Product Designer - Websites: UI & Interaction

📍 Job Overview

Job Title: Product Designer - Websites: UI & Interaction

Company: Saxo Bank

Location: Copenhagen, Denmark

Job Type: Full-Time

Category: Product Design / UI/UX

Date Posted: March 26, 2026

Experience Level: 5+ Years

Remote Status: On-site

🚀 Role Summary

• This role focuses on the strategic visual and interaction design execution for Saxo Bank's global marketing websites and acquisition journeys.

• It involves translating UX direction, brand strategy, and commercial objectives into high-quality, scalable website experiences across various markets and languages.

• The position requires close collaboration within a cross-functional team, including developers, CRO specialists, webmasters, and marketing stakeholders.

• The Product Designer will contribute to the broader design team's efforts in craft development, shared design standards, and the evolution of the design system.

📝 Enhancement Note: While the title is "Product Designer," the core responsibilities and required skills strongly emphasize UI and Interaction Design specifically for web platforms, with a focus on marketing and acquisition. The role operates within a financial services context, requiring an understanding of trust-building in regulated industries.

📈 Primary Responsibilities

• Own the visual design and interaction execution for Saxo Bank's marketing websites, transforming UX direction and commercial hypotheses into compelling interface solutions.

• Design optimized landing pages, feature explainers, educational content, and conversion flows that effectively balance brand expression, user clarity, and performance metrics.

• Develop wireframes, high-fidelity mockups, interactive prototypes, and essential visual assets utilizing Figma and other creative tools.

• Create design variations for A/B testing and experimentation in close partnership with Conversion Rate Optimization (CRO) specialists and analytics teams.

• Explore and implement responsive behavior, motion principles, accessibility standards, and performance-aware design approaches to enhance user experience.

• Contribute to the development and enhancement of Saxo Bank's web component library, aligning with the overall Saxo design system for scalable and consistent UI patterns across different markets.

• Strengthen trust-building design patterns within the context of a highly regulated financial services domain.

• Collaborate closely with developers to ensure high-quality implementation of designs and to drive continuous optimization of web experiences.

📝 Enhancement Note: The responsibilities highlight a strong focus on conversion-oriented design, A/B testing, and the practical application of design systems within a web context. The emphasis on "trust-building" is critical given the financial industry.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio demonstrating equivalent expertise and practical experience is paramount.

Experience: Minimum of 5 years of experience in product design, UI design, or web design, with a significant focus on the open web.

Required Skills:

• Exceptional documented visual design craft, encompassing typography, layout systems, visual hierarchy, and composition.

• Strong interaction design capabilities, including proficiency in micro-interactions, responsive behavior, and animation principles.

• Advanced Figma skills, including mastery of prototyping tools and component-based design workflows.

• Proven experience in designing for conversion, user behavior clarity, and building trust through user journeys.

• Comfort and experience working within experimentation frameworks and optimization loops.

• Demonstrated ability to collaborate effectively with marketing, brand, content, analytics, and development teams.

• Aptitude for translating strategic direction into scalable interface patterns and compelling visual storytelling.

• Excellent communication skills, with the ability to clearly articulate design rationale and justify design trade-offs.

Preferred Skills:

• Experience within financial services, trading platforms, fintech, or other regulated industries.

• Familiarity with web accessibility standards (WCAG) and best practices for inclusive design.

• Understanding of SEO principles as they relate to website design and content.

• Experience with user research methodologies to inform design decisions.

📝 Enhancement Note: The emphasis on a portfolio demonstrating "measurable business impact" is a key differentiator for this role, suggesting that designers will be evaluated on their contribution to conversion rates and commercial objectives, not just aesthetic quality. Experience in regulated industries is a significant plus, indicating a need for sensitivity to compliance and trust.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 3-5 significant web design projects that highlight visual design excellence and sophisticated interaction design.

• Clearly demonstrate the translation of UX direction, brand strategy, and commercial hypotheses into tangible interface solutions.

• Include case studies that detail the design process from ideation through to implementation, emphasizing A/B testing and optimization efforts.

