Performance Creative Designer

📍 Job Overview

Job Title: Performance Creative Designer

Company: Eldorado.gg

Location: Vilnius, Vilnius County, Lithuania

Job Type: FULL_TIME

Category: Marketing / Creative & Design / Data & Analytics

Date Posted: 2026-09-24

Experience Level: 2-5 Years

Remote Status: Hybrid (4 days in-office, 1 day remote)

🚀 Role Summary

• Design and optimize high-converting static and motion ad creatives for paid campaigns across Meta, Google Display, and app store channels, directly impacting user acquisition and growth metrics.

• Collaborate closely with the PPC team and Creative Strategists to translate campaign goals and performance data into effective advertising assets.

• Analyze key performance indicators such as CTR, CPA, and ROAS to inform creative testing strategies and drive continuous improvement.

• Execute end-to-end creative testing loops, from hypothesis generation and variant creation to testing and learning, ensuring rapid iteration and optimization.

• Adapt and scale successful creative concepts across different markets, messages, and product variations to maximize reach and impact.

📝 Enhancement Note: This role is positioned within the Marketing and Creative functions, with a strong emphasis on data-driven decision-making and performance analysis, aligning it closely with Revenue Operations and Growth Marketing principles. The focus on user acquisition and conversion metrics suggests a direct contribution to the company's revenue generation pipeline.

📈 Primary Responsibilities

• Conceptualize, design, and produce visually compelling static and motion ad creatives for paid acquisition campaigns, adhering to brand guidelines and platform specifications.

• Collaborate with PPC specialists to understand campaign objectives, target audiences, and performance benchmarks for each paid channel.

• Conduct regular analysis of creative performance metrics (e.g., CTR, CPA, ROAS) to identify trends, insights, and opportunities for optimization.

• Develop and execute A/B tests for creative elements, including imagery, copy, calls-to-action, and animation styles, to identify best-performing variants.

• Rapidly iterate on winning creative designs, adapting them for new markets, campaigns, or product features while maintaining high quality standards.

• Document and contribute learnings from creative testing to a centralized knowledge base, fostering a culture of shared learning and best practices within the creative team.

• Integrate AI tools into the design workflow to enhance efficiency, explore new creative possibilities, and optimize output for performance.

• Translate creative briefs into actionable design assets, effectively managing feedback and adapting designs to evolving campaign requirements and priorities.

📝 Enhancement Note: The emphasis on "high-converting visuals," "user acquisition and growth," and "analyzing creative-level metrics (CTR, CPA, ROAS)" highlights the performance-driven nature of this role, which is critical for GTM operations. The responsibility to "run your own test loops end to end" and "quickly adapt winning creatives" indicates a need for agility and a deep understanding of the optimization cycle, akin to a Growth Hacker's approach within a marketing operations framework.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio demonstrating design proficiency and an understanding of marketing principles is paramount. Candidates with degrees in Graphic Design, Visual Communications, Marketing, or related fields will find their education a strong foundation.

Experience: 2-5 years of experience in a creative design role with a proven track record in performance marketing or paid advertising creative development. Experience in optimizing creative assets based on data analysis and campaign performance.

Required Skills:

• Static Ad Design: Proven ability to design high-impact static advertisements across various formats and sizes (e.g., banners, social media posts, app store assets).

• Design Software Proficiency: Mastery of modern design tools, including Figma, Adobe Photoshop, and Adobe Illustrator, for creating and editing visual assets.

• Motion Design Capabilities: Proficiency in motion design tools such as After Effects (or equivalent) to create engaging animated creatives and video ads.

• Paid Media Metrics Understanding: Comfort and ability to interpret paid media metrics like Click-Through Rate (CTR), Cost Per Acquisition (CPA), and Return on Ad Spend (ROAS) to inform creative decisions.

• Creative Testing & Optimization: Experience in conceptualizing and executing A/B tests for creative elements and iterating based on performance data to improve conversion rates.

• Brief Execution & Adaptability: Strong ability to accurately execute creative briefs, incorporate feedback effectively, and adapt to changing project priorities and campaign goals.

• High-Volume Output: Capacity to produce a significant volume of creative variants without compromising design quality or performance focus.

• AI Tool Integration: Familiarity with leveraging AI tools to enhance design workflows, generate ideas, and optimize creative output.

Preferred Skills:

• Gaming Industry Experience: Familiarity with the gaming industry and an understanding of what visual elements resonate with players to capture their attention.

• Cross-Functional Collaboration: Experience working collaboratively with PPC teams, marketing strategists, and data analysts.

• Animation & Video Editing: Advanced skills in animation, video editing, and storytelling for dynamic ad formats.

