross-Functional Interview: An interview with a Product Manager and/or Engineer to assess collaboration style, communication skills, and understanding of product development workflows.

• Cultural Fit Interview: A discussion to gauge alignment with Platzi's mission, values, and team culture, likely with a senior member of the design or product team.

Portfolio Review Tips:

• Curate Strategically: Select 2-3 of your strongest projects that best showcase your end-to-end design process, problem-solving abilities, and impact relevant to Platzi's mission.

• Tell a Story: For each case study, clearly articulate the problem, your role, the process, the decisions you made (and why), and the measurable results. Use visuals effectively.

• Highlight the 'Why': Emphasize the user needs and business goals that drove your design decisions.

• Showcase Tools & Systems: Demonstrate your proficiency with Figma/FigJam and your experience with design systems.

• Quantify Impact: Whenever possible, use data and metrics to illustrate the success of your designs.

Challenge Preparation:

• Design Exercise: If a design challenge is provided, focus on understanding the brief, defining assumptions, outlining your approach, and presenting a well-reasoned solution, even if incomplete. Prioritize process over perfection.

• Problem-Solving Scenarios: Be ready to discuss how you would approach common product design challenges, such as improving user onboarding, increasing engagement, or optimizing conversion funnels.

• Collaboration Scenarios: Prepare examples of how you've successfully collaborated with engineers and product managers, navigated disagreements, and contributed to team success.

📝 Enhancement Note: The interview process is designed to be thorough, evaluating not just design craft but also strategic thinking, collaboration, and cultural fit. Candidates should meticulously prepare their portfolio presentations and anticipate questions about their design process and impact.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: The core tool for UI design, wireframing, prototyping, and collaboration. Mastery is essential.

• FigJam: Utilized for brainstorming, ideation, user flow mapping, and collaborative design sessions.

• Prototyping Tools: Beyond Figma, may include tools for advanced prototyping or user testing integration.

Analytics & Reporting:

• Web Analytics Platforms: Likely Google Analytics, Mixpanel, Amplitude, or similar, for tracking user behavior and product performance.

• User Feedback Tools: Platforms for collecting and analyzing user feedback, such as surveys, in-app feedback widgets, or user testing platforms.

• Data Visualization Tools: Potentially Tableau, Power BI, or internal dashboards for presenting data insights.

CRM & Automation:

• While not directly a designer's primary tool, understanding how CRM systems (e.g., Salesforce, HubSpot) and marketing automation platforms impact user journeys can be beneficial for context. Project Management & Collaboration:

• Jira/Confluence: Standard tools for agile project management and documentation.

• Slack/Microsoft Teams: For day-to-day team communication.

📝 Enhancement Note: Proficiency in Figma and FigJam is non-negotiable. Experience with analytics tools and a data-informed approach are critical. Familiarity with agile project management tools will facilitate seamless integration into development workflows.

👥 Team Culture & Values

Operations Values:

• Mission-Driven: A strong commitment to Platzi's mission of empowering Latin America through technology education. This should translate into a passion for creating impactful learning experiences.

• Community Focus: Valuing the massive student and company community, and striving to create products that serve their needs and foster engagement.

• Innovation & Agility: Embracing new ideas, technologies, and methodologies to continuously improve the product and adapt to the fast-paced EdTech landscape.

• Collaboration & Transparency: Open communication, constructive feedback, and a willingness to work together across disciplines to achieve common goals.

• Data-Informed: A commitment to using data and user insights to guide decisions and measure success, fostering a culture of continuous learning and improvement.

Collaboration Style:

• Cross-Functional Partnership: Designers are expected to work as integral parts of product teams, collaborating closely with Product Managers and Engineers from ideation through launch and iteration.

• Iterative Feedback: A culture of regular design critiques and feedback sessions, encouraging constructive dialogue and continuous refinement of designs.

• Knowledge Sharing: Actively sharing learnings, best practices, and insights within the design team and across the broader organization.

