Senior Marketing Designer

Regal
Full_timeβ€’$135k-160k/year (USD)β€’New York, United States

πŸ“ Job Overview

Job Title: Senior Marketing Designer Company: Regal Location: New York, New York Job Type: Full Time Category: Marketing Operations / Creative Operations Date Posted: February 11, 2026 Experience Level: 5-10 Years Remote Status: Hybrid

πŸš€ Role Summary

  • Spearhead the visual brand elevation for Regal's AI Agent Platform across all customer touchpoints, including digital, web, product launches, sales collateral, and thought leadership initiatives.
  • Drive rapid creation and delivery of high-quality creative assets, encompassing digital ads, social graphics, OOH campaigns, marketing collateral (e-books, whitepapers, case studies), landing pages, email templates, web assets, sales enablement materials (slide decks, one-pagers), and video/animation content.
  • Ensure stringent brand consistency by maintaining and evolving Regal's core identity across all marketing materials and communications.
  • Collaborate closely with Marketing, Sales, Product, and Leadership teams to directly influence pipeline growth, product adoption, and enhance brand credibility within the competitive AI market.

πŸ“ Enhancement Note: The role is explicitly for a "Senior Marketing Designer" within a "B2B SaaS" company focused on an "AI Agent Platform." This indicates a need for operational efficiency in design execution, a strong understanding of B2B marketing strategies, and the ability to translate complex technical concepts into compelling visual narratives. The emphasis on "rapid creation" and "working fast and iterating quickly" highlights the operational demand for speed and agility in the design process, aligning with typical GTM and marketing operations objectives.

πŸ“ˆ Primary Responsibilities

  • Deliver high-quality creative assets rapidlyβ€”hours, not daysβ€”to support fast-paced marketing and sales initiatives.
  • Produce a comprehensive suite of multi-format marketing designs, including but not limited to digital ads, social graphics, OOH (out of home) campaigns, marketing collateral (e-books, whitepapers, case studies), landing pages, email templates, web assets, sales enablement materials (slide decks, one-pagers), video content, and animations for promotional and educational use.
  • Ensure unwavering consistency across all marketing materials by meticulously maintaining and evolving Regal’s established brand identity and guidelines.
  • Partner proactively with the marketing team to conceptualize and bring to life impactful experiential and Account-Based Marketing (ABM) campaigns.
  • Collaborate effectively with event marketing and product teams to develop compelling, visually engaging customer-facing assets that drive engagement and understanding.
  • Embrace constructive feedback and iterate quickly to continuously improve design outputs, ensuring alignment with strategic objectives.
  • Establish and optimize design workflows and templates that enable rapid, scalable execution of creative projects.
  • Manage multiple concurrent projects effectively, ensuring all deadlines are met without compromising quality or brand integrity.
  • Own and continuously optimize the design system for enhanced scalability, actively seeking opportunities to integrate AI tools and methodologies wherever possible.

πŸ“ Enhancement Note: The responsibilities emphasize speed, volume, and variety of creative output, which are key operational metrics in marketing design. The requirement to "establish design workflows and templates" and "own and optimize the design system for scalability" points to a need for process-oriented thinking and operational efficiency within the design function. The mention of "AI everywhere possible" suggests an expectation for leveraging technology to streamline design processes, a common theme in modern operations roles.

πŸŽ“ Skills & Qualifications

Education:

  • Bachelor's degree in Graphic Design, Visual Communications, Marketing, or a related field, or equivalent practical experience.

Experience:

  • Minimum of 5 years of progressive experience in marketing design, with a strong preference for experience within a high-growth B2B SaaS company environment.
  • Proven track record of successfully managing design projects from concept to completion in fast-paced settings.

Required Skills:

  • Expertise in Adobe Creative Suite: Mastery of Photoshop, Illustrator, and InDesign for all design and production needs.
  • Proficiency in Figma: Demonstrated ability to use Figma for collaborative design, prototyping, and design system management.
  • Video Editing & Motion Design: Strong experience with animation and motion design tools such as After Effects or similar, for creating engaging video content and animated assets.
  • Digital & Web Design: Deep understanding of design principles for digital platforms, including websites, landing pages, and digital advertising.
  • Print & Collateral Design: Proven ability to design effective marketing collateral, sales enablement materials, and other print-based assets.
  • Brand Identity & Storytelling: A keen understanding of brand identity principles and the ability to translate complex concepts into clear, compelling visual storytelling.
  • Rapid Iteration & Speed: Demonstrated ability to work fast, iterate quickly, and deliver high-quality work under tight deadlines in a fast-paced environment.
  • Collaboration & Communication: Excellent verbal and written communication skills, with the ability to effectively partner with cross-functional teams and articulate design decisions.

