Senior Visual / Product Designer

📍 Job Overview

Job Title: Senior Visual / Product Designer

Company: CapTech Consulting

Location: Salt Lake City, UT, USA

Job Type: Full-time

Category: Design Operations / GTM Operations Support

Date Posted: May 06, 2026

Experience Level: Mid-Senior Level (3-5 years)

Remote Status: Hybrid

🚀 Role Summary

• Design visually striking, brand-forward, and accessible user experiences and digital brand identities for web and mobile products.

• Collaborate closely with cross-functional teams, including researchers, developers, analysts, and other designers, to deliver cohesive and impactful digital solutions.

• Develop and extend existing designs based on established design systems, while also pushing their evolution with fresh, creative thinking.

• Create a range of design assets, from product UIs and interactive prototypes to icons, brand graphics, and illustrations.

• Leverage data-driven insights, user research, and usability testing to inform design decisions and ensure optimal user engagement and accessibility.

📝 Enhancement Note: While the primary focus is on visual and product design, this role sits within CapTech's Customer Experience (CX) team, implying a strong connection to operationalizing customer insights and ensuring design outputs align with broader business and technology objectives. The emphasis on "designing developer-ready visual assets" and "design handoff" highlights a crucial operational aspect of bridging design and development workflows.

📈 Primary Responsibilities

• Design engaging digital experiences for web and mobile products, extending and enhancing existing designs to align with established design systems.

• Produce clean, informative, and concise presentations to clients and internal teams, clearly communicating the rationale behind design decisions and recommendations.

• Present design concepts and rationale to stakeholders in a clear, compelling, and persuasive manner.

• Conduct competitive brand and experience analyses to identify opportunities and deliver innovative solutions.

• Consult with clients and team members on the benefits and implementation of accessible design principles (WCAG).

• Contribute to the creation of personas, customer journeys, and prototypes that adhere to interaction design and usability best practices.

• Integrate user research, customer insights, and usability testing results into iterative design processes.

• Collaborate closely with developers to ensure design fidelity, adherence to specifications, and accessibility standards during implementation.

• Research and understand emerging design and technology trends, evaluating their relevance and potential application for recommended solutions, including AI-powered design tools.

• Explore and leverage AI-powered design tools and workflows to enhance creativity, efficiency, and impact.

📝 Enhancement Note: The responsibilities emphasize not just creative output but also the operational aspects of design: clear communication of rationale, integration of research, collaboration with development for fidelity, and staying abreast of technological advancements like AI in design. This suggests a need for strong project management and stakeholder management skills within the design process.

🎓 Skills & Qualifications

Education:

Experience:

Required Skills:

• Strong written, verbal, conceptual, and visual communication skills, with the ability to articulate design rationale effectively.

• Proficiency in designing developer-ready visual assets and UI components in Figma is mandatory. This includes expertise in organizing files for clarity, applying consistent styles and naming conventions, and utilizing advanced features such as auto layout, component libraries, variables, and design tokens for scalable and efficient design handoff.

• Proficiency with Adobe Illustrator, Adobe Photoshop, and Adobe InDesign.

• Proficiency with PowerPoint for client and internal presentations.

• Experience working within and extending established design systems.

• Understanding of accessibility standards (e.g., WCAG) and their practical application in UI design.

Preferred Skills:

• Working familiarity with the role and methodologies of a Product Designer.

• Familiarity with user research tools such as Optimal Workshop, UserTesting, or SurveyMonkey.

• Experience with motion design and video editing for enhanced user experiences.

• Working knowledge of Agile product development lifecycles and practices.

📝 Enhancement Note: The emphasis on Figma proficiency, particularly regarding organization, component libraries, and design tokens, highlights the operational necessity for efficient design handoff and scalability. This is a critical skill for designers working in environments that value streamlined development processes.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive online portfolio is required for consideration.

• Showcase a range of modern, polished, and engaging UI and brand design work across web and mobile platforms.

