UX Lead that turns curiosity into pixel-perfect experiences

📍 Job Overview

Job Title: UX Lead that turns curiosity into pixel-perfect experiences

Company: Prisjakt

Location: Malmö, Sweden

Job Type: Full-time

Category: UX/Product Design Leadership

Date Posted: 2026-03-23

Experience Level: 5-10 years

Remote Status: Hybrid

🚀 Role Summary

• Drive and shape the overall UX direction across Prisjakt's products, with a significant emphasis on hands-on design contributions.

• Lead, support, and mentor a team of designers and researchers, fostering a culture of continuous improvement and craft excellence.

• Design and refine user experiences across various platforms including web, mobile, and emergent AI-powered features.

• Strengthen and evolve the company's design system, processes, and research practices to ensure consistent, high-quality UX outcomes.

• Champion user-centricity by translating research and data insights into actionable design decisions that directly influence product development and user adoption.

📝 Enhancement Note: This role is a hybrid between a hands-on design lead and a team manager, requiring the individual to be both a strategic thinker and an active contributor to the design process. The emphasis on "not a step-away-from-the-craft" role indicates a need for deep design expertise alongside leadership capabilities, a common expectation in growing design teams within fast-paced tech environments.

📈 Primary Responsibilities

• Spearhead the strategic vision for user experience across all Prisjakt products, ensuring alignment with business objectives and user needs.

• Actively participate in the design process, including sketching flows, wireframing, prototyping, and detailed UI design for web, mobile, and AI features.

• Provide mentorship, direct feedback, and career guidance to UX designers and researchers, fostering their professional growth and skill development.

• Develop, standardize, and maintain robust design systems, ensuring consistency, scalability, and efficiency in design execution.

• Integrate user research findings and quantitative data into the product development lifecycle, informing design iterations and strategic product bets.

• Collaborate closely with cross-functional teams including Product Management, Engineering, AI, and Marketing to embed UX considerations from ideation to launch.

• Advocate for best practices in user experience, accessibility, and usability across the organization.

• Lead design reviews, providing constructive feedback to elevate the quality of design work across the team.

📝 Enhancement Note: The responsibilities highlight a dual focus on individual contribution and team leadership. The expectation to "strengthen our design system and ways of working" suggests a need for process improvement and standardization, a critical function for a UX Lead in a scaling organization.

🎓 Skills & Qualifications

Education: While formal education requirements are not explicitly stated, a Bachelor's or Master's degree in Design, Human-Computer Interaction (HCI), Psychology, or a related field is typically expected for senior design leadership roles.

Experience:

• Minimum of 5 years of professional experience in UX Design or Product Design within fast-paced, agile environments.

• Demonstrated experience in a team lead or management capacity, guiding and mentoring design professionals.

Required Skills:

• Expertise in UX design principles, methodologies, and best practices.

• Proficiency in creating wireframes, user flows, prototypes, and high-fidelity mockups using industry-standard design tools (e.g., Figma, Sketch, Adobe Creative Suite).

• Strong understanding of design systems, including their creation, implementation, and maintenance.

• Experience with user research methodologies (qualitative and quantitative) and translating insights into actionable design strategies.

• Proven ability to lead and mentor designers and researchers, fostering a collaborative and high-performing team environment.

• Excellent communication, presentation, and interpersonal skills, with the ability to articulate complex design concepts to diverse audiences.

Preferred Skills:

• Experience designing for AI-powered features or understanding of AI's impact on user experience.

• Familiarity with web and mobile development processes and technologies.

• Knowledge of accessibility standards (WCAG).

• Experience working in e-commerce or comparison shopping platforms.

• Swedish or another Nordic language proficiency.

📝 Enhancement Note: The requirement for a "strong portfolio that highlights strategic thinking, team impact, and high-quality design outcomes" is paramount. Candidates should prepare to showcase not only their individual design work but also instances where they've influenced product direction, mentored team members, and contributed to process improvements. The mention of "stepping into a team lead role" suggests that candidates with strong individual contributor experience and nascent leadership qualities will also be considered.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Demonstrate strategic thinking by showcasing how design decisions addressed specific business goals or user problems.

• Highlight instances of team impact, such as leading design initiatives, mentoring junior designers, or improving team workflows.

