Social Creative Designer

📍 Job Overview

Job Title: Social Creative Designer

Company: Entain

Location: Berlin, Berlin, Germany

Job Type: Full-time

Category: Creative & Media / Marketing

Date Posted: November 07, 2025

Experience Level: Mid-Level (2-5 years)

Remote Status: Hybrid

🚀 Role Summary

• Spearhead the creation of visually compelling and engaging social media content tailored specifically for the sports betting and gaming industry, focusing on the bwin brand.

• Develop dynamic video and motion graphics assets to enhance brand presence and captivate target audiences across all digital and social channels.

• Collaborate with marketing and creative teams to conceptualize and execute innovative campaigns that drive user engagement and brand loyalty.

• Manage the end-to-end design process for social content, from initial ideation and storyboarding through to final asset delivery, ensuring brand consistency and quality.

📝 Enhancement Note: This role is firmly rooted in digital marketing operations, requiring a blend of creative talent and operational efficiency. The emphasis on "quick turnarounds" and managing "multiple projects simultaneously" points to a need for strong organizational skills and process adherence within a fast-paced GTM environment.

📈 Primary Responsibilities

• Design and produce visually striking social media content, including graphics, animations, and short-form videos, for the bwin sports and gaming brand.

• Create engaging social videos that highlight key betting and gaming moments, driving interest and participation.

• Execute high-quality, fast-turnaround video production for various social media platforms, ensuring content is optimized for each channel.

• Actively participate in creative brainstorming sessions, contributing fresh and innovative motion design ideas to the marketing and creative team.

• Proactively research and stay updated on the latest animation trends, new technologies, and creative techniques to continuously push the boundaries of social media content.

• Ensure all visual assets align with Entain's brand guidelines and marketing objectives, maintaining a consistent and professional brand image.

• Collaborate effectively with cross-functional teams, including marketing, product, and social media managers, to align content strategy with broader business goals.

📝 Enhancement Note: The responsibilities highlight a critical function within the Go-To-Market (GTM) operations, directly impacting brand visibility and customer engagement through creative asset production. This role requires a proactive approach to content creation and a keen understanding of social media platform dynamics.

🎓 Skills & Qualifications

Education: While no specific degree is listed, a Bachelor's degree in Graphic Design, Digital Media, Fine Arts, or a related field is typically expected for mid-level creative roles.

Experience: 2-5 years of professional experience in motion design, video content creation, and digital asset production, with a proven track record of creating engaging social media content.

Required Skills:

• Demonstrated proficiency in motion design and video content creation.

• Expertise in design and video editing software, specifically Figma, Adobe Premiere Pro, and Adobe After Effects.

• A strong portfolio showcasing a diverse range of design and motion graphics work, relevant to social media platforms.

• Excellent communication and interpersonal skills, enabling effective collaboration and idea exchange.

• Creative thinking with a genuine passion for innovation, particularly within the gaming and entertainment sectors.

• Proven ability to manage multiple projects concurrently and consistently meet tight deadlines.

• Exceptional attention to detail, ensuring the highest quality in all delivered work.

Preferred Skills:

• Previous experience within the sports and gaming industry.

• Native or near-native German language proficiency.

• Experience with other relevant design tools such as Adobe Photoshop, Illustrator, or similar.

• Familiarity with social media analytics and understanding how design impacts performance metrics.

📝 Enhancement Note: The emphasis on specific software (Figma, Premiere, After Effects) is crucial for operations. Candidates must demonstrate hands-on proficiency. The preference for sports/gaming experience and German language skills suggests a need for domain-specific understanding and local market relevance, important for localized GTM strategies.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive digital portfolio showcasing a strong range of visual design and motion graphics work, with a clear emphasis on social media content.

• Demonstrate proficiency in creating dynamic video content, including short-form videos, animations, and motion graphics, optimized for platforms like Instagram, Facebook, TikTok, etc.

• Include case studies or examples of projects where your creative output directly contributed to campaign success or audience engagement metrics.

Process Documentation:

• Provide examples of your workflow for social content creation, from initial concept and storyboarding to final asset delivery, illustrating your process for managing quick turnarounds.

