PBA Lead Designer

📍 Job Overview

Job Title: PBA Lead Designer

Company: Jobgether (Partner Company)

Location: United States

Job Type: Full-time

Category: Creative & Media / Art & Design / Sports & Recreation / Marketing

Date Posted: August 17, 2026

Experience Level: Mid-Level (3-5+ years)

Remote Status: Fully Remote (Ideally US East Coast)

🚀 Role Summary

• Lead the visual identity development for a major professional sports property, creating compelling static and animated content.

• Execute high-impact creative across digital, broadcast, and commercial channels, ensuring brand consistency.

• Combine hands-on design execution with visual leadership, focusing on social-first creative, motion graphics, and presentation design.

• Collaborate with marketing, social, production, and executive stakeholders to translate objectives into visual solutions.

• Build scalable templates and visual systems to maintain consistency across platforms and campaigns, enhancing creative efficiency.

📝 Enhancement Note: While the title is "PBA Lead Designer," the description clearly indicates a role focused on graphic design, motion graphics, and visual identity within the sports and media industry, rather than a typical "Product-Based-Analysis" or "Professional Services Automation" lead role. The primary focus is on creative execution and visual strategy.

📈 Primary Responsibilities

• Develop high-impact static and animated creative content specifically tailored for social media platforms (Instagram, TikTok, YouTube, Facebook, X).

• Design and produce broadcast-ready graphic elements, including lower thirds, transitions, wipes, stat boards, and promotional assets.

• Create comprehensive motion graphics packages for significant events such as tournament weeks, digital campaigns, and major sporting events.

• Design premium sales decks, sponsorship presentations, executive materials, and other visually engaging commercial-facing creative assets.

• Conceptualize and execute key art and cohesive visual identity systems for major events, tournaments, and championships.

• Establish and document repeatable design templates and scalable graphic systems to optimize creative efficiency and ensure brand consistency.

• Maintain rigorous brand consistency across all touchpoints: social, digital, broadcast, presentations, and commercial materials.

• Collaborate closely with marketing, social media, production, and executive teams to translate strategic objectives into impactful visual solutions.

• Partner with broader design teams on cross-property creative initiatives, ensuring visual cohesion across different brands within the property.

• Provide rapid, high-quality creative execution support for live-event workflows under demanding, tight deadlines.

• Exercise visual leadership and provide creative direction across a diverse range of platforms and campaign types.

• Effectively manage multiple projects and competing priorities while upholding a high standard of design quality and meticulous attention to detail.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution, system development, and stakeholder management, typical of a lead design role in a fast-paced media environment. The emphasis on "social-first," "broadcast-ready," and "sales decks" points to a versatile designer adept at various output formats.

🎓 Skills & Qualifications

Education: Bachelor’s degree in Graphic Design, Visual Communications, or a related field is preferred.

Experience: 3–5+ years of professional graphic design experience, preferably within the sports, broadcast, entertainment, media, or similarly fast-paced creative environments.

Required Skills:

• Advanced proficiency with the Adobe Creative Suite, with a strong emphasis on Photoshop, Illustrator, and After Effects.

• Proven expertise in creating social-first creative assets and engaging motion graphics.

• Demonstrated ability to design effective graphics for both vertical (e.g., TikTok, Reels) and horizontal (e.g., YouTube, broadcast) formats.

• Strong foundational knowledge of typography, composition, layout, visual hierarchy, color theory, and visual identity systems.

• Experience in creating motion graphics and broadcast-oriented visual assets is essential.

• Ability to develop polished, presentation-ready materials for sales, sponsorship, executive, and commercial audiences.

• Solid understanding of brand consistency principles and the practical application of visual systems across multiple channels.

• Excellent communication and collaboration skills, with a proven ability to work effectively with both creative and non-creative stakeholders.

• Proven capability to manage multiple projects simultaneously in a dynamic, fast-paced environment with shifting priorities and tight deadlines.

• Comfort and experience working under live-event and rapid-turnaround conditions.

• Strong creative judgment, meticulous attention to detail, organizational skills, and robust problem-solving abilities. Preferred Skills:

• Experience within the sports, media, or entertainment industry.

• Familiarity with additional design or animation software beyond the Adobe Creative Suite.

• Experience in developing and maintaining design templates and scalable graphic systems.