• Present high-quality design outcomes with a focus on user-centricity, usability, and aesthetic appeal.

• Include examples of how research and data were leveraged to inform design choices and measure success.

• Showcase experience with design systems, including contributions to their development or implementation.

Process Documentation:

• Evidence of contributions to defining or refining design processes, such as user research protocols, design critique frameworks, or workflow optimization strategies.

• Examples of how design systems and component libraries were utilized to ensure consistency and efficiency.

• Demonstrate an understanding of how to measure the impact of design work through relevant metrics and user feedback.

📝 Enhancement Note: For a UX Lead role, the portfolio is critical. It should not only exhibit polished design work but also the candidate's ability to think strategically, lead projects, influence stakeholders, and contribute to the overall maturity of the design function. The "messy insights into elegant solutions" description implies a need to show the journey of problem-solving, not just the final output.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a UX Lead with 5-10 years of experience in Malmö, Sweden, the estimated salary range is SEK 55,000 - 75,000 per month. This estimate considers the cost of living in Malmö, the company's likely size and industry (tech/e-commerce), and the seniority of the role.

• Research Methodology: This estimate is derived from analyzing salary data for similar roles in Sweden (specifically Malmö) on platforms like Glassdoor, LinkedIn Salary, and local recruitment agency reports, adjusted for the specified experience level and the hybrid work model.

Benefits:

• Competitive salary commensurate with experience and skills.

• Two paid hours every week dedicated to physical activity.

• Your birthday off, paid, with no questions asked.

• Hybrid work setup with flexible hours, promoting work-life balance.

• Opportunity to work with a globally recognized brand in the e-commerce comparison space.

• Collaborative and creative work environment where UX has a significant voice.

• Opportunities for professional development and growth within the design team.

• Contributions to a company that helps millions of people make smarter buying decisions.

Working Hours: Standard full-time hours (approximately 40 hours per week), with flexibility to accommodate work-life balance. The hybrid model requires 3 days per week in the Malmö office.

📝 Enhancement Note: The specific benefits mentioned (paid wellness hours, birthday off) indicate a company culture that values employee well-being and work-life integration. The salary range provided is an estimation and actual compensation may vary based on the candidate's specific qualifications, interview performance, and final negotiations.

🎯 Team & Company Context

🏢 Company Culture

Industry: E-commerce / Technology / Price Comparison. Prisjakt operates in a competitive digital marketplace, focusing on providing consumers with tools to make informed purchasing decisions. This context means the UX must be highly functional, intuitive, and trustworthy, balancing user needs with business objectives. The integration of AI features suggests a forward-thinking approach to technology adoption.

Company Size: Prisjakt is part of the Schibsted group, a large media and technology conglomerate. While Prisjakt itself may have a specific team size, being part of Schibsted implies access to resources and a broader organizational structure. The UX team likely consists of a dedicated group of designers and researchers.

Founded: Prisjakt was founded in 2002. This long history in the digital space suggests a mature understanding of online user behavior and evolving technology trends.

Team Structure:

• The UX team likely comprises several designers and researchers, reporting to this UX Lead.

• The UX Lead will report into a higher-level Product or Design Director within Prisjakt.

Methodology:

• Data-driven decision-making is a core component, with a strong emphasis on leveraging user research and analytics to guide product development.

• Agile methodologies are likely employed, with iterative design and development cycles.

• A commitment to building and maintaining a robust design system will be central to their operational methodology.

• Focus on translating "messy insights" into "elegant solutions" suggests an iterative and problem-solving-oriented approach.

Company Website: https://join.prisjakt.nu

📝 Enhancement Note: The company's mission to help people make smarter buying decisions implies that UX plays a crucial role in building trust, providing clarity, and simplifying complex information. The "curiosity into pixel-perfect experiences" tagline suggests a culture that values exploration, attention to detail, and user delight.

📈 Career & Growth Analysis

Operations Career Level: This role is a senior-level position positioned at the intersection of individual contribution and team leadership. It represents a significant step for designers who have excelled in individual roles and are ready to take on greater strategic responsibility and people management. It's a crucial juncture for developing leadership skills while staying technically proficient.

Reporting Structure: The UX Lead will likely report to a Head of Product, Director of Design, or a similar senior leadership role within Prisjakt's product organization. They will manage a team of UX Designers and Researchers.

