Website, UI & UX Designer (Full-Time)

📍 Job Overview

Job Title: Website, UI & UX Designer

Company: ProMedia Group

Location: Toruń, Kuyavian-Pomeranian Voivodeship, Poland

Job Type: Full-time

Category: Creative & Media / Art & Design / Technology

Date Posted: December 02, 2025

Experience Level: Mid-Level (2-5 years)

Remote Status: Hybrid

🚀 Role Summary

• Design and implement visually appealing, user-centric interfaces for international news and event platforms, focusing on mobile-first and responsive design principles.

• Enhance user experience (UX) flows, customer journeys, and conversion paths across multiple digital brands to drive engagement and achieve business objectives.

• Collaborate closely with cross-functional teams, including editors, marketers, developers, and product managers, to translate strategic goals into intuitive digital designs.

• Develop and maintain design systems, templates, and brand assets to ensure a consistent and high-quality visual identity across ProMedia Group's diverse portfolio of digital products.

📝 Enhancement Note: This role is positioned within the Creative & Media sector, specifically focusing on digital product design. While not a traditional Revenue Operations or Sales Operations role, the emphasis on "conversion paths," "engagement," and "digital products" suggests a need for operational understanding of how design impacts business outcomes, particularly in a B2B media context. The operations aspect lies in the systematic approach to design, process, and the optimization of digital platforms for user experience and business goals.

📈 Primary Responsibilities

• Design responsive, mobile-first interfaces for news websites and event platforms, ensuring optimal user experience across all devices.

• Conduct user experience (UX) research, including heatmap analysis, user feedback collection, and A/B testing, to identify areas for improvement and inform design decisions.

• Develop and refine wireframes, mood boards, templates, components, and comprehensive brand assets that align with ProMedia Group's visual identity.

• Collaborate with the WordPress-based development team to ensure seamless implementation of designs and to provide ongoing design support.

• Create and maintain robust design systems that promote consistency, efficiency, and scalability across all digital products.

• Stay abreast of the latest UI/UX trends, modern interaction patterns, and best practices within the digital media and publishing industries.

• Ensure a consistent, high-quality design output across all ProMedia Group websites, reflecting a unified brand experience.

• Contribute to the continuous improvement of UX flows, user journeys, and conversion paths to maximize user engagement and business objectives.

📝 Enhancement Note: The responsibilities clearly indicate a hands-on design role with a significant focus on user-centered design principles and practical application within a digital product development lifecycle. The mention of "conversion paths" and "engagement" hints at a results-oriented approach, aligning with operational efficiency goals.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong educational foundation in Design, Human-Computer Interaction, Digital Media, or a related field is highly beneficial.

Experience: 3-5 years of dedicated experience in UI/UX design, web design, or a closely related role.

Required Skills:

• Proven experience in UI/UX design and web design, evidenced by a strong portfolio.

• Demonstrated proficiency in designing clean, modern, and user-friendly interfaces.

• Hands-on experience designing for WordPress websites.

• Solid understanding of UX principles, responsive design methodologies, and usability best practices.

• Excellent communication and interpersonal skills for effective collaboration with diverse teams.

• Creative thinking, energy, and a proactive attitude towards building and enhancing global digital brands.

Preferred Skills:

• Basic understanding of HTML and CSS, enabling better collaboration with developers.

• Previous experience in the media, publishing, or event industries.

• Experience in developing and maintaining design systems.

• Familiarity with conducting small-scale UX research tasks.

📝 Enhancement Note: The experience requirement is clearly defined as mid-level. The emphasis on specific tools like Figma and Adobe XD, alongside WordPress experience, is critical for candidates to highlight. Basic HTML/CSS is a valuable plus, indicating a desire for designers who understand implementation constraints and opportunities.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a range of clean, modern, and impactful UI/UX designs, with a particular emphasis on web interfaces.

• Demonstrations of responsive design capabilities, highlighting how designs adapt across different screen sizes and devices.

• Case studies that illustrate the design process, from initial concept and wireframing through to final UI implementation, with a focus on user-centered problem-solving.

• Examples of work on WordPress-based projects, if available, to showcase practical experience with the platform.

Process Documentation:

• Evidence of a structured design process, including user research methodologies, wireframing, prototyping, and usability testing.

• Examples of how design systems have been developed or contributed to, detailing their structure, components, and impact on design consistency and efficiency.

• Documentation of collaboration workflows with development teams, illustrating how design specifications are translated into functional web elements.

