Marketing Content & Graphic Designer

CrewBloom
Full-time

šŸ“ Job Overview

Job Title: Marketing Content & Graphic Designer

Company: CrewBloom

Location: India

Job Type: PART_TIME

Category: Marketing & Design Operations

Date Posted: 2026-08-24T13:19:37.074

Experience Level: 2-5 years

Remote Status: Fully Remote

šŸš€ Role Summary

  • Develop and execute compelling marketing and sales content strategies to drive engagement and lead generation.

  • Create visually stunning graphic assets that align with brand guidelines and enhance messaging for diverse marketing channels.

  • Collaborate closely with Sales and BDR teams to produce customized collateral that directly addresses prospect needs and accelerates sales cycles.

  • Translate complex product and technical information into clear, concise, and persuasive written and visual content for B2B audiences.

  • Leverage AI tools and modern technologies to optimize content creation workflows and enhance output quality.

šŸ“ Enhancement Note: This role is positioned at the intersection of marketing operations, sales enablement, and creative design. The emphasis on B2B, SaaS, and specific industry verticals (Healthcare, Legal, Finance, Technology) indicates a need for strategic content development that directly supports revenue generation objectives. The part-time nature suggests a need for highly efficient and impactful work.

šŸ“ˆ Primary Responsibilities

  • Craft engaging and persuasive content for various marketing and sales materials, including website copy, blogs, social media posts, email campaigns, product descriptions, solution briefs, one-pagers, and case studies.

  • Design high-impact visual assets such as social media creatives, infographics, product graphics, presentation decks, sales collateral, brochures, and digital advertisements, ensuring brand consistency.

  • Generate customized content and collateral for inbound sales inquiries, including tailored presentations, prospect-specific one-pagers, and solution summaries that address unique client requirements.

  • Support the Sales and BDR teams by creating reusable sales enablement materials, adapting existing content for specific opportunities, and maintaining an organized library of collateral.

  • Conduct research on SAG Intelligence's products, services, target customers, industry trends, and competitor offerings to inform content strategy and messaging.

  • Develop and repurpose long-form content into multiple engaging formats for social media and digital channels, maintaining a consistent content calendar.

  • Ensure the quality, consistency, and brand alignment of all written and visual content, while meeting required turnaround times for sales requests.

šŸ“ Enhancement Note: The responsibilities highlight a dual focus on both strategic content creation and tactical execution for sales enablement. The emphasis on "customized content for inbound enquiries" and "sales enablement" suggests this role is crucial for driving direct revenue impact by supporting the sales team's efforts.

šŸŽ“ Skills & Qualifications

Education: While no specific degree is mandated, a strong foundation in Marketing, Communications, Graphic Design, or a related field is implied.

Experience: 2–5+ years of progressive experience in content creation, graphic design, marketing communications, or a closely related role, with a proven track record in B2B environments.

Required Skills:

  • Exceptional content writing and copywriting skills with the ability to produce professional B2B content with a clear, persuasive, and engaging tone.

  • Strong visual communication and graphic design sense, with a keen eye for aesthetics, layout, typography, and brand consistency.

  • Proven proficiency in one or more core design tools: Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Canva, Figma, or PowerPoint/Google Slides.

  • Ability to understand complex technical and product information and translate it into simple, accessible content for business audiences.

  • Demonstrated understanding of B2B audiences, decision-makers, and their business challenges.

  • Agility in creating customized content and visuals quickly based on specific sales or customer requirements.

  • Excellent written and spoken English proficiency. Preferred Skills:

  • Experience in creating content and collateral for B2B SaaS, technology, healthcare, legal, finance, or professional services industries.

  • Experience supporting sales teams with customized collateral and presentations.

  • Familiarity with modern content creation and AI tools, such as ChatGPT or similar AI writing assistants, AI-assisted design tools, and Grammarly.

  • Experience with video/motion graphics tools like Adobe Premiere Pro, After Effects, or CapCut.

  • Basic understanding of B2B marketing funnels, lead generation strategies, and SEO principles.

  • Experience with content management systems (CMS).