Operations Impact: The UX Lead has a direct and substantial impact on Prisjakt's revenue and business decisions by shaping the user experience of their core platform. By improving user engagement, conversion rates, and overall user satisfaction, the UX Lead directly contributes to the company's success in helping millions of users make smarter purchasing decisions, thereby driving traffic and potential affiliate revenue. Their influence extends to product strategy, feature prioritization, and the overall brand perception.

Growth Opportunities:

• Leadership Expansion: Potential to grow into a Head of UX or Director of Design role, managing larger teams and broader product portfolios within Prisjakt or Schibsted.

• Strategic Influence: Deeper involvement in product strategy, roadmapping, and business development as the company continues to innovate with AI and other technologies.

• Specialization: Opportunity to become a subject matter expert in areas like AI-driven UX, e-commerce design, or advanced design system architecture.

• Mentorship & Coaching: Continued development of coaching and mentoring skills, potentially leading to formal leadership development programs.

• Cross-functional Mobility: Potential to move into related product management or strategy roles within the larger Schibsted organization.

📝 Enhancement Note: This role offers a clear path for career advancement, moving from a senior individual contributor with leadership responsibilities to a full-fledged design manager or director. The hybrid nature of the role allows for continued hands-on design work while developing strategic and people management expertise.

🌐 Work Environment

Office Type: Prisjakt operates a hybrid work model. This means the primary workspace is the office, but employees are expected to work remotely for a portion of the week. The office environment is designed to facilitate collaboration and team connection.

Office Location(s): The primary office is located at Södra Förstadsgatan 2, Malmö, 211 43, Sweden. This central Malmö location is likely accessible via public transportation.

Workspace Context:

• The office space is expected to be collaborative, supporting the 3-days-a-week in-office requirement for hybrid work.

• Access to necessary design tools, software, and potentially specialized hardware for prototyping or research.

• Opportunities for spontaneous interactions, brainstorming sessions, and team-building activities with designers, researchers, product managers, and engineers.

• The environment fosters curiosity and a focus on detail, encouraging a culture of continuous learning and improvement.

Work Schedule: The standard work schedule is full-time, approximately 40 hours per week, with flexible working hours. This flexibility allows individuals to manage their personal lives more effectively while ensuring core business hours are covered for collaboration. The hybrid setup requires 3 days in the Malmö office, with the remaining 2 days being remote.

📝 Enhancement Note: The hybrid setup with 3 days in the office is a common model designed to balance the benefits of in-person collaboration and team cohesion with the flexibility and focus that remote work can offer. For a UX Lead, this balance is crucial for both team management and individual deep work.

📄 Application & Portfolio Review Process

Interview Process:

• Application Submission: Submit resume and a link to your portfolio.

• Initial Screening: A recruiter or hiring manager will review applications to assess qualifications and fit.

• Portfolio Review & Discussion: Candidates will likely present their portfolio, focusing on strategic thinking, team impact, and design outcomes. Expect to discuss specific case studies in detail.

• Hiring Manager Interview: In-depth discussion with the UX Lead's direct manager about leadership style, team management philosophy, and strategic vision.

• Cross-functional Interviews: Meetings with key stakeholders from Product, Engineering, and potentially Marketing to assess collaboration skills and understanding of broader business objectives.

• Design Challenge (potential): A practical exercise or take-home assignment to assess design skills, problem-solving abilities, and process.

• Final Interview: May involve a senior leader or executive for final approval.

Portfolio Review Tips:

• Tell a Story: Structure your case studies to clearly articulate the problem, your role, the process, the solutions, and the impact (quantified where possible).

• Highlight Leadership: Showcase examples of how you've led projects, mentored team members, or influenced design strategy and process.

• Showcase Process, Not Just Polish: Demonstrate your thinking, iteration, and how you handle ambiguity and feedback. Include sketches, early concepts, and research insights.

• Focus on Impact: Quantify the results of your work whenever possible (e.g., increased conversion, reduced errors, improved user satisfaction scores).

• Tailor to Prisjakt: Understand Prisjakt's business and user base. Think about how your experience aligns with their mission and challenges.

• Be Prepared for Questions: Anticipate questions about your design decisions, leadership approach, and how you handle conflict or differing opinions.

