UX / UI Design

📍 Job Overview

Job Title: UX / UI Design

Company: EY

Location: Rio de Janeiro, RJ; Recife, PE; Belo Horizonte, MG; Brasilia, DF; São Paulo JK, SP

Job Type: Full-time

Category: Design & User Experience Operations

Date Posted: November 11, 2025

Experience Level: Mid-level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• This role focuses on crafting compelling written content for digital applications and websites, specifically for chatbot interfaces, requiring strong copywriting and persuasive writing skills.

• Key responsibilities include conducting user research (qualitative and quantitative) to understand user needs and challenges.

• The role involves translating research findings into actionable design recommendations and improvements for user journeys.

• A significant aspect is applying knowledge of design tools and agile methodologies to deliver user-centric solutions.

📝 Enhancement Note: While the title is "UX/UI Design," the core responsibilities highlight a strong emphasis on content creation for chatbots and user research, suggesting a specialization within UX focused on conversational design and user insights. The role appears to bridge UX research and content strategy rather than purely visual UI design.

📈 Primary Responsibilities

• Develop written content for applications, websites, and other communication channels, leveraging copywriting, persuasive writing, and digital marketing techniques to craft effective copy for chatbots.

• Plan and execute qualitative and quantitative user research, including interviews, surveys, and User Acceptance Testing (UAT), to gather insights into user needs, pain points, and behaviors.

• Analyze and synthesize research data to identify key user insights and translate them into concrete recommendations for improving user experience and product design.

• Create user-centered designs, including wireframes, prototypes, and mockups, to visualize and test potential solutions.

• Collaborate with cross-functional teams, including product managers, developers, and marketing, to ensure a cohesive and effective user experience across all touchpoints.

• Apply knowledge of technology products and agile methodologies to iteratively develop and refine design solutions.

• Conduct usability testing and gather feedback to validate design decisions and identify areas for further optimization.

• Contribute to the development of design systems and style guides to ensure consistency and quality in all user-facing content and interfaces.

📝 Enhancement Note: The responsibilities listed are a blend of content creation, user research, and traditional UX/UI design. The emphasis on "written content for chatbots" and "persuasive writing" suggests a specialized focus. The inclusion of UAT indicates a role that touches on the final stages of product development and quality assurance from a user perspective.

🎓 Skills & Qualifications

Education: Bachelor's degree in Design, Marketing, Advertising, Communications, or a related field.

Experience: 2-5 years of proven experience in UX/UI design, content strategy, copywriting, or a similar role with a focus on digital products and user experience.

Required Skills:

• Demonstrated proficiency in design tools (e.g., Figma, Sketch, Adobe Creative Suite) for wireframing, prototyping, and visual design.

• Strong understanding of user research methodologies (qualitative and quantitative), including conducting interviews, surveys, and usability testing.

• Excellent copywriting and content creation skills, with a focus on persuasive writing and digital marketing principles.

• Experience in designing for conversational interfaces, such as chatbots, is highly beneficial.

• Knowledge of User Acceptance Testing (UAT) processes and their role in product development.

• Familiarity with agile methodologies (e.g., Scrum, Kanban) and their application in design and development workflows.

• Ability to analyze data, synthesize findings, and translate them into actionable design recommendations.

• Strong communication and collaboration skills to work effectively with cross-functional teams.

Preferred Skills:

• Experience with AI technologies and their application in user interfaces.

• Knowledge of SEO best practices and their impact on digital content.

• Familiarity with A/B testing for content and design optimization.

• Experience in the financial services or consulting industry.

• Proficiency in multiple design and prototyping tools.

• A strong portfolio showcasing a range of UX/UI design projects, particularly those involving content strategy and research.

📝 Enhancement Note: The "Requirements Summary" points to a foundational understanding of design tools and user research. The listed skills expand on this, emphasizing content creation for chatbots, UAT, and agile methodologies, indicating a need for a candidate who can execute research, create content, and contribute to iterative development cycles.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio demonstrating a strong understanding of UX/UI principles, with a particular emphasis on content strategy and user research.