šŸ“ Enhancement Note: The emphasis on "2-5+ years" suggests this is not an entry-level position but requires a solid foundation and practical application of skills. The preference for B2B SaaS and specific industry experience indicates the company seeks candidates who can quickly grasp their market and customer needs. The AI tools requirement signals a forward-thinking approach to content production.

šŸ“Š Process & Systems Portfolio Requirements

Portfolio Essentials:

  • A comprehensive portfolio showcasing a strong blend of both exceptional content writing samples and compelling graphic design work.

  • Case studies or project examples that demonstrate the ability to translate complex product information into clear, engaging content and visuals.

  • Examples of customized sales collateral, presentations, or one-pagers created to meet specific prospect or sales team requirements.

  • Visuals that highlight brand consistency, aesthetic appeal, and effective communication of key messages.

  • Demonstrations of how content and design were used to support sales enablement or marketing campaigns, ideally with measurable outcomes. Process Documentation:

  • Ability to document and articulate content creation and design workflows, including how custom requests are managed and executed.

  • Examples of how brand guidelines are applied and maintained across diverse content and design outputs.

  • Showcase of experience in repurposing content across different channels and formats.

  • Evidence of using feedback loops (from sales, marketing, or customers) to refine content and design processes.

šŸ“ Enhancement Note: For a role combining content and design, a robust portfolio is paramount. It serves as direct evidence of the candidate's ability to execute across both disciplines and, crucially, to support sales objectives. The expectation for process documentation implies an understanding of workflow efficiency, a key trait for operations-minded roles.

šŸ’µ Compensation & Benefits

Salary Range: For a part-time, remote Marketing Content & Graphic Designer with 2-5 years of experience in India, a competitive salary range would typically fall between ₹30,000 to ₹60,000 per month. This estimate is based on industry benchmarks for similar roles in India, considering the part-time nature and the specialized skill set required, including B2B content creation and graphic design proficiency.

Benefits:

  • Remote Work Flexibility: The freedom to work from any location, eliminating commutes and offering a personalized work environment.

  • Professional Growth Opportunities: Access to resources and chances to learn, innovate, and excel, fostering career advancement.

  • Inclusive & Innovative Culture: A fun, supportive environment that values unique contributions and encourages new ideas.

  • Work-Life Balance: Emphasis on achieving a healthy work-life integration, allowing for quality time with loved ones and optimal performance.

  • Dynamic Work Environment: Experience a fast-paced, engaging atmosphere with stimulating challenges and rewards.

Working Hours: While the job is listed as PART_TIME, the standard expectation for a remote role of this nature often aligns with approximately 20-25 hours per week, allowing for flexibility to manage tasks and collaborate with teams across different time zones, particularly with the primary focus on India's time zone.

šŸ“ Enhancement Note: The salary estimate is based on current market data for part-time, specialized roles in India. Benefits are drawn directly from the provided company culture description, highlighting remote work and growth as key attractors. The working hours are inferred from the "PART_TIME" designation and the need for effective collaboration.

šŸŽÆ Team & Company Context

šŸ¢ Company Culture

Industry: CrewBloom operates within the professional services and human resources technology sector, likely focusing on providing talent solutions or workforce management. The mention of "SAG Intelligence" suggests a potential B2B SaaS offering within this domain, possibly related to data analytics or specialized intelligence services for sectors like Healthcare, Legal, Finance, and Technology.

Company Size: The company size is not explicitly stated, but the Workable job board often lists roles for growing startups and established companies. The emphasis on "fun, inclusive, innovative culture," "limitless career growth," and "fast-paced thrills" suggests a dynamic, possibly mid-sized to growing organization.

Founded: Company founded date is not provided, but the context implies an organization that is established enough to have specific product lines like "SAG Intelligence" and a structured marketing/sales support function.

Team Structure:

  • The role sits at the intersection of Marketing and Sales, indicating close collaboration with these departments.

  • It will likely report to a Marketing Manager, Head of Marketing, or potentially a Sales Operations Lead, depending on the company's organizational structure.

  • Collaboration will be essential with Sales Development Representatives (SDRs), Account Executives (AEs), and Product Marketing teams. Methodology:

  • Data-Driven Content: The role implies a data-informed approach to content creation, understanding audience needs and product value propositions.

