Mid/Senior UX Writer

📍 Job Overview

Job Title: Mid/Senior UX Writer

Company: GoTymeX

Location: Jakarta, Indonesia

Job Type: Full-Time

Category: UX Writing / Content Design

Date Posted: 2026-09-15

Experience Level: Mid/Senior (2-5 years)

Remote Status: Hybrid (Part-time in office, part-time remote)

🚀 Role Summary

• Drive the evolution of content standards, style guides, and pattern libraries for digital products, ensuring scalability and consistency.

• Craft clear, concise, and on-brand customer-facing copy across various product touchpoints, including notifications and error messages.

• Leverage AI tools as a thinking partner to identify content inconsistencies, draft testing variants, and stress-test decisions.

• Collaborate closely with cross-functional teams (Design, Engineering, QA, Legal, Brand) to ensure cohesive product messaging and quality assurance.

• Analyze user data to inform content decisions, measure impact, and optimize customer behavior and adoption through UX writing.

📝 Enhancement Note: This role emphasizes a systems-level approach to UX writing, focusing on pattern reuse, optimization, and scalability rather than individual screen copy. The integration of AI as a collaborative tool and the need for strong cross-functional communication are key differentiators.

📈 Primary Responsibilities

• Write and refine customer-facing copy for digital products, focusing on clarity, consistency, and tone across entire user journeys.

• Contribute to the development and ongoing maintenance of the company's content standards, style guides, and reusable pattern libraries.

• Actively utilize AI tooling to identify content gaps, inconsistencies, and opportunities for improvement, and to draft copy variations for A/B testing.

• Conduct rigorous reviews of product messaging prior to launch to uphold quality standards and ensure alignment with brand voice and accessibility guidelines across different markets.

• Analyze user behavior data and product analytics to understand customer needs, measure the effectiveness of UX writing, and drive data-informed content decisions.

• Collaborate with the global UX Writing hub to ensure consistency, facilitate localization efforts, and maintain accessibility standards across all product interfaces.

• Present and advocate for content decisions to cross-functional stakeholders, including engineering, QA, legal, and brand teams, clearly articulating the rationale and impact.

📝 Enhancement Note: The responsibility for evolving content standards and pattern libraries suggests a lead or senior-level contribution within the UX writing function, moving beyond execution to strategic definition.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong academic background in fields like English, Communications, Journalism, Design, or a related discipline is beneficial.

Experience: 2 to 4 years of dedicated experience in writing for digital products, with a proven track record of UX writing, product writing, content design, or digital copywriting.

Required Skills:

• A strong portfolio demonstrating both execution-level UX writing and strategic content thinking.

• A systems mindset, comfortable conceptualizing and working with copy in terms of patterns, scalability, and optimization.

• Demonstrated experience using AI tools as a thinking partner for content strategy and creation.

• Proven experience contributing to and evolving content standards, style guides, or pattern libraries, with concrete examples of impact.

• Exceptional written and verbal communication skills, with a keen eye for detail, tone, and clarity.

• Proficiency in collaborative tools such as Confluence, Jira, and Figma.

• Experience collaborating effectively across diverse teams, international markets, and different time zones. Preferred Skills:

• Experience within the cryptocurrency or digital finance industry.

• Familiarity with localization processes and accessibility best practices in content design.

• Experience with user data analysis and A/B testing for content optimization.

• Understanding of design systems and their relationship with content.

📝 Enhancement Note: The explicit requirement for a portfolio and the emphasis on a "systems mindset" highlight the need for candidates who can think strategically and demonstrate impact beyond individual pieces of copy. Experience in crypto is a significant advantage, indicating a preference for domain knowledge.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio is mandatory for all applications. It must clearly demonstrate a minimum of 2-4 years of experience in UX writing, product writing, content design, or digital copywriting.

• Showcase examples of writing for live digital products, illustrating clarity, consistency, and adherence to brand voice.

