Senior Brand Designer - UK

📍 Job Overview

Job Title: Senior Brand Designer

Company: Bjak

Location: London, England, United Kingdom

Job Type: FULL_TIME

Category: Marketing & Creative Operations

Date Posted: March 27, 2026

Experience Level: Mid-Level to Senior (5-8 years)

Remote Status: Fully Remote (UK-based)

🚀 Role Summary

• Lead the strategic development and execution of UK-focused brand design initiatives, ensuring a consistent and premium visual identity across all touchpoints.

• Collaborate cross-functionally with marketing, content, product, and performance teams to deliver impactful, on-brand creative assets that align with business objectives.

• Contribute to the evolution of BJAK's brand direction and design systems, while mentoring junior designers and elevating overall creative quality.

• Drive process improvements within the design function, identifying opportunities for enhanced workflows, tooling, and operational efficiency.

📝 Enhancement Note: This role is positioned as a Senior Brand Designer, implying a need for not only strong individual contribution in design execution but also strategic input into brand direction and the ability to mentor others. The emphasis on "UK-focused" and "evolving BJAK's new UK brand identity" suggests a critical role in establishing and scaling the brand within a specific market.

📈 Primary Responsibilities

• Spearhead the creation of UK-centric design assets for campaigns, social media, web, product visuals, and marketing collateral, ensuring adherence to BJAK's brand standards.

• Execute and refine BJAK's new UK brand identity across all creative outputs, maintaining a high degree of clarity, consistency, and premium visual quality.

• Adapt and tailor the visual language to resonate with diverse UK audiences, including consumers, partners, and internal stakeholders.

• Partner closely with the Creative Manager to influence and contribute to the overarching UK brand strategy and design direction.

• Provide constructive feedback and guidance to junior designers, fostering a culture of continuous improvement and elevating the team's collective creative output.

• Maintain and enhance UK-specific brand guidelines, templates, and a scalable design system to ensure consistency and efficiency.

• Identify and implement improvements in design workflows, tooling, and operational processes to boost productivity and creative output.

• Stay abreast of emerging UK design trends, motion principles, and cutting-edge creative tools to inform and innovate design strategies.

📝 Enhancement Note: The responsibilities highlight a blend of hands-on design execution and strategic contribution. The emphasis on adapting visual language for different audiences and collaborating with various departments indicates a need for strong communication and strategic thinking beyond pure design craft.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, candidates are expected to possess a strong foundational understanding of design principles equivalent to a relevant degree or through extensive practical experience.

Experience: 5–8 years of progressive experience in brand design, graphic design, or visual design roles, with a proven track record of delivering high-quality creative work.

Required Skills:

• Demonstrated expertise in brand storytelling through compelling visual design.

• Proven ability to translate complex briefs into clean, engaging, and on-brand visual assets.

• Exceptional command of typography, layout, composition, and maintaining visual consistency.

• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).

• Expertise in Figma for collaborative design and UI/UX elements.

• Strong understanding of brand guidelines, design systems, and scalable template creation.

• Experience in adapting visual language for diverse audiences and market segments.

• Ability to collaborate effectively with cross-functional teams (marketing, product, content).

Preferred Skills:

• Experience in creating high-impact visuals for performance marketing or commercial campaigns.

• Familiarity with or foundational skills in motion graphics tools such as After Effects or Premiere Pro.

• Experience with sound editing or basic visual effects (VFX).

• Familiarity with AI tools for design ideation, content generation, or production efficiency.

• Experience in mentoring or providing guidance to junior designers.

📝 Enhancement Note: The required experience level (5-8 years) suggests that candidates are expected to operate with a significant degree of autonomy and strategic input. The emphasis on both Adobe Creative Suite and Figma indicates a need for versatility across different design applications.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A robust portfolio showcasing a strong narrative in brand storytelling and exceptional execution across diverse design projects.

• Demonstrate a clear understanding of how design decisions align with brand strategy and business objectives.

• Include examples of adapting visual language for different audiences and market contexts.

• Showcase experience in maintaining and evolving brand guidelines and design systems.

Process Documentation:

• Evidence of workflow design and optimization within previous design roles, particularly for campaign asset creation or brand rollout.

