Web Designer & Developer (Tech & Entertainment)

📍 Job Overview

Job Title: Web Designer & Developer (Tech & Entertainment)
Company: Hire Overseas
Location: Philippines
Job Type: Full-time
Category: Web Design & Development Operations
Date Posted: October 22, 2025
Experience Level: Mid-Level (3-5+ Years)
Remote Status: 100% Remote

🚀 Role Summary

• This role requires a hybrid Web Designer and Developer with a strong focus on creating high-converting websites within the tech and entertainment sectors.
• Candidates will be responsible for the end-to-end website lifecycle, from initial design conceptualization to final launch and optimization, leveraging skills in Figma, Webflow, and/or Shopify.
• The position emphasizes creative freedom and the opportunity to work on an AI-powered marketing platform, contributing to SEO and advertising innovation.
• Success in this role hinges on the ability to balance aesthetic design principles with robust technical development, ensuring both visual appeal and functional performance.

📝 Enhancement Note: While the title suggests a general web design and development role, the description's emphasis on "conversion," "SEO," "performance," and "AI-powered marketing platform" indicates a strong leaning towards operations within a digital marketing context. This role is less about pure aesthetics and more about driving business outcomes through web presence. The target candidate is a "hybrid designer-developer" who understands the business impact of their work.

📈 Primary Responsibilities

• Design & Concept Development:
  • Conceptualize and plan website layouts, wireframes, and visual directions aligned with brand strategy and conversion goals.
  • Develop stylescapes, mockups, and reusable component systems in Figma to visualize and iterate on design ideas.
  • Ensure a cohesive and clear design language across all web assets, balancing creativity with user-centricity.
• Website Build & Implementation:
  • Translate Figma designs into fully functional, responsive, and live websites using Webflow or Shopify.
  • Maintain design integrity, ensure cross-browser and cross-device compatibility, and optimize site performance.
  • Collaborate with content creators and marketing strategists to refine user experience (UX) and user flows for maximum engagement.
• Optimization & Delivery:
  • Implement and adhere to SEO best practices and website performance optimization techniques throughout the development process.
  • Manage the entire project timeline, from initial creative exploration and design to final launch and post-launch iterations.
  • Conduct thorough testing and troubleshooting across various devices, browsers, and platforms to ensure a flawless user experience.

📝 Enhancement Note: These responsibilities are structured to reflect a full-cycle web development and design process, with an implicit focus on operational efficiency and business impact. The "Optimization & Delivery" section highlights the operational aspects of project management and performance tuning, which are critical for GTM success.

🎓 Skills & Qualifications

Education:

• While no specific degree is mandated, a strong portfolio demonstrating equivalent practical experience and skill is paramount. Candidates are expected to possess a deep understanding of web design principles and development best practices.

Experience:

• 3–5+ years of hands-on experience in designing and building complete, functional websites.
• Proven track record of delivering projects from concept through to successful launch.

Required Skills:

• Webflow & Shopify Expertise: 3–5+ years of direct experience designing and building websites using Webflow and/or Shopify.
• Figma Proficiency: Advanced skills in Figma for wireframing, component design, responsive prototyping, and creating design systems.
• Design Acumen: A strong eye for typography, visual composition, color theory, and conversion-focused design principles.
• Responsive Design: Ability to create and implement designs that adapt seamlessly across all devices (desktops, tablets, mobile).
• Project Management: Demonstrated ability to manage web projects independently, from initiation to completion, ensuring timely delivery without constant supervision.
• Communication & Collaboration: Excellent verbal and written communication skills, with a collaborative mindset to work effectively with cross-functional teams.

Preferred Skills:

• Webflow Animations & Interactions: Experience creating dynamic animations and interactive elements within Webflow.
• E-commerce UX & Optimization: Familiarity with e-commerce best practices, user experience design for online stores, and checkout process optimization.
• SEO Fundamentals: Understanding of Search Engine Optimization (SEO) principles and how to implement them during website development for improved search visibility.
• Performance Optimization: Knowledge of techniques to enhance website loading speed and overall performance.