• Include case studies that highlight strategic thinking, problem-solving, and the impact of your UX writing contributions on user behavior and product adoption.

• Demonstrate experience with content systems, such as contributions to style guides, pattern libraries, or content standards, with specific examples of how your work shaped these resources.

• Present examples of cross-functional collaboration and how you effectively communicated and defended content decisions to non-design stakeholders. Process Documentation:

• Highlight your approach to developing and maintaining content standards, style guides, and pattern libraries, detailing the methodology and tools used.

• Illustrate your process for using AI as a thinking partner in content creation, including how you identify patterns, test variants, and refine decisions.

• Showcase your methods for analyzing user data and product analytics to inform content strategy and measure the effectiveness of UX writing.

• Document your process for collaborating with localization and accessibility teams to ensure global product consistency and inclusivity.

📝 Enhancement Note: The emphasis on a "systems mindset" and contributions to content standards means the portfolio should not just be a collection of writing samples, but evidence of architectural thinking regarding content.

💵 Compensation & Benefits

Salary Range: For a Mid/Senior UX Writer in Jakarta, Indonesia, with 2-4 years of experience, a competitive salary range would typically fall between IDR 15,000,000 to IDR 25,000,000 per month, depending on specific experience, skills, and performance.

Benefits:

• Competitive salary and performance-based bonus.

• Opportunities for career growth and advancement within the UX writing function and GoTymeX.

• Working with a talented, high-performance, multinational design team.

• A dynamic international working environment with an agile culture.

• Hybrid working model, offering flexibility between office and remote work.

• Overseas travel opportunities for training and work-related purposes.

• Extensive learning and development opportunities, including paid seminars, conferences, and specialized courses.

• Company-provided laptop equipped with necessary software.

• A strong emphasis on self-improvement and professional development.

Working Hours: The role typically requires approximately 40 hours per week, with a hybrid arrangement that allows for flexibility in managing work-life balance.

📝 Enhancement Note: Salary estimation is based on current market data for UX Writers in Jakarta, Indonesia, considering the experience level and the tech/fintech industry context. The provided benefits are directly extracted from the job description, highlighting GoTymeX's commitment to employee development and well-being.

🎯 Team & Company Context

🏢 Company Culture

Industry: Digital Banking and Financial Services (Fintech), with a focus on emerging markets. GoTymeX operates as the product, technology, and design hub for Tyme Group, aiming to revolutionize digital banking accessibility.

Company Size: GoTymeX is part of Tyme Group, which has a significant customer base (22M+ customers across two countries and growing). The Design Team itself comprises over 30 professionals, indicating a substantial and well-resourced design function.

Founded: Tyme Group has been active in reimagining digital banking, with GoTymeX serving as its innovation engine. The company's mission is to unlock human potential through transformative financial services.

Team Structure:

• The UX Writing hub is a small, horizontal team embedded within a larger, award-winning Design team (30+ members).

• The UX Writing hub supports various product squads across multiple markets, suggesting a distributed reporting structure or strong matrixed reporting to product leads.

• Collaboration is inherently cross-functional, involving close partnerships with UX Designers, UI Designers, Design System Designers, Motion Designers, UX Researchers, and Strategists, as well as engineering, QA, and legal. Methodology:

• Data analysis is a key component, with UX writers expected to review user data to understand customer behavior and measure the impact of content.

• Workflow planning and optimization are central, with a strong emphasis on creating scalable content systems, patterns, and reusable components.

• Automation and efficiency practices are encouraged, particularly through the active use of AI tooling as a thinking partner for content generation and refinement.

Company Website: https://www.tyme.com/ (Implicitly through Tyme Group)

📝 Enhancement Note: GoTymeX's positioning as a product, technology, and design hub for Tyme Group implies a fast-paced, innovation-focused environment dedicated to impactful financial technology solutions. The team's award-winning status suggests a high standard of design excellence and a culture that values creativity and strategic thinking.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as Mid/Senior, requiring 2-4 years of experience. It goes beyond pure execution to include responsibilities in shaping standards, contributing to the design system's content foundation, and acting as a strategic partner in product development. This level indicates a capacity for independent work, strategic input, and cross-functional influence.