📝 Enhancement Note: Platzi's culture appears to be a blend of startup energy and established organizational practices, driven by a strong social mission. Designers are expected to be proactive collaborators who can translate this mission into tangible user experiences.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing User Needs and Business Goals: Effectively navigating the inherent tension between creating ideal user experiences and meeting business objectives within a competitive EdTech market.

• Scaling Design Systems: Ensuring the design system remains robust, scalable, and easy to adopt as Platzi continues to grow and introduce new features or products.

• Cross-Cultural Design: Designing for a diverse user base across Latin America, requiring an understanding of varying cultural nuances and technological access.

• Rapid Iteration in a Fast-Paced Environment: Adapting quickly to changing market demands and user feedback, requiring efficient design processes and strong collaboration with development teams.

Learning & Development Opportunities:

• Deep Dive into EdTech: Gaining specialized knowledge in the unique challenges and opportunities within the online education technology sector.

• Advanced Design System Development: Contributing to the evolution and strategic direction of Platzi's design system.

• Mentorship: Opportunities to mentor junior designers or be mentored by senior leaders in product and design.

• Continuous Learning: Access to Platzi's own courses and external resources (books, conferences) to stay current with design trends and technologies.

📝 Enhancement Note: The challenges presented are typical of high-growth EdTech companies, offering significant opportunities for a designer to develop strategic thinking, system design expertise, and cross-cultural design skills.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance conflicting priorities between user needs and business objectives. How did you resolve it?" (Focus on your decision-making process and negotiation skills.)

• "How would you approach designing a new feature to increase student engagement on the Platzi platform?" (Outline your discovery, ideation, and validation process.)

• "Walk us through your process for contributing to or developing a design system. What are the key considerations for scalability and adoption?" (Highlight your understanding of system thinking and consistency.) Company & Culture Questions:

• "Why are you interested in Platzi and our mission to democratize technology education in Latin America?" (Showcase genuine interest and alignment with the company's purpose.)

• "How do you approach collaboration with engineers and product managers? Describe a challenging collaboration and how you navigated it." (Emphasize your teamwork and communication skills.)

• "How do you use data and user feedback to inform your design decisions? Provide an example." (Demonstrate your data-informed approach.) Portfolio Presentation Strategy:

• Structure Your Case Studies: For each project, clearly define the problem, your role, the process, key decisions (with rationale), and measurable outcomes.

• Visual Storytelling: Use high-quality visuals (wireframes, prototypes, final UIs) to illustrate your design journey.

• Focus on Impact: Quantify your contributions whenever possible. Explain how your designs solved problems or achieved business goals.

• Be Prepared for Deep Dives: Anticipate questions about specific design choices, trade-offs, and alternative solutions you considered.

• Demonstrate Tool Proficiency: Be ready to briefly showcase your Figma/FigJam skills if asked, or discuss your workflow.

📝 Enhancement Note: Preparation should focus on articulating your design process, demonstrating strategic thinking, and showcasing your ability to collaborate and drive impact. Emphasizing how your work aligns with Platzi's mission will be key.

📌 Application Steps

To apply for this Product Designer position:

• Submit Your Application: Utilize the provided link to submit your resume and portfolio.

• Portfolio Customization: Tailor your portfolio to highlight projects that demonstrate your end-to-end design process, user-centered approach, and quantifiable impact, particularly in B2C or SaaS environments. Ensure clear case studies explaining your rationale and results.

• Resume Optimization: Ensure your resume clearly outlines your 4+ years of relevant experience, highlighting mastery of Figma/FigJam, design systems, user research, and cross-platform design. Use keywords from the job description.

• Interview Preparation: Practice articulating your design process, decision-making, and collaborative experiences. Prepare specific examples for behavioral and situational questions. Rehearse your portfolio presentation to be concise and impactful.

• Company Research: Thoroughly research Platzi's mission, values, products, and target audience. Understand their position in the EdTech market and how your skills can contribute to their success.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.