Product Designer

📍 Job Overview

Job Title: Product Designer

Company: Grasp

Location: Stockholm, Sweden

Job Type: Full-time

Category: Product Design / UX/UI

Date Posted: 2026-09-07

Experience Level: Mid, Senior, Staff

Remote Status: On-site

🚀 Role Summary

• Lead the information architecture, visual language, and design system for an agentic AI platform in the finance sector.

• Drive the evolution of the design system from functional to distinct, ensuring on-brand UI is produced by engineers with coding agents.

• Collaborate closely with engineers to ship high-quality, delightful user experiences, working directly in code or with AI tools.

• Conduct deep user research and discovery to identify opportunities and inform product direction for expert users in M&A and financial advisory.

• Own the visual craft, including typography, density, motion, and brand consistency across product, website, and sales materials.

📝 Enhancement Note: The role focuses heavily on foundational design elements (IA, design system, visual language) with a strong emphasis on enabling engineers to produce on-brand UI through coding agents. This suggests a need for a designer who can create robust, well-defined systems and patterns that are easily consumable and implementable by a technical team, rather than solely focusing on user flows and feature-specific UI. The target user base of finance professionals in M&A implies a need for a design that prioritizes density, efficiency, and trustworthiness.

📈 Primary Responsibilities

• Own and evolve the product's information architecture to maintain coherence as new features and surfaces are introduced.

• Transform the existing functional design system into a distinct and branded system, encompassing components, tokens, patterns, and guidelines for engineers.

• Establish and maintain the visual language for Grasp, ensuring high standards are met for all shipped product elements.

• Extend the Grasp brand consistently across the product interface, company website, and sales collateral.

• Proactively identify opportunities for enhanced user experiences and increased product value through design innovation.

• Conduct thorough customer research, including needs assessment and preference analysis, to guide workflow and feature design.

• Collaborate directly with engineers to implement and refine designs, ensuring seamless integration and high-quality execution.

• Prototype designs using code, AI tools, or advanced Figma capabilities to demonstrate dynamic user interactions and user flows.

📝 Enhancement Note: The responsibilities clearly indicate a strategic, foundational design role. "Owning the information architecture" and "taking our design system from functional to distinct" highlight a need for a designer capable of long-term strategic thinking and system building, not just task-based UI design. The expectation to prototype "in code or with AI tools" and to work "next to engineers with no handoff" signifies a highly integrated and technically adept design function.

🎓 Skills & Qualifications

Education: While no specific degree is listed, a strong portfolio demonstrating equivalent practical experience and craft is expected.

Experience: Candidates will be considered at Mid, Senior, and Staff levels, with calibration based on demonstrated scope of impact and design craft. A proven track record of delivering impact from opportunity identification to finished product is essential.

Required Skills:

• Exceptional visual craft, with a strong point of view on typography, density, motion, and brand aesthetics.

• Proven experience owning and evolving the information architecture of a growing product.

• Experience building or substantially evolving a design system used daily by engineers.

• Proficiency in prototyping beyond static files, utilizing code, AI tools, or advanced Figma capabilities.

• Demonstrated curiosity and agency with AI tooling and design methods.

• Ability to set design direction independently and drive initiatives without extensive organizational support.

• Strong understanding of UI/UX principles and best practices.

• Experience in user research and customer discovery methodologies. Preferred Skills:

• Experience in the finance industry or with complex financial data visualization.

• Familiarity with Shadcn UI component library.

• Experience in brand design and ensuring brand consistency across multiple touchpoints.

• Understanding of M&A processes or the financial advisory industry.

• Experience working within a fast-paced startup environment.

• Ability to advocate for design decisions with conviction and humility.

📝 Enhancement Note: The emphasis on "owning the information architecture of a product that grew" and "built or substantially evolved a design system that engineers used daily" points to a need for a designer with a systems-thinking approach and a proven ability to create scalable, maintainable design frameworks. The expectation of technical prototyping and direct collaboration with engineers suggests a preference for candidates who bridge the gap between design and development.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of one comprehensive case study detailing the evolution of a product's information architecture.

• Include detailed examples of a design system you have built or significantly contributed to, demonstrating component libraries, design tokens, and pattern documentation.

• Present a visual language that highlights your expertise in typography, color palettes, spacing, and motion design, applied consistently.