• Demonstrate expertise in balancing beauty and usability in interface design.

• Include examples of designing interfaces, components, and layouts.

Process Documentation:

• Provide case studies that detail your design process from concept to execution, emphasizing problem-solving and user-centric approaches.

• Illustrate how you incorporated user research, customer insights, and usability testing into your design decisions.

• Showcase examples of clear communication and presentation of design rationale to stakeholders.

• Demonstrate how you ensured design fidelity and accessibility during the handoff to development teams.

📝 Enhancement Note: The portfolio is critical for demonstrating not only creative talent but also the candidate's ability to follow and contribute to a structured design process, collaborate effectively, and ensure designs are actionable for development teams. This aligns with operational efficiency and project delivery standards.

💵 Compensation & Benefits

Salary Range:

The estimated salary range for a Senior Visual / Product Designer in Salt Lake City, UT, USA, with 3-5 years of experience, falls between $90,000 and $130,000 annually. This estimate is based on industry benchmarks for consulting firms, considering the mid-senior level experience required and the competitive market for design talent in technology hubs.

Benefits:

• Comprehensive Traditional Benefits: Generous Paid Time Off (PTO), health coverage, disability insurance, and paid family leave.

• Learning & Development: Access to programs offering certification and tuition support, digital on-demand learning courses, mentorship, and structured skill development paths.

• Mental Health & Well-being: Modern Health platform providing 1:1 care, group support sessions, and self-serve resources.

• Family Support: Carrot Fertility offering inclusive fertility and family-forming coverage, with potential for employer-sponsored funds.

• Lifestyle Stipend: Fringe program providing a company-paid stipend for personalized lifestyle benefits (e.g., streaming services, student loan repayment, travel, fitness).

• Employee Resource Groups (ERGs): Opportunities to participate in employee-led committees focused on diversity and inclusion.

• Philanthropic Partnerships: Opportunities for engagement in community support and pro-bono projects.

• 401(k) Matching: Generous matching with no vesting period to support financial wellness.

Working Hours:

• Standard full-time work hours are expected, typically around 40 hours per week. While CapTech emphasizes flexibility and work-life balance, the role requires availability for client or office needs, with remote work possible when compatible with project and client requirements.

📝 Enhancement Note: The salary range is an estimate based on industry data for comparable roles in the specified location and experience level. The benefits package is extensive, reflecting a strong commitment to employee well-being and professional growth, which are key retention factors in the operations and creative fields.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology Consulting

Company Size: 1,000-5,000 Employees (as per LinkedIn data, CapTech Consulting has between 1,000-10,000 employees)

Founded: CapTech was founded on the principle of building strong, lasting relationships with clients. This approach has allowed them to collaborate with Fortune 100 companies, mid-sized enterprises, and government agencies across the country.

Team Structure:

• The role sits within the Customer Experience (CX) team, which likely comprises a mix of designers, researchers, strategists, and potentially business analysts focused on enhancing customer interactions through technology.

• Designers likely report to a Creative Director or Design Lead, with project-based reporting to Engagement Managers or Project Leads.

Methodology:

• CapTech emphasizes a collaborative approach, using technology to achieve client objectives. Design processes likely involve iterative cycles of research, ideation, design, prototyping, testing, and implementation.

• Data analysis and insights are crucial for informing design decisions and measuring impact.

• Workflow planning and optimization are key to ensuring efficient project delivery, especially in a consulting context where client satisfaction and project timelines are paramount.

• Automation and efficiency practices are likely employed to streamline design processes and deliverables.

Company Website: https://www.captechconsulting.com/

📝 Enhancement Note: CapTech's consulting model implies a client-centric culture focused on delivering tangible results through technology. For designers, this means understanding business objectives, translating them into user-centric solutions, and effectively communicating value to clients. The company size suggests a robust organizational structure with established processes and opportunities for professional development.