• Case studies showcasing projects where you have conducted user research (qualitative and quantitative) and translated findings into impactful design solutions or content improvements.

• Examples of written content developed for digital applications, specifically highlighting any work on chatbots or conversational interfaces.

• Prototypes or wireframes illustrating your design process from concept to interactive solution.

• Evidence of collaboration with cross-functional teams and how your contributions influenced project outcomes.

Process Documentation:

• Showcase your process for planning and executing user research, including methodologies used, participant recruitment strategies, and data analysis techniques.

• Detail your approach to content creation for digital interfaces, explaining how you ensure clarity, persuasiveness, and user-centricity.

• Illustrate your workflow for iterating on designs based on user feedback and testing results, demonstrating adaptability and a commitment to continuous improvement.

• Provide examples of how you have applied agile principles to your design process, highlighting your ability to work in fast-paced environments.

📝 Enhancement Note: Given the role's emphasis on research and content creation, a portfolio should explicitly highlight projects demonstrating these skills. Case studies that detail the research process, the insights gained, and how those insights directly informed content decisions or design changes will be highly valued.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for UX/UI Designers with 2-5 years of experience in major Brazilian metropolitan areas like São Paulo, Rio de Janeiro, Belo Horizonte, and Recife, the estimated annual salary range is R$ 70.000 - R$ 120.000. This range can vary based on specific experience, location, and the candidate's demonstrated skills.

Benefits:

• Comprehensive health insurance plan.

• Dental insurance.

• Meal vouchers or corporate restaurant.

• Transportation assistance or reimbursement.

• Life insurance.

• Professional development programs and continuous learning opportunities.

• Access to EY's global network and resources.

• Opportunities for career advancement and specialization.

• Participation in employee well-being initiatives and programs.

• Recognition programs for outstanding performance.

Working Hours: Standard full-time working hours, typically 40 hours per week, with potential for some flexibility depending on project needs and team agreements.

📝 Enhancement Note: Salary estimates are based on an analysis of Glassdoor, LinkedIn Salary, and local job boards for UX/UI Design roles in Brazil, considering the specified experience level and the consulting industry context of EY. Benefits are typical for large multinational corporations in Brazil, with a focus on employee well-being and professional growth.

🎯 Team & Company Context

🏢 Company Culture

Industry: Professional Services, Consulting, Assurance, Tax, Strategy and Transactions, and Technology. EY operates within a highly competitive global market, advising clients across diverse sectors, including financial services, technology, consumer products, and public sector organizations. This context means the operations and design teams often work on complex, large-scale projects with significant impact.

Company Size: EY is one of the "Big Four" accounting firms, employing over 300,000 people globally and having a significant presence in Brazil with thousands of employees. This large scale provides opportunities for diverse projects, extensive resources, and a structured career path.

Founded: Ernst & Young was formed in 1989 through the merger of Ernst & Whinney and Arthur Young. The firm has a long history of providing professional services, evolving over decades to incorporate technology and innovation into its offerings. This heritage suggests a culture that values tradition while embracing change and future-oriented strategies.

Team Structure:

• The UX/UI Design team is likely part of a larger Digital, Technology, or Innovation division within EY Brazil.

• Team members may specialize in areas like UX research, UI design, conversational design, content strategy, or front-end development.

• Reporting structure typically involves a Design Lead or Manager, who oversees project assignments and professional development.

Methodology:

• EY emphasizes a data-driven approach to problem-solving and solution design.

• Design thinking methodologies are often employed to foster innovation and ensure user-centricity.

• Project delivery frequently follows agile frameworks, enabling flexibility and rapid iteration.

• A strong focus on client collaboration and co-creation is integral to their service delivery model.

