UX Copywriter

CapTech Consulting
Full_timeCharlotte, United States

📍 Job Overview

Job Title: UX Copywriter
Company: CapTech Consulting
Location: Charlotte, North Carolina, United States
Job Type: Contract
Category: Customer Experience (CX) Operations / Content Strategy
Date Posted: 2025-10-17T14:01:36.64
Experience Level: 2-5 Years
Remote Status: Hybrid

🚀 Role Summary

  • This part-time contract role focuses on crafting precise and impactful copy for web, mobile, and digital interfaces, directly influencing user experience and engagement.
  • The position requires a strong understanding of UX copywriting best practices and the ability to translate complex ideas into clear, concise, and actionable content.
  • Candidates will collaborate closely with UX designers and content strategists, contributing to the overall content strategy and ensuring seamless integration of copy with visual elements.
  • A key aspect of this role involves understanding technical considerations for delivering development-ready assets and maintaining a consistent brand tone and voice across various platforms.

📝 Enhancement Note: This role is positioned within a consulting firm, suggesting a client-facing component where the UX Copywriter will be responsible for understanding and adapting to diverse client brand voices and project requirements. The hybrid nature implies a need for strong self-management and remote collaboration skills, alongside in-office presence for key team interactions.

📈 Primary Responsibilities

  • Develop and write clear, concise, and compelling copy for digital interfaces, including websites, mobile applications, and other digital platforms, ensuring alignment with UX design principles and user goals.
  • Collaborate with UX designers, product managers, and other stakeholders to define content strategy, information architecture, and user flows, providing expert input on copy's role in the overall user experience.
  • Craft and refine microcopy, including button labels, error messages, tooltips, and navigation elements, to enhance usability and guide users effectively through digital products.
  • Maintain and evolve brand tone of voice guidelines, ensuring consistency and appropriateness across all client projects and internal communications.
  • Conduct content audits, user research, and competitive analysis to inform copy decisions and identify opportunities for content improvement and innovation.
  • Participate in design sprints, brainstorming sessions, and user testing to gather feedback and iterate on copy to optimize user engagement and conversion rates.
  • Ensure all copy deliverables are technically sound and ready for development, adhering to established content management system (CMS) requirements and best practices.
  • Edit and proofread content for grammar, spelling, clarity, and style, ensuring a high level of quality and accuracy under tight deadlines.

📝 Enhancement Note: The emphasis on "driving innovation" and "taking that brand voice to new platforms and applications" suggests that this role is not just about executing existing styles but also about contributing creatively to how brands are expressed digitally. The responsibility also includes understanding "fundamental technical considerations related to delivering dev-ready assets," indicating a need for awareness of how content is implemented and displayed.

🎓 Skills & Qualifications

Education: Bachelor's degree (4-year+) in English, Communications, Journalism, Marketing, or a related field.
Experience: 2+ years of professional experience in copywriting, UX writing, content strategy, or a closely related field.

Required Skills:

  • Demonstrated expertise in UX copywriting best practices for web, mobile, and digital interfaces, evidenced through a strong portfolio.
  • Proven ability to write concise, actionable, and universally understood headlines, subheads, body copy, and calls to action that engage and motivate users.
  • Advanced proficiency in content creation tools such as Microsoft Word and PowerPoint for drafting, editing, and presenting copy.
  • Strong collaborative skills, with the ability to work effectively alongside visual designers, understanding and contributing to typography, color, and layout decisions.
  • Proven ability to communicate concepts and solutions clearly, presenting them in tandem with visual designs using sketches, wireframes, storyboards, and high-fidelity mockups.
  • Excellent editing and proofreading skills, with a keen eye for detail and the ability to work quickly and accurately under tight deadlines.
  • Robust prioritization skills, enabling effective management of multiple projects and meeting strict deadlines.
  • Self-starter mentality with the ability to take feedback and direction from Content Managers and Creative Directors, while also working autonomously.

Preferred Skills:

  • Experience in a consulting or digital agency environment, understanding client-driven project dynamics.
  • Familiarity with content creation and management tools such as InVision, Adobe Acrobat, and GatherContent for wireframing, collaboration, and content workflow management.
  • Experience with content marketing principles, including developing and maintaining brand tone and voice.
  • Understanding of fundamental technical considerations for digital content delivery.

