Senior Growth Designer (Remote from Mexico)

📍 Job Overview

Job Title: Senior Growth Designer (Remote from Mexico)
Company: Jobgether (Partner Company)
Location: Mexico
Job Type: Full-time
Category: Marketing Operations / GTM Design
Date Posted: January 27, 2026
Experience Level: 5-10 years
Remote Status: Fully Remote

🚀 Role Summary

• Lead the visual design and strategic evolution of the marketing website to drive conversions and brand representation within a remote-first, highly autonomous environment.
• Craft high-impact digital experiences, including new landing pages and marketing site enhancements, to support product launches and campaigns, leveraging data and design best practices.
• Collaborate cross-functionally with marketing, growth, and development teams to translate business objectives into compelling, conversion-focused web pages and digital assets.
• Own the end-to-end design process for marketing site projects, influencing design strategy and exploring innovative approaches to enhance brand storytelling and customer engagement.

📝 Enhancement Note: While the title is "Senior Growth Designer," the responsibilities and requirements strongly indicate a role focused on the intersection of marketing, design, and GTM strategy, emphasizing conversion optimization and brand representation on the marketing website. This aligns with a specialized function within GTM Operations or Marketing Operations, focusing on the user experience and conversion funnel of the company's primary digital touchpoint.

📈 Primary Responsibilities

• Spearhead the design, development, and continuous optimization of the marketing website, ensuring alignment with brand identity and maximizing conversion rates.
• Design and implement new, high-fidelity landing pages and marketing site experiences to effectively support product launches, marketing campaigns, and lead generation initiatives.
• Develop responsive, high-fidelity mockups and interactive prototypes in Figma, meticulously collaborating with development teams to ensure pixel-perfect implementation.
• Strategically audit and refine existing website pages using data analytics, user feedback, and established design best practices to enhance performance and user engagement.
• Partner closely with growth and marketing teams to ensure design strategies directly support campaign objectives and drive measurable conversion outcomes.
• Conduct thorough market research and stay abreast of emerging SaaS design trends, innovative tools, and AI-driven design opportunities to enhance marketing design processes and creative output.
• Ensure the marketing site's user experience (UX) effectively communicates the company's value proposition while rigorously maintaining brand integrity and consistency.

📝 Enhancement Note: The responsibilities clearly indicate a focus on conversion rate optimization (CRO) and user experience (UX) within the marketing domain, which is a critical component of GTM operations. The emphasis on data-driven design and collaboration with growth/marketing teams positions this role as a key contributor to revenue generation through optimized digital touchpoints.

🎓 Skills & Qualifications

Education: Bachelor's degree in Design, Human-Computer Interaction, Marketing, or a related field, or equivalent practical experience.

Experience: 5+ years of professional experience designing and optimizing marketing websites, landing pages, or other high-impact digital experiences, with a strong emphasis on conversion-focused design.

Required Skills:

• Advanced proficiency in Figma, including experience with responsive design, component-based design systems, and interactive prototyping.
• Exceptional visual design skills, encompassing a deep understanding of typography, color theory, grid systems, and their application in digital marketing contexts.
• Proven ability to lead the design direction for marketing websites and drive cohesive, impactful user experiences across multiple platforms.
• Strong understanding of web performance optimization, accessibility standards (WCAG), and conversion-centered design principles.
• Demonstrated experience collaborating effectively with cross-functional teams, including marketing, growth, product, and development.
• Excellent English communication skills (CEFR Level C2 / ILR Level 5), with the ability to articulate design rationale, present ideas persuasively, and incorporate feedback constructively.
• A portfolio that robustly showcases visually compelling, conversion-focused web design that reflects strong brand sensibility and measurable impact.

Preferred Skills:

• Experience with AI-driven design tools and a proactive interest in exploring emerging technologies to enhance creative workflows and outcomes.
• Familiarity with A/B testing methodologies and data analysis tools (e.g., Google Analytics, Hotjar) to inform design decisions.
• Understanding of SEO principles and how design choices can impact search engine rankings.
• Experience working within a remote-first, highly autonomous organizational structure.
• Basic understanding of HTML/CSS to better collaborate with developers.