• Data Visualization: Ability to translate complex data into easily understandable visual reports or insights for creative strategy.

📝 Enhancement Note: The emphasis on a "modern design + motion toolset" and "paid media metrics" strongly suggests that candidates need to demonstrate not just aesthetic talent but also a data-driven approach to design. The preference for gaming industry experience is a key cultural and market fit indicator for Eldorado.gg.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Performance-Focused Case Studies: Showcase at least 2-3 detailed case studies of paid advertising campaigns where your creative work directly contributed to improved performance metrics (e.g., increased CTR, reduced CPA, higher ROAS).

• Variant Diversity: Include examples of multiple creative variants for a single campaign or objective, demonstrating your ability to test and iterate effectively.

• Format & Platform Adaptability: Present a range of creative assets designed for different platforms (e.g., Meta Ads, Google Display Network, App Store) and formats (static, motion graphics, short videos).

• Tool Proficiency Showcase: Visually highlight the tools used (Figma, Adobe Suite, After Effects) within your portfolio projects, showcasing your technical capabilities.

• AI-Assisted Work (Optional but Recommended): If AI tools were used in the creation or optimization process, provide a brief explanation of their role and impact.

Process Documentation:

• Creative Testing Framework: Clearly articulate your process for developing hypotheses, designing test variants, implementing tests, and analyzing results to drive optimization.

• Workflow Optimization: Demonstrate how you streamline your design process, manage multiple projects, and maintain high output volume and quality.

• Performance Data Integration: Explain how you incorporate performance data (CTR, CPA, ROAS) into your creative ideation and iteration cycles.

📝 Enhancement Note: For a role focused on "performance creative," a portfolio is not just a showcase of aesthetics but a demonstration of a candidate's ability to drive measurable business outcomes through design. The emphasis on case studies, variant production, and data integration is crucial for evaluating success in this performance-oriented role.

💵 Compensation & Benefits

Salary Range: 3000€ - 4800€ gross per month.

• Methodology: This range is provided directly by the employer. Based on industry benchmarks for a Performance Creative Designer with 2-5 years of experience in Vilnius, Lithuania, this range is competitive. The average gross salary for a Graphic Designer in Vilnius can range from €1,800 to €2,800, but specialized roles like Performance Creative Designer, especially within a fast-growing tech company focused on global markets and paid acquisition, command higher compensation due to the direct impact on revenue and the specialized skill set required. The upper end of the range reflects significant experience and proven performance.

Benefits:

• Growth Opportunities: Access to an internal learning library, latest tools and technologies, professional conferences, and mentorship. Opportunities for internal career advancement.

• Health & Wellbeing: Private health insurance after probation, additional sick days (no doctor's note required), and subsidized participation in company-organized volleyball games.

• Office Perks: Free parking, fully stocked kitchen, Friday breakfast buns, a dedicated gaming room (table football, driving simulator, PS5, Xbox One), pet-friendly office environment, and regular team activities.

• Additional Time Off: Annual increase in vacation days (up to 10 additional days per year).

• Equity Opportunities: Potential inclusion in the company's stock options program for top-performing employees.

• Extra Perks: Monthly top-ups for Eldorado.gg account after probation, gifts for significant life events, partner discounts, and referral bonuses.

• Hybrid Work Model: Structured as office-first, with 4 days in the Vilnius office and 1 day remote.

Working Hours: The role is full-time, implying approximately 40 hours per week, with a hybrid model allowing for one remote day. The company culture appears to support work-life balance through various perks and additional time off.

📝 Enhancement Note: The salary range is competitive for Vilnius, reflecting the specialized nature of performance creative design and its direct contribution to growth marketing. The extensive list of benefits, including equity opportunities and a focus on employee well-being and engagement, indicates a strong company culture and investment in its talent.

🎯 Team & Company Context

🏢 Company Culture

Industry: Digital Marketplace / E-commerce / Gaming Services. Eldorado.gg operates within the rapidly evolving digital marketplace sector, specializing in in-game items, accounts, and services. This industry is characterized by high growth, global reach, and a strong reliance on digital marketing and user acquisition strategies.

Company Size: 200+ professionals. This indicates a mid-sized company that is likely past its startup phase and has established processes, but still retains agility and a dynamic culture. For operations professionals, this size often means opportunities for significant impact and the chance to shape processes, without the bureaucracy of very large corporations.

Founded: 2018. A relatively young company, suggesting a modern, forward-thinking approach to business and technology. This also implies a culture that values innovation, speed, and continuous improvement.