📝 Enhancement Note: The distinction between required and preferred skills highlights a focus on core competencies (design, build, project management) while valuing specialized knowledge that enhances conversion and user experience, aligning with GTM operations objectives. The "experience level" is inferred to be mid-level based on the 3-5+ years requirement.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Comprehensive Case Studies: Showcase 2–3 full websites designed and built by the candidate, detailing the project's objectives, design process, development challenges, and achieved results.
• Figma Work Samples: Include examples of wireframes, mockups, and component systems created in Figma, demonstrating design thinking and systemization.
• Webflow/Shopify Project Demos: Provide links to live websites built on Webflow or Shopify, showcasing responsiveness, functionality, and design execution.
• Conversion & Performance Metrics: Where possible, demonstrate the impact of your work through metrics like conversion rate improvements, loading speed enhancements, or user engagement data.

Process Documentation:

• Workflow Design: Ability to articulate and document the process from initial client brief or project kickoff through to final deployment.
• Design-to-Development Handoff: Showcase a clear process for handing off designs from Figma to development, ensuring design integrity is maintained.
• Testing & QA Procedures: Outline the steps taken to test websites across different browsers and devices, ensuring a high-quality, bug-free user experience.

📝 Enhancement Note: For a role bridging design and development with a GTM focus, a portfolio is critical. The requirements emphasize not just the final output but also the process and the quantifiable impact of the work, which are key metrics in operations roles.

💵 Compensation & Benefits

Salary Range:

• Given the role is remote and paid in USD for a Philippines-based candidate, and considering the 3-5+ years of experience requirement in specialized platforms like Webflow and Shopify, a competitive salary range is estimated. Based on industry benchmarks for skilled remote web developers/designers in Southeast Asia and USD compensation for international roles, the estimated range is approximately $20,000 - $35,000 USD annually. This range accounts for the hybrid skill set, platform expertise, and the value of delivering conversion-focused websites.

Benefits:

• Paid in USD: Bi-monthly payouts on the 15th and 30th of each month, providing stable international currency compensation.
• Paid Time Off (PTO): Up to 14 days annually, accrued from Day 1, offering work-life balance.
• Holiday Observance: Paid holidays based on the candidate's local location, respecting cultural and national observances.
• 100% Remote Work: Flexibility to work from anywhere, eliminating commute time and offering greater personal autonomy.
• Creative Freedom: Opportunity for significant creative input and ownership over web design and development projects.
• AI-Powered Platform Involvement: Chance to contribute to an innovative AI-driven marketing platform.

Working Hours:

• The role is full-time, implying approximately 40 hours per week. While remote, candidates are expected to be available for collaboration and project discussions within reasonable overlap hours for international teams, likely aligning with standard business hours in the Philippines or the company's operational timezone.

📝 Enhancement Note: The salary estimate is based on research for remote, USD-paid roles in the Philippines for experienced web developers/designers, factoring in the niche platform skills. The benefits are directly extracted and highlighted for their appeal to remote international workers.

🎯 Team & Company Context

🏢 Company Culture

Industry:

• The company operates within the Tech and Entertainment sectors, specifically focusing on marketing platforms. This implies a fast-paced, innovative environment where digital presence and conversion are paramount. The mention of an "AI-powered marketing platform" suggests a strong emphasis on technology and data-driven strategies. Company Size:
• While not explicitly stated, "Hire Overseas" functions as a hiring platform or agency that places candidates with various clients. The company itself may not be massive, but the clients they serve in the tech and entertainment space are likely established or rapidly growing entities. This suggests an environment where operational efficiency and measurable results are highly valued. Founded:
• Information on the founding date of "Hire Overseas" is not provided. However, their business model of connecting international talent with companies suggests a modern, globally-oriented approach to recruitment.