• Examples of implementing and scaling design solutions through standardized templates or design systems.

• Demonstrate methods for measuring the effectiveness or impact of design work, where applicable.

📝 Enhancement Note: The portfolio is critical for this role, serving as the primary evidence of a candidate's ability to execute and strategize. It should clearly articulate not just the final output but the thought process, problem-solving, and adherence to brand principles.

💵 Compensation & Benefits

Salary Range: £35,000 – £50,000 base salary per annum.

Benefits:

• Competitive compensation package reflective of experience and contribution.

• Opportunity to play a pivotal role in shaping a new brand identity from its inception in a key market.

• High-ownership, execution-driven creative environment that values speed and results.

• Close collaboration with leadership and cross-functional UK teams.

• Clear growth path opportunities within a fast-scaling business.

• Flat team structure encouraging direct contribution and impact.

• Remote work flexibility across the United Kingdom.

Working Hours: Standard full-time hours (approximately 40 hours per week), with flexibility inherent in a remote, execution-driven environment.

📝 Enhancement Note: The salary range of £35,000-£50,000 for a Senior Brand Designer in London aligns with industry benchmarks for mid-level to senior roles, particularly for remote positions. The benefits listed emphasize growth, impact, and flexibility, key attractors for senior creative talent.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology (Insurance Application Platforms, AI Integration)

Company Size: The provided data does not specify company size, but the description "very flat organization" and "fast-scaling UK business" suggests a growing company, likely in the startup to scale-up phase.

Founded: The company description mentions developing the "first and leading insurance platform in Southeast Asia," indicating a history of innovation and market leadership, though the specific founding date is not provided.

Team Structure:

• The operations team appears to be lean and highly collaborative, with a "very flat organization" structure where titles are less important than contribution and ownership.

• Designers will report to a Creative Manager and work closely with UK marketing, content, product, and performance teams, indicating a matrixed collaboration model.

Methodology:

• BJAK emphasizes engineering and product excellence, with a mission to create successful businesses and positively impact society through efficiency.

• The company operates in a fast-paced, iterative environment, prioritizing clarity, execution, and ownership.

• Data-driven decision-making and a focus on measurable results are likely core to their operational philosophy, given their tech industry background.

Company Website: https://bjak.my/en/about-us

📝 Enhancement Note: BJAK presents itself as an agile, innovation-focused tech company. The "flat organization" and "high-ownership" culture are key cultural indicators for potential employees, suggesting a dynamic and merit-based environment where individual impact is highly valued.

📈 Career & Growth Analysis

Operations Career Level: This Senior Brand Designer role represents a significant step beyond junior or mid-level design positions. It requires a strategic mindset, leadership potential, and the ability to influence brand direction. It is likely a critical individual contributor role with opportunities to grow into a lead or management position within the UK creative team.

Reporting Structure: The Senior Brand Designer will report to a Creative Manager and collaborate extensively with various UK-based functional teams (Marketing, Content, Product, Performance). This structure allows for broad exposure and influence.

Operations Impact: The role's impact is directly tied to shaping and reinforcing BJAK's brand identity in the UK market. This includes driving brand recognition, ensuring consistent messaging, and supporting marketing and product initiatives through compelling visual design, ultimately contributing to customer acquisition and retention.

Growth Opportunities:

• Specialization: Potential to deepen expertise in specific areas like performance marketing visuals, motion graphics, or AI-driven design tools.

• Leadership: Opportunity to grow into a Design Lead or Art Director role, taking on more strategic responsibility and managing a larger team as the UK business scales.

• Skill Development: Continuous learning encouraged through staying current on design trends, new tools, and potentially through company-provided training or resources. The emphasis on AI tools also points to future-proofing skills.

📝 Enhancement Note: The "clear growth path within a fast-scaling UK business" suggests that successful candidates can anticipate professional development and advancement opportunities as BJAK expands its presence.

🌐 Work Environment

Office Type: The role is designated as "TELECOMMUTE" and "Fully Remote (UK-based)," indicating a distributed work environment with no requirement for a physical office presence.

Office Location(s): While the role is remote, the requirement for candidates to be "Based in the UK" and the mention of "UK teams" suggest a focus on the United Kingdom market and its regulatory/cultural landscape.

