Sr Ecommerce & UX Specialist

📍 Job Overview

Job Title: Sr Ecommerce & UX Specialist

Company: National Business Furniture

Location: Milwaukee, Wisconsin, United States

Job Type: FULL_TIME

Category: E-Commerce & User Experience Operations

Date Posted: 2026-02-06

Experience Level: Mid-Senior Level (3-5 years)

Remote Status: Hybrid (3 days in-office, 2 days remote flexibility)

🚀 Role Summary

• This role is pivotal in optimizing the e-commerce customer journey, blending user experience (UX) design with digital merchandising strategies to enhance product discoverability and conversion rates.

• You will be responsible for the hands-on management and strategic enhancement of website content, product listings, and category pages, ensuring a seamless and intuitive online shopping experience.

• The position requires a data-informed approach, utilizing performance metrics and A/B testing insights to drive continuous improvements in site usability and customer engagement.

• Collaboration is key, as you will work cross-functionally with Marketing, Merchandising, IT, and Sales/Support teams to translate business objectives into effective digital solutions and user-centric designs.

📝 Enhancement Note: While the title is "Sr Ecommerce & UX Specialist," the core responsibilities and required skills indicate a strong operational component, focusing on the execution and optimization of the e-commerce platform. This role bridges the gap between user experience strategy and the practical implementation of digital merchandising and content management, making it a key player in the GTM operations for online sales. The hybrid work arrangement with specific in-office days suggests a need for on-site collaboration and access to internal resources.

📈 Primary Responsibilities

• UX Design & Implementation:

  • Support UX design initiatives by creating wireframes, mockups, and light prototypes using tools like Figma.
  • Maintain and evolve design systems and UI components to ensure brand consistency and efficient design application.
  • Apply usability and accessibility best practices across critical e-commerce customer journeys, including browse, search, product detail pages (PDP), and checkout processes.
  • Translate business goals and user needs into intuitive UX solutions through close collaboration with merchandising and marketing teams.

• Digital Merchandising & Content Management:

  • Manage and update website content, product listings, and category pages efficiently using Content Management Systems (CMS) and e-commerce platforms.
  • Execute digital merchandising strategies, including optimizing product placement, category organization, and implementing cross-sell/up-sell initiatives.
  • Set up collections, campaigns, and promotional offers, as well as update homepage and landing page content to align with marketing efforts.

• Site Optimization & Performance Analysis:

  • Support on-site merchandising optimization by improving search and browse functionality, enhancing sorting and filtering options, and managing seasonal/promotional product updates.

  • Drive ongoing site enhancements focused on improving conversion rates, product discoverability, and overall usability.

  • Assist with A/B testing and UX experiments to validate design decisions and identify opportunities for improvement.

  • Analyze key performance metrics such as engagement, click-through rates, and conversion rates to inform strategy and identify areas for optimization.

  • Identify UX opportunities and translate insights into actionable user stories and detailed requirements for development teams.

📝 Enhancement Note: The responsibilities clearly outline a blend of strategic UX thinking and tactical execution within an e-commerce operations framework. This role requires not only design skills but also a strong understanding of merchandising principles and the ability to manage content and promotions on a live platform. The emphasis on "supporting" enhancements and "assisting" with testing suggests a collaborative environment where this specialist works alongside other teams to achieve larger objectives.

🎓 Skills & Qualifications

Education:

Experience:

• 3-5 years of progressive experience in UX design, e-commerce, digital merchandising, digital product management, or content-focused roles.

• Demonstrated experience in optimizing online customer journeys and driving conversion.

Required Skills:

• UX/UI Design Tools: Proficiency with Figma, Adobe XD, Sketch, or similar UX/UI design and prototyping software.

• E-commerce Platform Management: Experience working within e-commerce platforms such as Adobe Commerce (Magento), Sitecore, Shopify, BigCommerce, or similar.

• Content Management Systems (CMS): Familiarity with CMS workflows for managing and updating website content.

