Marketing Designer (Part-Time)

📍 Job Overview

Job Title: Marketing Designer (Part-Time)

Company: Farsight AI

Location: New York City, New York, United States

Job Type: Full-Time

Category: Marketing & Design Operations

Date Posted: 2026-09-15

Experience Level: Mid-Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• Drive the visual identity and brand consistency across all marketing materials, from digital assets to large-format event graphics.

• Develop compelling sales collateral and campaign assets that effectively communicate Farsight AI's value proposition to financial services clients.

• Create engaging product videos and social media content, incorporating motion graphics and video editing skills.

• Design and implement reusable templates within HubSpot and Canva to streamline marketing workflows and empower the broader team.

• Contribute to marketing strategy by providing design insights and identifying opportunities for creative angles.

📝 Enhancement Note: While the job title is "Marketing Designer (Part-Time)," the employment_type is listed as "FULL_TIME." This indicates a potential discrepancy. This enhanced description will proceed assuming the role is full-time, as indicated by the employment_type, but it's crucial for candidates to clarify this with Farsight AI during the application process. The role is firmly positioned within Marketing Operations due to its focus on campaign execution, template creation, and workflow efficiency.

📈 Primary Responsibilities

• Spearhead the rollout of Farsight AI's new brand identity across all existing marketing collateral, including one-pagers, decks, email templates, and LinkedIn assets.

• Design and produce high-impact sales collateral such as one-pagers, pitch decks, and case studies to support the sales team's outreach and client engagement efforts.

• Develop and build campaign emails within HubSpot, ensuring adherence to brand guidelines and creating reusable templates for ongoing marketing campaigns.

• Create dynamic social media and campaign assets, including static and motion graphics for platforms like LinkedIn, to enhance brand visibility and engagement.

• Design visually appealing and functional materials for events and trade shows, such as booth graphics, banners, signage, and printed leave-behinds.

• Produce product videos, including short walkthroughs, how-tos, and demo clips, from script conceptualization through final export, incorporating screen capture, editing, and audio.

• Build and maintain reusable design files and templates for the marketing team, enabling self-service and reducing reliance on the designer for routine tasks.

• Proactively provide input on marketing briefs, suggest alternative creative angles, and contribute to the overall marketing strategy beyond pure design execution.

📝 Enhancement Note: The responsibilities highlight a need for a designer who can operate autonomously and contribute strategically. The emphasis on "Input. Tell us when a brief is unclear or when there's a better angle. We're open to your thoughts on marketing, not just design" suggests that Farsight AI values a proactive and consultative approach from its design team, extending beyond mere execution to strategic input.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong educational foundation or equivalent demonstrable experience in Graphic Design, Visual Communications, Marketing, or a related field is expected.

Experience: 3+ years of proven experience in B2B marketing or brand design, with a preference for experience within AI companies or startups.

Required Skills:

• Portfolio Excellence: A robust portfolio showcasing exceptional craft in typography, composition, and visual storytelling, demonstrating a premium aesthetic and polished execution.

• Brand Identity Management: Proven ability to implement and maintain brand consistency across diverse marketing materials and platforms.

• Sales Collateral Design: Expertise in creating persuasive pitch decks, one-pagers, and case studies that resonate with B2B audiences.

• Digital Asset Creation: Proficiency in designing engaging social media graphics, campaign assets, and email templates.

• Motion Graphics & Video Editing: Skill in creating static and motion graphics, and producing product videos including screen capture, editing, and audio mixing.

• Print & Large-Format Production: Comfort and experience with print production, including booth graphics, signage, and understanding printer specifications.

• AI Tool Integration: Demonstrated experience using AI tools within design workflows to enhance efficiency and creativity.

• Independent Work Ethic: Ability to work with minimal direction, take initiative, and manage multiple projects simultaneously under tight deadlines.

Preferred Skills:

• Financial Services Design: Prior experience designing for the finance industry or other detail-oriented, high-stakes audiences.

• Web Design Fundamentals: Basic understanding or experience with web design principles.

• Copywriting Acumen: Comfort with editing or refining marketing copy to align with visual assets.

• Marketing Strategy Input: Ability and willingness to contribute ideas to marketing content strategy beyond design execution.

• Retainer/Agency Experience: Experience working on a retainer basis or in a similar client-service model.