• Showcase how you approach staying updated on and implementing new animation trends and technologies within your design process.

• Illustrate your methods for collaborating with marketing teams and stakeholders to ensure creative output aligns with strategic goals and brand messaging.

📝 Enhancement Note: For a creative role within an operations framework, the portfolio is paramount. It serves as the primary evidence of the candidate's ability to execute on design and operational requirements. The focus should be on demonstrating efficiency, creativity, and the ability to deliver impactful content under pressure.

💵 Compensation & Benefits

Salary Range: Based on industry standards for a Mid-Level Social Creative Designer with 2-5 years of experience in Berlin, Germany, the estimated annual salary range is €45,000 - €60,000. This estimate accounts for the cost of living in Berlin, the specific industry (gaming/betting), and the required technical proficiencies.

Benefits:

• Generous Group Bonus Scheme: Performance-based bonuses contributing to overall compensation.

• Hybrid Working: A balanced approach with 2 days per week in the office, promoting flexibility and collaboration.

• Life Assurance: Coverage equivalent to 2x Annual Salary, providing financial security for employees.

• Share Save Scheme: Opportunity to invest in company stock with potential for growth.

• Prize Recognition: Opportunities to turn recognition into tangible rewards.

• Inclusive and Supportive Community: Access to a diverse and welcoming work environment.

Working Hours: The standard working hours are typically around 40 hours per week, with a hybrid arrangement allowing for a flexible balance between office and remote work.

📝 Enhancement Note: The salary estimate is based on research from German job boards and salary aggregators for similar roles in Berlin, factoring in the specific skills and industry. The provided benefits are aligned with typical offerings for mid-level positions in large, established companies in Germany, with a focus on financial incentives and work-life balance.

🎯 Team & Company Context

🏢 Company Culture

Industry: Sports betting, gaming, and interactive entertainment. Entain is a significant player in a rapidly evolving, technology-driven market.

Company Size: Entain is a large, global organization, indicated by its broad operations and diverse workforce. This size suggests a structured environment with opportunities for specialization and career progression.

Founded: While the founding date isn't explicitly stated, Entain has a long history in the gaming and betting sector, evolving through acquisitions and growth. This implies a company with established processes but also a forward-looking approach to innovation.

Team Structure:

• The Social Creative Designer will likely be part of a broader Marketing or Creative department, potentially within a dedicated Brand or Digital Content team.

• The team structure will involve reporting to a Creative Lead or Marketing Manager, with close collaboration with social media managers, content strategists, and other designers.

Methodology:

• Data-driven decision-making is implied, where creative output is measured against engagement and conversion metrics.

• Workflow planning and optimization are essential, given the need for quick turnarounds and managing multiple projects.

• Embracing new technologies and trends in animation and digital media is a core part of staying competitive in the gaming and entertainment sector.

Company Website: https://entaingroup.com/

📝 Enhancement Note: Entain's position as a leader in the gaming industry suggests a culture that values innovation, data-driven strategies, and a strong focus on customer engagement. For operations professionals, this means a dynamic environment where efficiency and measurable impact are highly prized.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at a mid-level, requiring independent execution of creative tasks while also contributing to team brainstorming and innovation. It's a step beyond junior design roles, demanding a solid understanding of social media dynamics and brand strategy.

Reporting Structure: The Social Creative Designer will likely report to a Creative Manager or Head of Digital Content, who oversees the creative output for brands like bwin. Collaboration will be extensive with social media managers and marketing campaign leads.

Operations Impact: The role directly impacts the company's Go-To-Market (GTM) strategy by creating assets that drive brand awareness, customer engagement, and ultimately, user acquisition and retention for bwin. Effective social creative work translates into measurable business outcomes in the competitive gaming market.

Growth Opportunities:

• Specialization: Potential to specialize further in motion graphics, 3D animation, or specific platform content optimization.

• Leadership: Progression to a Senior Creative Designer or Art Director role, leading projects and mentoring junior designers.

• Cross-functional: Opportunities to move into broader marketing roles or contribute to global brand initiatives within Entain.

• Skill Development: Continuous learning through industry conferences, workshops, and access to new creative software and technologies.