Preferred Skills:

  • Experience with AI-powered design tools and workflows.
  • Familiarity with project management software (e.g., Asana, Jira) for workflow tracking.
  • Basic understanding of front-end web development principles (HTML, CSS) to inform design for web.
  • Experience in a category-defining startup environment.

πŸ“ Enhancement Note: The emphasis on specific software (Adobe Creative Suite, Figma, After Effects) and the need for "rapid iteration" and "working fast" are critical for operations roles. This signifies an expectation for efficient workflow management and tool proficiency that directly impacts GTM execution velocity. The "design system" requirement points to the need for scalable and consistent operational outputs.

πŸ“Š Process & Systems Portfolio Requirements

Portfolio Essentials:

  • Demonstrate Breadth of Work: Showcase a diverse range of projects across digital, web, print, and motion/video for B2B audiences.
  • Highlight Brand Consistency: Include examples that clearly illustrate the ability to maintain and evolve a brand identity across various touchpoints.
  • Showcase Speed & Iteration: Present case studies that explain the design process, emphasizing rapid iteration and quick turnaround times.
  • Illustrate System Thinking: Feature examples of how design systems were utilized, maintained, or contributed to, demonstrating an understanding of scalability and efficiency.
  • Quantify Impact (where possible): Include metrics or outcomes related to design effectiveness, such as increased engagement, conversion rates, or pipeline influence, if available.

Process Documentation:

  • Workflow Design: Be prepared to discuss how you establish and optimize design workflows to ensure rapid execution and high-quality output.
  • Design System Implementation: Provide insights into your experience with creating, managing, and scaling design systems to maintain brand integrity and efficiency.
  • Collaboration & Feedback Integration: Explain your process for incorporating feedback from cross-functional teams (Marketing, Sales, Product) and iterating on designs efficiently.
  • AI Integration in Design: Articulate your approach to leveraging AI tools within the design process to enhance speed, creativity, and efficiency.

πŸ“ Enhancement Note: For a Senior Marketing Designer role, especially in a fast-paced B2B SaaS environment, a portfolio is not just a collection of work but a demonstration of operational capability. It should highlight not only aesthetic skill but also the ability to work efficiently, manage processes, and contribute to scalable brand assets. The expectation for discussing "design workflows," "design system implementation," and "AI integration" underscores the operational aspect of the role.

πŸ’΅ Compensation & Benefits

Salary Range: $135,000 - $160,000 per year

Benefits:

  • Comprehensive Health Coverage: Medical, Dental, and Vision plans with 80% company coverage.
  • Work-Life Balance: Flexible Paid Time Off (PTO) and 11 paid holidays per year.
  • Wellness: Subsidized Class Pass membership.
  • Financial Future: 401k Plan.
  • Family Support: Paid parental leave.
  • Commuting Assistance: Pre-tax commuter benefits.
  • Office Perks: Daily in-office breakfast and snacks.
  • Team Engagement: Regular happy hours, team outings, and an annual off-site event.
  • Workstation: Complete laptop workstation provided.

Working Hours: This role is based on a standard 40-hour work week, with an emphasis on rapid delivery and efficient execution.

πŸ“ Enhancement Note: The provided salary range is detailed and competitive for a Senior Marketing Designer role in New York City, reflecting the operational demand for experienced talent in a high-cost-of-living area. The benefits package is comprehensive, emphasizing employee well-being and future security, which are important for attracting and retaining operations-focused talent. The mention of "40-hour work week" is standard, but the operational focus on "rapid delivery and efficient execution" implies that effectiveness within those hours is paramount.

🎯 Team & Company Context

🏒 Company Culture

Industry: AI Agent Platform, B2B SaaS, Technology Company Size: Growing startup (founded in 2020, backed by top investors) Founded: 2020 by Alex Levin and Rebecca Greene, who previously scaled Angi to over $1.5 billion in revenue.

Team Structure:

  • The marketing and design teams are likely structured to support rapid GTM initiatives, with close collaboration between design, marketing, product, and sales.
  • This role reports into a marketing leadership position, with significant interaction and collaboration with sales and product teams.
  • As a category-defining company, expect a culture of entrepreneurship, innovation, and a fast-paced, results-driven environment.