• Demonstrate projects where you have collaborated closely with engineers, highlighting the process and outcomes of this integration.

• Provide examples of your prototyping capabilities, ideally showcasing interactive prototypes built with code or advanced tools, demonstrating AI tool usage if applicable. Process Documentation:

• Detail your approach to information architecture design, including research, mapping, and validation methodologies.

• Explain your process for developing and maintaining design systems, from initial concept to ongoing governance and evolution.

• Illustrate your methods for conducting user research and translating insights into actionable design decisions.

• Describe your workflow for collaborating with engineering teams, including handoff processes, feedback loops, and iterative development.

• Showcase examples of how you have applied AI tools or methods in your design process to enhance efficiency or outcomes.

📝 Enhancement Note: The portfolio requirements are geared towards demonstrating systems-level design thinking and execution. The emphasis on information architecture, design systems, and direct engineering collaboration suggests that candidates should prepare case studies that highlight their ability to build and maintain scalable design frameworks, rather than just isolated feature designs. Demonstrating experience with AI tooling in the design process is also a key expectation.

💵 Compensation & Benefits

Salary Range: Given the location (Stockholm, Sweden), experience levels (Mid, Senior, Staff), and the nature of a fast-growing AI startup in the finance sector, a competitive salary range would likely be between 50,000 - 90,000 SEK per month (approximately 4,500 - 8,000 EUR/month, or 54,000 - 96,000 EUR/year). This range accounts for the high demand for skilled product designers in tech and the specific expertise required for this role.

Benefits:

• Competitive compensation package, including stock options.

• Opportunity to join a fast-growing, globally scaling startup.

• Chance to work on cutting-edge AI technology in the finance sector.

• Significant responsibility and the opportunity to shape product direction from day one.

• Broad scope for design craft, from user research to brand design.

• Opportunity to work closely with engineers and influence product development directly.

Working Hours: 40 hours per week, with an expectation of flexibility and a high sense of urgency in getting things done, typical of a startup environment.

📝 Enhancement Note: Salary estimates are based on general market data for Product Designers in Stockholm, Sweden, with adjustments for the tech/AI industry and the specified experience levels. Benefits are directly extracted from the job description, highlighting the startup's offerings. The working hours are derived from the ai_working_hours field and interpreted within the context of a startup's demanding environment.

🎯 Team & Company Context

🏢 Company Culture

Industry: Agentic AI Platform for Finance. Grasp operates within the rapidly evolving FinTech and Artificial Intelligence sectors, focusing on transforming the $1.4 trillion financial advisory industry. This involves complex data analysis, market research, and deal flow optimization for M&A and private equity.

Company Size: Grasp is a fast-growing startup, indicated by its significant customer base (~300 of the world's largest financial institutions) and 4x annual growth. While an exact employee count isn't provided, it's implied to be a dynamic, scaling organization.

Founded: The founding date is not specified, but the company has achieved strong product-market fit and is in an expansion phase, suggesting it's past the very early seed stage and is moving towards significant growth.

Team Structure:

• The design team currently consists of the hiring designer and this role, indicating a small but impactful design function.

• Close collaboration with a dedicated engineering team that ships quickly.

• Specialized "Finance AI specialists" ensure the quality of data and agent workflows.

• The organizational structure emphasizes clear ownership: Product sets direction, Design owns experience, Engineering owns implementation, and Specialists own domain quality.

• Expectation of direct collaboration, with designers working alongside engineers without traditional handoffs. Methodology:

• Data-Driven Product Development: Leveraging AI to conduct complex research and analysis, with a focus on delivering value to financial institutions.

• Agile & Rapid Iteration: Engineers ship quickly, and the team collaborates closely, suggesting an agile development process.

• Specialized Expertise: Dedicated roles for design, engineering, and finance AI specialists ensure focused contributions.

• Systemic Design Approach: Emphasis on building robust design systems and information architecture to support scalability and consistency.

