Motion Graphic Designer

📍 Job Overview

Job Title: Motion Graphic Designer

Company: Corus Entertainment

Location: Toronto, ON, Canada

Job Type: Full-Time

Category: Creative & Media / Art & Design

Date Posted: 2026-09-14

Experience Level: 5-10 Years

Remote Status: Hybrid

🚀 Role Summary

• Spearhead the conceptualization and development of comprehensive motion graphics packages for Corus Entertainment's diverse brand portfolio, ensuring alignment with broadcast and promotional objectives.

• Translate creative briefs and directorial guidance into compelling visual narratives through detailed sketches, storyboards, layouts, and animations, driving brand engagement and viewer retention.

• Actively contribute to a collaborative team environment by partnering with designers and production staff to integrate motion graphics seamlessly into overall promotional strategies.

• Conduct continuous research into emerging branding, animation, and design trends, as well as pop culture, to maintain a cutting-edge and relevant visual output for Corus Networks.

• Uphold and meticulously apply Corus Entertainment's brand standards across all motion graphics projects, ensuring visual consistency and brand integrity.

📝 Enhancement Note: This role is positioned within the "On Air Promotions" department, indicating a strong focus on creating dynamic visual content for broadcast television and digital platforms. The emphasis on "Corus Networks" and "On-Air and Off-Air Promotion work process and flow" suggests a need for understanding broadcast timelines and promotional cycles. The hybrid work arrangement implies a need for strong self-management and communication skills for remote collaboration.

📈 Primary Responsibilities

• Conceptualize, design, and execute high-quality motion graphics packages for Corus Networks, encompassing branding elements, promotional spots, and interstitial content.

• Develop detailed visual assets including sketches, storyboards, animatics, and final animations, translating creative briefs into impactful visual storytelling.

• Collaborate closely with Art Directors, designers, and production teams to ensure cohesive visual direction and seamless integration of motion graphics into broader promotional campaigns.

• Conduct thorough research on industry best practices, design trends, animation techniques, and relevant pop culture to inform creative output and maintain a competitive edge.

• Ensure strict adherence to all established brand guidelines and style guides for Corus Entertainment's various networks and properties.

• Manage and maintain project files, assets, and resources efficiently to support workflow and version control.

• Perform rigorous quality control and proofreading on all motion graphics deliverables before final release to ensure accuracy and polish.

📝 Enhancement Note: The responsibilities clearly indicate a hands-on design role requiring both creative ideation and technical execution. The mention of "collecting research materials on branding, animation, design trends and pop culture" highlights the importance of staying current in a fast-paced media environment. The need for "quality control, proofreading and double-checking work" underscores the requirement for meticulous attention to detail in a broadcast context where errors can be highly visible.

🎓 Skills & Qualifications

Education: Degree in animation, design, or equivalent relevant work experience.

Experience: Minimum of five years of progressive experience in motion design, animation, print, web, and/or new media.

Required Skills:

• Proficiency with Adobe Creative Suite, with a strong emphasis on After Effects, Illustrator, and Photoshop for advanced motion graphics creation.

• Demonstrated expertise in developing detailed sketches, layouts, storyboards, and animations based on creative briefs and directorial input.

• Solid understanding of the On-Air and Off-Air Promotion work process and flow within a broadcast media environment.

• Exceptional communication skills, both written and verbal, for effective collaboration and articulation of creative concepts.

• Meticulous attention to detail and proven time management skills to meet tight deadlines in a fast-paced production setting.

• Strong problem-solving abilities to address complex design challenges and optimize projects to their full creative potential.

• Proficiency in Microsoft 365 suite (Word, Excel, PowerPoint) for project documentation, communication, and reporting.

• Proven ability to self-motivate and function as a team player, with a willingness to work extended hours when required to meet project demands. Preferred Skills:

• Experience with 3D animation software (e.g., Cinema 4D, Blender) for enhanced visual capabilities.

• Familiarity with video editing software (e.g., Premiere Pro) for integration with motion graphics workflows.

• Knowledge of emerging animation and design technologies and their potential applications.