Methodology:

  • Data-Driven Decision Making: Operations roles at Regal are expected to leverage data to inform strategies and measure impact, particularly in driving pipeline growth and product adoption.
  • Agile & Iterative Processes: The company culture emphasizes speed, rapid iteration, and continuous improvement, reflecting a lean startup mentality.
  • Customer-Centricity: Focus on transforming customer communications with AI Agents, indicating a strong emphasis on customer experience and support.
  • AI Integration: A core focus on AI means that leveraging AI tools and thinking is likely embedded across all functions, including design operations.

Company Website: regalvoice.com (inferred from domain_derived)

πŸ“ Enhancement Note: Regal's founding story and investor backing suggest a culture prioritizing rapid growth, innovation, and operational excellence. The emphasis on "in-person culture" in Manhattan is a key differentiator for collaboration and team cohesion, vital for efficient GTM operations. The company's success metrics (250MM+ calls, $7B revenue for customers) highlight a strong focus on tangible business outcomes, which operations roles are directly accountable for.

πŸ“ˆ Career & Growth Analysis

Operations Career Level: Senior Individual Contributor. This role is a critical senior-level position within the marketing function, focused on driving visual brand excellence and supporting GTM objectives through design. It offers significant ownership and visibility.

Reporting Structure: The Senior Marketing Designer will likely report to the Head of Marketing or a Marketing Director, with direct collaboration across Sales, Product, and potentially Engineering teams.

Operations Impact: The design output directly impacts Regal's market perception, lead generation efforts (website, collateral, digital ads), sales effectiveness (sales enablement materials), and product adoption (visuals for product launches). This role is instrumental in translating the value proposition of an AI Agent Platform into compelling visual narratives that drive business results.

Growth Opportunities:

  • Design Leadership: Potential to grow into a Design Lead or Art Director role as the company scales, managing a team and setting broader creative strategy.
  • Specialization: Opportunity to deepen expertise in specific areas like motion graphics, AI-driven design, or brand system architecture.
  • Cross-Functional Influence: Develop a deeper understanding of GTM strategy, product marketing, and sales operations, potentially transitioning into broader marketing operations or strategic brand management roles.
  • Category Leadership: Contribute to shaping a new category (AI Agent Platform), offering unique career development in a cutting-edge field.

πŸ“ Enhancement Note: The "Senior" title in a fast-growing B2B SaaS company implies a high level of autonomy and impact. The growth opportunities lean towards leadership within the design function or leveraging design expertise to influence broader GTM and marketing operations strategies, aligning with career progression in operations-centric roles.

🌐 Work Environment

Office Type: Hybrid, with a strong emphasis on an in-person culture. Office Location(s): HQ in Midtown, Manhattan, New York City.

Workspace Context:

  • Collaborative Environment: Expect a dynamic, in-person workspace designed for collaboration, fostering spontaneous interactions and team synergy, essential for rapid design iterations.
  • Tools & Technology: Access to a complete laptop workstation and likely other necessary design software and hardware. The company's focus on AI suggests potential adoption of advanced design tools.
  • Team Interaction: Frequent opportunities for direct interaction with marketing, sales, product, and leadership teams, facilitating a deep understanding of business needs and quick alignment.

Work Schedule: Hybrid model requiring in-office presence on Tuesdays, Wednesdays, and Thursdays, with Mondays and Fridays offering office-optional flexibility. This structure supports both focused individual work and collaborative team engagement.

πŸ“ Enhancement Note: The "in-person culture" and specific hybrid requirements (T/W/TH in-office) are crucial operational details for candidates. This model is designed to maximize collaboration and knowledge sharing, which are critical for efficient GTM execution in a fast-paced startup. The NYC location implies a vibrant, competitive professional environment.

πŸ“„ Application & Portfolio Review Process

Interview Process:

  • Initial Screening: A brief call with a recruiter to assess basic qualifications and cultural fit.
  • Portfolio Review & Skills Assessment: A session with the hiring manager and potentially other design/marketing leads to discuss your portfolio in depth, focusing on your process, speed, and ability to translate complex ideas into design. Expect to be asked about how you've managed multiple projects and iterated on designs quickly.
  • Design Challenge/Exercise: A practical exercise to assess your ability to deliver a high-quality asset under time constraints, potentially simulating a real-world request from marketing or sales. This will evaluate your speed, creativity, and adherence to brand guidelines.
  • Cross-Functional Interviews: Meetings with key stakeholders from Marketing, Sales, and Product teams to evaluate collaboration skills, understanding of GTM objectives, and ability to support diverse business needs.
  • Final Interview: A discussion with senior leadership to assess strategic thinking, cultural alignment, and long-term potential.