Team Structure:

• The role is within the "Creative team," which collaborates closely with the "PPC team" and "Creative Strategists." This suggests a functional structure where specialized teams work together on campaign execution.

• Reporting lines likely involve a Creative Lead or Marketing Manager, with direct interaction with PPC specialists and potentially data analysts.

• Cross-functional collaboration is a core aspect, emphasizing the need for strong communication and teamwork between design, marketing, and performance analysis functions. Methodology:

• Data-Driven Decision Making: The role's core is analyzing performance metrics (CTR, CPA, ROAS) to inform creative decisions, highlighting a strong emphasis on quantitative analysis.

• Agile Iteration: The requirement to "move fast," "run your own test loops end to end," and "quickly adapt winning creatives" points to an agile, iterative approach to campaign management and creative development.

• Continuous Learning: The creation of a "shared creative learning library" signifies a commitment to knowledge sharing and ongoing improvement based on experimental outcomes.

Company Website: https://careers.eldorado.gg

📝 Enhancement Note: Eldorado.gg's focus on speed, security, and user experience, coupled with its rapid growth and global reach, positions it as an exciting environment for operations-minded individuals. The company's youth suggests a culture that is adaptable and embraces new technologies, including AI for workflow optimization.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as an intermediate-level designer (2-5 years of experience), focusing on a specialized area within marketing operations: performance creative. It requires a blend of creative talent and analytical acumen, indicating a step beyond purely aesthetic design roles towards performance-driven marketing functions.

Reporting Structure: The Performance Creative Designer reports into the Creative team and works closely with PPC specialists and Creative Strategists. This structure allows for focused creative development while ensuring alignment with paid media campaign objectives and performance targets.

Operations Impact: The role has a direct and measurable impact on Eldorado.gg's growth. By creating high-converting ad creatives, the designer directly influences user acquisition rates, cost efficiencies (CPA), and overall return on ad spend (ROAS), all of which are critical drivers of revenue and market expansion for a digital marketplace.

Growth Opportunities:

• Skill Specialization: Deepen expertise in performance creative design, A/B testing methodologies, and creative analytics within the gaming/digital marketplace sector.

• Career Progression: Potential to advance into Senior Performance Creative Designer roles, Creative Lead positions, or transition into broader Marketing Operations or Growth Marketing roles.

• Learning & Development: Access to an internal library, latest tools, professional conferences, and mentorship programs to continuously enhance design and analytical skills.

• Impactful Projects: Opportunity to work on campaigns for a wide array of popular games, gaining exposure to diverse creative challenges and market strategies.

📝 Enhancement Note: The role offers a clear path for growth within performance marketing and creative operations. The emphasis on data analysis and iterative testing provides a strong foundation for transitioning into more strategic roles within GTM operations or growth hacking.

🌐 Work Environment

Office Type: The company operates with an "office-first mindset" within a hybrid work model. This suggests that while remote work is an option one day a week, the primary work environment is designed to foster collaboration and team cohesion within the office space.

Office Location(s): The office is located in SIMBIOCITY Delta, Vilnius, Lithuania. This modern business district likely offers good infrastructure and accessibility.

Workspace Context:

• Collaborative Environment: The office is designed to encourage interaction, with a pet-friendly atmosphere, gaming room, and regular team activities, fostering a strong sense of community and informal communication.

• Tools & Technology: Employees have access to modern design tools (Figma, Adobe Suite, After Effects) and AI tools for workflow optimization, ensuring they have the necessary resources to perform their roles effectively.

• Team Interaction: The hybrid model (4 days in-office) facilitates regular face-to-face interaction with colleagues, fostering strong working relationships and facilitating spontaneous problem-solving and idea generation.

Work Schedule: The position is full-time, implying a standard workweek (likely 40 hours). The hybrid model provides some flexibility, with one designated remote day, allowing for a better work-life balance while still prioritizing in-office collaboration.

📝 Enhancement Note: The hybrid model, combined with a rich set of office perks and a focus on team activities, suggests a company that values both productivity and employee well-being, creating an engaging and supportive work environment for operations and creative professionals alike.

📄 Application & Portfolio Review Process

Interview Process:

• Application Submission: Candidates submit their application, including a resume and portfolio.

• HR Interview: An initial screening interview focused on cultural fit, motivation, and general qualifications. Candidates should be prepared to discuss their interest in Eldorado.gg and the gaming industry.

• Test Task: A practical design challenge assessing creative skills, understanding of performance metrics, and ability to follow briefs and constraints. This is a critical stage to demonstrate your capabilities in a real-world scenario.

• Hiring Manager Interview: A deeper dive into technical skills, experience, problem-solving abilities, and how the candidate's approach aligns with the team's methodology. Expect questions about past projects, challenges faced, and how you've used data to drive creative success.