📝 Enhancement Note: The requirement for a portfolio is critical and should showcase specific examples of web, mobile, and digital interface copy. The emphasis on presenting copy alongside visual designs implies a need for candidates to articulate their creative process and rationale, connecting copy choices to user experience goals and design aesthetics.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

  • A comprehensive online portfolio showcasing a minimum of 3-5 distinct projects related to web, mobile, or digital interface copywriting.
  • Each portfolio piece should clearly articulate the project's objective, your specific role and contributions, the target audience, and the measurable impact of the copy.
  • Include examples of various copy types, such as microcopy (button labels, error messages), navigation elements, feature descriptions, and calls to action.
  • Demonstrate the ability to adapt tone of voice and style to different brand identities and project requirements.
  • Clearly outline your process for content creation, including research, drafting, collaboration with designers, and revision cycles.

Process Documentation:

  • Evidence of a structured approach to content strategy development, including user research, competitive analysis, and content audits.
  • Examples of wireframes, storyboards, or mockups where copy has been integrated and presented alongside visual design elements.
  • Documentation of your process for collaborating with UX designers and other project team members.
  • Illustrate your methodology for managing copy revisions and incorporating feedback from stakeholders and creative leads.
  • Showcase your understanding of technical considerations for content delivery, such as character limits, SEO best practices, and CMS compatibility.

📝 Enhancement Note: The "Portfolio Essentials" and "Process Documentation" sections are crucial for this role. Candidates should be prepared to walk through their portfolio, explaining not just what they wrote, but why they wrote it, how it served the user and business goals, and how they collaborated to integrate it with design. This demonstrates a strategic approach to UX copywriting.

💵 Compensation & Benefits

Salary Range: As this is a part-time contract position, the hourly rate is expected to be competitive and commensurate with experience. Based on industry benchmarks for contract UX Copywriters with 2-5 years of experience in the Charlotte, NC area, an estimated range of $35 - $55 per hour can be anticipated. This range accounts for the specialized skills in UX copywriting, content strategy, and client collaboration required for this role.

Benefits:

  • Part-Time Contractual Benefits: While specific benefits for contract roles can vary, CapTech offers a comprehensive suite of programs for its employees that may extend to contract engagements or offer opportunities for professional development.
  • Learning & Development: Access to programs offering certification and tuition support, digital on-demand learning courses, mentorship, and skill development paths relevant to UX and content strategy.
  • Modern Health: A mental health and well-being platform providing 1:1 care, group support sessions, and self-serve resources.
  • Carrot Fertility: Inclusive fertility and family-forming coverage options.
  • Fringe: A company-paid stipend program for personalized lifestyle benefits (e.g., streaming services, GrubHub, student loan repayment, fitness).
  • Employee Resource Groups: Opportunities to join employee-led committees focused on diversity, inclusion, and belonging.
  • Philanthropic Partnerships: Engagement opportunities in community support and pro-bono projects.
  • 401(k) Matching: (Likely applicable for full-time employees, but worth inquiring about for long-term contract engagements).

Working Hours: This is a part-time role, with an estimated 20 working hours per week. Flexibility is expected, with the ability to attend key CX and client meetings and trainings, which may sometimes fall outside standard business hours.

📝 Enhancement Note: The compensation estimate is based on data for contract UX Copywriters in major US metropolitan areas, adjusted for Charlotte's cost of living and typical consulting rates. The listed benefits are part of CapTech's broader employee package; contract specifics should be clarified during the application process. The 20-hour work week implies a need for efficient time management and focus on high-impact tasks.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology Consulting. CapTech Consulting operates within the technology consulting sector, specializing in digital transformation, customer experience, data and analytics, and cloud solutions. This environment is typically fast-paced, client-focused, and driven by innovation and problem-solving. Company Size: CapTech is a substantial consulting firm, indicating a structured organization with established processes, diverse teams, and opportunities for professional development. The company size suggests access to a broad range of resources and expertise. Founded: CapTech was founded with a vision to create a consultancy centered on strong, lasting relationships. This founding principle likely translates into a culture that values client partnerships, trust, and long-term engagement.

Team Structure:

  • The role is part of the Customer Experience (CX) team, which collaborates closely with UX and design partners.
  • This team likely comprises UX designers, UI designers, content strategists, researchers, and project managers, all working towards delivering exceptional digital experiences.
  • Reporting to Content Managers and Creative Directors within the CX team, with dotted-line reporting to project-specific leads.
  • Cross-functional collaboration is essential, involving close interaction with client teams, developers, and other CapTech practice areas.