• Case studies that clearly articulate the problem, the design solution, the process followed, and the measurable impact or outcomes achieved.

📝 Enhancement Note: For roles like this, the portfolio is paramount. It's not just about aesthetics but about demonstrating a systematic approach to design problem-solving, understanding user needs, and contributing to tangible business outcomes like engagement and conversions. The inclusion of WordPress experience in the portfolio is a strong differentiator.

💵 Compensation & Benefits

Salary Range: Based on the experience level (3-5 years), location (Toruń, Poland), and industry (B2B Media/Technology), the estimated competitive salary range for this role is approximately 70,000 - 110,000 PLN gross annually. This estimate considers Poland's cost of living, typical salary benchmarks for UI/UX designers in tech-adjacent roles, and industry standards for mid-level positions.

Benefits:

• Full-time employment within an international, fast-growing media company.

• Opportunity to shape the future of global B2B media brands through design.

• A creative, informal, and supportive team culture that fosters collaboration and innovation.

• Collaboration with a diverse European team of developers, editors, and designers.

• Dedicated space for personal growth, experimentation, and innovation in design practices.

• Potential for hybrid work arrangements, offering flexibility.

• Opportunities for travel to international events, providing exposure to industry trends and networking.

Working Hours: The role is full-time, typically aligning with standard business hours. Given the hybrid work possibility and international team collaboration, there may be some flexibility required, but generally, a 40-hour work week is expected.

📝 Enhancement Note: The salary range is estimated based on the provided location (Toruń, Poland), experience level (3-5 years), and the nature of the role. Local market data for UI/UX designers in Poland, adjusted for the specific industry (media/publishing/events) and hybrid work offering, was used. The listed benefits are directly extracted from the job description.

🎯 Team & Company Context

🏢 Company Culture

Industry: B2B Media Publishing, focusing on high-quality journalism, digital platforms, and industry events across transport, logistics, mobility, and maritime markets.

Company Size: ProMedia Group appears to be a growing organization with an in-house development team, suggesting a dynamic environment that balances established media practices with modern digital product development.

Founded: The founding date is not specified, but the company is described as "fast-growing," indicating a progressive and evolving business model.

Team Structure:

• The design team is expanding, indicating growth and opportunity within the department.

• The designer will collaborate with editors, marketers, developers, and product managers, highlighting a cross-functional team approach.

Methodology:

• Emphasis on user-centered design and creating modern, user-friendly digital products.

• A commitment to high-quality journalism and digital platforms suggests a focus on content excellence and user experience.

• The company is actively building its digital presence and platforms, indicating a forward-thinking approach to media consumption.

Company Website: https://www.promediagroup.com/

📝 Enhancement Note: ProMedia Group operates in a niche B2B media market, emphasizing digital transformation and modern user experiences. The culture is described as creative, informal, and supportive, with a focus on innovation and personal growth. Collaboration across international teams is a key aspect.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level UI/UX Designer. It requires 3-5 years of experience, indicating a need for individuals who can work semi-autonomously, contribute significantly to projects, and potentially mentor junior designers in the future. The scope involves designing for multiple global platforms, offering substantial responsibility and exposure.

Reporting Structure: While not explicitly stated, the designer will likely report to a Design Lead, Head of Product, or a similar senior role within the digital product or marketing department. Collaboration is expected with editors, marketers, developers, and product managers.

Operations Impact: The design's impact is directly tied to user engagement, conversion rates, and the overall perception of ProMedia Group's digital brands. By creating intuitive and effective user interfaces, the designer contributes to the company's ability to attract and retain audiences, drive traffic to its platforms, and potentially generate leads or support event registrations, all critical operational metrics for a media publisher.

Growth Opportunities:

• Skill Advancement: Opportunity to deepen expertise in UI/UX design, responsive design, design systems, and user research within the context of a B2B media environment.

• Platform Influence: The chance to significantly influence the design direction of multiple international news and event platforms, gaining broad experience.

• Industry Exposure: Potential to learn about the transport, logistics, mobility, and maritime markets through the company's content and events.

• Career Progression: Potential to move into senior design roles, lead design projects, or specialize in areas like product design or UX research as the team and company grow.

📝 Enhancement Note: The growth opportunities are focused on design specialization and expanding influence within the company's digital product ecosystem. The "operations" aspect here relates to the structured career path and the impact of design decisions on overall business operations and revenue streams.