📝 Enhancement Note: The requirement for "a strong portfolio / reel in motion graphic design" is critical. Candidates should prepare a curated selection of their best work that showcases versatility, technical skill, and creative problem-solving relevant to broadcast promotions and branding. Highlighting projects that demonstrate an understanding of brand guidelines and fast-turnaround work will be advantageous.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio or reel is mandatory, showcasing a diverse range of motion graphic design projects that demonstrate proficiency in After Effects, Illustrator, and Photoshop.

• Projects should clearly illustrate the candidate's ability to translate creative briefs into compelling visual narratives, including storyboards, layouts, and final animations.

• Examples highlighting an understanding and application of brand standards and guidelines for various networks or clients are highly valued.

• Demonstrate problem-solving capabilities through case studies or project breakdowns that showcase how design challenges were overcome to achieve optimal results. Process Documentation:

• Candidates should be prepared to discuss their workflow for developing motion graphics, from initial concept and storyboarding through to final rendering and quality control.

• Familiarity with project file management and organizational best practices for motion graphics assets is expected.

• The ability to articulate how research into design trends and pop culture informs their creative process will be beneficial.

📝 Enhancement Note: The portfolio should not just be a collection of finished work but should also tell a story about the candidate's process. Including behind-the-scenes glimpses of storyboarding, concept development, or iterations of a design can be very impactful for a motion graphics role. Demonstrating an understanding of broadcast timelines and the iterative nature of promotional content creation will be a plus.

💵 Compensation & Benefits

Salary Range: Based on industry standards for a Motion Graphic Designer with 5-10 years of experience in Toronto, a competitive salary range is estimated between CAD $70,000 - $95,000 annually. This estimate considers the cost of living in Toronto, the specific industry (media/broadcasting), and the required skill set.

Benefits:

• Comprehensive health, dental, and vision insurance plans.

• Retirement savings plan with company matching contributions.

• Paid time off, including vacation days, personal days, and statutory holidays.

• Opportunities for professional development, including training, workshops, and conference attendance.

• Employee assistance programs offering confidential counseling and support services.

• Access to Corus Entertainment's extensive media content and potential employee perks.

Working Hours: This is a full-time position with standard working hours typically aligned with the broadcast industry's operational needs. While a 40-hour workweek is standard, the role may require flexibility and willingness to work extended hours, including evenings and weekends, to meet project deadlines and support live broadcast events as needed.

📝 Enhancement Note: The salary range is an estimate based on market data for similar roles in Toronto. Actual compensation will be determined by Corus Entertainment based on the candidate's qualifications, experience, and the specific scope of responsibilities. The hybrid nature of the role may also influence compensation discussions.

🎯 Team & Company Context

🏢 Company Culture

Industry: Media & Broadcasting. Corus Entertainment is a leading Canadian media company operating a diversified portfolio of television networks, radio stations, and digital properties. This industry context means a fast-paced environment driven by content creation, audience engagement, and advertising revenue.

Company Size: Corus Entertainment is a large organization with a significant number of employees (over 3,000), indicating a structured corporate environment with established processes and diverse career opportunities.

Founded: Corus Entertainment was founded in 1999. Its established history suggests a company with a solid market presence and a deep understanding of the Canadian media landscape.

Team Structure:

• The role is within the "On Air Promotions" department, likely comprising a team of creative professionals including designers, editors, producers, and coordinators.

• Reporting to the Art Director, this position involves direct collaboration with peers and potential interaction with marketing, brand management, and programming teams.

• Cross-functional collaboration is essential, requiring effective communication and teamwork with various stakeholders to ensure promotional content aligns with overall brand strategy and broadcast schedules. Methodology:

• Data-driven insights are likely used to inform promotional strategies, although creative execution is paramount. Understanding audience engagement metrics can influence design choices.

• Workflow planning and optimization are critical in a broadcast setting, where efficiency and adherence to tight deadlines are key.

• While not explicitly stated, automation may be leveraged for repetitive tasks, but the core of this role is creative design and animation.