Portfolio Review Tips:

  • Curate Strategically: Select 3-5 of your strongest B2B SaaS marketing design projects that showcase breadth (digital, web, print, motion) and highlight your ability to work fast and iterate.
  • Focus on Process & Impact: For each project, clearly articulate the problem, your approach, the design decisions made, your role, the tools used, and any measurable outcomes or lessons learned. Emphasize speed and iteration.
  • Highlight Brand Systems: If you have experience with design systems, be prepared to discuss how you've leveraged or contributed to them for scalability and consistency.
  • Showcase AI Integration: If applicable, present any work where AI tools were used to enhance efficiency or creativity in your design process.
  • Be Ready to Present: Prepare a concise presentation of your portfolio, allowing ample time for discussion and questions.

Challenge Preparation:

  • Understand the Brief: Carefully read and understand the requirements of any design challenge. Ask clarifying questions if needed.
  • Prioritize & Execute: Focus on delivering a high-quality solution that meets the core requirements within the given timeframe. Speed and effectiveness are key.
  • Think Operationally: Consider how your design would fit into existing marketing workflows and contribute to GTM objectives.
  • Brand Consistency: Ensure your output strictly adheres to Regal's brand guidelines.

πŸ“ Enhancement Note: The emphasis on a "portfolio review," "design challenge," and "cross-functional interviews" is standard for creative roles but the specific focus on "speed," "iteration," and "GTM objectives" makes it operations-centric. Candidates need to demonstrate not just creative talent but also operational efficiency and business acumen.

πŸ›  Tools & Technology Stack

Primary Tools:

  • Adobe Creative Suite: Photoshop, Illustrator, InDesign (essential for all print, digital, and collateral design).
  • Figma: Critical for collaborative design, prototyping, and design system management.
  • Motion Design/Video Editing: After Effects, Premiere Pro, or similar tools for creating animated assets and video content.

Analytics & Reporting:

  • While not directly responsible for analytics, understanding how design impacts metrics like website engagement, conversion rates, and campaign performance is crucial. Familiarity with how marketing analytics platforms (e.g., Google Analytics, marketing automation tools) are used to measure campaign success would be beneficial.

CRM & Automation:

  • Familiarity with how marketing automation platforms (e.g., HubSpot, Marketo) and CRMs (e.g., Salesforce) are used to deploy marketing campaigns and track customer journeys can inform design for email templates, landing pages, and sales collateral.

πŸ“ Enhancement Note: The explicit mention of Adobe Creative Suite, Figma, and After Effects is crucial. Proficiency in these tools is a non-negotiable operational requirement for delivering high-quality, timely design assets. An understanding of how design integrates with marketing automation and CRM systems is also beneficial for an operations-minded designer.

πŸ‘₯ Team Culture & Values

Operations Values:

  • Speed & Agility: A core value is the ability to move fast, iterate quickly, and adapt to changing market demands, reflecting a lean startup operational model.
  • Data-Driven Creativity: While creative, design decisions should be informed by data and aimed at achieving specific business objectives (pipeline growth, product adoption).
  • Collaboration & Transparency: Open communication and close partnership with cross-functional teams are paramount for efficient GTM execution and integrated brand experiences.
  • Customer Focus: All creative output should ultimately serve to enhance customer communication and experience, aligning with Regal's AI Agent Platform mission.
  • Innovation & AI Integration: A forward-thinking approach, actively seeking opportunities to leverage new technologies, especially AI, to improve processes and outcomes.

Collaboration Style:

  • Cross-Functional Integration: Expect to work closely with Marketing, Sales, and Product teams, requiring strong communication and the ability to translate diverse needs into visual solutions.
  • Feedback-Rich Environment: A culture that values constructive feedback for continuous improvement of designs and processes.
  • Shared Ownership: A collective responsibility for the brand's success and GTM impact, where design plays a pivotal role.

πŸ“ Enhancement Note: The emphasis on "speed & agility," "data-driven creativity," and "collaboration" directly reflects operational priorities in a high-growth GTM environment. These values guide how design functions within the broader organization to achieve business outcomes.