🌐 Work Environment

Office Type: ProMedia Group has offices in Rotterdam, Antwerp, and Toruń. The job description mentions "hybrid work possible," indicating a flexible approach to work location. This suggests a modern work environment that accommodates both in-office collaboration and remote productivity.

Office Location(s):

• Rotterdam, Netherlands

• Antwerp, Belgium

Workspace Context:

• The environment is described as creative, informal, and supportive, fostering collaboration among team members.

• Access to modern design tools (Figma, Adobe XD) and a WordPress-based development stack.

• Opportunities for interaction with a diverse, international team, including developers, editors, and fellow designers, promoting knowledge sharing and cross-pollination of ideas.

Work Schedule: The role is full-time, generally adhering to standard business hours. The hybrid work option allows for flexibility in managing workdays, balancing office presence with remote work, which is conducive to deep work and focused design tasks.

📝 Enhancement Note: The hybrid work model and international team structure are key features of the work environment. This setup requires strong self-management skills and effective communication tools to ensure seamless collaboration across different locations and time zones.

📄 Application & Portfolio Review Process

Interview Process:

• Application Submission: Submit a portfolio, CV, and a concise cover message.

• Portfolio Review: Initial screening will likely focus on the quality, relevance, and impact demonstrated in the candidate's portfolio. Expect questions about specific projects and design choices.

• Skills Assessment: Interviews will probe technical proficiency in design tools (Figma, Adobe XD), understanding of UX principles, and experience with WordPress.

• Collaboration & Culture Fit: Discussions will assess communication style, teamwork capabilities, and alignment with ProMedia Group's creative, informal, and supportive culture.

• Problem-Solving/Case Study: A potential design challenge or case study may be presented to evaluate problem-solving skills, design process, and ability to deliver user-centered solutions.

• Final Interview: May involve meeting with senior leadership to discuss the role's strategic importance and career aspirations.

Portfolio Review Tips:

• Curate Selectively: Showcase your strongest, most relevant work. Prioritize projects that demonstrate UI/UX expertise, responsive design, and ideally, WordPress experience.

• Tell a Story: For each project, clearly articulate the problem statement, your role, the design process (research, ideation, iteration), the solutions implemented, and the measurable outcomes (e.g., increased engagement, improved conversion rates).

• Highlight Impact: Quantify results whenever possible. Use metrics and data to demonstrate the effectiveness of your designs.

• Showcase Process: Include wireframes, user flows, prototypes, and design system components to illustrate your methodology.

• Tailor to the Role: If possible, include examples that align with media, publishing, or event platforms, or demonstrate adaptability to new industries.

Challenge Preparation:

• Be prepared to discuss your design process in detail, especially how you approach user research, problem definition, and iterative design.

• Practice articulating your design decisions and the rationale behind them, focusing on how they address user needs and business objectives.

• Familiarize yourself with common UI/UX challenges in media and publishing, such as content organization, user engagement, and mobile usability.

• Understand ProMedia Group's brands and target audience to tailor your responses and potential design solutions.

📝 Enhancement Note: The application process emphasizes a strong portfolio and the ability to articulate a user-centered design process with measurable outcomes. Candidates should be prepared to discuss their experience with WordPress and demonstrate how their design skills contribute to business objectives like engagement and conversion.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma, Adobe XD (proficiency required). Sketch or similar tools may also be acceptable.

• Content Management System (CMS): WordPress (experience designing for this platform is essential).

• Collaboration Tools: Likely Slack, Microsoft Teams, or similar for communication and project management.

Analytics & Reporting:

• Web Analytics: Experience with tools like Google Analytics is beneficial for understanding user behavior and informing design decisions.

• Heatmapping & User Behavior Tools: Familiarity with tools like Hotjar or similar for conducting small UX research tasks.

• A/B Testing Platforms: Understanding how to design for and interpret results from A/B testing.

CRM & Automation:

• While not a direct CRM role, understanding how design elements might influence lead generation or user sign-ups (which are often managed via CRM/marketing automation) is a plus.

📝 Enhancement Note: Proficiency in Figma or Adobe XD is a non-negotiable requirement. Experience with WordPress is also critical. Familiarity with analytics and user behavior tools is highly valued as it supports the "UX research" and "A/B testing" responsibilities.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A core value will be designing with the end-user firmly in mind, ensuring intuitive and engaging experiences.

• Collaboration: Working effectively across diverse teams (editors, marketers, developers) is crucial, requiring open communication and a team-player attitude.

• Innovation & Experimentation: The company encourages staying ahead of trends and trying new approaches to digital product design.