Portfolio Review Tips:

• Highlight Performance: Emphasize case studies demonstrating how your creatives directly impacted campaign performance (CTR, CPA, ROAS). Quantify results wherever possible.

• Showcase Iteration: Include examples of A/B tests and how you iterated on designs based on data to improve outcomes. Demonstrate your understanding of the optimization loop.

• Tool Proficiency: Clearly indicate the tools used for each project. For this role, proficiency in Figma, Adobe Suite, and After Effects is key.

• Conciseness and Clarity: Organize your portfolio logically. Provide brief, impactful descriptions for each project, focusing on the problem, your solution, and the results.

• Adaptability: Include examples of designs for different platforms and target audiences to showcase versatility.

Challenge Preparation:

• Understand the Brief: Carefully analyze the test task brief. Identify key objectives, target audience, and any specific constraints.

• Focus on Performance: Approach the task with a performance-driven mindset. Think about what elements will drive clicks and conversions.

• Leverage Metrics: If given any performance data or context, use it to inform your design choices. If not, frame your design decisions around common performance principles.

• Time Management: Be mindful of any time limits. Prioritize delivering a polished, high-quality output that demonstrates your core skills.

• Presentation Readiness: Be prepared to articulate your design choices, rationale, and how your creative would perform in a live campaign setting.

📝 Enhancement Note: The interview process is designed to assess both creative talent and analytical capability. The test task and portfolio review are crucial for demonstrating practical skills and a data-driven approach, essential for success in a performance marketing role.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for collaborative design, prototyping, and creating static assets across various formats. Expected proficiency in its features for responsive design and component-based workflows.

• Adobe Photoshop: Crucial for image manipulation, retouching, and detailed static ad creation. Deep understanding of layers, masks, and image optimization for web and mobile.

• Adobe Illustrator: Used for creating vector graphics, logos, icons, and scalable illustrations for ad creatives.

• Adobe After Effects: Key for creating dynamic motion graphics, animated ads, and video content. Proficiency in keyframing, animation principles, and integrating visual effects.

Analytics & Reporting:

• Performance Metrics Analysis: While not a dedicated analytics tool, the role requires a strong understanding of how to interpret data from platforms like Meta Ads Manager, Google Ads, and potentially app analytics dashboards.

• Data Visualization (Indirect): Ability to design creatives that effectively communicate data or respond to data trends.

CRM & Automation:

• AI Tools: Familiarity with AI tools for workflow and output optimization is a stated requirement. This could include AI image generators, AI-powered design assistants, or tools that automate repetitive tasks.

• Project Management Tools: While not explicitly stated, experience with tools like Jira, Asana, or Trello is common for managing creative workflows and tasks.

📝 Enhancement Note: The technology stack is heavily focused on creative production and performance analysis. Proficiency in the core Adobe Creative Suite and Figma is non-negotiable, with a growing emphasis on leveraging AI tools to enhance efficiency and creative output.

👥 Team Culture & Values

Operations Values:

• Bold Ideas & Speed: Eldorado.gg values taking bold actions and moving quickly, reflecting a dynamic and results-oriented environment. Operations professionals here are expected to be proactive and embrace rapid iteration.

• User Focus: A commitment to speed, security, and user experience underscores the importance of the end-user in all operations and design decisions.

• Data-Driven Approach: The emphasis on analyzing performance metrics (CTR, CPA, ROAS) and learning from tests highlights a culture that relies on data to guide strategy and measure success.

• Continuous Improvement: Pushing boundaries and constantly evolving is key, meaning operations professionals should be adaptable and eager to learn new tools and methodologies, including AI.

• Impactful Work: The company culture emphasizes that individual contributions make a real impact, fostering a sense of ownership and purpose.

Collaboration Style:

• Cross-Functional Integration: The role necessitates close collaboration with PPC teams and Creative Strategists, requiring strong communication and the ability to work effectively within a multidisciplinary team.

• Feedback & Iteration: The culture embraces adapting to feedback and iterating quickly, suggesting an open and constructive approach to creative development and review processes.

• Knowledge Sharing: The creation of a "shared creative learning library" promotes a culture of sharing insights and best practices, benefiting the entire team's collective growth and efficiency.

📝 Enhancement Note: The company culture is geared towards high performance, rapid execution, and continuous learning, all within a supportive and engaging environment. Operations professionals will thrive if they are data-curious, adaptable, and enjoy collaborative problem-solving.