Company Website: https://careers.grasp-ai.com

📝 Enhancement Note: The company culture is characterized by rapid growth, a focus on cutting-edge AI in finance, and a collaborative, ownership-driven team structure. The emphasis on "Product sets product direction. Design owns the experience. Engineering owns implementation," highlights a clear division of responsibilities that requires designers to be proactive and self-directed.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at Mid, Senior, or Staff level, offering significant scope. For a designer, this translates to owning critical foundational elements of the product experience. A Mid-level designer might focus on evolving existing systems, while Senior/Staff levels would involve setting new strategic directions for IA, visual language, and the design system. The opportunity to be the second designer and "own" key areas suggests a high degree of autonomy and influence.

Reporting Structure: While not explicitly stated, designers likely report into a Head of Product or a senior design leader if one exists, or potentially directly to a founder given the startup stage and small team size. The emphasis on collaboration "next to engineers" suggests a flattened hierarchy within functional teams.

Operations Impact: The Product Designer's impact is crucial for Grasp's success. By owning the information architecture, visual language, and design system, they directly influence user adoption, efficiency, and trust in the platform. A well-crafted experience for finance professionals, who often deal with dense data and high-stakes decisions, is paramount for retaining customers like the Big Four and leading private equity firms. This role is instrumental in ensuring the platform's usability and brand perception, directly contributing to sales enablement and customer satisfaction.

Growth Opportunities:

• Design Leadership: Opportunity to become the primary design authority for foundational elements (IA, Design System, Visual Language) and potentially lead future design hires.

• Strategic Influence: Directly shape the product's strategic direction through user research and design innovation, contributing significantly to the company's growth trajectory.

• Technical Skill Development: Gain experience with AI tooling in design, close collaboration with engineers on code implementation, and potentially contribute to internal developer tooling (e.g., improving the Shadcn library integration).

• Domain Expertise: Deepen knowledge of the finance industry, M&A processes, and the application of AI in complex analytical workflows.

• Brand Building: Play a key role in defining and evolving the Grasp brand across all customer touchpoints.

📝 Enhancement Note: The growth potential is substantial, especially for a designer looking to make a significant impact in a scaling startup. The ability to "own" critical design areas and work directly with engineering offers a unique opportunity for career advancement beyond typical feature-focused design roles.

🌐 Work Environment

Office Type: The role is designated as "On-site" in Stockholm, Sweden. This suggests a physical office environment where direct collaboration and in-person interaction are prioritized.

Office Location(s): Östermalmsgatan 87, Stockholm, 114 59, Sweden. This is a central Stockholm location.

Workspace Context:

• Collaborative Hub: The on-site nature implies a workspace designed for close collaboration, fostering spontaneous discussions and rapid problem-solving with engineers and potentially other team members.

• Tooling & Technology: Access to Figma, likely Shadcn UI library integration, and potentially other AI design tools will be integral to the daily workflow. The engineering team's rapid shipping pace suggests a modern tech stack and development environment.

• Team Interaction: Direct interaction with engineers, Finance AI specialists, and product leadership is expected, creating an environment where design decisions are shaped in real-time. The culture values moving fast and working "next to engineers."

Work Schedule: Standard working hours are expected to be around 40 hours per week, but the startup environment and emphasis on "high sense of urgency" suggest flexibility and a commitment to delivering results, which may occasionally require extended hours.

📝 Enhancement Note: The "On-site" designation in a prime Stockholm location points to a company that values in-person collaboration and potentially offers a well-equipped office environment conducive to deep work and team synergy. This is particularly relevant for a role focused on building foundational systems that require tight integration with engineering.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely a review of the application, resume, and portfolio to assess alignment with required skills and experience.

• Portfolio Presentation & Discussion: A deep dive into the candidate's portfolio, focusing on case studies that demonstrate ownership of information architecture, design systems, and visual craft. Expect to discuss specific projects, your role, challenges, and outcomes. This is where you'll showcase your ability to set direction independently.

• Design Exercise/Challenge: A practical exercise may be given, potentially involving a design critique, a small system design task, or a problem-solving scenario related to the product's domain. This will assess your craft, problem-solving skills, and approach to complex user needs.

• Cross-functional Interviews: Interviews with engineers and possibly product leadership to assess collaboration style, technical understanding, and cultural fit. Be prepared to discuss how you work with engineers and your approach to AI tooling.

• Final Interview: Likely with a founder or senior leader to discuss strategic alignment, long-term vision, and overall fit with the company's values and goals.