Reporting Structure: The UX Writer will join the UX Writing hub, which is part of a larger Design team. While reporting lines are not explicitly detailed, the "horizontal team" structure suggests close collaboration with product squads and potentially a reporting line to a Head of UX Writing or Design Lead within the UX Writing hub.

Operations Impact: The UX Writer will have a direct impact on customer experience, product adoption, and financial empowerment by crafting clear, accessible, and effective product messaging. By developing scalable content systems and leveraging data, their work will influence product strategy, user engagement, and ultimately, the success of GoTymeX's digital banking solutions in emerging markets.

Growth Opportunities:

• Operations Skill Advancement: Deepen expertise in UX writing, content strategy, and content operations, with opportunities to specialize in areas like accessibility, localization, or AI-augmented content.

• Industry Exposure: Gain experience in the fast-growing fintech and digital banking sector, specifically within emerging markets, which offers unique challenges and learning opportunities.

• Leadership Potential: Develop skills in influencing cross-functional teams, contributing to design systems, and potentially mentoring junior writers, paving a path towards lead or management roles within the UX Writing hub.

• Continuous Learning: Benefit from paid seminars, conferences, and expert-led training, fostering ongoing professional development and staying at the forefront of UX writing and design trends.

📝 Enhancement Note: The role offers a clear path from execution to strategic contribution within the content design function, with significant opportunities for professional development in a high-impact industry.

🌐 Work Environment

Office Type: GoTymeX operates a hybrid working model, meaning employees will have a mix of in-office and remote work. This suggests a modern office setup designed for collaboration and focused work, alongside the flexibility of remote work.

Office Location(s): The primary office location is Jakarta, Indonesia. Specific details about the office facilities or accessibility are not provided but can be assumed to be standard for a professional tech company in a major metropolitan area.

Workspace Context:

• The office environment likely fosters collaboration, with spaces designed for team meetings, brainstorming sessions, and cross-functional interactions.

• Operations professionals will have access to modern tools and technology, including company-provided laptops with necessary software, and likely advanced AI tooling for content work.

• Opportunities for direct interaction with the UX Writing hub, the broader Design team, and product squads will be integral to the daily workflow.

Work Schedule: The role is full-time, approximately 40 hours per week, with a hybrid arrangement that provides flexibility. This allows operations professionals to balance focused individual work (potentially remote) with collaborative team activities (in-office).

📝 Enhancement Note: The hybrid model is a significant aspect of the work environment, requiring self-discipline and effective communication for remote contributions, while also offering the benefits of in-person collaboration.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of application, resume, and critically, the portfolio, to assess foundational UX writing skills, systems thinking, and relevant experience.

• Skills Assessment/Case Study: Candidates may be asked to complete a take-home assignment or an in-interview exercise focusing on writing for a product scenario, demonstrating their approach to content standards, AI usage, and cross-functional communication.

• Team/Stakeholder Interviews: Interviews with members of the UX Writing hub, Design team, and potentially cross-functional partners (e.g., Engineering, Product Management) to evaluate technical skills, collaboration style, and cultural fit.

• Final Interview: A discussion with senior leadership to assess strategic thinking, leadership potential, and alignment with GoTymeX's mission and values.

Portfolio Review Tips:

• Showcase Systems Thinking: Clearly present examples of how you've contributed to or utilized content standards, style guides, and pattern libraries. Detail your process for ensuring scalability and reuse.

• Demonstrate AI Integration: Include case studies or examples of how you've used AI as a thinking partner, not just a text generator. Explain your process for identifying patterns, testing variants, and making data-driven content decisions with AI assistance.

• Highlight Cross-Functional Impact: Provide concrete examples of how your UX writing influenced product decisions, improved user metrics, or collaborated effectively with engineering, QA, or legal teams. Quantify impact where possible.