Methodology:

  • Data-Driven Insights: CapTech emphasizes leveraging data to inform client strategies and solutions, suggesting an analytical approach to understanding user behavior and content effectiveness.
  • Agile & Collaborative Workflows: Consulting environments often utilize agile methodologies to manage projects efficiently, requiring iterative development, continuous feedback, and close team collaboration.
  • Client-Centric Problem Solving: The core of consulting is solving client challenges, meaning a focus on understanding client needs, delivering tailored solutions, and ensuring client satisfaction through high-quality work.

Company Website: https://www.captechconsulting.com/

📝 Enhancement Note: CapTech's consulting nature means the UX Copywriter must be adaptable, client-focused, and comfortable working with diverse project teams and stakeholders. The emphasis on relationships suggests a culture that values interpersonal skills and effective communication.

📈 Career & Growth Analysis

Operations Career Level: This role represents an intermediate-level specialist position within the operations and content strategy domain. It requires demonstrated proficiency in UX copywriting and content creation, along with the ability to collaborate effectively within a project team. It's a part-time contract role, which can serve as a stepping stone to full-time opportunities or a way to gain diverse project experience. Reporting Structure: The UX Copywriter will report to Content Managers and Creative Directors within the Customer Experience (CX) team. They will also work closely with UX designers and project leads on specific client engagements, requiring clear communication and alignment across multiple reporting lines. Operations Impact: The UX Copywriter's impact is direct and significant on the user experience of digital products. By crafting clear, effective, and engaging copy, they influence user understanding, task completion rates, conversion metrics, and overall brand perception. In a consulting context, this impact is amplified by contributing to client success and satisfaction, which in turn drives CapTech's business growth.

Growth Opportunities:

  • Skill Specialization: Deepen expertise in UX copywriting, content strategy, and specific industry verticals through diverse client projects.
  • Cross-functional Learning: Gain exposure to UX/UI design processes, user research methodologies, and other consulting practice areas through close collaboration.
  • Mentorship: Seek coaching and mentoring from senior content strategists and creative directors to refine skills and advance career development.
  • Portfolio Expansion: Build a robust portfolio with high-impact client work, increasing marketability for future full-time or advanced contract roles.
  • Potential for Full-Time Conversion: While a contract role, strong performance and business needs may create opportunities for full-time employment within CapTech.

📝 Enhancement Note: As a contract role, growth is primarily focused on skill development and portfolio building. The exposure to various clients and projects offers a broad learning experience. Candidates should view this as an opportunity to hone their UX copywriting craft in a professional consulting setting.

🌐 Work Environment

Office Type: Hybrid work environment. This suggests a blend of remote work and in-office collaboration, requiring self-discipline and effective remote communication tools, as well as the ability to engage effectively in person. Office Location(s): Charlotte, North Carolina. This implies a physical presence in CapTech's Charlotte office for scheduled meetings, team collaborations, and client engagements as needed. Workspace Context:

  • Collaborative Space: The office environment likely fosters collaboration with designated areas for team meetings, brainstorming, and client presentations, facilitating close work with UX/UI designers and project teams.
  • Technology & Tools: Access to CapTech's standard technology stack, including necessary software for content creation, communication, and project management.
  • Team Interaction: Opportunities for informal and formal interactions with colleagues across various disciplines, promoting knowledge sharing and a sense of community.

Work Schedule: Part-time, approximately 20 hours per week. The schedule will require flexibility to accommodate client meetings, project deadlines, and team collaborations, which may occasionally extend beyond typical business hours. Effective time management is crucial for balancing remote work and in-office requirements.

📝 Enhancement Note: The hybrid nature of the role in Charlotte means candidates should be prepared for a structured work arrangement that balances the flexibility of remote work with the necessity of in-person collaboration for client-facing activities and team synergy.

📄 Application & Portfolio Review Process

Interview Process:

  • Initial Screening: A review of applications, focusing on resumes and the crucial online portfolio link.
  • Portfolio Review & Discussion: A dedicated session with a hiring manager or senior team member to walk through the candidate's portfolio, discussing specific projects, design rationale, and the impact of their copy.
  • Skills Assessment/Case Study: Potentially a practical exercise or case study where the candidate is asked to critique existing copy, rewrite a section of content, or develop copy for a hypothetical scenario, demonstrating their UX copywriting skills and thought process.
  • Team/Cultural Fit Interview: An interview with potential colleagues (e.g., UX designers, Content Managers) to assess collaboration style, communication skills, and alignment with CapTech's values and team dynamics.
  • Final Interview: A discussion with a hiring manager or director to finalize the offer.