📝 Enhancement Note: The emphasis on a strong portfolio showcasing "conversion-focused web design" and "measurable impact" is crucial for operations roles. Candidates should prepare to demonstrate how their designs have directly contributed to key growth metrics, such as lead generation, user acquisition, or conversion rates, supported by data and case studies.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 3-5 distinct projects that highlight your expertise in designing marketing websites and landing pages specifically for conversion optimization.
• Each project should include a clear problem statement, your design process, key challenges faced, and the measurable outcomes or impact achieved (e.g., increased conversion rates, improved engagement metrics, reduced bounce rates).
• Demonstrate proficiency in Figma, presenting interactive prototypes and responsive design examples.
• Include examples of how you've translated brand identity into compelling digital experiences.
• Provide evidence of collaboration with marketing or growth teams, explaining how design decisions were informed by campaign goals.

Process Documentation:

• Be prepared to discuss your design process in detail, from initial research and ideation through to final implementation and post-launch analysis.
• Highlight your approach to user-centered design, conversion rate optimization (CRO) methodologies, and A/B testing strategies.
• Explain how you document design decisions, user flows, and brand guidelines to ensure consistency and facilitate collaboration.
• Discuss your methods for gathering and integrating user feedback and performance data into iterative design improvements.

📝 Enhancement Note: For a role focused on growth and conversion, the portfolio is paramount. Candidates must be ready to articulate the why behind their design choices, linking them directly to business objectives and demonstrating a data-driven approach to design. This is akin to presenting a "process optimization" case study in other operations roles, focusing on improving the "conversion funnel" for the marketing website.

💵 Compensation & Benefits

Salary Range: $100,000 – $120,000 USD per year.

Benefits:

• Competitive salary package, including potential equity.
• Fully remote work environment, offering flexibility and autonomy.
• Generous paid time off: 35 days annually, plus paid sabbatical after 5 years.
• Comprehensive medical coverage or reimbursement options (where applicable).
• Parental leave and family support benefits.
• Home office stipend to create an optimal work setup.
• Professional development stipend for continuous learning and skill enhancement.
• Annual bonus potential for eligible roles, rewarding performance.
• Twice-yearly company retreats in international locations, fostering team connection.

Working Hours: The role requires approximately 40 hours per week, with a high degree of autonomy and flexibility in scheduling to accommodate global collaboration and personal productivity.

📝 Enhancement Note: The salary range provided is competitive for a senior-level design role with growth responsibilities, especially for a remote position targeting professionals in Mexico. The benefits package is robust, emphasizing work-life balance, professional development, and global engagement, which are attractive to highly autonomous professionals. For candidates in Mexico, it's important to understand how the USD salary translates to local currency and consider potential tax implications.

🎯 Team & Company Context

🏢 Company Culture

Industry: The partner company operates within the SaaS (Software as a Service) industry, a dynamic and competitive sector focused on delivering software solutions via subscription models. This context implies a need for continuous innovation, data-driven decision-making, and a strong focus on customer acquisition and retention.

Company Size: While not explicitly stated, the benefits package (equity, company retreats, global remote workforce) suggests a growth-stage or established tech company, likely with a significant number of employees enabling specialized roles like this Senior Growth Designer. The emphasis on "high autonomy and trust" points to a culture that empowers individuals.

Founded: The founding date is not provided. However, the existence of a dedicated "Growth Designer" role and the focus on modern design tools (Figma) and AI suggest a company that is forward-thinking and invested in enhancing its digital presence and growth strategies.

Team Structure:

• The Senior Growth Designer will likely be part of a Marketing or Growth team, working closely with Growth Marketers, Content Strategists, Product Marketers, and potentially a broader GTM (Go-To-Market) operations function.
• Reporting structure is likely to a Head of Marketing, Director of Growth, or potentially a Senior Product Manager overseeing the marketing website experience.
• Cross-functional collaboration is a cornerstone of this role, requiring strong partnerships with development teams for implementation and with marketing/growth teams for strategy and campaign alignment.