📝 Enhancement Note: The requirement for "strong craft" and "premium visual taste and polish" in the portfolio indicates a high standard for aesthetic quality. The inclusion of "You use AI tools in your workflows" and the bonus point about "Thoughts on marketing content strategy, not just design" signal a forward-thinking company seeking a designer who is both technically proficient and strategically minded, leveraging modern tools and contributing to broader marketing initiatives.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Visual Storytelling: Demonstrate how your designs effectively communicate complex information and engage target audiences, particularly in a B2B context.

• Brand Rollout Examples: Showcase instances where you've successfully implemented or updated brand identities across multiple touchpoints.

• Sales Enablement Materials: Include examples of pitch decks, one-pagers, or case studies that highlight your ability to support sales objectives.

• Digital & Motion Design: Feature examples of social media assets, campaign graphics, and any motion graphics or video work.

• Print & Large-Format Design: Provide examples of print collateral or large-format graphics (e.g., event signage) to confirm print production readiness.

• Tool Proficiency Evidence: Implicitly demonstrate proficiency with key tools through the quality and breadth of your work.

Process Documentation:

• While not explicitly requested as separate documents, your portfolio should implicitly showcase your process:
  • Workflow Design: Evidence of how you approach a design project from brief to final asset.
  • Template Creation: Examples of reusable templates (e.g., deck slides, email components) that showcase efficiency and standardization.
  • Cross-functional Collaboration: If possible, include examples or descriptions of how you've collaborated with marketing, sales, or product teams.

📝 Enhancement Note: The emphasis on a strong portfolio that showcases "strong craft across typography, composition, and storytelling with a premium visual taste and polish" implies that the evaluation will heavily favor candidates who can visually articulate their process and impact. The expectation for reusable templates also suggests a need for designers who think about scalability and efficiency in their work.

💵 Compensation & Benefits

Salary Range: $50–$60 per hour. This range is commensurate with experience and reflects the mid-level nature of the role and the New York City location.

Benefits:

• Flexible Work Schedule: Part-time engagement with potential for full-time hours (clarification needed on exact weekly commitment).

• Creative Autonomy: Opportunity to significantly influence brand direction and marketing strategy.

• Impactful Role: Contribute directly to the growth and visual identity of a cutting-edge AI startup in the financial services sector.

• Professional Development: Exposure to AI technology and the fast-paced startup environment.

• Collaborative Environment: Work with a dynamic team focused on innovation.

Working Hours: The job is listed as "FULL_TIME," but the title specifies "Part-Time." Clarification is needed on the exact expected weekly hours, but it's likely to be between 20-40 hours per week, with flexibility around scheduling to accommodate project deadlines and personal needs within an on-site context.

📝 Enhancement Note: The salary range provided ($50-$60/hour) is competitive for a part-time or full-time marketing designer role in New York City with 3+ years of experience, especially in a startup environment. The benefits are inferred based on typical startup offerings and the nature of the role, emphasizing creative freedom and impact. The discrepancy between "Part-Time" title and "FULL_TIME" employment type needs explicit clarification. The hourly rate suggests a contract or project-based structure, even if the overall commitment is full-time.

🎯 Team & Company Context

🏢 Company Culture

Industry: Artificial Intelligence (AI) within Financial Services. Farsight AI is at the forefront of developing agentic AI platforms designed to automate complex workflows for investment banks and private equity firms. This involves sophisticated data analysis, workflow automation, and delivering actionable insights, positioning them as a key innovator in a traditionally conservative industry.

Company Size: As a startup, Farsight AI likely operates with a lean, agile team. This typically fosters a culture of rapid iteration, direct impact, and close collaboration. The emphasis on "minimal direction" and "input on marketing" suggests a flat hierarchy and an environment where contributions are valued across all functions.

Founded: While the founding date is not provided, Farsight AI's focus on "agentic AI" and "financial-focused AI" indicates a relatively recent establishment, likely within the last 5-10 years, aligning with the rapid growth of AI technologies.

Team Structure:

• The Marketing Designer will likely be part of a small, dedicated marketing team or potentially report to a Head of Marketing or Growth Lead.

• Collaboration will be essential with sales, product, and engineering teams to ensure design assets are accurate, effective, and aligned with Farsight AI's technological advancements and market positioning.

• Given the startup environment, cross-functional interaction is expected to be high, with the designer acting as a key visual communicator for the entire organization. Methodology:

• Data-Driven Design: While primarily a design role, the emphasis on "insights" and "financial services" suggests that design decisions should be informed by data and market understanding, rather than purely aesthetic preferences.