Challenge Preparation:

• Understand the Scope: If a design challenge is given, clarify the objectives, constraints, and expected deliverables.

• Embrace Iteration: Show how you would approach the problem, even if you don't have time to fully flesh out every detail.

• Justify Your Decisions: Be ready to explain the rationale behind your design choices, referencing UX principles and user needs.

• Consider Business Context: Think about how your design solution aligns with Prisjakt's business goals and user base.

• Practice Presentation: Rehearse your presentation to ensure clarity, conciseness, and confidence.

📝 Enhancement Note: The interview process emphasizes a holistic evaluation, assessing not only design craft but also leadership potential, strategic thinking, and collaborative abilities. The portfolio review is a crucial stage, requiring candidates to demonstrate their ability to translate complex problems into user-centric solutions and to lead design efforts effectively.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Proficiency in industry-standard tools such as Figma (highly likely given modern UX practices), Sketch, or Adobe XD for UI design, wireframing, and prototyping.

• Collaboration & Communication: Tools like Slack, Microsoft Teams, or similar for team communication. Jira or Asana for project management and task tracking.

• Design System Management: Experience with tools or platforms used to manage and document design systems (e.g., Zeroheight, Storybook, internal wikis).

Analytics & Reporting:

• Web Analytics: Familiarity with tools like Google Analytics, Adobe Analytics, or similar to understand user behavior and track key metrics.

• User Feedback Platforms: Experience with tools for collecting and analyzing user feedback (e.g., Hotjar, UserTesting.com, survey tools like SurveyMonkey or Typeform).

• Data Visualization: Ability to interpret data and potentially use tools like Tableau or Power BI for deeper analysis, though direct use might be limited to interpreting reports.

CRM & Automation: While not a direct CRM role, understanding how design impacts CRM and marketing automation workflows might be beneficial. Awareness of how user data flows into these systems is helpful.

📝 Enhancement Note: The specific tools mentioned are typical for a UX Lead role in a tech-forward company. Proficiency in a modern design tool like Figma, coupled with experience in design systems and user analytics, is essential. The company's mention of AI features might also imply a need for designers who are adaptable to emerging technologies and tools.

👥 Team Culture & Values

Operations Values:

• Curiosity: A drive to explore user needs, market trends, and new technologies, turning questions into actionable insights.

• Honesty: Transparency in communication, design decisions, and feedback, fostering trust within the team and with users.

• Care: Deep empathy for users, ensuring their needs are at the forefront of design, and a commitment to creating thoughtful, high-quality experiences.

• Detail-Oriented: A meticulous approach to design, ensuring pixel-perfect execution, accessibility, and a seamless user experience.

• Collaboration: Working effectively across disciplines to achieve shared goals and integrate UX seamlessly into the product development process.

• Data-Driven: Using research and analytics to inform decisions and measure the impact of design work.

Collaboration Style:

• Cross-functional Integration: UX is positioned as a natural part of every decision, implying close and integrated collaboration with Product, Engineering, and Marketing teams.

• Open Feedback Culture: Encouraging constructive criticism and open dialogue within the design team and with other departments to elevate the quality of work.

• Knowledge Sharing: A culture that promotes sharing insights, best practices, and learnings across the team and wider organization.

• Iterative Improvement: A willingness to experiment, learn from failures, and continuously refine processes and designs.

📝 Enhancement Note: The company explicitly states its values as "honesty, curiosity, and care." These should be reflected in how candidates present themselves and their work. The emphasis on UX having a "real voice" suggests an environment where design perspectives are valued and actively sought.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Hands-on Design with Leadership: Effectively managing time and energy between detailed design work and team mentorship/strategic direction.

• Scaling Design Systems: Ensuring the design system remains robust, scalable, and adopted across a growing product suite and team.

• Integrating AI Features: Navigating the complexities of designing for AI-driven experiences, including user trust, transparency, and ethical considerations.

• Cross-functional Alignment: Continuously ensuring that UX priorities are understood and integrated into broader product and business roadmaps.

• Driving Adoption of Best Practices: Championing and embedding UX best practices and research methodologies across teams that may not have a deep design background.

Learning & Development Opportunities:

• Advanced Design Leadership: Formal training in people management, strategic planning, and organizational leadership.