  • Agile Workflow: The need to quickly adapt content for inbound inquiries and sales requests suggests an agile and responsive content production process.

  • Brand Stewardship: Maintaining brand consistency across all outputs is a core methodological requirement.

  • Continuous Improvement: The responsibility to improve content based on feedback highlights a commitment to iterative refinement.

Company Website: https://www.crewbloom.com/

šŸ“ Enhancement Note: The interpretation of CrewBloom's industry and the nature of "SAG Intelligence" is based on the context provided by the job description and common B2B SaaS offerings. The team structure and methodology are inferred based on the role's responsibilities and common practices in marketing and sales operations.

šŸ“ˆ Career & Growth Analysis

Operations Career Level: This role is an individual contributor position, likely at an intermediate level, requiring 2-5 years of experience. It offers a unique blend of creative and operational responsibilities, focusing on tangible outputs that directly impact sales enablement and marketing effectiveness. It's a stepping stone for those looking to specialize further in B2B content strategy, sales operations support, or marketing design.

Reporting Structure: The candidate will likely report to a Marketing Lead or a Sales Operations Manager. Close collaboration with Sales Development Representatives (SDRs) and Account Executives (AEs) is expected, requiring effective communication and responsiveness to their needs.

Operations Impact: This role has a direct impact on revenue by:

  • Enhancing the effectiveness of sales conversations through tailored collateral.

  • Improving lead quality and conversion rates by creating clear, persuasive content.

  • Strengthening brand perception and product understanding through consistent, high-quality marketing materials.

  • Streamlining the sales process by providing readily available and customized assets. Growth Opportunities:

  • Specialization: Deepen expertise in B2B content strategy, sales enablement content, or advanced graphic design for business audiences.

  • Skill Expansion: Develop proficiency in new design tools, AI content generation platforms, SEO best practices, and marketing automation systems.

  • Leadership Potential: As experience grows, opportunities may arise to lead specific content projects, mentor junior designers, or contribute to broader marketing strategy development.

  • Cross-functional Exposure: Gain deeper insights into sales processes, product development, and overall business strategy through close collaboration.

šŸ“ Enhancement Note: The growth analysis focuses on how this role can serve as a foundation for various career paths within marketing, sales operations, and creative fields, emphasizing the practical, impact-driven nature of the position.

🌐 Work Environment

Office Type: This is a fully remote position, offering the flexibility of working from home or any chosen location.

Office Location(s): The role is specifically targeted for candidates located in India, allowing them to work within their local timezone and environment.

Workspace Context:

  • Autonomy: Candidates will have the autonomy to set up their ideal workspace, promoting comfort and productivity.

  • Digital Collaboration: Reliance on digital tools and platforms for communication, collaboration, and project management is a given.

  • Cross-functional Interaction: While remote, the role requires active engagement with marketing and sales teams, necessitating strong virtual communication and teamwork skills.

  • Tool Accessibility: Access to necessary design and content creation software will be crucial, whether provided by the company or requiring personal licenses.

Work Schedule: As a part-time, remote role, the work schedule is expected to be flexible, likely requiring approximately 20-25 hours per week. The candidate will need to manage their time effectively to meet deadlines and collaborate with team members, potentially across different time zones.

šŸ“ Enhancement Note: The work environment description is tailored to a fully remote, part-time role based in India, emphasizing autonomy, digital collaboration, and time management as key aspects.

šŸ“„ Application & Portfolio Review Process

Interview Process:

  • Initial Screening: A review of your resume and portfolio to assess qualifications and creative output.

  • Skills Assessment/Challenge: A practical exercise, potentially involving content creation and/or graphic design tasks based on a hypothetical scenario relevant to CrewBloom's offerings, to evaluate your ability to meet specific requirements and deadlines.

  • Interview(s): Discussions with hiring managers and potentially team members from Marketing and Sales to gauge your experience, problem-solving skills, cultural fit, and understanding of B2B content and design principles.

  • Portfolio Deep Dive: A dedicated session to walk through your portfolio, explaining your creative process, design choices, and the impact of your content.

Portfolio Review Tips:

  • Showcase Versatility: Ensure your portfolio clearly demonstrates both strong writing skills and impactful graphic design capabilities.