📝 Enhancement Note: For operations professionals viewing this role, the growth path is clear: from executing creative tasks efficiently to potentially leading creative strategy and team development. The emphasis on continuous learning aligns with the rapidly evolving nature of digital marketing and operations.

🌐 Work Environment

Office Type: Hybrid working model, with 2 days per week in the Berlin office. This suggests a modern office setup designed to foster collaboration and creativity.

Office Location(s): Senefelderstraße 22, Berlin, Germany. This location is in a vibrant area of Berlin, likely offering good accessibility and proximity to amenities.

Workspace Context:

• The office environment is expected to be collaborative, facilitating brainstorming sessions and team interaction for the hybrid model.

• Access to industry-standard design and video editing software and hardware will be provided.

• Opportunities for direct interaction with marketing teams, social media specialists, and fellow creatives to ensure alignment and foster a shared creative vision.

Work Schedule: The standard 40-hour work week will likely offer some flexibility, typical in creative industries, allowing for efficient scheduling of design tasks and project deadlines within a hybrid framework.

📝 Enhancement Note: The hybrid model indicates a focus on work-life balance while maintaining essential in-person collaboration for creative synergy. For operations, this means understanding how to manage workflows and communication effectively across remote and in-office settings.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your CV and portfolio by the recruitment team to assess basic qualifications and creative alignment.

• Portfolio Review & Discussion: An in-depth session with the hiring manager and potentially other creative team members to discuss your portfolio, creative process, and understanding of social media trends. Be prepared to walk through your most relevant projects.

• Technical/Creative Assessment: A practical exercise or challenge, possibly involving a short design task or a scenario-based problem to assess your skills in Figma, After Effects, or Premiere Pro, and your approach to quick turnarounds.

• Team/Cultural Fit Interview: A conversation to assess your communication skills, collaborative approach, passion for sports/gaming, and how you align with Entain's values.

• Final Interview: Potentially with a senior marketing leader to discuss your strategic thinking and long-term fit within the team.

Portfolio Review Tips:

• Curate your portfolio to prominently feature social media content, motion graphics, and video projects relevant to sports and gaming.

• For each piece, articulate your role, the design process, the tools used, and the impact or objective of the creative. Quantify results where possible (e.g., engagement rates, views).

• Be ready to discuss your understanding of different social media platforms and how you tailor content for each.

• Highlight projects that demonstrate your ability to work under pressure and deliver high-quality assets quickly.

Challenge Preparation:

• Familiarize yourself with bwin's current social media presence and brand aesthetic.

• Practice creating short, impactful video clips or animated graphics within a limited timeframe.

• Be prepared to discuss how you would approach designing content for a specific sports event or gaming promotion.

• Think about how you would incorporate data or performance insights into your creative process.

📝 Enhancement Note: The interview process emphasizes a practical demonstration of skills through a portfolio and potential creative challenges, which is typical for design roles. Operations candidates should focus on demonstrating not just creative flair but also process efficiency, project management capabilities, and an understanding of how creative output drives business objectives.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for UI/UX design, prototyping, and collaborative design workflows, particularly for social media assets and digital interfaces.

• Adobe Premiere Pro: Industry-standard software for video editing, crucial for creating and refining social media videos.

• Adobe After Effects: Key for motion graphics, animation, and visual effects, vital for producing dynamic and engaging video content.

Analytics & Reporting:

• Familiarity with social media analytics platforms (e.g., native insights on Instagram, Facebook, Twitter, TikTok) to understand content performance.

CRM & Automation:

• While not a direct CRM role, understanding how creative assets integrate into marketing automation workflows or campaign management systems (e.g., HubSpot, Marketo, or similar) can be beneficial.

• Familiarity with digital asset management (DAM) systems for organizing and distributing creative assets.

📝 Enhancement Note: Proficiency in Figma, Premiere Pro, and After Effects is non-negotiable. The mention of analytics and CRM/automation implies that the creative output is expected to be data-informed and integrated into broader marketing operations, requiring an understanding of campaign performance and asset lifecycle management.

👥 Team Culture & Values

Operations Values:

• Innovation & Creativity: A drive to push creative boundaries and explore new design trends to keep content fresh and engaging.