• Structure for Clarity: Organize your portfolio logically, perhaps by project type or by demonstrating specific skills (e.g., error messages, onboarding flows, system standards). Use clear headings and concise descriptions for each piece.

• Tailor to the Role: Emphasize aspects of your work that align with GoTymeX's focus on digital banking, emerging markets, and a systems-based approach to content.

Challenge Preparation:

• Be prepared to discuss how you approach content strategy for complex user journeys and how you ensure consistency across multiple touchpoints and markets.

• Articulate your methodology for using AI in UX writing and how you validate AI-generated content.

• Practice presenting your portfolio and specific case studies, focusing on your thought process, the challenges faced, the solutions implemented, and the measurable outcomes.

📝 Enhancement Note: The strong emphasis on a portfolio and the "systems mindset" suggest that the review process will heavily scrutinize candidates' ability to think structurally and demonstrate a strategic, scalable approach to content, beyond just individual writing tasks.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for collaborative design work, prototyping, and potentially content integration within design files. Proficiency in navigating and contributing to Figma designs is expected.

• Confluence: Likely used for documentation of content standards, style guides, research findings, and project planning.

• Jira: Used for task management, bug tracking, and workflow management, requiring familiarity with ticket creation, updates, and project boards.

Analytics & Reporting:

• User Data Platforms: While specific tools aren't named, candidates should be comfortable analyzing user behavior data from sources like Amplitude, Mixpanel, or similar product analytics tools to inform content decisions and measure impact.

• A/B Testing Tools: Experience with tools or methodologies for testing content variations to optimize user engagement and conversion rates.

CRM & Automation:

• AI Tooling: Active use of AI as a thinking partner for content work is a core requirement. Candidates should be prepared to discuss specific AI tools they have used and how they integrated them into their workflow for drafting, ideation, and analysis.

📝 Enhancement Note: The specified tools (Figma, Confluence, Jira) are standard for product development teams. The emphasis on AI tooling highlights a forward-thinking approach to content creation and optimization.

👥 Team Culture & Values

Operations Values:

• Impactful Work: A core value is contributing directly to financial empowerment and access in emerging markets, aligning personal work with a significant societal mission.

• Innovation-Driven: A culture that encourages working with cutting-edge technologies like AWS Cloud, AI-augmented tooling, and modern design systems, viewing AI as a collaborative partner.

• International & Collaborative: A dynamic team that highly values deep collaboration across countries and time zones, fostering a global perspective.

• Continuous Learning: A commitment to personal growth through learning opportunities, internal talent development, and staying at the forefront of industry trends.

• Excellence & Craftsmanship: A dedication to high-quality design, treating UX writing as a craft, and striving for excellence, as evidenced by the team's multiple design awards.

Collaboration Style:

• Cross-Functional Integration: Strong emphasis on working seamlessly with UX Designers, UI Designers, Researchers, Engineers, QA, Legal, and Brand teams to ensure cohesive product experiences.

• Process-Oriented Feedback: A culture that likely encourages constructive feedback loops for content review, design iterations, and process refinement.

• Knowledge Sharing: Practices that promote sharing insights, best practices, and learnings across the global team, particularly within the UX Writing hub.

📝 Enhancement Note: The culture appears to be a blend of mission-driven impact, technological innovation, and a strong emphasis on collaborative excellence, with a global outlook.

⚡ Challenges & Growth Opportunities

Challenges:

• Systems at Scale: Developing and maintaining content standards and patterns that work across multiple markets and product lines, requiring a robust systems-thinking approach.

• AI Integration Nuances: Effectively using AI as a thinking partner, ensuring it enhances rather than dictates content quality, and navigating potential ethical considerations.

• Cross-Market Consistency: Ensuring brand voice, tone, and quality standards remain consistent across diverse cultural contexts and localization efforts.

• Data-Driven Optimization: Translating user data and analytics into actionable content improvements and demonstrating the ROI of UX writing.