📝 Enhancement Note: The experience requirement is clearly defined as 3-5+ years, positioning this as a mid-level to senior individual contributor role with leadership expectations. The emphasis on Adobe Creative Suite and specific design types (social, motion, broadcast, presentations) are critical qualifications.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A robust portfolio showcasing expertise in social-first creative, motion graphics, broadcast design, and presentation materials.

• Examples demonstrating the ability to create effective designs across both vertical and horizontal formats.

• Work samples that clearly articulate the application of typography, composition, layout, hierarchy, and color theory.

• Visual identity systems or key art examples for events or campaigns.

• Case studies or project examples that highlight the development of repeatable design templates and scalable graphic systems. Process Documentation:

• Showcase projects where brand consistency was maintained across multiple channels (social, digital, broadcast, commercial).

• Include examples of collaboration with marketing, production, or executive stakeholders to translate objectives into visual solutions.

• If applicable, highlight experience supporting live-event workflows with fast, accurate creative execution.

• Demonstrate how you've contributed visual leadership or creative direction on past projects.

📝 Enhancement Note: A strong portfolio is explicitly stated as a requirement. The emphasis should be on demonstrating versatility across different media types and the ability to apply brand systems consistently. For operations roles, this section would typically focus on process optimization documentation, but for this design role, it translates to showcasing the output and application of design processes.

💵 Compensation & Benefits

Salary Range: $80,000 – $90,000 annually.

Benefits:

• Competitive total rewards package.

• Comprehensive healthcare coverage.

• Performance-based incentive opportunities.

• A broad range of additional employee benefits and perks.

Working Hours: Standard full-time hours (approximately 40 hours per week), with flexibility for remote work and potential for extended hours during live events or critical project deadlines.

📝 Enhancement Note: The salary range is explicitly provided as $80,000–$90,000 annually. The benefits listed are standard for full-time employees, with specific mention of remote work and performance incentives. The role's nature implies a need for flexibility beyond standard hours, especially during live events.

🎯 Team & Company Context

🏢 Company Culture

Industry: Sports & Entertainment Media, Digital Content Creation. The company operates within a highly dynamic and competitive sector, requiring agility, creativity, and a keen understanding of audience engagement trends. This environment demands rapid iteration and a constant drive for innovation in visual storytelling.

Company Size: The description doesn't specify company size, but the context of managing a "major professional sports property" and collaborating with "executive stakeholders" suggests a well-established organization, likely mid-to-large size, with dedicated marketing, social, and production teams.

Founded: Not specified. The focus is on the current impact and future visual direction of the sports property.

Team Structure:

• The role operates within a creative or marketing department, likely reporting to a Creative Director or Head of Design.

• Close collaboration is expected with marketing, social media, production, and executive teams, indicating a cross-functional matrixed structure.

• Partnership with broader design teams suggests an ecosystem where design efforts are coordinated across different initiatives. Methodology:

• Data-Driven Creative: While not explicitly stated, success in social and digital channels relies on understanding performance metrics to inform creative decisions.

• Agile Workflow: The mention of "fast-paced live-event workflows" and "rapid-turnaround conditions" implies an agile approach to project management and creative delivery.

• Systematic Design: Emphasis on establishing "repeatable design templates and scalable graphic systems" points to a methodology focused on efficiency, consistency, and long-term brand management.

Company Website: jobgether.com (Note: Jobgether acts as a platform for application; the hiring company is a partner.)

📝 Enhancement Note: The company context is derived from the job description's focus on a "major professional sports property" and the nature of the design work. Jobgether is the application platform, not the direct employer. The industry context is crucial for understanding the demands on the designer.

📈 Career & Growth Analysis

Operations Career Level: This is a Lead Designer role, signifying a mid-to-senior individual contributor position with significant creative ownership and potential for visual leadership. It's a step beyond a junior or mid-level designer, involving strategic input and the establishment of design systems.

Reporting Structure: Likely reports to a Creative Director or a similar senior creative lead. Will collaborate extensively with various departments, including marketing, social media, production, and executive leadership.

Operations Impact: The role has a direct and significant impact on the brand's perception, audience engagement, and commercial success. High-quality visual content is critical for attracting fans, securing sponsorships, and enhancing the overall appeal of the sports property across all platforms.

Growth Opportunities:

• Potential to advance into Senior Lead Designer, Art Director, or Creative Director roles within the sports property or related media organizations.

• Opportunity to specialize further in areas like broadcast design, motion graphics, or brand identity systems.

• Develop leadership skills by mentoring junior designers and guiding creative strategy.