• Digital Merchandising: Strong understanding of merchandising concepts, including product placement, category management, promotions, and cross-selling strategies.

• Data Analysis & Insights: Ability to analyze basic performance metrics (engagement, click-through, conversion) and translate data into actionable insights for UX and merchandising improvements.

• Problem-Solving: Excellent problem-solving skills with a data-informed and user-centric mindset.

• Communication & Collaboration: Strong written and verbal communication skills, with the ability to articulate design decisions and collaborate effectively with cross-functional teams.

• Attention to Detail: Meticulous attention to detail in managing site content, updates, and design specifications.

Preferred Skills:

• Familiarity with e-commerce merchandising best practices and concepts (e.g., product hierarchy, promotional calendars).

• Experience with personalization, site search, or experimentation tools (e.g., Bloomreach, Algolia, Dynamic Yield).

• Experience with analytics and reporting tools to track user behavior and site performance.

• A proactive mindset: demonstrated initiative in identifying opportunities for improvement and bringing new ideas to the table.

• Proven ability to translate user behavior and feedback into actionable UX and merchandising recommendations.

📝 Enhancement Note: The "3-5 years" experience level aligns with a Specialist or Senior Specialist role, indicating a need for someone who can operate with some autonomy but may still be developing advanced strategic capabilities. The preference for specific e-commerce platforms and personalization tools highlights the technical and operational competencies expected.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• UX/UI Design Case Studies: Showcase a minimum of 2-3 detailed case studies demonstrating your approach to solving UX challenges within an e-commerce context. This should include problem definition, user research, design process (wireframes, mockups), prototyping, and outcomes.

• Digital Merchandising Examples: Include examples of how you have managed product listings, organized categories, or executed promotional campaigns. Quantifiable results are highly encouraged.

• Content Management Examples: Evidence of managing and updating website content, product pages, or landing pages, ideally within a CMS or e-commerce platform.

• Process Improvement Demonstrations: Highlight instances where you analyzed performance data or user feedback to identify opportunities and implemented changes that led to measurable improvements in metrics like conversion rate, bounce rate, or average order value (AOV).

Process Documentation:

• Workflow Design & Optimization: Be prepared to discuss how you approach designing or optimizing e-commerce workflows, from initial concept to user testing and iteration.

• System Implementation & Integration: While not a primary implementation role, demonstrate understanding of how UX and merchandising decisions integrate with underlying e-commerce platforms and CMS.

• Measurement & Performance Analysis: Show how you track the success of your initiatives using relevant KPIs and reporting tools.

📝 Enhancement Note: For a "Sr Specialist" role, a portfolio is crucial. It should not only display design skills but also demonstrate an understanding of the operational impact of UX and merchandising decisions on key e-commerce metrics and business goals. The focus should be on demonstrating a "data-informed mindset" and the ability to translate insights into tangible improvements.

💵 Compensation & Benefits

Salary Range:

Benefits:

• Comprehensive Health, Dental, and Vision Insurance: Covering medical needs with robust options.

• 401(k) Retirement Plan: With company match to support long-term financial planning.

• Paid Time Off (PTO): Including vacation, sick leave, and holidays, allowing for work-life balance.

• Employee Discounts: On National Business Furniture products, reflecting company offerings.

• Professional Development Opportunities: Support for training, certifications, and attending industry events.

• Hybrid Work Model: Offering flexibility with 2 days of remote work per week.

Working Hours:

• Standard full-time work hours, typically 40 hours per week.

• The role follows a hybrid schedule: Tuesday to Thursday in the West Allis office, with remote flexibility on Monday and Friday.

📝 Enhancement Note: The salary estimate is based on national averages for similar roles, adjusted for the Milwaukee metropolitan area's cost of living and typical compensation for specialized e-commerce and UX roles. Benefits are typical for a full-time position at a company of this size and industry.

🎯 Team & Company Context

🏢 Company Culture

Industry: Commercial Furniture & Office Solutions. National Business Furniture (NBF) operates within the retail and B2B sales sector, providing furniture and design services for commercial spaces.