  • Highlight B2B Relevance: Include examples that are specific to B2B environments, SaaS products, or similar industries if possible.

  • Demonstrate Customization: Feature projects where you created tailored content or designs for specific audiences or requirements, especially if they supported sales efforts.

  • Quantify Impact: If possible, include metrics or testimonials that show the effectiveness of your work (e.g., engagement rates, lead generation impact, sales team feedback).

  • Explain Your Process: Be ready to articulate your thought process behind each piece, from understanding the brief to execution and refinement.

Challenge Preparation:

  • Understand the Brief: Carefully analyze any case study or design challenge provided. Identify the core problem, target audience, and desired outcome.

  • Research CrewBloom/SAG Intelligence: Familiarize yourself with the company's offerings, target markets, and brand voice to ensure your output is aligned.

  • Focus on Key Skills: Prioritize demonstrating your strongest content writing and graphic design skills as relevant to the challenge.

  • Time Management: Allocate your time wisely to ensure you can complete the task thoroughly and present it effectively.

  • Presentation Readiness: Prepare to present your work clearly, concisely, and persuasively, explaining your rationale and how it meets the objectives.

šŸ“ Enhancement Note: The interview process and portfolio review tips are structured to guide candidates on how to best present their combined content and design skills for a role that has direct sales enablement responsibilities. The emphasis is on demonstrating practical application and strategic thinking.

šŸ›  Tools & Technology Stack

Primary Tools:

  • Design Software: Strong proficiency in at least one of the following is essential: Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Canva, Figma. Expertise in multiple tools is a significant advantage.

  • Presentation Software: Proficiency with PowerPoint or Google Slides for creating sales decks and marketing presentations.

  • Video/Motion Graphics (Advantageous): Experience with Adobe Premiere Pro, After Effects, CapCut, or similar tools for creating dynamic visual content.

Analytics & Reporting:

  • Content/SEO Research Tools: Familiarity with tools for keyword research, content analysis, and understanding audience engagement (e.g., SEMrush, Ahrefs, Google Analytics).

  • Performance Tracking: Ability to understand how content and design performance is measured, even if not directly managing analytics platforms.

CRM & Automation:

  • Content Management Systems (CMS): Experience with platforms for publishing and managing website content.

  • AI Content & Design Tools: High desirability for experience with ChatGPT or similar AI writing tools, AI-assisted design tools, and tools like Grammarly for editing and quality assurance. The ability to leverage AI for efficiency while maintaining quality is key.

  • Integration Awareness: Understanding how content and design assets integrate into marketing automation platforms or CRM systems for lead nurturing and sales support.

šŸ“ Enhancement Note: This section details the specific software and technology stack that a candidate is expected to be proficient in or have experience with, highlighting both core design tools and emerging AI technologies relevant to content creation.

šŸ‘„ Team Culture & Values

Operations Values:

  • Innovation & Creativity: A drive to explore new ideas, experiment with design trends, and find creative solutions to content and visual communication challenges.

  • Collaboration & Teamwork: A willingness to work closely with marketing and sales colleagues, share ideas, and provide constructive feedback to achieve common goals.

  • Customer-Centricity: A focus on understanding customer needs and business challenges to create content and visuals that resonate and provide value.

  • Efficiency & Quality: A commitment to producing high-quality work efficiently, leveraging tools and processes to optimize output and meet deadlines.

  • Adaptability & Agility: The ability to quickly pivot and adapt content and designs based on evolving business requirements and prospect needs.

Collaboration Style:

  • Cross-functional Integration: Actively engaging with Sales and Marketing teams to understand their needs and provide timely, effective support.

  • Feedback-Driven: Open to receiving and providing constructive feedback to continuously improve content and design quality.

  • Proactive Communication: Keeping stakeholders informed about project status, potential challenges, and creative direction.

  • Knowledge Sharing: Willingness to share best practices, design tips, and content creation techniques with colleagues.

šŸ“ Enhancement Note: The culture and values are inferred from the company's description and the nature of a collaborative, B2B-focused role. Emphasis is placed on traits essential for a dynamic, remote, and cross-functional team.

