Senior Brand Designer

📍 Job Overview

Job Title: Senior Brand Designer

Company: Omnicom Health

Location: London, UK

Job Type: Full-Time

Category: Creative & Media / Art & Design / Healthcare / Marketing

Date Posted: 2026-04-07

Experience Level: 5-10 Years

Remote Status: Hybrid

🚀 Role Summary

• Lead the development and execution of comprehensive brand identities and integrated 360º campaigns within the healthcare sector, ensuring strategic alignment and creative excellence.

• Mentor and manage junior designers, fostering a collaborative and growth-oriented team environment, and contributing to agency best practices in design critique and feedback.

• Drive innovation in visual communication, translating complex brand strategies and scientific insights into compelling and compliant brand assets that elevate client recognition and differentiation.

• Collaborate effectively across multidisciplinary teams, including strategy, copy, development, project management, and science/medical writers, to deliver cohesive and impactful brand experiences.

📝 Enhancement Note: This role is positioned as a Senior Brand Designer within Omnicom Health's DDB Remedy agency, focusing on healthcare branding. The emphasis is on end-to-end brand identity development, mentorship, and cross-functional collaboration, requiring a strong portfolio and advanced design tool proficiency. The hybrid work arrangement suggests a balance between in-office collaboration and remote flexibility.

📈 Primary Responsibilities

• Own and lead brand projects from initial briefing through final delivery, ensuring all client needs, strict timelines, and critical regulatory requirements are met with precision.

• Proactively interrogate and refine project briefs, clarifying objectives and strategic intent to establish a robust foundation for successful design outcomes.

• Translate complex brand strategies, scientific insights, and market research into visually stunning, innovative, and compliant brand identities that set new industry standards for healthcare branding.

• Generate original, future-facing ideas and compelling visual concepts that drive client brand recognition, differentiation, and market impact.

• Collaborate seamlessly with cross-functional teams (strategy, copy, development, project management, science/medical writers) to deliver integrated 360º brand experiences across all touchpoints.

• Champion, maintain, and evolve agency design systems, brand guidelines, and workflow improvements to ensure consistency, scalability, and operational efficiency of brand assets.

• Mentor, onboard, and upskill junior and mid-weight designers by providing structured creative direction, running effective critique sessions, and actively supporting their professional growth.

• Foster a positive and productive team culture through regular check-ins, structured feedback mechanisms, and collaborative dialogue across projects and disciplines.

• Lead by example in effective time management and delegation, focusing personal energy on high-value strategic tasks and prioritizing the well-being and productivity of the design team.

• Confidently present and defend brand work to both internal stakeholders and senior client teams, articulating creative rationale, strategic alignment, and measurable business impact.

• Contribute to award submissions, compelling case studies, and agency thought leadership initiatives to enhance brand reputation and industry standing.

• Manage multiple complex projects concurrently, adeptly balancing competing priorities, critical deadlines, and resource allocation for optimal project throughput.

• Actively contribute to building and maintaining a positive, inclusive, and highly collaborative agency culture through proactive engagement and demonstration of core values.

📝 Enhancement Note: The responsibilities highlight a blend of hands-on design leadership, strategic thinking, team management, and client-facing communication, typical of a senior role in a creative agency environment, particularly within the specialized healthcare sector. The emphasis on regulatory compliance and translating scientific insights is a key differentiator for this role.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong educational background in Graphic Design, Visual Communication, Branding, or a related creative field is highly recommended. Equivalent professional experience and a robust portfolio will be considered.

Experience: A minimum of 5-10 years of progressive experience in brand design, with a significant portion spent in a senior-level role within an agency setting or a highly regulated industry like healthcare. Demonstrated success in leading end-to-end brand identity projects is crucial.

Required Skills:

• Proven expertise in end-to-end brand identity development, from initial concept generation to comprehensive visual system implementation.

• Advanced proficiency in industry-standard design software, specifically Adobe Creative Suite (Illustrator, Photoshop, InDesign) and Figma, for sophisticated design execution and collaboration.

• Demonstrated ability to develop and maintain robust design systems and clear, actionable brand guidelines that ensure brand consistency and scalability.

• Strong strategic thinking capabilities, with the ability to translate complex brand strategies, consumer insights, and scientific data into compelling visual narratives.

• Excellent creative direction and concept development skills, capable of generating innovative and future-facing design solutions.