• Gain extensive experience in high-visibility projects within the sports and entertainment industry, building a strong professional network and portfolio.

📝 Enhancement Note: The "Lead Designer" title suggests a growth trajectory beyond execution, including strategic input and system design. The impact is framed through brand perception and commercial success, aligning with GTM objectives.

🌐 Work Environment

Office Type: Remote work arrangement is confirmed, with a preference for candidates based on the U.S. East Coast. This indicates a distributed team structure.

Office Location(s): Primarily remote. While East Coast is preferred, the role is open to candidates across the United States.

Workspace Context:

• A remote setup requires strong self-discipline, effective time management, and excellent digital communication skills.

• Access to necessary design software (Adobe Creative Suite) and reliable internet connectivity is assumed.

• Collaboration will primarily occur through digital tools (e.g., video conferencing, project management software, cloud storage).

• The environment is fast-paced, demanding quick turnaround times and the ability to adapt to changing priorities, especially during live events.

Work Schedule: Full-time, approximately 40 hours per week. However, the nature of live sports events means there may be a need for flexibility, including potential work during evenings, weekends, or holidays during major events or critical campaign launches.

📝 Enhancement Note: The remote nature, with a preference for the East Coast, is a key aspect. The "live-event workflows" and "rapid-turnaround" requirements suggest a demanding, yet potentially rewarding, work environment for those passionate about sports and media.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Application Review: Jobgether's AI system will assess applications against core requirements. Shortlisted candidates will be shared with the hiring company.

• Portfolio Review: Expect a thorough review of your submitted portfolio. This is critical for demonstrating your skills in social-first creative, motion graphics, broadcast design, and presentation materials. Be prepared to discuss specific projects and your creative process.

• Skills Assessment/Creative Challenge: The hiring company may issue a design challenge or ask for specific portfolio pieces related to their needs to assess practical skills and problem-solving abilities under time constraints.

• Stakeholder Interviews: Interviews with marketing, social, production, and potentially executive stakeholders to assess collaboration, communication, and strategic alignment.

• Final Evaluation: Based on portfolio, skills assessment, and interview performance.

Portfolio Review Tips:

• Curate Strategically: Showcase your strongest work relevant to sports, media, and entertainment. Ensure a mix of static, motion, and presentation design examples.

• Highlight Versatility: Emphasize your ability to design for different platforms (social, broadcast, digital) and formats (vertical, horizontal).

• Showcase Systems Thinking: Include examples of visual identity systems or how you've applied brand guidelines consistently.

• Tell the Story: For each project, briefly explain the objective, your role, the creative process, and the outcome or impact. Use case studies for complex projects.

• Technical Proficiency: Clearly indicate the tools used (e.g., Adobe Creative Suite) and your level of expertise.

Challenge Preparation:

• Understand the Brief: Carefully read and understand any creative brief provided for a challenge.

• Time Management: Practice designing under timed conditions, similar to live-event workflows.

• Focus on Brand: If a sports property is mentioned, research its current branding and visual style.

• Present Clearly: Be prepared to articulate your design choices and rationale concisely.

📝 Enhancement Note: The application process involves an AI screening via Jobgether, followed by the hiring company's direct management. The portfolio is paramount. The emphasis on "social-first," "motion graphics," and "broadcast design" means the portfolio must reflect these specific skills.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Advanced proficiency required, specifically:

  • Photoshop: For image manipulation, asset creation, and static design.
  • Illustrator: For vector graphics, logos, icons, and layout design.
  • After Effects: Essential for motion graphics, animations, and broadcast asset creation.

• Presentation Software: Proficiency in tools like PowerPoint or Google Slides for creating sales decks and executive materials.

Analytics & Reporting:

• While not a direct responsibility, an understanding of social media analytics and performance metrics will be beneficial for informing creative decisions. Familiarity with common social media analytics dashboards is advantageous. CRM & Automation:

• Not directly applicable to this design role.

📝 Enhancement Note: The core technical requirements are explicitly listed as Adobe Photoshop, Illustrator, and After Effects. Proficiency in presentation software is also noted.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: A strong emphasis on developing fresh, engaging visual content that stands out.

• Brand Consistency: Upholding and enhancing the visual identity of the sports property across all touchpoints.

• Collaboration: Working effectively with diverse teams, including marketing, production, and executives, to achieve shared goals.

• Efficiency & Speed: Ability to deliver high-quality work quickly, especially under live-event conditions.