⚑ Challenges & Growth Opportunities

Challenges:

  • Rapid Pace & High Volume: The primary challenge is consistently delivering high-quality creative assets at a rapid pace to meet the demands of a fast-growing B2B SaaS company.
  • Translating Complex Concepts: Effectively visualizing and simplifying complex AI Agent technology for diverse B2B audiences requires strong conceptual and storytelling skills.
  • Maintaining Brand Consistency at Scale: As Regal grows, ensuring brand integrity across an expanding range of touchpoints and campaigns will be an ongoing operational challenge.
  • Balancing Speed with Quality: The need for speed must be balanced with maintaining high creative standards and brand integrity, requiring efficient workflows and strong judgment.

Learning & Development Opportunities:

  • Advanced Design Techniques: Opportunities to explore and implement cutting-edge design trends, motion graphics, and video production techniques.
  • AI in Design Exploration: Become a pioneer in leveraging AI tools for design optimization, workflow automation, and creative ideation within a B2B context.
  • GTM Strategy Immersion: Gain deeper insights into B2B marketing strategy, ABM, sales enablement, and product marketing through close collaboration.
  • Brand System Architecture: Contribute to the evolution and scalability of Regal's design system, a key operational asset.

πŸ“ Enhancement Note: The challenges are framed around operational efficiency and output (pace, volume, consistency, balance). Growth opportunities focus on skill enhancement relevant to modern operations and design, particularly in AI integration and strategic GTM support.

πŸ’‘ Interview Preparation

Strategy Questions:

  • "Describe a time you had to deliver a high-priority marketing asset under a very tight deadline. What was your process, and how did you ensure quality?" (Focus on speed, process, and outcome.)
  • "How do you approach translating complex technical concepts (like AI Agents) into clear, compelling visual stories for a B2B audience?" (Focus on storytelling, clarity, and audience understanding.)
  • "Walk us through your process for maintaining brand consistency across multiple marketing channels and campaign types. How do you ensure scalability?" (Focus on process, brand systems, and operational efficiency.)

Company & Culture Questions:

  • "What excites you about Regal's mission and the AI Agent platform space?" (Show genuine interest and alignment with the company's vision.)
  • "How do you adapt your design approach to fit a fast-paced, in-person collaborative startup culture?" (Highlight your ability to thrive in this environment.)
  • "How do you see design contributing to pipeline growth and product adoption in a B2B SaaS company?" (Demonstrate business acumen and understanding of GTM impact.)

Portfolio Presentation Strategy:

  • Structure for Impact: Organize your portfolio presentation logically, starting with an overview of your experience and then diving into 2-3 key case studies that best represent your skills for this role.
  • Emphasize Process & Speed: For each case study, clearly articulate the challenge, your rapid design process, key decisions, collaboration, and the final outcome. Quantify impact where possible.
  • Highlight Tool Proficiency: Be ready to discuss your expertise with Adobe Creative Suite, Figma, and motion/video tools, and how you leverage them for efficiency.
  • Showcase Brand & System Thinking: Demonstrate your understanding of brand consistency and how you approach design systems for scalability.
  • Interactive Discussion: Be prepared for an interactive discussion, allowing interviewers to ask detailed questions about your work and approach.

πŸ“ Enhancement Note: Interview preparation should focus on demonstrating operational capabilitiesβ€”speed, process, collaboration, and business impactβ€”in addition to creative talent. The questions are designed to elicit responses that showcase how a candidate's design skills translate into tangible business outcomes for Regal.

πŸ“Œ Application Steps

To apply for this operations-aligned design position:

  • Submit your application through the provided Lever.co application link.
  • Customize Your Resume: Tailor your resume to highlight experience in B2B SaaS, rapid asset creation, brand consistency, and proficiency with key design tools (Adobe Suite, Figma, motion graphics). Use keywords from the job description to ensure ATS compatibility.
  • Curate Your Portfolio: Select 3-5 of your strongest B2B marketing design projects that demonstrate speed, versatility (digital, web, print, motion), and brand stewardship. Prepare to discuss your process, challenges, and any quantifiable impact.
  • Prepare for a Design Challenge: Familiarize yourself with Regal's brand and recent marketing efforts. Be ready to execute a design task efficiently and demonstrate your ability to meet tight deadlines and brand guidelines.
  • Research Regal: Understand Regal's AI Agent Platform, target audience, and competitive landscape. Prepare to articulate why you are a strong fit for their fast-paced, in-person culture and how your design skills will drive GTM success.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.


Application Requirements

Candidates must possess over 5 years of experience in marketing design, preferably within a high-growth B2B SaaS company, supported by a strong portfolio demonstrating expertise across digital, web, print, and video. Proficiency in Adobe Creative Suite, Figma, and video editing/motion design tools is required, along with the ability to work quickly and iterate effectively.