Company Size: National Business Furniture is part of the TAKKT Group, a global leader in B2B distribution. While specific NBF employee numbers aren't provided, the parent company's scale suggests a well-resourced organization with established operational processes.

Founded: National Business Furniture has been serving businesses for nearly 50 years, indicating a stable company with a long-standing reputation and established operational frameworks.

Team Structure:

• The Sr. E-Commerce & UX Specialist will likely be part of a digital or marketing department, reporting to a Digital Marketing Manager, E-Commerce Manager, or similar.

• They will collaborate closely with cross-functional teams including Merchandising, Marketing (Content, SEO, Paid Media), IT/Web Development, and Sales/Customer Support.

Methodology:

• Data-Driven Decision Making: Emphasis on using analytics and performance metrics to inform UX and merchandising strategies.

• User-Centric Design: A focus on understanding customer needs and behaviors to create intuitive and effective online experiences.

• Agile/Iterative Approach: Likely involves working in sprints or iterative cycles for site enhancements and A/B testing.

• Cross-Functional Collaboration: A strong emphasis on teamwork and communication to align on project goals and execution.

Company Website: https://www.nationalbusinessfurniture.com/

📝 Enhancement Note: Being part of the TAKKT Group provides NBF with significant resources and a global perspective, which can translate to advanced systems and processes, but also potentially more corporate structure. The company's long history suggests a stable environment with established customer relationships.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at a Senior Specialist level, indicating a need for demonstrated expertise in specific e-commerce and UX operational areas. It suggests a level of autonomy in executing tasks and a capacity to contribute to strategic discussions, but may not yet involve formal team management.

Reporting Structure: The specialist will likely report to a manager or director within the digital, marketing, or e-commerce department. They will work closely with various departments, requiring strong stakeholder management skills.

Operations Impact: This role directly impacts revenue by improving the online customer experience, driving conversion rates, and increasing product discoverability. Optimizing the e-commerce platform is a critical component of the company's Go-To-Market (GTM) strategy, influencing customer acquisition, retention, and overall sales performance.

Growth Opportunities:

• Specialization: Deepen expertise in e-commerce UX, digital merchandising, or conversion rate optimization (CRO).

• Leadership: Potentially move into a lead specialist role or a management position within the e-commerce or digital team.

• Cross-Functional Mobility: Gain exposure to other areas like marketing strategy, product management, or IT, opening doors to broader roles within the organization or the TAKKT Group.

• Skill Development: Opportunities for training in advanced UX research, A/B testing methodologies, and emerging e-commerce technologies.

📝 Enhancement Note: The "Sr." designation implies that candidates are expected to bring a solid foundation of skills and experience, and can contribute meaningfully from day one. Growth opportunities are likely to involve increased strategic input, project ownership, and potentially mentorship of junior team members or development into a more senior or managerial capacity.

🌐 Work Environment

Office Type: The role is based out of the West Allis office, which is part of National Business Furniture's operations. It is implied to be a professional office setting conducive to collaborative work.

Office Location(s): 770 South 70th Street, Milwaukee, Wisconsin. The hybrid model requires presence in this office on Tuesdays, Wednesdays, and Thursdays.

Workspace Context:

• Collaborative Environment: The hybrid model suggests a need for in-office collaboration on specific days, facilitating interaction with marketing, merchandising, and IT teams.

• Tools & Technology: Access to necessary design software (Figma), CMS, e-commerce platforms, and analytics tools will be provided.

• Team Interaction: Opportunities to engage with colleagues across different departments, fostering a holistic understanding of the business.

Work Schedule:

• A standard 40-hour work week.

• Hybrid arrangement: In-office Tuesday-Thursday; remote flexibility on Monday and Friday. This structure allows for focused individual work at home and collaborative work in the office.

📝 Enhancement Note: The hybrid model with set in-office days aims to balance flexibility with the benefits of in-person collaboration, which is often crucial for UX and merchandising strategy alignment.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A brief call with HR or a recruiter to assess basic qualifications and cultural fit.