Portfolio Review Tips:

  • Curate Selectively: Choose your strongest, most relevant UX copywriting samples that best demonstrate your skills for this specific role. Aim for 3-5 high-quality pieces.
  • Tell a Story: For each project, clearly articulate the problem, your approach, your specific contributions, the solutions you implemented, and the results achieved. Use metrics where possible.
  • Highlight Collaboration: Show examples of how you worked with designers, researchers, or product managers. Explain your role in integrating copy with visual design.
  • Demonstrate Process: Explain your workflow. How do you research? How do you iterate? How do you incorporate feedback?
  • Be Ready to Discuss: Prepare to talk through your choices, defend your copy decisions, and explain your understanding of UX principles and brand voice.

Challenge Preparation:

  • Understand the UX Context: Be ready to discuss how copy functions within the broader user experience design framework.
  • Practice Conciseness: Focus on writing short, impactful copy. Time yourself on exercises that require strict word counts or character limits.
  • Brand Voice Adaptation: Prepare to discuss how you would adapt to different brand voices and tones.
  • Technical Awareness: Be ready to answer questions about how copy is implemented in digital environments (e.g., character limits, responsive design considerations).

📝 Enhancement Note: The portfolio is paramount for this role. Candidates should invest significant time in curating and presenting their work effectively, as it will be the primary basis for initial evaluation and interview discussions. The emphasis on collaboration and presenting copy alongside design means candidates should be prepared to discuss their integration process.

🛠 Tools & Technology Stack

Primary Tools:

  • Content Creation & Editing: Microsoft Word, PowerPoint (advanced proficiency required).
  • Collaboration & Prototyping (Preferred): InVision, Adobe Acrobat (for reviewing and commenting on designs/documents), GatherContent (for content workflow management).
  • Design Software Interaction: Familiarity with how copy integrates into tools like Figma, Sketch, or Adobe XD, even if not directly using them for design.

Analytics & Reporting:

  • While not directly responsible for analytics, understanding how copy impacts metrics (e.g., click-through rates, conversion rates, engagement) is crucial. Familiarity with common analytics platforms (e.g., Google Analytics) and how to interpret basic performance data related to content is beneficial.

CRM & Automation:

  • Not directly specified, but an understanding of how content might be used within marketing automation platforms or CRMs for lead generation or customer communication could be a plus.

📝 Enhancement Note: The explicit mention of Microsoft Word and PowerPoint highlights the need for strong foundational writing and presentation skills. Preferred tools like InVision and GatherContent suggest a modern digital workflow environment where collaboration and content management are key. Candidates should be prepared to discuss their experience with these or similar tools.

👥 Team Culture & Values

Operations Values:

  • Client Focus: A strong commitment to understanding and exceeding client expectations through high-quality work and excellent service.
  • Collaboration: A belief in the power of teamwork, encouraging open communication, shared learning, and mutual support across disciplines.
  • Innovation: A drive to explore new ideas, technologies, and approaches to solve challenges and deliver cutting-edge solutions.
  • Excellence: A dedication to delivering work of the highest quality, paying attention to detail, and striving for continuous improvement.
  • Integrity: Upholding ethical standards and building trust with clients and colleagues.

Collaboration Style:

  • Cross-functional Integration: Expect to work closely with UX designers, UI designers, researchers, project managers, and client teams. This requires clear communication, active listening, and a willingness to integrate copy seamlessly with design.
  • Feedback-Driven: The team likely embraces a culture of constructive feedback, where ideas are shared openly, and revisions are seen as opportunities for improvement.
  • Knowledge Sharing: An environment that encourages sharing best practices, insights, and learnings across projects and teams to foster collective growth.

📝 Enhancement Note: CapTech's emphasis on "strong relationships" and "collaboration" suggests a team culture that values interpersonal skills, open communication, and a supportive environment where individuals contribute to shared goals. Candidates should demonstrate their ability to be a proactive and positive team player.