• Present evidence of scalability and consistency in UI patterns, ideally demonstrating contributions to or utilization of a design system.

Process Documentation:

• Detail your approach to translating strategic objectives into actionable design deliverables.

• Illustrate how you collaborate with cross-functional teams (developers, CRO, marketing) throughout the design lifecycle.

• Explain your methodology for exploring and implementing responsive behavior, accessibility, and performance-aware design.

• Provide examples of how you contribute to or maintain component libraries and design system evolution.

📝 Enhancement Note: The portfolio is critical. It must not only showcase aesthetic and interaction design skills but also the ability to drive business outcomes through design. Demonstrating a structured approach to web design, collaboration, and continuous improvement through experimentation will be highly valued.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for experienced Product Designers in Copenhagen, Denmark, with 5+ years of experience in UI/UX and specialized web design, the estimated salary range is approximately 450,000 - 700,000 DKK per year. This range can vary based on the candidate's specific experience, portfolio, and negotiation.

Benefits:

• Key role shaping the digital impression of a global financial brand.

• Opportunity to work at the intersection of design craft, technology, and commercial impact.

• Collaborative environment with strong design leadership and cross-functional teams.

• Access to modern tools, experimentation frameworks, and global design standards.

• Career growth opportunities within an international organization that invests in design excellence.

• Exposure to modern design systems and component-based development.

• Potential for involvement in projects impacting millions of users globally.

Working Hours: Standard full-time working hours are expected, typically around 40 hours per week, with flexibility often available for task management and project completion.

📝 Enhancement Note: Salary is estimated based on general market data for Copenhagen. Saxo Bank's specific benefits package will be detailed during the hiring process, but the listed points are drawn from the job description's "What we offer" section, tailored to highlight benefits relevant to design professionals.

🎯 Team & Company Context

🏢 Company Culture

Industry: Financial Services / Fintech. Saxo Bank is a leading digital investment bank, offering multi-asset trading, investment, and wealth management solutions. This context means a strong emphasis on security, trust, compliance, and user experience in a highly competitive and regulated market.

Company Size: Saxo Bank has approximately 2,500 employees globally, indicating it's a large, established organization with structured processes but also opportunities for impact.

Founded: Saxo Bank was founded in 1992, giving it a long history and deep expertise in the financial markets. This longevity suggests stability and a commitment to innovation.

Team Structure:

• The role is part of a cross-functional team focused on Saxo's global marketing websites and acquisition journeys.

• This team includes an Experience Lead (responsible for UX direction), developers, CRO specialists, webmasters, and marketing stakeholders.

Methodology:

• Emphasis on data-driven design, utilizing A/B testing and optimization loops to inform decisions and improve performance.

• Collaborative approach to design, involving close interaction with development, marketing, and CRO.

• Focus on scalable and consistent UI patterns through a design system.

• Dedication to building trust through design in a regulated financial domain.

Company Website: https://www.home.saxo/

📝 Enhancement Note: The company culture is described as purpose-driven, with a focus on investing in employee development and fostering an open feedback culture. Diversity and inclusion are valued, seen as a source of strength for innovation and growth. The "invested in your future" slogan suggests a company that supports career progression.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Senior Product Designer specializing in UI and Interaction for web. It requires significant autonomy in design execution and a strong contribution to strategic outcomes, particularly in conversion and brand perception. It's not a management role but a senior individual contributor position with a high degree of responsibility for key customer-facing touchpoints.

Reporting Structure: The designer will report into an Experience Lead for UX direction within their specific project team, and likely also have a connection to the broader design leadership for craft, standards, and design system alignment.

Operations Impact: The role has a direct impact on Saxo Bank's ability to attract and convert new clients through its marketing websites. Success here translates to increased customer acquisition, improved brand perception, and ultimately, business growth. The focus on measurable business impact means designers are directly linked to revenue generation and strategic goals.

Growth Opportunities:

• Opportunity to deepen expertise in UI/UX design for the financial services sector and regulated industries.

• Potential to influence and evolve Saxo Bank's global design system and web component library.

• Advancement to senior or lead designer roles, potentially specializing further in acquisition, onboarding, or product platforms.