• Customer Focus: Creating content that resonates with sports fans and gaming enthusiasts, understanding their culture and preferences.

• Collaboration: Working effectively within a team, sharing ideas, and contributing to a collective creative vision.

• Excellence & Quality: A commitment to delivering high-quality, polished creative assets that uphold brand standards.

• Agility: The ability to adapt quickly to changing trends and deliver content on tight deadlines.

Collaboration Style:

• Expect a collaborative environment where brainstorming and feedback are encouraged.

• Close interaction with marketing managers, social media specialists, and potentially other creative professionals.

• A culture that values diverse perspectives and encourages open communication to achieve shared goals.

📝 Enhancement Note: Entain's emphasis on "people first" and "winning together" suggests a culture that values teamwork, mutual support, and a shared drive for success. For operations professionals, this means fitting into a collaborative ecosystem where individual contributions are recognized as part of a larger team effort.

⚡ Challenges & Growth Opportunities

Challenges:

• Pace of Social Media: Keeping up with the rapid evolution of social media trends, platform algorithms, and content formats.

• Brand Consistency: Maintaining a strong, consistent brand identity across diverse social media platforms and campaigns for bwin.

• Balancing Creativity and Performance: Creating visually stunning content that also meets specific marketing objectives and performance metrics.

• Quick Turnarounds: Consistently delivering high-quality creative assets under tight deadlines common in the fast-paced gaming and sports betting industry.

Learning & Development Opportunities:

• Industry Conferences: Attending events focused on motion graphics, digital design, and social media marketing.

• Skill Enhancement: Access to training and resources to master new software features, animation techniques, or emerging design tools.

• Mentorship: Opportunities to learn from senior designers and creative leads within Entain.

• Cross-Brand Exposure: Potential to work on creative content for other Entain brands, broadening your experience.

📝 Enhancement Note: The challenges in this role are typical for a social media creative position in a dynamic industry. Growth opportunities are framed around skill enhancement, which is crucial for operations professionals aiming to stay relevant and advance their careers in specialized fields.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating a social media video from concept to final delivery, especially under a tight deadline." (Focus on workflow, efficiency, and communication.)

• "How do you stay updated on the latest design and animation trends, and how have you incorporated them into your work?" (Showcase proactive learning and innovation.)

• "Walk us through a piece in your portfolio that you're particularly proud of. What was the objective, your role, and the outcome?" (Prepare a specific case study that highlights your design thinking and impact.)

Company & Culture Questions:

• "What excites you about the sports betting and gaming industry, and specifically about the bwin brand?" (Demonstrate genuine interest and understanding of the market.)

• "How do you contribute to a collaborative team environment, especially in a hybrid work setting?" (Highlight teamwork and communication skills.)

Portfolio Presentation Strategy:

• Select 3-5 of your strongest, most relevant pieces to showcase. Prioritize social media content, motion graphics, and video.

• For each piece, prepare a brief narrative: the challenge, your solution (process and tools), and the results (metrics, impact).

• Be ready to discuss your technical proficiency in Figma, Premiere Pro, and After Effects, demonstrating your workflow and problem-solving skills.

• Articulate how your creative choices support brand objectives and engage target audiences.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just creative talent but also an understanding of operational efficiency, brand strategy, and effective collaboration. Candidates should be ready to quantify their impact and articulate their process clearly, aligning with the demands of a GTM operations role.

📌 Application Steps

To apply for this Social Creative Designer position:

• Submit your application through the SmartRecruiters portal via the provided link.

• Customize your resume to highlight your experience with social media content creation, motion graphics, video production, and proficiency in Figma, Premiere Pro, and After Effects. Use keywords from the job description.

• Prepare your digital portfolio, ensuring it prominently features your best social media design work, motion graphics, and video projects. Organize it logically and be ready to present your process and impact for key pieces.

• Research Entain and the bwin brand. Understand their current social media presence, target audience, and recent campaigns to better tailor your application and prepare for interview questions.

• Practice articulating your creative process, project management approach for quick turnarounds, and how your work contributes to marketing and business objectives.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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