Company Website: https://www.corusent.com/

📝 Enhancement Note: Corus Entertainment's stated values ("Think Boldly, Make a Positive Impact, Win as a Team, and Own the Outcome") are central to their culture. Candidates should be prepared to demonstrate how their work and approach align with these values, particularly "Win as a Team" given the collaborative nature of this role and "Own the Outcome" in terms of project delivery and quality.

📈 Career & Growth Analysis

Operations Career Level: This role is for an experienced Motion Graphic Designer, typically considered a mid-to-senior level position. It requires a strong foundation of technical skills, creative expertise, and at least five years of professional experience, with the expectation of independent contribution and problem-solving.

Reporting Structure: The Motion Graphic Designer reports directly to the Art Director. This indicates a clear hierarchy within the creative team, with the Art Director providing strategic guidance, creative direction, and performance feedback.

Operations Impact: The motion graphics created by this role directly impact Corus Entertainment's brand perception, audience engagement, and promotional effectiveness across its various networks. High-quality visuals contribute to viewer retention, brand recall, and the overall success of marketing campaigns.

Growth Opportunities:

• Specialization: Potential to specialize in specific areas of motion graphics, such as 2D animation, 3D rendering, or character animation, based on project needs and personal development.

• Senior Designer/Lead Role: Advancement to a Senior Motion Graphic Designer or potentially a Lead Designer position, taking on more complex projects, mentoring junior staff, and contributing more significantly to creative strategy.

• Art Direction: With significant experience and a strong creative vision, there may be opportunities to move into an Art Director role within the promotions department or a related creative division.

• Cross-functional Movement: Potential to transition into related roles such as Broadcast Designer, Video Editor, or even Producer, leveraging acquired skills in visual communication and project management.

📝 Enhancement Note: The "5-10 years" experience level suggested by AI analysis aligns well with a mid-to-senior role. Growth opportunities are likely tied to demonstrating consistent high-quality work, adaptability to new technologies, and strong collaborative skills. Candidates should consider how their portfolio and interview responses can highlight their potential for leadership and strategic contribution.

🌐 Work Environment

Office Type: Corus Entertainment operates a hybrid work model. This means employees will split their time between working remotely and in the office located in Toronto. This model aims to balance flexibility with the benefits of in-person collaboration.

Office Location(s): The role is based in Toronto, Ontario, Canada. Specific office address details would typically be provided during the interview process, but it is expected to be a professional corporate office environment.

Workspace Context:

• The office environment is likely collaborative, designed to foster teamwork among creative professionals. Expect shared workspaces, meeting rooms, and areas for brainstorming.

• Access to industry-standard hardware and software, including powerful workstations and the full Adobe Creative Suite, is expected. Specialized equipment for animation and video production may also be available.

• Opportunities for direct interaction with team members, Art Directors, and other creative stakeholders will be frequent, facilitating feedback and idea exchange.

Work Schedule: The position is full-time, typically based on a 40-hour workweek. However, due to the nature of broadcast promotions and media, flexibility is crucial. Employees should be prepared to work extended hours, including evenings and weekends, to meet critical deadlines, especially around launch dates, major events, or urgent promotional needs.

📝 Enhancement Note: The hybrid model requires candidates to be comfortable with both independent remote work and in-office collaboration. They should be prepared to discuss how they manage their time and maintain productivity in both settings, as well as how they ensure seamless communication and project flow across different work locations.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely involves a review of your resume and portfolio by a recruiter or hiring manager to assess basic qualifications and creative fit.

• Technical/Creative Interview: Expect a discussion focused on your motion graphics skills, experience with specific software (After Effects, Illustrator, Photoshop), and your approach to design challenges. You may be asked to walk through specific projects in your portfolio.

• Portfolio Review/Presentation: A dedicated session where you present your portfolio or reel, elaborating on your process, creative decisions, and the impact of your work. Be ready to discuss case studies of challenging projects and how you overcame them.

• Team/Cultural Fit Interview: This stage assesses how well you would integrate with the On Air Promotions team and align with Corus Entertainment's values (Think Boldly, Make a Positive Impact, Win as a Team, Own the Outcome). You might meet with the Art Director and potential team members.