• Exposure to modern experimentation frameworks and data-driven design methodologies.

• Contribute to a global brand's digital presence, offering significant portfolio enhancement.

📝 Enhancement Note: Growth within Saxo Bank is framed around deepening expertise, contributing to foundational design assets (design system), and taking on more strategic design challenges within the financial domain. The company explicitly states it invests in design excellence and offers immense career opportunities.

🌐 Work Environment

Office Type: The role is based in Copenhagen, Denmark, and is described as "On-site." This suggests a traditional office environment where collaboration and in-person interaction are valued.

Office Location(s): Copenhagen, Denmark (Headquarters).

Workspace Context:

• A collaborative office setting conducive to cross-functional teamwork.

• Access to modern design tools and technology, including Figma and experimentation frameworks.

• Opportunities for direct interaction with developers, CRO specialists, marketing teams, and design leadership.

• A professional environment within a global financial institution.

Work Schedule: Standard full-time work schedule, likely with some flexibility in managing daily tasks and project timelines, typical for professional roles in Denmark.

📝 Enhancement Note: The "On-site" designation implies a preference for in-person collaboration, which is common in design roles requiring close interaction with developers and stakeholders. This environment is likely structured and professional, fitting for a financial institution.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of CV and portfolio to assess qualifications and experience.

• Portfolio Presentation: Candidates will likely present a selection of their work, focusing on web design, UI, and interaction. Be prepared to walk through case studies, highlighting design rationale, process, collaboration, and measurable impact.

• Skills Assessment: Potential for design exercises or challenges, possibly focusing on UI/interaction problem-solving or adapting existing designs.

• Behavioral & Team Fit Interviews: Discussions about collaboration style, problem-solving approach, and how you handle feedback and work within a team.

• Hiring Manager/Team Lead Interview: Deeper dive into experience, strategic thinking, and cultural fit.

Portfolio Review Tips:

• Curate Strategically: Select projects that best showcase your UI, interaction, and web design skills, with a clear emphasis on conversion, trust-building, and measurable outcomes. For this role, prioritize web-based projects.

• Tell a Story: For each case study, clearly outline the problem, your role, the process, the solutions, and the results. Use visuals effectively to illustrate your journey.

• Quantify Impact: Whenever possible, include metrics demonstrating the success of your designs (e.g., increased conversion rates, improved user engagement, reduced bounce rates).

• Highlight Collaboration: Show how you worked with developers, marketing teams, and other stakeholders.

• Figma Proficiency: Be ready to discuss your Figma workflow, including component usage, prototyping, and design system contributions.

Challenge Preparation:

• Be ready to discuss how you would approach designing for a regulated industry like finance.

• Prepare to articulate your thought process for optimizing a landing page or conversion flow.

• Practice explaining complex design decisions and trade-offs clearly and concisely.

• Consider how you would integrate accessibility and responsive behavior into your designs.

📝 Enhancement Note: The interview process will heavily rely on the portfolio. Candidates should prepare to defend their design choices with data and strategic reasoning, demonstrating an understanding of business objectives and user experience in harmony.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: This is explicitly mentioned as a required tool for wireframing, high-fidelity mockups, and prototyping. Proficiency is essential.

• Other Creative Tools: General proficiency in design software is expected.

Analytics & Reporting:

• A/B Testing Frameworks: Experience designing variations for experiments is required, implying familiarity with tools or processes used for A/B testing (e.g., Optimizely, Google Optimize, internal tools).

• Analytics Platforms: Understanding how to interpret data from analytics tools (e.g., Google Analytics) to inform design decisions and measure impact.

CRM & Automation:

• While not explicitly stated, familiarity with how website designs feed into marketing automation and CRM systems might be beneficial for understanding the broader user journey.

📝 Enhancement Note: Figma is the cornerstone tool. An understanding of analytics and A/B testing is crucial for demonstrating the "measurable business impact" requirement. Familiarity with the broader MarTech stack can be an advantage.

👥 Team Culture & Values

Operations Values:

• Curiosity and Drive: Saxo Bank values employees who are curious, driven, and invested in the world.