📈 Career & Growth Analysis

Operations Career Level: Senior Visual / Product Designer. This level signifies an individual contributor role with significant autonomy and responsibility. The focus is on mastering design craft, leading design efforts on projects, mentoring junior designers, and contributing to the evolution of design standards and processes within CapTech.

Reporting Structure: Typically reports to a Design Lead, Creative Director, or Practice Lead within the Customer Experience (CX) or Digital Transformation practice. May also have project-specific reporting lines to Engagement Managers or Project Managers.

Operations Impact: The role directly impacts client success by translating business requirements into user-friendly, visually appealing, and effective digital products and brand experiences. High-quality design work contributes to improved customer engagement, brand perception, and ultimately, client business objectives, which are key operational outcomes. The integration of AI tools also positions the role at the forefront of operational efficiency in design.

Growth Opportunities:

• Design Specialization: Deepen expertise in specific areas like UI architecture, design systems, accessibility, motion design, or AI-driven design workflows.

• Leadership Development: Transition into roles such as Design Lead, Creative Director, or Practice Lead, managing teams and client relationships.

• Cross-functional Skill Development: Gain experience in product management, user research, strategy, or even pre-sales support within the consulting lifecycle.

• Mentorship Programs: Participate in or lead mentorship initiatives to guide junior designers, fostering talent within CapTech.

• Industry Expertise: Develop deep knowledge in specific client industries CapTech serves, becoming a subject matter expert in design for those sectors.

📝 Enhancement Note: The growth path for a Senior Designer at a consulting firm like CapTech often involves a blend of deepening design specialization and developing leadership and client-facing skills. The emphasis on AI tools suggests a forward-looking approach to career development, preparing designers for future industry shifts.

🌐 Work Environment

Office Type: Hybrid. CapTech emphasizes a flexible work environment, allowing employees to work remotely when compatible with CapTech and client needs. However, employees must be available to work onsite at a client location or a CapTech office as requested.

Office Location(s): The primary office location for this role is Salt Lake City, UT. CapTech has multiple office locations across the United States.

Workspace Context:

• The workspace is likely collaborative, fostering interaction among designers, developers, researchers, and strategists on client projects.

• Access to modern design tools and technology, including Figma, Adobe Creative Suite, and potentially AI-powered design platforms, is expected.

• Opportunities for informal knowledge sharing and formal design critiques within the CX team are probable.

Work Schedule:

• Standard professional work schedule, typically 40 hours per week. Flexibility is offered, but availability for client demands and project deadlines is crucial. This schedule supports both deep work on design tasks and consistent collaboration with distributed teams.

📝 Enhancement Note: The hybrid nature of the work environment requires strong self-management and communication skills from designers. The ability to effectively collaborate remotely and in-person, while maintaining design quality and project timelines, is key.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: HR or recruiter review of application and portfolio link to assess basic qualifications and alignment with the role.

• Hiring Manager/Team Interview: Discussion with the hiring manager (Laura Massa) and potentially other senior designers to delve into experience, design philosophy, and technical skills. This may include a review of your portfolio with specific questions about your process and problem-solving.

• Design Challenge/Case Study Presentation: A practical exercise or presentation of a significant portfolio piece. This could involve a hypothetical design problem or a deep dive into a past project, focusing on design rationale, process, problem-solving, and impact.

• Cross-functional/Client Interview (Potentially): Depending on the project, you might interview with members of a client team or other CapTech disciplines (e.g., development, strategy) to assess collaboration skills and overall fit.

• Final Interview: May involve senior leadership to discuss career aspirations and long-term fit within CapTech.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest projects that best showcase your skills in visual design, UI/UX, and brand identity, especially those relevant to consulting or complex digital products.

• Emphasize Process: For each project, clearly articulate the problem, your role, the design process, the tools used (especially Figma), key decisions made, and the outcomes or impact. Use visuals to support your narrative.

• Highlight Collaboration: Show how you worked with developers, researchers, product managers, and clients. Demonstrate your ability to incorporate feedback and navigate team dynamics.