• Final Interview: Potentially with a senior leader, to discuss overall fit, career aspirations, and confirm details.

Portfolio Review Tips:

• Curate Selectively: Choose 3-5 of your strongest, most relevant projects that showcase your versatility, technical skills, and understanding of broadcast branding.

• Highlight Process: For each project, explain your role, the creative brief, your conceptualization process, any challenges faced, and how you resolved them. Use storyboards or sketches to illustrate this.

• Quantify Impact: If possible, include metrics or qualitative feedback on how your work contributed to campaign success, brand recognition, or audience engagement.

• Tailor to Corus: Emphasize projects that demonstrate an understanding of broadcast media, promotional content, and brand consistency. Research Corus's current branding and style to inform your presentation.

Challenge Preparation:

• Be prepared for potential design exercises or a take-home challenge that simulates a real-world task, such as creating a short promotional animation based on a brief.

• Focus on demonstrating your problem-solving skills, efficiency, and ability to adhere to brand guidelines under time constraints.

• Practice articulating your creative strategy and design choices clearly and concisely.

📝 Enhancement Note: The "Portfolio Essentials" and "Skills and experience" sections heavily emphasize the need for a strong portfolio. Candidates should ensure their portfolio is readily accessible online (e.g., personal website, Vimeo, Behance) and that they can speak confidently and articulately about each piece, particularly highlighting their process and problem-solving approach.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe After Effects: Core software for creating sophisticated motion graphics, animation, and visual effects. Expect advanced usage for complex animations, compositing, and kinetic typography.

• Adobe Illustrator: Essential for creating vector graphics, logos, and design elements that will be animated, ensuring scalability and crispness.

• Adobe Photoshop: Used for image manipulation, texture creation, and preparing assets for animation.

• Microsoft 365: Includes Word for documentation, Excel for data tracking (if applicable), and PowerPoint for presentations and conceptualizing ideas.

Analytics & Reporting:

• While not directly an analytics role, understanding how motion graphics impact viewer engagement metrics (e.g., watch time, click-through rates on digital platforms) is beneficial. Familiarity with basic reporting dashboards might be useful for understanding campaign performance. CRM & Automation:

• No specific CRM or automation tools are listed as primary requirements for this design role, but an understanding of how promotional assets integrate into broader marketing automation or content management systems could be advantageous. Project management tools (e.g., Asana, Trello, or Corus's internal systems) will likely be used for workflow tracking.

📝 Enhancement Note: Proficiency in Adobe After Effects is paramount, and candidates should be ready to demonstrate advanced techniques. Experience with integrating assets created in Illustrator and Photoshop into After Effects projects is also key. Understanding the "On-Air and Off-Air Promotion work process and flow" implies a need to know how these tools fit into a larger broadcast production pipeline.

👥 Team Culture & Values

Operations Values:

• Think Boldly: Encourages innovative and ambitious creative approaches to motion graphics that push boundaries and capture audience attention.

• Make a Positive Impact: Focuses on creating content that resonates with audiences, upholds brand integrity, and contributes positively to Corus's mission.

• Win as a Team: Emphasizes collaboration, open communication, and mutual support within the On Air Promotions department and across cross-functional teams.

• Own the Outcome: Promotes accountability, responsibility for project delivery, and a commitment to producing high-quality, error-free work.

Collaboration Style:

• The team likely operates with a high degree of collaboration, involving regular feedback sessions, brainstorming, and joint problem-solving among designers, editors, and art directors.

• A culture of constructive criticism and continuous improvement is expected, where team members share insights and refine their work based on feedback.

• Knowledge sharing regarding new techniques, software updates, and design trends is encouraged to keep the team at the forefront of creative innovation.

📝 Enhancement Note: Candidates should prepare to discuss specific examples of how they have embodied these values in previous roles. For instance, how they "Thought Boldly" on a project, how they "Won as a Team" during a difficult production, or how they "Owned the Outcome" by taking initiative to fix a problem.

⚡ Challenges & Growth Opportunities

Challenges:

• Rapidly Evolving Trends: Keeping pace with fast-changing design aesthetics, animation techniques, and pop culture trends in the dynamic media landscape.