Team Structure:

• Operations Specialization: The role is part of a specialized function supporting clients' digital marketing and GTM efforts.
• Reporting: Candidates will likely report to a project manager, marketing lead, or a lead designer/developer within the client's organization or a designated point person at Hire Overseas.
• Cross-functional Collaboration: Close collaboration is expected with content creators, marketing strategists, SEO specialists, and potentially client-side stakeholders.

Methodology:

• Data-Driven Design: Emphasis on using data (conversion rates, SEO performance) to inform design and development decisions.
• Agile/Iterative Development: Projects are likely managed iteratively, with feedback loops for continuous improvement.
• Conversion Optimization: A core methodology focused on maximizing desired user actions (e.g., sign-ups, purchases) through effective web design and development.

Company Website: hireoverseas.com

📝 Enhancement Note: By inferring from the job description and company name, the context is framed around a digital-first, results-oriented environment. The operations focus is on enabling clients to achieve their GTM goals through optimized web presences.

📈 Career & Growth Analysis

Operations Career Level:

• This role is positioned as a Mid-Level Web Designer & Developer, requiring 3-5+ years of experience. It signifies a transition from junior-level execution to independent project ownership and significant contribution to business objectives. The focus on conversion and performance places it within the realm of "Growth Operations" or "Digital Marketing Operations." Reporting Structure:
• The candidate will likely report to a Project Manager or a Marketing Lead, potentially within the client company or managed by Hire Overseas. This structure allows for guidance while providing autonomy. Operations Impact:
• The primary impact of this role is directly on a client's revenue and customer acquisition through the design and optimization of high-converting websites. The emphasis on SEO and performance also contributes to brand visibility and user engagement, key components of a successful Go-To-Market strategy.

Growth Opportunities:

• Specialization: Deepen expertise in Webflow or Shopify, or pivot towards e-commerce UX, advanced SEO implementation, or performance engineering.
• Leadership: Progress into a Lead Designer/Developer role, overseeing projects and mentoring junior team members.
• Client Strategy: Develop a stronger understanding of client business goals and marketing strategies, potentially moving into a more consultative role.
• Skill Expansion: Gain experience with new design and development tools, AI marketing technologies, and broader digital marketing operations.

📝 Enhancement Note: This analysis frames the role not just as a technical position but as a strategic operational function within digital marketing, highlighting career paths relevant to operations professionals.

🌐 Work Environment

Office Type:

• 100% Remote: The work environment is entirely virtual, offering maximum flexibility. Office Location(s):
• Candidates can work from anywhere, with specific holiday observance based on their local location, implying a global distributed team.

Workspace Context:

• Autonomous & Flexible: The remote nature allows individuals to create their ideal work environment.
• Technology-Centric: Access to necessary design and development tools (Figma, Webflow/Shopify) is expected to be provided or supported. Collaboration will heavily rely on digital communication and project management tools.
• Collaborative Digital Space: While physically distributed, the team operates within a digital collaborative space, likely using platforms for communication, project tracking, and file sharing.

Work Schedule:

• Full-time (approx. 40 hours/week). While remote, adherence to project deadlines and availability for scheduled meetings and collaborative sessions are expected. The company emphasizes creative freedom, suggesting flexibility in daily scheduling as long as output and collaboration needs are met.

📝 Enhancement Note: This section details the implications of a fully remote, globally distributed work environment, focusing on the operational aspects of managing one's workspace and schedule for productivity.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Application: Submit resume and complete prequalifying questions.
• Video Introduction: Record a 1–2 minute Loom video introducing yourself and showcasing a recent Webflow or Shopify project. This assesses communication skills and relevant experience.
• Role-Specific Assessment (Homework): If applicable, candidates may receive a practical assignment tailored to the role's requirements.
• Recruitment Interview: An initial screening with Hire Overseas' talent team to assess overall fit and qualifications.
• Executive Interview: A discussion with senior leadership to evaluate alignment with company values and strategic goals.
• Client Interview: A final interview with the client team to assess technical skills, project fit, and cultural alignment.