• Impact-Oriented: Employees are encouraged to make a true impact and have their good ideas taken seriously.

• Collaboration and Feedback: An open feedback culture and supportive team environments are promoted.

• Diversity and Inclusion: Valued as a source of strength for growth and innovation.

• Continuous Learning: The organization invests in employee development and supports dynamic learning journeys.

Collaboration Style:

• Highly collaborative, working closely with a cross-functional team including developers, CRO specialists, webmasters, and marketing stakeholders.

• Emphasis on shared design standards and contributing to a collective design system.

• Open communication and articulation of design rationale are key.

📝 Enhancement Note: The culture emphasizes proactivity, continuous improvement, and teamwork. The design team acts as a hub, connecting various departments to ensure a cohesive and effective user experience across all digital touchpoints.

⚡ Challenges & Growth Opportunities

Challenges:

• Designing for a highly regulated financial domain requires careful attention to compliance, security, and trust, potentially limiting creative freedom in some areas.

• Balancing brand expression, commercial objectives, and technical constraints for global marketing websites.

• Translating complex financial concepts into clear, user-friendly interfaces for a diverse audience.

• Continuously adapting designs based on A/B testing results and evolving market needs.

Learning & Development Opportunities:

• Deepen expertise in UI/UX for the financial sector and regulated industries.

• Gain hands-on experience with advanced experimentation and optimization frameworks.

• Contribute to a global design system and influence its evolution.

• Develop skills in translating strategic business goals into effective digital experiences.

• Career progression within an international organization with a strong focus on design excellence.

📝 Enhancement Note: The role offers a unique opportunity to hone design skills in a high-stakes, regulated environment, pushing the boundaries of what's possible while maintaining critical compliance and trust factors.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you translated complex UX direction or commercial goals into a compelling website design. What was your process, and what was the outcome?"

• "How do you approach designing for conversion and trust-building in a financial services context?"

• "Walk us through a project where you used A/B testing or experimentation to inform your design decisions. What did you learn?"

• "How would you contribute to and evolve a web component library or design system?"

Company & Culture Questions:

• "What interests you about Saxo Bank and its mission?"

• "How do you ensure your designs align with brand strategy and commercial objectives?"

• "How do you handle constructive criticism on your designs, particularly from non-design stakeholders?"

Portfolio Presentation Strategy:

• Focus on Impact: For each project, start with the business problem and the measurable results achieved.

• Show, Don't Just Tell: Use clear visuals, interactive prototypes, and concise explanations.

• Process is Key: Articulate your thought process, research, ideation, iteration, and collaboration.

• Be Ready for Deep Dives: Prepare to discuss specific design choices, trade-offs, and how you addressed challenges.

• Tailor to Saxo: Emphasize projects that demonstrate experience with web platforms, conversion design, and ideally, regulated industries.

📝 Enhancement Note: Be prepared to discuss your portfolio not just as a showcase of your visual skills, but as evidence of your ability to solve business problems and drive measurable results through design. Quantifiable outcomes are highly valued.

📌 Application Steps

To apply for this design position:

• Submit your application through the provided link on the Saxo Bank careers portal.

• Portfolio Customization: Ensure your portfolio prominently features web design projects, highlighting UI, interaction, conversion optimization, and any quantifiable business impact. Tailor the selection to showcase your strengths in these areas.

• Resume Optimization: Update your resume to clearly articulate your 5+ years of experience in product/UI/web design, emphasizing Figma proficiency, A/B testing experience, and collaboration within cross-functional teams. Use keywords from the job description.

• Interview Preparation: Practice presenting your portfolio, focusing on storytelling, design rationale, and measurable results. Prepare answers to common UI/UX and behavioral interview questions, especially those related to conversion, trust, and collaboration in regulated industries.

• Company Research: Familiarize yourself with Saxo Bank's offerings, target audience, and recent marketing efforts. Understand their position in the financial market and how design contributes to their brand perception and client acquisition.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and industry-standard assumptions regarding compensation, interview processes, and team dynamics. All details should be verified directly with the hiring organization, Saxo Bank, during the application and interview stages.