• Proven experience in mentoring, guiding, and providing constructive feedback to junior design talent, fostering their professional development.

• Superior presentation and communication skills, with the confidence to articulate creative rationale, defend design decisions, and engage effectively with senior clients and internal stakeholders.

• Demonstrated ability to manage multiple projects concurrently, effectively prioritizing tasks, managing timelines, and ensuring right-first-time delivery.

• Collaborative and diplomatic mindset, with a proven ability to work effectively within multidisciplinary teams, including strategy, copy, development, and project management.

Preferred Skills:

• Experience working within the healthcare, pharmaceutical, or life sciences industry, understanding its unique regulatory landscape and communication nuances.

• Experience in leading or co-leading brand workshops, design sprints, or co-creation sessions to drive strategic alignment and creative ideation.

• Familiarity with integrated 360º campaign development across digital, print, and experiential channels.

• Experience contributing to award submissions and developing compelling case studies for industry recognition.

• Ability to adapt to and embrace new design tools and technologies, demonstrating a commitment to continuous learning.

📝 Enhancement Note: The requirements emphasize a blend of advanced technical design skills, strategic and conceptual thinking, leadership capabilities, and strong interpersonal skills, all within the specific context of healthcare branding. The portfolio requirement is central, needing to showcase comprehensive brand identity projects.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase 3-5 comprehensive brand identity projects that demonstrate strategic thinking and creative intelligence from research and concept development through to final execution.

• Include examples of logos, visual systems, and detailed brand guidelines that clearly reflect your ability to solve complex design challenges and establish a cohesive brand world.

• Provide evidence of your design process, including mood boards, sketches, wireframes, and iterative design explorations, to illustrate your methodology.

• Clearly articulate your design decisions and rationale behind key creative choices, demonstrating your ability to communicate strategic intent and problem-solving approaches.

Process Documentation:

• Demonstrate experience in refining and documenting creative workflows, from brief interrogation to final asset delivery, emphasizing efficiency and quality assurance.

• Provide examples of how you have contributed to or maintained design systems and brand guidelines, showing an understanding of scalability and governance.

• Illustrate your approach to managing project timelines and deliverables, showcasing a structured methodology for tracking progress and ensuring on-time completion.

• Detail your experience with cross-functional collaboration tools and processes, highlighting how you integrate with other teams to achieve project goals.

📝 Enhancement Note: The portfolio requirements are highly specific, demanding not just visual output but also a clear demonstration of strategic thinking, process, and the ability to articulate design decisions. This aligns with the senior nature of the role and the need to showcase comprehensive brand development expertise.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a Senior Brand Designer in London with 5-10 years of experience, the estimated salary range is £55,000 - £75,000 per annum. This estimate considers the specialized nature of healthcare branding, the agency environment, and the cost of living in London.

Benefits:

• Comprehensive health and wellness programs, including medical, dental, and vision insurance.

• Generous paid time off (PTO), including vacation days, personal days, and public holidays.

• Pension scheme contribution to support long-term financial planning.

• Opportunities for professional development, including training, workshops, and conference attendance.

• Hybrid work model offering flexibility between office-based collaboration and remote work.

• Access to employee assistance programs for confidential support.

• Potential for performance-based bonuses and recognition programs.

• Opportunities to work on high-profile, award-winning campaigns for leading healthcare clients.

Working Hours: The standard working hours are approximately 40 hours per week, typically Monday to Friday. While a structured work week is expected, there may be flexibility offered due to the hybrid work arrangement and the demands of project-based client work.

📝 Enhancement Note: Salary is estimated based on London market rates for senior design roles in agencies, considering the specific industry focus. Benefits are typical for a large agency group like Omnicom, emphasizing employee well-being, professional growth, and work-life balance through the hybrid model.

🎯 Team & Company Context

🏢 Company Culture

Industry: Healthcare Marketing & Communications. Omnicom Health operates within a highly regulated yet rapidly evolving sector, focusing on innovative creative solutions for pharmaceutical, biotech, and healthcare organizations. This requires a deep understanding of scientific accuracy, compliance, and ethical communication standards.

Company Size: Omnicom Health is a significant global entity, part of the larger Omnicom Group. DDB Remedy, as a specialized agency within this group, likely benefits from the resources and structure of a large corporation while aiming to maintain an agile, creative agency feel. This size offers stability and broad opportunities.