Company Website: https://www.ey.com/pt_br

📝 Enhancement Note: EY's position as a global professional services firm implies a culture of excellence, continuous learning, and client focus. The operations team, including design, will likely operate within a framework that values rigorous analysis, strategic thinking, and the delivery of high-quality, impactful solutions.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at a mid-level (2-5 years of experience), often referred to as a Designer, UX Designer, or Content Designer. It involves executing defined tasks, contributing to project strategy, and taking ownership of specific design components or content areas. The role requires independent problem-solving and the ability to mentor junior team members.

Reporting Structure: The UX/UI Designer will likely report to a Senior UX Designer, a Design Manager, or a Lead within the digital or consulting practice. They will collaborate closely with product managers, project leads, developers, and client teams. The reporting line within a large consulting firm like EY can be matrixed, meaning individuals might report to both a functional manager and a project manager.

Operations Impact: This role directly impacts the user experience of digital products and services developed or implemented by EY for its clients. By creating intuitive interfaces and effective content, the designer contributes to client satisfaction, user adoption, operational efficiency, and the overall success of digital transformation initiatives. For EY, well-designed client-facing tools enhance their service delivery and brand reputation.

Growth Opportunities:

• Specialization: Develop expertise in specific areas like conversational design, UX research, interaction design, or accessibility design.

• Leadership: Progress to Senior UX/UI Designer, Design Lead, or Manager roles, overseeing teams and strategic initiatives.

• Cross-functional Mobility: Transition into related fields such as Product Management, Service Design, or Digital Strategy within EY.

• Global Mobility: Opportunities to work on international projects or transfer to EY offices in other countries.

• Skill Development: Continuous learning through EY's extensive training programs, certifications, and workshops focusing on emerging design trends, AI, and new technologies.

📝 Enhancement Note: EY's structure as a global consultancy offers significant potential for career growth. The emphasis on continuous learning and diverse project exposure means individuals can broaden their skill sets and explore various career paths within the organization, moving beyond pure design into strategic roles.

🌐 Work Environment

Office Type: EY operates with a hybrid work model, offering a blend of on-site collaboration and remote flexibility. The specific setup will depend on the project and team requirements, but it's common for consultants to spend time at EY offices for team meetings, client workshops, and focused work, alongside periods of remote work.

Office Location(s): The role is available in multiple key Brazilian cities: Rio de Janeiro (RJ), Recife (PE), Belo Horizonte (MG), Brasilia (DF), and São Paulo JK (SP). This provides candidates with geographical flexibility.

Workspace Context:

• The office environment is designed to foster collaboration, innovation, and client engagement, with modern meeting rooms, flexible workspaces, and areas for focused work.

• Access to cutting-edge design tools and technology is standard.

• Opportunities for informal and formal interactions with colleagues across various service lines and global teams.

• The work environment encourages a professional yet dynamic atmosphere, typical of a leading consulting firm.

Work Schedule: While typically a 40-hour work week, the nature of consulting can involve project-driven deadlines, sometimes requiring extended hours. However, EY emphasizes work-life balance and offers flexibility where possible, aligning with their commitment to employee well-being.

📝 Enhancement Note: The hybrid model is a key feature, offering a balance between in-office collaboration and remote work. The multiple office locations cater to a wider talent pool across Brazil. The workspace is expected to be professional, equipped, and conducive to both individual focus and team synergy.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A recruiter or HR representative will review your application and conduct a brief phone screen to assess basic qualifications and cultural fit.

• Technical Interview / Portfolio Review: Expect a detailed discussion about your portfolio. Be prepared to walk through 2-3 key projects, explaining your role, design process, research methodologies, challenges faced, and the outcomes achieved. Focus on projects that highlight your UX research and content creation skills for digital interfaces.

• Hiring Manager Interview: A discussion with the hiring manager to delve deeper into your experience, problem-solving skills, and understanding of UX principles and agile methodologies.

• Team/Stakeholder Interview: You may meet with other team members or potential collaborators to assess your teamwork and communication style.

• Final Round: Potentially a case study or a more in-depth discussion on strategic thinking related to user experience and content design.