• Showcase Figma Proficiency: Explicitly demonstrate your skills in Figma, including design systems, auto layout, component libraries, and efficient handoff methods.

• Accessibility Focus: If possible, include projects where accessibility was a key consideration and demonstrate how you addressed it.

• Storytelling: Frame your projects as compelling stories of problem-solving and user-centered design.

Challenge Preparation:

• Understand the Consulting Context: Be prepared for challenges that might involve quick turnarounds, ambiguous requirements, or a focus on delivering client value under pressure.

• Focus on Rationale: For any design exercise, be ready to explain why you made certain design choices, linking them back to user needs, business goals, and design best practices.

• Practice Presentation: Rehearse presenting your portfolio and any challenge work clearly and concisely, anticipating questions about your process, decisions, and impact.

• Research CapTech: Understand their client base, industry focus, and approach to consulting and customer experience.

📝 Enhancement Note: The interview process in consulting roles often emphasizes not just design skill but also strategic thinking, communication, and the ability to work within a client-focused, deadline-driven environment. A strong portfolio that demonstrates process and impact is paramount.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Mandatory for UI design, component creation, prototyping, and developer handoff. Advanced proficiency in its features (auto layout, component libraries, variables, design tokens) is critical.

• Adobe Creative Suite: Proficiency expected in Illustrator (vector graphics, icons), Photoshop (image editing, mockups), and InDesign (presentations, documentation).

• PowerPoint: Essential for creating client-facing presentations and communicating design rationale.

Analytics & Reporting:

• Familiarity with user research tools like Optimal Workshop, UserTesting, and SurveyMonkey is a plus, indicating an understanding of data gathering for design.

CRM & Automation:

• While not directly CRM-focused, understanding how design integrates with broader customer journeys and digital platforms is beneficial.

Emerging Technologies:

• AI-powered design tools and workflows: Explicitly mentioned as an area to explore and leverage, indicating a need for curiosity and adaptability in adopting new technologies to enhance creativity and efficiency.

📝 Enhancement Note: The explicit mention of Figma and its advanced features, alongside a strong need for communication tools like PowerPoint, underscores the operational focus on efficient design handoff and stakeholder alignment. The encouragement to explore AI tools highlights a forward-thinking approach to design operations.

👥 Team Culture & Values

Operations Values:

• Client Focus: Delivering value and achieving client objectives through technology and design.

• Collaboration: Working effectively across disciplines and with clients to achieve shared goals.

• Excellence & Craftsmanship: Maintaining high standards for design quality, visual appeal, and usability.

• Innovation & Adaptability: Embracing new technologies (like AI in design) and methodologies to improve solutions and processes.

• Data-Driven Decisions: Utilizing research and analytics to inform and validate design choices.

• Efficiency: Streamlining processes, particularly in design handoff and collaboration, to ensure timely project delivery.

Collaboration Style:

• Cross-functional Integration: Designers are expected to be integral members of project teams, working closely with developers, researchers, strategists, and project managers.

• Open Communication: Encouraging clear, concise, and frequent communication regarding design progress, challenges, and rationale.

• Feedback Exchange: A culture that values constructive feedback, both giving and receiving, to refine designs and improve processes.

• Knowledge Sharing: Opportunities to share insights, best practices, and learnings within the design community and larger CapTech organization.

📝 Enhancement Note: CapTech's values suggest a culture that blends client service with a commitment to professional development and collaborative problem-solving. For designers, this means being adaptable, communicative, and focused on delivering measurable business impact through their work.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Client Needs and Design Vision: Navigating diverse client expectations, technical constraints, and brand guidelines while maintaining design integrity and user advocacy.

• Rapid Project Cycles: Adapting to fast-paced consulting project timelines that require efficient design processes and quick decision-making.

• Cross-Disciplinary Communication: Effectively translating design concepts and rationale to non-design stakeholders, ensuring alignment and buy-in.

• Staying Ahead of Design & Tech Trends: Continuously learning and integrating new design methods, tools (especially AI in design), and technologies to maintain a competitive edge.