Founded: Omnicom Group was founded in 1986. DDB Remedy's specific founding date is not provided, but its existence within Omnicom Health signifies a legacy of established creative services and a commitment to innovation in healthcare communications.

Team Structure:

• The Design team is likely structured under a Creative Director of Design, with Senior Designers playing a key leadership and mentorship role.

• The Senior Brand Designer will manage at least one direct report, indicating a hierarchical structure with opportunities for team leadership.

Methodology:

• Data analysis and insights are crucial for understanding client needs, market trends, and scientific information within healthcare, informing design strategy.

• Workflow planning and optimization are emphasized, with a commitment to continuous improvement and seeking better ways of working.

• Automation and efficiency practices are likely employed to streamline design processes, especially in maintaining design systems and producing campaign assets.

Company Website: https://www.omnicomhealthgroup.com/

📝 Enhancement Note: The company context highlights a blend of large corporate backing (Omnicom Health) and specialized agency focus (DDB Remedy) within the demanding healthcare sector. The culture is presented as innovative, collaborative, and focused on employee growth, with an emphasis on making impactful change happen.

📈 Career & Growth Analysis

Operations Career Level: This is a Senior Brand Designer role, indicating a mid-to-senior level position. It requires not only advanced design technical skills and creative output but also leadership, mentorship, and strategic contribution. The role is expected to influence brand strategy and execution significantly.

Reporting Structure: The Senior Brand Designer reports directly to the Creative Director – Design. They will also manage at least one direct report (junior designer), establishing a clear line of management and mentorship responsibility within the design team.

Operations Impact: The Senior Brand Designer's impact is critical in shaping the visual identity and communication strategy for healthcare brands. This directly influences client perception, market differentiation, regulatory compliance, and ultimately, business success by creating compelling and effective brand experiences.

Growth Opportunities:

• Leadership Advancement: Potential to progress to Art Director or Creative Director roles within DDB Remedy or Omnicom Health, leading larger teams and more significant client accounts.

• Specialization: Opportunity to deepen expertise in healthcare branding, digital design, experiential design, or design systems leadership.

• Skill Development: Continuous learning in cutting-edge design tools, emerging creative technologies, and advanced brand strategy methodologies through agency-provided training and industry engagement.

• Mentorship: Developing strong leadership and coaching skills through direct management of junior designers, contributing to their career growth.

• Award Recognition: Opportunity to contribute to award-winning work and build a strong personal and agency reputation within the industry.

📝 Enhancement Note: The growth trajectory for a Senior Brand Designer at Omnicom Health is clearly defined, moving towards leadership, specialized expertise, and significant creative influence within the healthcare marketing landscape. The emphasis on mentorship and contributing to award-winning work provides clear development pathways.

🌐 Work Environment

Office Type: This role is based in London and is described as a Hybrid role. This suggests a modern office environment designed to facilitate collaboration, brainstorming, and client meetings, balanced with the flexibility of remote work.

Office Location(s): The role is based in London, UK. Specific office address details are not provided but are assumed to be within a central, accessible London location typical for major advertising and health agencies.

Workspace Context:

• The office environment is expected to be collaborative, fostering interaction with diverse teams and providing spaces for creative ideation and problem-solving.

• Access to relevant design tools and technology, including advanced software and potentially digital whiteboarding or prototyping tools, will be standard.

• Opportunities for direct interaction with colleagues across strategy, copy, project management, and scientific teams will be integral to the daily workflow.

Work Schedule: The typical work schedule is 40 hours per week, Monday to Friday. The hybrid model allows for a balance between in-office presence (for collaboration and team engagement) and remote work, offering a degree of flexibility in managing one's work week.

📝 Enhancement Note: The hybrid work environment in London is a key aspect, indicating a modern approach to workplace flexibility within a collaborative agency setting. This setup is designed to support both focused individual work and dynamic team interaction.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess qualifications and alignment with the role. Candidates are encouraged to highlight 3-5 comprehensive brand identity projects.

• Portfolio Presentation & Discussion: An opportunity to present your portfolio to the Creative Director – Design and potentially other senior team members. Be prepared to walk through your process, rationale, and impact for key projects.