• Agile Development & Marketing: The startup context implies an agile approach to marketing campaigns and asset creation, requiring flexibility and rapid turnaround times.

• Automation Focus: The company's core product is about automation, suggesting that the marketing team, including design, will also look for efficient processes and tools.

Company Website: https://www.farsight-ai.com/

📝 Enhancement Note: The company's focus on AI in financial services implies a need for design that is both sophisticated and trustworthy. The startup nature suggests a dynamic, fast-paced environment where designers can have a significant impact and are expected to be self-starters.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Marketing Designer, typically requiring 2-5 years of dedicated experience. The responsibilities indicate a broad scope, encompassing brand identity, sales enablement, digital campaigns, video production, and strategic input, suggesting a role with significant ownership and potential for growth beyond a purely execution-focused position.

Reporting Structure: The designer will likely report to a Marketing Manager, Head of Marketing, or a similar leadership role within the marketing function. In a startup, this reporting line might evolve as the company scales.

Operations Impact: The Marketing Designer's work will have a direct and visible impact on Farsight AI's brand perception, sales effectiveness, and market presence. By creating high-quality, consistent, and compelling visual assets, the designer will directly contribute to lead generation, customer acquisition, and overall brand equity in a competitive AI and FinTech landscape.

Growth Opportunities:

• Brand Leadership: As the company grows, the designer could evolve into a Brand Lead or Art Director role, taking on more strategic responsibilities and managing junior designers.

• Specialization: Develop deeper expertise in specific areas like motion graphics, video production, or UI/UX design for marketing interfaces.

• Marketing Strategy Contribution: Further leverage design insights to influence broader marketing content strategy and campaign planning.

• Startup Leadership: Gain valuable experience in scaling a marketing function within a high-growth technology company, potentially leading to leadership opportunities in future roles.

📝 Enhancement Note: The role offers a unique opportunity to shape the visual identity of an AI startup in the financial services sector. The combination of broad responsibilities and the potential for strategic input suggests that a motivated designer can carve out a significant growth path within Farsight AI, moving from execution to strategic influence.

🌐 Work Environment

Office Type: The role is described as "On-site" in New York City. This implies a traditional office setting where collaboration, access to physical resources, and in-person team dynamics are prioritized.

Office Location(s): New York City, New York, United States. This prime location offers access to a vibrant professional community, potential networking opportunities, and the resources of a major metropolitan hub.

Workspace Context:

• Collaborative Hub: The on-site environment is designed to foster spontaneous interactions, brainstorming sessions, and direct feedback loops between design, marketing, sales, and product teams.

• Tool Accessibility: Employees will have access to the necessary hardware and software for design work, including the specified Adobe Creative Suite, Figma, PowerPoint, Canva, and HubSpot.

• Team Synergy: Being physically present allows for stronger team cohesion, easier onboarding, and a more integrated understanding of company culture and operational workflows.

Work Schedule: The role is designated as "FULL_TIME" with the potential for part-time hours, indicating a flexible approach to the weekly commitment but likely requiring consistent availability during core business hours for on-site collaboration. The exact schedule will need to be clarified, but a standard 9-to-5 structure with potential for some flexibility is probable.

📝 Enhancement Note: The on-site requirement in New York City suggests a preference for a designer who thrives in a collaborative, in-person setting. This environment is conducive to rapid iteration and team synergy, which are often crucial in fast-paced startup settings.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely a review of your resume and portfolio to assess basic qualifications and design aesthetic.

• Portfolio Presentation/Discussion: A dedicated session where you present your portfolio, discuss key projects, and explain your design process, rationale, and impact. Be prepared to highlight examples relevant to B2B, AI, and financial services.

• Skills Assessment: Potentially a short design exercise or a discussion about how you would approach specific design challenges outlined in the job description (e.g., rebranding an asset, designing a one-pager).

• Team/Hiring Manager Interview: A conversation to assess cultural fit, work style, ability to take direction, and strategic thinking. Expect questions about your experience with AI tools and your interest in marketing strategy.

• Final Round: May involve further discussion with leadership or other key stakeholders.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest projects that best represent the required skills (B2B, brand, sales collateral, digital, print, motion graphics). Prioritize quality over quantity.

• Showcase Process: For each project, briefly outline the brief, your role, your design process, the tools used, challenges faced, and the outcome/impact.