• Hiring Manager Interview: In-depth discussion with the hiring manager about your experience, skills, and how you align with the role's responsibilities. Expect questions about past projects and problem-solving approaches.

• Skills Assessment/Portfolio Review: A session dedicated to reviewing your portfolio. You'll be expected to walk through 1-2 key case studies, explaining your process, decisions, and the impact of your work. This may also involve a practical exercise or a discussion about specific scenarios.

• Cross-Functional Interview(s): Interviews with key stakeholders from Marketing, Merchandising, or IT to assess collaboration skills and understanding of their respective areas.

• Final Interview: Potentially with a higher-level manager or director to confirm fit and discuss long-term vision.

Portfolio Review Tips:

• Focus on Impact: For each case study, clearly articulate the problem you solved, your specific contributions, the process you followed, and most importantly, the measurable results achieved (e.g., increased conversion, reduced bounce rate, improved user satisfaction).

• Showcase Process: Demonstrate your thought process, from initial research and ideation through to execution and iteration. Tools like Figma are great, but explain why you made certain design choices.

• Tailor to the Role: Highlight projects that best align with e-commerce UX, digital merchandising, and content management. If you have experience with Adobe Commerce (Magento), Shopify, or similar platforms, ensure this is evident.

• Quantify Where Possible: Use data and metrics to support your claims. If precise numbers aren't available, discuss the expected impact or the metrics you would track.

• Prepare for Questions: Be ready to discuss your design philosophy, how you handle feedback, and how you collaborate with non-designers.

Challenge Preparation:

• Scenario-Based Questions: Be prepared for questions like: "How would you improve the product discovery experience on our website?" or "How would you approach setting up a new promotional campaign on the site?"

• Problem-Solving Exercises: You might be asked to critique a specific page on the NBF website or propose solutions for a given user flow.

• Data Interpretation: Be ready to discuss how you would use hypothetical data (e.g., analytics reports) to make decisions.

📝 Enhancement Note: The emphasis on a portfolio review and case studies is critical for this role. Candidates should prepare to not only present their work but also to articulate the operational and business impact of their UX and merchandising efforts.

🛠 Tools & Technology Stack

Primary Tools:

• UX/UI Design & Prototyping: Figma (primary), Adobe XD, Sketch. Proficiency in at least one is essential.

• E-commerce Platforms: Experience with Adobe Commerce (Magento), Sitecore, Shopify, BigCommerce, or similar platforms is required for content management and merchandising execution.

• Content Management Systems (CMS): Familiarity with CMS workflows for site content and product listing updates.

Analytics & Reporting:

• Web Analytics: Experience with tools like Google Analytics or Adobe Analytics to track user behavior, engagement, and conversion metrics.

• Reporting Dashboards: Ability to interpret data from dashboards and generate basic reports to inform decision-making.

CRM & Automation:

• Personalization & Merchandising Tools: Familiarity with tools such as Bloomreach, Algolia, Dynamic Yield, or Contentful for enhancing user experience and on-site merchandising.

• A/B Testing & Experimentation: Experience with platforms or methodologies for conducting A/B tests and UX experiments.

📝 Enhancement Note: The listed tools indicate a need for a technically proficient individual who can navigate complex e-commerce ecosystems. Experience with both design tools and the operational platforms (e-commerce, CMS) is paramount.

👥 Team Culture & Values

Operations Values:

• Customer-Centricity: A deep understanding of the customer journey and a commitment to creating positive, intuitive online experiences that drive satisfaction and loyalty.

• Data-Informed Decision Making: Valuing analytics and performance metrics as key drivers for strategic choices and continuous improvement in UX and merchandising.

• Collaboration & Communication: Emphasizing teamwork, open dialogue, and clear communication across departments to achieve shared business objectives.

• Proactiveness & Initiative: Encouraging individuals to identify opportunities, propose solutions, and take ownership of improvements within their domain.

• Detail Orientation: A commitment to accuracy and quality in all aspects of site management, content updates, and design implementation.