Portfolio Review Tips:

• Highlight Impact: For each project, clearly articulate the business problem, your role, the solutions implemented, and the quantifiable results (e.g., conversion rate increase, performance improvement).
• Showcase Process: Walk through your design process in Figma and your development workflow in Webflow/Shopify. Demonstrate how you translate concepts into functional, optimized websites.
• Tailor to Role: Select projects that best represent your skills in conversion-focused design, responsive development on Webflow/Shopify, and any e-commerce or SEO experience.
• Concise Presentation: Be ready to present your portfolio confidently and concisely, focusing on the most relevant aspects for this specific role.

Challenge Preparation:

• Technical Proficiency: Be prepared to discuss specific technical challenges encountered in Webflow/Shopify development and how you overcame them.
• Design Thinking: Articulate your approach to user-centered design, conversion optimization strategies, and maintaining brand consistency.
• Project Management Scenarios: Be ready to discuss how you manage timelines, communicate with stakeholders, and handle project scope changes.

📝 Enhancement Note: This section provides actionable advice tailored to the specific application requirements (Loom video, portfolio) and the multi-stage interview process, emphasizing how to present operations-relevant skills and experience.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for wireframing, UI design, prototyping, and creating design systems. Proficiency here is critical for the design phase.
• Webflow: A core requirement for building responsive, visually rich, and interactive websites without extensive coding. Experience with its CMS and integrations is beneficial.
• Shopify: A key platform for e-commerce website development. Familiarity with its theme customization, app integrations, and checkout processes is highly valued.

Analytics & Reporting:

• Google Analytics (or similar): Understanding how to interpret website traffic, user behavior, and conversion data is crucial for optimization.
• SEO Tools (e.g., Semrush, Ahrefs, Google Search Console): Familiarity with SEO principles and tools to implement and monitor site performance in search results.

CRM & Automation:

• While not explicitly mentioned as a primary requirement, understanding how websites integrate with CRM systems (e.g., Salesforce, HubSpot) or marketing automation platforms for lead capture and nurturing is a significant advantage.

📝 Enhancement Note: This section focuses on the specific technical tools that are central to the role's function, highlighting their importance in executing design, development, and optimization tasks within a GTM context.

👥 Team Culture & Values

Operations Values:

• Results-Oriented: A strong emphasis on delivering measurable outcomes, particularly in terms of website conversion rates and performance.
• Innovation: Embracing new technologies like AI and creative approaches to problem-solving in digital marketing.
• Efficiency: Streamlining processes from design to launch to ensure timely and cost-effective project delivery.
• Collaboration: Working effectively with diverse teams and stakeholders to achieve common goals.
• Continuous Learning: Staying updated with the latest trends in web design, development, SEO, and marketing technologies.

Collaboration Style:

• Digital-First: Communication and collaboration will primarily occur through digital channels (Slack, email, video conferencing).
• Cross-Functional Integration: Close partnership with marketing, content, and potentially client-side product teams.
• Feedback-Driven: An environment that encourages constructive feedback to refine designs and improve website performance.

📝 Enhancement Note: This section infers the company's operational values and collaboration style based on the industry, remote work setup, and the role's focus on driving business results.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Design & Development: Effectively merging creative vision with technical constraints and performance requirements.
• Remote Collaboration: Maintaining strong communication and team cohesion in a fully remote setting.
• Client-Specific Needs: Adapting design and development approaches to meet diverse client objectives and brand guidelines within the tech and entertainment sectors.
• Rapid Technological Evolution: Keeping pace with advancements in web technologies, design tools, and AI marketing.