• Highlight Impact: Quantify results where possible (e.g., "Increased engagement by X%," "Supported a sales cycle that closed Y deals"). If not quantifiable, describe the strategic value.

• Demonstrate Craft: Ensure your portfolio exhibits excellent typography, composition, color theory, and overall visual polish, aligning with Farsight AI's "premium visual taste."

• Include Template Examples: If you have examples of reusable templates or design systems, showcase them to demonstrate efficiency and scalability.

• Tailor to Farsight AI: Emphasize any relevant experience with AI, startups, or financial services. If you don't have direct experience, articulate how your skills are transferable.

Challenge Preparation:

• Rebrand Exercise: Be ready to discuss how you would approach updating existing materials to a new brand identity, focusing on consistency and impact.

• Sales Collateral Design: Prepare to explain your approach to designing a pitch deck or one-pager that effectively communicates a complex product's value proposition.

• Video Production Workflow: Be ready to outline your process for creating a short product video, from concept to final export.

• AI Tool Integration: Think about specific ways AI tools have enhanced your workflow and be prepared to discuss them.

📝 Enhancement Note: The emphasis on "minimal direction" and "input on marketing" suggests that interviewers will be looking for a designer who can not only execute but also think critically and proactively contribute to marketing strategy. The portfolio review will be crucial for demonstrating this strategic and creative capability.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Photoshop, Illustrator, InDesign (essential for general design, branding, print collateral, and digital assets).

• Adobe After Effects: For motion graphics and video editing.

• Adobe Premiere Pro: For video production and editing.

• Figma: Increasingly the industry standard for collaborative design, UI/UX, and prototyping.

• Microsoft PowerPoint: Critical for creating editable decks for the sales team, requiring proficiency in Office-native design.

• Canva: Used for team-facing templates, indicating a need for user-friendly template design.

Analytics & Reporting:

• HubSpot: Primary tool for email marketing campaigns and template deployment, requiring design integration capabilities.

CRM & Automation:

• HubSpot: Also serves as a CRM and marketing automation platform, implying the designer's work will feed into broader marketing automation workflows.

Screen Recording & Video Tools:

• Screen Studio, CleanShot, Loom, or similar: For creating product walkthroughs and demo clips.

📝 Enhancement Note: The tool list is extensive and covers a wide range of design needs, from high-end professional software to business productivity tools and marketing platforms. Proficiency across this stack, particularly the ability to create editable PowerPoint decks and integrate designs into HubSpot, is essential. The inclusion of AI tools suggests a modern design workflow.

👥 Team Culture & Values

Operations Values:

• Craftsmanship & Quality: A strong emphasis on "strong craft," "premium visual taste," and "polish" suggests a value placed on high-quality design execution.

• Proactivity & Initiative: The expectation to "take minimal direction and run with it" and "Tell us when a brief is unclear or when there's a better angle" highlights a value for self-starters who are proactive and take ownership.

• Strategic Contribution: The desire for input on "marketing, not just design" indicates a value for team members who think strategically and contribute to broader business goals.

• Efficiency & Adaptability: The need to handle multiple requests, work to tight deadlines, and use AI tools points to a value for efficiency, speed, and adaptability in a fast-paced startup environment.

• Collaboration: While "minimal direction" is mentioned, the on-site nature implies a culture of collaboration and teamwork is also crucial for the company's success.

Collaboration Style:

• Consultative & Responsive: The designer is expected to collaborate closely with marketing, sales, and product teams, providing expert design input and responding to their needs.

• Empowerment Through Templates: A key aspect of collaboration involves creating resources (templates) that empower other team members to execute tasks independently, fostering a more distributed workflow.

• Open Feedback: The mention of being "open to your thoughts" suggests a culture where constructive feedback and diverse perspectives are welcomed.

📝 Enhancement Note: The team culture appears to value independent thinkers who can also collaborate effectively. The ideal candidate will be a proactive problem-solver who brings both creative talent and strategic insight to the table, fitting into a dynamic startup environment.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Speed and Quality: As a startup, Farsight AI will likely require rapid turnaround times for design assets, challenging the designer to maintain high standards of craft and polish under pressure.

• Diverse Asset Creation: The role demands versatility across a wide range of deliverables, from digital graphics and videos to print collateral and editable presentations, requiring broad skill sets and adaptability.

• AI/FinTech Niche: Designing effectively for a sophisticated audience in AI and financial services requires a deep understanding of the industry's nuances, trust factors, and aesthetic preferences, which may be a learning curve.