• Quality & Consistency: Maintaining a high standard of design quality and visual consistency across all brands is paramount.

• Impact-Driven: Designs are expected to contribute to tangible business outcomes, such as increased user engagement and successful conversion paths.

Collaboration Style:

• Proactive and communicative, especially with the development team to ensure smooth design implementation.

• Cross-functional, involving input from editors, marketers, and product managers to create holistic digital experiences.

• Feedback-oriented, with an openness to constructive criticism and iterative improvements.

• Knowledge-sharing, contributing to a learning environment within the design and wider digital product teams.

📝 Enhancement Note: The emphasis is on a collaborative, user-focused, and innovative culture. Designers are expected to be proactive communicators and to understand how their work directly contributes to the company's operational success through user engagement and platform improvement.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Multiple Brands: Designing for a diverse portfolio of international news and event platforms requires adapting to different brand identities and user needs.

• Cross-Functional Alignment: Ensuring all stakeholders (editors, marketers, developers) are aligned on design decisions and that technical constraints are met.

• Rapid Iteration: The fast-paced nature of digital media often requires quick design cycles and iterative improvements based on user feedback and analytics.

• Staying Current: Keeping pace with evolving UI/UX trends, web technologies, and user expectations in the digital landscape.

Learning & Development Opportunities:

• Deepen UX Expertise: Opportunity to hone skills in user research, usability testing, and information architecture.

• Design System Mastery: Gain in-depth experience in building and managing scalable design systems.

• Industry Immersion: Exposure to the B2B media, transport, logistics, and maritime industries, providing unique context for design challenges.

• Cross-Cultural Collaboration: Experience working with international teams, enhancing communication and adaptability skills.

• Influence Digital Strategy: Opportunity to contribute significantly to the user experience and operational efficiency of ProMedia Group's digital products.

📝 Enhancement Note: The challenges presented are typical for a growing digital product team. The growth opportunities are significant, focusing on skill enhancement, strategic influence, and exposure to diverse industries and international collaboration.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for designing a new feature for a news website that aims to increase reader engagement. What metrics would you track?" (Focus on user research, iterative design, and measurable outcomes).

• "How do you approach collaborating with developers to ensure your designs are implemented accurately, especially within a WordPress environment?" (Highlight communication, understanding of constraints, and proactive problem-solving).

Company & Culture Questions:

• "What interests you about ProMedia Group and our specific B2B media markets?" (Research the company's brands and target industries).

• "How do you see your design philosophy aligning with a creative, informal, and supportive team culture?" (Emphasize collaboration, openness to feedback, and a proactive attitude).

Portfolio Presentation Strategy:

• Structure Your Narrative: For each case study, clearly define the problem, your role, the process, the solution, and the results. Use visuals effectively.

• Quantify Impact: Whenever possible, present data or metrics that demonstrate the success of your designs (e.g., increase in conversion rates, reduction in bounce rates, improvement in user satisfaction).

• Show Your Process: Include wireframes, user flows, interactive prototypes, and examples of design system components to illustrate your methodology.

• Be Ready for Deep Dives: Prepare to answer detailed questions about your design choices, the tools used, and any challenges encountered.

📝 Enhancement Note: Interview preparation should focus on demonstrating a strong understanding of the UI/UX design process, the ability to articulate design decisions and their impact, and cultural fit with a collaborative, international team. The portfolio is the primary tool for showcasing these capabilities.

📌 Application Steps

To apply for this Website, UI & UX Designer position:

• Submit your application through the provided link on jobs.smartrecruiters.com.

• Portfolio Customization: Curate your digital portfolio to prominently feature 3-5 of your strongest UI/UX and web design projects. Prioritize examples that showcase responsive design, user-centered problem-solving, and ideally, experience with WordPress. Ensure each project clearly outlines the challenge, your process, your role, and the measurable outcomes.

• Resume Optimization: Tailor your resume to highlight keywords such as "UI Design," "UX Design," "Web Design," "Responsive Design," "Figma," "Adobe XD," "WordPress," and "User Research." Quantify achievements where possible, such as "Improved conversion rates by X%" or "Designed X number of responsive templates."

• Prepare Your Narrative: Practice articulating your design process, your approach to collaboration, and how your work contributes to business objectives like user engagement and conversion. Be ready to walk through your portfolio projects in detail.

• Company Research: Familiarize yourself with ProMedia Group's various brands, their target markets (transport, logistics, mobility, maritime), and their current digital platforms. Understand their mission and values to better articulate your fit.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.