Learning & Development Opportunities:

• Operations Skill Advancement: Deepen expertise in content strategy, design systems, AI-driven content, and data analysis for UX writing.

• Industry Conferences & Certifications: Access to paid seminars, conferences, and courses to stay current with UX writing, design, and fintech trends.

• Mentorship & Leadership Development: Opportunities to learn from experienced professionals within the award-winning design team and potentially develop leadership skills by contributing to standards and cross-functional initiatives.

📝 Enhancement Note: The challenges are framed around the complexities of scaling content operations and integrating new technologies, with corresponding growth opportunities focused on mastering these areas.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you used AI as a thinking partner to improve product copy. What was your process, and what were the results?" - Preparation: Have specific examples ready, detailing the AI tool used, your prompts, how you validated/edited the output, and the impact on clarity, efficiency, or user experience.

• "How do you approach building and evolving content standards or pattern libraries? Walk us through your process and how you gain buy-in from cross-functional teams." - Preparation: Be ready to discuss your methodology for identifying reusable patterns, documenting them, and collaborating with design, engineering, and legal.

• "Imagine you've identified a significant inconsistency in product messaging across two different user journeys. How would you diagnose the root cause and propose a solution?" - Preparation: Focus on your diagnostic process (data analysis, stakeholder interviews) and your strategic approach to proposing a scalable fix, not just a quick edit. Company & Culture Questions:

• "Why is UX writing important for financial empowerment in emerging markets, and how does GoTymeX's mission resonate with you?" - Preparation: Research GoTymeX and Tyme Group's mission. Connect your passion for UX writing to their goals of accessibility and impact.

• "How do you handle constructive feedback on your copy from stakeholders outside the design team (e.g., legal, engineering)?" - Preparation: Emphasize your collaborative approach, active listening skills, and ability to find solutions that balance user needs with business/technical requirements.

• "How do you measure the impact of your UX writing on user behavior and product adoption?" - Preparation: Prepare examples of metrics you've tracked (e.g., conversion rates, task completion, error rates, user feedback) and how you used that data to iterate on content. Portfolio Presentation Strategy:

• Focus on Systems: For each case study, clearly articulate your role in creating or utilizing content systems, patterns, or standards. Explain how your work contributed to scalability and efficiency.

• Showcase AI Integration: Highlight specific projects where you actively used AI. Explain your prompts, how you iterated on AI-generated content, and the benefits it brought to your workflow.

• Quantify Impact: Wherever possible, use data and metrics to demonstrate the success of your UX writing. This could include improvements in conversion rates, task completion times, reduction in support tickets, or positive user feedback.

• Tell a Story: Structure your presentations like mini case studies: the problem, your approach (including strategic thinking and tools used), your solution, and the measurable outcome.

📝 Enhancement Note: The interview process will likely probe beyond simple writing ability to assess strategic thinking, systems design, AI proficiency, and cross-functional collaboration skills, with a strong emphasis on portfolio evidence.

📌 Application Steps

To apply for this Mid/Senior UX Writer position:

• Submit your application through the provided link on Workable.

• Portfolio Customization: Ensure your portfolio prominently features examples of your work in UX writing, product writing, or content design. Tailor it to highlight your systems thinking, experience with content standards/pattern libraries, and any contributions to AI-assisted content creation.

• Resume Optimization: Craft your resume to clearly articulate your 2-4 years of relevant experience. Use keywords from the job description such as "UX writing," "content design," "systems mindset," "pattern libraries," "AI tooling," and "cross-functional collaboration." Quantify achievements whenever possible.

• Interview Preparation: Practice discussing your portfolio projects, focusing on your strategic approach, problem-solving skills, and how you leverage tools like Figma, Confluence, Jira, and AI. Prepare to articulate your understanding of content operations and its role in product development.

• Company Research: Familiarize yourself with GoTymeX and Tyme Group's mission, products, and values. Understand their focus on digital banking and financial empowerment in emerging markets, and consider how your skills can contribute to their goals.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.