Methodology:

• Data analysis and insights are key, using website analytics, user feedback, and A/B testing results to inform design decisions and measure success.
• Workflow planning and optimization strategies will be applied to the design process itself, ensuring efficiency and effectiveness in delivering high-quality marketing assets.
• Automation and efficiency practices may be explored through the use of AI design tools and streamlined design-to-development handoffs.

Company Website: https://jobgether.com/ (Note: This is Jobgether's website, which is posting on behalf of a partner company. The actual partner company's website is not specified.)

📝 Enhancement Note: Given this is a remote role posted by Jobgether for a partner company, specific details about the partner company's culture are limited. However, the emphasis on "high autonomy and trust," "remote-first," and "AI-driven design" provides key insights into the expected work environment and operational philosophy. Candidates should infer a culture that values proactive problem-solving, data-driven insights, and efficient execution.

📈 Career & Growth Analysis

Operations Career Level: This is a Senior-level individual contributor role. It sits at a level where strategic input is expected, and the individual is responsible for leading significant design initiatives. In an operations context, this role bridges creative design with GTM strategy, focusing on optimizing the customer acquisition funnel through the marketing website.

Reporting Structure: The Senior Growth Designer will likely report to a manager overseeing marketing, growth, or product marketing functions. This individual will work daily with cross-functional peers in marketing, growth, and engineering.

Operations Impact: The impact of this role is directly tied to revenue generation and customer acquisition. By optimizing the marketing website for conversions, the Senior Growth Designer influences lead volume, quality, and ultimately, the company's ability to acquire new customers and grow its user base. This role is crucial for translating marketing efforts into tangible business outcomes.

Growth Opportunities:

• Operations Skill Advancement: Deepen expertise in conversion rate optimization (CRO), user experience (UX) for SaaS marketing, and data-driven design methodologies.
• Leadership Potential: Opportunity to become a design thought leader within the growth function, mentoring junior designers or shaping design strategy for future initiatives.
• Cross-functional Exposure: Gain deeper understanding of marketing strategy, product development, and GTM operations through close collaboration.
• Tool Proficiency: Master advanced Figma features, explore AI design tools, and potentially gain exposure to analytics and A/B testing platforms.

📝 Enhancement Note: For a "Growth Designer" role, career progression often involves moving into leadership positions within growth teams, specializing further in CRO, or potentially transitioning into product management with a strong UX/design focus. The "operations" aspect comes from the direct linkage to business metrics and the systematic approach to improving the customer acquisition funnel.

🌐 Work Environment

Office Type: This is a fully remote position, meaning there is no central office to report to. The work environment is home-based, requiring self-discipline and effective remote collaboration tools.

Office Location(s): The role is remote from Mexico. This means the individual can work from any location within Mexico, provided they have a stable internet connection and a suitable home office setup.

Workspace Context:

• The workspace is home-based, emphasizing personal productivity and self-management.
• Collaboration will occur primarily through digital tools like Figma, Slack, Zoom, and project management software.
• Opportunities for team interaction will stem from virtual meetings, design critiques, and company-wide virtual events, supplemented by in-person company retreats.

Work Schedule: The standard expectation is around 40 hours per week. However, the "high autonomy and trust" suggests flexibility in structuring the workday, allowing for asynchronous work and personal time management, provided deadlines and collaboration needs are met.

📝 Enhancement Note: The "remote from Mexico" aspect is key. Candidates should be aware of potential time zone differences when collaborating with teams potentially based elsewhere. The emphasis on autonomy suggests a culture that values results over hours clocked, common in modern remote tech environments.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your application and portfolio by Jobgether's AI and/or internal team to assess initial fit against core requirements.
• Hiring Manager Interview: A deeper dive into your experience, design philosophy, and approach to growth design, likely focusing on your portfolio and past projects.
• Design Challenge/Case Study: You may be asked to complete a design exercise or present a detailed case study of a past project, focusing on your process, problem-solving skills, and the impact of your design.
• Cross-functional Interview: An interview with members of the marketing, growth, or development teams to assess collaboration skills and cultural fit.
• Final Interview: Potentially with a senior leader to discuss overall fit, long-term vision, and strategic alignment.