⚡ Challenges & Growth Opportunities

Challenges:

• High-Volume Creative Production: The need to "ship a high volume of variants without letting quality slip" presents a challenge in balancing speed and design excellence. Strategies for efficient workflow and asset management will be key.

• Data Interpretation Complexity: Translating complex paid media metrics (CTR, CPA, ROAS) into actionable creative insights requires analytical skill and a deep understanding of campaign dynamics.

• Rapid Market Changes: The digital advertising landscape, especially in gaming, evolves quickly. Staying ahead of trends, platform algorithm changes, and competitor creative strategies will be an ongoing challenge.

• Balancing Creative Vision with Performance Demands: Successfully merging artistic creativity with the strict requirements of data-driven performance marketing requires a unique skill set and adaptability.

Learning & Development Opportunities:

• Advanced Performance Creative Techniques: Opportunities to master advanced A/B testing methodologies, conversion rate optimization (CRO) principles through creative, and deep dives into platform-specific creative best practices.

• AI in Design: Hands-on experience and training in leveraging cutting-edge AI tools for creative generation, optimization, and workflow automation.

• Industry Exposure: Working with a diverse portfolio of games and campaigns provides exposure to different market segments and player demographics, broadening creative experience.

• Cross-functional Skill Development: Learning from PPC specialists and strategists can enhance understanding of the broader GTM strategy and media buying.

📝 Enhancement Note: This role offers significant opportunities for professional growth by tackling challenges at the intersection of creativity and data analytics within a high-growth industry. The company's investment in learning and development, coupled with the inherent demands of performance marketing, creates a fertile ground for skill enhancement.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for turning campaign goals and performance data into high-converting ad creatives. Walk us through a recent example where your creative significantly impacted a campaign's KPIs." (Focus on your data-driven approach, testing methodology, and quantifiable results.)

• "How do you approach A/B testing for creative elements? What's your hypothesis generation process, and how do you decide what to test next based on metrics like CTR, CPA, and ROAS?" (Demonstrate your understanding of experimental design and data analysis for optimization.)

• "Imagine a campaign is underperforming due to low CTR. What creative strategies would you explore, and how would you prioritize your tests?" (Showcase your problem-solving skills and ability to link creative execution to specific performance challenges.) Company & Culture Questions:

• "What interests you about Eldorado.gg, and what do you know about our position in the digital marketplace or gaming industry?" (Research the company, its competitors, and its mission. Show genuine enthusiasm.)

• "How do you stay updated with the latest trends in digital advertising and creative design, especially in the gaming sector?" (Highlight your proactivity in learning and adapting to industry changes.)

• "Describe a time you had to adapt your creative approach based on significant feedback or changing campaign priorities. How did you handle it?" (Illustrate your flexibility and ability to collaborate effectively.) Portfolio Presentation Strategy:

• Tell a Story: For each case study, structure it like a mini-story: the challenge/goal, your creative solution, the execution process (including testing), and the results (with data!).

• Quantify Impact: Clearly present the metrics that improved due to your creative work. Use charts or graphs if appropriate to visualize the impact.

• Showcase Iteration: Highlight instances where you iterated on designs based on data or feedback. This demonstrates your learning and optimization capabilities.

• Tool Integration: Briefly mention the tools used and how they facilitated your process, especially Figma, Adobe Suite, and After Effects. If AI was used, explain its specific contribution.

• Conciseness: Be prepared to present your key projects within a limited timeframe (e.g., 10-15 minutes), focusing on the most impactful and relevant work.

📝 Enhancement Note: Interview preparation should focus on articulating a clear, data-driven process and showcasing tangible results. Candidates need to demonstrate they can think like a marketer and a designer, with a strong understanding of how creative directly impacts business objectives.

📌 Application Steps

To apply for this Performance Creative Designer position:

• Submit your application through the Eldorado.gg careers portal, ensuring all required fields are completed accurately.

• Portfolio Customization: Tailor your portfolio to highlight performance-driven creative work. Prioritize case studies that demonstrate measurable impact on KPIs like CTR, CPA, and ROAS, showcasing your ability to analyze data and iterate on designs.

• Resume Optimization: Update your resume to clearly articulate your experience with the required design tools (Figma, Adobe Suite, After Effects), your understanding of paid media metrics, and any experience with AI tools or the gaming industry. Use keywords from the job description.

• Interview Preparation: Practice articulating your creative process, especially how you use data to inform design decisions and drive performance. Prepare to discuss your portfolio projects and how you would approach the test task.

• Company Research: Gain a deep understanding of Eldorado.gg's business model, its target audience (gamers), and its market position. Research their current marketing campaigns and creative to identify potential areas of opportunity and demonstrate your strategic thinking.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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