• Ensuring Design Scalability and Maintainability: Designing within or evolving design systems to ensure consistency and ease of future updates across platforms.

Learning & Development Opportunities:

• Specialized Design Training: Access to courses and certifications in advanced Figma techniques, design system management, accessibility standards, and emerging design technologies.

• Consulting Skills Development: Training in client management, project scoping, strategic thinking, and business acumen.

• Industry Exposure: Opportunities to work across various industries and client types, broadening design experience and understanding of different business contexts.

• Mentorship: Formal and informal mentorship from senior designers and practice leaders to guide career progression and skill development.

• AI Design Exploration: Dedicated time and resources to explore and experiment with AI-powered design tools and workflows, fostering innovation in design processes.

📝 Enhancement Note: The challenges highlight the dynamic nature of consulting work, requiring designers to be not only skilled creatives but also strategic thinkers and effective communicators. The growth opportunities are geared towards developing well-rounded professionals who can lead complex projects and contribute to CapTech's strategic offerings.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance conflicting stakeholder requirements in a design project. How did you resolve it?" (Focus on communication, negotiation, and finding common ground.)

• "How do you approach designing for accessibility? Walk us through a project where this was a key consideration." (Demonstrate understanding of WCAG and practical application.)

• "What is your process for creating and maintaining design systems? How do you ensure consistency and scalability?" (Highlight Figma proficiency and system thinking.)

• "How do you incorporate user research and feedback into your design process?" (Showcase a user-centric approach and iterative design habits.)

Company & Culture Questions:

• "What interests you about CapTech and our approach to customer experience?" (Research CapTech's values, client work, and CX focus.)

• "How do you handle constructive criticism from clients or senior designers?" (Demonstrate openness to feedback and professional maturity.)

• "Describe your ideal team environment for a design project." (Align your answer with CapTech's collaborative and client-focused culture.)

Portfolio Presentation Strategy:

• Structure for Clarity: Organize your presentation logically, perhaps by project type or by showcasing a progression of skills. Start with an overview of your role and the project's goals.

• Deep Dive on Process: For 1-2 key projects, go into detail about your design thinking, problem-solving steps, and specific tools used (especially Figma). Explain why you made certain choices.

• Quantify Impact: Where possible, present metrics or outcomes that demonstrate the success of your designs (e.g., improved conversion rates, user satisfaction scores, reduced error rates).

• Showcase Figma Mastery: Be prepared to discuss your Figma workflow, including how you manage components, auto layout, design tokens, and handoff to developers.

• Engage Your Audience: Make your presentation interactive by asking for thoughts or questions at appropriate points, and be ready to discuss hypothetical scenarios related to your work.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just design skill but also strategic thinking, problem-solving abilities, excellent communication, and an understanding of the consulting environment. Highlighting Figma proficiency and adaptability to new technologies like AI will be key differentiators.

📌 Application Steps

To apply for this Senior Visual / Product Designer position:

• Submit your application through the provided link on SmartRecruiters.

• Portfolio Customization: Ensure your online portfolio is up-to-date and prominently features your strongest work, particularly projects showcasing UI/UX, brand design, design systems, and Figma expertise. Tailor the project selection to highlight relevant experience for a consulting environment.

• Resume Optimization: Craft your resume to clearly articulate your 3-5 years of professional experience, emphasizing achievements in visual design, product design, and client collaboration. Strategically integrate keywords such as "Figma," "design systems," "accessibility," "UI/UX," "brand identity," and "consulting."

• Interview Preparation: Practice articulating your design process, rationale, and impact for selected portfolio projects. Prepare specific examples that demonstrate your problem-solving skills, collaboration abilities, and understanding of user-centered design principles. Be ready to discuss your experience with AI in design.

• Company Research: Thoroughly research CapTech Consulting, their client base, their approach to customer experience, and their company culture. Understand their values and how your skills and aspirations align with their mission.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.