Portfolio Review Tips:

• Quantify Impact: For each project, clearly articulate the problem, your solution, and the measurable results. Use data (e.g., percentage increase in conversion rates, reduction in bounce rate) whenever possible.
• Showcase Process: Detail your design process, including research, ideation, prototyping, testing, and iteration. Explain why you made specific design choices.
• Highlight Collaboration: Include examples of how you worked with marketing, growth, or development teams to achieve project goals.
• Brand Sensibility: Ensure your portfolio demonstrates a strong understanding of brand identity and how to translate it into effective digital experiences.
• Figma Proficiency: Present interactive prototypes and discuss your use of components, auto-layout, and other advanced Figma features.

Challenge Preparation:

• Be prepared to discuss your approach to designing for conversion. This might involve a hypothetical scenario or a deep dive into a past project.
• Practice articulating your design rationale clearly and concisely, anticipating questions about trade-offs, data interpretation, and stakeholder management.
• Understand the company's current marketing website and identify potential areas for improvement based on best practices.

📝 Enhancement Note: The "AI-powered matching process" mentioned by Jobgether is a unique aspect. Candidates should ensure their resumes and portfolios are highly optimized with keywords and clear, quantifiable achievements relevant to growth design and conversion optimization. The portfolio review is critical; it's where candidates demonstrate their "operations" capability in driving business results through design.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for all aspects of design, from wireframing and high-fidelity mockups to interactive prototyping and design system management. Advanced proficiency is required.
• Project Management Software: Tools like Asana, Jira, Trello, or Monday.com will likely be used for task management, workflow tracking, and cross-functional collaboration.

Analytics & Reporting:

• Website Analytics Platforms: Google Analytics, Adobe Analytics, or similar tools to track user behavior, campaign performance, and conversion metrics.
• Heatmap & User Recording Tools: Hotjar, Crazy Egg, or similar to understand user interaction patterns on the website.
• A/B Testing Platforms: Optimizely, Google Optimize, VWO, or similar for experimentation and conversion rate optimization.

CRM & Automation:

• CRM Systems: While not directly a design tool, understanding how designs integrate with lead capture processes within CRMs like Salesforce or HubSpot is beneficial.
• Marketing Automation Platforms: Experience with platforms like HubSpot or Marketo might be helpful for understanding campaign workflows that landing pages support.

📝 Enhancement Note: Proficiency in Figma is a non-negotiable requirement. Familiarity with analytics and A/B testing tools is highly advantageous as it directly supports the "growth" aspect of the role and demonstrates a data-driven approach essential in operations. Understanding how design impacts downstream marketing and sales processes is also a plus.

👥 Team Culture & Values

Operations Values:

• Data-Driven Decision Making: Designs and strategies should be informed by data, user research, and performance metrics, not just intuition.
• Customer-Centricity: A strong focus on understanding user needs and creating experiences that effectively communicate value and solve problems.
• Efficiency & Optimization: Continuously seeking ways to improve processes, workflows, and outcomes, particularly in conversion rates and user engagement.
• Collaboration & Transparency: Open communication, proactive sharing of ideas and feedback, and a willingness to work closely with diverse teams.
• Innovation & Adaptability: Embracing new tools, technologies (like AI in design), and methodologies to stay ahead in a dynamic market.

Collaboration Style:

• Cross-functional Integration: Actively partnering with marketing, growth, product, and engineering teams to ensure cohesive strategy and execution.
• Feedback-Rich Environment: Open to constructive criticism and providing thoughtful feedback to peers to elevate the quality of work.
• Agile & Iterative: Comfortable working in an iterative process, making adjustments based on new data and insights.
• Proactive Communication: Regularly updating stakeholders on progress, challenges, and key decisions.