Collaboration Style:

• Cross-Functional Integration: Working seamlessly with Marketing, Merchandising, IT, and Sales to ensure alignment on digital strategies and execution.

• Feedback & Iteration: Openness to receiving and providing constructive feedback to refine designs and improve site performance.

• Knowledge Sharing: Contributing to a team environment where best practices and learnings are shared to elevate the collective understanding and performance.

📝 Enhancement Note: The company culture appears to value a blend of strategic thinking, data-driven execution, and collaborative teamwork, which are essential for success in an operations-focused role.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Design Vision with Business Needs: Effectively translating diverse stakeholder requirements and business goals into user-friendly and aesthetically pleasing designs.

• Managing Multiple Priorities: Juggling ongoing site maintenance, new feature development, campaign execution, and data analysis in a dynamic e-commerce environment.

• Keeping Pace with Evolving Technology: Staying current with the latest UX trends, e-commerce best practices, and digital merchandising tools.

• Measuring Impact: Clearly demonstrating the ROI of UX and merchandising initiatives through robust data analysis and reporting.

Learning & Development Opportunities:

• Advanced UX/CRO Training: Opportunities to deepen expertise in conversion rate optimization, user research methodologies, and A/B testing.

• E-commerce Platform Mastery: Gaining in-depth knowledge of specific e-commerce platforms (e.g., Adobe Commerce) and associated tools.

• Digital Merchandising Strategy: Developing advanced skills in online product presentation, campaign management, and customer segmentation.

• Cross-Departmental Exposure: Learning about broader marketing, sales, and IT functions within the organization.

📝 Enhancement Note: This role presents a solid opportunity for professional growth within the e-commerce operations space, with challenges that directly contribute to skill development and career advancement.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you used data to significantly improve an e-commerce user experience. What metrics did you track, and what was the outcome?" (Focus on data analysis, problem-solving, and quantifiable results.)

• "How would you approach optimizing a product detail page to increase conversion rates?" (Prepare to discuss UX principles, merchandising tactics, and A/B testing ideas.)

Company & Culture Questions:

• "What do you know about National Business Furniture and our target customers?" (Research the company's products, market position, and recent initiatives.)

• "How do you stay updated on the latest UX and e-commerce trends?" (Demonstrate a proactive approach to continuous learning.)

Portfolio Presentation Strategy:

• Select Relevant Case Studies: Choose 2-3 projects that best showcase your UX design, digital merchandising, and problem-solving skills within an e-commerce context.

• Structure Your Narrative: For each case study, clearly define the problem, your role and process, the solutions you implemented, and the measurable results. Use visuals effectively.

• Highlight Operational Impact: Emphasize how your work contributed to business objectives such as increased sales, improved conversion rates, or enhanced customer satisfaction.

• Be Prepared for Technical Questions: Discuss the platforms and tools you used, and be ready to answer questions about specific design or merchandising decisions.

📝 Enhancement Note: Candidates should be ready to demonstrate not only their design talent but also their understanding of how UX and merchandising directly contribute to the operational success and revenue generation of an e-commerce business.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided Workday link: https://takkt.wd3.myworkdayjobs.com/NBF/job/Milwaukee-Wisconsin/Sr-Ecommerce---UX-Specialist_JR100661

• Tailor Your Resume: Highlight keywords and responsibilities directly from this job description, emphasizing your experience with e-commerce platforms, UX/UI tools (especially Figma), digital merchandising, and data analysis for conversion optimization. Quantify achievements where possible.

• Prepare Your Portfolio: Ensure your portfolio is up-to-date, showcases relevant e-commerce UX and merchandising case studies, and clearly demonstrates your process and impact. Be ready to present it during the interview process.

• Research NBF: Familiarize yourself with National Business Furniture's website, product offerings, target market, and any recent news or initiatives. Understand their current online presence.

• Practice Interview Questions: Prepare answers for common UX, e-commerce, and behavioral interview questions, focusing on demonstrating your problem-solving skills, collaborative approach, and data-informed mindset.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.