Workspace Context:

• The remote nature fosters autonomy and flexibility, allowing designers to establish their most productive work environment.

• Collaboration will primarily occur through digital tools, necessitating strong virtual communication and teamwork skills.

• Access to company-provided design tools and software is expected, though the specific setup for remote employees would need to be confirmed.

• Team interaction will be driven by scheduled meetings, project collaborations, and virtual team-building activities.

Work Schedule: Standard full-time hours are expected, but the remote setup likely offers some flexibility in managing daily tasks and work-life balance, provided core collaboration hours are met.

📝 Enhancement Note: The remote work model is a significant aspect of this role, emphasizing self-discipline, effective communication via digital channels, and the ability to maintain high productivity independently.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of CV and portfolio to assess experience, design skills, and alignment with the UK market focus.

• Portfolio Presentation: Candidates will likely be asked to present their portfolio, discussing key projects, design rationale, problem-solving approaches, and their contributions. Be prepared to articulate how your work aligns with brand strategy and drives business impact.

• Skills Assessment: This may involve a design challenge or a more in-depth discussion about specific design tools (Figma, Adobe Suite) and processes.

• Cross-functional Interviews: Conversations with the Creative Manager, UK Marketing, and potentially Product/Performance leads to evaluate collaboration skills, strategic thinking, and cultural fit within the fast-paced, high-ownership environment.

• Final Interview: Likely with senior leadership to discuss overall vision, long-term impact, and alignment with BJAK's mission.

Portfolio Review Tips:

• Curate your portfolio to prominently feature projects relevant to brand identity development, campaign execution, and visual storytelling for diverse audiences.

• For each project, clearly articulate the brief, your role, the challenges faced, your design process, the solutions implemented, and the measurable outcomes or impact.

• Emphasize projects that demonstrate your ability to adapt visual language for specific markets (like the UK) and your understanding of brand consistency.

• Include examples showcasing your proficiency with Figma and Adobe Creative Suite, and if applicable, any motion graphics or AI tool usage.

Challenge Preparation:

• If a design challenge is presented, focus on understanding the brief thoroughly, prioritizing key objectives, and delivering a solution that is on-brand, strategic, and well-executed within the given time constraints.

• Prepare to articulate your design decisions clearly, referencing brand guidelines and business goals.

• Highlight your problem-solving skills and your ability to iterate and refine designs based on feedback.

📝 Enhancement Note: The interview process will likely heavily feature a portfolio review, making a well-curated and clearly articulated presentation of past work essential for success.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential for comprehensive graphic design, illustration, and layout tasks (Photoshop, Illustrator, InDesign).

• Figma: Critical for collaborative design, UI/UX elements, prototyping, and maintaining design systems.

• Motion Tools (Preferred): Adobe After Effects, Premiere Pro for creating dynamic visual assets and supporting motion graphics.

Analytics & Reporting: While not directly a design tool, understanding how design impacts performance metrics will be crucial. Familiarity with analytics platforms (e.g., Google Analytics, platform-specific analytics) to interpret campaign performance is beneficial.

CRM & Automation: Understanding how marketing automation platforms and CRMs are used to deliver campaigns will provide context for design requests.

📝 Enhancement Note: Proficiency in Adobe Creative Suite and Figma is non-negotiable. Experience with motion graphics tools is a strong plus, reflecting the evolving needs of digital brand design.

👥 Team Culture & Values

Operations Values:

• Execution-Driven: A strong emphasis on getting things done efficiently and effectively.

• High Ownership: Team members are expected to take responsibility for their work and drive projects forward proactively.

• Quality & Clarity: A commitment to producing work that is not only visually appealing but also clear, consistent, and impactful.

• Speed & Iteration: Comfort and proficiency in working in fast-paced, iterative environments where quick adjustments and improvements are common.

• Collaboration: A belief in working together across teams to achieve shared goals, with an emphasis on mutual support and feedback.

Collaboration Style:

• Cross-functional integration is key, with designers expected to work closely with marketing, content, product, and performance teams.

• The culture encourages proactive idea-sharing and contribution from all team members, regardless of title.