• Tight Deadlines: Consistently delivering high-quality motion graphics under pressure, often with short turnaround times typical of broadcast promotions.

• Brand Consistency: Balancing creative expression with strict adherence to multiple brand guidelines across different Corus networks.

• Technical Hurdles: Troubleshooting software issues, optimizing render times, and adapting to new technologies or workflows.

Learning & Development Opportunities:

• Skill Enhancement: Access to training and resources for advanced techniques in After Effects, 3D software, or other relevant design tools.

• Industry Exposure: Opportunities to attend industry conferences (e.g., Adobe MAX, NAB Show) or workshops to stay current with trends and network with peers.

• Mentorship: Potential for guidance from senior designers or the Art Director on creative development, career progression, and project management.

• Project Variety: Exposure to a wide range of projects across different Corus brands, offering continuous learning and portfolio building.

📝 Enhancement Note: Candidates should be prepared to discuss how they proactively address these challenges. For example, how they stay updated on trends (personal research, online courses, following industry leaders), manage stress during tight deadlines (time management techniques, prioritization), or approach complex technical problems.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating a motion graphics package for a new TV show launch. How do you ensure it aligns with the show's brand and target audience?" (Focus on research, concept development, storyboarding, execution, and feedback integration.)

• "How do you handle creative feedback or criticism from an Art Director or team member, especially if you disagree?" (Highlight collaborative approach, open-mindedness, and ability to find solutions that meet objectives.)

• "Walk us through a challenging motion graphics project you worked on. What was the challenge, how did you approach it, and what was the outcome?" (Prepare a specific case study from your portfolio that demonstrates problem-solving and technical skill.) Company & Culture Questions:

• "What interests you about Corus Entertainment and this specific role within On Air Promotions?" (Research Corus's brands, recent campaigns, and values. Connect your skills and aspirations to their mission.)

• "How do you see yourself contributing to a team that values 'Thinking Boldly' and 'Winning as a Team'?" (Provide examples of innovative ideas and collaborative experiences.)

• "How do you ensure your work 'Owns the Outcome' and meets high-quality standards?" (Discuss your attention to detail, quality control processes, and commitment to delivering excellent results.) Portfolio Presentation Strategy:

• Narrative Flow: Structure your presentation to tell a story for each project: the brief, your problem-solving approach, your creative process, and the final impact.

• Technical Detail: Be prepared to discuss the specific software and techniques used, especially your advanced After Effects skills.

• Brand Sensitivity: Clearly demonstrate your understanding of brand guidelines and how you applied them.

• Conciseness: Respect the interviewer's time; be impactful and to the point, focusing on the most relevant aspects of your work.

📝 Enhancement Note: For the portfolio presentation, it's crucial to select projects that are highly relevant to broadcast promotions. If you have examples of title sequences, network IDs, promotional bumpers, or social media graphics for media companies, prioritize those. Be ready to discuss your understanding of the "On-Air and Off-Air Promotion work process and flow."

📌 Application Steps

To apply for this Motion Graphic Designer position:

• Submit your application through the Corus Entertainment careers portal via the provided link.

• Portfolio Customization: Ensure your online portfolio or reel is up-to-date and prominently features your best motion graphics work, specifically highlighting broadcast promotion and branding examples. Tailor the showcased projects to align with Corus Entertainment's diverse network offerings.

• Resume Optimization: Craft your resume to clearly articulate your 5+ years of experience in motion design, emphasizing proficiency with Adobe Creative Suite (After Effects, Illustrator, Photoshop), and mentioning experience with the On-Air Promotion workflow. Quantify achievements where possible.

• Interview Preparation: Practice walking through your portfolio, preparing specific examples for behavioral questions related to Corus's values, and researching Corus Entertainment's brands and recent promotional campaigns. Be ready to discuss your approach to hybrid work.

• Company Research: Familiarize yourself with Corus Entertainment's mission, values, and the specific brands you would be supporting. Understand their current visual identity and recent marketing efforts.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.