• Attention to Detail: Meticulous approach to design execution, ensuring accuracy and polish.

Collaboration Style:

• Cross-functional Integration: Expected to work closely with non-design teams, translating their objectives into visual assets. Requires clear communication and an ability to explain design rationale.

• Feedback-Driven: Openness to receiving and incorporating feedback from various stakeholders to refine creative output.

• Team-Oriented: Contributing to a broader design ecosystem and supporting cross-property initiatives.

📝 Enhancement Note: The culture is inferred from the responsibilities and industry context. The emphasis on collaboration, speed, and brand consistency is key.

⚡ Challenges & Growth Opportunities

Challenges:

• Fast-Paced Environment: Managing multiple projects with tight deadlines and shifting priorities, particularly during live events. Requires excellent time management and prioritization skills.

• Maintaining Brand Consistency: Ensuring a unified visual identity across diverse platforms and campaign types while also allowing for creative expression.

• Stakeholder Management: Effectively communicating design concepts and rationale to both creative and non-creative stakeholders, and managing feedback from various sources.

• Adapting to Trends: Staying current with evolving social media trends and design aesthetics to keep content fresh and engaging.

Learning & Development Opportunities:

• Skill Enhancement: Deepen expertise in motion graphics, broadcast design, or specific software.

• Industry Exposure: Gain invaluable experience in the high-profile sports and entertainment industry.

• Leadership Development: Opportunities to provide creative direction and potentially mentor junior designers.

• Portfolio Building: Work on high-visibility projects that significantly enhance a professional portfolio.

📝 Enhancement Note: Challenges are derived from the demands of the role: speed, collaboration, and trend adaptation. Growth opportunities focus on skill development and career advancement within a dynamic industry.

💡 Interview Preparation

Strategy Questions:

• Portfolio Deep Dive: "Walk us through a project in your portfolio that you're most proud of. What was the challenge, your creative process, and the outcome?" (Focus on social, motion, or presentation design).

• Brand Application: "How would you approach developing a visual identity system for a new sports tournament or a sponsorship campaign?" (Demonstrate understanding of brand consistency and system design).

• Problem-Solving: "Describe a time you had to deliver creative assets under extreme time pressure. How did you manage the process and ensure quality?" (Highlight efficiency and adaptability).

Company & Culture Questions:

• "What interests you about working in the sports and entertainment industry, specifically with this professional sports property?" (Show genuine passion and research).

• "How do you stay updated on design trends, particularly for social media and broadcast?" (Demonstrate proactivity and industry awareness).

• "How do you handle constructive criticism or conflicting feedback from different stakeholders?" (Assess collaboration and resilience). Portfolio Presentation Strategy:

• Structure: Organize your portfolio logically, perhaps by project type (social, motion, broadcast, presentations) or by campaign.

• Context is Key: For each piece, briefly explain the client/property, the objective, your specific contribution, the tools used, and the results or impact.

• Visual Storytelling: Use compelling visuals and concise descriptions. For motion graphics, include video snippets.

• Highlight Key Skills: Ensure your portfolio clearly demonstrates proficiency in Adobe After Effects, Photoshop, Illustrator, and your ability to design for various formats.

• Remote Collaboration Readiness: Be prepared to discuss how you effectively collaborate and communicate in a remote setting.

📝 Enhancement Note: Interview preparation focuses on demonstrating core design skills, understanding of the sports/media industry, and the ability to work effectively in a fast-paced, collaborative environment. The portfolio is the central piece of evidence.

📌 Application Steps

To apply for this design position:

• Submit your application through the provided Jobgether link.

• Portfolio Customization: Ensure your portfolio is up-to-date and prominently features examples relevant to social media creative, motion graphics, broadcast design, and presentation decks. Tailor your presentation to highlight versatility across vertical and horizontal formats.

• Resume Optimization: Update your resume to clearly articulate your 3-5+ years of experience, emphasizing proficiency in Adobe Creative Suite (Photoshop, Illustrator, After Effects) and any relevant experience in sports, media, or entertainment. Quantify achievements where possible.

• Prepare Your Narrative: Be ready to discuss specific projects from your portfolio, detailing your creative process, challenges overcome, and the impact of your work. Prepare to articulate your approach to brand consistency and visual system design.

• Research: Familiarize yourself with the sports property the role supports (if identifiable) and current trends in sports media design. Understand Jobgether's application process and AI matching system.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.