Portfolio Review Tips:

• Highlight Systems Thinking: Emphasize projects where you've owned and evolved information architecture or built/evolved design systems. Clearly articulate the "why" behind your decisions and the impact on scalability and consistency.

• Showcase Visual Craft: Ensure your portfolio clearly demonstrates your expertise in typography, density, motion, and brand application. Use high-quality visuals and explain your design choices.

• Detail Engineering Collaboration: Include examples of how you've worked directly with engineers. Describe your process, any code-based prototyping, and how you ensured seamless implementation and on-brand output.

• Demonstrate Agency & AI Curiosity: Showcase any projects where you've independently identified opportunities or used AI tools. Explain your approach and the results.

• Structure for Impact: Organize your case studies to tell a compelling story: problem, your role, process, solutions, and measurable outcomes. Quantify impact where possible.

Challenge Preparation:

• Understand the Domain: Familiarize yourself with agentic AI, the finance industry, M&A processes, and the challenges of designing for expert users.

• Review Grasp's Product: If possible, try to understand Grasp's current product offering to better contextualize design challenges.

• Prepare for IA/System Questions: Be ready to discuss how you would approach designing or refining the information architecture for a complex, data-intensive application.

• Anticipate Technical Collaboration Scenarios: Think about how you would communicate design intent to engineers, especially when building a system that coding agents will use.

📝 Enhancement Note: The interview process is designed to assess a designer's ability to operate autonomously, think strategically about systems, and collaborate effectively with technical teams. A strong, well-documented portfolio that showcases these capabilities is essential.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Expected to be the primary tool for wireframing, prototyping, and design system development.

• Shadcn UI Library: Explicitly mentioned as a library engineers use, suggesting designers will need to work with or extend it, ensuring design system consistency.

• AI Design Tools: Candidates are expected to demonstrate curiosity and agency with AI tooling for prototyping and design exploration. Specific tools are not named but indicate a forward-thinking approach.

Analytics & Reporting:

• While not explicitly listed, expect to utilize analytics tools to understand user behavior, identify pain points, and measure the impact of design changes. This could include tools for user session recording, heatmaps, and quantitative data analysis. CRM & Automation:

• Not directly relevant to the Product Designer role, but understanding the overall platform's purpose in customer acquisition and deal flow (M&A context) is beneficial.

📝 Enhancement Note: The technology stack emphasizes tools for system design and implementation, with a clear focus on Figma and Shadcn UI. The expectation of AI tool proficiency indicates a desire for a designer who embraces emerging technologies to enhance their workflow and product output.

👥 Team Culture & Values

Operations Values:

• Craftsmanship & Quality: A high bar for personal work and a relentless pursuit of improving craft and the product for customers. This translates to a dedication to detail in visual design, IA, and system building.

• Agency & Ownership: Expectation to set direction independently, spot opportunities, and own critical design areas (IA, Design System, Visual Language).

• Collaboration & Integration: Working closely with engineers without traditional handoffs, valuing direct interaction and shared decision-making.

• Speed & Urgency: A fast-paced environment where moving quickly and getting things done is highly valued.

• Courage & Humility: Advocating for what's right while being open to changing one's mind based on better information or perspectives.

• Impact-Driven: Focus on delivering value to expert users in complex problem spaces and contributing to the company's growth.

Collaboration Style:

• Direct & Integrated: Designers work "next to engineers with no handoff," implying a highly integrated and continuous collaboration model.

• Cross-Functional: Collaboration extends beyond engineering to include product leadership and Finance AI specialists, ensuring alignment across different domains.

• Feedback-Oriented: The culture likely encourages open feedback and iterative development, where ideas are shared and refined collaboratively.

• Knowledge Sharing: Implicit in a small, fast-growing team, there will be an emphasis on sharing knowledge and best practices to accelerate collective learning and execution.

📝 Enhancement Note: The team culture is a blend of high-performance startup dynamics with a deep respect for individual craft and specialized expertise. The emphasis on direct collaboration with engineering and ownership of foundational design elements suggests a mature, yet agile, product development environment.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Foundational Design with Feature Velocity: Establishing a robust design system and IA while supporting rapid feature development can be demanding.

• Designing for Expert Users: Catering to the specific, often complex needs of finance professionals in M&A requires deep domain understanding and a focus on efficiency and data density.