📝 Enhancement Note: The emphasis on "high autonomy and trust" suggests a culture that values initiative and ownership. Candidates should demonstrate how they align with these values by showcasing instances where they proactively identified opportunities, drove improvements, and collaborated effectively without constant oversight.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Brand and Performance: The primary challenge will be to create visually stunning designs that also drive measurable conversion metrics, often requiring careful trade-offs.
• Remote Collaboration: Maintaining effective communication and collaboration across potentially different time zones and remote team members.
• Rapid Iteration: Keeping pace with evolving marketing strategies, product updates, and the need for frequent website adjustments to optimize performance.
• Leveraging New Technologies: Integrating AI-driven tools and other emerging technologies effectively into the design workflow while maintaining quality and strategic alignment.

Learning & Development Opportunities:

• Specialization in Growth Design: Deepen expertise in conversion rate optimization (CRO), user psychology, and A/B testing methodologies.
• Advanced Tool Mastery: Become an expert in Figma, explore AI design tools, and gain proficiency in analytics and experimentation platforms.
• Strategic Contribution: Influence the overall GTM strategy by providing data-backed design insights and recommendations.
• Mentorship: Potential to mentor junior designers or contribute to building a robust design culture within the company.

📝 Enhancement Note: Candidates should frame these challenges as opportunities to showcase problem-solving skills and adaptability. For example, the "balancing brand and performance" challenge can be addressed by discussing specific strategies for A/B testing design elements while maintaining brand integrity.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for designing a high-converting landing page from scratch. What data would you look for, and how would you iterate based on performance?"
• "How do you balance brand consistency with the need for aggressive conversion optimization on a marketing website?"
• "Walk me through a project where your design directly led to a significant improvement in a key business metric (e.g., lead generation, sign-ups)."
• "How do you collaborate with marketing and development teams to ensure successful implementation of your designs?"

Company & Culture Questions:

• "What excites you about remote work and a high-autonomy environment?"
• "How do you stay updated on SaaS design trends and emerging technologies like AI in design?"
• "Describe a time you disagreed with a stakeholder or team member on a design decision. How did you handle it?"
• "Based on what you've seen of our (or a similar company's) marketing website, what are 1-2 areas you'd immediately look to improve and why?"

Portfolio Presentation Strategy:

• Storytelling is Key: Frame each project as a narrative: the problem, your role, your process, the solution, and the quantifiable results.
• Focus on Impact: Dedicate significant time to explaining the metrics and how your design influenced them. Be prepared to defend your data and outcomes.
• Showcase Figma Skills: Prepare interactive prototypes and explain your use of components, auto-layout, and responsive design features in Figma.
• Highlight Collaboration: Discuss how you partnered with other teams, incorporating their feedback and aligning your work with their objectives.
• Conciseness: Be mindful of time. Prioritize your strongest, most relevant projects and be ready to go deeper on specific aspects if asked.

📝 Enhancement Note: Given the AI screening, ensure your portfolio is not only visually impressive but also clearly articulates the "operations" side of your work – how your designs achieve business objectives. Be ready to discuss the "why" behind every design decision with data and strategic reasoning.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on jobs.lever.co.
• Portfolio Optimization: Ensure your resume and portfolio are meticulously tailored to highlight experience in conversion-focused web design, Figma proficiency, and quantifiable results achieved for marketing websites and landing pages.
• Keyword Alignment: Integrate relevant keywords such as "Growth Design," "Conversion Rate Optimization (CRO)," "Figma," "Responsive Design," "SaaS Marketing," and "User Experience (UX)" naturally throughout your application materials.
• Case Study Preparation: Select 1-2 of your strongest projects to present as detailed case studies, focusing on your process, collaboration, and measurable impact on business metrics. Practice articulating these case studies concisely.
• Company Research: Research Jobgether and, if possible, infer the type of partner company this role is for (likely a SaaS company). Understand their potential market position and the importance of a strong marketing website.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.