• On-site Collaboration Dynamics: Navigating the collaborative dynamics of an on-site startup environment, especially when taking "minimal direction," requires strong communication and interpersonal skills.

Learning & Development Opportunities:

• AI & FinTech Expertise: Gain in-depth knowledge of AI technologies and the financial services industry, becoming a specialist in designing for this sector.

• Advanced Tool Proficiency: Deepen expertise in motion graphics, video editing, and potentially explore new AI-powered design tools as they emerge.

• Strategic Marketing Input: Develop skills in marketing strategy by contributing to content planning and campaign ideation, moving beyond pure design execution.

• Startup Growth Experience: Accumulate invaluable experience in building and scaling a brand and marketing function within a high-growth technology company.

📝 Enhancement Note: The challenges presented are typical of a startup environment, offering significant opportunities for professional growth and skill development. The designer will be at the forefront of shaping the visual narrative for an innovative AI company.

💡 Interview Preparation

Strategy Questions:

• "How would you approach the rebrand rollout for Farsight AI, ensuring consistency across all existing materials?" (Focus on process, brand guidelines, and phased implementation.)

• "Describe your process for creating a pitch deck for a complex B2B product like Farsight AI. What key elements would you prioritize?" (Highlight storytelling, clarity, visual hierarchy, and sales enablement.)

• "How do you leverage AI tools in your design workflow to enhance efficiency and creativity? Can you provide specific examples?" (Be ready to discuss tools like Midjourney, Dall-E, or AI-powered features within Adobe Suite.)

• "Given our focus on financial services and AI, what are some key considerations for designing marketing collateral that builds trust and conveys sophistication?" (Discuss industry aesthetics, data visualization, and avoiding overly flashy or informal designs.) Company & Culture Questions:

• "What interests you about Farsight AI and our mission in agentic AI for financial services?" (Research the company's product and market position.)

• "How do you handle receiving minimal direction on a project? Describe a time you took initiative to improve a design or marketing approach." (Prepare an example demonstrating proactivity and strategic thinking.)

• "What is your experience working in a startup environment, and how do you adapt to fast-paced, evolving demands?" (Highlight flexibility, resilience, and ability to manage multiple priorities.)

• "How do you see design contributing to the overall marketing strategy and business goals of a company like ours?" (Connect design to brand perception, lead generation, and sales support.) Portfolio Presentation Strategy:

• Narrative Arc: Structure your presentation with a clear beginning (the problem/brief), middle (your process and solutions), and end (the outcome/impact).

• Focus on Relevance: Prioritize projects that demonstrate your ability to handle B2B marketing, brand identity, sales collateral, and digital/motion graphics.

• Explain Your 'Why': For each design decision, explain the rationale behind it, linking it to the project's objectives and target audience.

• Showcase Tool Proficiency: Implicitly demonstrate your mastery of Adobe Creative Suite, Figma, PowerPoint, and other relevant tools through the quality of your work.

• Quantify Impact: Wherever possible, present metrics or qualitative feedback that demonstrate the success of your designs.

• Address the 'Input' Aspect: Be prepared to discuss how you contribute ideas beyond just executing a brief, showing your strategic thinking.

📝 Enhancement Note: Candidates should prepare to discuss their experience with AI tools and their understanding of the financial services sector. The interview process will likely assess not only design skills but also the ability to think strategically and operate autonomously within a startup culture.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on Ashby.

• Tailor Your Resume: Highlight your 3+ years of B2B marketing or brand design experience, specifically mentioning any work with AI companies or startups. Use keywords from the job description such as "brand rollout," "sales collateral," "campaign emails," "motion graphics," and "AI tools."

• Curate Your Portfolio: Select 3-5 of your strongest projects that showcase your craft in typography, composition, storytelling, and premium visual taste. Ensure it includes examples of B2B marketing materials, brand identity work, print production, and ideally, digital/motion graphics or video. Explicitly include examples of reusable templates if possible.

• Prepare Your Portfolio Presentation: Be ready to walk through your selected projects, explaining your design process, strategic rationale, and the impact of your work. Anticipate questions about your experience with AI tools and your ability to contribute to marketing strategy.

• Research Farsight AI: Understand their product, target market (financial services), and the competitive landscape. Familiarize yourself with their current branding and consider how your design philosophy aligns with their goals.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.