• Scaling Design Systems: Evolving a functional design system into a distinct, on-brand system that engineers can use autonomously requires meticulous planning and execution.

• AI Integration in Design: Staying ahead of and effectively integrating emerging AI tools into the design workflow presents an ongoing challenge and opportunity.

• Independent Direction Setting: Operating with significant autonomy requires strong self-motivation, strategic thinking, and the ability to proactively identify and pursue design opportunities.

Learning & Development Opportunities:

• Design System Mastery: Deepen expertise in building, scaling, and governing comprehensive design systems.

• AI in Design Exploration: Become proficient in leveraging AI tools for research, ideation, prototyping, and potentially generating UI components.

• Finance Domain Specialization: Gain in-depth knowledge of financial advisory, M&A processes, and the application of AI in these domains.

• Strategic Product Influence: Develop a strong understanding of product strategy and contribute directly to the company's growth trajectory through design leadership.

• Cross-Functional Technical Acumen: Enhance understanding of software development, particularly how design systems are implemented and used by engineers with coding agents.

📝 Enhancement Note: The challenges are framed as opportunities for growth, particularly in the areas of systems design, AI adoption, and domain expertise, which are highly valuable in today's tech landscape.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you owned the information architecture of a product. What was your process, and how did you handle growth and complexity?" (Focus on IA methodology, scalability, and impact.)

• "Walk us through a design system you built or significantly contributed to. What were its core principles, how did you ensure engineer adoption, and what was the impact?" (Highlight system design, collaboration, and outcomes.)

• "How would you approach establishing a distinct visual language for Grasp, ensuring it's both on-brand and easily implementable by engineers via coding agents?" (Demonstrate strategic thinking on brand, UI consistency, and engineering enablement.)

• "Tell us about a time you proactively identified a significant design opportunity and drove it to completion. What was the user need, and what was the outcome?" (Showcase initiative, problem-solving, and impact.) Company & Culture Questions:

• "Why are you interested in Grasp and our mission to transform the finance industry with AI?" (Research Grasp's mission, market, and AI focus.)

• "How do you approach working directly with engineers and ensuring design quality without traditional handoffs?" (Explain your collaboration style and understanding of integrated development.)

• "What are your thoughts on designing for expert users in complex domains like M&A?" (Demonstrate empathy and strategic thinking for this user segment.)

• "How do you balance moving fast with maintaining high design craft and attention to detail?" (Align with Grasp's values of speed and quality.) Portfolio Presentation Strategy:

• Prioritize Systems Case Studies: Lead with projects that showcase your ownership of IA, design systems, or visual language. Clearly articulate the problem, your strategic approach, design decisions, and measurable results.

• Demonstrate Technical Integration: For each relevant project, explain how you collaborated with engineers, any code-based prototyping, or how your designs were implemented with high fidelity.

• Showcase Visual Craft Clearly: Use high-resolution visuals and explain your rationale behind typography, color, spacing, and motion.

• Highlight AI Tool Usage: If you've used AI in your process, explain how and why, and what the outcome was. Be ready to discuss your curiosity and agency with these tools.

• Be Concise and Focused: Tailor your presentation to the role's requirements, focusing on the foundational aspects Grasp is prioritizing.

📝 Enhancement Note: Interview preparation should focus on demonstrating strategic thinking, systems-level design capabilities, strong visual craft, and effective collaboration with engineering teams, especially in the context of AI and complex financial data.

📌 Application Steps

To apply for this Product Designer position:

• Submit your application through the provided link on the Grasp careers page.

• Curate Your Portfolio for Systems Impact: Select 2-3 key case studies that prominently feature your work on information architecture, design systems, and visual language. Quantify the impact of your contributions wherever possible.

• Tailor Your Resume for Operations Alignment: Highlight experience with design systems, UI/UX for complex applications, collaboration with engineering, and any experience with AI tools or the finance industry. Use keywords from the job description.

• Prepare a Concise Portfolio Presentation: Be ready to walk through your selected case studies, focusing on your strategic approach, design process, collaboration with engineers, and the tangible outcomes of your work. Practice articulating your ideas clearly and concisely.

• Research Grasp's Vision and Product: Understand their mission in agentic AI for finance, their target customers, and the challenges they aim to solve. This will help you articulate your fit and ask informed questions.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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