• Feedback exchange is likely a regular part of the workflow, aimed at refining designs and improving processes.

📝 Enhancement Note: The values of "high ownership," "execution," and "speed" are central to BJAK's culture. Candidates should demonstrate these attributes in their approach to work and their past experiences.

⚡ Challenges & Growth Opportunities

Challenges:

• Establishing a New Brand Identity: The primary challenge is to effectively translate and execute a new UK brand identity, ensuring it resonates with the local market while maintaining global brand integrity.

• Balancing Speed and Quality: Operating in a fast-paced environment while consistently delivering premium-quality design requires strong time management and prioritization skills.

• Remote Collaboration: Effectively collaborating and maintaining strong team cohesion in a fully remote setting can be challenging but is crucial for success.

• Adapting to AI in Design: Staying current with and integrating emerging AI tools into the design workflow presents both a challenge and a significant growth opportunity.

Learning & Development Opportunities:

• Strategic Brand Development: Gain hands-on experience in building and scaling a brand in a new market.

• Advanced Tool Proficiency: Opportunity to master advanced features of Figma, Adobe Suite, and explore motion graphics and AI design tools.

• Mentorship & Leadership: Potential to mentor junior designers and grow into a leadership role within the UK creative team.

• Cross-Functional Expertise: Deepen understanding of marketing, product, and performance strategies through close collaboration.

📝 Enhancement Note: The role offers significant opportunities for professional growth, particularly in brand strategy, emerging technologies like AI in design, and leadership development.

💡 Interview Preparation

Strategy Questions:

• "How would you approach translating a global brand identity into a localized UK visual language that resonates with local consumers and partners?" (Focus on audience understanding, cultural nuances, and strategic adaptation.)

• "Describe a project where you had to balance tight deadlines with maintaining high design quality. What was your process and outcome?" (Highlight time management, prioritization, and quality control.)

• "How do you ensure consistency in brand visuals across a wide range of marketing materials and digital platforms?" (Discuss brand guidelines, design systems, and collaboration.)

Company & Culture Questions:

• "What excites you about BJAK's mission and its approach to building superior applications?" (Research BJAK's mission and values.)

• "How do you embody the principles of 'high ownership' and 'execution-driven' in your work?" (Provide specific examples.)

• "Describe your experience working in a fast-paced or iterative environment. How do you adapt?" (Showcase flexibility and resilience.)

Portfolio Presentation Strategy:

• Structure your presentation logically: Introduction to BJAK and the role, overview of key portfolio pieces, deep dives into 2-3 relevant projects (problem, solution, impact), and a closing statement on how your skills align.

• For each project, clearly articulate the business objective, your specific role and contributions, the design challenges, your creative process, the tools used, and the results achieved. Quantify impact where possible.

• Be prepared to discuss your understanding of the UK market and how your design approach would cater to it.

• Highlight projects that demonstrate your expertise in Figma, Adobe Creative Suite, and any motion graphics or AI tool experience.

• Showcase your ability to maintain brand consistency and evolve brand identity.

📝 Enhancement Note: Expect interview questions that probe not just your design skills but also your strategic thinking, problem-solving abilities, and cultural fit with BJAK's unique, high-ownership environment.

📌 Application Steps

To apply for this Senior Brand Designer position:

• Submit your application through the provided link on Ashby.

• Portfolio Customization: Tailor your portfolio to highlight design projects most relevant to brand identity, campaign execution, and visual storytelling for diverse audiences. Prioritize UK-specific work or adaptable case studies.

• Resume Optimization: Ensure your resume clearly articulates your 5-8 years of experience, proficiency in Adobe Creative Suite and Figma, and any experience with motion graphics or AI tools. Use keywords from the job description such as "Brand Design," "Visual Execution," "Brand Identity," and "Design Systems."

• Interview Preparation: Practice presenting your portfolio, focusing on explaining your design process, problem-solving approach, and the business impact of your work. Prepare to discuss your understanding of the UK market and BJAK's company culture.

• Company Research: Thoroughly research BJAK, its mission, its existing platform in Southeast Asia, and its strategic expansion into the UK. Understand their emphasis on efficiency, technology, and their flat organizational structure.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.