Learning & Development Opportunities:

• Platform Mastery: Deepen expertise in Webflow and Shopify, potentially exploring advanced features, integrations, and custom code solutions.
• Conversion Rate Optimization (CRO): Develop advanced skills in A/B testing, user behavior analysis, and CRO strategies.
• SEO Strategy: Expand knowledge in technical SEO, on-page optimization, and content integration for search engines.
• E-commerce Growth: Gain specialized experience in e-commerce UX and strategies for driving online sales.
• AI Integration: Learn how AI is impacting marketing platforms and how to leverage these tools in web development.

📝 Enhancement Note: This section identifies potential operational challenges and frames them as opportunities for skill development and career growth, aligning with an operations professional's mindset.

💡 Interview Preparation

Strategy Questions:

• Design-to-Conversion Strategy: "Describe your process for designing a website that not only looks good but also drives a specific business outcome, like sign-ups or sales. What metrics do you focus on?"
  • Preparation: Be ready to walk through a case study, detailing how you used Figma to plan conversion funnels and implemented specific design elements in Webflow/Shopify to achieve those goals. Discuss how you'd measure success.
• Webflow/Shopify Project Deep Dive: "Tell us about a challenging Webflow or Shopify project you completed. What were the main hurdles, and how did you overcome them technically and creatively?"
  • Preparation: Select a project from your portfolio that showcases complex problem-solving, custom integrations, or significant performance improvements. Be prepared to discuss the technical details and your decision-making process.
• Remote Collaboration & Project Management: "How do you ensure effective communication and project delivery when working remotely with a distributed team?"
  • Preparation: Discuss your preferred communication tools, time management strategies, and how you proactively manage deadlines and stakeholder expectations in a remote environment.

Company & Culture Questions:

• Understanding Hire Overseas: "What interests you about working with Hire Overseas and our clients in the tech and entertainment space?"
  • Preparation: Research Hire Overseas' mission and client base. Frame your interest around contributing to innovative digital solutions and leveraging your skills in a dynamic industry.
• AI & Marketing Platform: "How do you see AI impacting web design and development, particularly within marketing platforms?"
  • Preparation: Show awareness of current AI trends in design (e.g., AI-assisted design tools, content generation) and marketing (e.g., personalized content, predictive analytics). Connect this to the company's AI-powered platform.

Portfolio Presentation Strategy:

• Storytelling: For each portfolio piece, tell a compelling story: the client's challenge, your solution, the execution, and the results achieved. Focus on the "why" behind your design and development choices.
• Metric-Driven: Quantify your achievements whenever possible. Instead of saying "improved user experience," say "reduced bounce rate by 15% by optimizing page load speed."
• Interactive Demo: Be prepared to navigate live websites and point out specific design elements, functionalities, and behind-the-scenes build details in Webflow/Shopify.
• Figma Walkthrough: Briefly showcase your Figma process—how you moved from wireframes to high-fidelity mockups and built reusable components.

📝 Enhancement Note: These interview questions and preparation tips are designed to help candidates articulate their operational value, technical expertise, and strategic thinking relevant to a GTM-focused web design and development role.

📌 Application Steps

To apply for this operations-aligned web design and development position:

• Submit your application through the provided link on Workable.
• Prepare your updated resume: Ensure it highlights your experience with Webflow, Shopify, and Figma, and emphasizes quantifiable achievements in conversion optimization and performance.
• Record your Loom video: Introduce yourself clearly, concisely, and enthusiastically. Showcase a compelling Webflow or Shopify project, explaining your role, the challenges, and the outcomes. This is a critical step.
• Curate your portfolio: Select 2–3 full website projects that best demonstrate your hybrid design and development skills, focusing on those with clear conversion or performance impact. Ensure all links are live and functioning.
• Research the company: Familiarize yourself with Hire Overseas' mission and the types of clients they serve in the tech and entertainment industries. Understand how your skills align with their goal of providing high-value remote talent.
• Anticipate technical questions: Be ready to discuss your design process, development techniques in Webflow/Shopify, and how you approach SEO and performance optimization.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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