• Emerging Technologies: Deep dives into AI/ML UX, new interaction paradigms, and future of e-commerce design.

• Design System Architecture: Opportunities to contribute to and lead the evolution of complex, scalable design systems.

• Industry Conferences & Workshops: Participation in leading UX and product design events to stay abreast of industry trends and network.

• Mentorship: Opportunities to be mentored by senior leaders within Schibsted or to mentor emerging talent within Prisjakt.

📝 Enhancement Note: The role presents a unique challenge in mastering the blend of individual craft and leadership. Candidates should be prepared to discuss how they navigate these dual demands and how they see themselves growing within such a dynamic environment.

💡 Interview Preparation

Strategy Questions:

• "How would you approach leading a UX team while also staying hands-on with design? Can you provide an example from your portfolio?"

  • Preparation: Prepare a case study that clearly delineates your individual contribution versus your leadership/mentorship role. Quantify impact where possible. Discuss your time management strategies.

• "Describe a time you had to influence stakeholders (Product, Engineering, Marketing) to adopt a particular UX direction. What was your strategy and the outcome?"

  • Preparation: Focus on your communication style, data-driven arguments, and ability to build consensus. Highlight how you translated user needs into business value.

• "How do you approach standardizing and evolving design systems for scalability and adoption? What are the key challenges?"

  • Preparation: Discuss your experience with design system principles, documentation tools, and strategies for cross-team adoption. Be ready to discuss common pitfalls.

• "How do you integrate user insights and data into the product development lifecycle, especially when faced with tight deadlines or conflicting priorities?"

  • Preparation: Detail your process for research synthesis, prioritization, and communicating findings. Provide examples of how data drove critical design decisions.

Company & Culture Questions:

• "What excites you about Prisjakt's mission and its role in helping consumers make smarter buying decisions?"

  • Preparation: Research Prisjakt's market position, competitors, and recent news. Understand their value proposition.

• "How do you foster a culture of curiosity, honesty, and care within a design team?"

  • Preparation: Relate this to your personal leadership style and past experiences. Discuss specific actions you've taken to promote these values.

• "How do you see UX contributing to the success of AI-driven features?"

  • Preparation: Research current trends in AI UX and consider Prisjakt's potential applications. Think about user trust, explainability, and personalization.

Portfolio Presentation Strategy:

• Concise Storytelling: Aim for 3-5 key projects that best showcase your leadership, strategic thinking, and design craft.

• Focus on Impact: Clearly articulate the problem, your role, the process, the solution, and the measurable outcome.

• Demonstrate Process: Show the journey from initial research and ideation through iteration and final delivery. Include sketches, wireframes, and user flows.

• Highlight Leadership & Collaboration: Point out instances where you mentored others, influenced decisions, or worked effectively with cross-functional teams.

• Be Prepared for Deep Dives: Have detailed knowledge of every aspect of your presented projects, ready to answer in-depth questions.

• Practice Your Pitch: Rehearse your presentation to ensure smooth delivery, clear articulation, and engagement within the allotted time.

📝 Enhancement Note: Candidates should be prepared to discuss their leadership philosophy, how they mentor and grow designers, and how they balance strategic vision with hands-on execution. The interview process will likely assess their ability to think critically, communicate effectively, and contribute to Prisjakt's user-centric culture.

📌 Application Steps

To apply for this UX Lead position at Prisjakt:

• Submit your application through the provided link on the Prisjakt careers page.

• Tailor your Resume: Highlight your 5+ years of UX/Product Design experience, any team leadership roles, and your proficiency with relevant design tools and methodologies. Quantify achievements where possible.

• Curate Your Portfolio: Select 3-5 of your strongest projects that demonstrate strategic thinking, hands-on design craft, team impact, and successful outcomes. Ensure it clearly showcases your leadership capabilities and understanding of user-centric design.

• Prepare Your Narrative: Be ready to articulate your design process, leadership philosophy, and how your skills align with Prisjakt's values (curiosity, honesty, care) and mission. Practice presenting your portfolio with a focus on storytelling and impact.

• Research Prisjakt: Understand their business model, target audience, and the competitive landscape. Familiarize yourself with their current product offerings and any recent news or initiatives, particularly regarding AI.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.