Portfolio Review Tips:

• Curate Strategically: Select projects that best represent the skills required for this role, particularly those involving user research, content creation for digital products (especially chatbots), and prototyping.

• Tell a Story: For each project, clearly articulate the problem, your approach, the methodologies you used (research, design, testing), your specific contributions, the challenges you overcame, and the quantifiable results or impact.

• Highlight Process: Demonstrate your thinking process. Explain why you made certain design or content decisions, referencing user research, data, or best practices.

• Focus on Impact: Quantify your achievements whenever possible (e.g., "improved user task completion by X%", "reduced support queries by Y% through clearer chatbot responses").

• Visual Clarity: Ensure your portfolio is well-organized, visually appealing, and easy to navigate.

Challenge Preparation:

• Research EY: Understand EY's business, its clients, and its approach to digital transformation and consulting. Familiarize yourself with their values and culture.

• UX/Content Strategy: Be prepared to discuss your approach to understanding user needs, designing intuitive interfaces, and crafting effective, persuasive content for digital platforms.

• Agile & UAT: Brush up on agile methodologies and the role of UAT in product development. Be ready to discuss how you integrate these into your design workflow.

• Problem-Solving: Practice articulating your thought process for solving design or content challenges. Consider how you would approach a hypothetical problem related to improving a chatbot's effectiveness or understanding user pain points in a financial service context.

📝 Enhancement Note: The interview process at a firm like EY is typically structured and rigorous. A strong portfolio that clearly demonstrates UX research and content strategy skills, especially for digital interfaces and chatbots, will be crucial. Candidates should be prepared to articulate their process and impact using specific examples.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma, Sketch, Adobe XD, InVision, Axure RP. Proficiency in at least one major tool is expected.

• User Research: SurveyMonkey, Typeform, Google Forms, UserTesting.com, Maze, Optimal Workshop. Familiarity with tools for conducting interviews and analyzing qualitative data.

• Content Management Systems (CMS): Experience with platforms for managing website content may be beneficial.

• Collaboration Tools: Microsoft Teams, Slack, Jira, Confluence.

Analytics & Reporting:

• Web Analytics: Google Analytics, Adobe Analytics (familiarity with how design impacts metrics).

• User Behavior Analytics: Hotjar, FullStory (for understanding user interactions on digital platforms).

CRM & Automation:

• While not directly managing CRM/automation systems, understanding how UX/UI design impacts CRM data capture and automation workflows (e.g., form design, chatbot interactions) is valuable.

📝 Enhancement Note: The specific tools will vary by project, but proficiency in industry-standard design and prototyping software is essential. The role also requires familiarity with tools used for user research and analytics to inform design decisions and measure impact.

👥 Team Culture & Values

Operations Values:

• Integrity: Upholding the highest ethical standards in all interactions and deliverables, crucial in the consulting and financial services sectors.

• Empathy: Deeply understanding client needs and user perspectives to drive solutions that are both effective and human-centered.

• Collaboration: Working seamlessly with diverse teams and clients to achieve shared goals and foster innovation.

• Excellence: A commitment to delivering high-quality, impactful work that exceeds expectations.

• Innovation: Continuously seeking new approaches and technologies to solve complex problems and drive business value.

• Inclusivity: Fostering a diverse and inclusive environment where all voices are heard and valued, reflecting EY's commitment to diversity.

Collaboration Style:

• Cross-functional Integration: Designers are expected to work closely with consultants, technologists, data analysts, and business stakeholders, bridging the gap between user needs and business objectives.

• Client-Facing: Many roles involve direct interaction with clients, requiring strong communication, presentation, and relationship-building skills.

• Feedback-Oriented: A culture that encourages constructive feedback and continuous learning from both peers and clients.

• Agile Mindset: Embracing iterative development, flexibility, and a proactive approach to problem-solving within project teams.

📝 Enhancement Note: EY's strong emphasis on its core values of integrity, empathy, collaboration, excellence, and inclusivity will shape the team's culture. Designers are expected to be team players who can effectively communicate complex ideas and collaborate across diverse disciplines and with clients.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing User Needs with Business Objectives: Effectively advocating for user needs while aligning with client business goals and technical constraints.