⚔ Challenges & Growth Opportunities

Challenges:

  • Balancing Creative & Tactical Demands: Juggling the need for innovative, high-quality creative work with the demand for rapid, customized content for sales.

  • Translating Technical Complexity: Consistently simplifying complex product and industry information into accessible content and visuals for diverse B2B audiences.

  • Maintaining Brand Consistency: Ensuring brand integrity across a wide range of content types and design applications, especially when creating customized materials.

  • Remote Collaboration Effectiveness: Maintaining strong communication and alignment with remote teams and stakeholders.

  • Leveraging AI Responsibly: Effectively using AI tools to enhance productivity without compromising originality, accuracy, or brand voice.

Learning & Development Opportunities:

  • Advanced Design & Content Techniques: Opportunity to explore new design software features, advanced copywriting strategies, and emerging content formats.

  • Industry Expertise: Deepen knowledge of the Healthcare, Legal, Finance, and Technology sectors through content creation and research.

  • Sales Enablement Acumen: Gain a deeper understanding of sales processes, buyer journeys, and how content directly influences sales outcomes.

  • AI Tool Mastery: Become proficient in leveraging AI for content generation, ideation, and optimization.

  • Portfolio Expansion: Continuously build a strong portfolio with impactful projects that showcase growth and impact.

šŸ“ Enhancement Note: Challenges are identified based on the dual nature of the role and common difficulties in B2B marketing and sales support. Growth opportunities are framed around skill enhancement and career progression within specialized areas.

šŸ’” Interview Preparation

Strategy Questions:

  • "Describe your process for creating a sales one-pager for a complex B2B product. How do you ensure it's both informative and visually appealing?"

  • "How do you approach translating technical product features into customer benefits and business outcomes?"

  • "Walk us through a time you had to create customized sales collateral under a tight deadline. What was your approach, and what was the result?"

  • "How do you balance maintaining brand consistency with creating unique content for specific prospect needs?"

  • "What's your strategy for using AI tools to accelerate content creation while ensuring accuracy and originality?" Company & Culture Questions:

  • "What do you know about CrewBloom and SAG Intelligence, and what excites you about our mission?"

  • "How do you thrive in a remote, part-time work environment?"

  • "Describe your ideal collaborative relationship with sales and marketing teams."

  • "How do you stay updated on design trends and B2B marketing best practices?" Portfolio Presentation Strategy:

  • Storytelling: For each piece in your portfolio, tell a story: the challenge, your solution (content and design), and the impact or outcome.

  • Highlight B2B & Sales Impact: Emphasize projects that directly supported sales efforts or aimed at B2B audiences.

  • Showcase Customization: Present examples where you adapted content or design for specific requirements.

  • Demonstrate Process: Be ready to explain your workflow, tool choices, and any research involved.

  • Address AI Use: If applicable, discuss how you've integrated AI tools into your workflow and the benefits achieved.

šŸ“ Enhancement Note: The interview questions are designed to probe the candidate's understanding of B2B content strategy, sales enablement, design principles, and their ability to work effectively in a remote, fast-paced environment.

šŸ“Œ Application Steps

To apply for this Marketing Content & Graphic Designer position:

  • Submit your application through the provided link on the Workable platform.

  • Portfolio Customization: Curate your portfolio to prominently feature your strongest B2B content writing and graphic design examples. Prioritize pieces that demonstrate your ability to simplify complex information, create customized sales collateral, and maintain brand consistency.

  • Resume Optimization: Tailor your resume to highlight keywords related to B2B marketing, sales enablement, content creation, graphic design, specific software proficiency (Adobe Suite, Canva, Figma), and AI tools. Quantify achievements where possible.

  • Interview Preparation: Practice articulating your creative process, explaining your design choices, and detailing your experience with sales enablement and B2B content. Be prepared to discuss how you would handle specific scenarios presented by the hiring team.

  • Company Research: Thoroughly research CrewBloom and SAG Intelligence. Understand their products, target markets, and any recent news or initiatives to demonstrate genuine interest and cultural alignment during the interview.

āš ļø Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Application Requirements

Candidates should have 2-5+ years of experience in content creation and graphic design with a strong portfolio. Proficiency in design tools like Adobe Creative Suite or Canva and the ability to write persuasive B2B content are essential.