⚡ Challenges & Growth Opportunities

Challenges:

  • Adapting to Diverse Brand Voices: Quickly understanding and authentically embodying a wide range of client brand tones and styles, from corporate to more casual.
  • Balancing Creativity with Constraints: Crafting compelling copy within strict character limits, technical specifications, and user experience guidelines.
  • Client Feedback Management: Navigating potentially conflicting feedback from multiple stakeholders and synthesizing it into effective copy revisions.
  • Pace of Consulting: Working in a fast-paced consulting environment with tight deadlines and the need for rapid iteration.
  • Contract Role Uncertainty: As a contract position, there may be inherent uncertainty regarding project duration and future assignments, requiring adaptability.

Learning & Development Opportunities:

  • Deepen UX Expertise: Gain hands-on experience with various UX methodologies and digital product development lifecycles.
  • Master Content Strategy: Develop a more comprehensive understanding of content strategy, information architecture, and content governance.
  • Industry Exposure: Work with clients across different industries, broadening knowledge of various business contexts and user needs.
  • Tool Proficiency: Become adept with industry-standard UX and content tools through practical application.
  • Networking: Build professional connections within CapTech and with client organizations.

📝 Enhancement Note: The challenges presented are typical of a consulting UX copywriting role. Candidates should view these not as deterrents, but as opportunities for significant professional development and skill enhancement, particularly in areas like adaptability, strategic thinking, and stakeholder management.

💡 Interview Preparation

Strategy Questions:

  • "Describe a time you had to adapt your writing style to match a specific brand voice for a client. What was your process?" (Assesses adaptability and understanding of brand voice.)
  • "How do you approach writing microcopy for a user interface? Can you give an example from your portfolio where microcopy was critical to user success?" (Evaluates understanding of UX principles and attention to detail.)
  • "Walk us through a project where you collaborated closely with a UX designer. How did your copy and their design work together, and what was the outcome?" (Tests collaboration skills and ability to integrate copy with design.)
  • "Imagine a user is encountering an error message on a checkout page. What are the key considerations for writing that error message to be helpful and reassuring?" (Assesses problem-solving and user empathy.)

Company & Culture Questions:

  • "What interests you about CapTech Consulting and our approach to customer experience?" (Tests research and alignment with company values.)
  • "How do you handle constructive criticism or feedback on your copy from colleagues or clients?" (Evaluates receptiveness to feedback and professional maturity.)
  • "Describe your ideal team environment for a UX copywriting role." (Assesses cultural fit and understanding of collaborative workflows.)

Portfolio Presentation Strategy:

  • Structure is Key: Organize your portfolio logically, perhaps by project type or client industry. For each project, use a clear narrative: problem, solution, your role, outcome.
  • Highlight UX Focus: Emphasize how your copy directly supports user goals and enhances the overall user experience. Use visual aids (screenshots, mockups) to show your copy in context.
  • Quantify Impact: Whenever possible, use data and metrics to demonstrate the effectiveness of your copy (e.g., increased conversion rates, improved task completion times).
  • Be Ready for Deep Dives: Prepare to discuss specific word choices, sentence structures, and the rationale behind them. Be ready to defend your creative decisions.
  • Showcase Collaboration: If possible, include examples of how you worked with designers or researchers, perhaps even showing early wireframes alongside your copy.

📝 Enhancement Note: Candidates should prepare specific examples from their portfolio that directly address the responsibilities and required skills. Practicing articulating their thought process and the impact of their work is crucial, as this role heavily relies on demonstrating strategic thinking and collaborative capabilities.

📌 Application Steps

To apply for this UX Copywriter position:

  • Submit your application through the provided link on jobs.smartrecruiters.com.
  • Ensure your resume is tailored to highlight your UX copywriting experience, content strategy skills, and relevant achievements.
  • Crucially, include a direct, working link to your online portfolio showcasing your best web, mobile, and digital interface copywriting projects. Without this, your application may not be considered.
  • Prepare to discuss specific projects from your portfolio during interviews, focusing on your process, collaboration, and the impact of your copy.
  • Research CapTech Consulting and their CX offerings to demonstrate your understanding of their business and how your skills align with their client work.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.


Application Requirements

Candidates should have a portfolio showcasing excellent web, mobile, and digital interface copy, along with a passion for writing concise and actionable content. A minimum of 2 years of professional experience and a bachelor's degree in a relevant field are required.