• Skills & Collaboration Assessment: Interviews may include scenario-based questions testing your problem-solving, creative direction, mentorship capabilities, and collaborative approach with multidisciplinary teams.

• Cultural Fit & Values Alignment: Discussions to assess your fit with DDB Remedy's ethos ("It Happens Here") and Omnicom Health's commitment to diversity, inclusion, and innovation.

• Final Interview: Potentially with a higher-level executive to discuss strategic vision and long-term contribution.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest, most relevant brand identity projects that showcase comprehensive development from strategy to execution. Prioritize healthcare-related work if possible.

• Showcase Process: Clearly illustrate your design process – research, concept development, iteration, and final execution. Use visual aids like sketches, mood boards, and wireframes.

• Articulate Rationale: Be prepared to verbally explain the strategic thinking, design decisions, and problem-solving approaches behind each project. Connect your creative choices to client objectives.

• Demonstrate Impact: Quantify results where possible (e.g., brand recognition, market share improvements, award wins) or articulate the qualitative impact of your design work.

• Highlight Leadership: Include examples that demonstrate your ability to mentor junior designers, lead projects, and collaborate effectively with diverse teams.

Challenge Preparation:

• Design Challenge: You may be asked to complete a short design exercise or a take-home brief that simulates a real client scenario, testing your ability to apply brand strategy and design skills under a deadline.

• Presentation Skills: Practice presenting your work concisely and persuasively, focusing on clear communication of strategy, design choices, and outcomes.

• Problem-Solving Scenarios: Prepare for questions about handling difficult client feedback, resolving design conflicts within a team, or refining a weak brief.

📝 Enhancement Note: The application process emphasizes a strong portfolio review, requiring candidates to demonstrate not just design skills but also strategic thinking, process, and leadership. Preparing to articulate the "why" behind design decisions and showcase collaboration is key.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Expert proficiency required in Illustrator (for vector graphics, logos), Photoshop (for image manipulation, mockups), and InDesign (for layout, brand guidelines, print collateral).

• Figma: Advanced skills in Figma are essential for collaborative design, prototyping, and potentially managing design systems.

• Presentation Software: Proficiency in tools like PowerPoint or Keynote for client presentations and internal reviews.

Analytics & Reporting:

CRM & Automation:

• Not directly applicable to the core design function, but awareness of how design assets are managed and deployed through digital platforms or marketing automation tools could be useful.

📝 Enhancement Note: The technology stack is centered around core design tools, with a strong emphasis on both Adobe Creative Suite and Figma, reflecting current industry standards for brand design and collaborative workflows.

👥 Team Culture & Values

Operations Values:

• "It Happens Here": This core ethos signifies a proactive, results-driven culture where ambitious projects are brought to life. It implies a commitment to execution, innovation, and making a tangible impact for clients.

• Innovation & Creativity: A strong emphasis on generating original, future-facing ideas and award-winning work in the competitive healthcare landscape.

• Collaboration & Partnership: A deep belief in working closely with clients and internal multidisciplinary teams to achieve shared goals.

• Excellence & Quality: A commitment to delivering an industry-leading design product "each and every time," with a focus on regulatory compliance and strategic accuracy.

• Growth & Development: Encouraging employees to unlock their potential, unleash their talent, and build their career pathways within the agency.

• Inclusivity & Diversity: Creating an environment where everyone can belong and succeed, valuing difference and encouraging individuals to bring their full selves to work.

Collaboration Style:

• Cross-functional Integration: The role demands seamless collaboration with strategy, copy, development, project management, and science/medical writers, requiring strong communication and understanding of different disciplines.

• Process-Driven Dialogue: A culture that encourages regular check-ins, structured feedback, and collaborative dialogue to ensure alignment and continuous improvement.

• Knowledge Sharing: An environment where best practices are shared, and junior designers are actively mentored, fostering collective learning and skill enhancement.

📝 Enhancement Note: The team culture is defined by a proactive, results-oriented ethos ("It Happens Here"), a strong commitment to creative excellence, and a deeply ingrained value of collaboration and inclusivity, particularly within the specialized healthcare sector.

⚡ Challenges & Growth Opportunities

Challenges:

• Navigating Regulatory Landscapes: The healthcare industry is heavily regulated. Adapting creative visions to meet strict compliance standards while maintaining innovative design will be a constant challenge.

• Translating Complex Science: Effectively communicating intricate