• Navigating Complex Client Environments: Adapting designs and strategies to diverse client industries, organizational structures, and existing technology landscapes.

• Rapidly Evolving Technologies: Staying current with advancements in AI, conversational design, and digital platforms to deliver innovative solutions.

• Managing Stakeholder Expectations: Communicating design decisions and research findings clearly to diverse stakeholders with varying levels of technical understanding.

• Measuring Design Impact: Developing robust methods to quantify the success of UX/UI designs and content strategies in terms of user satisfaction and business outcomes.

Learning & Development Opportunities:

• EY Badges & Certifications: Access to EY's global learning platform, offering certifications in various digital, design, and business disciplines.

• Industry Conferences & Workshops: Opportunities to attend leading UX, design, and technology events.

• Mentorship Programs: Guidance from experienced professionals within EY, fostering career development and skill enhancement.

• Cross-Service Line Exposure: Working on projects that span different EY service lines (e.g., technology consulting, strategy) to broaden expertise.

• Internal Knowledge Sharing: Participation in communities of practice, webinars, and internal training sessions on emerging trends and best practices.

📝 Enhancement Note: The challenges in this role are typical of a consulting environment, requiring adaptability, strong communication, and a strategic mindset. EY's commitment to employee development provides ample opportunities for continuous learning and career advancement.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance conflicting stakeholder requirements with user needs. How did you approach it, and what was the outcome?" (Focus on your process for synthesis, negotiation, and user advocacy).

• "How would you approach designing a chatbot for a financial institution's customer service? What key content and UX considerations would you prioritize?" (Demonstrate your understanding of conversational design, user research, and industry-specific needs).

Company & Culture Questions:

• "What interests you about EY and this specific role within our digital consulting practice?" (Showcase your research into EY's work, values, and how this role aligns with your career goals).

• "How do you stay updated on the latest trends in UX/UI design, AI, and content strategy?" (Demonstrate your proactive learning and passion for the field).

Portfolio Presentation Strategy:

• Structure Your Narrative: For each case study, follow a clear problem-solution-result structure. Clearly define the user problem or business challenge, your proposed solution (including design and content), your process (research, ideation, iteration), and the impact/outcomes.

• Emphasize Your Role: Be specific about your individual contributions, especially in team projects.

• Quantify Impact: Use metrics and data to support your claims about the success of your work.

• Be Prepared for Deep Dives: Anticipate questions about your design choices, research methodologies, and how you handle feedback or challenges.

• Showcase UX Research and Content: Ensure your presentation clearly highlights your ability to conduct research, synthesize findings, and create effective, user-centered content, particularly for digital interfaces and chatbots.

📝 Enhancement Note: Interview preparation should focus on showcasing not just design skills but also strategic thinking, research capabilities, and the ability to operate within a client-facing consulting environment. The portfolio presentation is a critical component, so practicing the narrative and anticipating questions is key.

📌 Application Steps

To apply for this operations position:

• Submit your application through the EY careers portal via the provided URL.

• Tailor Your Resume: Highlight keywords and experiences directly related to UX/UI Design, User Research, Copywriting, Content Strategy, Prototyping, Agile Methodologies, and User Acceptance Testing, aligning them with the job description's requirements.

• Curate Your Portfolio: Ensure your portfolio prominently features projects demonstrating your skills in user research, content creation for digital interfaces (especially chatbots), and problem-solving. Prepare to walk through 2-3 key case studies in detail.

• Prepare for the Interview: Research EY's business, values, and recent projects. Practice answering behavioral and situational questions, focusing on how you apply UX principles and your research/content creation process. Prepare to articulate your thought process clearly and concisely.

• Research EY's Culture: Familiarize yourself with EY's commitment to diversity, innovation, and client service. Consider how your own values and working style align with the company's ethos.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

---